52,034 Content Marketing Specialist jobs in India

We are seeking a Content Marketing Strategist who will define and own the content direction across multiple marketing channels. This role bridges strategy and execution – from shaping SEO content to guiding ad copy, campaign creatives, and email marketing – with a strong focus on aligning with the brand, audience personas, and tone.

• Define content strategy across SEO, ad creatives, email campaigns, and social media for our clients.
• Work directly with US-based clients to understand brand voice, customers, and market dynamics.
• Translate business goals, customer insights, and competitor research into clear content roadmaps and direction.
• Lead projects by defining content strategy and engaging with clients/customers to align on objectives.

This is a role that requires collaboration with cross-functional teams and understanding the latest trends in digital marketing. If you have experience creating engaging content and are passionate about developing strategies that drive results, we'd love to hear from you.

• Create and execute content marketing strategies that meet business objectives.
• Develop and maintain relationships with clients to ensure alignment on content direction.
• Analyze performance data and recommend improvements to optimize content engagement.
• Collaborate with the SEO team to ensure content meets EEAT standards.

• 3+ years of experience in content marketing or a related field.
• Proven track record of developing successful content marketing strategies.
• Strong understanding of SEO principles and best practices.
• Excellent communication and project management skills.

We offer a competitive salary, comprehensive benefits package, and opportunities for growth and professional development. If you're a motivated and creative individual looking to take your career to the next level, we encourage you to apply.

As a key member of our team, you will be responsible for creating engaging content across multiple platforms. This role offers significant impact on our technical architecture and product direction.

1. Developing and executing content strategies for social media platforms
2. Writing high-quality blog posts that showcase our expertise
3. Producing high-quality videos for social media channels

This is a remote role with opportunities to grow and learn in an early-stage company.

• Student status required
• Strong skills in digital marketing and social media marketing
• Experience in content creation and marketing
• Excellent communication skills

About our Digital Content Marketing Specialist role

We are seeking a skilled marketing professional to join our team. This individual will be responsible for creating engaging content that translates technical concepts into accessible language for both technical and business audiences.

This role is ideal for someone who enjoys taking on diverse responsibilities, including writing content, shaping messaging, managing paid campaigns, and building scalable systems.

• Develop and implement content strategies across various formats: blogs, posts, case studies, newsletters, and more
• Create and manage campaigns, including post boosting, targeting, and performance tracking
• Design and maintain marketing playbooks for content planning, campaign execution, and performance measurement
• Develop and optimize email marketing strategy for B2B audiences, including newsletters and drip campaigns
• Analyze data using analytics tools to measure reach, engagement, and lead quality and refine strategy based on insights
• Collaborate with product, design, and tech teams to ensure consistent messaging across all channels
• Stay up-to-date on AI, marketing, and B2B trends to identify new opportunities for visibility and engagement

Requirements:

• Excellent writing and storytelling skills with the ability to simplify complex AI concepts
• Solid understanding of AI fundamentals (machine learning, LLMs, automation, industry use cases)
• Hands-on experience managing posts and boosting/sponsored campaigns
• Familiarity with SEO and analytics tools
• Background in marketing, communications, computer science, or related field
• Bonus: experience in B2B SaaS, enterprise tech, or AI-driven businesses

Are you looking to grow your career in social media marketing? This role is perfect for a motivated and creative individual who wants to develop their skills in content creation, SEO practices, and team collaboration.

This paid internship offers a unique opportunity to work on high-profile projects, learn from experienced professionals, and build your professional network. As a social media marketing intern, you will be responsible for crafting engaging content that resonates with our audience across various platforms.

To succeed in this role, you will need excellent communication skills, experience in social media content creation and marketing, and the ability to think creatively. If you are passionate about social media and have a knack for storytelling, we encourage you to apply.

As a remote worker, you will have the flexibility to work from anywhere and collaborate with our team through regular video calls and online meetings. We prioritize open communication, transparency, and mutual respect in our team dynamics.

We are committed to providing our interns with a comprehensive learning experience that includes training sessions, mentorship, and hands-on projects. Our goal is to equip you with the skills and confidence you need to excel in your future career.

Role & responsibilities

As a Content Marketing Specialist, you will be responsible for creating, managing, and distributing engaging content that builds brand awareness, educates customers about chit fund services, and drives customer acquisition and retention. You will collaborate with marketing, sales, and customer service teams to ensure consistent messaging across all platforms.

• Create blogs, articles, newsletters, website copy, and social media posts.
• Manage the content calendar and digital campaigns.
• Optimize content for SEO and track performance analytics.
• Handle social media content and community engagement.
• Collaborate with design, sales, and compliance teams.

Preferred candidate profile

• Bachelors in commerce and related field.
• 14 years of content marketing experience (BFSI/financial services preferred).
• Strong writing, editing, and communication skills.
• Knowledge of SEO, digital marketing tools, and analytics.
• Creativity with the ability to simplify financial concepts.

Company: SellersCommerce

Location: India (Work from Office – Full-Time)

Department: Marketing

Reporting to: Lead Content Strategist / Marketing Head

About SellersCommerce

SellersCommerce is a fast-growing B2B eCommerce company specializing in building private online ordering portals, company stores, and digital commerce infrastructure for uniform suppliers, promotional product distributors, manufacturers, and corporate buyers. We empower businesses to modernize their operations, drive B2B sales, and streamline customer ordering experiences through our robust commerce technology suite.

We are now expanding our team and seeking a creative and skilled Content Marketing Specialist to craft compelling narratives that resonate with our B2B SaaS audience and drive our content marketing success.

Key Responsibilities

• Content Strategy & Execution
• Research industry-related topics (combining online sources, interviews, and studies) relevant to B2B SaaS, e-commerce, and SellersCommerce's offerings.
• Develop and write high-quality, engaging long-form content (e.g., blog posts, articles, white papers, case studies, ebooks) and clear, persuasive marketing copy for various platforms (website, email campaigns, social media, landing pages) to promote our products/services.
• Prepare well-structured drafts, ensuring factual accuracy, adherence to brand voice and style guidelines, and optimization for target personas.
• Conduct simple keyword research and implement SEO guidelines to increase web traffic, improve search engine rankings, and enhance content visibility.
• Update and repurpose existing website content as needed to maintain accuracy, freshness, and relevance.
• Collaboration & Cross-Functional Alignment
• Partner closely with marketing, sales, product, and design teams to ensure content aligns with overall business goals, marketing campaigns, and product messaging.
• Submit work to editors, managers, and relevant stakeholders for input and approval, incorporating feedback constructively and in a timely manner.
• Coordinate with the design team to ensure articles and other content pieces are visually appealing and effectively illustrated.
• Actively promote content on social media and collaborate with the broader marketing team on content distribution strategies.
• Content Performance & Optimization
• Identify customers’ needs, industry trends, and gaps in our current content strategy; recommend new topics, content formats, and creative approaches.
• Monitor and analyze content performance using relevant metrics (e.g., website traffic, engagement rates, conversion rates, SERP rankings, lead generation contribution).
• Use data and insights to iterate on content strategy, optimize existing content for better performance, and improve the effectiveness of future content initiatives.
• Content Management & Best Practices
• Utilize Content Management Systems (e.g., WordPress, HubSpot) for efficient publishing, management, and organization of content.
• Help maintain an organized content calendar and digital asset repository.
• Stay up-to-date with the latest content marketing trends, SEO best practices, B2B SaaS industry developments, and competitor content strategies.

Requirements

• Proven work experience (2+ years) as a Content Writer, Copywriter, Content Marketing Specialist, or similar role, specifically within a B2B SaaS company.
• A strong portfolio of published articles, blog posts, marketing copy, and other content pieces demonstrating excellent writing, storytelling, and editing skills, preferably targeting B2B audiences.
• Experience conducting thorough research using multiple sources (online databases, interviews, studies, industry reports).
• Deep understanding of content marketing principles, web publications, digital marketing channels, and the B2B buyer's journey.
• Exceptional writing, editing, and proofreading skills in English, with meticulous attention to detail, grammar, and clarity.
• Hands-on experience with Content Management Systems (CMS) like WordPress, HubSpot, or similar platforms.
• Solid understanding of SEO principles and best practices, including keyword research and on-page optimization.
• Ability to manage multiple projects simultaneously, prioritize tasks effectively, and consistently meet deadlines in a fast-paced environment.
• Proven track record of creating content that has performed well in SERPs and contributed to achieving marketing objectives (e.g., increased traffic, lead generation).
• Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• A self-starter attitude with a proactive, solution-oriented mindset and a strong bias for action.
• Familiarity with the e-commerce technology space is a plus.

A marketing content creator is a professional who produces engaging, valuable, and strategic content like videos, blog posts, social media posts, and podcaststo connect a brand with its target audience, support marketing goals, and drive business objectives.

Responsibilities include

Content Ideation-Brainstorm and develop fresh, innovative content ideas that align with the company's goals, target audience, and brand voice.

Research competitor strategies, and audience preferences to ensure content is relevant and engaging.

Production- Create high-quality written, visual, or multimedia content tailored for different platforms (blogs, social media, email, website, etc.).

Ensure all content follows brand guidelines and maintains a consistent tone and style.

Distribution across digital channels- Strategically publish and promote content across multiple digital platforms including social media, websites, and paid campaigns.

Optimize distribution for maximum reach and engagement by understanding each platform's best practices.

performance analysis -Generate reports to evaluate engagement, reach, conversions, and ROI of content efforts. Use insights to refine strategies and improve future content.

Staying updated on industry trends to create content that informs, entertains, and persuades.

The role will be on a 6-month contract, with the possibility of extension based on performance.

Preferred- WFO Delhi, Okhla

• A Content Marketing Executive creates, manages, and analyzes content across various platforms to attract and engage target audiences, drive business goals, and support brand messaging. Key responsibilities include developing content strategies, writing web copy and social media posts, optimizing content for SEO, monitoring campaign performance, and collaborating with marketing teams to ensure alignment and meet objectives. Strong writing, editing, analytical, and strategic skills are essential for this hands-on role. Key Responsibilities
• Content Creation: Develop various forms of written content, such as website copy, blog posts, social media updates, emails, and press releases.
• Content Strategy: Create and implement content strategies and editorial calendars to align with business goals and target audiences.
• SEO Optimization: Ensure all content is optimized for search engines (SEO) to improve online visibility and performance.
• Content Analysis: Track and analyze content performance metrics to understand audience engagement and make data-driven improvements.
• Collaboration: Work closely with marketing teams, other departments, and stakeholders to ensure content meets brand guidelines and campaign objectives.
• Trend Monitoring: Stay updated on industry trends, developments, and best practices in content marketing and digital marketing. Required Skills and Qualifications
• Writing & Editing: Excellent writing, editing, and proofreading skills to create compelling and error-free content.
• Strategic Thinking: Ability to develop and execute content strategies to achieve marketing goals.
• SEO Knowledge: Familiarity with SEO best practices and tools for content optimization.
• Analytical Skills: Proficiency in analyzing content performance metrics and using data to inform strategies.
• Communication: Strong communication and collaboration skills to work effectively with various team members.
• Education: A bachelor's degree in Marketing, Communications, or a related field is often required. Essential Tools & Platforms
• Content Management Systems (CMS): For publishing and managing website content.
• Social Media Platforms: For content distribution and engagement.
• SEO Tools: For keyword research and content optimization.
• Analytics Tools: To track and analyze campaign performance.
• Tamil candidates only

Job Type: Full-time

Pay: ₹162, ₹774,268.12 per year

Benefits:

• Food provided

Work Location: In person

Job Title: Content Marketing Manager

Job Location: Pune

Experience: 3 -5 years Relevant Healthcare content writing exp

Only fulltime Tier 1 Grad or Post grad college or Preference on English honors and good writing skills candidate.

Job Summary

We are seeking a motivated and experienced Content Marketing Manager to join our team. The ideal candidate will have a strong background in content strategy and creation for B2B SaaS audiences. This role will be responsible for creating strong first impressions with target customers, articulating both HiLabs value and differentiation. The Content Marketing Manager will need to be (or become) a subject matter expert on the US healthcare industry and speak the language of US healthcare executives, operations leaders, and IT professionals.

This role will own and maintain the content calendar across formats with the express remit of attracting new customers and engaging our communities. The candidate will also manage website-related content (landing pages, product/solution pages, and SEO-driven web copy) and leverage AI tools to create, scale, and optimize content efficiently.

Responsibilities

Content Strategy & Planning

• Develop a comprehensive content strategy to achieve marketing goals.
• Plan and manage a sustainable content calendar across formats, including blog posts, whitepapers, case studies, newsletters, PR, product copy, and website content.
• Identify content gaps and generate content that will grow reach, engagement, and demand.
• Create content streams across corporate marketing, product marketing, and executive brand building.

Execution & Management

• Write and edit high-quality content optimized to perform for each format and channel, with a strong focus on website and digital channels.
• Develop a compelling and consistent voice for the brand and provide internal education to propagate that voice.
• Collaborate and drive outcomes with Product, Sales, Customer Success, and Design teams.
• Oversee content processes from idea to archive and establish best practices.
• Scale the content program by leveraging coworkers, AI-powered tools, and automation platforms.

Performance Analysis & SEO

• Track, evaluate, and report on content and channel performance.
• Use SEO tools to ensure best practices are followed across all content.
• Iterate based on insights to improve future content effectiveness.

Desired Profile

• 3- 5 years of experience in content strategy, editorial planning, and production for B2B SaaS organizations.
• History of measurable results across channelswebsite, blog, social media, PR, thought leadership, and sponsored content.
• Exceptional writing, editing, and storytelling skills, with a portfolio of published work.
• Demonstrated success in driving content that generates traffic, leads, or engagement.
• Solid understanding of SEO, digital marketing metrics, and content management systems (CMS).
• Experience co-creating content with technical experts and executives.
• Excellent project management and communication skills.
• Ability to manage and execute a content calendar independently.
• Comfort with using AI tools for content creation, optimization, and analysis.

Preferred Qualifications

• Exposure to or prior knowledge of the U.S. healthcare industry.
• Familiarity with marketing automation and analytics tools.