15,181 Email Campaign Strategy jobs in India

Job Description

A successful Campaign Manager pushes the bounds of their creativity in identifying the right

product/service, matching that with the right audience, and designing ad collateral that captures the audience's attention. We have observed that most often the top Campaign Managers are self-starters, and problem solvers and have oodles of perseverance. This role is perfect for those who seek to see their day-to-day efforts turn into quantifiable results. Your work directly impacts the team's and company's bottom line and what's better than being able to see the results of your work on a daily basis.

Designation: Manager/ Associate Manager- Campaign Management

Location: Andheri (e), Mumbai

RESPONSIBILITIES:

Monetization

• Understand and master consumer trends in the North American market across high-performing

categories

• Design monetization strategy through audience identification, trend mapping, ad collateral

design, and optimizations

• Maximize advertiser ROI while ensuring optimal user experience and adherence to compliance

rules

Experimentation

• Creatively identify and pursue audiences via catchy and relevant ad copies

• Put the science in the art of advertising by measuring the impact of tests at every step of the

process

Analytics and Growth Hacking

• Using business intelligence reports to identify trends and patterns in advertiser and consumer

trends

• Use cutting-edge minute-by-minute real-time reporting to directly impact both supply and

demand side metrics

• Literally, be part of the growth team by contributing directly to the team’s and company’s

bottom line.

Team Building and Management

• Build & manage a team to drive the required efforts

• Learn from mentors who are industry specialists and mentor new joinees yourself

• Work with Account Management and Product teams to help improve reporting, introduce alerts and automation

• Mentor and conduct training program for new joinees

YOU SHOULD APPLY FOR THIS ROLE IF:

Required Experience

• You are a undergraduate/ postgraduate with a knack for data analysis, creativity, entrepreneurial

aptitude, and business acumen

• 3+ yrs of experience/interest with media buying platforms such as AdWords, Facebook, and

Native traffic sources/platforms.

Logical Approach

• You have a structured thought process and are methodical in your approach to solving problems • You are at ease managing lots of data, identifying data trends and patterns, and are able to translate them to actionable campaign management methods

Creative Mindset

• You are creative in your methods for identifying the right products/services for the right

audiences

• You are able to find creative methods to optimize campaigns and maximize profits

Problem Solver

• You are proactive in your approach to problem-solving and navigating ambiguity and complexity

• You persevere and never give up on the first try. You are solution-oriented in your approach to work

Collaborative Abilities

• You have the ability to collaborate and build relationships with your mentors and other peers on the team

• You think ‘team’ and take initiatives to build processes for knowledge transfer, training,

improving efficiency etc.

Location : HDFC securities, Andheri East Office

Duration : 6 months

Stipend : As per company policy

HDFC securities is a leading financial services firm specializing in brokerage services. We are committed to providing innovative and personalized solutions to our clients, ensuring their financial success and security.

About the Role:

We’re looking for a proactive and detail-oriented intern to support our digital campaign operations across multiple communication channels. This is a hands-on opportunity to learn the ins and outs of campaign execution, audience segmentation, analytics, and cross-functional collaboration in a fast-paced marketing environment.

Responsibilities:

• Assist in setting up and executing campaigns across Push Notifications, SMS, WhatsApp, Emailers, RCS, In-App messaging, and custom HTMLs
• Support the creation and testing of campaign flows and audience segments
• Monitor campaign performance and help prepare weekly reports
• Collaborate with design, content, and tech teams to ensure smooth campaign delivery
• Learn and apply best practices for each channel’s effectiveness and compliance
• Participate in brainstorming sessions and contribute ideas for improving engagement

What You’ll Learn:

• End-to-end campaign lifecycle management
• Basics of marketing automation platforms (e.G., Clevertap, NetCore)
• Data-driven decision-making and campaign analytics
• HTML basics for emailers and custom creatives
• Real-world teamwork and project coordination

Requirements:

• Strong interest in digital marketing and customer engagement
• Basic understanding of data and metrics (Excel/Google Sheets proficiency is a plus)
• Good communication and organizational skills
• Eagerness to learn and take initiative

Bonus Points:

• Exposure to any marketing tools or platforms
• Familiarity with HTML/CSS
• Prior internship or project experience in marketing or analytics

• Plan, execute, and optimize digital marketing campaigns across various channels (SEM, social media, display).
• Conduct keyword research and competitor analysis to inform campaign strategy.
• Write compelling ad copy and create engaging ad creatives.
• Manage campaign budgets and allocate resources effectively to maximize ROI.
• Monitor campaign performance using analytics tools and provide regular reports.
• Identify trends and insights to optimize campaigns for better results.
• Collaborate with content and design teams to develop campaign assets.
• Stay updated on the latest digital marketing trends and best practices.
• Assist in A/B testing and conversion rate optimization efforts.
• Contribute to the overall digital marketing strategy of the company.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 3 years of experience in digital marketing, with a focus on paid advertising and campaign management.
• Hands-on experience with Google Ads, Facebook Ads Manager, and other advertising platforms.
• Proficiency in web analytics tools such as Google Analytics.
• Strong understanding of SEO principles is a plus.
• Excellent analytical and problem-solving skills.
• Creative thinking and strong copywriting abilities.
• Effective communication and teamwork skills.
• Ability to manage multiple projects and deadlines in a dynamic environment.