4,803 Digital Commerce jobs in India

• Develop and implement data-driven digital marketing strategies to achieve e-commerce sales targets and brand objectives.
• Manage and optimize social media profiles (e.g., Facebook, Instagram, LinkedIn, Twitter) to increase engagement and brand awareness.
• Plan and execute paid advertising campaigns (e.g., Google Ads, Social Media Ads) to drive traffic and conversions.
• Oversee content creation for digital channels, including website copy, blog posts, social media updates, and email newsletters.
• Implement SEO best practices to improve organic search rankings and website traffic.
• Analyze marketing campaign performance using analytics tools (e.g., Google Analytics) and provide regular reports with insights and recommendations.
• Manage the e-commerce platform, ensuring a seamless customer experience and optimizing product listings.
• Stay up-to-date with the latest digital marketing trends, social media algorithms, and e-commerce technologies.
• Collaborate with design and product teams to create compelling marketing materials.
• Manage relationships with external agencies and vendors.
• Monitor competitor activities and market trends.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 5 years of experience in digital marketing, with a focus on e-commerce and social media.
• Proven experience in managing successful social media campaigns and paid advertising initiatives.
• Strong understanding of SEO, SEM, content marketing, and email marketing.
• Proficiency in using digital marketing tools and analytics platforms (e.g., Google Analytics, Google Ads, social media management tools).
• Excellent written and verbal communication skills.
• Creative thinking and problem-solving abilities.
• Strong organizational and project management skills.
• Experience with e-commerce platforms (e.g., Shopify, WooCommerce) is a plus.
• Ability to work effectively in a hybrid environment.

• Develop and implement a holistic digital marketing strategy encompassing SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing.
• Oversee the strategy and execution for the e-commerce platform, focusing on user experience, conversion rate optimization (CRO), and driving sales.
• Manage and grow social media channels, creating engaging content and fostering community interaction.
• Analyze website traffic, sales data, and campaign performance using tools like Google Analytics, and translate insights into actionable strategies.
• Define key performance indicators (KPIs) for all digital marketing and e-commerce activities and track progress towards goals.
• Manage the digital marketing budget, ensuring optimal allocation of resources for maximum ROI.
• Lead, mentor, and inspire a team of digital marketing specialists, social media managers, and e-commerce coordinators.
• Collaborate with product, sales, and customer service teams to ensure a cohesive brand message and customer journey.
• Stay current with digital marketing trends, emerging platforms, and best practices in e-commerce and social media.
• Identify new opportunities for online growth, partnerships, and revenue streams.
• Oversee online advertising campaigns, including budget management, ad creative development, and performance monitoring.
• Develop and execute email marketing campaigns for customer acquisition, retention, and loyalty programs.
• Manage the online brand reputation and respond to customer feedback and inquiries across digital channels.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree preferred.
• Minimum of 7 years of experience in digital marketing and e-commerce, with at least 3 years in a leadership or management role.
• Proven success in developing and executing data-driven digital marketing strategies that have demonstrably increased online sales and brand awareness.
• Extensive experience with SEO, SEM (Google Ads, Bing Ads), social media advertising, and content marketing platforms.
• Proficiency in e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and CRM systems.
• Strong analytical skills with expertise in Google Analytics and other web analytics tools.
• Demonstrated ability to manage budgets effectively and optimize marketing spend for ROI.
• Excellent leadership, team management, and interpersonal skills.
• Strong understanding of customer journey mapping and conversion rate optimization techniques.
• Exceptional written and verbal communication skills, with a knack for crafting compelling online content.
• Experience with marketing automation tools and A/B testing methodologies.

About lululemon:

lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative products, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people. As we continue to elevate our shopping experience, our India Tech Hub plays a key role in expanding our technology capabilities in Product Systems, Merchandising and Planning, Digital Presence, distribution and logistics, and corporate systems. Our team in India works as an extension of the global team on projects of strategic importance.

Senior Engineer – Frontend | Digital Commerce:

Description & Requirements:

About the India Tech Hub:

With an increasingly connected world, the rise of technical athletic apparel as a lifestyle, and growing e-commerce services, the India Tech Hub will play a vital role in strengthening our capabilities and reaching an even wider audience. Together, we’re co-creating a future that otherwise wouldn’t exist. To do that, we’re looking for people who unite diverse perspectives to lean into bold visions, who strive to be better than they were yesterday. Who are all in, in everything they do.

About the team:

The opportunity is for a role in the Digital Commerce team, which is dedicated to building secure, reliable, and performant products for our guests and partners. We embrace the philosophies of Agile, DevOps, and SRE to accelerate our development process and provide the most enjoyable, inclusive, and supportive work environment possible. We believe our journey is more fun when it is collaborative, as we focus on the future instead of the past. As a Senior Engineer, you will work as part of a global team supported by our business and architecture partners to help us collaboratively design, develop and deliver industry leading technology solutions that drive lululemon’s business goals. This role specifically is in the Portfolio, Applications, Commerce and Transactions team which supports lululemon’s Digital Commerce & Omni-channel fulfillment experiences across geographies with varying technologies.

Who You Are:

The ideal candidate performs the development of high-performing, well-tested, and thoughtfully architected software applications that satisfy our internal business needs and power guest experiences. Has proven experience in effectively applying mathematical, and social principles to design, build, & maintain technology products, and solutions that provide fantastic customer experiences.

A Day in the Life:

• As a Senior Software Engineer focusing on frontend development, you will bring a high level of technical knowledge as well as strong mentoring abilities. You will implement front end guest experiences with test automation to ensure the product quality of a highly scalable cloud native solution. You will be counted on as a leader in your technology space, as you contribute to all areas of development and operations (pre-production to production). Senior Engineers take production readiness and performance personally and help drive continuous improvement. You will be part of a day-to-day production release team and may perform on-call support functions as needed. You will be considered a primary caretaker of the production system(s) you work on and focus on how your product(s) are delivered and how to optimize them for efficiency, security, resiliency, and reliability.
• Design, develop, maintain, and test applications using React 18, with understanding of hooks, and the latest features.
• Experience with Next.js 13, including its static generation and server-side rendering capabilities.
• Strong proficiency in JavaScript, including JavaScript object model, with a solid understanding of TypeScript for building scalable and maintainable applications.
• Expertise in HTML5 and CSS3, with a focus on responsive design and cross-browser compatibility.
• Hands-on experience with GraphQL, including schema design, resolvers, and making API calls.
• Have a good understanding of algorithms, data structures, programming languages, programming paradigms to test and operate sustainable client-side or server-side software applications and services.
• Partner with other lululemon technical teams (middleware, database, and infrastructure) to create interface documents and mappings to ensure the eCommerce platform is built in a Service Oriented Architecture manner.
• Act as a main contributor in Agile ceremonies.
• Provide mentorship to other engineers in the team.
• Conduct research to aid in product troubleshooting and optimization efforts
• Conduct research to guide product development and tools selection
• Provide an escalation point and participate in on-call support rotation.
• Actively monitor key metrics, reports on trends, and make improvement recommendations
• Participate in our Engineering Community of Practice.
• Contribute to project engineering design and standards verification.
• Perform reliability monitoring and support as needed to ensure products meet guest expectations.

Must Haves:

• Acknowledges the presence of choice in every moment and takes personal responsibility for their life.
• Possesses an entrepreneurial spirit and continuously innovates to achieve great results.
• Communicates with honesty and kindness and creates space for others to do the same.
• Leads with courage, knowing the possibility of greatness is bigger than the fear of failure.
• Fosters connection by putting people first and building trusting relationships.
• Integrates fun and joy as a way of being and working, aka doesn’t take themselves too seriously.

Qualifications:

• Bachelor’s degree in computer science/engineering or equivalent
• 9-12+ years of software engineering experience
• Team leading/ mentoring experience
• 6+ years of experience designing and developing frontend applications using JavaScript technologies and React.
• Strong understanding of microservice architecture & knowledge of challenges related to building cloud-native solutions.
• Experience in design and development of RESTful APIs.
• Strong software development fundamentals, including automated testing, source control, continuous integration in addition to continuous delivery and/or deployment.
• Experience with monitoring and alerting for frontend applications.
• Hands-on experience to support development, infrastructure, and operations.
• Experience working with security log analysis, application logs, and general log management practices
• Familiarity with AWS services like Lambda, EKS and AWS deployment/architecture best practices is a strong plus.
• Understanding of Kubernetes concepts for container deployment, scaling, and management is a strong plus.
• Commerce domain knowledge is a strong plus.

• Develop and execute a comprehensive e-commerce strategy that aligns with the company's overall business objectives.
• Drive online sales growth through effective marketing campaigns, website optimization, and conversion rate improvement initiatives.
• Manage and optimize the e-commerce platform, ensuring a seamless and engaging user experience from browsing to checkout.
• Oversee all digital marketing activities, including SEO, SEM, email marketing, social media marketing, and affiliate programs.
• Analyze e-commerce performance metrics, customer behavior, and market trends to identify opportunities and inform strategic decisions.
• Lead and mentor the e-commerce and digital marketing team, fostering a culture of collaboration and high performance.
• Manage the e-commerce budget, ensuring efficient allocation of resources to maximize ROI.
• Develop and implement strategies for customer acquisition, retention, and loyalty.
• Collaborate with product, merchandising, and operations teams to ensure alignment and effective inventory management.
• Stay abreast of emerging e-commerce technologies, digital trends, and competitor activities.
• Identify and implement new digital channels and innovative strategies to expand online reach.
• Manage relationships with external agencies, technology providers, and partners.
• Develop and present regular performance reports to senior leadership.
• Ensure brand consistency and compelling storytelling across all digital touchpoints.
• Drive continuous improvement in website functionality, performance, and customer service.
• Evaluate and implement new e-commerce platforms or integrations as needed.
• Develop strategies for international e-commerce expansion if applicable.

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
• Minimum of 7-10 years of experience in e-commerce management and digital strategy, with at least 3 years in a leadership role.
• Proven track record of successfully growing online sales and e-commerce businesses.
• Deep understanding of e-commerce platforms (e.g., Shopify Plus, Magento, BigCommerce), marketing automation tools, and analytics platforms (e.g., Google Analytics).
• Expertise in digital marketing channels, including SEO, SEM, social media, content marketing, and email marketing.
• Strong analytical skills with the ability to interpret complex data and translate insights into actionable strategies.
• Excellent leadership, team management, and communication skills.
• Demonstrated experience in developing and executing successful go-to-market strategies.
• Familiarity with UX/UI principles and website optimization techniques.
• Ability to manage multiple projects and priorities in a fast-paced, remote environment.
• Experience with P&L management and budget oversight.

• Conceptualize, create, and edit high-quality visual and written content for social media (Instagram, Facebook, Pinterest, etc.) and product listings.
• Develop engaging video content, including product demos, tutorials, and lifestyle clips, optimized for various platforms.
• Write persuasive and SEO-friendly product descriptions that highlight key features and benefits, encouraging purchases.
• Design eye-catching graphics and visual assets for social media posts, website banners, and email campaigns.
• Collaborate with the marketing team to develop content calendars aligned with product launches, promotions, and seasonal campaigns.
• Adapt content style and tone to suit different platforms and target audiences.
• Monitor social media trends and competitor content to identify opportunities for innovation and engagement.
• Ensure all content adheres to brand guidelines and maintains a consistent voice and aesthetic.
• Perform basic photo and video editing, including color correction, retouching, and adding text overlays.
• Manage content asset libraries, ensuring organized storage and easy accessibility.
• Analyze content performance metrics and use insights to refine future content strategies.
• Stay updated on best practices in digital content creation, social media marketing, and e-commerce trends.

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum of 6 years of experience in digital marketing, with a strong focus on e-commerce.
• Proven expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
• Experience managing paid advertising campaigns and budgets.
• Proficiency in Google Analytics and other digital marketing analytics tools.
• Familiarity with e-commerce platforms and marketing automation software.
• Strong understanding of consumer behavior and online customer journeys.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Outstanding written and verbal communication abilities.
• Ability to work independently and manage multiple projects in a remote setting.