6,876 Content Optimization jobs in India

Digital Content & Marketing Designer

Kochi, Kerala Crunchys Global India Private Limited

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Job Description

We’re Hiring - Digital Content & Marketing Designer"_ along with highlights like _“Social Media + Outlet Promotions + Seasonal Offers”_.

**Requirements**:

- Proven experience in graphic design and marketing promotions.
- Proficiency in Adobe Photoshop, Illustrator, Canva, and basic video editing tools.
- Strong understanding of social media trends, algorithms, and engagement strategies.
- Creativity, attention to detail, and excellent communication skills.
- Ability to handle multiple projects and meet deadlines.

**Qualifications**:

- Diploma/Degree in Graphic Design, Marketing, Mass Communication, or related field.
- 1-3 years of experience in marketing and design roles preferred.

Pay: ₹20,000.00 - ₹30,000.00 per month

**Benefits**:

- Cell phone reimbursement

Ability to commute/relocate:

- Ernakulam, Kerala: Reliably commute or planning to relocate before starting work (preferred)

**Language**:

- English, HINDI, MALAYALAM (required)

Willingness to travel:

- 75% (preferred)

Work Location: In person
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Content Marketing

Coimbatore, Tamil Nadu TeachEdison

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Company Overview

TeachEdison is an innovative Education Technology company focused on creating high-performance software for educators. With our flagship product, EdisonOS, we aim to revolutionize knowledge commerce. Based in Bangalore, our small yet dynamic team is dedicated to advancing the fields of software development and education technology.


Job Overview

We are seeking a Junior Content Marketing Specialist based in Coimbatore to join our dedicated team. As a full-time employee, you will be key in enhancing our brand's visibility and engagement through effective content strategies. With a work experience requirement of 1 to 3 years, you will support our marketing efforts with compelling content and innovative marketing approaches.


Qualifications and Skills

  • Proficiency in copywriting to craft clear and compelling messages that reflect the brand's voice (Mandatory skill).
  • Experience in content creation to develop engaging and informative material for diverse platforms (Mandatory skill).
  • Ability to implement strong brand messaging strategies to ensure consistent communication (Mandatory skill).
  • Knowledge and expertise in Blogging to create and manage blogs that support brand strategies.
  • Experience in editorial strategy to guide content development and ensure alignment with brand objectives.
  • Competence in social media management to boost the companys online presence and engagement.
  • Strong research skills to gather insights that inform and enhance content marketing strategies.
  • Collaborative spirit to work effectively within a team and communicate effectively with various stakeholders.


Roles and Responsibilities

  • Develop and execute content marketing strategies that increase audience engagement and brand loyalty.
  • Create and manage high-quality content across multiple platforms, including blogs, social media, and other digital channels.
  • Ensure all content aligns with TeachEdison's brand voice, style, and values.
  • Collaborate with internal teams to produce powerful content that meets organizational objectives.
  • Monitor and analyze the effectiveness of content marketing initiatives and optimize strategies based on insights.
  • Stay up-to-date with industry trends and best practices in content marketing and apply this knowledge to foster innovation.
  • Assist in managing content calendars and ensure timely and effective execution of content plans.
  • Work closely with the marketing and design teams to create visually appealing and informative content.
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Content Marketing

Bengaluru, Karnataka Buzzworks

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Job Description

Researching, planning, and implementing sales enablement initiatives.
- Creating sales content for Sales teams to use for their prospecting.
- Maintaining the database of the client on a regular basis.
- Content writing and good at PPT creation.
- Strong Communication skills
- Proficiency in Microsoft Office tools
- Highly motivated individual
- The goal of this position is to achieve the given target in terms of bringing in new logos and new revenue.
- Utilize a structured approach for identifying and measuring the quality of potential new business initiatives.
- Understanding of Marketing Automation tool.

Creating customer case studies, whitepapers.
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Content Marketing

Hyderabad, Andhra Pradesh Macaw Digital Marketing Agency

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Job Description

We are looking for a creative and strategic content marketing leader to spearhead our content initiatives. As the **Lead - Content Marketing**, you will drive content creation, develop marketing strategies, and manage client projects, ensuring impactful results and high-quality deliverables.

**Key Responsibilities**

**Content Creation**
- Develop high-quality blogs tailored to specific target audiences.
- Write engaging video scripts that align with brand goals and storytelling objectives.
- Create clear, persuasive, and SEO-optimized website content.
- Design innovative social media content to enhance audience engagement and brand visibility.

**Client & Project Management**
- Act as the primary liaison for client content requirements.
- Plan, execute, and oversee social media projects for B2B and B2C clients.
- Deliver content and campaigns on time, meeting or exceeding client expectations.

**Strategy Development & Execution**
- Design content marketing strategies that align with overall business goals.
- Conduct market research and analyze competitor activities to inform content plans.
- Leverage analytics to evaluate content performance and maximize ROI.

**Team Collaboration**
- Work closely with designers, SEO teams, and other stakeholders to deliver cohesive campaigns.
- Provide guidance and feedback to junior content creators to foster team growth.

**Social Media Management**
- Manage and monitor social media accounts, ensuring consistent engagement.
- Conduct A/B testing to optimize content strategies and improve performance.

**Key Competencies**
- Excellent communication skills.
- Creativity and innovative problem-solving.
- Strong team management and leadership abilities.

**Experience**
- 7+ years of relevant experience in content marketing.
- Prior experience in an agency setup is an added advantage.

Pay: ₹65,000.00 - ₹75,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift

Work Location: In person
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Content Marketing

Coimbatore, Tamil Nadu TeachEdison

Posted 4 days ago

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Job Description

full-time

Company Overview

TeachEdison is an innovative Education Technology company focused on creating high-performance software for educators. With our flagship product, EdisonOS, we aim to revolutionize knowledge commerce. Based in Bangalore, our small yet dynamic team is dedicated to advancing the fields of software development and education technology.


Job Overview

We are seeking a Junior Content Marketing Specialist based in Coimbatore to join our dedicated team. As a full-time employee, you will be key in enhancing our brand's visibility and engagement through effective content strategies. With a work experience requirement of 1 to 3 years, you will support our marketing efforts with compelling content and innovative marketing approaches.


Qualifications and Skills

  • Proficiency in copywriting to craft clear and compelling messages that reflect the brand's voice (Mandatory skill).
  • Experience in content creation to develop engaging and informative material for diverse platforms (Mandatory skill).
  • Ability to implement strong brand messaging strategies to ensure consistent communication (Mandatory skill).
  • Knowledge and expertise in Blogging to create and manage blogs that support brand strategies.
  • Experience in editorial strategy to guide content development and ensure alignment with brand objectives.
  • Competence in social media management to boost the companys online presence and engagement.
  • Strong research skills to gather insights that inform and enhance content marketing strategies.
  • Collaborative spirit to work effectively within a team and communicate effectively with various stakeholders.


Roles and Responsibilities

  • Develop and execute content marketing strategies that increase audience engagement and brand loyalty.
  • Create and manage high-quality content across multiple platforms, including blogs, social media, and other digital channels.
  • Ensure all content aligns with TeachEdison's brand voice, style, and values.
  • Collaborate with internal teams to produce powerful content that meets organizational objectives.
  • Monitor and analyze the effectiveness of content marketing initiatives and optimize strategies based on insights.
  • Stay up-to-date with industry trends and best practices in content marketing and apply this knowledge to foster innovation.
  • Assist in managing content calendars and ensure timely and effective execution of content plans.
  • Work closely with the marketing and design teams to create visually appealing and informative content.
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Team Member - Digital & Content Marketing

Mumbai, Maharashtra Bennett Coleman and Co. Ltd

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Job Description

About Function/Department

Times Experience is the experiential marketing division of BCCL. This team is responsible for leading the development and implementation of innovative experiential solutions, including brand IPs, comprehensive brand strategies, and business conclaves. Our goal is to drive a robust revenue strategy for the experiential business, maximize the value of our existing IPs, create new creative formats, and explore new business ventures. The team plays a crucial role in realizing the full potential of our experiential marketing unit by identifying market opportunities and challenges, leveraging emerging technologies and platforms, and collaborating with other functional and business unit heads to develop offerings, solutions, and business models for both B2B and B2C markets

About the Position

This role focuses on the creation and execution of digital campaigns for intellectual properties and collaborative content, delivering integrated and experiential solutions for brands while fostering innovative approaches in new-age media.

This is a branch level role having medium term impact on the overall organizational goals

Areas of Responsibility

Areas of Responsibility (Key Result Areas):

  • Identify consumer trends to create relevant, new-age, platform-agnostic, content-driven intellectual properties (IPs).
  • Design and optimize content for various platforms, structuring them to enable effective monetization.
  • Rapidly foster consumer participation by building online communities that promote consistent long-term engagement, ultimately leading to offline registrations and ticket sales.
  • Maintain a strong revenue focus by executing large-format digital and content-driven campaigns for on-ground IPs aimed at awareness, amplification, and community building.
  • Develop and implement marketing strategies that align with the organization's business objectives, managing campaigns across various digital channels, including email, social media, search engines, and display advertising.
  • Measure and report on the performance of digital marketing campaigns, assessing results against goals (ROI and KPIs).
  • Collaborate with internal and external brands to create customized content partnership opportunities based on specific briefs.
  • Manage internal and external stakeholders while fostering cross-functional collaboration.
  • Educational Qualifications Required

    Graduate from any stream

    Digital Marketing/Performance marketing certification

    Relevant Experience

    Experience - 6 to 8 years 

    Key Skills:

  • Digital and Content Innovation
  • IP Monetization through content
  • Data Analysis and building on Client and Consumer insights
  • Revenue orientation
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    Content Marketing Associate

    NetApp

    Posted 3 days ago

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    Job Description

    **Job Summary**
    We are seeking a motivated and enthusiastic Entry-Level Marketing Associate to join our vibrant global content team. This role is ideal for a creative thinker with a diverse cultural background, a passion for customer experience, and a willingness to learn and grow in a fast-paced environment.
    **Job Requirements**
    + **Creative Ideation & Content Development:** Generate innovative ideas for social media, web, interactive, video, and other digital content.
    + **Sales Cycle Knowledge:** Apply understanding of sales cycles and telesales to develop content that supports sales initiatives and drives customer engagement.
    + **NetApp Products & Solutions:** Utilize knowledge of NetApp products and solutions to create relevant and compelling content.
    + **Email & Direct Customer Contact:** Develop and execute email marketing campaigns and engage with customers directly to enhance their experience.
    + **Social Media Management:** Assist in growing our social media presence by creating concepts for engaging with followers and drive share of voice in the market.
    + **Creative Writing:** Craft compelling copy for various marketing channels, including social media, email, web, and video scripts.
    + **Project Management:** Support the planning and execution of marketing projects, ensuring timely delivery and quality control.
    + **Diverse Cultural Experience:** Leverage your cultural background to create inclusive and relatable content for a global audience.
    + **Passion for Customer Experience:** Continuously strive to enhance the customer journey through innovative content and digital experiences.
    **Education**
    + Bachelor's degree in Marketing, Communications, Business, or a related field.
    131524
    At NetApp, we embrace a hybrid working environment designed to strengthen connection, collaboration, and culture for all employees. This means that most roles will have some level of in-office and/or in-person expectations, which will be shared during the recruitment process.
    **Equal Opportunity Employer:**
    NetApp is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all laws that prohibit employment discrimination based on age, race, color, gender, sexual orientation, gender identity, national origin, religion, disability or genetic information, pregnancy, and any protected classification.
    **Why NetApp?**
    We are all about helping customers turn challenges into business opportunity. It starts with bringing new thinking to age-old problems, like how to use data most effectively to run better - but also to innovate. We tailor our approach to the customer's unique needs with a combination of fresh thinking and proven approaches.
    We enable a healthy work-life balance. Our volunteer time off program is best in class, offering employees 40 hours of paid time off each year to volunteer with their favourite organizations. We provide comprehensive benefits, including health care, life and accident plans, emotional support resources for you and your family, legal services, and financial savings programs to help you plan for your future. We support professional and personal growth through educational assistance and provide access to various discounts and perks to enhance your overall quality of life.
    If you want to help us build knowledge and solve big problems, let's talk.
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    Content Marketing Manager

    Bengaluru, Karnataka OrbitalSling

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    Job Description

    Company Description

    OrbitalSling is a premier experiential design, content, and performance marketing agency based in Bengaluru. We specialize in delivering transformative growth through strategic digital initiatives, with particular expertise in executive branding, B2B/B2G marketing, and deep industry research. As trusted partners to technology and engineering services leaders, we craft data-driven strategies that catapult brands forward.


    Role Description

    We are seeking an experienced Content Marketing Manager to join our Bengaluru team. This role combines strategic content development, executive leadership program management, and market research capabilities to drive impactful results for our clients.


    Key Responsibilities


    Content Strategy & Creation

    • Lead content strategy development across multiple formats, including long-form articles, social media, whitepapers, and case studies
    • Develop industry-specific content for IT/ITES and engineering services sectors
    • Manage WordPress, Hubspot, and Webflow-based content management systems
    • Ensure consistent brand voice and messaging across all platforms


    Executive Leadership Program Management

    • Design and execute personal branding strategies for C-suite executives
    • Develop and manage end-to-end LinkedIn content strategies, including profile optimization, content calendars, and engagement plans
    • Create high-impact weekly social media content aligned with executive thought leadership goals
    • Track, analyze and report social media metrics and ROI to stakeholders
    • Maintain high-touch engagement with senior executives while managing program deliverables


    Market Research & Analysis

    • Conduct custom secondary research on technology, engineering services, and target industries
    • Create detailed market analysis reports focusing on B2B and B2G sectors
    • Analyze the competitive landscape and identify market opportunities
    • Synthesize research findings into actionable insights for clients


    Client Relationship Management

    • Serve as primary point of contact for executive clients
    • Present strategies, reports, and recommendations to senior stakeholders
    • Maintain strong relationships with clients through regular communication
    • Collaborate with internal teams to ensure program success


    Required Qualifications

    • 7+ years of experience in content marketing, with proven expertise in B2B technology or engineering services sectors
    • Demonstrated experience managing executive branding programs and working directly with C-suite clients
    • Strong understanding of social media strategies, particularly LinkedIn for B2B
    • Excellent research and analytical skills with ability to synthesize complex information
    • Proficiency in WordPress, Webflow, and social media management tools
    • Superior written and verbal communication skills
    • Bachelor's degree in Marketing, Communications, Business, or related field


    Preferred Qualifications

    • Experience with market research tools and methodologies
    • Knowledge of SEO best practices and content optimization
    • Prior agency experience managing multiple client relationships
    • Familiarity with marketing automation platforms
    • MBA or relevant post-graduate qualification


    Benefits

    • Competitive compensation package
    • Professional development opportunities
    • Performance bonuses
    • Flexible work arrangements
    • Location: Bengaluru (KR Pura)
    • Employment Type: Full-time, permanent
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    Content Marketing Manager

    Karnataka, Karnataka Algonomy

    Posted 1 day ago

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    Job Description

    Content Marketing Manager


    Designation - Content Marketing Manager

    Experience - 8+Years

    Location - Bangalore

    Education - Bachelor /Master degree in Marketing or relevant field


    At Algonomy, we believe the future of our economy is Algorithmic, where businesses will develop resilient, adaptive and agile decisioning abilities that will constantly test and refine AI-driven actions to create the best personal experience for every individual customer at scale.


    We aim to become the algorithmic bridge between consumers and brands/retailers, and to lead our customers through the Algorithmic transformation imperative. The name Algo-nomy signifies an expertise in algorithms. As technology evolves our lives (and our clients’) at hyper-speed, Algonomy stands as a bold, creative and agile brand; and these are also the very qualities that every digital-first business needs in order to be successful in the new normal. We are ambitious, we create category leading solutions in our markets, and we are constantly learning, inventing and adapting to stay ahead of our industry’s needs

    Content Marketing Manager should be a highly analytical thinker with an audience-first mindset. A successful candidate will be an expert on different channel analytics (paid, organic / website, social media, email), understand the nuances, advantages and shortcomings of each platform and know how to utilize data in formulating a content strategy for inbound marketing strategies including website, blogs, social media, and lead generation.



    Responsibilities

    • Orchestrating digital content strategies across all above mentioned channels
    • Knowing which platform different kinds of content are best suited to and generating content for the same
    • Research markets, competitors and industries to write original SEO ready content for company website, blogs, articles, publications, infographics, online communication, and content assets including case studies, emails, newsletters and social media.
    • Work with product marketing and brand teams to come up with ideas for new content that our target audience is interested in
    • Implementing SEO best practices
    • Driving traffic and engagement that translates to leads and brand promotion
    • Managing a content marketing budget
    • Designing and implementing creative marketing strategies to disseminate content



    Qualifications

    • 5+ years of experience in successfully managing content strategies across channels in a B2B tech SaaS environment
    • Proficiency in WordPress or other Content Management Software
    • Editorial mindset with an ability to predict audience preferences
    • Data-driven and highly analytical
    • Proficiency with Google Analytics and social media analytics
    • Understanding or desire to learn best practices for promotions and sharing content through social media channels
    • Understanding of retail verticals, technology, digital and consumer marketing domain is a bonus
    • Bachelor / Master degree in Marketing or relevant field


    About Company:

    Algonomy (previously Manthan-RichRelevance) is a global leader in algorithmic customer engagement powering digital first strategies for retailers and brands. With industry-leading retail expertise in connecting demand to supply with a real-time customer data platform as the foundation, Algonomy enables 1:1 omnichannel personalization, customer journey orchestration and customer analytics with Xen AI at its core.

    Globally, over 400 retail brands such as HP, L’oreal, Tiffany & Co, McDonalds, Zalora and Pizza Hut use Algonomy’s made-for-retail solutions to orchestrate hyper-personalized customer engagement and optimize their merchandising and supplier management. Algonomy, which stands for “systematized knowledge of algorithms”, provides rapid time to value across acquisition, conversion, growth and loyalty with its 300+ pre-built algorithms.


    Headquartered in San Francisco and Bangalore, our presence spans over 20 countries. To learn more, please visit

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