79 Brand Activation jobs in India
Brand Activation Executive
Posted 10 days ago
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Job Description
Key Responsibilities:
- Develop and execute innovative brand activation plans and events to enhance brand visibility and consumer interaction.
- Coordinate all aspects of event logistics, including venue selection, vendor management, staffing, and on-site execution.
- Collaborate with the marketing team to ensure brand messaging and positioning are consistently represented in all activation activities.
- Manage budgets for activation campaigns, ensuring cost-effectiveness and optimal resource allocation.
- Engage directly with consumers at events, providing information and fostering positive brand experiences.
- Gather consumer feedback and market insights from activation events to inform future strategies.
- Recruit, train, and manage field staff and brand ambassadors for promotional activities.
- Ensure compliance with all relevant regulations and company policies during activations.
- Prepare post-event reports detailing campaign performance, key learnings, and ROI.
- Maintain strong relationships with external partners, agencies, and suppliers.
- Identify opportunities for new brand activations and partnerships.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Proven experience in event management, brand activation, or experiential marketing.
- Strong understanding of consumer marketing principles and brand building.
- Excellent organizational, planning, and project management skills.
- Exceptional interpersonal and communication skills, with the ability to engage effectively with diverse audiences.
- Proficiency in Microsoft Office Suite.
- Ability to work independently and as part of a team, with a proactive and adaptable approach.
- Must be willing to travel and work flexible hours, including evenings and weekends, as required by event schedules.
- Must be based in or able to work on-site regularly in the Gurugram, Haryana, IN area.
Brand Activation Specialist
Posted 11 days ago
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Sports Marketing Manager - Brand Activation
Posted 22 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive sports marketing strategies and campaigns.
- Manage brand activation initiatives at key sporting events and properties.
- Oversee the creation of engaging marketing content across digital and traditional channels.
- Build and maintain strong relationships with athletes, sports leagues, and influencers.
- Manage social media platforms to drive fan engagement and brand awareness.
- Develop and execute promotional programs and partnerships.
- Analyze marketing campaign performance and provide regular reports.
- Collaborate with internal teams to ensure brand consistency and message alignment.
- Stay abreast of industry trends, competitor activities, and emerging marketing technologies.
- Bachelor's degree in Marketing, Sports Management, Communications, or a related field.
- Minimum of 5-7 years of experience in sports marketing or brand management, with a focus on activation.
- Proven track record of developing and executing successful marketing campaigns.
- In-depth knowledge of the sports landscape, including major leagues, athletes, and trends.
- Experience with digital marketing, social media management, and content creation.
- Strong understanding of partnership management and negotiation.
- Excellent communication, presentation, and interpersonal skills.
- Creative thinker with strong analytical and problem-solving abilities.
- Ability to manage budgets and track campaign ROI.
Digital Marketing Strategist, Brand Awareness
Posted 22 days ago
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Manager - Campaign Management
Posted 5 days ago
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Job Description
Job Description
A successful Campaign Manager pushes the bounds of their creativity in identifying the right
product/service, matching that with the right audience, and designing ad collateral that captures the audience's attention. We have observed that most often the top Campaign Managers are self-starters, and problem solvers and have oodles of perseverance. This role is perfect for those who seek to see their day-to-day efforts turn into quantifiable results. Your work directly impacts the team's and company's bottom line and what's better than being able to see the results of your work on a daily basis.
Designation: Manager/ Associate Manager- Campaign Management
Location: Andheri (e), Mumbai
RESPONSIBILITIES:
Monetization
• Understand and master consumer trends in the North American market across high-performing
categories
• Design monetization strategy through audience identification, trend mapping, ad collateral
design, and optimizations
• Maximize advertiser ROI while ensuring optimal user experience and adherence to compliance
rules
Experimentation
• Creatively identify and pursue audiences via catchy and relevant ad copies
• Put the science in the art of advertising by measuring the impact of tests at every step of the
process
Analytics and Growth Hacking
• Using business intelligence reports to identify trends and patterns in advertiser and consumer
trends
• Use cutting-edge minute-by-minute real-time reporting to directly impact both supply and
demand side metrics
• Literally, be part of the growth team by contributing directly to the team’s and company’s
bottom line.
Team Building and Management
• Build & manage a team to drive the required efforts
• Learn from mentors who are industry specialists and mentor new joinees yourself
• Work with Account Management and Product teams to help improve reporting, introduce alerts and automation
• Mentor and conduct training program for new joinees
YOU SHOULD APPLY FOR THIS ROLE IF:
Required Experience
• You are a undergraduate/ postgraduate with a knack for data analysis, creativity, entrepreneurial
aptitude, and business acumen
• 3+ yrs of experience/interest with media buying platforms such as AdWords, Facebook, and
Native traffic sources/platforms.
Logical Approach
• You have a structured thought process and are methodical in your approach to solving problems • You are at ease managing lots of data, identifying data trends and patterns, and are able to translate them to actionable campaign management methods
Creative Mindset
• You are creative in your methods for identifying the right products/services for the right
audiences
• You are able to find creative methods to optimize campaigns and maximize profits
Problem Solver
• You are proactive in your approach to problem-solving and navigating ambiguity and complexity
• You persevere and never give up on the first try. You are solution-oriented in your approach to work
Collaborative Abilities
• You have the ability to collaborate and build relationships with your mentors and other peers on the team
• You think ‘team’ and take initiatives to build processes for knowledge transfer, training,
improving efficiency etc.
Digital Marketing Specialist - Campaign Management
Posted 22 days ago
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Job Description
Key Responsibilities:
- Plan, execute, and optimize digital marketing campaigns across various channels (SEM, social media, display).
- Conduct keyword research and competitor analysis to inform campaign strategy.
- Write compelling ad copy and create engaging ad creatives.
- Manage campaign budgets and allocate resources effectively to maximize ROI.
- Monitor campaign performance using analytics tools and provide regular reports.
- Identify trends and insights to optimize campaigns for better results.
- Collaborate with content and design teams to develop campaign assets.
- Stay updated on the latest digital marketing trends and best practices.
- Assist in A/B testing and conversion rate optimization efforts.
- Contribute to the overall digital marketing strategy of the company.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 3 years of experience in digital marketing, with a focus on paid advertising and campaign management.
- Hands-on experience with Google Ads, Facebook Ads Manager, and other advertising platforms.
- Proficiency in web analytics tools such as Google Analytics.
- Strong understanding of SEO principles is a plus.
- Excellent analytical and problem-solving skills.
- Creative thinking and strong copywriting abilities.
- Effective communication and teamwork skills.
- Ability to manage multiple projects and deadlines in a dynamic environment.
Lead Digital Marketing Specialist - Campaign Management
Posted 12 days ago
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Job Description
Key responsibilities include planning and executing paid search (PPC), social media marketing, email marketing, content marketing, and SEO strategies. You will manage the digital marketing budget, optimize campaign performance based on data analysis, and report on key performance indicators (KPIs) to stakeholders. This involves conducting market research, identifying target audiences, and developing compelling messaging to resonate with them. You will oversee the creation of engaging content, including website copy, blog posts, social media updates, and ad creatives. Collaboration with graphic designers, content writers, and web developers will be integral to campaign execution. Furthermore, you will stay abreast of the latest digital marketing trends, tools, and best practices, continuously seeking innovative ways to improve campaign effectiveness.
The successful candidate will hold a Bachelor's degree in Marketing, Communications, or a related field, with a minimum of 6 years of progressive experience in digital marketing. Demonstrable expertise in Google Analytics, Google Ads, social media advertising platforms (e.g., Facebook Ads, LinkedIn Ads), and marketing automation tools is required. Strong analytical skills, with the ability to interpret complex data and translate it into actionable insights, are essential. Excellent written and verbal communication skills, along with strong project management abilities, are also necessary. This is an exciting opportunity to lead digital marketing initiatives and drive significant growth for our client.
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Remote Digital Marketing Strategist - Campaign Management
Posted 13 days ago
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Job Description
Key Responsibilities:
- Develop and execute integrated digital marketing strategies across multiple channels.
- Manage and optimize SEO, SEM, social media, email marketing, and content marketing efforts.
- Plan and execute paid advertising campaigns on platforms like Google Ads and social media.
- Analyze campaign performance using web analytics tools and provide actionable insights.
- Identify target audiences and develop tailored marketing messages.
- Manage marketing budgets and ensure efficient allocation of resources.
- Collaborate with content creators, designers, and sales teams to ensure campaign alignment.
- Stay current with digital marketing trends, tools, and best practices.
- Monitor competitor activities and market trends to identify opportunities.
- Report on campaign performance and present findings to stakeholders.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 4 years of experience in digital marketing strategy and campaign management.
- Proven experience with SEO/SEM, social media marketing, email marketing, and paid advertising.
- Proficiency in Google Analytics, Google Ads, and marketing automation platforms.
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication skills.
- Ability to work independently and manage multiple projects in a remote setting.
Senior Digital Marketing Strategist - Campaign Management
Posted 13 days ago
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Job Description
- Developing and executing integrated digital marketing strategies for diverse clients.
- Managing and optimizing paid advertising campaigns (Google Ads, social media ads).
- Implementing SEO best practices to improve organic search rankings.
- Creating and managing engaging social media content and community engagement.
- Developing and executing email marketing campaigns and automation strategies.
- Analyzing campaign performance data, generating reports, and providing actionable insights.
- Collaborating with creative teams to develop compelling marketing assets.
- Staying up-to-date with the latest digital marketing tools, technologies, and trends.
- Managing client relationships and ensuring satisfaction with campaign outcomes.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing strategy and campaign management.
- Proven expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing analytics tools (e.g., Google Analytics, SEMrush).
- Experience with CRM and marketing automation platforms.
- Strong analytical, problem-solving, and project management skills.
- Excellent written and verbal communication skills.
- Ability to work effectively in a hybrid team environment.