5,187 Estrategia De Marketing jobs in India

*Please note this role is not for 2070 Health*

We are seeking an experienced and visionary Head of Digital Marketing  to lead the digital marketing efforts for a large hospital system in India.

The Head of Digital Marketing will be responsible for driving digital patient engagement, marketing automation, and consumer-centric digital transformation across the organization. The role will focus on leveraging digital channels to enhance patient acquisition, optimize conversion funnels, and improve overall customer experience.

Requirements

Key Responsibilities:

1. Digital Strategy & Consumer Engagement

• Lead digital marketing initiatives to drive OPD and ER volume through digital channels, ensuring strong funnel conversion.
• Enhance patient experience through data-driven engagement strategies, including website, mobile app, and contact center integration.
• Develop and execute performance marketing strategies across paid, owned, and earned media.
• Ensure best-in-class customer journeys by integrating website, app, and omnichannel engagement.

2. Martech & Data-Driven Decision Making

• Own the marketing automation ecosystem, leveraging SFMC (Salesforce Marketing Cloud) for targeted patient engagement.
• Optimize lead generation, customer segmentation, and personalized digital interactions.
• Implement analytics frameworks to measure and improve digital campaign performance.

3. Innovation & Transformation Initiatives

• Lead transformation projects such as shared services and ERM-driven admissions automation.

• Partner with L&D to upskill teams and build a digital-first culture.

4. Cross-Functional Collaboration

• Work closely with PRM, Contact Centre, and Clinical teams to align digital initiatives with organizational goals.
• Partner with L&D to upskill teams and build a digital-first culture.

Knowledge, Skills and Experience

Educational qualifications/Certification: Post Graduate degree in Business, Marketing, Digital Strategy, or a related field

Relevant experience:

• 15+ years in digital transformation, martech, and performance-driven digital strategy at scale.
• Hospital background not mandatory but preferred. Experience managing digital transformation in large organizations is essential

Skills and Capabilities

Functional:

• Ability to define and implement a long-term digital roadmap aligned with business objectives.
• Expertise in digital marketing, automation, and omnichannel engagement to drive patient acquisition and retention.
• Strong project management skills to deliver high-impact digital initiatives on time and within budget.

Behavioural:

• Ability to quickly adapt to industry trends and drive continuous improvement in digital strategies.
• Strong communication and collaboration skills to align digital initiatives across multiple teams.
• Deep understanding of customer journeys and commitment to enhancing patient experience through digital solutions

Benefits

Why Join Us?

This is an exciting opportunity to shape the digital presence of a leading hospital system in India. You will have the autonomy to innovate while working with a passionate team dedicated to improving healthcare accessibility through cutting-edge digital strategies.

At Ecolab, you can help take on some of the world’s most meaningful challenges, delivering critical insights and innovative solutions to help our customers achieve clean water, safe food, abundant energy, and healthy environments. With our worldwide reach and ambitious growth plans, you will have the opportunity to own your future and impact what matters. Are you ready to make an impact?

Ecolab is searching for a driven Marketing Digital Implementation Specialist for future opportunities within our Marketing division in Pune, India .

As a Digital Implementation Specialist, you will author, load, maintain quality of content onto multiple digital channels, providing stringent, user-oriented perspective on the final presentation of key marketing assets. 

What’s in it For You:

What You Will Do:

Minimum Qualifications:

Skills:

Functional Skills:

Core GBS Skills:

A trusted partner for millions of customers, Ecolab is a global sustainability leader offering water, hygiene and infection prevention solutions and services that protect people and the resources vital to life. Building on a century of innovation, Ecolab has annual sales of $14 billion, employs more than 47,000 associates and operates in more than 170 countries around the world. The company delivers comprehensive science-based solutions, data-driven insights and world-class service to advance food safety, maintain clean and safe environments, and optimize water and energy use. Ecolab’s innovative solutions improve operational efficiencies and sustainability for customers in the food, healthcare, life sciences, hospitality and industrial markets.

SENIOR ASSOCIATE, MARKETING - DIGITAL MARKETING TEAM LEAD

At BNY, our culture allows us to run our company better and enables employees’ growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world’s investible assets. Every day, our teams harness cutting-edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide.

Recognized as a top destination for innovators and champions of inclusion, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what #LifeAtBNY is all about. Join us and be part of something extraordinary.

We’re seeking a future team member for the role of SENIOR ASSOCIATE, MARKETING - DIGITAL MARKETING TEAM LEAD  to join our INSIGHT INVESTMENT  team. This role is located in CHENNAI.

In this role, you’ll make an impact in the following ways: 

• Website content management - make regular updates to the website using the Content Management System, ensuring accuracy and timeliness of update, and ensuring the appropriate process is followed and audit trail maintained. Complete quarterly checks to look for broken or missing information or out of date content – fixing any issues found where possible. 
• Email marketing - manage the send of Insight’s regular factsheet and reporting emails using predefined lists stored in salesforce and Insight’s email marketing tool.
• Intranet content management.
• Lead management - capture, qualify, and nurture leads using Salesforce and marketing automation tools. Ensure data accuracy, compliance, and conversion tracking.
• Search engine optimization - responsible for implementing and optimizing SEO strategies to enhance the visibility of the company’s digital content and drive qualified traffic to the website.
• Plan and execute LinkedIn campaigns targeting institutional clients

To be successful in this role, we’re seeking the following: 

• Bachelors / Masters in Marketing or Finance
• 4 to 5 years of relevant experience within digital marketing for an investment manager, investment bank or any other financial institution.
• Must have experience of using website content management systems and email marketing tools. Must be well organized and able to manage workload in order to meet specified deadlines. Must be able to follow processes and have strong attention to detail. Experience of working in financial services and complying with regulatory deadlines would be beneficial.
• Must have the ability to think for themselves and use their initiative to suggest improvements or efficiencies in the process. Where gaps are identified they should be proactive in identifying the appropriate individuals to provide them with the information to fix their issue and should be politely persistent in ensuring it gets resolved.
• This role is important for ensuring that our website is kept up to date and presents a good impression to existing and prospective clients. It is also important for ensuring that clients regularly receive factsheets and other reporting information that they need on a timely basis. Failure to complete the designated tasks would reflect badly on Insight and it’s reputation.
• Must have strong verbal and written communication. They will need to communicate with a number of internal teams, so it is important the individual is personable as well as being assertive to ensure they get timely responses where required.
• Tableau proficiency

At BNY, our culture speaks for itself, check out the latest BNY news at:

BNY Newsroom

BNY LinkedIn

Here’s a few of our recent awards: 

• America’s Most Innovative Companies, Fortune, 2025
• World’s Most Admired Companies, Fortune 2025
• “Most Just Companies”, Just Capital and CNBC, 2025

Our Benefits and Rewards: 

BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter. 

BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.

Position:  Manager - Performance Marketing, Digital Business

Purpose:  Design and deploy marketing strategy and plan by leveraging consumer insights, market analytics and innovation to increase consumer base, grow market share and penetration.

KPI - Increase Install base, MAU & higher viewership for India & International market

Education:  Post Graduate Diploma / MBA in Marketing Management

Experience: 8-10 Years

Location:  Mumbai

Reporting Relationship:  Associate Vice President - Marketing, Digital Business

Business/Channel/Function:  Digital (Sony Liv)

Key Responsibilities:

Why join us?

Sony Pictures Networks is home to some of India’s leading entertainment channels such as SET, SAB, MAX, PAL, PIX, Sony BBC Earth, Yay!, Sony Marathi, Sony SIX, Sony TEN, SONY TEN1, SONY Ten2, SONY TEN3, SONY TEN4, to name a few!

Our foray into the OTT space with one of the most promising streaming platforms, Sony LIV brings us one step closer to being a progressive digitally-led content powerhouse.

Our independent production venture- Studio Next has already made its mark with original content and IPs for TV and Digital Media.

But our quest to Go Beyond doesn’t end there. Neither does our search to find people who can take us there.

We focus on creating an inclusive and equitable workplace where we celebrate diversity with our Bring Your Own Self Philosophy. We strive to remain an ‘Employer of Choice’ and have been recognized as: 
- India’s Best Companies to Work For 2021 by the Great Place to Work Institute
- 100 Best Companies for Women in India by AVTAR & Seramount for 6 years in a row - UN Women Empowerment Principles Award 2022 for Gender Responsive Marketplace and Community Engagement & Partnership 
- ET Human Capital Awards 2023 for Excellence in HR Business Partnership & Team Building Engagement

Superfoods Valley:

We are a Nutrition focused start-up, which is passionate to solve for key nutrient deficiencies across India & global markets through product & technology solutions.

Our vision: Making Nutrition Easy!

By launching product solutions that are

1. a) Clinically proven/Effective ingredients
2. b) Solve a key behavioural challenge
3. c) Have no bad ingredients

Our flagship brand, Good Monk has 3 different variants

- Good Monk Family Nutrition Mix, Healthy 50+ & Fruit Drink Mixes.

You can find the details on

Our Team: We have a power packed team of experienced industry professionals who have come together, because all of them are passionate to create this positive change & believe making nutrition easy is a great opportunity!

We are mentored by a world class scientific council, which ensures that we are able to bring in the latest science, technology, consumer insights into the innovation process. 

Role Overview

As the Marketing Manager (Innovation) – Brand Strategy & Digital Marketing, you will be the creative force behind Good Monk’s innovations. You will lead the development and execution of strategic marketing initiatives across both digital and offline channels, ensuring brand consistency and driving end-to-end creative campaigns, new product innovations, and robust digital presence. This is a Chief Growth Manager minus 1 role that requires visionary leadership, strong digital expertise, analytical skills, and a deep understanding of consumer marketing in the health and wellness sector. 

Key Responsibilities

Brand Strategy & Positioning

• Develop and refine the overall brand strategy to drive awareness, credibility, and market leadership for Good Monk’s innovations like – Fruit Drink Mix, Superheroes Milk Mix & future innovations
• Define brand positioning, messaging, and visual identity in collaboration with cross- functional teams.
• Monitor market trends, competitor activities, and consumer insights to ensure the brand remains innovative and relevant.

Creative Ideation & Campaign Development

• Lead the creative development process from ideation to execution across all marketing channels (digital, social, print, events, and more).
• Develop innovative marketing campaigns that resonate with our target audience
• Collaborate with creative agencies and internal teams to produce compelling creative assets.

Digital Marketing & Omni-Channel Brand Building

• Own the digital marketing strategy and execution across all channels including D2C, Amazon, Flipkart, Q-commerce, and Retail.
• Develop and execute digital campaigns that drive customer acquisition and brand building, using SEO, SEM, social media, email marketing, and content marketing.
• Analyze performance metrics across digital channels and adjust strategies to optimize ROI (in partnership with the performance marketing team)
• Ensure consistent brand messaging and visual identity across all digital touchpoints.

End-to-End Execution & Innovation

• Oversee the planning, execution, and performance measurement of all marketing initiatives.
• Ensure timely delivery and consistent quality of all marketing projects while managing budgets and resources.
• Cross-Functional Collaboration & Leadership
• Work closely with Product, Sales, and R&D teams to ensure marketing strategies align with business goals.
• Provide regular updates and insights on campaign performance to the leadership team. 

Analytics & Reporting

• Develop and implement key performance metrics to measure the effectiveness of marketing initiatives.
• Present regular reports on campaign performance, market insights, and new opportunities to stakeholders.

Qualifications & Experience

Education:

Bachelor’s degree in Marketing, Business Administration, Communications, or

a related field. MBA or advanced degree preferred.

Experience:

5-8 years of progressive marketing experience with a strong track record in

brand strategy, digital marketing, creative campaign development, and new

product innovation.

Experience in consumer products, FMCG, health & wellness, or nutrition

sectors is highly desirable.

Proven experience managing multi-channel marketing campaigns and working

with external creative agencies.

Demonstrated expertise in digital marketing across eCommerce platforms

(D2C, Ama zon, Flipkart, Q-commerce) and Retail environments.

Core Competencies:

Strategic Thinking: Ability to develop innovative brand strategies that drive

business growth.

Creative Leadership: Exceptional creative skills with a flair for storytelling and

visual communication.

Digital Expertise: In-depth knowledge of digital marketing channels, analytics

tools, and eCommerce platforms.

Project Management: Strong organisational skills with the ability to manage

multiple projects simultaneously.

Analytical Acumen: Proficiency in using data-driven insights to optimize

campaigns and drive decisions.

Communication: Excellent written and verbal communication skills; capable of

presenting ideas persuasively to stakeholders.

Team Leadership: Proven ability to mentor and inspire a team, fostering a

collaborative and high-performance culture.

Additional Requirements:

1. Passion for health and wellness

2. Proactive, hands-on approach with a willingness to work across functions in a

fast-paced startup environment.

3.Strong digital marketing skills, including social media, content marketing, and

digital advertising. 

4. Ability to integrate traditional marketing strategies with modern digital approaches. 

What We Offer

• A dynamic, mission-driven work environment at the forefront of health innovation.
• Opportunity to shape the brand and marketing strategy of a fast-growing consumer
• product startup.
• Competitive compensation and benefits package.
• A collaborative, creative, and growth-oriented culture. 

Superfoods Valley:

We are a Nutrition focused start-up, which is passionate to solve for key nutrient deficiencies across India & global markets through product & technology solutions.

Our vision: Making Nutrition Easy!

By launching product solutions that are

1. a) Clinically proven/Effective ingredients
2. b) Solve a key behavioural challenge
3. c) Have no bad ingredients

Our flagship brand, Good Monk has 3 different variants

- Good Monk Family Nutrition Mix, Healthy 50+ & Fruit Drink Mixes.

You can find the details on

Our Team: We have a power packed team of experienced industry professionals who have come together, because all of them are passionate to create this positive change & believe making nutrition easy is a great opportunity!

We are mentored by a world class scientific council, which ensures that we are able to bring in the latest science, technology, consumer insights into the innovation process. 

Role Overview

As the Marketing Manager (Innovation) – Brand Strategy & Digital Marketing, you will be the creative force behind Good Monk’s innovations. You will lead the development and execution of strategic marketing initiatives across both digital and offline channels, ensuring brand consistency and driving end-to-end creative campaigns, new product innovations, and robust digital presence. This is a Chief Growth Manager minus 1 role that requires visionary leadership, strong digital expertise, analytical skills, and a deep understanding of consumer marketing in the health and wellness sector. 

Key Responsibilities

Brand Strategy & Positioning

• Develop and refine the overall brand strategy to drive awareness, credibility, and market leadership for Good Monk’s innovations like – Fruit Drink Mix, Superheroes Milk Mix & future innovations
• Define brand positioning, messaging, and visual identity in collaboration with cross- functional teams.
• Monitor market trends, competitor activities, and consumer insights to ensure the brand remains innovative and relevant.

Creative Ideation & Campaign Development

• Lead the creative development process from ideation to execution across all marketing channels (digital, social, print, events, and more).
• Develop innovative marketing campaigns that resonate with our target audience
• Collaborate with creative agencies and internal teams to produce compelling creative assets.

Digital Marketing & Omni-Channel Brand Building

• Own the digital marketing strategy and execution across all channels including D2C, Amazon, Flipkart, Q-commerce, and Retail.
• Develop and execute digital campaigns that drive customer acquisition and brand building, using SEO, SEM, social media, email marketing, and content marketing.
• Analyze performance metrics across digital channels and adjust strategies to optimize ROI (in partnership with the performance marketing team)
• Ensure consistent brand messaging and visual identity across all digital touchpoints.

End-to-End Execution & Innovation

• Oversee the planning, execution, and performance measurement of all marketing initiatives.
• Ensure timely delivery and consistent quality of all marketing projects while managing budgets and resources.
• Cross-Functional Collaboration & Leadership
• Work closely with Product, Sales, and R&D teams to ensure marketing strategies align with business goals.
• Provide regular updates and insights on campaign performance to the leadership team. 

Analytics & Reporting

• Develop and implement key performance metrics to measure the effectiveness of marketing initiatives.
• Present regular reports on campaign performance, market insights, and new opportunities to stakeholders.

Qualifications & Experience

Education:

Bachelor’s degree in Marketing, Business Administration, Communications, or

a related field. MBA or advanced degree preferred.

Experience:

5-8 years of progressive marketing experience with a strong track record in

brand strategy, digital marketing, creative campaign development, and new

product innovation.

Experience in consumer products, FMCG, health & wellness, or nutrition

sectors is highly desirable.

Proven experience managing multi-channel marketing campaigns and working

with external creative agencies.

Demonstrated expertise in digital marketing across eCommerce platforms

(D2C, Ama zon, Flipkart, Q-commerce) and Retail environments.

Core Competencies:

Strategic Thinking: Ability to develop innovative brand strategies that drive

business growth.

Creative Leadership: Exceptional creative skills with a flair for storytelling and

visual communication.

Digital Expertise: In-depth knowledge of digital marketing channels, analytics

tools, and eCommerce platforms.

Project Management: Strong organisational skills with the ability to manage

multiple projects simultaneously.

Analytical Acumen: Proficiency in using data-driven insights to optimize

campaigns and drive decisions.

Communication: Excellent written and verbal communication skills; capable of

presenting ideas persuasively to stakeholders.

Team Leadership: Proven ability to mentor and inspire a team, fostering a

collaborative and high-performance culture.

Additional Requirements:

1. Passion for health and wellness

2. Proactive, hands-on approach with a willingness to work across functions in a

fast-paced startup environment.

3.Strong digital marketing skills, including social media, content marketing, and

digital advertising. 

4. Ability to integrate traditional marketing strategies with modern digital approaches. 

What We Offer

• A dynamic, mission-driven work environment at the forefront of health innovation.
• Opportunity to shape the brand and marketing strategy of a fast-growing consumer
• product startup.
• Competitive compensation and benefits package.
• A collaborative, creative, and growth-oriented culture. 

Superfoods Valley:

We are a Nutrition focused start-up, which is passionate to solve for key nutrient deficiencies across India & global markets through product & technology solutions.

Our vision: Making Nutrition Easy!

By launching product solutions that are

• a) Clinically proven/Effective ingredients
• b) Solve a key behavioural challenge
• c) Have no bad ingredients

Our flagship brand, Good Monk has 3 different variants

- Good Monk Family Nutrition Mix, Healthy 50+ & Fruit Drink Mixes.

You can find the details on

Our Team: We have a power packed team of experienced industry professionals who have come together, because all of them are passionate to create this positive change & believe making nutrition easy is a great opportunity!

We are mentored by a world class scientific council, which ensures that we are able to bring in the latest science, technology, consumer insights into the innovation process. 

Role Overview

As the Marketing Manager (Innovation) – Brand Strategy & Digital Marketing, you will be the creative force behind Good Monk’s innovations. You will lead the development and execution of strategic marketing initiatives across both digital and offline channels, ensuring brand consistency and driving end-to-end creative campaigns, new product innovations, and robust digital presence. This is a Chief Growth Manager minus 1 role that requires visionary leadership, strong digital expertise, analytical skills, and a deep understanding of consumer marketing in the health and wellness sector. 

Key Responsibilities

Brand Strategy & Positioning

• Develop and refine the overall brand strategy to drive awareness, credibility, and market leadership for Good Monk’s innovations like – Fruit Drink Mix, Superheroes Milk Mix & future innovations
• Define brand positioning, messaging, and visual identity in collaboration with cross- functional teams.
• Monitor market trends, competitor activities, and consumer insights to ensure the brand remains innovative and relevant.

Creative Ideation & Campaign Development

• Lead the creative development process from ideation to execution across all marketing channels (digital, social, print, events, and more).
• Develop innovative marketing campaigns that resonate with our target audience
• Collaborate with creative agencies and internal teams to produce compelling creative assets.

Digital Marketing & Omni-Channel Brand Building

• Own the digital marketing strategy and execution across all channels including D2C, Amazon, Flipkart, Q-commerce, and Retail.
• Develop and execute digital campaigns that drive customer acquisition and brand building, using SEO, SEM, social media, email marketing, and content marketing.
• Analyze performance metrics across digital channels and adjust strategies to optimize ROI (in partnership with the performance marketing team)
• Ensure consistent brand messaging and visual identity across all digital touchpoints.

End-to-End Execution & Innovation

• Oversee the planning, execution, and performance measurement of all marketing initiatives.
• Ensure timely delivery and consistent quality of all marketing projects while managing budgets and resources.
• Cross-Functional Collaboration & Leadership
• Work closely with Product, Sales, and R&D teams to ensure marketing strategies align with business goals.
• Provide regular updates and insights on campaign performance to the leadership team. 

Analytics & Reporting

• Develop and implement key performance metrics to measure the effectiveness of marketing initiatives.
• Present regular reports on campaign performance, market insights, and new opportunities to stakeholders.

Qualifications & Experience

Education:

Bachelor’s degree in Marketing, Business Administration, Communications, or

a related field. MBA or advanced degree preferred.

Experience:

5-8 years of progressive marketing experience with a strong track record in

brand strategy, digital marketing, creative campaign development, and new

product innovation.

Experience in consumer products, FMCG, health & wellness, or nutrition

sectors is highly desirable.

Proven experience managing multi-channel marketing campaigns and working

with external creative agencies.

Demonstrated expertise in digital marketing across eCommerce platforms

(D2C, Ama zon, Flipkart, Q-commerce) and Retail environments.

Core Competencies:

Strategic Thinking: Ability to develop innovative brand strategies that drive

business growth.

Creative Leadership: Exceptional creative skills with a flair for storytelling and

visual communication.

Digital Expertise: In-depth knowledge of digital marketing channels, analytics

tools, and eCommerce platforms.

Project Management: Strong organisational skills with the ability to manage

multiple projects simultaneously.

Analytical Acumen: Proficiency in using data-driven insights to optimize

campaigns and drive decisions.

Communication: Excellent written and verbal communication skills; capable of

presenting ideas persuasively to stakeholders.

Team Leadership: Proven ability to mentor and inspire a team, fostering a

collaborative and high-performance culture.

Additional Requirements:

• Passion for health and wellness

2. Proactive, hands-on approach with a willingness to work across functions in a

fast-paced startup environment.

3.Strong digital marketing skills, including social media, content marketing, and

digital advertising. 

4. Ability to integrate traditional marketing strategies with modern digital approaches. 

What We Offer

• A dynamic, mission-driven work environment at the forefront of health innovation.
• Opportunity to shape the brand and marketing strategy of a fast-growing consumer
• product startup.
• Competitive compensation and benefits package.
• A collaborative, creative, and growth-oriented culture.