23,411 Crm Marketing Manager jobs in India

Important Notes for Applicants

The ideal candidate has 6–10 years of experience in CRM, loyalty, or customer engagement roles, ideally in sports, hospitality, luxury, or premium consumer-facing industries.

Prior exposure to high-value customer segmentation, retention marketing, and CRM platforms (Salesforce, Zoho, HubSpot, etc.) is highly desirable.

The company name will be shared during the application process.

Applicants must be currently residing in Mumbai for this role or able to relocate within lean timelines.

Please register your details here as well (to stay updated on future openings):

About the Company

HR Interface Recruitment Consulting
has been exclusively retained to hire for our client, a
leading Sports Experiential Travel & Hospitality organization
. With offices across India, the UAE, Singapore, and North America, this company is a recognized partner for global sporting events.

They are official ticketing & hospitality partners for some of the world's most prestigious sporting properties including the
Olympics, FIFA, ICC, Wimbledon, UEFA, Manchester United, FC Barcelona
, and more.

The organization curates premium travel, hospitality, and event experiences, including official match tickets, VIP hospitality, luxury accommodations, corporate incentive packages, and bespoke celebrity-led experiences. Their positioning sits at the intersection of
luxury travel, global sports, and premium brand experiences
.

Role Summary

• Company:
  Sports Experiential Travel Leader (Name shared during process)
• Official Designation:
  Sr Manager – CRM & Customer Engagement
• Years of Experience:
  6–10 years in CRM / Loyalty / Retention Marketing
• Job Type:
  Full-time, On-site, 5 day work week
• Work Location:
  Lower Parel, Mumbai
• Reporting to:
  Chief Executive Officer (CEO) / Business Head
• Company Presence:
  Offices in India, Dubai, Singapore, North America
• Compensation Band:
  10 – 20 LPA (flexible based on experience, interview performance & last drawn compensation)

Position Overview

We are seeking a seasoned
CRM & customer engagement professional
to build, own, and scale the client relationship management function for our client.

This role is responsible for
enhancing customer lifetime value, loyalty, and retention
through strategic use of CRM platforms, segmentation, and personalized engagement programs.

It is a high-impact position with direct visibility to senior leadership, designed to transform how the organization engages with HNIs, corporates, and premium sports travelers across global markets.

Key Responsibilities

CRM Strategy & Execution

• Build and execute the CRM roadmap to strengthen customer relationships and increase retention.
• Implement data-driven strategies for segmentation, personalization, and lifecycle management.

Analytics & Customer Insights

• Track and analyze customer engagement metrics (renewals, referrals, repeat bookings).
• Translate insights into targeted campaigns that improve loyalty and upsell opportunities.

Omnichannel Engagement

• Drive CRM-led campaigns across email, WhatsApp, SMS, and digital channels.
• Ensure brand tone remains premium and aligned with luxury positioning.

Cross-Functional Collaboration

• Work with Sales, Marketing, and Hospitality teams to deliver integrated engagement programs.
• Align with external CRM vendors, agencies, and technology partners.

Innovation & Loyalty Programs

• Conceptualize loyalty initiatives, membership tiers, and referral programs.
• Introduce exclusive engagement models for HNIs and corporate clients.

Qualifications & Skill Sets

• Bachelor's / Master's degree in Marketing, Business, or related fields.
• 6–10 years of experience in CRM / Retention / Customer Engagement roles.
• Strong working knowledge of CRM platforms (Salesforce, HubSpot, Zoho, etc.).
• Proven success in customer lifecycle management, loyalty, and retention strategies.
• Strong analytical mindset with ability to translate data into actionable strategies.
• Excellent interpersonal skills to work across internal & external stakeholders.

Why This Role Stands Out

Be the CRM leader driving premium engagement strategies for a globally recognized Sports & Luxury Hospitality brand.

Direct visibility to senior leadership and opportunity to shape loyalty strategy at scale.

Chance to design and implement exclusive engagement programs for HNIs & corporates.

Exposure to global audiences and best-in-class CRM tools.

Competitive compensation, learning opportunities, and international exposure.

How to Apply

If the job is closed on LinkedIn, register your details here:

Application Form Link (Highly Recommended to register):

HR Interface Recruitment Consulting
is one of the most trusted recruitment firms today, growing rapidly as we help clients hire
game-changing talent
.

Follow us on LinkedIn:

Connect with our hiring consultant:
Manasvi Sharma – Senior Consultant – Marketing | Advertising | Public Relations Hiring at HR Interface Recruitment Consulting

If shortlisted, we look forward to exploring what makes you the perfect fit for this exciting opportunity.

Roles and Responsibilities

Build CRM strategy across customer cohorts

- Build a structured CRM program with focus on customer LTV

- Use scientific segmentation approach and drive key KPI’s like frequency, winbacks, churn etc.

- Drive efficiency in marketing spends by optimising/targeting discounts and improving ROI

- Participate in key decision making forums & communicate key insights in an effective and influential manner

- Draw insights from consumer research, sentiment analysis and leverage these findings to drive customer engagement

Business Support & Funnel Management

experiments) to enable data driven decisions and demonstrate measurable value.

- Expedite root cause analyses/insight generation against a given recurring use case

Loyalty Program

- Work in partnership with the digital tech/product team to launch the loyalty program and personalisation initiatives

Impact on Innovations & Changes

-Implementation and continuous improvement of CRM processes and systems

-Regular monitoring of latest trends in CRM strategies/tools/vendors/channels and driving adoption through pilots and consequently scale-up post success

Stakeholder Management – Internal & External

- Conduct regular planning and reviews key performance metrics and aid in benefitting from change

- Drive precision CRM to support regional, city level, store level business challenges

- Work and setup a vendor ecosystem of creative/copy agencies for execution of Customer Lifecycle communication

- Coordination with the service provider agencies for new feature development or maintenance/execution of campaigns

Desired Candidate Profile

- Post Graduate in Marketing (or related field) from Tier 1 college

- 4 to 6 years of experience in CRM/Digital function

- Excellent understanding of CRM marketing concepts (retention, churn prevention, reactivation & win-back) and best practices in the industry

- Hands-on experience in using new age CRM tools (Moengage, Clevertap etc) and Google Analytics

- Exposure and understanding of service providers across CRM channels

- Hunger to own the product and take it to next level

- Understanding of Loyalty programs and build to scale

What do w e e x pect f r o m you?

- Creative and structured thinking to solve real-world problems

- Strong consumer behaviour understanding & insights

- Fail fast, learn faster approach

- Comfortable in a high-energy, fast-paced environment

- Proficient verbal and written communication skills

- Detail-oriented with the ability to self-direct work in an unstructured environment

- Excellent partnership and collaboration skills with the ability to work cross-functionally

• Jobs by Location
• Jobs by Industry

Job Title: Marketing Automation & Digital Marketing Expert

Experience: 8-15 years

Industry: B2B SaaS

About the Role:

We are looking for a results-oriented Marketing Automation & Digital Marketing Expert with around 8-15 years of experience to lead our demand generation and automation initiatives in a B2B SaaS environment. The ideal candidate will have hands-on expertise in tools like HubSpot, Marketo, and a strong understanding of the SaaS buyer journey. You will be responsible for building and optimizing multi-channel campaigns across paid search, social, email, and web while aligning marketing automation with CRM systems like Salesforce to ensure smooth lead management, nurturing, and conversion workflows. Your role will also include managing lifecycle campaigns, improving funnel velocity, implementing lead scoring models, and building a high-performing demand engine that consistently delivers MQLs and drives pipelines.

In addition to campaign execution, you will lead data-driven optimization efforts through regular analysis of key metrics such as CPL, CTR, CAC, and ROI. You should be experienced in tools such as GA4, HubSpot Analytics, and Salesforce dashboards to track performance and generate actionable insights. You will manage website performance and CRO initiatives, run A/B tests, and improve landing page experience. A strong grasp of SEO/SEM strategy, content alignment, and paid media performance is essential. Experience with ABM platforms (e.g., Demandbase, 6sense), CDPs, or personalization tools will be considered a strong advantage. You will also be responsible for developing reporting frameworks and helping marketing and sales teams align through shared KPIs and insights.

This role is highly cross-functional, requiring collaboration with content, product marketing, sales, and RevOps to ensure cohesive go-to-market execution. The ideal candidate brings a growth mindset, strong communication skills, and the ability to manage multiple stakeholders and vendors. A background in B2B SaaS, along with certifications in tools like HubSpot, Salesforce, or Google Ads, is preferred. We offer a collaborative and fast-paced environment where you'll have the opportunity to take ownership, influence growth strategies, and play a key role in scaling our marketing function. If you're passionate about automation, demand generation, and using data to drive decisions, we'd love to hear from you.

Must-Have Skills:

• 8-15 years of experience in digital marketing, with core expertise in marketing automation
• Hands-on experience with HubSpot, Marketo, Eloqua
• Deep understanding of B2B SaaS sales cycles and buyer journeys
• Strong command of Salesforce or other CRMs and marketing automation integrations
• Proven success in managing SEO, SEM, and performance marketing campaigns
• Proficiency in analytics platforms (e.g., HubSpot, Zoho CRM/Salesforce dashboards)
• Demonstrated ability to manage lead scoring, nurturing, and full-funnel reporting
• Excellent communication and cross-functional collaboration skills

Good-to-Have Skills:

• Experience with ABM platforms (Demand base, 6sense, Roll Works)
• Familiarity with customer data platforms (CDPs) or personalization tools
• Certifications in HubSpot, Salesforce, Google Ads, or similar platforms
• Experience with CRO tools and A/B testing frameworks
• Background in managing marketing automation from the ground up

About Us

ISMG is a global intelligence firm and media powerhouse, leading the way in cybersecurity, enterprise IT, and digital transformation. With 10+ brands, 38 digital media properties, and over 400 premier events annually—ISMG connects a network of over 2M executives, decision-makers, and innovators with the insights and opportunities they need to stay ahead.

We're not just evolving—we're accelerating. By expanding our solution offerings and enhancing our go-to-market strategies, we're entering one of the most exciting phases in our company's growth. This is the moment to join us.

The Opportunity

ISMG is seeking a hands-on and technically adept Marketing Automation & Operations Specialist to drive the execution, efficiency, and impact of our digital marketing campaigns. This role is pivotal in restoring structure and consistency to our marketing engine by managing end-to-end campaign delivery, vendor relationships, and performance reporting.

With a balanced mix of platform expertise (Marketo & HubSpot), campaign ownership, and stakeholder management, you will ensure seamless execution of digital campaigns that directly support sales performance, revenue growth, and customer satisfaction.

This role is ideal for someone who thrives in a fast-paced, high-impact environment and is motivated by the opportunity to both execute and innovate. At ISMG, you won't be limited to a narrow function—you'll gain exposure across campaign strategy, analytics, vendor coordination, and process improvements, giving you a strong platform for continuous learning and career growth.

Key Responsibilities

• Build, launch, and manage email marketing campaigns using Marketo and HubSpot.
• Automate workflows, nurture streams, and list management for large-scale databases.
• Troubleshoot issues and maintain platform best practices to ensure flawless campaign delivery.
• Partner with stakeholders to translate business objectives into campaign strategies.
• Act as the primary liaison with external vendors and internal teams (sales, operations, content).
• Ensure deliverables are met on time, communicate proactively, and manage dependencies across functions.
• Design and implement reporting frameworks to measure campaign effectiveness and ROI.
• Monitor performance metrics (open rates, conversion rates, pipeline contribution, revenue impact).
• Translate insights into actionable recommendations to optimize future campaigns.

Qualifications & Skills

Required:

• 3+ years of hands-on experience with Marketo (certification preferred).
• Strong working knowledge of HubSpot.
• Proven track record in end-to-end campaign execution at scale, including database segmentation and automation workflows.
• Excellent communication skills with demonstrated ability to manage vendors, stakeholders, and cross-functional teams.
• Strong reporting and analytics skills; ability to translate data into actionable strategies.

Preferred:

• Experience in B2B media, marketing events, or technology-driven organizations.
• Demonstrated ability to manage large volumes of data and campaigns simultaneously.
• Familiarity with Salesforce integrations, field mapping, and marketing-to-sales alignment.
• Proficiency in HTML/CSS for email customization and troubleshooting.

Why Join ISMG?

• Own end-to-end campaigns with visibility and accountability for impact.
• Be empowered to ideate, innovate, and improve processes instead of just executing pre-set tasks.
• Work in a culture that values continuous learning, cross-functional collaboration, and individual contributions.
• Directly impact ISMG's growth goals by fueling the efficiency and scalability of our marketing-to-sales pipeline.

Ready to be part of something bigger? Apply now or visit to learn more.

• Located in our Mumbai, IN office (on-site presence required 5 days/week)
• Exact compensation varied based on skills and experience level.

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Responsibilities

• Manage and optimize marketing automation systems (primarily IRIS) to map and improve business processes (e.g., setting up and running marketing in IRIS).
• Develop, audit, and enhance data systems, ensuring accuracy and efficiency in marketing efforts.
• Build and migrate interactive, visually appealing dashboards and reports.
• Develop and maintain reporting and analytics for marketing performance, database health, lead scoring, and dashboard effectiveness.
• Handle technical aspects of marketing systems and integrate them with visualization tools (e.g., Power BI good-to-have).
• Collaborate with sales, marketing, and analytics teams to define requirements, establish best practices, and ensure successful outcomes.
• Ensure all marketing data, dashboards, and reports are accurate, consistent, and aligned with business needs.

Ideal Candidate Qualities

• Strong commitment to the role with a focus on long-term growth.
• Exceptional communication and collaboration skills across diverse teams.
• Ability to work independently without micromanagement.
• Strong attention to detail, organization, and process-orientation.

Qualifications

• Hands-on experience with marketing automation platforms such as IRIS, Eloqua, Marketo, Salesforce Pardot, Iterable, Mailchimp.
• Proven experience in data visualization and dashboard creation (preferably in Power BI).
• Excellent analytical skills with the ability to manage and interpret complex datasets.
• Familiarity with data collection, cleaning, and transformation processes.
• Strong Excel skills (including formulas).
• Minimum typing speed of 3040 WPM (with acceptable error rate).
• Ability to proofread and follow best practices for process documentation.
• Background in marketing is a must.
• Demonstrated data handling skills for KPIs/metrics.
• Good understanding of Power BI reports (reading, filtering views).

Benefits

• Flexible work-from-home arrangement.
• Career advancement opportunities and professional development support.
• Supportive and collaborative team environment.

Required Experience & Skills
• 710 years of experience in marketing automation, lifecycle marketing, or mobile CRM roles.
• Demonstrated expertise in tools such as: o MoEngage, Gupshup, Salesforce Sales Cloud, Zapier o Mobile communication channels: WhatsApp Business API, RCS, Google Chat, FB Messenger, SMS, push o Email orchestration and cross-channel routing
• Proven experience designing and executing mobile-first automated funnels with attribution, personalization, and ROI tracking.
• Strong understanding of funnel metrics: activation, conversion, repeat rate, CAC, CLTV, and reactivation.
• Ability to work with data teams to set up event tracking, cohort analysis, and performance dashboards. Role Overview

JSW One is looking for an Assistant General Manager (AGM) to lead marketing automation and customer lifecycle management across web and mobile platforms. This role is pivotal in designing, executing, and scaling mobile-first, automation-led funnel enhancements that power user acquisition, app adoption, and repeat transactions across our diverse customer base. The ideal candidate brings deep domain expertise in marketing automation, hands-on execution with tools like MoEngage, Gupshup, Salesforce Sales Cloud, and proven ability to scale multi-channel mobile marketing journeys with performance rigor and automation-first thinking and building clear dashboards across the journeys

Key Responsibilities

1. Lifecycle Marketing Design & Execution
   • Design full-funnel automated journeys for customers across stages: lead > install > order > repeat > retain.
   • Integrate online and offline journey legs to build a unified journey and engagement plan
   • Build mobile-first journeys using email, WhatsApp, RCS, SMS, Messenger (Instagram, FB Messenger, Google Chat) and in-app push.

2. Marketing Automation & MarTech Integration
   • Lead the orchestration of campaigns through tools like MoEngage, Gupshup, Zapier, Salesforce Sales Cloud, and other internal CRM tools.
   • Build trigger-based workflows using behavioral, transactional, and CRM signals for dynamic targeting and personalization.
   • Standardize automation playbooks using best practices from industry leaders in mobile and lifecycle marketing.

3. Funnel Enhancements & Attribution
   • Improve top-to-bottom funnel metrics via journey optimization and multi-touch attribution models.
   • Drive lead scoring, drop-off recovery, and personalized nudges through automation logic.
   • Partner with inside sales and field teams to bridge campaign impact with real-world follow-through.
   • Build data led insights to drive the automation strategy

4. Segmentation, Experimentation & Personalization
   • Drive micro-segmentation by channel preference, purchase frequency, RFM scores, and app/web behavior.
   • Conduct rigorous A/B and multivariate testing on messages, subject lines, CTA timings, and channel routing.
   • Deliver contextual personalization in journey flows, including multi-language content and regional triggers.

5. Cross-Functional Campaign Enablement
   • Collaborate with Product, Growth, Inside Sales, Performance Marketing, and Data teams to align lifecycle initiatives.
   • Automate CRM workflows (Salesforce Sales Cloud) to reflect customer stage, recent actions, and next best actions.
   • Work with regional and vertical sales teams to tailor lifecycle interventions by business (e.g., Construct, Retail, MFG).

Required Experience & Skills

• 710 years of experience in marketing automation, lifecycle marketing, or mobile CRM roles.

• Demonstrated expertise in tools such as: o MoEngage, Gupshup, Salesforce Sales Cloud, Zapier o Mobile communication channels: WhatsApp Business API, RCS, Google Chat, FB Messenger, SMS, push o Email orchestration and cross-channel routing

• Proven experience designing and executing mobile-first automated funnels with attribution, personalization, and ROI tracking.
• Strong understanding of funnel metrics: activation, conversion, repeat rate, CAC, CLTV, and reactivation.

• Ability to work with data teams to set up event tracking, cohort analysis, and performance dashboards.

Introduction
We believe that every candidate brings something special to the table, including you So, even if you feel that you're close but not an exact match, we encourage you to apply. We'd be thrilled to receive applications from exceptional individuals like yourself.

Gallagher, a global industry leader in insurance, risk management, and consulting services, boasts a team of over 50,000 professionals worldwide. Our culture, known as "The Gallagher Way," is driven by shared values and a passion for excellence. At the heart of our global operations, the Gallagher Center of Excellence (GCoE) in India, founded in 2006, upholds the values of quality, innovation, and teamwork. With 10,000+ professionals across five India locations, GCoE is where knowledge-driven individuals make a significant impact and build rewarding, long-term careers.

Overview
We are seeking a skilled Marketing Automation Team Lead to oversee and guide the India team in Lead Management, Email, Platform, Campaign Operations, and Project Management, with a strong focus on leveraging Salesforce Marketing Cloud. The ideal candidate will play a pivotal role in managing and enhancing the team's expertise in Salesforce Marketing Cloud, while collaborating closely with our US-based team to ensure alignment in team performance and skills as we introduce and refine features, processes, and capabilities.

How You'll Make An Impact

• Utilize in-depth knowledge of Salesforce Marketing Cloud to comprehend and optimize our custom processes, features, and capabilities.
• Lead, mentor, and develop a team of 15-20 members, enhancing their skills and knowledge. Provide ongoing support and training to team members, addressing questions and facilitating their professional development.
• Oversee and support the lead evaluation process, ensuring the team efficiently qualifies and distributes marketing leads to the business in a timely manner, while continuously seeking opportunities for process improvement.
• Collaborate with onshore marketing automation leaders to analyze business requirements and devise effective solutions within Marketing Cloud.
• Conduct performance reviews to ensure team members adhere to Key Result Areas (KRAs) and adjust roles as necessary to meet evolving needs.

About You
Must-Have Qualifications:

• Demonstrated experience in team management and leadership.
• Expertise in Salesforce Marketing Cloud.
• Preferred: Salesforce Marketing Cloud Engagement Certifications.
• Knowledge of
• Excellent communication and interpersonal skills.
• Ability to work collaboratively.

Nice-to-Have Qualifications:

• Experience and knowledge of Adobe Workfront.
• Understanding of agile development processes.

Experience Required:

• Team Lead Job band in India.
• Suggestion years in industry , minimum 5 years in MC with 2 years in a lead position

Additional Information
We value inclusion and diversity
Inclusion and diversity (I&D) is a core part of our business, and it's embedded into the fabric of our organization. For more than 95 years, Gallagher has led with a commitment to sustainability and to support the communities where we live and work.

Gallagher embraces our employees' diverse identities, experiences and talents, allowing us to better serve our clients and communities. We see inclusion as a conscious commitment and diversity as a vital strength. By embracing diversity in all its forms, we live out The Gallagher Way to its fullest.

Gallagher believes that all persons are entitled to equal employment opportunity and prohibits any form of discrimination by its managers, employees, vendors or customers based on race, color, religion, creed, gender (including pregnancy status), sexual orientation, gender identity (which includes transgender and other gender non-conforming individuals), gender expression, hair expression, marital status, parental status, age, national origin, ancestry, disability, medical condition, genetic information, veteran or military status, citizenship status, or any other characteristic protected (herein referred to as "protected characteristics") by applicable federal, state, or local laws.

Equal employment opportunity will be extended in all aspects of the employer-employee relationship, including, but not limited to, recruitment, hiring, training, promotion, transfer, demotion, compensation, benefits, layoff, and termination. In addition, Gallagher will make reasonable accommodations to known physical or mental limitations of an otherwise qualified person with a disability, unless the accommodation would impose an undue hardship on the operation of our business.

Role Type: Full-time

Budget: 4 LPA

Location: Remote

Overview:

We are a CRM & retention marketing agency, serving clients across multiple geographies. We specialize in lifecycle marketing, automation, segmentation, campaigns, and increasing customer lifetime value. We are looking for an associate who worked with an agency serving e-commerce clients in USA / Europe / MEA using Klaviyo, who can hit the ground running, with minimal supervision, working remotely.

As a Klaviyo CRM Marketing Associate, you will work within our delivery team to plan, execute and optimize email and SMS campaigns, automated flows, segmentation, and lifecycle strategies for e-commerce clients. You will report to a senior specialist/account manager. You'll support strategy, execution, reporting, and client communication as you grow in the role.

Key Responsibilities:

• Build, schedule, and manage campaigns (emails & SMS) for clients using Klaviyo.
• Set up and maintain automated flows (welcome series, abandoned cart, post-purchase, win-back, etc.).
• Create and optimize audience segments based on behavior, event data, purchase history, etc.
• Ensure email content (copy/design) aligns with brand tone; coordinate with content/design teams.
• Assist with list hygiene tasks: suppression, bounce/spam monitoring, removing inactive users.
• Analyze campaign & flow performance; prepare reports and insights for clients; suggest optimizations.
• Perform A/B tests (subject lines, send times, content elements) and iterate based on results.
• Maintain deliverability best practices (authentication, domain setup, etc.).
• Help support client calls/updates, by preparing materials and following up action items.
• Prepare and follow SOPs and checklists.
• Should be open to learning and using another CRM platform to support any client, in addition to working with Klaviyo.

Required Qualifications & Skills:

• Experience: 1-2 years of experience specifically working with Klaviyo, in an agency environment serving e-commerce clients in USA / Europe / MEA.
• Proficiency in planning and executing email & SMS campaigns, automated flows, and segmentation in Klaviyo.
• Good copywriting skills for email (ability to write or refine copy to match brand voice).
• Basic understanding of design/layout for emails (responsive design, mobile-friendly, template editing).
• Good analytical skills: able to review metrics (open rates, click-throughs, revenue attribution, bounce/spam rates) and draw actionable insights.
• Excellent communication skills (written and verbal), since you'll coordinate with clients and internal teams.
• Ability to work remotely, manage time and deliverables independently.
• Familiarity with privacy/compliance rules (GDPR, CAN-SPAM etc.) is a plus.
• Good with Excel and Google Sheets

What Makes a Candidate Stand Out:

• Portfolio or examples of e-commerce brands you've supported with Klaviyo flows & campaigns.
• Experience in optimizing deliverability, list health.
• Experience in SMS as a complementary channel.
• Experience with A/B testing and iterating campaign elements.
• Ability to suggest improvements proactively (not just execute).