163 Go To Market Strategy jobs in India

Go-to-Market Strategy

Hyderabad, Andhra Pradesh Chiselon Technologies Pvt Ltd

Posted 23 days ago

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Job Description

hybrid,full-time



Job Overview

We are looking for an experienced Senior professional to join our team in Hyderabad as a Go to Market Strategy Specialist. This full-time hybrid role requires a proven track record in strategic planning and implementation within the IT industry, with 4 to 6 years of relevant experience, focusing on designing and implementing successful go-to-market (GTM) strategies tailored to specific business needs and market demands.


Qualifications and Skills

  • Extensive experience in market analysis with the ability to interpret complex data and make informed strategic decisions.
  • Proficiency in gathering competitive intelligence to understand market trends and positioning strategies effectively.
  • Strong skills in product positioning that ensure alignment with market demands and customer needs.
  • Expertise in data-driven decision making which emphasizes the use of analytics to drive strategy development.
  • In-depth knowledge of customer segmentation to tailor marketing strategies according to target audiences.
  • Experience with ZoomInfo SalesOS for optimizing sales and marketing efforts through data-driven insights.
  • Familiarity with CPQ software to streamline the proposal process and enhance sales efficiency.
  • The ability to work effectively in a hybrid work environment, balancing both remote and in-office tasks.
  • SFDC (Salesforce.com) (Mandatory skill) to manage and optimize customer relationships and marketing efforts.


Roles and Responsibilities

  • Develop and execute comprehensive go-to-market strategies that align with the companys overall business objectives.
  • Analyze market trends and competitive landscapes to identify opportunities for growth and differentiation.
  • Collaborate with cross-functional teams including sales, marketing, and product development to implement GTM plans effectively.
  • Monitor and measure the effectiveness of go-to-market strategies to continually optimize performance and outcomes.
  • Utilize market analysis data to refine customer segmentation and target potential markets with tailored strategies.
  • Drive product positioning and messaging strategies to ensure they resonate with target customer segments.
  • Implement data-driven decision making processes to enhance strategic planning and execution quality.
  • Provide leadership in competitive intelligence efforts and prepare reports that guide strategic decisions.
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Senior Brand Manager - Market Strategy

380001 Ahmedabad, Gujarat ₹1000000 Annually WhatJobs

Posted 11 days ago

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Job Description

full-time
Our client, a leading multinational Fast-Moving Consumer Goods (FMCG) company, is seeking an experienced Senior Brand Manager to spearhead market strategy and brand development initiatives. This is a fully remote position, offering the flexibility to work from anywhere while driving the growth of key consumer brands. You will be responsible for developing and executing comprehensive brand strategies, understanding consumer insights, and leading cross-functional teams to achieve ambitious market share and revenue objectives. The ideal candidate will possess a deep understanding of consumer behavior, strong marketing acumen, and a proven ability to drive brand growth in competitive markets.

Key Responsibilities:
  • Develop and implement annual and long-term brand strategies, including positioning, messaging, and go-to-market plans for assigned FMCG brands.
  • Conduct thorough market research and consumer analysis to identify key trends, unmet needs, and opportunities for brand differentiation.
  • Translate consumer insights into actionable marketing initiatives and product development strategies.
  • Manage the brand's P&L, setting targets for volume, market share, and profitability, and driving initiatives to achieve them.
  • Lead cross-functional teams, including sales, product development, advertising agencies, and digital marketing, to ensure integrated brand execution.
  • Oversee the development and execution of integrated marketing campaigns across various channels (digital, ATL, BTL).
  • Manage brand budgets effectively, optimizing spend for maximum ROI.
  • Monitor competitor activities and market dynamics, recommending strategic adjustments as needed.
  • Develop and present compelling business cases and brand plans to senior leadership.
  • Ensure brand consistency and integrity across all consumer touchpoints.
  • Lead innovation pipeline development for new products and line extensions.
Qualifications:
  • MBA or Master's degree in Marketing, Business Administration, or a related field.
  • Minimum of 7 years of progressive experience in brand management, preferably within the FMCG sector.
  • Proven track record of successfully launching and growing consumer brands.
  • Deep understanding of consumer insights, market segmentation, and brand positioning.
  • Strong analytical skills with the ability to interpret complex data and translate it into strategic actions.
  • Excellent project management and cross-functional team leadership skills.
  • Proficiency in digital marketing strategies and execution.
  • Outstanding communication, presentation, and negotiation skills.
  • Ability to work independently and thrive in a remote, fast-paced environment.
  • Demonstrated experience in managing P&Ls and driving profitable growth.
  • Creativity and a passion for understanding and connecting with consumers.
This role offers the unique advantage of remote work combined with the opportunity to significantly impact global consumer brands. Our client provides a competitive compensation package, performance incentives, and extensive professional development opportunities.
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FMCG Brand Manager - Market Strategy

110001 Delhi, Delhi ₹75000 Monthly WhatJobs

Posted 22 days ago

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Job Description

full-time
A leading Fast-Moving Consumer Goods (FMCG) company is seeking an innovative and results-driven Brand Manager to lead their market strategy initiatives in **Delhi, Delhi, IN**. This role is critical in developing and executing successful brand plans that drive market share, consumer engagement, and revenue growth. The ideal candidate will have a deep understanding of the FMCG landscape, a passion for consumer insights, and a proven ability to develop impactful marketing campaigns. Responsibilities include conducting market research and competitor analysis, developing brand positioning and messaging, creating integrated marketing plans across various channels (digital, ATL, BTL), and managing the marketing budget effectively. You will collaborate closely with sales, product development, and agency partners to ensure seamless execution of brand strategies. Performance tracking and reporting on key brand metrics, such as sales volume, market share, and brand equity, are essential. The ability to analyze market trends and consumer behavior to identify new opportunities for brand growth is crucial. This hybrid role offers a flexible work arrangement, blending remote work efficiency with essential in-office collaboration for strategic planning and team alignment in **Delhi, Delhi, IN**. We are looking for a creative thinker with strong analytical and project management skills, capable of translating insights into actionable marketing plans. A Bachelor's or Master's degree in Marketing, Business Administration, or a related field, with a minimum of 5 years of experience in brand management within the FMCG sector, is required. Experience with digital marketing and e-commerce platforms is highly desirable. If you are a strategic marketer eager to make a significant impact on well-known brands, we encourage you to apply.
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Senior FMCG Brand Manager - Market Strategy

500001 Shaikpet, Andhra Pradesh ₹1950000 Annually WhatJobs

Posted 11 days ago

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Job Description

full-time
Our client, a prominent leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a highly strategic and results-oriented Senior FMCG Brand Manager. This critical role is fully remote, allowing you to shape brand direction and market strategies from your ideal location.

As a Senior Brand Manager, you will be responsible for developing and executing comprehensive brand strategies to drive market share, revenue growth, and brand equity. You will manage all aspects of brand planning, including market research, product positioning, marketing communications, and new product development. Your deep understanding of consumer behavior, market dynamics, and competitive landscapes will be essential for success. You will lead cross-functional teams to ensure consistent brand messaging and execution across all touchpoints.

Key Responsibilities:
  • Develop and implement annual brand plans, including marketing objectives, strategies, and budgets.
  • Conduct in-depth market analysis, consumer insights research, and competitive intelligence gathering.
  • Define product positioning, value propositions, and key messaging for target audiences.
  • Oversee the development and execution of integrated marketing campaigns across ATL, BTL, and digital channels.
  • Collaborate with product development teams on new product launches and line extensions.
  • Manage brand P&L, monitor sales performance, and identify opportunities for growth.
  • Lead and motivate cross-functional teams (sales, marketing, R&D, supply chain) to ensure cohesive brand execution.
  • Manage agency relationships (advertising, PR, digital) to deliver best-in-class creative and execution.
  • Analyze brand performance metrics and provide regular reports and recommendations to senior management.
  • Stay abreast of industry trends, consumer behavior shifts, and emerging market opportunities.

The ideal candidate will possess an MBA or equivalent degree in Marketing or a related field, with a minimum of 5-7 years of progressive brand management experience within the FMCG industry. Proven track record of successfully launching and growing brands in competitive markets is essential. Strong analytical skills, excellent strategic thinking capabilities, and a deep understanding of consumer insights are required. Exceptional communication, presentation, and leadership skills are mandatory for managing cross-functional teams and stakeholders in a remote environment. Experience with market research methodologies and financial analysis related to brand performance is crucial. A creative mindset coupled with a data-driven approach to decision-making is highly valued.
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Senior FMCG Brand Manager - Remote Market Strategy

520001 Krishna, Andhra Pradesh ₹85000 Annually WhatJobs

Posted 10 days ago

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Job Description

full-time
Our client is seeking a dynamic and strategic Senior FMCG Brand Manager to drive brand growth and market presence. This is a fully remote position, empowering you to shape brand strategies from anywhere in India. You will be responsible for developing and executing comprehensive brand plans, including market analysis, product positioning, marketing campaigns, and P&L management for assigned FMCG products. Your role will involve understanding consumer insights, identifying market opportunities, and translating them into actionable marketing strategies that resonate with the target audience. You will collaborate closely with cross-functional teams, including sales, product development, R&D, and advertising agencies, to ensure brand consistency and successful product launches. A deep understanding of the FMCG sector, consumer behavior, and modern marketing techniques is essential. The ideal candidate will have a proven track record of successful brand management, demonstrated by increased market share, revenue growth, and brand equity. Experience in digital marketing, social media engagement, and e-commerce strategies within the FMCG space will be highly advantageous. You will analyze sales data, monitor competitive activities, and adjust strategies to maintain a competitive edge. The ability to manage budgets, lead projects, and influence stakeholders effectively is critical.

Responsibilities:
  • Develop and implement innovative brand strategies for FMCG products to drive market share and revenue growth.
  • Conduct in-depth market research, consumer analysis, and competitive landscape assessments.
  • Define product positioning, messaging, and branding guidelines.
  • Plan and execute integrated marketing campaigns across various channels (advertising, digital, PR, in-store).
  • Manage the brand's P&L, ensuring profitability and effective budget allocation.
  • Lead new product development initiatives from concept to launch.
  • Collaborate with sales teams to ensure effective go-to-market strategies and support.
  • Work with advertising and creative agencies to develop compelling marketing materials.
  • Monitor brand performance metrics, sales data, and market trends.
  • Identify opportunities for brand innovation and expansion into new markets or categories.
  • Manage relationships with external partners and vendors.
  • Stay abreast of industry trends, consumer behavior shifts, and emerging technologies in FMCG marketing.
  • Ensure brand consistency across all consumer touchpoints.
  • Develop and deliver compelling presentations on brand strategies and performance.
  • Foster a strong understanding of the brand within the organization.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • Minimum of 6 years of progressive experience in brand management within the FMCG sector.
  • Proven success in developing and executing strategic brand plans and marketing campaigns.
  • Deep understanding of FMCG consumer behavior, market dynamics, and distribution channels.
  • Experience in P&L management and budget forecasting.
  • Strong analytical skills with the ability to interpret sales data and market research.
  • Excellent communication, presentation, and interpersonal skills.
  • Demonstrated ability to lead cross-functional teams and manage projects effectively.
  • Experience with digital marketing, social media strategy, and e-commerce is highly desirable.
  • Creativity and a passion for building strong consumer brands.
  • Proficiency in market analysis tools and software.
This fully remote position is ideal for a brand leader looking to impact the FMCG market from **Vijayawada, Andhra Pradesh, IN**, and beyond.
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Market Director Revenue Strategy

Indore, Madhya Pradesh Marriott

Posted today

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Job Description

**Additional Information**
**Job Number**
**Job Category** Revenue Management
**Location** Indore Marriott Hotel, H-2, Scheme No 54, Indore, Madhya Pradesh, India, VIEW ON MAP ( Full Time
**Located Remotely?** N
**Position Type** Management
No Standard Job Description Available.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
Marriott Hotels strive to elevate the art of hospitality, innovating at every opportunity while keeping the comfort of the oh-so-familiar all around the globe. As a host with Marriott Hotels, you will help keep the promise of "Wonderful Hospitality. Always." by delivering thoughtful, heartfelt, forward-thinking service that upholds and builds upon this living legacy. With the name that's synonymous with hospitality the world over, we are proud to welcome you to explore a career with Marriott Hotels. In joining Marriott Hotels, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.
JW Marriott is part of Marriott International's luxury portfolio and consists of more than 100 beautiful properties in gateway cities and distinctive resort locations around the world. JW believes our associates come first. Because if you're happy, our guests will be happy. JW Marriott associates are confident, innovative, genuine, intuitive, and carry on the legacy of the brand's namesake and company founder, J.Willard Marriott. Our hotels offer a work experience unlike any other, where you'll be part of a community and enjoy true camaraderie with a diverse group of co-workers. JW creates opportunities for training, development, recognition and most importantly, a place where you can pursue your passions in a luxury environment with a focus on holistic well-being. Treating guests exceptionally starts with the way we take care of our associates. That's The JW Treatment. In joining JW Marriott, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.
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Product Strategy & Market Intelligence

Mumbai, Maharashtra Mayfair Housing

Posted 5 days ago

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Job Description

At Mayfair Housing , we are entering an exciting phase of growth, expanding our footprint across Mumbai’s evolving real estate landscape. To strengthen our strategic core, we are seeking a seasoned professional from the Real Estate industry who can shape the future direction of our products, brands, and customer strategies. This role goes beyond traditional research or marketing—it is about integrating market intelligence, consumer insights, design thinking, and strategic foresight to influence every business decision. The individual will act as a strategic advisor to leadership, driving informed decisions around product concept, pricing, design relevance, branding, and customer segmentation to ensure each development resonates deeply with the market and delivers sustained velocity.


Key Responsibilities

Strategic Product Planning & Positioning.

  • Define and refine product strategies aligned with organizational growth goals and market realities.
  • Partner with design, architectural, and project teams to ensure product configurations, amenities, and unit mix reflect consumer needs and competitive differentiation.
  • Position each product uniquely within its sub-market to ensure strong customer resonance and absorption.

Pricing Strategy & Commercial Intelligence.

  • Develop robust pricing frameworks considering demand elasticity, competitor pricing, project lifecycle, and brand perception.
  • Monitor market trends, absorption velocity, and customer buying patterns to suggest pricing revisions and incentive strategies.
  • Partner with sales teams to co-create pricing playbooks that balance profitability and market competitiveness.

Market Research & Competitive Analysis.

  • Lead continuous and in-depth research on market trends, customer expectations, and emerging lifestyle patterns.
  • Create a structured intelligence system capturing micro-market movements, new launches, absorption rates, and developer strategies.
  • Evaluate competitor products from design, specification, pricing, and brand perspectives to identify differentiators for Mayfair.

Brand Positioning & Communication Strategy.

  • Translate insights into compelling brand narratives and product communication themes.

Collaborate with the marketing and brand teams to ensure consistent storytelling across digital, on-ground, and customer touchpoints

  • Drive thought leadership initiatives, enhancing Mayfair’s brand equity and emotional connect with customers.

Customer Segmentation & Behavioural Insights.

  • Define and segment customer personas for each product typology and price band.
  • Map buyer journeys, triggers, and barriers to optimize communication and sales strategies.
  • Use data-driven insights to personalize customer engagement and elevate customer experience.

Business Analytics & Performance Review.

  • Build dashboards and analytics frameworks for leadership to monitor project performance, lead velocity, and ROI metrics.
  • Evaluate campaign performance, product absorption, and customer feedback to refine ongoing strategies.
  • Act as a bridge between data and decision-making—translating analytics into actionable business moves.

Strategic Advisory & Cross-Functional Collaboration.

  • Work closely with the Chairman’s and Managing Directors’ office to drive alignment between strategy and execution.
  • Partner with Design, Sales, Finance, and Marketing teams to ensure end-to-end consistency in market approach.
  • Advise leadership on emerging market opportunities, risks, and consumer shifts impacting long-term planning.

Key Performance Indicator.

  • Product absorption vs. targets.
  • Pricing realization vs. planned benchmarks.
  • Competitive intelligence quality and utilization.
  • Brand recall, engagement, and campaign reach.
  • Conversion rate by customer segment and typology.
  • Timeliness and accuracy of dashboards & analytics reports.
  • Strategic initiative success and cross-functional alignment.
  • ROI on marketing and pricing interventions.
  • Lead velocity and sales cycle reduction.
  • Customer satisfaction and feedback scores.


Qualification.

  • MBA / Postgraduate in Marketing, Strategy, or Real Estate Management from a reputed institute.


Knowledge.

  • Real estate market trends (macro & micro).
  • Product development and lifecycle strategy.
  • Consumer behaviour and buyer psychology.
  • Pricing frameworks and elasticity modelling.
  • Competitor benchmarking (design, specs, pricing).
  • Brand architecture and narrative strategy.


Skills.

  • Strategic product planning and market positioning.
  • Price modelling and scenario analysis.
  • Quantitative and qualitative market research.
  • Customer journey mapping and persona definition.
  • Brand storytelling and communication design.


Experience.

  • 10–15 years in strategy, product planning, consulting, or market intelligence within the real estate or allied consumer sectors.


Key Behavioural Competencies.

  • Strategic foresight and long-term thinking.
  • Customer-centric mindset and empathy.
  • Analytical rigor and attention to detail.
  • Commercial and financial acumen.
  • Agility in dynamic market conditions.
  • High ownership and accountability.
  • Influencing without authority.
  • Collaborative approach and cross-team integration.
  • Creativity and innovation in solutioning.
This advertiser has chosen not to accept applicants from your region.
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Market Director-Revenue Strategy-(Hyderabad and Vizag)

Hyderabad, Andhra Pradesh Marriott

Posted 2 days ago

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Job Description

**Additional Information**
**Job Number**
**Job Category** Revenue Management
**Location** Sheraton Hyderabad Hotel, 115/1 Nanakramguda, Financial District, Hyderabad, Telangana, India, VIEW ON MAP ( Full Time
**Located Remotely?** N
**Position Type** Management
No Standard Job Description Available.
_Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law._
When you join the Sheraton family, you become a member of its global community. We've been a place to gather and connect since 1937. At Sheraton, associates create a sense of belonging in more than 400 communities around the world. We invite, we welcome, and we connect guests through engaging experiences and thoughtful service. If you're a team player who is excited to deliver a meaningful guest experience, we encourage you to explore your next career opportunity with Sheraton. Join us on our mission to be 'The World's Gathering Place'. In joining Sheraton Hotels & Resorts, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.
This advertiser has chosen not to accept applicants from your region.

MARKET DIRECTOR OF REVENUE STRATEGY

Chennai, Tamil Nadu Marriott

Posted 2 days ago

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Job Description

**Additional Information**
**Job Number**
**Job Category** Revenue Management
**Location** Sheraton Grand Chennai Resort & Spa, 280 ECR, Vedanamelli, Chennai, Tamil Nadu, India, VIEW ON MAP ( Full Time
**Located Remotely?** N
**Position Type** Management
**JOB SUMMARY**
Leads inventory management and analysis activities and staff in a given hotel or multi-property market. Manages pricing, positioning and inventory for hotel or hotels within area of purview. Monitors all processes associated with demand, revenue, inventory, forecasting and opportunity analysis. Develops and recommends sales strategy for pricing of the transient customer, wholesale, and group segments. Identifies new revenue opportunities and effectively communicates sales strategy and pricing to all key stakeholders. Acts as primary contact and maintains productive relationships with all stakeholders, including hotel General Managers, sales leaders, franchisees and owners.
**CANDIDATE PROFILE**
**Education and Experience**
A degree in a relevant business discipline preferred or demonstration of equivalent work experience.
**CORE WORK ACTIVITIES**
**Managing Revenue Management Projects and Strategy**
- Determines sales strategy, evaluates effectiveness and prepares historical and future analysis of revenue and profit opportunities.
- Monitors the annual pricing process for transient, group and catering rooms, and function space.
- Establishes and maintains effective dynamic and rational pricing strategies for rooms and function space.
- Develops and executes the hotel(s) strategic plan(s).
- Prepares sales strategy meeting agenda, monitors preparation of supporting documentation and leads property meetings.
- Establishes long-range objectives and specifies the strategies and actions to achieve them.
- Works closely with Sales and Marketing for business opportunities and aims to increase profitability of the organization.
- Manages room authorizations, rates and restrictions.
- Utilizes brand's revenue management systems and tools to ensure that revenue and profit are maximized.
- Prepares budgets for transient, group and catering.
- Updates market knowledge and aligns strategies and approaches accordingly.
- Serves as a demand expert for team members, GMs, and regional stakeholders
- Verifies that sales strategies and rate restrictions are communicated, implemented and modified as market conditions fluctuate.
- Promotes and protects brand integrity and positioning.
- Participates in quarterly regional reviews.
- Utilizes interpersonal and communication skills to lead, influence, and encourage others; advocates sound financial/business decision making; demonstrates honesty/integrity; leads by example.
- Attends meetings to plan, organize, prioritize, coordinate and manage activities and solutions.
- Verifies property diagnostic processes (PDP) are used to maximize revenue and profits.
- Demonstrates knowledge of job-relevant issues, products, systems, and processes.
- Explores opportunities that drive profit, create value for clients, and encourage innovation; challenges existing processes/systems/products to make improvements.
- Thinks creatively and practically to develop, execute and implement new business plans.
- Develops 6-month, 12-month and 2-year strategic action plans for management of property room and catering revenues.
- Performs regular quality checks to verify strategies are implemented correctly and producing desired results, ensuring any gaps are identified and addressed.
**Analyzing and Reporting Revenue Management Data**
- Actively participates in the weekly and long range forecasts.
- Compiles information, analyzes and monitors actual sales against projected sales.
- Identifies the underlying principles, reasons, or facts of information by breaking down information or data into separate parts.
- Analyzes information and evaluates results to choose the best solution and solve problems.
- Uses computers and computer systems (including hardware and software) to, set up functions, enter data, or process information.
- Generates and provides accurate and timely results in the form of reports, presentations, etc.
- Prepares forecasts of revenue, profit, demand and occupancy for rooms for prescribed timeframes.
- Prepares revenue and profit opportunity analysis.
- Provides revenue analysis functional expertise and leadership to general managers, property leadership teams and sales leaders.
- Compiles information, analyzes and monitors actual sales against projected sales.
- Assists with account diagnostics process and validates conclusions.
- Analyzes period end and other available systems data to identify trends, future need periods and obstacles to achieving goals.
- Checks distribution channels regularly for hotel positioning, information accuracy and competitor positioning
**Building Successful Relationships**
- Develops and manages internal and external key stakeholder relationships.
- Provides targeted and timely communication of results, achievements and challenges to all stakeholders.
- Informs and/or updates the executives, the peers and the subordinates on relevant information in a timely manner.
- Develops strong partnerships and relationship with regional team members to successfully achieve regional goals and priorities.
**Managing and Conducting Human Resources Activities**
- Interviews and hires employees with the appropriate skills to meet the business needs of the operation.
- Develops, implements, and maintains a departmental orientation program for employees to receive the appropriate new hire training to successfully perform their job.
- Uses all available on the job training tools for employees.
- Communicates performance expectations in accordance with job descriptions for each position and monitors progress.
- Conducts employee performance appraisals according to Standard Operating Procedures.
- Establishes and maintains open, collaborative relationships with employees and verifies employees do the same within the team.
- Solicits feedback, utilizes an "open door" policy and reviews employee satisfaction results to identify and address employee problems and concerns on a continuous bases.
- Verifies regular on-going communication is happening in all areas of responsibility to create awareness of business objectives and communicate expectations, recognize performance and produce desired business results.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
When you join the Sheraton family, you become a member of its global community. We've been a place to gather and connect since 1937. At Sheraton, associates create a sense of belonging in more than 400 communities around the world. We invite, we welcome, and we connect guests through engaging experiences and thoughtful service. If you're a team player who is excited to deliver a meaningful guest experience, we encourage you to explore your next career opportunity with Sheraton. Join us on our mission to be 'The World's Gathering Place'. In joining Sheraton Hotels & Resorts, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.
This advertiser has chosen not to accept applicants from your region.

Product Strategy and Market Intelligence

Mumbai, Maharashtra Mayfair Housing

Posted 5 days ago

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Job Description

Roles and Responsibilities:

1. Strategic Product Planning & Positioning

• Define and refine product strategies aligned with organizational growth goals and market realities.

• Partner with design, architectural, and project teams to ensure product configurations, amenities, and unit mix reflect consumer needs and competitive differentiation.

• Position each product uniquely within its sub-market to ensure strong customer resonance and absorption.

2. Pricing Strategy & Commercial Intelligence

• Develop robust pricing frameworks considering demand elasticity, competitor pricing, project lifecycle, and brand perception.

• Monitor market trends, absorption velocity, and customer buying patterns to suggest pricing revisions and incentive strategies.

• Partner with sales teams to co-create pricing playbooks that balance profitability and market competitiveness.

3. Market Research & Competitive Analysis

• Lead continuous and in-depth research on market trends, customer expectations, and emerging lifestyle patterns.

• Create a structured intelligence system capturing micro-market movements, new launches, absorption rates, and developer strategies.

• Evaluate competitor products from design, specification, pricing, and brand perspectives to identify differentiators for Mayfair.

4. Brand Positioning & Communication Strategy

• Translate insights into compelling brand narratives and product communication themes.

• Collaborate with the marketing and brand teams to ensure consistent storytelling across digital, on-ground, and customer touchpoints.

• Drive thought leadership initiatives, enhancing Mayfair’s brand equity and emotional connect with customers.

5. Customer Segmentation & Behavioural Insights

• Define and segment customer personas for each product typology and price band.

• Map buyer journeys, triggers, and barriers to optimize communication and sales strategies.

• Use data-driven insights to personalize customer engagement and elevate customer experience.

6. Business Analytics & Performance Review

• Build dashboards and analytics frameworks for leadership to monitor project performance, lead velocity, and ROI metrics.

• Evaluate campaign performance, product absorption, and customer feedback to refine ongoing strategies.

• Act as a bridge between data and decision-making—translating analytics into actionable business moves.

7. Strategic Advisory & Cross-Functional Collaboration

• Work closely with the Chairman’s and Managing Directors’ office to drive alignment between strategy and execution.

• Partner with Design, Sales, Finance, and Marketing teams to ensure end-to-end consistency in market approach.

• Advise leadership on emerging market opportunities, risks, and consumer shifts impacting long-term planning.

This advertiser has chosen not to accept applicants from your region.

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