15,377 Digital Marketing Analyst jobs in India

Digital marketing analyst job description

Job summary

The Digital Marketing Analyst is a data-driven professional responsible for evaluating and optimizing digital marketing efforts through data analysis and strategic insights. This role works closely with the marketing team to track campaign performance, analyse consumer behaviour, and provide actionable recommendations to drive business growth.

Key responsibilities

· Data collection and analysis:

o Gather, analyse, and interpret customer, marketing, and web behavioral data using tools like Google Analytics (GA4), Adobe Analytics, and Amplitude.

o Analyse key metrics, including website traffic, conversion rates, click-through rates (CTR), and cost-per-acquisition (CPA).

· Performance monitoring and reporting:

o Build and maintain performance reports and dashboards to track KPIs and communicate findings to stakeholders.

o Monitor paid, organic, and referral traffic to assess overall marketing effectiveness and brand visibility.

· Campaign optimization:

o Provide insights and recommendations to optimize digital strategies across SEO, PPC, email, and social media marketing.

· Strategic collaboration:

o Work with cross-functional teams, such as content, product, and sales, to implement data-driven solutions and refine marketing campaigns.

o Conduct competitor and market analysis to identify trends and new opportunities for growth.

Required skills and qualifications

· Proficiency with analytics tools: Google Analytics (GA4), Google Tag Manager, Adobe Analytics.

· Data visualization tools: Tableau, Microsoft Power BI, Looker Studio.

· Digital advertising platforms: Google Ads, Meta Ads Manager, social media analytics tools.

· SEO/SEM tools: SEMrush, Ahrefs, Moz.

· Data manipulation: Strong knowledge of SQL and Microsoft Excel.

Educational requirements

· A bachelor's degree in Marketing, Business, Data Analytics, Statistics, or a related field is typically required.

· Relevant certifications, such as Google Analytics Individual Qualification (GAIQ), Google Ads Certification,

Salary

· Salaries can vary based on experience, skills, and location.

Contact us:

J K ASSOCIATES

A-18 Gulab Bagh Nawada Near Nawada Metro Gate No 03

Pillar No 732 Uttam Nagar Delhi

Name: Nikita

Phone No:

Job Type: Full-time

Pay: ₹10, ₹15,619.47 per month

Work Location: In person

About the Role:

We are looking for a data-driven and detail-oriented Digital Marketing Analyst to join our team. This role requires a strong understanding of B2B digital ecosystems and the ability to translate complex business requirements into measurable data strategies. You will be instrumental in shaping the analytics infrastructure for global businesses, providing end-to-end solutions—from tracking implementation to performance reporting.

Key Responsibilities:

● Develop and execute comprehensive data tracking strategies aligned with client KPIs and business goals. ● Set up and manage analytics tools including Google Tag Manager (GTM), Google Analytics 4 (GA4), Microsoft Clarity, and CRM integrations.

● Implement full-funnel attribution frameworks to accurately reflect the impact of marketing activities across the customer journey.

● Deliver proactive intelligence on campaign performance, highlighting trends, anomalies, and opportunities before they impact business goals.

● Build and maintain dashboards using Looker Studio to deliver meaningful insights across user journeys and customer acquisition funnels.

● Analyze campaign and product performance, measuring core metrics such as ROI and retention.

● Deliver monthly performance reports with actionable insights to optimize decision-making across marketing and product teams.

● Collaborate with internal stakeholders and client teams to ensure seamless tracking and reporting workflows.

Requirements:

● 1–3 years of experience in a data/analytics role, preferably in a B2B or digital agency environment.

● Proficient with GA4, GTM, Looker Studio, and other relevant analytics platforms.

● Strong analytical thinking and problem-solving skills.

● Experience in interpreting data to tell a story and recommend improvements.

● Familiarity with CRM systems and basic marketing metrics is a plus.

Planning and executing online marketing campaigns to promote a company's products or services across various channels like social media, websites, and email.

The goal is to increase brand awareness, attract leads, and achieving business objectives.

As a Digital Marketing Analyst, you are someone who is committed, disciplined and number driven and with an eagle's eye for catching the tiniest of performance gaps

- We are looking for an individual who has sound mathematical ability and interest in digital media, who can think on their feet and can drive insight from data.
- Job Details:
- Experience: Freshers (Any stream)
- Your day to day responsibilities shall encompass:
- Plan and execute digital media campaigns (e.g
- pay-per-click, search engine marketing, paid inclusion and other pay-for-performance marketing)
- Maintain and operate day-to-day campaign spend and allocation for client's paid search portfolio
- Identify and execute optimization recommendations to increase campaign ROI
- To partner closely with the product development, sales and technical account management teams and drive platform innovation and capture market opportunity
- Manage DeltaX bid tool for campaign trafficking, optimization and reporting
- Deliver comprehensive campaign analytics including but not always limited to paid search insights (may also include organic search, other paid media formats, website, social, mobile, qualitative, secondary data, etc.)
- To actively build relationships with clients and client partners
- Ability to understand the client's business goals to anticipate future needs and help determine the ideal solutions
- What youll need to succeed in the role:
- Bachelors/ Graduate in any stream with keen interest in Digital Marketing
- Must be able to thrive in a fast paced environment and be motivated to take on new challenges
- Demonstrate an ability to take initiatives and work independently as well as in a team environment
- Must be proactive, organized and result oriented with a strong sense of ownership
- Good oral and written communication skills
- Willingness to learn, adapt and grow
- Basic Excel and Presentation skills

Job Title:

Digital Marketing Analyst

Location:

Paschim Vihar, Delhi, India

Job Description:

As an Digital Marketing Analyst, you will support the digital marketing team by analyzing campaign performance, conducting market research, and generating actionable insights to improve marketing strategies. This role is ideal for a data-driven individual passionate about digital marketing and eager to learn about the latest trends, tools, and platforms.

Key Responsibilities:

• Monitor and analyze digital marketing campaigns across channels (Google Ads, Facebook Ads, SEO, email marketing, etc.).
• Collect, organize, and interpret data to measure campaign performance (impressions, CTR, conversions, ROAS, etc.).
• Assist in preparing performance reports and actionable recommendations for the marketing team and clients.
• Conduct market and competitor research to identify industry trends and opportunities.
• Support in keyword research and SEO performance tracking.
• Collaborate with the content and creative teams to optimize campaigns based on data insights.
• Stay updated with digital marketing best practices and emerging tools.

Qualifications:

• Bachelor's degree in Marketing, Business, Statistics, or a related field.
• Basic understanding of digital marketing concepts (SEO, PPC, Social Media, Email Marketing).
• Familiarity with Google Analytics, Google Ads, Facebook Business Manager is a plus.
• Strong analytical and problem-solving skills.
• Good Excel or Google Sheets skills for data handling.
• Excellent written and verbal communication skills.
• Highly motivated, detail-oriented, and eager to learn.

What We Offer:

• Mentorship from experienced digital marketers.
• Opportunity for professional growth and learning in a dynamic environment.
• Performance-based incentives.

How to Apply:

Please send your resume and a brief cover letter to with the subject line:

Application – Digital Marketing Analyst (Entry Level)

Job Type: Full-time

Pay: ₹10, ₹18,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance

Work Location: In person

digital marketing

e commerse handling

seo google ecom

ai editing

ppt

mails chk and revert

linked in handling

social media

influencers handling

Job Type: Permanent

Pay: ₹10, ₹42,854.68 per month

Work Location: In person

Should have good idea of Marketing field.

Knowledgeable about digital marketing.

Able to handle social media marketing.

Job Type: Full-time

Pay: ₹15, ₹25,000.00 per month

Work Location: In person

• Experience: 1-2years+
• Location: Varanasi.
• This is a Full-time position, so we have strict 8 working hours (Mon-Sat).

Don't apply if you are new in the field or have no prior corporate experience

Drop your CV & Past Experience Samples on

Company Description

The Growwers is a digital marketing agency specialising in Local SEO, On-page SEO, PR, web development, and Google Knowledge Panel services. We are committed to helping businesses grow their online presence and enhance their brand reputation through innovative digital strategies. At TheGrowwers, we combine expertise in various digital marketing domains to provide tailored solutions to our clients.

Role Description

This is a full-time on-site role for an SEO Executive. The SEO Executive will be responsible for conducting keyword research, performing on-page SEO tasks, link building, and conducting SEO audits. Additionally, the role includes responsibilities in social media marketing to enhance the online visibility of our clients' brands.

Qualifications

• Experience in Content Writing & Full SEO Activities.
• Expertise in Keyword Research, On-Page SEO, and SEO Audits
• Experience with link-building strategies
• Proficiency in Social Media Marketing
• Strong analytical and problem-solving skills
• Effective communication and teamwork abilities
• Ability to work independently and remotely
• Experience with SEO tools and platforms
• A bachelor's degree in Marketing, Business, or a related field is a plus

Job Types: Full-time, Permanent

Pay: ₹22, ₹26,000.00 per month

Application Question(s):

• How many years of hands-on experience do you have in SEO?

• How many years of experience do you have with content writing/building?

• How many years of work experience do you have with SEMrush?

• You will work full-time with us on-site in varanasi office

Work Location: In person

Fresher to 6M experience in Digital Marketing / Certification in DM along with good communication skills

Location: Hyderabad&Gurgaon

Required Candidate profile

1)Shift: 24*7

2)Familiarity with Windows, Microsoft Office & Browsing Internet resources

3)Excellent communication skills (written and verbal)