1,801 Content Marketing Manager jobs in India

Core Goal

Build Pepper’s thought leadership and content engine — across written, SEO, and video — to drive demand, nurture leads, and strengthen Pepper’s brand authority.

Key Responsibilities

Thought Leadership & Executive Branding

• Develop written and video content for Pepper’s leadership (LinkedIn posts, POV videos, keynote snippets).
• Build a consistent executive thought leadership calendar.

Content Strategy & Production

• Own Pepper’s content strategy across blog, LinkedIn, gated assets, and campaigns.
• Plan, write, and repurpose content into multiple formats (blogs, reports, guides, ebooks).
• Manage interns, freelancers, and regional content support (e.g., US-based resources).

SEO Ownership

• Lead SEO strategy for Pepper (technical + content-driven).
• Build topical authority through keyword strategy, pillar content, and link building.
• Ensure SEO efforts are tied to pipeline goals.

Video Content Marketing

• Lead production of short-form and long-form videos for leadership thought leadership, campaigns, and social channels.
• Work with design/production partners to deliver high-quality video assets.

Campaign Support

• Collaborate with Demand Gen and ABM terms to create high-converting assets (case studies, whitepapers, reports).
• Build gated and nurture content that accelerates SQL conversions.

KPIs

• SEO performance (organic traffic, keyword rankings, citations in AI search)
• Content-driven pipeline contribution (downloads, MQLs, SQLs)
• Engagement on Pepper + leadership LinkedIn handles (posts, videos, shares)
• Volume and velocity of asset production.

Ideal Background

• 6–8 years in B2B content or product marketing
• Strong writing + editorial ability with proven SEO expertise
• Hands-on experience with video content production (or managing vendors)
• Background in B2B SaaS and content-driven pipeline growth
• Comfortable working cross-functionally with Demand Gen, Events, and Sales

• Developing and implementing a comprehensive content marketing strategy aligned with business goals.
• Creating and managing an editorial calendar for all content initiatives.
• Producing high-quality, engaging content across various formats (written, visual, video).
• Optimizing content for search engines (SEO) to increase organic visibility.
• Managing social media content distribution and community engagement.
• Analyzing content performance using tools like Google Analytics and identifying areas for improvement.
• Collaborating with designers and subject matter experts to create compelling visual content.
• Managing external content creators and agencies as needed.
• Staying current with industry trends, best practices, and competitor content strategies.
• Measuring and reporting on the effectiveness of content marketing campaigns.
• Repurposing existing content for different channels and audiences.

• Develop and implement a strategic content marketing plan aligned with business goals.
• Create, edit, and manage high-quality content across various formats, including blog posts, articles, social media updates, website copy, and email newsletters.
• Conduct keyword research and implement SEO best practices to increase organic visibility.
• Manage the editorial calendar and ensure timely publication of content.
• Collaborate with design teams to create engaging visual assets, infographics, and videos.
• Analyze content performance using analytics tools (e.g., Google Analytics) and adjust strategies accordingly.
• Monitor industry trends and competitor content to identify opportunities and stay ahead of the curve.
• Build and maintain relationships with external contributors, influencers, and guest bloggers.
• Manage social media accounts and develop engaging social media content strategies.
• Develop and execute email marketing campaigns to nurture leads and engage customers.
• Ensure brand consistency in all content and communications.
• Identify and propose new content formats and distribution channels.
• Track and report on key content marketing metrics, including website traffic, engagement rates, and conversion rates.
• Contribute to website design and user experience improvements from a content perspective.
• Manage content localization and translation efforts if applicable.
• Stay up-to-date with the latest digital marketing trends and technologies.
• Develop and manage content budgets effectively.
• Foster a collaborative environment with internal stakeholders, including marketing, sales, and product teams.
• Optimize content for lead generation and conversion.

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Minimum of 4-5 years of experience in content marketing, digital marketing, or a related role.
• Proven experience in developing and executing successful content strategies.
• Excellent writing, editing, and proofreading skills with a strong command of English grammar and style.
• Proficiency in SEO best practices and keyword research tools.
• Experience with content management systems (CMS) such as WordPress.
• Familiarity with social media platforms and social media marketing tools.
• Knowledge of email marketing platforms (e.g., Mailchimp, HubSpot).
• Experience with analytics tools (e.g., Google Analytics).
• Strong project management and organizational skills.
• Creative thinking and ability to generate innovative content ideas.
• Excellent communication and collaboration skills.
• Ability to work independently and manage time effectively in a remote setting.

• Develop and implement a comprehensive content marketing strategy.
• Create, edit, and manage high-quality content across various digital platforms.
• Oversee the editorial calendar and ensure timely publication of content.
• Collaborate with cross-functional teams to gather content requirements and insights.
• Optimize content for search engines (SEO) and user experience.
• Analyze content performance using analytics tools and make data-driven recommendations.
• Manage social media content distribution and engagement.
• Ensure brand consistency in all published content.
• Stay updated with industry trends and best practices in content marketing.

• Proven experience as a Content Marketing Manager or similar role.
• Strong understanding of digital marketing principles and content strategy.
• Excellent writing, editing, and proofreading skills.
• Experience with CMS, SEO tools, and analytics platforms.
• Proficiency in social media management and content distribution.
• Ability to manage multiple projects and meet deadlines.
• Bachelor's degree in Marketing, Communications, Journalism, or a related field.

• Develop and implement a strategic content marketing plan to increase brand awareness and lead generation.
• Oversee the creation of high-quality, engaging content, including blog posts, articles, social media updates, website copy, case studies, white papers, and video scripts.
• Manage a team of content creators, including writers, designers, and videographers, ensuring adherence to brand guidelines and quality standards.
• Optimize content for search engines (SEO) to improve organic visibility and traffic.
• Develop and manage content calendars to ensure a consistent flow of relevant content.
• Analyze content performance using analytics tools and adjust strategies based on data insights.
• Manage social media channels and develop strategies to increase engagement and community building.
• Collaborate with the marketing, sales, and product teams to ensure content alignment with overall business objectives.
• Stay up-to-date with industry trends, emerging platforms, and best practices in content marketing and digital media.
• Manage content distribution channels and promote content to target audiences.
• Measure and report on the effectiveness of content marketing campaigns.
• Identify opportunities for content repurposing and syndication.
• Develop and maintain brand voice and style guides.
• Manage the content budget and ensure efficient allocation of resources.
• Coordinate with external agencies and freelancers as needed for content creation and distribution.

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• Proven experience (3-5 years) in content marketing, digital marketing, or a similar role.
• Demonstrable experience creating engaging content for various digital platforms.
• Strong understanding of SEO principles and best practices.
• Excellent written and verbal communication skills, with impeccable grammar and attention to detail.
• Proficiency in content management systems (CMS) and social media management tools.
• Experience with analytics tools (e.g., Google Analytics) to track content performance.
• Creative thinking and ability to generate innovative content ideas.
• Strong project management and organizational skills.
• Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
• Experience with graphic design or video editing tools is a plus.
• A passion for storytelling and understanding audience needs.

As a Content Marketing Manager, you will develop and execute content marketing plans to drive brand awareness, customer engagement, and lead generation across inbound and outbound channels. This role requires a creative thinker and storyteller with a deep understanding of SEO, audience targeting, and data-driven decision-making. You should have exceptional verbal and written communication skills, be highly organized, and be passionate about creating engaging, high-quality content that aligns with the company's objectives. 

You will also:

• Develop and execute a content marketing plan that aligns with the organization's objectives and target audiences as directed 
• Collaborate with cross-functional teams, including product, demand gen, sales, and design, to create high-performing various channels (e.g., blog, social media, email, website, etc.) as directed by campaign briefs.
• Collaborate with stakeholders to ensure content delivers to campaign and SEO goals (leads, keyword rankings, content engagement) 
• Leverage SEO best practices and keyword research to create SEO improvement plans, optimize content for search engines, and drive organic traffic to designated websites.   
• Analyze content performance and engagement metrics to identify trends, optimize strategy, and measure the effectiveness of content marketing efforts.   
• Contribute to editorial calendar planning and ensure timely content delivery across multiple channels.  
• Leverage best practices and tools (generative AI) to speed delivery and content performance. 
• Collaborate with the design team to create visually appealing and on-brand assets, such as infographics, images, and videos, to support content initiatives. 
• Stay up-to-date with industry trends, best practices, and emerging technologies to continually refine and improve the content marketing strategy and ability to execute. 

• Bachelor's degree in a relevant field like Marketing, Business, Journalism, etc. 
• Two (2) to Four (4) years of relevant content marketing experience, including strategy development, content creation, and performance analysis. 
• Proven track record of driving brand awareness, engagement, and lead generation through content marketing initiatives. 
• Deep knowledge of SEO best practices and their application in content marketing. 
• Ability to craft engaging and persuasive email content for prospecting and nurture campaigns, optimizing for conversion and adherence to best practices in email communication.
• Exceptional verbal and written English communication skills, with a strong understanding of grammar, style, and tone. 
• Ability to analyze content and email campaign performance, using data to optimize strategy, and measure the effectiveness of efforts.
• Ability to generate audience segmentation and targeting to create tailored content for different customer personas using data to drive success. 
• Strong analytical and data-driven decision-making skills, with the ability to use insights to optimize content strategy and performance. 
• Excellent project management skills, with a proven ability to meet deadlines and manage multiple tasks simultaneously. 
• Strong collaboration and interpersonal skills, with the ability to work effectively with cross-functional teams. 
• Expert in content generation tools such as generative AI, SEO, design,  content management systems, and social management platforms.  

Daxko is dedicated to pursuing and hiring a diverse workforce. We are committed to diversity in the broadest sense, including thought and perspective, age, ability, nationality, ethnicity, orientation, and gender. The skills, perspectives, ideas, and experiences of all of our team members contribute to the vitality and success of our purpose and values.

We truly care for our team members, and this is reflected through our offices, and benefits, and great perks. These perks are only for our full-time team members. Some of our favorites include:

  Hybrid work model
  Leave entitlements
Recently introduced hospitalization/caregiving leaves
  Paid parental leaves (Maternity, Paternity, & Adoption)
️Group Health Insurance
Accidental Insurance
Tax-saving reimbursements
Provident Fund (PF)
Casual work environments
Company Events and Celebrations
Performance achievement awards
Referral bonus
Learning & Development opportunities

Daxko is dedicated to pursuing and hiring a diverse workforce. We are committed to diversity in the broadest sense, including thought and perspective, age, ability, nationality, ethnicity, orientation, and gender. The skills, perspectives, ideas, and experiences of all of our team members contribute to the vitality and success of our purpose and values.

We truly care for our team members, and this is reflected through our offices, and benefits, and great perks. These perks are only for our full-time team members. Some of our favorites include:

  Hybrid work model
  Leave entitlements
Recently introduced hospitalization/caregiving leaves
  Paid parental leaves (Maternity, Paternity, & Adoption)
️Group Health Insurance
Accidental Insurance
Tax-saving reimbursements
Provident Fund (PF)
Casual work environments
Company Events and Celebrations
Performance achievement awards
Referral bonus
Learning & Development opportunities