169 Brand Strategy jobs in India
Director- Brand Strategy
Posted 2 days ago
Job Viewed
Job Description
Are you ready to be the definitive voice of a global brand in India, shaping perceptions and driving impact in a rapidly evolving technology landscape? As a brand and creative strategist on the Cognizant global Brand team, you'll play a pivotal role in helping to strengthen our brand, changing perceptions and setting us apart from competitors in the fast-moving technology services industry.
We'll need your help in brand governance across offices, employee experiences, client visits and more - from ideas (like coming up with a naming strategy) to whether our logo should be used in a certain way, to whether a particular video is worthy of inclusion on our owned channels. You will work with a talented and passionate team and make a significant impact on our company's future in India, across consistent and compelling high-quality experiences - digitally and in person.
Key responsibilities:
Collaborating with leaders on the marketing team and across the business to bring the Cognizant brand strategy to life in flagship brand experiences, such as:
+ In-person such as Celebrating Cognizant and our annual Impact Award
+ Virtual events
+ Videos
+ HR/recruiting communications and experience
Consulting with other marketing leaders and channel owners in the development of creative approaches and high-profile content that creates a unified brand experience across:
+ Advertising campaigns
+ Cognizant.com
+ Social media
+ Thought leadership
+ Internal communicationInteriors and office
Directing, motivating, managing and working alongside Cognizant writers, designers, agency partners to write on voice and message, and design new expressions that are fresh and on brand
Fostering a spirit of creativity and strategic thinking that inspires others to understand, appreciate, and elevate our brand standards
To do this effectively, you will collaborate with key stakeholders, including HR, Marketing, and Communication teams, to ensure consistent messaging and branding across all relevant brand touchpoints. We'll want you to stay up to date with industry best practices and emerging trends in employer branding and talent acquisition, particularly in the competitive India market.
We'll also want you to have experience with and be able to jump into other projects that may include:
+ Brand strategy at the brand level, and across the business
+ Brand architecture
+ Global advertising campaigns
+ Brand guidelines/toolkits
The ideal candidates:
+ Brings at least 15 years of corporate global brand experience with a global brand, with 5-7 years of experience in a B2B corporate brand or agency environment, outside India - and preferably 1 to 2 of those years working onsite in the US or Europe - where most of our clients are local
+ Ideally built and executed brands at a global scale
+ Possesses solid subject matter expertise in all aspects of brand strategy and visual and verbal identity: positioning, architecture, design, naming, voice, messaging and content development
+ Has a strong working knowledge of modern marketing tactics, and an ability to ensure brand experiences and marketing objectives are achieved across channels including digital, social, video, Power Point, in-person experiences, etc.
+ Is driven to innovate brand strategy and expression and raise the bar with every project, and has a willingness to learn and grow
+ Led teams directly as well as led through influence and helped to shape a broader organization's brand strategy
+ Thrive in a dynamic, fast-paced work environment by responding to changing requirements with strategic solutions
+ Able to pull together influential associates within India and across the globe
Cognizant is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.
Brand Strategy Partner
Posted 11 days ago
Job Viewed
Job Description
Brand Strategy Director
Exp Required: 6 - 9 years
Location: Mumbai
Main Task & Responsibilities:
- Gaining a comprehensive context for communication strategies, briefs by analyzing a wide range of information, including demographics, socio-economics opportunities & challenges through primary & secondary data/understanding/insights
- Strategize, develop briefs, and inform project team about consumer experience and behavioural trends.
- Key contributor to provide guidance in trends, analysis, inspirations to influence our daily work. With guidance of senior members, formulate the vision for new business presentations and create the strategy needed to drive successful results in all the initiatives.
- Demonstrate leadership and innovation for strategy, research and measurement.
- Also work closely with senior members to advise on or design new research to further explore underlying consumer motivations.
- Write creative briefs and ensure that all resulting communications are on strategy.
Skills:
- In depth strategic and tactical knowledge of online media and advertising industry
- Excellent presentation and communication skills
- Self-starting, confident team player
- Conduct best in class industry analysis and research
- Ability to use technology to drive innovation throughout our businesses
Brand Strategy Director
Posted 17 days ago
Job Viewed
Job Description
Health Strategy – Powering the Future of Healthcare
Location: Mumbai
Experience: 4–7 years
Type: Full-time
Who we are:
We are a fast-growing, impact-driven team shaping the future of healthcare strategy across India and global markets. From consumer health and pharma to life sciences and med-tech, we work at the intersection of insight, innovation, and execution—partnering with leading players to solve their most pressing strategic challenges.
What we’re looking for:
An experienced Health Strategy Consultant who thrives in high-impact environments, is passionate about healthcare, and can engage with C-suite stakeholders with confidence and clarity. We’re especially keen to bring and help diversify our leadership lens and bring in rich, qualitative perspectives critical to many healthcare domains.
Your superpowers:
- Deep understanding of the healthcare ecosystem – India & globally – across pharma, consumer health, medical devices, life sciences, and FMCG
- 2–8 years in strategy consulting, qualitative and/or quantitative research – preferably with experience in health-focused consulting firms
- Strong executive presence with the ability to drive CXO-level presentations, panels, and industry forums
- High learning agility , self-starter attitude, and a hunger for solving complex problems
- Entrepreneurial mindset with a strong sense of ownership and accountability
- Experience in qualitative research and ability to translate insights into strategic direction
Why join us?
- Be part of a high-growth team shaping the healthcare strategy narrative in India and beyond
- Work directly with senior leaders who believe in mentorship and empowerment
- Help bring a diverse and inclusive voice to decision-making in a traditionally male-dominated space
- Build something that matters—where healthcare meets innovation and impact
Brand Strategy Director
Posted 1 day ago
Job Viewed
Job Description
Location: Mumbai
Experience: 4–7 years
Type: Full-time
Who we are:
We are a fast-growing, impact-driven team shaping the future of healthcare strategy across India and global markets. From consumer health and pharma to life sciences and med-tech, we work at the intersection of insight, innovation, and execution—partnering with leading players to solve their most pressing strategic challenges.
What we’re looking for:
An experienced Health Strategy Consultant who thrives in high-impact environments, is passionate about healthcare, and can engage with C-suite stakeholders with confidence and clarity. We’re especially keen to bring and help diversify our leadership lens and bring in rich, qualitative perspectives critical to many healthcare domains.
Your superpowers:
Deep understanding of the healthcare ecosystem – India & globally – across pharma, consumer health, medical devices, life sciences, and FMCG
2–8 years in strategy consulting, qualitative and/or quantitative research – preferably with experience in health-focused consulting firms
Strong executive presence with the ability to drive CXO-level presentations, panels, and industry forums
High learning agility , self-starter attitude, and a hunger for solving complex problems
Entrepreneurial mindset with a strong sense of ownership and accountability
Experience in qualitative research and ability to translate insights into strategic direction
Why join us?
Be part of a high-growth team shaping the healthcare strategy narrative in India and beyond
Work directly with senior leaders who believe in mentorship and empowerment
Help bring a diverse and inclusive voice to decision-making in a traditionally male-dominated space
Build something that matters—where healthcare meets innovation and impact
Brand Strategy Partner
Posted 1 day ago
Job Viewed
Job Description
Exp Required: 6 - 9 years
Location: Mumbai
Main Task & Responsibilities:
Gaining a comprehensive context for communication strategies, briefs by analyzing a wide range of information, including demographics, socio-economics opportunities & challenges through primary & secondary data/understanding/insights
Strategize, develop briefs, and inform project team about consumer experience and behavioural trends.
Key contributor to provide guidance in trends, analysis, inspirations to influence our daily work. With guidance of senior members, formulate the vision for new business presentations and create the strategy needed to drive successful results in all the initiatives.
Demonstrate leadership and innovation for strategy, research and measurement.
Also work closely with senior members to advise on or design new research to further explore underlying consumer motivations.
Write creative briefs and ensure that all resulting communications are on strategy.
Skills:
In depth strategic and tactical knowledge of online media and advertising industry
Excellent presentation and communication skills
Self-starting, confident team player
Conduct best in class industry analysis and research
Ability to use technology to drive innovation throughout our businesses
Brand Strategy Director
Posted today
Job Viewed
Job Description
Health Strategy – Powering the Future of Healthcare
Location: Mumbai
Experience: 4–7 years
Type: Full-time
Who we are:
We are a fast-growing, impact-driven team shaping the future of healthcare strategy across India and global markets. From consumer health and pharma to life sciences and med-tech, we work at the intersection of insight, innovation, and execution—partnering with leading players to solve their most pressing strategic challenges.
What we’re looking for:
An experienced Health Strategy Consultant who thrives in high-impact environments, is passionate about healthcare, and can engage with C-suite stakeholders with confidence and clarity. We’re especially keen to bring and help diversify our leadership lens and bring in rich, qualitative perspectives critical to many healthcare domains.
Your superpowers:
- Deep understanding of the healthcare ecosystem – India & globally – across pharma, consumer health, medical devices, life sciences, and FMCG
- 2–8 years in strategy consulting, qualitative and/or quantitative research – preferably with experience in health-focused consulting firms
- Strong executive presence with the ability to drive CXO-level presentations, panels, and industry forums
- High learning agility , self-starter attitude, and a hunger for solving complex problems
- Entrepreneurial mindset with a strong sense of ownership and accountability
- Experience in qualitative research and ability to translate insights into strategic direction
Why join us?
- Be part of a high-growth team shaping the healthcare strategy narrative in India and beyond
- Work directly with senior leaders who believe in mentorship and empowerment
- Help bring a diverse and inclusive voice to decision-making in a traditionally male-dominated space
- Build something that matters—where healthcare meets innovation and impact
Brand Strategy Partner
Posted today
Job Viewed
Job Description
Brand Strategy Director
Exp Required: 6 - 9 years
Location: Mumbai
Main Task & Responsibilities:
- Gaining a comprehensive context for communication strategies, briefs by analyzing a wide range of information, including demographics, socio-economics opportunities & challenges through primary & secondary data/understanding/insights
- Strategize, develop briefs, and inform project team about consumer experience and behavioural trends.
- Key contributor to provide guidance in trends, analysis, inspirations to influence our daily work. With guidance of senior members, formulate the vision for new business presentations and create the strategy needed to drive successful results in all the initiatives.
- Demonstrate leadership and innovation for strategy, research and measurement.
- Also work closely with senior members to advise on or design new research to further explore underlying consumer motivations.
- Write creative briefs and ensure that all resulting communications are on strategy.
Skills:
- In depth strategic and tactical knowledge of online media and advertising industry
- Excellent presentation and communication skills
- Self-starting, confident team player
- Conduct best in class industry analysis and research
- Ability to use technology to drive innovation throughout our businesses
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