1,870 Brand Strategist jobs in India

As a Brand Strategist, you will play a critical role in shaping brand narratives, guiding creative development, and ensuring brand consistency across all touchpoints. You will be responsible for preparing strategic presentations, leading client pitches, managing key stakeholder communications, and handling escalations when necessary.

Key Responsibilities:

• Develop and execute comprehensive brand strategies based on market research, consumer insights, and business goals.
• Create compelling presentations and strategic documents for both internal teams and client-facing engagements.
• Lead and participate in pitch meetings, presenting ideas and recommendations with confidence and clarity.
• Act as a strategic partner for clients, helping them understand brand positioning, messaging frameworks, and go-to-market strategies.
• Collaborate with creative, marketing, and digital teams to ensure alignment and execution of brand strategies.
• Manage escalations from clients or internal teams by providing thoughtful, timely solutions and communication.
• Monitor brand performance and support ongoing optimization based on data and feedback.
• Stay informed on industry trends, competitor activities, and market dynamics.

Requirements :

• Minimum 4 years of experience in brand strategy, marketing strategy, or a related role.
• Proven experience preparing high-quality presentations and delivering pitches to senior stakeholders or clients.
• Strong understanding of branding principles, consumer behavior, and market positioning.
• Excellent communication and storytelling skills — both written and verbal.
• Ability to manage multiple projects, deadlines, and stakeholder expectations simultaneously.
• Experience handling client or project escalations with professionalism and problem-solving aptitude.
• Strong collaboration skills and the ability to work across cross-functional teams
• Proficiency in tools such as PowerPoint, Keynote, Google Slides, and other project/collaboration platforms.
• Agency experience (preferred but not mandatory).

Job Types: Full-time, Permanent

Pay: Up to ₹2,000,000.84 per year

Application Question(s):

• What is your Current CTC ?
• What is your Expected CTC ?
• What is your Notice Period ?
• Can you prepare Strategy Presentations and Pitches ?

Work Location: In person

Location : Unitech Cyberpark, Sector 39, Gurugram, Haryana

Work Mode : On-site, Full Time

Experience : 2-3 years

Responsibilities:

• Marketing Strategy Development:

Conceptualize and implement innovative marketing strategies that align with the visual and verbal brand identity of brands.
- Client Insight & Analysis:

Interpret client briefs and objectives, identify key challenges, and establish clear success metrics of the marketing campaigns.
- Creative Ideation:

Develop compelling and trending marketing campaigns starting points, storytelling, and content formats aligned with the brand's positioning.
- Collaboration for Creative Direction:

Provide clear, actionable guidance to copywriters, designers, and editors to facilitate seamless execution of content deliverables.
- Market Intelligence:

Monitor emerging trends, evolving audience behaviors, and competitor activities to keep creative concepts fresh, relevant, and impactful.
- Brand Consistency:

Maintain a consistent tone, voice, and messaging style of brand across all digital platforms.
- Client Engagement & Escalations:

Present creative strategies, campaign concepts, and scripts persuasively to clients, while also managing client escalations with professionalism and timely resolution.
- Performance Optimization:

Leverage social media analytics and past campaign performance data to refine and enhance future creative initiatives.
- Creative Problem-Solving:

Adapt to feedback, resolve creative challenges, and collaborate effectively with internal teams to deliver high-quality outputs.
- Pitch Deck Development

: Design and structure persuasive pitch deck that effectively communicate the marketing campaign concepts and strategic recommendations to clients.
- Multi-Brand Management:

Experienced in handling multiple brands across diverse industries, with a clear understanding of their creative needs.
- Campaign Presentation:

Deliver end-to-end creative presentations for campaigns or scripts, articulating the narrative and creative vision.
- Integrated Coordination:

Liaise daily with Client Servicing teams, ensuring timely execution of deliverables from topical brand posts to marketing campaigns.
- AI Generalist:

Utilize AI-powered tools wherever needed in the process to boost campaign efficiency and creativity.
- Quality Assurance:

Review content and creative deliverables thoroughly to ensure accuracy, consistency, and alignment with brand guidelines before final release.

Benefits

• Freedom to Experiment:

Your ideas will get space to grow.
- No-Questions-Asked Leaves:

We value trust and accountability.
- A Celebratory Culture:

We work hard and celebrate harder.
- Impactful Work:

Get hands-on with real-time projects for well-known brands.
- Growth Investment:

We commit time, resources, and mentorship to help you level up.

About Us: We are not just an AD agency or a creative agency, we are a Communication Company. Founded in 2014, Moshi Moshi is a young, creative, gutsy, and committed communication company that wants its clients to always Expect the EXTRA from it. Our primary clientele consists of Startups and corporations like Ola, Zoomcar, Mercedes Benz, ITC, Aditya Birla Group, TATA Group, MTV, IHCL, Jaquar, Sobha, Simple Energy, and Godrej amongst others. We have a huge team of creative folks, marketers, learners, developers, and coders who believe Moshi Moshi is an experience rather than a company.

Job Role: Brand Strategist - Brand Consultancy Team

Experience Level: 3+ Years

Location: Bangalore, Karnataka (On-site)

Job Overview: Are you a creative wordsmith with a passion for crafting engaging, informative, and long-form content? Our website team is seeking a talented Content Writer with 2-3 years of experience to join our dynamic and growing organization. In this role, you will be responsible for producing high-quality articles, blog posts, and web content that captivate our audience, drive organic traffic, and elevate our online presence.

Roles and Responsibilities:

● Define, plan, and execute brand research - primary and secondary.

● Plan & Conduct primary research by way of interviews, site visits, focus groups, etc.

● Plan & Conduct secondary research by way of brand audits and SWOT analyses to assess strengths, weaknesses, opportunities, and threats.

● Develop brand positioning statements and value propositions that differentiate the company in the marketplace.

● Collaborate with creative teams to develop compelling visual assets, marketing collateral, and brand campaigns.

● Present brand strategies, recommendations, and campaigns

● Stay updated on industry trends, consumer preferences, and emerging technologies to recommend innovative brand strategies and tactics.

Qualifications:

● Bachelor's degree in Marketing, Communications, or a related field.

● Demonstrable experience as a Brand Strategist, Brand Manager, or similar role with a minimum of 4-5 years in brand development and management.

● Experience in developing and launching successful brand campaigns.

● Strong analytical skills and ability to interpret data, consumer insights, and market research findings.

● Creative thinker with a strategic mindset and a strong understanding of brand identity and positioning.

● Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate effectively.

● Strong leadership and management skills.

● Ability to prioritise and manage multiple projects and deadlines in a fast-paced environment.

● Proficiency in branding tools and software, as well as Google Workspace and project management tools.

Objectives of this role:

● Developing and implementing comprehensive brand strategies that align with the company's objectives and target audience preferences.

● Conducting branding focused market research and analysis to identify trends, competitive insights, including conducting primary research to understand consumer behaviors that inform brand positioning.

● Defining brand elements, including brand architecture, messaging, value proposition, positioning, tagline, voice, and tone, to ensure consistency across all channels.

● Aiding design & content teams in properly understanding and implementing finalized strategies

● Collaborating with cross-functional teams, including marketing, PR, and web to integrate brand strategies into ongoing initiatives.

● Project ownership, coordination, and client management on key accounts.

Requesting you all to please attach your portfolios to the resume while applying, Profiles without portfolios will not be reviewed.

Job Type: Full-time

Pay: ₹87, ₹96,200.00 per month

Application Question(s):

• Do you have an agency experience?
• Name a few brands you have worked with?
• Current CTC?
• Expected CTC?

Work Location: In person

Key Responsibilities

 Develop and implement brand strategies that align with Krushika Farming's mission and values.

Drive social media campaigns (Facebook, Instagram, LinkedIn, YouTube, etc.) to strengthen brand visibility and customer engagement.

lan and execute content strategies focused on farming practices, sustainability, and customer awareness.

ollaborate with marketing and creative teams to ensure consistent brand messaging across online and offline channels.

Job Types: Full-time, Permanent

Pay: ₹40, ₹50,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Work Location: In person

A rising Marketing agency is hiring for a Brand Strategist based in Mumbai, India

Responsibilities:

• Shape brand direction using consumer insights, trends, and competitor analysis.
• Collaborate on social media copywriting and cross-platform content strategies.
• Optimize campaigns using data-driven insights from planning to execution.
• Present brand strategies confidently to clients and stakeholders.

• 5+ years in brand strategy with expertise in analytics and consumer insights.

• Strong grasp of digital trends, social media platforms, and content creation.

• Skilled in crafting compelling copy and delivering impactful presentations.
• Excellent communication and leadership abilities.

• Competitive salary;

• Official employment status;

We are seeking a strategic thinker who can translate data, market intelligence, and cultural insights into meaningful brand strategies and actionable recommendations for clients. The Brand Strategist will work at the intersection of research, analysis, and creative thinking to develop compelling brand narratives and strategic frameworks that solve complex business challenges.

The ideal candidate thrives in a collaborative consulting environment, possesses strong analytical capabilities, and can synthesize diverse information sources—from primary and secondary research to competitive intelligence and trend analysis—into coherent strategic points of view. You will work directly with clients across B2B and consumer sectors, leading strategic workstreams and contributing to high-impact brand consulting projects.

Job Responsibilities

• Strategic Insight & Analysis

• Translate complex data sets, market research, and competitive intelligence into actionable strategic insights and recommendations
• Structure, analyze, and synthesize findings from both primary research (surveys, interviews) and secondary sources (reports, industry studies, competitive analysis) to generate insights that inform brand strategy
• Develop strategic hypotheses and points of view that facilitate brand positioning, architecture, and transformation initiatives
• Conduct comprehensive market assessments, competitive landscape analysis, and opportunity identification to inform strategic recommendations
• Stay ahead of emerging brand trends, cultural shifts, and innovation in marketing, design, and business strategy

• Project & Workstream Leadership

• Own and lead strategic workstreams from research through final recommendations, understanding how individual components contribute to overall project objectives
• Manage multiple concurrent projects with varying scopes, timelines, and stakeholder requirements
• Collaborate cross-functionally with research teams, creative departments, and client service teams to ensure integrated strategic solutions
• Client Engagement & Consulting
• Serve as a strategic advisor to clients, presenting insights and recommendations with confidence and clarity
• Actively contribute to client workshops and strategy sessions, utilizing strategic frameworks and tools to identify business opportunities and solve brand challenges
• Translate complex strategic concepts into clear, compelling narratives that resonate with diverse audiences including C-suite executives
• Influence internal and external stakeholders through persuasive communication and strategic thinking
• Respond to client questions and concerns with strategic perspective and business acumen

• Business Development & Thought Leadership

• Support new business initiatives by conducting background research on prospective clients and their competitive landscapes
• Contribute to the development of compelling pitch materials, proposals, and scopes of work
• Develop strategic points of view on industry trends, market opportunities, and brand challenges
• Create high-quality client presentations that effectively communicate strategic recommendations

• Innovation & Efficiency

• Leverage AI and emerging technologies to enhance research depth, improve analytical efficiency, and accelerate strategic development
• Continuously explore and evaluate new methodologies, tools, and approaches to brand strategy consulting
• Contribute to the development of proprietary frameworks, tools, and intellectual capita

Skills Requirements:

• Experience Required: 3+ years of core experience in strategy consulting (management consulting, brand consulting or business consulting)
• Demonstrated experience leading strategic projects from research through final recommendations
• Experience with both B2B and consumer sectors preferred; B2B experience highly valued
• Strong analytical and strategic thinking capabilities with ability to synthesize complex information into clear insights
• Strong analytical skills including competitive analysis, market assessment, trend analysis, and opportunity identification
• Experience with research methodologies and ability to select appropriate approaches based on business objectives
• Deep understanding of both Qualitative and Quantitative primary research methodologies & process
• Proven ability to create compelling presentations and strategic narratives
• Strong interpersonal skills with ability to influence and persuade internal and external stakeholders
• Advanced proficiency in Microsoft Office Suite (PowerPoint, Excel, Word)
• Experience with data visualization tools (Power BI, Tableau) is a plus
• Familiarity with research databases, competitive intelligence platforms, and market research tools
• Comfort with AI tools and emerging technologies for research and analysis
• Strong communication and interpersonal skills.

Preferred Qualifications:

• MBA or Master's degree in Marketing, Business, Strategy, or related field preferred
• Bachelor's degree in Business, Economics, Liberal Arts, Communications, or related discipline
• Continuous learning mindset with demonstrated professional development

C5i is proud to be an equal opportunity employer. We are committed to equal employment opportunity regardless of race, color, religion, sex, sexual orientation, age, marital status, disability, gender identity, etc. If you have a disability or special need that requires accommodation, please keep us informed about the same at the hiring stages for us to factor necessary accommodations.

About ALIV

ALIV is a regenerative wellness clinic offering targeted IV therapies, PRP/PRFM, and Autologous Cell Therapy—focused on prevention and healthy aging for Indian audiences.

Role Summary

A multi-disciplinary marketer who can set direction and run the playbook across brand, content, and performance. You’ll turn medical expertise into simple, trusted narratives, grow organic presence, and build a predictable demand engine in a startup-scaling environment.

Key Objectives

1. Align the team with ALIV’s goals for awareness, audience education, and expansion.

2. Act as strategist + mentor, enabling efficient, collaborative execution.

3. Own end-to-end planning → execution → optimization with measurable results.

Primary Responsibilities

1) Strategy & Planning

• Build a marketing roadmap (short + long term) with budgets and targets.

• Design campaign frameworks for awareness, qualified leads, and perspective shifts (myths vs facts, safety, outcomes).

• Create city-specific plans for new locations (regional language & audience nuances).

• Track trends in regenerative medicine, wellness, and healthcare marketing.

2) Team Leadership & Coordination

• Run weekly huddles; set priorities, remove blockers, enforce timelines.

• Coach creators/editors; give clear briefs and actionable feedback.

• Drive a culture of accountability, innovation, and shared success.

3) Execution Oversight

• Guard brand voice, ethics, and compliance in all content/campaigns.

• Approve final creatives, copies, landing pages; step in for proofing/campaign setup when needed.

• Lead influencer/partner collaborations aligned with ALIV’s values.

4) KPI Management & Optimization

• Define metrics: traffic, engagement, qualified leads, consult bookings, ROAS/CAC.

• Review GA4/UTMs/CRM dashboards weekly; run A/B tests (hooks, creatives, LPs).

• Implement corrective actions; report weekly/monthly/quarterly to CEO.

5) Cross-Functional Collaboration

• Work with the medical team for scientific accuracy and responsible claims.

• Align with CEO on positioning and expansion goals.

• Support HR on marketing hiring/training needs.

Key Deliverables

• Annual strategy split into quarterly campaigns.

• Regular performance reports and team productivity snapshots.

• Region-specific campaign proposals.

• Playbooks/SOPs for campaigns, tools, and workflows.

Additional Focus Areas

• Crisis Management: Prepared responses; contingency plans for key launches.

• Process Improvement: PM tool (Asana/Trello), template & asset repository.

• Growth & Experiments: Test new channels (podcasts, native, communities); competitor scans for differentiation.

• Training: Upskill team on platforms (e.g., Taboola, DV360) and soft skills.

Challenges You’ll Tackle

• Balancing big-picture strategy with hands-on execution.

• Coordinating multi-channel campaigns under deadlines.

• Keeping the team motivated and aligned during busy cycles.

KPIs

• Qualified leads & consult bookings (CPL, CAC, show-up rate)

• ROAS, LP conversion, session→enquiry rate

• Organic engagement rate, saves/shares, follower growth, non-paid reach

• GMB visibility, review volume/quality, response time

• Cadence adherence and SOP compliance

90-Day Outcomes

• 30 days: Audit, positioning brief, content pillars, tracking hygiene, baseline dashboards.

• 60 days: Always-on calendar; 2–3 winning ad creatives; LP v1 + A/B tests; DM/lead SOP live.

• 90 days: Creator/partner pilot, referral loop, monthly growth ritual; visible lift in qualified consults.

Qualifications

• 5–7 years across brand + performance (healthcare/wellness/consumer preferred).

• Portfolio showing organic growth, content that educates, and improved lead quality/ROAS.

• Strong copy for Indian audiences (English + Hindi/Marathi or local); can brief design/video.

• Hands-on with Meta & Google Ads, YouTube, LinkedIn, GA4/GTM/UTMs, CRM/automation (HubSpot/Zoho).

• Operator mindset: prioritisation, speed, documentation, data-driven decisions.

What We Offer

• Autonomy with clear goals; medical review support and compliance guardrails.

• Growth path to Marketing Lead.

• Competitive salary + performance incentives.

Responsibilities:

• Provide ideas and integrated strategies for brands and their digital (online) and experiential (offline) marketing campaigns
• Should have a flair for research while making new concepts and proposals for brands
• Conceptualise the entire campaign and provide end-to-end creative solutions based on the creative brief
• Work closely with the design and copy team to actualize the concept/campaign
• Ability to develop presentation and pitch decks for onboarding new clients
• The Strategy Planner is responsible for Vigor Launchpad onboarding new brands and contributing to the online and offline campaigns of brands.
• Staying up-to-date on consumer research and market trends
• Analyzing research, data and trends
• Creating competitive reviews and situational analyses.
• Identifying insights, challenges and opportunities.
• Developing brand architecture, positioning and strategy.
• Writing compelling brand stories.
• Meeting and presenting to clients.
• Briefing and collaborating with creative teams
• Leading ideation and brainstorming sessions.

Requirements:

• Excellent communication skills, both verbal and written.
• Experience leading client meetings.
• Analytical and problem-solving mindset
• Creative and compelling storyteller.
• Strong research skills.
• Strategic thinker.
• Excellent presentation & communication skills.
• Experience Range - 2 years to 8 years
• Highly self-motivated with the ability to meet tight deadlines.
• Ability to thrive in a collaborative, dynamic and fast-paced environment.

If interested, please share your resume on

Job Title : BrandStrategist / Assistant Brand Manager

About this role:

Uni is building a category-defining fintech brand. And reimagining credit cards for today’s internet consumer. It’s a revolution in credit card rewards - far simpler, richer, and built around real value.

We are looking for a high-ownership marketeer who connects brand, product, performance and social into one tight growth machine.

If you think in narratives and love turning ideas into shipped campaigns, this is for you.

What you’ll do:

Brand Strategy & Positioning

• Conduct consumer research to understand user behavior
• Shape brand narratives, discover value props, and ensure messaging hierarchy across touchpoints.
• Build playbooks and improve them: tone, visual systems, storytelling angles, and campaign frameworks as needed.

Go-To-Market (GTM)

• Lead GTMs for new features/benefits with clear ICPs, hooks, and channel mixes.
• Write briefs; align creative, product, performance to one plane.
• Support in strategising and executing campaigns.

Performance x Brand

• Partner with our marketing team to translate brand ideas into cost-efficient performance creatives.
• Build and iterate winning ad systems (thumb-stoppers, hooks, landing pages, offer ladders).

Content & Social

• Build & drive the social calendar (IG/YouTube/LinkedIn/Twitter), creator collabs, and UGC loops.
• Maintain a sharp POV; turn features into stories people share.
• Work with external agencies & bring sustained customer engagement.

Partnerships & Integrations

• Identify and negotiate high-ROI brand/merchant/creator partnerships.
• Build co-marketing packs and measure lift (awareness, leads, activation).
• Manage agencies/freelancers, budgets, timelines, and creative QA.

You have:

• 4–7 yrs in brand/marketing (fintech/startups a plus)
• Proven 360° campaign ownership & creative judgment
• A VERY strong sense of strategy
• Tight writing, clear decks, confident stakeholder management
• Understanding of creator economy, PR-first stunts, and social-first ideas.
• Comfort in working with cross-functional teams
• Clear communication, bias to action, and willingness to experiment
• A life outside work - hobbies, passions and original opinions

Why join us:

• Learn aggressively in a fast-scaling new-age credit card business
• Shape experience of lakhs of credit card users 
• Work in a collaborative environment that recognises creativity, ownership and outcomes.
• Enjoy a high-trust culture where you are not chained to your desk. Always encouraged towards a work-life balance