8,498 Customer Retention jobs in India
Customer retention manager
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Customer retention manager
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Job Description
Customer retention manager
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Customer Retention Specialist
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- To connect existing customers from the expired pool and those about to expire to inform them about refinancing or closure using a predefined script.
- To answer customer inquiries about products or the company related to refinancing and closure.
- To enquire about customer requirements for refinancing effectively.
- To enter customer information accurately into the database.
- To process data and transactions efficiently using defined tools.
- To directly connect with field sales and the collection team as and when required.
- To maintain records of calls, sales notes, remark, or other useful information.
- To achieve sales targets and ensure closure of expired cases as per assigned hub or data.
Customer Retention Strategist
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ANSR is hiring for one of its clients:
About Dr. Martens
Dr. Martens is an iconic British brand founded in 1960 in Northamptonshire. Produced originally for workers looking for tough, durable boots, the brand was quickly adopted by diverse youth subcultures and associated musical movements. Dr. Martens has since transcended its working-class roots while still celebrating its proud heritage and, six decades later, “Docs” or “DM’s” are worn by people around the world who use them as a symbol of empowerment and their own individual attitude. The Company listed on the main market of the London Stock Exchange on 29 January 2021 (DOCS.L) and is a constituent of the FTSE 250 index.
SO, WHAT'S THE STORY?
The Retention Technology team is part of the broader Direct To Consumer (DTC) team, which aligns with our corporate strategy of putting our customers and our direct relationships with our customers first. We strive to be a customer-centric division, using the latest technologies and innovations to serve our customers in a manner that is authentic with the brand values.
The Business Analyst – DTC, Retention will play a crucial role in analysing and interpreting data to inform strategic decisions, identifying opportunities for process improvements, and ensuring that business requirements are accurately captured and communicated. This role involves collaborating with cross-functional teams to align projects with business objectives and enhance the customer experience in a fast-paced, global fashion retail environment.
THE GIG
As a Business Analyst, you will:
- Analyse and document business requirements for complex front-end multi-channel customer experience projects using Agile methodologies (Scrum/Kanban).
- Collaborate with cross-functional teams including UX/UI designers, developers, and stakeholders to ensure business needs are accurately captured and communicated.
- Support project timelines by identifying and mitigating risks and resolving requirements-related bottlenecks.
- Drive continuous improvement by identifying opportunities for process optimization and efficiency.
- Utilize data-driven insights to inform strategic decisions and demonstrate the impact of business analysis.
- Foster a culture of collaboration, agility, and innovation.
THE STUFF THAT SETS YOU APART
Must-Have Experience:
- Proficiency in Agile project management tools (JIRA, Trello, Azure DevOps).
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Demonstrated ability to map end-to-end customer journeys, identifying pain points and opportunities for automation or optimization through technology.
- Proven ability to work cross-functionally with Marketing, Product, Engineering, and Legal teams to gather requirements, prioritize features, and ensure successful delivery of MarTech initiatives.
- Strong analytical mindset with experience in turning raw data into insights through dashboards and reports. Familiarity with SQL, Excel, and visualization tools like Looker or Power BI.
- Experience in gathering and documenting business requirements.
- Understanding of technologies and platforms such as:
- Monetate or other Personalisation and AB testing platforms
- MarTech technologies such as;
Salesforce, SAP, Klaviyo, Google Marketing Platform, etc - Experience with e-commerce platforms like SAP Hybris or similar.
Soft Skills:
- Exceptional communication and leadership abilities.
- Strong problem-solving skills.
- Ability to thrive in a dynamic environment.
Education:
- Bachelor’s degree in computer science, Information Systems, Marketing Technology, or related field.
- Relevant certifications (e.G., Certified ScrumMaster, PMI-ACP, SAFe Agilist) are a plus.
Nice to Have:
- Experience in the retail industry, particularly within a global context.
- Proven track record of collaborating cross-functional technology teams in front-end development or customer experience projects.
- Experience in analysing and mapping customer journeys, and familiarity with digital marketing tools.
- Proficient in using GA4, Google Tag Manager, and Google Looker Studio to analyse user behaviour, track conversions, and surface actionable insights.
We live and breathe Rebellious Self Expression at Dr. Martens, and there are 3 core values at the heart of it. They never stand alone, but work together as a balancing act of rights and responsibilities to support how we work together at DMs.
BE YOURSELF . ACT COURAGEOUSLY . SHOW YOU CARE .
At DM your technical capability will go hand in hand with the below:
- Great relationship management that delivers results through effective teamwork
- You’ll be a proud custodian to our DM’s culture, embodying what we stand for and encouraging others to do the same
- You’ll help build a highly engaged team – ensuring a collaborative culture and providing guidance & support to other team members
- You will take ownership for your own development, proactively seeking out feedback to build self-awareness
- You will bring the outside-in;
you’ll share best practice across the team/business and encourage ideas sharing as well as collaborative problem solving - You’ll lead the way and role model on all things DE&I & wellbeing
Customer Retention Lead
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Job Title: Growth- Astro and Customer Retention
Department: Operations/ Growth
Location: Sec 59, Noida
Joining: Immediate
Job Summary
The Astro Growth & Customer Retention Manager is responsible for driving astrologer performance, optimizing customer experience, and improving repeat engagement across the astrology platform. This role focuses on enhancing astrologer productivity, user satisfaction, and long-term retention through data-driven strategies, communication, and performance management.
- Monitor and analyze astrologer performance metrics
- Develop and execute monthly growth plans for top and mid-tier astrologers.
- Identify and train underperforming astrologers to improve quality and conversion.
- Work with marketing and product teams to promote high-performing astrologers.
- Introduce incentive programs and recognition drives (like “Different Clubs” or “Top Performer of the Month”).
- Develop retention strategies to improve customer experience.
- Collaborate with CRM and marketing teams for targeted campaigns (email, WhatsApp, in-app notifications).
- Analyze churn and feedback data to understand why users stop consulting.
- Build and manage loyalty programs for high-value customers.
- Drive NPS (Net Promoter Score) and customer satisfaction improvement initiatives.
- Use dashboards to track astrologer KPIs and retention trends.
- Analyzing daily/weekly/monthly reports on growth, retention, and performance.
- Present insights to management and recommend actionable improvements.
- Work with Product, Marketing, and Support teams to improve user experience.
- Coordinate with the Operations team for astrologer onboarding and quality monitoring.
- Provide feedback to the tech team for feature enhancements (e.G., personalized recommendations, re-engagement triggers).
- BBA/MBA or related field.
- Be Proficent in Telugu, Kannada, Tamil, Malayalam, and English
- Strong understanding of astrology domain and customer behavior (preferred).
- Analytical mindset — comfortable with Excel/Google Sheets, SQL, or dashboards.
- Excellent communication, relationship management, and motivational skills.
- Ability to handle data-driven decision-making and performance tracking.
- Creative mindset for engagement campaigns and retention journeys.
Customer Retention Strategist
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Job Description
Brand: Sotrue
Location: Sector 6, Noida (In-Office)
Role: Retention Marketing Specialist
About Us:
Sotrue is India’s first glow-first beauty brand , reimagining glow not just as a finish but as a feeling. We create effortless, everyday skincare–makeup hybrids made for Indian skin tones, climates, and lifestyles.
Built for the women of Bharat who want glow they can trust, Sotrue blends high-performance formulas, inclusive shades, and relatable storytelling to make beauty simple and accessible.
With strong presence across D2C, marketplaces, and quick commerce , we’re scaling fast — on track to reach ₹100 Cr ARR by 2026 .
Our leadership team includes professionals from Bain & Co. and KPMG .
Role Overview:
We’re looking for a Retention Marketing Specialist to own and scale Sotrue’s lifecycle marketing initiatives across WhatsApp, Email, and SMS . The ideal candidate is both creative and analytical — capable of designing campaigns that boost engagement, repeat purchases, and overall Customer Lifetime Value (LTV) .
Key Responsibilities:
- Build and execute retention campaigns across WhatsApp, Email & SMS.
- Develop personalized customer journeys and segmentation strategies.
- Analyse customer cohorts to uncover reactivation & upsell opportunities.
- Track & optimise key metrics — repeat rate, CTR, open rate, ROAS, LTV.
- Collaborate with brand & creative teams for impactful communication.
- Experiment with fresh, data-backed retention ideas beyond standard playbooks.
Qualifications:
- 1-2 years of experience in retention or CRM marketing , preferably in D2C, beauty, or personal care.
- Strong copywriting instinct and understanding of consumer psychology.
- Hands-on with CRM tools (e.G., WebEngage, Klaviyo, LimeChat, Kwikchat (Gokwik) ).
- Analytical mindset;
familiarity with LTV, CAC, ROAS metrics. - Professional, punctual, and accountable — thrives in a fast-paced startup.
Why Join Sotrue:
- Lead retention for one of India’s fastest-growing beauty brands.
- Direct collaboration with a high-caliber leadership team .
- Ownership of strategy + execution in a high-impact role.
- Fast-track growth in the booming D2C personal care space .
- Creative, dynamic, and ambitious culture with competitive pay & perks .
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Customer Retention - Senior Manager
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Work Location: Bangalore
Reports To: Senior Manager
Our Cause: Rapido is India’s largest bike taxi player focused on solving the first and last-mile connectivity problem for India. The primary focus is mobility and changing all facets of mobility across India. We believe that 2 Wheelers are the right mode of transport for developing countries like India and have much more scope than 4 wheelers, which is also reflected in the fact that the number of 2 wheelers is significantly more than the number of 4- wheelers. We have operations in close to 100 cities and are the undisputed market leader in this space.
About Rapido
We are India’s one of the largest ride-hailing platform. Our services include on-demand Bike-taxi, Auto, Cab, Parcel/Delivery among others. Currently, in over 100 cities, we are growing close to 500% year-on-year with steady funding. We have changed the concept of intra-city travel and made last-mile connectivity affordable to all. Along with being the #1 choice of 10 million people, we have also built a solid captain base of over 5 million registered captains, who have bettered their lives with Rapido. As an employer, we provide a lot of ownership to our team members providing multiple avenues for them to grow within the company. You will only grow with us with the right balance of ambition, fun, and transparent work culture!
Opportunities don't happen, you create them!
Job Summary:
As a Senior Manager in CRM team, you will be responsible for developing and executing effective strategies aimed at increasing user engagement, reducing customer churn and increasing customer lifetime value. The ideal candidate will have a deep understanding of customer behavior, strong analytical skills, and experience in developing and implementing successful retention campaigns.
Job Responsibilities:
● Develop and execute CRM strategies: Design and implement comprehensive CRM programs across the customer lifecycle, including onboarding, engagement, retention, win-back, and loyalty initiatives.
● Customer Segmentation: Deeply understand customer segments and their unique needs and preferences. Develop targeted campaigns and personalized experiences for each segment.
● Channel Management: Leverage a multi-channel approach, including push notifications, in-app banners, email, SMS, WhatsApp, and other relevant channels to deliver timely and impactful messages.
● Data Analysis & Insights: Analyse customer data, campaign performance, and market trends to identify areas for improvement and optimize campaigns for maximum ROI.
● A/B Testing & Experimentation: Conduct rigorous A/B testing and experimentation to continuously optimize campaigns and identify the most effective strategies.
● Team Leadership: Lead and mentor a high-performing team of CRM specialists, providing guidance, training, and support.
● Stakeholder Collaboration: Collaborate closely with cross-functional teams, including Product, Marketing, Discounting, and Category teams, to align on strategic initiatives and ensure seamless execution.
● Stay Updated: Stay abreast of the latest CRM trends, technologies, and best practices in the industry.
Job Requirements:
● Proven Experience: Seeking a professional with 5+ years of experience in CRM Or Customer Marketing roles preferably in a consumer-internet company of scale, with a strong track record of success in driving customer engagement and revenue growth
●Team Leadership: Proven experience in leading and mentoring high-performing teams
●Data-driven approach: Strong analytical and problem-solving skills with the ability to analyze data, draw insights, and make data-driven decisions
● CRM Platform Proficiency: Proficiency in CRM tools such as Clevertrap/Moengage/Webengage
● Graduates or Post graduate from Tier-1/Tier-2 college
● Ability to work in a fast-paced environment and manage multiple projects simultaneously
What’s there for you?
At Rapido, the well-being of our customers is above everything else. Our growth outshines our goals and we want you to be a part of the growth in solving fundamental mobility problems for India. You can be part of the team that is helping daily commuters with economic and quicker rides. You will have several opportunities to exercise your potential, you won’t be disappointed. We break the regular office monotony and believe in free-flowing work culture. Excited to solve challenges? Join Rapido & chase bigger milestones too!
Interview Process:
- Round 1 – Manager Round
- Round 2 – BU Head Round
WHY SHOULD YOU JOIN RAPIDO: We’ve scaled 10x within 1 year and currently doing 3.5+ Lakh orders per day. Our growth outshines our goals and we want you to be a part of the growth solving fundamental mobility problems for India. You can be part of the team that is helping daily commuters with economic and quicker rides. At Rapido, we take our work seriously and are proud of the associations we have built along the way. But then, we also know how to have fun. With a seamless communication structure and a “no cubicle culture”, the people here are extremely approachable. You will have several opportunities to exercise your potential, you won’t be disappointed. We break the regular office monotony and believe in free-flowing work culture. • monstrates ability to make unpopular and difficult decisions when necessary. • Ability to handle varying amounts of information, distil key points drawing practical conclusions translating into a strong business case and business requirements. • Ability to look beyond the obvious solutions and ways of working and create better reports or more efficient ways of reporting.
WHY SHOULD YOU JOIN RAPIDO: We’ve scaled 10x within 1 year and currently doing 3.5+ Lakh orders per day. Our growth outshines our goals and we want you to be a part of the growth solving fundamental mobility problems for India. You can be part of the team that is helping daily commuters with economic and quicker rides. At Rapido, we take our work seriously and are proud of the associations we have built along the way. But then, we also know how to have fun. With a seamless communication structure and a “no cubicle culture”, the people here are extremely approachable. You will have several opportunities to exercise your potential, you won’t be disappointed. We break the regular office monotony and believe in free-flowing work culture