2,531 Crm Specialist jobs in India

Wayground (formerly Quizizz) is one of the fastest-growing EdTech platforms in the world. Our team is on a mission to empower every educator to motivate every learner in the world. Our platform offers engaging and interactive quiz-based learning experiences and is used by more than 75 million people every month in over 180 countries, including 90% of U.S. schools. We have phenomenal investors, we're profitable, and we're committed to growing and improving every day.

With a commitment to fostering active learning, and taking Wayground to more learners across the globe. If you're excited about education and international SaaS and want to build towards a mission that you can be proud of, then Wayground is the right place for you.

We are seeking a skilled and results-driven CRM Associate to join the Wayground team. In this end-to-end role, you will manage and optimize personalized marketing campaigns across the entire customer lifecycle, from acquisition to retention. Using your expertise in lifecycle marketing, you’ll collaborate with cross-functional teams to craft compelling copy, design engaging visuals, and leverage data to optimize campaign performance.

What you'll do.

• Design, execute, and optimize automated and manual marketing campaigns across email, push, in-app messaging, and SMS using tools like Clevertap , Braze , Moengage , or Klaviyo .
• Create persuasive, on-brand copy for all lifecycle touchpoints to drive customer engagement and retention.
• Collaborate with designers to develop visually appealing and effective marketing materials.
• Manage campaign scheduling, A/B testing, and segmentation to maximize performance.
• Analyze customer behavior and campaign results to optimize strategies for improved engagement and retention.
• Work with cross-functional teams to ensure alignment across customer touchpoints and lifecycle stages.

Who you are.

• 2-3 years of experience in lifecycle or CRM marketing, preferably in a startup environment.
• Proven experience with marketing automation tools like Clevertap, Braze, Webengage, Moengage, or Klaviyo.
• Strong copywriting and design collaboration skills.
• Solid understanding of email marketing best practices, A/B testing, and segmentation.
• Proficient in data analysis, using insights to optimize campaign performance.
• Excellent communication and collaboration skills, with the ability to work independently and manage multiple tasks.

Date: 15 Sept 2025

Location:Bangalore, KA, IN

Job Description

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent that's bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out Looking to jump-start your career? We understand how important the first few years of your career are, which create the foundation of your entire professional journey. At Indegene, we promise you a differentiated career experience. You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry. We are offering a global fast-track career where you can grow along with Indegene's high-speed growth. We are purpose-driven. We enable healthcare organizations to be future ready and our customer obsession is our driving force. We ensure that our customers achieve what they truly want. We are bold in our actions, nimble in our decision-making, and industrious in the way we work

Role: CRM Specialist – Veeva & Salesforce Admin

Description: We are seeking an experienced CRM Specialist with strong expertise in Veeva CRM, Veeva Align, and Salesforce Administration. The ideal candidate will be responsible for implementing, managing, and optimizing CRM platforms to support commercial excellence in the life sciences domain. The role requires a mix of business process understanding, hands-on technical skills, and stakeholder management to ensure seamless CRM adoption and alignment with business goals.

Responsibilities:

• Administer and configure Veeva CRM and Veeva Align to support business requirements.
• Act as the Salesforce Administrator, ensuring smooth functionality, user management, role hierarchies, and data governance.
• Partner with business stakeholders to gather requirements and translate them into scalable CRM solutions.
• Oversee territory alignment, roster management, call planning, and incentive compensation alignment through Veeva Align.
• Manage CRM enhancements, releases, and change requests while maintaining system integrity.
• Provide user training, support, and documentation to drive adoption.
• Collaborate with cross-functional teams (Sales, IT, Commercial Ops) to align CRM with broader digital transformation goals.
• Ensure compliance with pharma industry regulations and data privacy standards (GxP, GDPR, etc.).
• Monitor CRM performance, troubleshoot issues, and implement continuous improvements.

Must Have

Desired Profile:

• Bachelor's or Master's degree in Information Technology, Computer Science, or Life Sciences.
• 3–5 years' experience with strong hands-on exposure to Veeva CRM, Veeva Align, and Salesforce Administration.
• Salesforce Admin certification (preferred).
• Proven track record of managing CRM projects in the pharma/life sciences domain.
• Strong understanding of territory management, roster alignments, and incentive planning.
• Excellent problem-solving and communication skills with the ability to manage multiple priorities.
• Experience working in regulated environments with adherence to compliance standards.

Good to have

EQUAL OPPORTUNITY

Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidate's merit and qualification. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.

Job Description - CRM Specialist
We are seeking a detail-oriented and data-driven
CRM Specialist
to join our Customer Lifecycle team. As a CRM Specialist, you will be responsible for executing customer lifecycle campaigns, driving engagement, retention, and customer satisfaction through effective use of CRM tools and automation platforms. You will play a key role in understanding customer behavior and implementing targeted communication strategies.

Key Responsibilities:

• Execute and manage CRM campaigns across the customer lifecycle (onboarding, engagement, retention, and re-engagement).
• Work with customer data to identify touchpoints, pain points, and opportunities for engagement.
• Build and run personalized communication plans and loyalty programs to drive customer stickiness.
• Assist in the development of strategies to reduce churn and improve retention metrics.
• Collaborate with cross-functional teams (marketing, product, sales) to ensure alignment in lifecycle communication.
• Monitor campaign performance, track KPIs, and generate reports to measure effectiveness.
• Segment customer data and implement targeted strategies for each segment.
• Leverage marketing automation and CRM tools (e.g., CleverTap, MoEngage) for campaign execution.

Qualifications:

• Education: Bachelor's degree in Marketing, Business Administration, or related field.
• Experience: 2-5 years of experience in CRM, customer lifecycle campaigns, or customer engagement roles.
• Technical Skills:
• Strong knowledge of CRM systems, customer segmentation, and journey mapping.
• Hands-on experience with marketing automation platforms (CleverTap, MoEngage, or similar).
• Proficiency in MS Excel and data analysis tools.
• Strong analytical and problem-solving abilities.
• Excellent communication and presentation skills.
• Ability to manage multiple campaigns/projects simultaneously.

Job description

• Customer Interaction and Support: Serve as a primary point of contact for customers, addressing inquiries, feedback, and complaints with exceptional service.
• Relationship Building: Cultivate strong, lasting relationships with customers to foster loyalty and satisfaction with the company's products or services.
• Strategy Development: Design and implement strategies to improve the overall customer experience, increase retention, and drive sales.
• Data Analysis: Analyze customer data (e.g., demographics, purchase history, feedback) to identify patterns, trends, and pain points, providing insights for strategic decision-making.
• Cross-Functional Collaboration: Work closely with sales, marketing, and other internal departments to ensure a consistent and seamless customer experience across all touchpoints.
• Customer Advocacy: Act as an internal advocate for the customer, ensuring their needs and satisfaction are considered across the organization.

Job Type: Full-time

Pay: ₹25, ₹30,000.00 per month

Benefits:

• Paid time off
• Provident Fund

Work Location: In person

About Us

At Purpletree Software's CRMExpertsHub, we specialize in helping businesses grow through smart use of modern CRM platforms. By working with leading systems such as Zoho CRM, GoHighLevel, Salesforce, and HubSpot, we design and deliver solutions that automate workflows, improve customer engagement, and drive measurable results.

Role Overview

We are hiring a CRM Specialist who can implement, customize, and integrate CRM platforms based on client needs. This role is focused on helping businesses get the most value from their CRM by automating processes, setting up pipelines, and connecting with third-party applications.

While the position is mainly CRM-focused, basic knowledge of PHP & Laravel will be an added advantage for advanced customizations and integrations.

Key Responsibilities

· Configure, customize, and manage leading CRM platforms.

· Build automation workflows, pipelines, and reports that simplify business operations.

· Handle third-party integrations such as email, SMS, telephony, payments, and eCommerce.

· Work with APIs, webhooks, and support data migrations.

· Provide training and support to ensure clients fully adopt CRM solutions.

Skills We Need

· Proven hands-on experience with modern CRM systems (Zoho CRM, GoHighLevel, Salesforce, HubSpot).

· Strong understanding of CRM automation, reporting, and pipeline management.

· Familiarity with API integrations and workflow design.

· Strong communication and problem-solving skills.

Added Advantage

· Knowledge of PHP & Laravel.

· Familiarity with MySQL, JavaScript, or eCommerce platforms like Magento, Shopify and Opencart.

Why Join CRMExpertsHub at Purpletree Software?

· Work with multiple leading CRM technologies instead of being limited to one.

· Be part of global projects with clients across industries.

· Clear career growth path with opportunities to lead CRM initiatives.

· Flexible, innovative, and growth-driven work environment.

· Make a real difference by shaping how businesses manage and scale customer relationships.

Job Types: Full-time, Permanent

Pay: ₹13, ₹40,000.00 per month

Work Location: In person

We are seeking a detail-oriented and data-driven CRM Specialist to join our Customer Lifecycle team. As a CRM Specialist, you will be responsible for executing customer lifecycle campaigns, driving engagement, retention, and customer satisfaction through effective use of CRM tools and automation platforms. You will play a key role in understanding customer behavior and implementing targeted communication strategies.

Key Responsibilities:

1. Execute and manage CRM campaigns across the customer lifecycle (onboarding, engagement, retention, and re-engagement).

2. Work with customer data to identify touchpoints, pain points, and opportunities for engagement.

3. Build and run personalized communication plans and loyalty programs to drive customer stickiness.

4. Assist in the development of strategies to reduce churn and improve retention metrics.

5. Collaborate with cross-functional teams (marketing, product, sales) to ensure alignment in lifecycle communication.

6. Monitor campaign performance, track KPIs, and generate reports to measure effectiveness.

7. Segment customer data and implement targeted strategies for each segment.

8. Leverage marketing automation and CRM tools (e.g., CleverTap, MoEngage) for campaign execution.

Qualifications:

Education: Bachelors degree in Marketing, Business Administration, or related field.

Experience: 2-5 years of experience in CRM, customer lifecycle campaigns, or customer engagement roles.

Technical Skills:

Strong knowledge of CRM systems, customer segmentation, and journey mapping.

Hands-on experience with marketing automation platforms (CleverTap, MoEngage, or similar).

Proficiency in MS Excel and data analysis tools.

Strong analytical and problem-solving abilities.

Excellent communication and presentation skills.

Ability to manage multiple campaigns/projects simultaneously.

Job Title: CRM Specialist

Location: Hyderabad

Experience: 2 - 4 Years

CTC: Up to 12 LPA

Employment Type: Full-Time

Role & Responsibilities:

• Design and implement user journeys for financial products, ensuring seamless onboarding, engagement, and retention.
• Drive awareness of product features through CRM campaigns and targeted communication.
• Track, measure, and analyze engagement and conversion metrics to optimize CRM performance.
• Continuously refine user journeys based on data-driven insights and A/B testing.
• Collaborate with cross-functional teams to align CRM strategies with business goals.

Skills & Qualifications:

• 1-2 years of experience working with CRM tools like CleverTap and MoEngage.
• Proficiency in Excel for data analysis and reporting.
• Strong analytical mindset with the ability to interpret data and optimize campaigns.
• Problem-solving skills with a keen eye for identifying gaps and improvement areas.
• Experience in financial products or fintech is a plus.