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Analyst - Growth and Strategy Execution

About Axience

• Axience is a professional business services firm, established with a credo of delivering “Integrated Bespoke Solutions” for our clients. Our vision is to "Impact our clients, colleagues and community with innovation, insight and empathy
• We provide high quality bespoke and boutique-style financial and business research services and have established ourselves as a well-regarded research firm with a strong clientele, board and management team
• Our main offices are located in Mumbai (India) with extended sales and execution capabilities in UAE, Canada and we plan to ramp up our teams in these places and farther
• We seek to hire and develop talent which is our industries best in quality, efficiency, ambition and enthusiasm

Position

• Axience is seeking an Analyst – Growth & Strategy Execution who will sit at the intersection of business development, strategic growth planning, and execution. Though related to pre-sales and lead generation, this role is more strategic than typical pre-sales: you will help shape growth plans, monitor strategy implementation, analyze market dynamics, and support Axience’s expansion. You will turn strategy into action, coordinate with cross-functional teams, and ensure that growth initiatives are tracked, adapted and scaled.

Key Responsibilities

Pre-Sales & Business Development Support

• Be part of pre-sales/business development and inside sales team in prospect research, campaign management and execution
• Understand Axience pre-sales and business development process in detail and be responsible for managing/co-managing a team of fixed and moving resources including interns and full-time staff
• Lead generation by building prospect lists using databases / LinkedIn / web-based information
• Execute inside-sales by reviewing existing sales databases, past meetings and contacts and understanding accounts
• Generate new leads based on themes, segments and news flows
• Conduct email outreach campaigns to set up calls / meetings
• Assist in preparation for and follow-up on meetings
• Maintain, manage, update and disseminate various collateral including brochures, presentations, templates and others
• Track metrics: conversion rates, lead funnel performance, win/loss analyses

Growth Strategy Development

• Contribute to formulating growth plans
• Help define KPIs and OKRs for growth initiatives.

Execution & Operationalization

• Help project-manage strategic initiatives: set timelines, coordinate between teams
• Monitor execution: track progress vs targets, suggest course corrections

Strategic Reporting & Insights

• Produce regular dashboards and reports for leadership
• Generate insights from internal and external sources 

Qualifications & Skills

Experience and Background

• International exposure and/or professional experience (early-career candidates returning to India welcome), or
• Strong BD experience in KPO/financial data platforms (e.g., Bloomberg, FactSet, PitchBook), or
• Evidence of exceptional desk-based efficiency plus market savvy.

Education

• Strong Bachelor’s/Master’s from top programs (business, law, liberal arts, economics, analytics, etc.).
• Among the top communicators (written/verbal and logical)
• High attention to detail, analytical rigor, speed and efficiency.
• Comfortable with ambiguity; proactive, collaborative, and results-oriented.
• Willingness to go the extra mile when needed.

What You Will Gain

• Exposure to strategic growth planning and real execution .
• Close collaboration with senior leadership and visibility into decision-making.
• Deep understanding of Axience business segments and value propositions.
• A visible track record across sales, growth, and strategy execution.
• Competitive salary, performance bonuses, and travel opportunities

Contact

If you have the qualification, experience, and passion for the role mentioned above then please apply with a detailed custom cover letter on linkedin (LINK) or at While sending application please clearly mention the subject as: “Name: Location: Job-title” for example: “Donald Modi: Kolkata: Pre-MBA Associate” where Location is your current location.

Wesolveforyou is a team of strategy-driven professionals who help businesses accelerate sales exponentially. It takes an Omni Channel approach to diversify online and offline channels and optimizes sales strategies for expansion and growth. Our services include diversifying brand presence, boosting sales via Omni Channel approach, optimizing sales strategies, helping businesses reduce marketing and sales expenses, and effectively positioning their products for target customers.

Role Overview:

We are seeking a dynamic and results-oriented Business Development to join our team. The ideal candidate should understand the strategies involved to improve online and offline sales for a brand. As a Senior Business Development, you will play a key role in driving the growth of our agency by acquiring new clients and nurturing existing relationships.

Key Responsibilities:

• Identify, prospect, and close new business opportunities in the digital marketing and offline partnerships.
• Driving business growth and optimizing P&L performance to enhance revenue and streamline operations.
• Developing and implementing brand, industry, and marketing strategies—including onboarding, positioning, and scaling for new brands.
• Building and managing strategic partnerships and vendor networks to scale operations and fast-track market expansion.
• Design and develop engaging PowerPoint presentations for company profiles and client case studies
• Understand client needs and offer suitable sales-oriented solutions.
• Collaborate with the marketing and technical teams to create customized proposals and presentations for potential clients.
• Stay updated with industry trends, marketing strategies, and emerging offline avenues to provide insights to clients.
• Prepare and present regular progress reports and forecasts and performance updates to management.

Qualification & Skills:

• 3+ years of experience in a business development/sales. Agency background is mandatory.
• Proficiency in Canva and Microsoft PowerPoint, with the ability to create visually appealing designs.
• Proven track record in generating new business and successfully closing client deals.
• Strong understanding of digital marketing services, including SEO, PPC, social media marketing, content marketing, and web development.
• Proven experience in P&L management, revenue optimization, and business scaling.
• Excellent communication, negotiation, and presentation skills.
• Understanding of offline distribution line for B2C brands will be given preference.

• Develop and execute comprehensive e-commerce strategies to achieve sales targets and key performance indicators (KPIs).
• Manage and optimize the online store, including product listings, website content, and user experience (UX).
• Oversee all digital marketing activities, including SEO, SEM, email marketing, and social media advertising campaigns.
• Analyze website traffic, sales data, and customer behavior to identify trends and areas for improvement.
• Develop and implement strategies to increase customer acquisition, conversion rates, and customer lifetime value.
• Collaborate with the marketing team to create engaging content and social media campaigns that drive traffic and conversions.
• Manage relationships with e-commerce platform providers, payment gateways, and other third-party vendors.
• Stay current with industry best practices, emerging e-commerce technologies, and competitive landscape.
• Lead and mentor a team of e-commerce specialists, fostering a culture of innovation and continuous improvement.
• Prepare regular reports on e-commerce performance, providing insights and recommendations to senior management.

• Develop and implement integrated marketing strategies and brand plans to achieve volume, market share, and profitability objectives.
• Conduct in-depth market research and consumer analysis to identify unmet needs, emerging trends, and competitive threats.
• Translate consumer insights into actionable brand initiatives and product development opportunities.
• Manage the brand's P&L, including forecasting, budgeting, and optimizing marketing spend across various channels.
• Collaborate with cross-functional teams, including sales, product development, R&D, and supply chain, to ensure successful brand execution.
• Develop and manage above-the-line (ATL) and below-the-line (BTL) marketing campaigns, advertising, promotions, and digital marketing initiatives.
• Monitor brand performance metrics, analyze sales data, and provide regular reports with actionable recommendations.
• Drive innovation pipeline and product launches, ensuring alignment with brand strategy and market demands.
• Build and maintain strong relationships with advertising agencies, media partners, and other external stakeholders.
• Champion the brand vision and ensure consistent brand messaging across all touchpoints.
• Identify opportunities for geographic expansion and new market penetration.
• Stay abreast of industry best practices, competitor activities, and consumer behavior shifts within the FMCG sector.

• MBA or equivalent postgraduate degree in Marketing, Business Administration, or a related field.
• Minimum of 6-8 years of progressive brand management experience in the FMCG industry.
• Proven track record of developing and successfully launching brands and executing impactful marketing campaigns.
• Strong analytical skills with the ability to interpret complex data and derive strategic insights.
• Excellent understanding of market research methodologies, consumer segmentation, and brand positioning.
• Demonstrated experience in managing marketing budgets and P&Ls.
• Proficiency in digital marketing strategies and social media engagement.
• Exceptional communication, presentation, and interpersonal skills.
• Ability to work autonomously, manage multiple projects, and collaborate effectively in a remote team environment.
• Creative thinking and problem-solving abilities.
• A passion for consumer brands and understanding consumer behavior.

• Develop and implement a data-driven e-commerce growth strategy aligned with company objectives.
• Oversee all aspects of the e-commerce platform, including website management, user experience, and conversion rate optimization.
• Drive customer acquisition through effective digital marketing channels such as SEO, SEM, social media advertising, and affiliate marketing.
• Develop and execute customer retention strategies, including email marketing, loyalty programs, and personalized customer journeys.
• Analyze e-commerce performance metrics, identify trends, and provide actionable insights to improve sales and profitability.
• Manage the e-commerce budget, allocating resources effectively across various marketing and operational initiatives.
• Collaborate with product, marketing, and customer service teams to ensure a seamless and engaging customer experience.
• Stay abreast of the latest e-commerce trends, technologies, and competitive landscape.
• Lead and mentor a high-performing e-commerce team.
• Identify and evaluate new growth opportunities, including new markets and sales channels.
• Manage relationships with third-party vendors and technology providers.
• Ensure the e-commerce platform is optimized for mobile devices and emerging technologies.

• Develop and implement cutting-edge e-commerce growth strategies and digital marketing plans.
• Analyze website traffic, sales data, and customer behavior to identify trends and opportunities.
• Optimize the online customer journey to improve conversion rates and customer lifetime value.
• Manage and execute paid advertising campaigns (SEM, Social Media Ads) and SEO strategies.
• Oversee social media presence, content strategy, and community engagement.
• Develop and manage CRM programs to enhance customer loyalty and retention.
• Identify and cultivate strategic partnerships to drive e-commerce growth.
• Manage the e-commerce P&L and ensure achievement of revenue targets.
• Stay abreast of the latest e-commerce technologies, trends, and social media innovations.

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
• 8+ years of experience in e-commerce management, digital marketing, and strategy development.
• Proven success in driving online sales growth and managing e-commerce platforms.
• Expertise in SEO, SEM, social media marketing, email marketing, and CRM.
• Strong analytical skills with proficiency in e-commerce analytics tools (e.g., Google Analytics).
• Excellent leadership, communication, and interpersonal skills for remote team management.
• Experience in building and scaling e-commerce businesses.

• Develop and execute comprehensive e-commerce growth strategies.
• Manage and optimize all digital marketing channels (SEO, SEM, Social Media, Email).
• Analyze e-commerce performance metrics and identify areas for improvement.
• Drive customer acquisition, conversion rates, and average order value.
• Oversee website user experience, A/B testing, and conversion rate optimization (CRO).
• Manage the e-commerce P&L and budget effectively.
• Develop and execute online promotional campaigns and product launches.
• Collaborate with marketing, product, and IT teams to ensure seamless operations.
• Stay updated on e-commerce trends, tools, and best practices.
• Monitor competitor activities and market trends to identify strategic opportunities.

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum of 5 years of experience in e-commerce management and digital marketing.
• Proven track record of driving significant online sales growth.
• Strong understanding of SEO, SEM, social media advertising, and email marketing.
• Proficiency in e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
• Expertise in web analytics tools (e.g., Google Analytics) and data interpretation.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Experience with CRO and A/B testing methodologies.
• Strong project management and communication skills.
• Ability to work effectively in a hybrid environment.

• Develop and execute e-commerce growth strategies.
• Manage and optimize the online product catalog and merchandising.
• Analyze website performance, conversion rates, and customer behavior.
• Implement SEO/SEM strategies to drive traffic and sales.
• Oversee platform updates, integrations, and maintenance.
• Collaborate with marketing and IT teams on campaigns and initiatives.
• Ensure a seamless and intuitive customer shopping experience.
• Monitor and report on key e-commerce KPIs.

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum 5 years of experience in e-commerce management or digital marketing.
• Strong understanding of e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
• Proficiency in web analytics tools (e.g., Google Analytics).
• Experience with SEO/SEM and digital advertising.
• Excellent analytical and problem-solving skills.
• Strong understanding of UX/UI principles for e-commerce.