853 Advertisements jobs in India

• Developing and presenting innovative creative concepts and strategies for a diverse range of clients and campaigns.
• Leading, inspiring, and mentoring the creative team (designers, copywriters, art directors, etc.).
• Overseeing the execution of creative projects from initial concept to final delivery across digital, print, social media, and broadcast.
• Collaborating with account management, strategy, and production teams to ensure creative solutions meet client needs and business objectives.
• Maintaining a keen understanding of market trends, consumer behavior, and competitor activities to inform creative direction.
• Ensuring brand consistency and quality across all creative materials.
• Presenting creative work to clients and stakeholders, effectively articulating the rationale and strategic thinking behind the concepts.
• Managing creative budgets and timelines efficiently.
• Fostering a collaborative and innovative work environment that encourages creative risk-taking and excellence.
• Staying abreast of new creative technologies, tools, and methodologies.
• Contributing to the agency's growth by attracting new business and nurturing existing client relationships through exceptional creative work.

• Lead the creative vision and strategy for advertising campaigns from concept to completion.
• Inspire, mentor, and manage a team of art directors, copywriters, designers, and other creative professionals.
• Develop compelling creative briefs and ensure adherence to client objectives and brand guidelines.
• Oversee the creation of innovative and effective advertising concepts across all media, including digital, print, broadcast, and experiential.
• Collaborate closely with account management, strategy, and production teams to ensure seamless campaign execution.
• Present creative concepts to clients and stakeholders, articulating the strategic rationale.
• Maintain a keen awareness of industry trends, emerging technologies, and competitive landscapes.
• Manage creative budgets and timelines, ensuring projects are delivered on time and within scope.
• Foster a culture of innovation, collaboration, and creative excellence within the department.
• Review and approve all creative output to ensure quality and consistency.
• Contribute to new business pitches and client relationship development.
• Champion bold, original ideas that push creative boundaries.

• Bachelor's degree in Graphic Design, Advertising, Fine Arts, or a related field; Master's degree preferred.
• Minimum of 8 years of experience in advertising creative roles, with at least 3 years in a leadership position (Creative Director, Associate Creative Director).
• A strong portfolio showcasing a diverse range of award-winning advertising campaigns across multiple platforms.
• Proven ability to develop and execute creative strategies that deliver measurable results.
• Exceptional leadership, team management, and mentoring skills.
• Excellent presentation, communication, and interpersonal skills.
• Deep understanding of branding, marketing principles, and consumer behavior.
• Experience managing creative budgets and project timelines.
• Proficiency in relevant creative software and a strong eye for design and typography.
• Ability to thrive in a fast-paced, collaborative, and hybrid work environment.

• Bachelor's or Master's degree in Advertising, Fine Arts, Graphic Design, Marketing, or a related field.
• Minimum of 8 years of experience in advertising, with at least 3 years in a leadership or directorial role.
• Exceptional portfolio showcasing a wide range of successful advertising campaigns across digital, print, TV, and social media.
• Proven ability to lead and inspire creative teams (copywriters, art directors, designers).
• Strong understanding of branding, marketing strategy, and consumer behavior.
• Excellent conceptual thinking, storytelling, and visual communication skills.
• Proficiency in creative software and understanding of production processes.
• Outstanding presentation and communication skills, with the ability to articulate creative vision.
• Experience in a hybrid work environment is preferred.
• Demonstrated ability to manage multiple projects and meet tight deadlines.

• Develop and champion innovative creative concepts and strategies for a diverse range of clients and brands.
• Lead and inspire a team of art directors, copywriters, designers, and other creative professionals.
• Oversee the execution of creative projects from concept development through final production across all media channels (digital, print, broadcast, social).
• Collaborate closely with account management and strategy teams to ensure creative aligns with client objectives and business goals.
• Present creative concepts and work effectively to clients, articulating the strategic rationale and potential impact.
• Maintain the highest standards of creative excellence, pushing boundaries and challenging conventional thinking.
• Stay abreast of industry trends, emerging technologies, and cultural shifts to inform creative direction.
• Manage creative resources and project timelines effectively, ensuring on-time and on-budget delivery.
• Foster a collaborative and inspiring work environment that encourages creativity and innovation.
• Review and provide constructive feedback on creative work to ensure quality and effectiveness.
• Contribute to new business pitches and client acquisition efforts.

• Bachelor's degree in Advertising, Fine Arts, Design, Marketing, or a related field.
• Minimum of 8-10 years of experience in advertising creative roles, with at least 3-5 years in a leadership position (Senior Art Director, Associate Creative Director, or Creative Director).
• Proven track record of developing award-winning and effective advertising campaigns.
• Exceptional conceptual thinking, storytelling, and visual communication skills.
• Strong understanding of brand strategy, consumer insights, and market dynamics.
• Proficiency in various creative software and digital platforms.
• Excellent leadership, mentoring, and team-building abilities.
• Outstanding presentation and communication skills, with the ability to articulate complex ideas persuasively.
• Experience working in a hybrid work model, balancing remote collaboration with essential in-office teamwork.
• A strong portfolio showcasing a diverse range of successful creative work is essential.

• Develop and articulate compelling creative strategies and concepts for advertising campaigns across all media channels.
• Lead and mentor a team of creative professionals, including art directors, copywriters, and designers, fostering a culture of innovation and excellence.
• Oversee the creative process from brief to final delivery, ensuring quality, consistency, and adherence to brand guidelines.
• Present creative concepts and campaign ideas to clients, effectively communicating the strategic rationale and potential impact.
• Collaborate with account management, strategy, and media planning teams to ensure creative output aligns with client objectives and market insights.
• Stay ahead of industry trends, emerging technologies, and best practices in advertising and brand communication.
• Manage creative budgets and resources efficiently, ensuring projects are delivered on time and within scope.
• Review and approve creative work to ensure it meets the highest standards of quality and effectiveness.
• Contribute to new business pitches and client relationship development.
• Develop and maintain strong relationships with external vendors, photographers, illustrators, and production companies.
• Champion a culture of creativity, collaboration, and continuous improvement within the creative department.
• Ensure all creative output is aligned with ethical considerations and legal requirements.

• Bachelor's degree in Advertising, Fine Arts, Graphic Design, Marketing, or a related field. A Master's degree or equivalent professional experience is a plus.
• Minimum of 10 years of experience in the advertising industry, with at least 5 years in a leadership or senior creative role.
• An outstanding portfolio demonstrating a wide range of successful advertising campaigns across various media.
• Proven experience in developing and executing integrated marketing communications strategies.
• Exceptional leadership, team management, and motivational skills.
• Strong understanding of brand strategy, consumer psychology, and market dynamics.
• Excellent presentation, communication, and interpersonal skills.
• Proficiency in design principles, typography, and visual storytelling.
• Experience with digital marketing, social media, and emerging media platforms.
• Ability to thrive in a fast-paced, deadline-driven environment.

Position Summary:

This is a full-time Media Planning Manager
role for one of our clients. The Media Planing Manager is to lead strategic digital media initiatives for our global client portfolio. The role demands a professional who can blend strategy with hands-on execution across major digital advertising and programmatic platforms, while managing complex client relationships and guiding cross-functional teams in a fast-paced, global environment.

It is working from an office position in Ahmedabad.

What Will You Be Doing?

1. Media Strategy & Planning

• Develop comprehensive digital media strategies aligned with client business
• objectives and KPIs
• Conduct market research and competitive analysis to identify opportunities and inform media planning decisions
• Create detailed media plans with optimal channel mix, budget allocation, and reach forecasting
• Collaborate with creative and analytics teams to ensure integrated campaign approaches
• Stay current with industry trends, platform updates, and emerging technologies

2. Campaign Management & Execution

• Lead hands-on management of campaigns across major biddable platforms including DV360, The TradeDesk, Meta (Facebook/Instagram), TikTok, LinkedIn, and other relevant channels
• Execute programmatic media buying strategies across DSP platforms and work in close contact with our media partnerships team in order to identify the right media partners to work with for each plan
• Optimize campaigns in real-time based on performance data and client objectives
• Implement advanced targeting strategies, audience segmentation, and creative testing frameworks
• Monitor and analyze campaign performance, providing actionable insights and recommendations

3. Client Relationship Management

• Present strategic recommendations, campaign performance, and optimization insights to C-level executives
• Manage client expectations and maintain strong relationships through proactive communication and exceptional service delivery
• Lead client weekly reporting sessions, PCA presentations, and support on quarterly business reviews
• Handle campaign escalations and resolve issues with professionalism and efficiency

4. Team Leadership & Project Management

Provide strategic direction and mentorship to junior team members

Lead cross-functional project teams in a global, matrixed organization structure

Develop project timelines, manage deliverables, and ensure on-time, on-budget campaign delivery

Coordinate with international teams across different time zones and cultural contexts

Foster collaboration between internal departments and external vendor partners

5. Business Development & Innovation

Identify opportunities for account growth and service expansion

Drive innovation in media approaches and technology adoption

Establish and maintain relationships with platform representatives and industry vendors

We admire individuals with intelligence, dedication, and a deep passion for SEO. We value those committed to creating a meaningful and impactful working culture. If you're a problem solver and a visionary thinker, let's Marastu.

Skills:

• Minimum 3+ years hands-on experience with major biddable platforms (Google Ads, Meta Ads, LinkedIn Ads, etc.)
• Programmatic advertising experience including DSP management (DV360, The Trade Desk, Amazon DSP, etc.), SSP relationships, and direct publisher negotiations
• Proficiency in Excel/Google Sheets for data analysis and reporting
• Proven track record in developing and executing integrated digital media strategies
• Strong analytical mindset with ability to translate data into actionable business insights
• Experience with advanced audience targeting, lookalike modelling, and customer journey mapping
• Knowledge of brand safety, viewability standards, and industry best practices
• You have advanced knowledge in the paid media ecosystems, vendor partnership management and ad verification partners
• You have excellent project management, presentational and problem-solving skills
• You are known for your exceptional client servicing capacity
• You have excellent communication and collaboration skills
• You have a strong passion for digital marketing and the desire to grow within this industry.

About Company:

Marastu is a company that specializes 360° digital marketing backed by a 100% money-back guarantee. We pride ourselves in our ability to help our clients grow their businesses.

At Marastu, we embody the archetype of the Catalyst. We are a dynamic and passionate team of professionals who believe in igniting positive change for our clients and society. Our guiding principle is client success, making us the driving force behind transformative projects and creative solutions.

Our Core Values:

• Transparency - Our Commitment to Openness
• Empathy - Understanding Your Needs
• Client Success - Your Triumph is Our Triumph

Marastu is an equal-opportunity employer. We welcome applications from individuals of all backgrounds and experiences.

• Please write to us at We'd be glad to help you

About the Role

We are seeking a
Media Planner
with strong expertise in
Google Ads and Meta Ads
who can not only build and optimize campaigns but also manage client relationships. This role requires a balance of
analytical skills, campaign execution, and client servicing
, ensuring that digital strategies deliver measurable business outcomes.

Key Responsibilities

• Plan, set up, and optimize campaigns on
  Google Ads (Search, Display, YouTube)
  and
  Meta Ads (Facebook & Instagram)
  .
• Conduct audience research, keyword analysis, and competitor benchmarking to craft effective media strategies.
• Monitor campaign performance daily, optimize for KPIs (CTR, CPC, ROAS, CPA), and prepare actionable insights.
• Manage client accounts end-to-end — from briefing to strategy, execution, reporting, and performance reviews.
• Serve as the primary
  point of contact for clients
  , ensuring clear communication, expectation setting, and campaign alignment with business goals.
• Collaborate with creative, analytics, and strategy teams to deliver integrated campaigns.
• Stay updated on Google & Meta platform updates, industry best practices, and emerging ad tech.

Requirements

• Bachelor's degree in Marketing, Advertising, Business, or related field.
• 3+ years of hands-on experience in
  Google Ads & Meta Ads campaign management
  .
• Strong knowledge of performance marketing metrics: CTR, CPM, CPC, ROAS, CPA.
• Proven experience in
  client servicing/account management
  .
• Excellent communication, presentation, and problem-solving skills.
• Proficiency in analytics tools (Google Analytics, Data Studio, Meta Ads Manager).

Media Strategy & Planning

• Develop
  360° media strategies
  , with a primary focus on
  Digital
  .
• Conduct market, category, and audience analysis to identify media opportunities.
• Build and optimize media plans to maximize reach, frequency, and ROI across offline channels.
• Recommend media mixes balancing
  brand-building ATL campaigns
  with tactical BTL initiatives.

Client & Stakeholder Engagement

• Act as the day-to-day contact for clients, translating briefs into effective media strategies.
• Present media recommendations and rationale to senior stakeholders.
• Collaborate with creative, digital, and performance teams to ensure integrated execution.

Campaign Execution & Optimization

• Liaise with media owners/vendors for inventory negotiation and plan finalization.
• Ensure campaign delivery against approved strategy, timelines, and KPIs.
• Track campaign performance (GRPs, TRPs, reach, frequency) and recommend optimizations

Research & Tools

• Leverage media planning tools and data sources (e.g., BARC, IRS, TGI, TAM, MAP).
• Translate research insights into actionable offline planning recommendations.
• Stay updated on
  emerging media opportunities
  such as CTV, regional print, and transit OOH