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Microsoft Dynamics 365 Commerce – Technical Architect / Senior Consultant role, with an added critical skill requirement focused on Commerce Shop (CShop) experience:

Job Title:

Microsoft Dynamics 365 Commerce – Technical Architect / Senior Consultant

Company:

Alpha Variance Solutions India Pvt. Ltd.

Location:

Bangalore, India (In-office role – Hybrid is Possible in Bangalore; relocation support offered)

About the Role

Alpha Variance Solutions is hiring a Microsoft Dynamics 365 Commerce Technical Architect or Senior Consultant to join our growing Bangalore team. In this role, you will lead the design and delivery of modern, scalable commerce solutions using Microsoft Dynamics 365 for some of our most exciting clients across industries including retail, hospitality, and nonprofits.

You’ll work alongside global teams to shape technical architecture, guide implementations, and ensure seamless integration between Commerce and other Dynamics 365 modules—including the front-end Commerce Shop (CShop) experience.

Key Responsibilities

• Architect and implement end-to-end solutions using Microsoft Dynamics 365 Commerce
• Lead technical design sessions, develop proof of concepts, and deliver high-quality code using Commerce SDK
• Customize POS, CPOS, and eCommerce (CShop) experiences to meet business requirements
• Build, configure, and maintain Commerce Shop front-end (CShop) including branding, navigation, and component extensions
• Integrate Commerce with D365 Finance & Operations modules (inventory, pricing, order fulfillment, etc.)
• Collaborate with functional and technical teams across time zones (EU, US, APAC)
• Maintain best practices for code quality, performance, and security
• Guide junior developers and participate in internal knowledge-sharing initiatives

Required Qualifications

• 7+ years of hands-on experience with Dynamics 365 Commerce / Retail
• Proven experience with Commerce SDK, Retail Server, POS customization, and channel integrations
• Direct experience developing and maintaining Commerce Shop (CShop) , including layout, content, and site builder configuration
• Familiarity with React-based architecture of CShop and ability to implement custom modules
• Experience with Azure DevOps, LCS, and source control tools
• Strong understanding of F&O integration scenarios and omnichannel commerce workflows
• Excellent communication and problem-solving skills
• Microsoft certifications in Commerce or Solution Architecture preferred

Why Join Us?

• Be part of a global, fast-growing Microsoft Partner
• Competitive salary and structured career growth path
• Work on international projects across Europe, the US, and APAC
• Flexible hybrid work model (9 WFH days per quarter)
• Supportive culture that values communication, consistency, and transparency

Seniority Level:

Mid-Senior level

Industry:

Retail, Real Estate, Non-profit Organizations

Employment Type:

Full-time

Job Functions:

Consulting, Information Technology

Key Skills:

icrosoft Dynamics 365 Commerce, Commerce SDK, Point of Sale (POS), CShop (Commerce Shop), Azure DevOps, LCS, React, D365 F&O Integrations

About us

We are a growing team of passionate, performance-driven individuals on a mission to be the best at growing multiple international e-commerce businesses with great products.

Over the past 8 years, we’ve built a global community of 1M+ people through The Conqueror Challenges—a platform that turns fitness into an epic adventure with virtual routes & real medals. We partnered with some of the biggest entertainment companies and launched virtual challenges like THE LORD OF THE RINGS, HARRY POTTER, STAR WARS, and other fantasy challenges, along with real-world routes in order to help people build and sustain healthy habits in an enjoyable way.

Now, we're stepping into an exciting new chapter! While we continue to grow our main business of virtual challenges, we're actively acquiring and developing new brands at a global scale. We focus on using our marketing and operational strengths to scale these businesses, striving to always be outstanding in everything we do and delivering more value to more people.

About the role

We are looking for a highly skilled Web Analytics & Tracking Lead to join our data driven team. In this role, you will own the complete analytics and tracking infrastructure that powers how we understand, acquire, and convert our users. From building custom JavaScript events in GTM to extracting insights from GA4 and BigQuery, you'll design and implement tracking strategies that capture every meaningful interaction, configure GA4 properties that answer our toughest business questions, and build Power BI dashboards that turn user behavior into clear, actionable insights.

Key Responsibilities:

• Lead behavioral analysis across our digital properties (websites and app) to understand user journeys, segmentation, drop-off points, and conversion funnels.
• Design, implement, test, and manage a robust event-tracking strategy using Google Tag Manager (GTM) , ensuring accurate data capture for all key user interactions.
• Serve as the subject matter expert for Google Analytics (GA4) , configuring properties, setting up custom events, creating audiences, and building advanced exploratory reports.
• Analyze funnel performance from acquisition to conversion and retention, identifying friction points and providing actionable recommendations to product and marketing teams.
• Create, maintain, and enhance interactive Power BI dashboards that visualize user behaviour, funnel metrics, A/B test results, and marketing KPIs.
• Take ownership of existing Power BI dashboards , enhancing and adapting them to new business questions and data sources.
• Develop and optimize DAX calculations to support complex behavioral and marketing analysis within Power BI.
• Write and optimize SQL queries (especially on BigQuery) to extract, transform, and blend GA4 data, app data, and other data sources.
• Craft compelling data narratives that transform complex behavioral data into actionable insights that lead to high quality traffic and conversion rate improvement .

Skills & Experience Required:

• Expert-level proficiency with Google Tag Manager (GTM) , including complex event creation using custom Javascript code, trigger configuration, and variable management.
• Expert-level proficiency with Google Analytics (GA4) , including its data model, reporting, audience building, event configuration, and custom funnel reports.
• Strong proficiency with Power BI .
• Solid DAX knowledge for creating calculations and measures to answer business questions.
• Direct experience querying and analyzing GA4 data stored in BigQuery using SQL.
• Experience with A/B testing platforms (e.g. Convert, Optimizely) and statistical analysis.
• Ability to translate complex business requirements into effective tracking strategies and analytical solutions.

Since we are hiring remotely, you must have the legal right to work as a contractor.

Why The Conqueror:

You'll get all the standard benefits plus:

• Working with an innovative, fast-moving marketing team constantly testing new strategies to optimise performance.
• Contributing to exciting new business ventures in e-commerce, with the opportunity to grow and make an impact across multiple industries, globally.
• Personal development budget to continuously sharpen your skills and grow your career in a highly flexible, fast-paced environment.

Title : Software EngineerExperience : 3+ yearsLocation : PuneNotice : Immediate Joiner

Required Qualifications:

• Bachelors degree in Information Technology, Computer Science or a related field

• 3 years experience developing and working in marketing technology platforms

• Familiarity with cookie compliance platforms such as OneTrust

• Familiarity with tag management systems such as Adobe Launch

• Familiarity with Adobe Experience Platform Web SDK

• Knowledge of HTML, CSS, Javascript and other programming languages

• Experience debugging code within a browser

• Experience with Agile and Scrum methodologies

• Experience creating and supporting complex software in an enterprise environment

• Strong quality assurance skills. Experience collaborating with QA automation engineers

Preferred Qualifications:

• Deep experience with Adobe Launch

• Experience with OneTrust cookie compliance

• Excellent communication skills with the ability to collaborate effectively with cross-functional teams

About Thoucentric:

Thoucentric is a niche management consulting firm focused on helping organizations overcome business challenges, maximize growth & overall performance through effective problem solving, efficient people, process, and technology solutioning, end to end execution and management.We help clients with Business Consulting, Program & Project Management, Digital Transformation, Product Management, Process & Technology Solutioning and Execution including Analytics & Emerging Tech areas cutting across functional areas such as Supply Chain, Finance & HR, Sales & Distribution.We are a group of seasoned professionals having diverse industry, solution and product experience thereby making us effective business liaisons. We are 300+ consultants strong coming with strong diverse background fueling our growth story in India and across four other global locations viz. US, UK, Singapore, and Australia.Thoucentric is an ‘Ethos’ that epitomizes the essence of being a good human… living a life of purpose… being life itself! We are an extension of ourselves together! We breed the basic human values of trust, freedom, nimbleness, compassion, integrity, passion, persistence & conviction.

At Thoucentric, we work on various problem statements.

The most popular ones are - Building capabilities that address a market need,  basis our ongoing research efforts Solving a specific use case for a current or potential client based on challenges on-ground Developing new systems  that help be a better employer and a better partner to clientsAll of these need the best of minds to work on them day-to-day ; and we do exactly that! Your contribution to organization development is as important as outward facing consulting.

We are invested in both, employee growth and client success!

What is in it for You:

Be part of the exciting Growth Story of Thoucentric!Work on projects that help you stay ahead of the curve. Not just exciting projects, if you are a self-starter, you will also get multiple opportunities to design, drive and contribute to the organizational and practice initiatives.Constant learning curve with very approachable and intellectual group of consultants.Be part of One Extended Family. We bond beyond work - sports, get-togethers, common interests etc. Work in a very enriching environment with Open Culture, Flat Organization and Excellent Peer Group. RequirementsPosition Overview: We are actively looking for a proficient and seasoned Tech Lead for Digital Marketing, Omnichannel, D2C and B2B area to become an integral part of our dynamic team. In this pivotal role of IT Project/Program Manager - Digital, you will be at the forefront of shaping and maintaining the Tech stack for Marketing, D2C and Digital Assets including various Brand websites, content & community blog / content creation sites, with a primary focus on enhancing its efficiency, scalability, and overall triumph. Your wealth of expertise will be indispensable as you lead and mentor our team, all while spearheading innovation.Key Responsibilities:1. Prior technical experience of working on ADtech, Martech tools for driving marketing / brand initiatives and to enable the marketing teams in media activations in digital channels2. Detailed knowledge of CDP, CMS, GCP, GMP Architecture3. Detailed knowledge of D2C commerce tech stack, related product solution providers, integration technologies with payment gateway, shipping logistics provider etc4. Ensure all Websites are updated, optimized for performance and necessary analysis can be derived with a technical knowledge on integrations, CMS, A/B testing setup etc5. Enable business stakeholders with required analytics and insights capabilities like a PCA etc to measure and report performance of all Digital KPIs, reports and dashboards. This Includes oversight for activities such as data Ingestion, data processing, data visualization, longer term data analytics6. Ability to lead a technical team of SMEs in Consumer technology, website technology, data platform, measurement & analytics area7. Should be able to engage with Business and digital team for opportunity identification, scoping, prioritization, development, timelines communication, CRs, delivery and BAU activities.8. Develop a methodology and bring in latest tech solutions by way of benchmarking and learnings from best practices across industries in the digital space.9. Develop detailed user requirements/user stories for digital medium journey and ensure that these are clearly understood by all key stakeholders10. Should be able to create the Solution design, best fit Architecture, functional and technical specification as per the Business requirements and global guidelines.11. Engage and review the deliveries with the Vendor for quality, Cost, timelines adherence, and take corrective measures for ensuring the same.12. Ensure the Solution design and deliveries are compliant to the business template and Security guidelines.13. Follow the project management guidelines for new, and Change request processes around brand websites, app development, enhancements, technical upgrades, SEO and CMS activities.14. Ensure holistic and timely delivery, QA, best utilization of the capabilities, resources and data around the requirements of the market projects.Qualifications:1. Overall 10+ years of experience in Consumer technology area, Marketing Solution and Data management2. 5+ years’ experience in Martech, Adtech, Website technologies, B2B & D2C technologies3. Demonstrated familiarity with the Adobe Suite and Web SDKs (e.g., AEM, Adobe Magento, Adobe Analytics etc)4. Good knowledge of value chain, marketing, and sales functions in FMCG industry5. bachelor’s degree in business, information systems, or a similar relevant field. Experience leading development or implementations for enterprise applications.6. MBA with specialisation in IT, Systems, Operations

Our client is seeking a creative and results-oriented Digital Marketing Manager to lead their e-commerce and social media strategies. This hybrid role, based in Noida, Uttar Pradesh, IN , offers the flexibility to balance office and remote work. You will be responsible for developing and executing comprehensive digital marketing campaigns to drive online sales, enhance brand visibility, and engage target audiences across various social media platforms and e-commerce channels. The ideal candidate will have a proven track record in e-commerce marketing, social media management, SEO/SEM, and content creation.

Responsibilities:

• Develop and implement data-driven digital marketing strategies to achieve e-commerce sales targets and brand objectives.
• Manage and optimize social media profiles (e.g., Facebook, Instagram, LinkedIn, Twitter) to increase engagement and brand awareness.
• Plan and execute paid advertising campaigns (e.g., Google Ads, Social Media Ads) to drive traffic and conversions.
• Oversee content creation for digital channels, including website copy, blog posts, social media updates, and email newsletters.
• Implement SEO best practices to improve organic search rankings and website traffic.
• Analyze marketing campaign performance using analytics tools (e.g., Google Analytics) and provide regular reports with insights and recommendations.
• Manage the e-commerce platform, ensuring a seamless customer experience and optimizing product listings.
• Stay up-to-date with the latest digital marketing trends, social media algorithms, and e-commerce technologies.
• Collaborate with design and product teams to create compelling marketing materials.
• Manage relationships with external agencies and vendors.
• Monitor competitor activities and market trends.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 5 years of experience in digital marketing, with a focus on e-commerce and social media.
• Proven experience in managing successful social media campaigns and paid advertising initiatives.
• Strong understanding of SEO, SEM, content marketing, and email marketing.
• Proficiency in using digital marketing tools and analytics platforms (e.g., Google Analytics, Google Ads, social media management tools).
• Excellent written and verbal communication skills.
• Creative thinking and problem-solving abilities.
• Strong organizational and project management skills.
• Experience with e-commerce platforms (e.g., Shopify, WooCommerce) is a plus.
• Ability to work effectively in a hybrid environment.

Join our team in Noida, Uttar Pradesh, IN , and help shape our digital presence through innovative e-commerce and social media strategies.

Our client is seeking a strategic and results-driven Head of Digital Marketing & E-commerce Strategy to lead their online presence and drive revenue growth. Based in Kochi, Kerala, IN , this role will be responsible for developing and executing comprehensive digital marketing campaigns and optimizing the e-commerce platform to enhance customer acquisition, engagement, and conversion rates. You will leverage data analytics to inform decision-making, manage a dedicated team, and stay ahead of the curve in the rapidly evolving digital landscape.

Key Responsibilities:

• Develop and implement a holistic digital marketing strategy encompassing SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing.
• Oversee the strategy and execution for the e-commerce platform, focusing on user experience, conversion rate optimization (CRO), and driving sales.
• Manage and grow social media channels, creating engaging content and fostering community interaction.
• Analyze website traffic, sales data, and campaign performance using tools like Google Analytics, and translate insights into actionable strategies.
• Define key performance indicators (KPIs) for all digital marketing and e-commerce activities and track progress towards goals.
• Manage the digital marketing budget, ensuring optimal allocation of resources for maximum ROI.
• Lead, mentor, and inspire a team of digital marketing specialists, social media managers, and e-commerce coordinators.
• Collaborate with product, sales, and customer service teams to ensure a cohesive brand message and customer journey.
• Stay current with digital marketing trends, emerging platforms, and best practices in e-commerce and social media.
• Identify new opportunities for online growth, partnerships, and revenue streams.
• Oversee online advertising campaigns, including budget management, ad creative development, and performance monitoring.
• Develop and execute email marketing campaigns for customer acquisition, retention, and loyalty programs.
• Manage the online brand reputation and respond to customer feedback and inquiries across digital channels.

Required Qualifications:

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree preferred.
• Minimum of 7 years of experience in digital marketing and e-commerce, with at least 3 years in a leadership or management role.
• Proven success in developing and executing data-driven digital marketing strategies that have demonstrably increased online sales and brand awareness.
• Extensive experience with SEO, SEM (Google Ads, Bing Ads), social media advertising, and content marketing platforms.
• Proficiency in e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and CRM systems.
• Strong analytical skills with expertise in Google Analytics and other web analytics tools.
• Demonstrated ability to manage budgets effectively and optimize marketing spend for ROI.
• Excellent leadership, team management, and interpersonal skills.
• Strong understanding of customer journey mapping and conversion rate optimization techniques.
• Exceptional written and verbal communication skills, with a knack for crafting compelling online content.
• Experience with marketing automation tools and A/B testing methodologies.

This role offers a dynamic hybrid work model, blending essential in-office collaboration with remote flexibility. Join a forward-thinking company at the forefront of online retail and digital engagement.

A rapidly growing e-commerce enterprise is seeking a strategic and visionary E-commerce Strategy Director. This role is crucial in shaping and executing the company's online sales and marketing initiatives to drive revenue growth and enhance customer engagement. You will be responsible for developing and implementing innovative strategies across all digital channels, including the company website, mobile applications, and social commerce platforms. Key responsibilities include optimizing the online customer journey, analyzing sales data to identify trends and opportunities, and managing the product catalog and merchandising efforts. You will lead the e-commerce team, fostering a culture of performance and continuous improvement. This position requires a deep understanding of digital marketing, SEO, SEM, social media marketing, email marketing, and conversion rate optimization (CRO). Experience with e-commerce platforms, analytics tools (e.g., Google Analytics), and CRM systems is essential. You will collaborate closely with marketing, product, and operations teams to ensure a cohesive and effective online presence. The ideal candidate is a data-driven decision-maker with a proven track record of achieving ambitious sales targets and improving key e-commerce metrics. Strategic thinking, leadership capabilities, and strong analytical skills are paramount. This role offers the opportunity to significantly impact the company's digital footprint and market position. We are looking for an experienced e-commerce professional who is passionate about online retail and committed to delivering exceptional customer experiences. This role is based in Coimbatore, Tamil Nadu, IN .

Our client is a rapidly growing e-commerce innovator seeking a visionary and results-driven Head of Social Commerce Strategy to lead our expansion into dynamic social selling channels. This is a pivotal, fully remote role where you will be responsible for defining and executing our social commerce roadmap, driving significant revenue growth through integrated social media and e-commerce initiatives. You will leverage your deep understanding of consumer behavior, social platforms, and emerging commerce trends to create seamless, engaging, and profitable online shopping experiences. This position offers the unparalleled opportunity to shape the future of online retail from your home office.

Responsibilities:

• Develop and implement a comprehensive social commerce strategy aligned with overall business objectives.
• Identify and capitalize on emerging social media platforms and features for e-commerce integration.
• Drive traffic and conversion rates through compelling social media campaigns and shoppable content.
• Collaborate with marketing, product, and sales teams to ensure a cohesive brand message and customer journey.
• Analyze social commerce performance metrics, identify key trends, and provide actionable insights for optimization.
• Manage relationships with social media influencers, platform partners, and relevant agencies.
• Oversee the creation of engaging, platform-specific content designed to drive product discovery and sales.
• Develop and manage budgets for social commerce initiatives, ensuring efficient resource allocation.
• Stay ahead of the curve on social commerce best practices, competitive landscape, and technological advancements.
• Lead and mentor a team of social media and e-commerce specialists.

Qualifications:

• Proven track record of success in developing and executing social commerce strategies that drive measurable results.
• Extensive experience in e-commerce, digital marketing, and social media management, with a strong focus on social selling.
• Deep understanding of major social media platforms (Instagram, Facebook, TikTok, etc.) and their respective commerce functionalities.
• Excellent analytical skills with proficiency in data analysis tools and e-commerce analytics platforms.
• Strong leadership and team management abilities, capable of inspiring and guiding a remote team.
• Exceptional communication, presentation, and interpersonal skills.
• Creative thinker with a passion for innovation in online retail and digital marketing.
• Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred.
• Demonstrated ability to thrive in a fast-paced, remote-first environment.

Join us in redefining the future of online shopping. This fully remote role offers the chance to innovate and lead from anywhere, making a significant impact on our business trajectory. The successful candidate will be based ideally within reach of Vijayawada, Andhra Pradesh, IN , but will work entirely remotely.

Our client is a leading name in the FMCG sector and is looking for a dynamic and forward-thinking Brand Manager to drive their e-commerce strategy. This is a fully remote position, offering the flexibility to work from anywhere. You will be instrumental in developing and executing comprehensive brand strategies specifically for online channels, focusing on market penetration, sales growth, and customer engagement. Your core responsibility will be to build and nurture brand presence across various digital platforms, ensuring consistent brand messaging and value proposition.

Key duties include conducting market research and competitor analysis to identify emerging trends and opportunities within the online FMCG space. You will be responsible for setting brand performance targets, monitoring key metrics (sales, market share, customer acquisition cost, lifetime value), and implementing data-driven strategies to optimize campaigns. This role requires a deep understanding of digital marketing, SEO, SEM, social media marketing, and e-commerce platforms. You will collaborate closely with cross-functional teams, including sales, marketing, product development, and external agencies, to ensure seamless execution of brand initiatives.

The ideal candidate will have a proven track record of successfully managing brands, with a strong emphasis on digital channels and e-commerce. Excellent analytical and strategic thinking skills are a must, coupled with a creative approach to brand building. You should be proficient in using analytics tools to derive insights and inform decision-making. Strong communication and presentation skills are essential for presenting strategies and results to senior management. A Bachelor's degree in Marketing, Business Administration, or a related field is required; an MBA or equivalent is a plus. Experience within the FMCG industry is highly preferred. This remote role offers a unique opportunity to shape the digital future of a prominent FMCG brand.