6,309 Amazon Marketing jobs in India
Sr. Marketing Manager, Amazon
Posted 2 days ago
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Job Description
Amazon.in Pharmacy team is seeking an analytical, creative, and highly motivated Marketing Manager to develop, execute, and evaluate merchandising, marketing, and site experience.
Key job responsibilities
Own all key traffic drivers for the category/ line of business, and work as a category advocate with central traffic teams.
Possess a deep understanding of all traffic-driving mechanisms (Onsite merchandising, Search, Social media, Push notifications, Performance marketing etc.) and actively engaging in optimization of those channels for the business.
Analyze customer cohorts and drive initiatives to improve growth key cohorts.
Collaborate with internal teams and brands to drive experiments on brand funded coupons, gamification and influencer marketing.
Conduct in-depth analyses to determine program effectiveness, continuously improving programs and site initiatives.
Develop the category's style guidelines, merchandising calendar, promotions, and packages for brand promotions.
Audit traffic funnel and provide weekly/ monthly insights on gaps to topline goal.
Present to senior management externally and internally.
Drive customer lifecycle management activities including customer acquisition, retention to drive growth
Do planning for category marketing P0 metrics and budget
Drive monetization of marketing inventory to scale engagement with brands and grow them
Meet business goals while ensuring a top-notch customer experience.
Basic Qualifications
- 6+ years of professional non-internship marketing experience
- 7+ years of developing and managing acquisition marketing or channel programs experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience developing and executing campaigns across a multitude of timezones and languages
Preferred Qualifications
- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Head, Growth Marketing, Amazon Business India
Posted 2 days ago
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Job Description
Join Amazon Business, where we're revolutionizing B2B commerce. As a rapidly growing $35 billion global business, we're building a future where businesses of all sizes can find, discover, and purchase everything they need with unprecedented ease and intelligence. Our mission: to become the world's most customer-centric company and the preferred strategic partner for smart business buying. From solo entrepreneurs to Fortune 500 companies, we serve diverse business customers across nine countries, reimagining procurement with innovative solutions that drive efficiency and growth. At Amazon Business, it's still Day 1. If you're passionate about solving complex challenges, creating disruptive solutions, and making history, this is your opportunity. Bring your insight, imagination, and healthy disregard for the impossible as we unlock the vast potential of B2B commerce in India.
Amazon Business is seeking a enterprising and results-driven Head of Growth Marketing to spearhead our customer acquisition and engagement strategies for the MSME segment. This pivotal role will lead a dynamic team of marketing managers in strategizing, defining, and executing effective performance marketing campaigns across all digital channels, both on and off Amazon platforms.
Key job responsibilities
As the Head of Growth Marketing, you will:
1. Develop and implement comprehensive growth strategies that align with Amazon Business's ambitious goals for the MSME sector.
2. Lead a team of skilled marketing managers, fostering a culture of innovation, customer obsession, and data-driven decision making.
3. Oversee the full spectrum of digital marketing channels, including paid search, paid social, email marketing, push notifications, and WhatsApp outbound marketing, ensuring seamless integration and optimal performance.
4. Own and optimize multi-million dollar marketing investments across channels, making strategic decisions that balance immediate revenue generation with sustainable long-term growth.
5. Pioneer new acquisition programs and engagement campaigns that drive significant growth in customer base and increase customer lifetime value.
6. Collaborate with cross-functional teams to ensure marketing initiatives are aligned with product development, sales objectives, and overall business strategy.
7. Leverage advanced analytics and marketing technologies to continuously optimize campaign performance and ROI.
8. Stay at the forefront of digital marketing trends and emerging technologies, applying innovative approaches to drive growth in the competitive B2B space.
9. Develop and present strategic plans and performance reports to senior leadership, articulating the impact of marketing initiatives on business objectives.
Basic Qualifications
- 7+ years of marketing experience
- 7+ years of developing and managing acquisition marketing or channel programs experience
- Experience building, executing and scaling cross-functional marketing programs
- Experience communicating results to senior leadership
- Experience using data and metrics to measure impact and determine improvements
- Expertise in performance marketing, customer acquisition strategies, and engagement tactics across multiple digital channels
Preferred Qualifications
- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Head, Growth Marketing, Amazon Business India
Posted 2 days ago
Job Viewed
Job Description
Join Amazon Business, where we're revolutionizing B2B commerce. As a rapidly growing $35 billion global business, we're building a future where businesses of all sizes can find, discover, and purchase everything they need with unprecedented ease and intelligence. Our mission: to become the world's most customer-centric company and the preferred strategic partner for smart business buying. From solo entrepreneurs to Fortune 500 companies, we serve diverse business customers across nine countries, reimagining procurement with innovative solutions that drive efficiency and growth. At Amazon Business, it's still Day 1. If you're passionate about solving complex challenges, creating disruptive solutions, and making history, this is your opportunity. Bring your insight, imagination, and healthy disregard for the impossible as we unlock the vast potential of B2B commerce in India.
Amazon Business is seeking a enterprising and results-driven Head of Growth Marketing to spearhead our customer acquisition and engagement strategies for the MSME segment. This pivotal role will lead a dynamic team of marketing managers in strategizing, defining, and executing effective performance marketing campaigns across all digital channels, both on and off Amazon platforms.
Key job responsibilities
As the Head of Growth Marketing, you will:
1. Develop and implement comprehensive growth strategies that align with Amazon Business's ambitious goals for the MSME sector.
2. Lead a team of skilled marketing managers, fostering a culture of innovation, customer obsession, and data-driven decision making.
3. Oversee the full spectrum of digital marketing channels, including paid search, paid social, email marketing, push notifications, and WhatsApp outbound marketing, ensuring seamless integration and optimal performance.
4. Own and optimize multi-million dollar marketing investments across channels, making strategic decisions that balance immediate revenue generation with sustainable long-term growth.
5. Pioneer new acquisition programs and engagement campaigns that drive significant growth in customer base and increase customer lifetime value.
6. Collaborate with cross-functional teams to ensure marketing initiatives are aligned with product development, sales objectives, and overall business strategy.
7. Leverage advanced analytics and marketing technologies to continuously optimize campaign performance and ROI.
8. Stay at the forefront of digital marketing trends and emerging technologies, applying innovative approaches to drive growth in the competitive B2B space.
9. Develop and present strategic plans and performance reports to senior leadership, articulating the impact of marketing initiatives on business objectives.
Basic Qualifications
- 7+ years of marketing experience
- 7+ years of developing and managing acquisition marketing or channel programs experience
- Experience building, executing and scaling cross-functional marketing programs
- Experience communicating results to senior leadership
- Experience using data and metrics to measure impact and determine improvements
- Expertise in performance marketing, customer acquisition strategies, and engagement tactics across multiple digital channels
Preferred Qualifications
- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Sr. Manager - App Growth Marketing, Amazon MX Player
Posted 2 days ago
Job Viewed
Job Description
Amazon and MX Player recently joined forces to accelerate premium free entertainment for 250 million users in India. With this acquisition, Amazon merged two of India's most popular free AVOD (or ad-supported video on demand) services - MX Player and Amazon miniTV into one service - Amazon MX Player.
Amazon MX Player is Amazon India's big bet in terms of shaping the future of the free AVOD landscape in India. We are looking for senior creative leader, who can help shape our brand and creatives for our new exciting show slate. This is an exciting opportunity for someone who wants to work in a start-up like environment and is passionate about building clutter breaking creatives / marketing campaigns to build viewer interest for our new shows.
You can read about the service here:
are looking for a Sr Growth Marketing Manager, Mobile App to join our Amazon MX Player team and help drive overall Mobile App growth. You will define, execute, and measure Mobile App marketing from strategy to execution to drive scalable growth for the business. This person will be passionate about measuring ROI, as well as a thinking big to develop capabilities to optimize spends. This person will build highly impactful acquisition & engagement campaigns and test into white space opportunities. A creative mindset for pushing boundaries, and the ability to work effectively with partners are some of the key skills we are looking for.
Key job responsibilities:
- You will be responsible for multi-channel, Mobile App marketing strategies aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices.
- Define strategy to drive App downloads & App engagement for existing customers through structured campaign plan.
- Planning, management, and execution of all Amazon MX Player Mobile App campaigns, including but not limited to account setup, development and implementation of strategies, campaign structure, budget management, daily bidding and invoice management.
- Achieve targeted performance KPIs including optimizations and campaign troubleshooting.
- Execute campaign optimization tactics (bidding, ad copy and landing page testing) to achieve spend efficiency and volume targets.
- Translate channel insights into test plans, product/feature proposals, and opportunities for optimization.
- Define and run tests, including A/B experiments to test new features and/or inform new product development.
- Audit and update existing data pipelines in collaboration with the Business Intelligence and Tech teams to ensure the highest level of data quality.
- Analyze data to identify actionable insights for mobile marketing campaigns.
- Partner closely with cross-functional teams such as Marketing Analytics, Product, Finance to drive best practices, identify testing opportunities and develop roadmaps.
- External agency management: manage external media agency on campaign execution. Be the primary media agency contact to manage end-to-end campaign strategy, budget, billing, and more.
Key job responsibilities
- Lead and execute the strategy of new show marketing: managing creative processes, planning and goal setting, creating 360 degrees marketing plans, execution, reporting, and optimization.
- Develop award winning, clutter-breaking campaigns to make Amazon MX Player's content popular among AVOD customers.
- Partner with multiple teams and rally towards viewership growth keeping content at the center and appealing to end customers at large
- Identify opportunities to organically scale word of mouth for the show tapping into relevant audiences.
- Engage with content creation ecosystem developing strong partnerships with talent, production houses etc. to mount large scale marketing campaigns.
Basic Qualifications
- 6+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience communicating results to senior leadership
- Experience using Microsoft Excel to manipulate and analyze data
Preferred Qualifications
- Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
- Experience with Salesforce and Tableau
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Head of Marketing (IN2WW), Amazon Ads Asia Growth Markets
Posted 2 days ago
Job Viewed
Job Description
We are hiring a Head of Marketing for IN2WW (India to Worldwide cross-border advertisers) who dares to Invent and Simplify and Think big! He/She will be responsible for building marketing infrastructure from scratch in a start-up like environment for Amazon Advertising in India. The role requires native understanding of the India business landscape and preferably knowledge on cross-border e-commerce.
At Amazon we continually look for opportunities to invent on behalf of our customers, helping them to find and discover virtually anything they want to buy online. To this end we are building a range of advertising products that enhance the customer experience and are integrated with our core eCommerce platform. We have developed products that leverage Amazon's strength as a world class eCommerce platform and have integrated advertising into the shopping experience from first discovery to purchase.
A strategic part of our charter is to build a portfolio of self-service advertising products to enable small and medium businesses (SMB) to engage with customers in relevant ways. Our growing team in Asia drives awareness, activation and engagement for Asia-based sellers advertising in the rest of the world, including North America, Europe and Japan. More and more Asia sellers are looking to build their brands globally via Amazon's brand-building ad products (e.g., Sponsored Brand, Stores).
Seeing the potential, we are now seeking a Head of Marketing (IN2WW) to join our team to build marketing infrastructure, and create multi-channel campaigns/strategies especially on the digital marketing front to drive the awareness and adoption of Amazon's brand-building ad products in India for cross-border sellers and advertisers.
This role is a managerial role, and will start as an IC to build up the team. He/she will be responsible for setting the strategy and leading the team for the implementation of marketing activities in the IN2WW arc. This Senior role will work at both the strategic level and the executional level to create impact for our customers.
Our team is growing fast, and now is a great time to join the team and shape marketing communication for this high visibility program.
Key job responsibilities
- Set marketing strategy for the IN2WW arc
- Hire and develop the best for the IN2WW team
- Build marketing infrastructure, including but not limited to marketing channels, content development, training and partnership programs.
- Set up working models with internal teams and external partners to collaborate on marketing reach-out to Amazon sellers
- Own marketing budget and multi-channel campaigns from end to end
- Optimize against key metrics including CTR, open rates, and advertisers registered
- Track marketing best practices in the region, monitor industry trends, and make recommendations
Basic Qualifications
- 6+ years of professional non-internship marketing experience
- Experience managing teams
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience driving direction and alignment with cross-functional teams
Preferred Qualifications
- Experience using SQL to pull data and metrics to deliver reports
- Experience with basic HTML, website management and content management systems (CMS)
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Senior Marketing Manager, Offline- Amazon Flex , Amazon Flex
Posted 2 days ago
Job Viewed
Job Description
At Amazon we are building an excellent last mile operation in India, significantly complimented by Amazon Flex. Amazon Flex works directly with independent contractors (IC) - called delivery partners (DP) - to make deliveries to our customers. The role of senior marketing manager, Amazon Flex is to build this network of delivery partners via offline channels who deliver at our stations, thereby fulfilling customer promises. In this role, you will run campaigns and work with agencies to onboard delivery partners using their 2W/3W and EVs. You will get to work with WW stakeholders on marketing interventions and with local players on fulfilling capacity.
Key job responsibilities
- Manage and execute BTL/offline marketing campaigns for sourcing leads for the flex channel in IN
- Invent cost efficient ways of running campaigns and onboarding DPs
- Responsible for Planning calendar for offline activities by coordinating with agencies and Account development executives (ADEs)
- Manage the overall referral and influencer program by coordinating with 3P and ADEs
- Managing a team of ADEs who will execute and monitor activities on a daily basis
- Hire, manage and coordinate with local agencies to set expectations and track performance
- While you strategize and invent, you won't hesitate to roll up your sleeves to work on ground to execute DP recruitment drives
- Maintain and refine scalable, comparable methods of measurement and performance tracking for campaigns
- Earn trust from internal and external partners, manage multiple projects, and balancing contending priorities in a rapidly changing environment
Basic Qualifications
- 5+ years of professional non-internship marketing experience
- 7+ years of developing and managing acquisition marketing or channel programs experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience communicating results to stakeholders
- Experience developing and executing campaigns across a multitude of timezones and languages
Preferred Qualifications
- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Senior Program Manager, Delivery Pricing & Marketing Manager, Amazon NOW (Quick Commerce)
Posted 2 days ago
Job Viewed
Job Description
Establishing and executing strategic framework to optimize Out on road (OTR) channel operations through data-driven rate determination and cost management. The program will focus on understanding and developing competitive City/Location/Block/Slot wise rates while implementing targeted marketing/incentive initiatives for delivery partner (DP) recruitment and retention. Through market analysis and operational efficiency improvements, create sustainable rate structures that balance profitability with DP satisfaction and retention.
About the team
As a pioneering team in Amazon's quick commerce initiative in India, we are establishing new benchmarks in ultra-fast delivery service. Our team operates at the intersection of innovation and execution, creating first-of-its-kind solutions while maintaining Amazon's customer-centric approach.
We are building foundational elements of the quick commerce network from the ground up, including development of operational frameworks, technology integration, and service optimization. The team consistently demonstrates agility in learning and implementing improvements, turning challenges into opportunities for growth.
Our collaborative environment encourages experimentation and rapid iteration, allowing us to establish robust playbooks that will shape the future of quick commerce. We maintain a strong focus on data-driven decision making while fostering a culture of ownership and innovation.
The team's work directly influences Amazon's quick commerce strategy, setting precedents for operational excellence and customer experience. Through continuous learning and adaptation, we are creating scalable solutions that will define the next generation of ultra-fast delivery services.
This dynamic environment offers unique opportunities to shape and transform the quick commerce landscape while working with passionate individuals committed to exceptional service delivery.
Basic Qualifications
- 7+ years of business development, partnership management, or sourcing new business experience
Preferred Qualifications
- Experience in a new unit business or a startup
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
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Sr. Marketing Manager - Paid Media, Amazon Music
Posted 2 days ago
Job Viewed
Job Description
This role will be based in Mumbai and report into a global team based in US.
Amazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale.
We are looking for an experienced Paid media marketing professional to help drive customer acquisition through Display and Paid Social channels across web and mobile apps. This person will build and manage the execution of highly impactful acquisition campaigns, and test into white space opportunities. An entrepreneurial spirit, a creative mindset for pushing boundaries, and the ability to work effectively with a large number of partners and international stakeholders are some of the key skills we are looking for.
Key job responsibilities
- Lead paid advertising initiatives via Display and Paid Social channels (web and mobile apps) to drive customer acquisition including budgeting, forecasting, testing & learning roadmaps, and measurement plans.
- Oversee and continue to improve tracking, attribution, and overall data access to analyze key metrics, including ROI. Establish automated reporting and optimization processes.
- Manage relationships with key partners in the digital marketing ecosystem (DSPs and Social platforms).
- Provide complete performance reporting and analysis on marketing campaigns and take relevant action on insights gained.
- Collaborate closely with technical, business, finance and design teams within Amazon to manage simultaneous time-sensitive projects.
- Coordinate with other cross Amazon performance marketing professionals to leverage relationships, establish best practices for marketing and advertising and collaborate on a unified Amazon vision in the digital marketing space.
- Test and learn across new and existing platforms, conducting deep data analysis to uncover new opportunities for customer growth.
We are looking for candidates with:
- The ability to create innovative marketing programs and/or partnerships to drive customer acquisition through Paid Social and Display advertising.
- Strong time management skills: ability to thrive in a fast paced environment and to manage multiple, competing priorities simultaneously.
- Strong analytical skills with a strong bias towards decision making based on data.
- Advanced Excel user able to use it to analyze, extract insights and present recommendations.
- The ability to make things happen quickly with large, less nimble partners and/or teams.
- Superior verbal and written communications skills with attention to detail. Ability to take, drive and/or influence strategic decisions.
Basic Qualifications
- 6+ years of professional non-internship marketing experience
- Experience building, executing and scaling cross-functional marketing programs
- Experience using data and metrics to measure impact and determine improvements
- Experience presenting metrics and progress to goal to senior leadership
- BA/BS, MBA or equivalent work experience.
- 6+ years of ROI-focused digital marketing experience in a consumer facing technology organization, including the strategic management and hands on execution of paid media channels (Display, Paid Social etc.)
- Experience managing multi-million dollar paid media budgets.
- Experience building, executing and scaling marketing programs across multiple international markets.
- Advanced Microsoft Excel skills, including the ability to work with large data sets
- Exceptional analytical and quantitative skills, with a natural curiosity to measure, test, learn and iterate in order to get the best results possible
- Strong leadership and communication skills to drive recommendations, articulate tradeoffs and communicate plans to senior executives.
- High attention to detail, across both business and technical domains.
Preferred Qualifications
- 3+ years of performance marketing experience for consumer technology product or service.
- Experience in the entertainment, media industry and/or subscription business.
- Direct, hands-on experience with Mobile Measurement Partner (MMP) such as Appsflyer, Branch, Kochava etc.
- Direct, hands-on experience with Google App campaigns, Google Demand Gen, YouTube, DV360, Amazon Display Ads and other DSPs, Social media channels (Meta, Pinterest, Snap, Reddit etc.)
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
E-commerce Marketing Specialist
Posted today
Job Viewed
Job Description
E-commerce Marketing Specialist
Posted today
Job Viewed
Job Description
Key responsibilities include:
- Developing and implementing social media strategies to increase brand awareness and drive traffic to e-commerce platforms.
- Creating engaging and shareable content, including graphics, videos, and written posts, for platforms such as Instagram, Facebook, and Pinterest.
- Managing social media advertising campaigns, including budget allocation, audience targeting, and performance tracking.
- Monitoring social media trends and competitor activities to identify new opportunities.
- Engaging with the online community, responding to comments and messages in a timely and professional manner.
- Collaborating with the e-commerce team to ensure brand consistency and campaign alignment.
- Analyzing website traffic and sales data to measure the effectiveness of marketing campaigns and provide actionable insights.
- Utilizing SEO best practices to improve search engine rankings for e-commerce product pages.
- Staying up-to-date with the latest social media platform features and advertising best practices.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 2+ years of experience in e-commerce marketing and social media management.
- Proficiency in social media management tools and analytics platforms.
- Experience with content creation tools (e.g., Canva, Adobe Creative Suite).
- Solid understanding of SEO principles and e-commerce best practices.
- Excellent written and verbal communication skills.
- Ability to work independently and as part of a team.