594 Consumer Goods jobs in India

Brand Manager - Consumer Goods

570020 Mysore, Karnataka ₹75000 Annually WhatJobs

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Job Description

full-time
Our client, a dynamic and rapidly growing FMCG company, is seeking an innovative and strategic Brand Manager to lead the development and execution of brand strategies for key consumer products. This role offers a hybrid work arrangement, combining the benefits of remote flexibility with in-office team collaboration. You will be instrumental in shaping brand perception, driving market share, and ensuring long-term brand success.

Responsibilities:
  • Develop and implement comprehensive brand strategies, marketing plans, and promotional campaigns to drive brand awareness, engagement, and sales.
  • Conduct market research and consumer insights analysis to identify trends, opportunities, and competitive landscapes.
  • Manage the brand's positioning, messaging, and visual identity across all marketing channels.
  • Collaborate with product development teams to launch new products and refresh existing ones based on market feedback and consumer needs.
  • Oversee advertising, digital marketing, social media, PR, and in-store marketing initiatives.
  • Manage the brand budget effectively, ensuring optimal allocation of resources and maximum return on investment.
  • Analyze sales data, market share, and campaign performance, providing actionable recommendations for improvement.
  • Build strong relationships with advertising agencies, media partners, and other external stakeholders.
  • Ensure brand consistency across all touchpoints and maintain brand integrity.
  • Monitor consumer feedback and market trends, adapting strategies as necessary.
  • Lead and inspire cross-functional teams to achieve brand objectives.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. MBA is a plus.
  • Minimum of 5 years of experience in brand management, preferably within the FMCG sector.
  • Proven track record of developing and executing successful brand strategies and marketing campaigns.
  • Strong understanding of consumer behavior, market dynamics, and the FMCG landscape.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Proficiency in market research methodologies and data analysis tools.
  • Exceptional communication, presentation, and interpersonal skills.
  • Experience with digital marketing, social media management, and content creation.
  • Ability to manage multiple projects simultaneously and thrive in a fast-paced environment.
  • Creative mindset with a passion for building strong, compelling brands.
Join a forward-thinking company where your brand-building expertise will be highly valued. This hybrid role offers a fantastic opportunity to shape iconic brands and drive business growth.
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Brand Manager - Consumer Goods

560001 Bangalore, Karnataka ₹60000 Annually WhatJobs

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Job Description

full-time
Our client, a leading player in the FMCG sector, is seeking a dynamic and results-oriented Brand Manager to lead marketing efforts for key consumer brands in the Bengaluru, Karnataka, IN market. This hybrid role combines strategic remote planning with essential on-site collaboration. You will be responsible for developing and executing comprehensive brand strategies, driving market share growth, and enhancing brand equity. The ideal candidate will have a strong understanding of consumer behavior, market trends, and effective marketing communication techniques. You will manage the brand's P&L, oversee product development, and lead integrated marketing campaigns across various channels, including digital, traditional media, and in-store promotions. Key responsibilities include conducting market research, analyzing competitive landscapes, collaborating with sales teams, and managing agency relationships. This role requires exceptional leadership, analytical, and project management skills, with a blend of independent remote work for strategic analysis and planning, and on-site presence for team meetings, client interactions, and campaign execution oversight. We are looking for a creative and data-driven marketer who can translate consumer insights into successful brand initiatives. If you are passionate about building strong brands and driving commercial success in the fast-paced FMCG industry, this hybrid opportunity offers significant career growth.

Responsibilities:
  • Develop and implement innovative brand strategies to drive growth and market share.
  • Conduct market research and analyze consumer insights to inform brand positioning.
  • Manage the brand's annual marketing plan and budget.
  • Oversee the execution of integrated marketing campaigns across all relevant channels.
  • Collaborate with product development teams on new product launches and line extensions.
  • Analyze sales data and marketing campaign performance to optimize strategies.
  • Manage relationships with advertising agencies and other marketing partners.
  • Ensure consistent brand messaging and visual identity across all touchpoints.
  • Monitor competitor activities and market trends to identify opportunities and threats.
  • Lead and mentor a team of marketing professionals.
Qualifications:
  • Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in brand management, preferably within the FMCG sector.
  • Proven track record of developing and executing successful brand strategies.
  • Strong analytical skills with experience in market research and data analysis.
  • Excellent understanding of digital marketing, social media, and traditional advertising.
  • Exceptional leadership, communication, and presentation skills.
  • Experience managing P&Ls and marketing budgets.
  • Ability to work effectively in a hybrid remote and on-site environment.
  • Creative thinking and problem-solving abilities.
This hybrid role is a fantastic opportunity for a talented marketer.
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Brand Manager - Consumer Goods

248001 Dehradun, Uttarakhand ₹75000 Annually WhatJobs

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Job Description

full-time
Our client, a leader in the FMCG sector, is seeking an innovative and strategic Brand Manager to lead the development and execution of marketing strategies for their key brands in Dehradun, Uttarakhand, IN . This role is critical in driving brand growth, market share, and consumer engagement.

Responsibilities:
  • Develop and implement comprehensive brand strategies to drive awareness, preference, and loyalty.
  • Conduct market research and analysis to identify consumer insights, market trends, and competitive landscape.
  • Manage all aspects of the marketing mix, including product, price, place, and promotion, for assigned brands.
  • Develop and execute integrated marketing campaigns across various channels, including digital, social media, traditional advertising, and in-store promotions.
  • Collaborate with internal teams (Sales, R&D, Operations) and external agencies to ensure brand consistency and effective execution of marketing plans.
  • Monitor and analyze brand performance metrics, sales data, and consumer feedback to optimize strategies and identify growth opportunities.
  • Manage brand budgets, ensuring efficient allocation of resources and maximum ROI.
  • Develop new product concepts and guide their launch from ideation to market.
  • Ensure strong brand positioning and clear communication of value propositions to target audiences.
  • Stay abreast of industry best practices and emerging marketing trends.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
  • 5+ years of experience in brand management or product marketing within the FMCG industry.
  • Proven track record of successfully launching and managing consumer brands.
  • Strong understanding of consumer behavior, market dynamics, and marketing principles.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Proficiency in digital marketing, social media marketing, and traditional advertising channels.
  • Strong project management and organizational abilities.
  • Excellent communication, presentation, and interpersonal skills.
  • Experience working with cross-functional teams and external agencies.
  • Creative thinker with a passion for building strong brands.
This hybrid role offers a dynamic work environment where you can collaborate with a talented team while enjoying flexibility. Be at the forefront of shaping successful consumer brands in a vibrant region.
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Brand Manager - Consumer Goods

302001 Jaipur, Rajasthan ₹900000 Annually WhatJobs

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Job Description

full-time
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategic Brand Manager to drive brand growth and market presence fromJaipur, Rajasthan, IN . This pivotal role involves developing and executing comprehensive brand strategies, managing product portfolios, and leading marketing initiatives to enhance brand equity and consumer engagement. The ideal candidate will possess a deep understanding of the FMCG market, exceptional analytical skills, and a creative flair for brand building. This role offers a hybrid work model, allowing for flexibility while maintaining essential in-person collaboration.

Responsibilities:
  • Develop and implement integrated brand strategies and marketing plans to achieve business objectives, including market share, revenue, and profitability targets.
  • Conduct market research, consumer insights analysis, and competitive landscape assessments to identify growth opportunities and emerging trends.
  • Manage the full lifecycle of assigned brands, from concept development to product launch and post-launch analysis.
  • Oversee the development and execution of advertising, promotional, and digital marketing campaigns across various channels.
  • Collaborate with cross-functional teams, including Sales, R&D, Supply Chain, and Agency Partners, to ensure seamless brand execution.
  • Manage the brand's budget effectively, optimizing spend for maximum ROI.
  • Monitor brand performance metrics, analyze results, and provide regular reports and recommendations to senior management.
  • Develop and maintain strong relationships with key stakeholders, including retailers and distribution partners.
  • Lead the innovation pipeline for the brand, identifying new product opportunities and driving their development.
  • Ensure brand consistency across all touchpoints and communications.
  • Champion brand vision and strategy within the organization.
Qualifications:
  • MBA or equivalent degree in Marketing, Business Administration, or a related field.
  • Minimum of 6 years of experience in brand management within the FMCG industry.
  • Proven track record of successfully launching and growing consumer brands.
  • Strong understanding of marketing principles, consumer behavior, and market dynamics.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Demonstrated ability to develop and execute effective marketing campaigns.
  • Proficiency in market analysis and financial modeling.
  • Strong project management and organizational skills.
  • Excellent communication, presentation, and interpersonal skills.
  • Experience working with agencies and managing external partners.
  • Adaptability and ability to thrive in a fast-paced environment.
This role provides a competitive compensation package, performance-based incentives, and significant opportunities for career progression in the dynamic FMCG industry. The role requires presence at our Jaipur, Rajasthan, IN office on a hybrid basis.
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Brand Manager, Consumer Goods

530001 Visakhapatnam, Andhra Pradesh ₹700000 Annually WhatJobs

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Job Description

full-time
Our client is looking for a dynamic and results-oriented Brand Manager to lead brand strategy and execution for their fast-moving consumer goods (FMCG) portfolio in **Visakhapatnam, Andhra Pradesh, IN**. This role is critical for driving brand growth, market share, and consumer engagement. You will be responsible for developing and implementing comprehensive brand plans, managing marketing campaigns, and analyzing market trends to identify new opportunities. The ideal candidate will possess strong analytical skills, creative thinking, and a deep understanding of the FMCG market.

Responsibilities:
  • Develop and execute innovative brand strategies to drive market share, revenue growth, and brand equity.
  • Oversee the creation and implementation of integrated marketing campaigns across various channels, including digital, social media, advertising, and in-store promotions.
  • Conduct market research and competitive analysis to identify consumer insights, market trends, and emerging opportunities.
  • Manage brand budgets, ensuring optimal allocation of resources to achieve marketing objectives.
  • Collaborate with cross-functional teams, including sales, product development, and creative agencies, to ensure cohesive brand messaging and execution.
  • Monitor and analyze brand performance metrics, providing regular reports and recommendations for optimization.
  • Develop new product concepts and go-to-market strategies in collaboration with the product development team.
  • Build and maintain strong relationships with key stakeholders, including retailers and distribution partners.
  • Ensure consistent brand representation across all touchpoints and maintain brand guidelines.
  • Identify opportunities for brand extension and innovation.
  • Lead and mentor junior marketing team members.
  • Manage agency partners to ensure effective delivery of marketing initiatives.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is preferred.
  • Minimum of 5-7 years of experience in brand management, preferably within the FMCG sector.
  • Proven track record of successfully launching and managing brands, driving significant market share growth.
  • Strong understanding of marketing principles, consumer behavior, and market dynamics.
  • Experience with digital marketing, social media management, and content strategy.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional communication, presentation, and interpersonal skills.
  • Proficiency in market research tools and data analysis software.
  • Ability to manage multiple projects simultaneously and work effectively under pressure.
  • Creative and innovative mindset.
  • Demonstrated leadership capabilities.
Join a leading company in the consumer goods industry and shape the future of beloved brands.
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Brand Manager - Consumer Goods

226001 Lucknow, Uttar Pradesh ₹90000 Annually WhatJobs

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Job Description

full-time
Our client, a leading Fast-Moving Consumer Goods (FMCG) company, is seeking a dynamic and results-oriented Brand Manager to join their team in Lucknow. This role is based in our client's main office and requires a strong presence to effectively lead and execute brand strategies within the market. The successful candidate will be responsible for developing and implementing comprehensive brand plans that drive market share, consumer engagement, and profitability. You will oversee all aspects of brand management, including market research, product positioning, marketing communications, and promotional activities. Key responsibilities include analyzing consumer insights and market trends, defining target audiences, and crafting compelling brand narratives. You will collaborate closely with cross-functional teams, including sales, product development, and advertising agencies, to ensure cohesive brand execution. Budget management, performance tracking, and ROI analysis of marketing campaigns are also critical components of this role. The ideal candidate will possess a strong understanding of the FMCG landscape, a proven track record in brand building, and excellent strategic thinking and leadership skills. A minimum of 5 years of experience in brand management or a related marketing function is required. Exceptional communication, presentation, and interpersonal skills are essential for success. You should be adept at managing multiple projects, working under pressure, and delivering exceptional results in a competitive environment. This is an exciting opportunity to make a significant impact on well-known brands and contribute to the growth of a respected organization within the **bustling city of Lucknow**.
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Brand Manager - Consumer Goods

500001 Shaikpet, Andhra Pradesh ₹120000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is looking for a dynamic and results-oriented Brand Manager to lead their fast-moving consumer goods (FMCG) portfolio. This is a fully remote position, offering the opportunity to shape brand strategy and execution from anywhere. The successful candidate will be responsible for developing and implementing comprehensive brand plans, including marketing strategies, product innovation, and market positioning, to drive brand growth and profitability. You will conduct market research, analyze consumer insights, and identify emerging trends to inform brand development. Key responsibilities include managing marketing campaigns across various channels (digital, social media, traditional advertising), overseeing product launches, and collaborating with sales, R&D, and supply chain teams. The ideal candidate will have a proven track record in brand management within the FMCG sector, with a strong understanding of consumer behavior and marketing principles. Excellent analytical, strategic thinking, and communication skills are essential. Proficiency in digital marketing and analytics tools is highly desirable. This is a fully remote role, requiring strong self-discipline, time management, and the ability to work effectively in a virtual team environment. You will be instrumental in building and strengthening our client's brands in a competitive market. This is an excellent opportunity for a motivated marketing professional to take ownership of key brands and drive significant business impact. If you are passionate about building brands and have a strategic vision for growth, we encourage you to apply.
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Brand Manager - Consumer Goods

400601 Thane, Maharashtra ₹60000 Monthly WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking a dynamic and results-oriented Brand Manager to lead the strategy and execution for key brands within the Fast-Moving Consumer Goods (FMCG) sector in Thane, Maharashtra, IN . This role is pivotal in driving brand growth, market share, and consumer engagement. The Brand Manager will be responsible for developing and implementing comprehensive marketing plans, analyzing market trends, and identifying new opportunities for brand expansion. You will oversee all aspects of brand management, including product positioning, advertising, promotions, digital marketing, and public relations. This involves working closely with cross-functional teams, including sales, product development, and agencies, to ensure cohesive brand messaging and successful campaign execution.

The ideal candidate will possess a strong understanding of consumer behavior, market dynamics, and the competitive landscape within the FMCG industry. You will translate consumer insights into actionable brand strategies and initiatives. Key responsibilities include managing marketing budgets, monitoring brand performance through key metrics, and providing regular reports to senior management. The ability to develop compelling brand narratives and execute creative marketing campaigns is essential. Experience with new product launches, market research, and digital marketing platforms is highly valued. This role requires strong analytical skills, excellent communication and presentation abilities, and a strategic mindset to navigate the fast-paced consumer goods market. A passion for building strong brands and connecting with consumers is crucial.

Key Responsibilities:
  • Develop and execute integrated marketing strategies for assigned brands to drive growth and market share.
  • Conduct market research and competitive analysis to identify trends, opportunities, and threats.
  • Translate consumer insights into actionable brand plans and marketing initiatives.
  • Manage the brand's marketing budget, ensuring optimal allocation of resources.
  • Oversee the development and execution of advertising, promotional, and digital campaigns.
  • Collaborate with product development teams on new product introductions and line extensions.
  • Monitor brand performance metrics (sales, market share, brand awareness) and provide regular reports.
  • Work closely with sales teams to ensure effective in-market execution of brand strategies.
  • Manage relationships with external agencies (advertising, PR, digital).
  • Develop compelling brand messaging and ensure consistent brand identity across all touchpoints.
  • Analyze campaign effectiveness and make data-driven recommendations for optimization.
  • Stay abreast of industry best practices and emerging marketing trends.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • Minimum of 5 years of experience in brand management, preferably within the FMCG sector.
  • Proven track record of developing and executing successful marketing strategies and campaigns.
  • Strong understanding of consumer behavior, market dynamics, and the FMCG landscape.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Proficiency in digital marketing tools and analytics platforms.
  • Strong project management and budget management abilities.
  • Excellent written and verbal communication, and presentation skills.
  • Ability to work effectively in a cross-functional team environment.
  • Creative and innovative mindset with a passion for brand building.
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Brand Manager - Consumer Goods

201304 Noida, Uttar Pradesh ₹2000000 Annually WhatJobs

Posted 7 days ago

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full-time
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategic Brand Manager to join their dynamic marketing team in Noida, Uttar Pradesh, IN . This role is responsible for developing and executing comprehensive brand strategies to drive market share, revenue growth, and enhance brand equity. The Brand Manager will oversee all aspects of the brand's performance, including market analysis, product development input, marketing campaign execution, and P&L management. You will work closely with cross-functional teams, including sales, product development, R&D, and agencies, to ensure cohesive brand messaging and successful product launches. Key responsibilities include conducting consumer insights research, identifying market opportunities, developing integrated marketing plans (above and below the line), and managing the brand's advertising and promotional activities. The ideal candidate will possess a strong understanding of the FMCG market, consumer behavior, and brand management principles. Exceptional analytical, communication, and presentation skills are essential, along with a proven ability to lead projects and influence stakeholders. A passion for building strong brands and a creative approach to marketing challenges are highly valued. This is a fantastic opportunity to shape the future of well-known brands and contribute significantly to the company's success in a fast-paced and competitive industry. You will be expected to monitor brand performance metrics, analyze competitive landscapes, and adapt strategies to changing market dynamics. The role requires a high degree of initiative, strategic thinking, and a results-oriented mindset. Contributing to the overall marketing strategy and fostering a culture of innovation within the team are key aspects of this position. The successful candidate will be adept at managing budgets and maximizing ROI for all brand initiatives, ensuring sustainable growth and profitability.

Qualifications:
  • MBA in Marketing or a related field.
  • Minimum of 6-8 years of experience in brand management, preferably within the FMCG sector.
  • Proven track record of developing and launching successful brands and marketing campaigns.
  • Strong analytical skills and experience with market research and consumer insights.
  • Excellent understanding of marketing principles, advertising, and digital marketing.
  • Strong project management and cross-functional collaboration skills.
  • Excellent written and verbal communication abilities.
  • Proficiency in financial analysis and P&L management.
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Brand Manager - Consumer Goods

160001 Chandigarh, Chandigarh ₹90000 Annually WhatJobs

Posted 8 days ago

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Job Description

full-time
Our client, a leading player in the FMCG sector, is seeking a dynamic and results-oriented Brand Manager to lead brand strategy and execution in Chandigarh, Chandigarh, IN . This role is pivotal in shaping the brand's identity, driving market share, and fostering consumer loyalty. You will be responsible for developing and implementing comprehensive marketing plans, managing product portfolios, and ensuring consistent brand messaging across all touchpoints. This role offers a blend of strategic thinking and hands-on execution.

Key Responsibilities:
  • Developing and implementing integrated brand strategies to achieve business objectives.
  • Conducting market research and competitor analysis to identify growth opportunities.
  • Managing the product lifecycle, including new product development and launches.
  • Creating and executing marketing campaigns across various channels (advertising, digital, PR, trade marketing).
  • Monitoring brand performance metrics and analyzing sales data to optimize strategies.
  • Managing the brand budget and ensuring efficient allocation of resources.
  • Collaborating with cross-functional teams (sales, R&D, supply chain) to ensure successful product execution.
  • Developing and maintaining strong relationships with advertising agencies and external partners.
  • Ensuring brand consistency and adherence to brand guidelines across all marketing materials.
  • Identifying consumer insights and translating them into actionable marketing initiatives.
  • Leading product positioning and messaging development.
  • Analyzing market trends and adapting brand strategies accordingly.
  • Managing promotional activities and trade marketing initiatives.
  • Reporting on brand performance to senior management.

A Bachelor's degree in Marketing, Business Administration, or a related field is required; an MBA or equivalent is preferred. A minimum of 5 years of experience in brand management within the FMCG industry is essential. Proven track record of developing and executing successful brand strategies and marketing campaigns. Strong analytical skills, understanding of consumer behavior, and proficiency in market research techniques are required. Excellent communication, presentation, and interpersonal skills are a must. Experience with digital marketing and e-commerce platforms is advantageous. The ability to manage multiple projects in a fast-paced environment is crucial. This is an exciting opportunity to shape and grow a prominent brand in the consumer goods market.
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