4,667 Global Marketing jobs in India

Position Summary:

The VP/Head of Global Marketing will be responsible for leading end-to-end marketing functions for the company, working closely with the CEO, COO, CRO and other company executives to develop and implement marketing strategies and execution plans to drive tactical and long-term financial success of the company. The CMO/VP will be responsible for ensuring that the company's brand building, lead-generation, go-to-market, and field marketing activities are leading to overall success in brand recognition, sales, customer experience and overall financials.

Key Responsibilities:

• Develop & Execute Marketing Strategy globally, aligning with the company's overall vision and business strategy and sales execution plans.
• Develop MaxVal brand as a well recognized leader in the IP Management & Services industry, including internal marketing to align with it.
• Drive business growth through sales lead generation and customer retention, working closely with Sales leadership and Business Unit heads.
• Develop and run marketing campaigns to achieve customer retention, customer experience, lead generation, and brand awareness targets.
• Develop content like collateral, case studies, press releases etc. to drive marketing campaigns.
• Lead all Go-to-Market activities on new releases and strategic partnerships, working closely with Sales, Product, and Services teams, driving product and services adoption.
• Develop and drive Net Promoter Score (NPS) survey engagements.
• Drive Customer Advisory Board and User Group engagements.
• Lead a team of marketing professionals; manage and work with outside partners on an as needed basis, for various marketing tasks.
• Identify organizational needs, including budget, and work with key stakeholders to plan and execute on a yearly, quarterly and monthly basis.
• Manage all aspects of MaxVal website, including content updates, promotions, Search Engine Optimizations, etc.
• Establish KPIs aligning with the company performance goals, attain/exceed and report those KPIs on a monthly basis.
• Analyze customer feedback to gain insights into market opportunities.

Requirements

• Strong knowledge of marketing strategies and execution steps
• Ability to leverage technologies for efficiency, agility and performance
• Exceptional communication, presentation, and interpersonal skills.
• Ability to build strong relationships and influence stakeholders at all levels.
• Strategic thinker with a hands-on approach to program execution.
• Proven ability to manage complex projects and deliver results in a fast-paced environment.
• Attention to detail and organizational skills.
• Team management; experience in leading global, distributed, diverse organizations, serving a global customer base.
• Strong operational expertise across various functions

Qualifications:

• 15+ years in marketing roles, with at least 5 years in marketing leadership roles at Director or VP levels, ideally in the IP industry.
• Experience in driving 25%+ CAGR in small or mid-sized firms
• Demonstrated success in driving sales pipeline, executing marketing campaigns and creation of various content for go-to-market activities.
• Extensive experience working with sales teams (account executives, solution consultants).
• Proven track record of collaborating with software product teams, services teams, and customer support teams.
• Bachelor’s degree in business or marketing; advanced degrees highly preferred.

Why Join Us?

• Work with one of Silicon Valley’s fastest-growing tech companies.
• Work on cutting-edge technologies and lead impactful projects for a global client base across diverse industries.
• Enjoy a competitive salary, comprehensive benefits, and career growth opportunities.
• Benefit from the flexibility of remote work, promoting a better work- life balance.

MaxVal is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

• Develop and implement global marketing strategies to enhance brand awareness and drive customer acquisition for luxury travel products.
• Oversee the creation and execution of integrated marketing campaigns across digital, social media, email, and content marketing channels.
• Manage the company's social media presence, fostering engagement and building a strong online community.
• Develop compelling marketing content, including website copy, blog posts, brochures, and advertising materials.
• Conduct market research to identify emerging trends, competitive landscape, and target audience insights.
• Manage relationships with PR agencies, influencers, and strategic partners.
• Analyze marketing campaign performance, track KPIs, and provide regular reports with actionable insights.
• Manage the marketing budget effectively, ensuring optimal allocation of resources.
• Collaborate with sales and product teams to ensure marketing efforts align with business objectives.
• Utilize CRM and marketing automation tools to nurture leads and enhance customer journey.
• Stay updated on the latest marketing technologies and best practices in the luxury travel industry.

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field. Master's degree preferred.
• Minimum of 7 years of progressive experience in marketing, with at least 3 years focused on global or international marketing.
• Proven experience in the luxury goods or travel industry.
• Demonstrated expertise in digital marketing, social media management, content strategy, and PR.
• Strong analytical skills and experience with marketing analytics tools (e.g., Google Analytics).
• Proficiency in CRM and marketing automation platforms (e.g., HubSpot, Salesforce Marketing Cloud).
• Excellent written and verbal communication skills, with strong storytelling abilities.
• Proven leadership and team management skills, with experience managing remote teams.
• Highly organized, self-motivated, and able to work independently in a remote environment.
• Creative thinking and problem-solving abilities.

• Developing and implementing global digital marketing strategies to enhance brand visibility and drive bookings.
• Managing social media channels, content calendars, and community engagement.
• Overseeing SEO and SEM strategies to improve search engine rankings and drive qualified traffic.
• Creating and executing email marketing campaigns for customer retention and acquisition.
• Analyzing campaign performance metrics and providing regular reports with actionable recommendations.
• Managing digital marketing budgets effectively to maximize ROI.
• Staying current with the latest digital marketing technologies and hospitality industry trends.
• Collaborating with internal stakeholders to ensure brand consistency across all digital platforms.
• Leading and mentoring a remote team of digital marketing specialists.

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
• Minimum of 8 years of experience in digital marketing, with a significant focus on the hospitality industry.
• Proven track record of developing and executing successful global digital marketing campaigns.
• In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing platforms.
• Excellent analytical, strategic thinking, and project management skills.
• Strong communication and interpersonal skills, with the ability to work effectively in a remote team.
• Experience with marketing automation tools and CRM systems.

• Develop and implement comprehensive digital marketing strategies aligned with business objectives.
• Manage and execute paid advertising campaigns (Google Ads, Social Media Ads), optimizing for performance and budget.
• Develop and manage content marketing initiatives, including blog posts, whitepapers, and social media content.
• Implement and manage SEO strategies to improve organic search rankings and drive website traffic.
• Oversee social media presence, fostering community engagement and brand loyalty.
• Develop and manage email marketing campaigns, segmenting audiences and personalizing content.
• Analyze digital marketing campaign performance using analytics tools (e.g., Google Analytics, SEMrush) and provide regular reports with actionable insights.
• Identify new digital marketing opportunities and emerging trends to stay ahead of the competition.
• Collaborate with internal teams (e.g., sales, design) to ensure cohesive marketing efforts.
• Manage relationships with digital marketing agencies and vendors as needed.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 5 years of proven experience in digital marketing, with a strong portfolio of successful campaigns.
• Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
• Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, HubSpot, Mailchimp).
• Strong analytical and data interpretation skills, with the ability to translate data into strategic recommendations.
• Excellent written and verbal communication skills, with a talent for crafting compelling marketing copy.
• Demonstrated ability to manage multiple projects simultaneously and meet deadlines in a remote work environment.
• Creative thinker with a passion for innovation and a results-oriented mindset.
• Experience with A/B testing and conversion rate optimization (CRO).

• Develop and execute a global digital marketing and communications strategy aligned with the company's overarching business objectives and brand vision.
• Oversee the management and optimization of all digital channels, including website, social media, search engine optimization (SEO), search engine marketing (SEM), email marketing, content marketing, and influencer collaborations.
• Drive brand awareness, customer acquisition, and engagement through innovative digital campaigns and content.
• Manage the digital marketing budget, allocating resources effectively to achieve maximum ROI.
• Lead and mentor a global team of digital marketing specialists, fostering a collaborative and high-performance culture.
• Analyze digital performance metrics, generate insightful reports, and translate data into actionable strategies for continuous improvement.
• Stay ahead of digital marketing trends, emerging technologies, and competitive landscape, identifying opportunities for innovation and differentiation.
• Develop and implement a robust content strategy that resonates with target audiences across various platforms.
• Manage online reputation and crisis communications, ensuring brand integrity and positive public perception.
• Collaborate with internal teams, including sales, product development, and customer service, to ensure consistent brand messaging and customer experience.
• Oversee the development and maintenance of the company's global website, ensuring it is user-friendly, SEO-optimized, and provides an exceptional online experience.

• Master's degree in Marketing, Communications, Business Administration, or a related field.
• 10+ years of progressive experience in digital marketing and communications, with at least 5 years in a leadership role, preferably within the hospitality or travel industry.
• Demonstrated success in developing and executing global digital marketing strategies that have driven significant business results.
• Expertise in SEO, SEM, social media marketing, content marketing, email marketing, and performance analytics.
• Strong understanding of digital marketing tools and platforms (e.g., Google Analytics, Adobe Marketing Cloud, HubSpot, Salesforce Marketing Cloud).
• Exceptional leadership, team management, and cross-functional collaboration skills.
• Outstanding communication, presentation, and storytelling abilities, with a knack for crafting compelling narratives.
• Creative thinker with a data-driven approach to decision-making.
• Proven ability to manage complex projects and budgets in a remote environment.
• Experience working with international markets and diverse cultural audiences.

• Develop and implement integrated digital marketing strategies to achieve business objectives.
• Manage and optimize global paid advertising campaigns (Google Ads, social media ads).
• Oversee SEO strategies to improve organic search rankings and traffic.
• Develop and execute content marketing plans, including blog posts, articles, and website copy.
• Manage social media presence and engagement across relevant platforms.
• Design and execute email marketing campaigns for customer acquisition and retention.
• Analyze campaign performance data and provide actionable insights and recommendations.
• Manage the digital marketing budget and ensure optimal allocation of resources.
• Collaborate with product, sales, and design teams to ensure brand consistency and campaign alignment.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Lead and mentor junior marketing team members in a remote setting.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 6 years of progressive experience in digital marketing, with a proven track record of managing international campaigns.
• In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing platforms.
• Proficiency in using analytics tools such as Google Analytics, SEMrush, etc.
• Experience with marketing automation platforms and CRM systems.
• Strong analytical and problem-solving skills, with a data-driven approach.
• Excellent written and verbal communication skills.
• Demonstrated ability to manage budgets and measure ROI.
• Experience working in a remote environment and leading distributed teams is a significant advantage.

• Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree preferred.
• Minimum of 6-8 years of progressive experience in digital marketing strategy and execution.
• Demonstrated expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising (Facebook, Instagram, LinkedIn), email marketing platforms, and content management systems (CMS).
• Proficiency in marketing analytics tools such as Google Analytics, Adobe Analytics, and various social media analytics platforms.
• Experience with A/B testing, conversion rate optimization (CRO), and marketing automation tools.
• Strong understanding of customer journey mapping and audience segmentation.
• Excellent written and verbal communication skills, with the ability to craft persuasive marketing copy.
• Proven ability to manage large marketing budgets and optimize campaign performance.
• Strategic thinking and problem-solving capabilities.
• Ability to work independently and collaboratively in a remote team setting.
• Up-to-date knowledge of the latest digital marketing trends and technologies.