13 Campaign Execution jobs in India
Meme Campaign Execution
Posted 3 days ago
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We’re Sociohub – where creativity meets innovation, and relatability drives results. Founded by Aryan Bhasin, Pratik Agrawal, and Yajinn Sharma, we are one of India’s fastest-growing digital marketing agencies, transforming brands and the entertainment industry like never before. Known for pioneering meme marketing as a serious branding tool for brands, movies, and music, we also excel in influencer collaborations, AI, VR, Web 3.0, and licensed Google 360DX Ads. With over 7500+ meme campaigns and 200+ brands across 30+ sectors, our motto Kaafi Relatable Kaafi Comedy defines us. Headquartered in Mumbai with two offices, we turn "meh" into "wow," clicks into conversions, and brands into legends.
This is a full-time on-site role for Meme Campaign Execution located in Mumbai. The role involves managing and executing meme campaigns from ideation to completion. Responsibilities include creating relatable and engaging meme content, strategizing campaign goals, collaborating with influencers, analyzing campaign performance, communicating project updates, and meeting deadlines. The candidate will need to stay updated with internet culture and trends to maintain the originality and effectiveness of campaigns.
- Campaign Management and Execution skills
- Strong Communication skills
- Analytical Skills for evaluating campaign performance
- Project Management and organization skills
- Ability to stay updated with internet trends and meme culture
- Excellent creativity and innovation abilities
- Experience in digital marketing or social media management is a plus
- Bachelor’s degree in Marketing, Communications, or related field
Sr. Associate, Content- Marketing CRM (Campaign Execution)
Posted 1 day ago
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**Role Description:**
The role is responsible for designing, building, executing, and optimizing marketing campaigns that drive personalized customer engagement across email, SMS, and digital advertising channels. This role will leverage Salesforce Marketing Cloud (SFMC) and Salesforce CDP (Data Cloud) to build data-driven audience segments, develop multichannel journeys, and activate campaigns aligned to business strategies.
The ideal candidate will have expertise in marketing automation platforms, a strong understanding of data segmentation and activation, and experience in campaign orchestration across multiple channels. Success in this role requires close collaboration with cross-functional teams including marketing strategy, data teams, and creative services.
**Roles & Responsibilities:**
+ Design, build, and execute end-to-end marketing campaigns in Salesforce Marketing Cloud, including Journey Builder, Automation Studio, Email Studio, Mobile Studio, Advertising Studio, and Cloud Pages
+ Build and manage audience segmentation and activation using Salesforce CDP (Data Cloud) to enable personalized, data-driven campaigns (e.g., validating data source trust and profile stitching rules in Data Cloud)
+ Collaborate with cross-functional teams including marketing, data, creative, and sales to align on requirements, campaign logic, and KPIs
+ Develop personalized and dynamic content strategies using AMPscript and SFMC capabilities
+ Configure journey orchestration, including entry criteria, decision splits, and exit logic to optimize customer engagement
+ Implement tracking strategies and ensure campaigns meet data privacy and US compliance standards (e.g., CAN-SPAM, CCPA, etc.)
+ Conduct QA and UAT to validate campaign logic, audience targeting, rendering, and data accuracy
+ Monitor campaign performance, IP reputation, and deliverability, providing recommendations for optimization
+ Stay current on SFMC and Salesforce CDP (Data Cloud) enhancements, marketing technologies, and best practices
+ Participate in agile sprint planning and provide technical estimations for campaign development
**Basic Qualifications and Experience:**
+ Master's degree with 4+ years of experience in Marketing Technology, Data Analytics, Computer Science, or related field, OR
+ Bachelor's degree with 5+ years of experience in Marketing Technology, Data Analytics, Computer Science, or related field,
**Functional Skills:**
**Must-Have Skills:**
+ Hands-on experience with Salesforce Marketing Cloud including Journey Builder, Automation Studio, Email Studio, Mobile Studio, Advertising Studio, and Cloud Page development
+ Experience with Salesforce CDP (Data Cloud) for audience segmentation and activation
+ Proficiency in SOQL, SQL, and AMPscript, with a strong understanding of data structures in CRM environments
**Good-to-Have Skills:**
+ Familiarity with marketing analytics tools and data visualization platforms
+ Knowledge of data governance, customer data privacy best practices, and United States compliance standards (e.g., CAN-SPAM, CCPA, etc.)
+ Experience integrating digital advertising strategies within SFMC ecosystems
+ Exposure to agile methodologies and sprint planning processes
**Preferred Professional Certifications**
+ Preferred Salesforce Marketing Cloud certifications (e.g., Marketing Cloud Email Specialist, Marketing Cloud Consultant, Marketing Cloud Developer)
+ Preferred Salesforce Data Cloud Consultant certification
**Soft Skills:**
+ Excellent critical-thinking and problem-solving skills
+ Strong communication and collaboration abilities
+ Effective organizational skills with attention to detail and the ability to manage multiple initiatives simultaneously
+ Demonstrated ability to function effectively in a team setting within a fast-paced, agile environment
+ Strong presentation skills to communicate campaign results and technical insights to stakeholders
Manager - Campaign Management
Posted 3 days ago
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Job Description
A successful Campaign Manager pushes the bounds of their creativity in identifying the right
product/service, matching that with the right audience, and designing ad collateral that captures the audience's attention. We have observed that most often the top Campaign Managers are self-starters, and problem solvers and have oodles of perseverance. This role is perfect for those who seek to see their day-to-day efforts turn into quantifiable results. Your work directly impacts the team's and company's bottom line and what's better than being able to see the results of your work on a daily basis.
Designation: Manager/ Associate Manager- Campaign Management
Location: Andheri (e), Mumbai
RESPONSIBILITIES:
Monetization
• Understand and master consumer trends in the North American market across high-performing
categories
• Design monetization strategy through audience identification, trend mapping, ad collateral
design, and optimizations
• Maximize advertiser ROI while ensuring optimal user experience and adherence to compliance
rules
Experimentation
• Creatively identify and pursue audiences via catchy and relevant ad copies
• Put the science in the art of advertising by measuring the impact of tests at every step of the
process
Analytics and Growth Hacking
• Using business intelligence reports to identify trends and patterns in advertiser and consumer
trends
• Use cutting-edge minute-by-minute real-time reporting to directly impact both supply and
demand side metrics
• Literally, be part of the growth team by contributing directly to the team’s and company’s
bottom line.
Team Building and Management
• Build & manage a team to drive the required efforts
• Learn from mentors who are industry specialists and mentor new joinees yourself
• Work with Account Management and Product teams to help improve reporting, introduce alerts and automation
• Mentor and conduct training program for new joinees
YOU SHOULD APPLY FOR THIS ROLE IF:
Required Experience
• You are a undergraduate/ postgraduate with a knack for data analysis, creativity, entrepreneurial
aptitude, and business acumen
• 3+ yrs of experience/interest with media buying platforms such as AdWords, Facebook, and
Native traffic sources/platforms.
Logical Approach
• You have a structured thought process and are methodical in your approach to solving problems • You are at ease managing lots of data, identifying data trends and patterns, and are able to translate them to actionable campaign management methods
Creative Mindset
• You are creative in your methods for identifying the right products/services for the right
audiences
• You are able to find creative methods to optimize campaigns and maximize profits
Problem Solver
• You are proactive in your approach to problem-solving and navigating ambiguity and complexity
• You persevere and never give up on the first try. You are solution-oriented in your approach to work
Collaborative Abilities
• You have the ability to collaborate and build relationships with your mentors and other peers on the team
• You think ‘team’ and take initiatives to build processes for knowledge transfer, training,
improving efficiency etc.
Campaign Management Trainee
Posted today
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Location : HDFC securities, Andheri East Office
Duration : 6 months
Stipend : As per company policy
HDFC securities is a leading financial services firm specializing in brokerage services. We are committed to providing innovative and personalized solutions to our clients, ensuring their financial success and security.
About the Role:
We’re looking for a proactive and detail-oriented intern to support our digital campaign operations across multiple communication channels. This is a hands-on opportunity to learn the ins and outs of campaign execution, audience segmentation, analytics, and cross-functional collaboration in a fast-paced marketing environment.
Responsibilities:
- Assist in setting up and executing campaigns across Push Notifications, SMS, WhatsApp, Emailers, RCS, In-App messaging, and custom HTMLs
- Support the creation and testing of campaign flows and audience segments
- Monitor campaign performance and help prepare weekly reports
- Collaborate with design, content, and tech teams to ensure smooth campaign delivery
- Learn and apply best practices for each channel’s effectiveness and compliance
- Participate in brainstorming sessions and contribute ideas for improving engagement
What You’ll Learn:
- End-to-end campaign lifecycle management
- Basics of marketing automation platforms (e.G., Clevertap, NetCore)
- Data-driven decision-making and campaign analytics
- HTML basics for emailers and custom creatives
- Real-world teamwork and project coordination
Requirements:
- Strong interest in digital marketing and customer engagement
- Basic understanding of data and metrics (Excel/Google Sheets proficiency is a plus)
- Good communication and organizational skills
- Eagerness to learn and take initiative
Bonus Points:
- Exposure to any marketing tools or platforms
- Familiarity with HTML/CSS
- Prior internship or project experience in marketing or analytics
Digital Marketing Specialist - Campaign Management
Posted 20 days ago
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Job Description
Key Responsibilities:
- Plan, execute, and optimize digital marketing campaigns across various channels (SEM, social media, display).
- Conduct keyword research and competitor analysis to inform campaign strategy.
- Write compelling ad copy and create engaging ad creatives.
- Manage campaign budgets and allocate resources effectively to maximize ROI.
- Monitor campaign performance using analytics tools and provide regular reports.
- Identify trends and insights to optimize campaigns for better results.
- Collaborate with content and design teams to develop campaign assets.
- Stay updated on the latest digital marketing trends and best practices.
- Assist in A/B testing and conversion rate optimization efforts.
- Contribute to the overall digital marketing strategy of the company.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 3 years of experience in digital marketing, with a focus on paid advertising and campaign management.
- Hands-on experience with Google Ads, Facebook Ads Manager, and other advertising platforms.
- Proficiency in web analytics tools such as Google Analytics.
- Strong understanding of SEO principles is a plus.
- Excellent analytical and problem-solving skills.
- Creative thinking and strong copywriting abilities.
- Effective communication and teamwork skills.
- Ability to manage multiple projects and deadlines in a dynamic environment.
Lead Digital Marketing Specialist - Campaign Management
Posted 10 days ago
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Job Description
Key responsibilities include planning and executing paid search (PPC), social media marketing, email marketing, content marketing, and SEO strategies. You will manage the digital marketing budget, optimize campaign performance based on data analysis, and report on key performance indicators (KPIs) to stakeholders. This involves conducting market research, identifying target audiences, and developing compelling messaging to resonate with them. You will oversee the creation of engaging content, including website copy, blog posts, social media updates, and ad creatives. Collaboration with graphic designers, content writers, and web developers will be integral to campaign execution. Furthermore, you will stay abreast of the latest digital marketing trends, tools, and best practices, continuously seeking innovative ways to improve campaign effectiveness.
The successful candidate will hold a Bachelor's degree in Marketing, Communications, or a related field, with a minimum of 6 years of progressive experience in digital marketing. Demonstrable expertise in Google Analytics, Google Ads, social media advertising platforms (e.g., Facebook Ads, LinkedIn Ads), and marketing automation tools is required. Strong analytical skills, with the ability to interpret complex data and translate it into actionable insights, are essential. Excellent written and verbal communication skills, along with strong project management abilities, are also necessary. This is an exciting opportunity to lead digital marketing initiatives and drive significant growth for our client.
Remote Digital Marketing Strategist - Campaign Management
Posted 11 days ago
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Job Description
Key Responsibilities:
- Develop and execute integrated digital marketing strategies across multiple channels.
- Manage and optimize SEO, SEM, social media, email marketing, and content marketing efforts.
- Plan and execute paid advertising campaigns on platforms like Google Ads and social media.
- Analyze campaign performance using web analytics tools and provide actionable insights.
- Identify target audiences and develop tailored marketing messages.
- Manage marketing budgets and ensure efficient allocation of resources.
- Collaborate with content creators, designers, and sales teams to ensure campaign alignment.
- Stay current with digital marketing trends, tools, and best practices.
- Monitor competitor activities and market trends to identify opportunities.
- Report on campaign performance and present findings to stakeholders.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 4 years of experience in digital marketing strategy and campaign management.
- Proven experience with SEO/SEM, social media marketing, email marketing, and paid advertising.
- Proficiency in Google Analytics, Google Ads, and marketing automation platforms.
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication skills.
- Ability to work independently and manage multiple projects in a remote setting.
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Senior Digital Marketing Strategist - Campaign Management
Posted 11 days ago
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- Developing and executing integrated digital marketing strategies for diverse clients.
- Managing and optimizing paid advertising campaigns (Google Ads, social media ads).
- Implementing SEO best practices to improve organic search rankings.
- Creating and managing engaging social media content and community engagement.
- Developing and executing email marketing campaigns and automation strategies.
- Analyzing campaign performance data, generating reports, and providing actionable insights.
- Collaborating with creative teams to develop compelling marketing assets.
- Staying up-to-date with the latest digital marketing tools, technologies, and trends.
- Managing client relationships and ensuring satisfaction with campaign outcomes.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing strategy and campaign management.
- Proven expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing analytics tools (e.g., Google Analytics, SEMrush).
- Experience with CRM and marketing automation platforms.
- Strong analytical, problem-solving, and project management skills.
- Excellent written and verbal communication skills.
- Ability to work effectively in a hybrid team environment.
Senior Digital Marketing Strategist, Campaign Management
Posted 11 days ago
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Job Description
Key responsibilities include:
- Developing and implementing integrated digital marketing strategies across multiple channels (e.g., SEO, SEM, social media, email marketing, content marketing, display advertising).
- Managing and optimizing digital advertising campaigns on platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Conducting market research, competitive analysis, and audience segmentation to identify opportunities.
- Defining key performance indicators (KPIs) and tracking campaign performance using analytics tools (e.g., Google Analytics, Adobe Analytics).
- Analyzing campaign data, generating insights, and providing actionable recommendations for improvement.
- Managing the digital marketing budget effectively to maximize ROI.
- Collaborating with content creators, designers, and other marketing team members to develop compelling campaign assets.
- Staying up-to-date with the latest digital marketing trends, technologies, and best practices.
- Developing and executing email marketing campaigns and nurturing leads.
- Managing social media presence and engagement strategies.
- Conducting A/B testing and multivariate testing to optimize campaign performance.
- Reporting on campaign performance to stakeholders and senior management.
- Ensuring brand consistency across all digital marketing efforts.
- Managing relationships with external agencies or vendors as needed.
- Exploring new and innovative digital marketing channels and tactics.