516 Market Analysis jobs in India

Analyst - Technical Market Analysis

Hyderabad, Andhra Pradesh PepsiCo

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Job Description

Overview

This role will lead an R&D GBS Technical Market Analysis team out of Hyderabad and be responsible for coordinating and managing scientific, competitive, market, and desk research activities, consumer testing, and new idea feasibility analysis. This role will support the overall Technical Market Analysis capability and serve as a central access point to in-market R&D teams for the provision of accurate and relevant research outputs.

Responsibilities
  • Act as a POC (point of contact) for R&D market analysis delivery to in-market R&D teams
  • Engage with in-market R&D leads in scoping the initial problem and defining key questions to frameup the research
  • Participate in required GBS governance meetings and provide reports on KPIs and SLAs as needed
  • Ensure all requests are processed, documented, and delivered within defined SLAs
  • Assign the appropriate resources for each project
  • CPG/FMCG/ Food and Beverage/Health and Nutrition/Life Science industry knowledge with systems level thinking and ability to cross reference other industry insights to shape the content that research team puts together
  • Visionary leader with an intent of digitizing and automating research in the future
  • Support in the execution and evolution of playbooks for Technical Market Analysis as needed
  • Lead team in the development of competitor assessments and benchmarking industry profiles and projects including industry trends, challenges, key players, IP, and value chain key points
  • Report to Technical Market Analysis Capability Lead when required
  • Foster and leverage working relationships with other GBS Technical Market Analysis teams in Hyderabad, and other GBS R&D Capabilities, when required
  • Train, mentor, and manage GBS teams of Senior Analysts and Analysts
  • Manage team workload and provide subject matter or market-specific expertise to support in daily execution of (high complexity) research activities when necessary; conduct project deliverable reviews to identify and correct gaps in the research or expected outcomes, actionable insights and recommendations for the stakeholders
  • Ability to multi-task and manage overall 2-3 research requests simultaneously for the stakeholders
  • Oversee and manage scientific, market, and consumer secondary research and analysis synthesis in line with global requests and ad hoc inquiries as required; ability to connect the dots across different requests and previous workstreams. 
  • Develop action plans and organize career path meetings to drive team motivation and increase retention rates
  • Identify potential areas for process improvements and employee upskilling to make recommendations to R&D GBS Leadership for continuous capability development
  • Qualifications
  • Strong understanding of Service Management processes especially business research/ technology-IP intelligence, strategic intelligence for CPG/ FMCG/ Food and Beverage/Health and Nutrition/Life Science industry, detail oriented and self-motivated
  • Decode the business problem and align with the expected outcomes to answer the key questions for stakeholder with advanced analytical research skills to discover insights that will guide strategic decisions
  • Ability to supervise and manage time effectively across multiple priorities and projects requiring a high degree of organizational and communication skills to ensure requests are delivered in a timely manner,
  • Experience working in a large global CPG company, with understanding of the CPG performance outputs and measures
  • Custom market research experience with specific knowledge of relevant subject matter literature resources a plus (technical, patent, food, beverage, ingredient, packaging, equipment, pharma preferably consumer healthcare, health or wellness sciences)
  • Knowledge of market research and analysis tools such as Statista, Mintel, Factiva, Euromonitor, Knovel, MarketLine, Crunchbase, PubMed, Science Direct, Orbit, and others
  • Experience of managing outputs of 2-3 junior analysts
  • Fluent in English
  • Bachelor’s degree required (Chemical Engineering, Food Technology, Pharma or any other science field; Masters degree a plus
  • Efficient oral and written communication
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    Remote Graduate Trainee - Market Analysis

    530003 Visakhapatnam, Andhra Pradesh ₹20000 month WhatJobs

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    Job Description

    intern
    An esteemed organization is offering a unique opportunity for a Remote Graduate Trainee to join their Market Analysis division. This is a fully remote internship, ideal for ambitious recent graduates eager to gain hands-on experience in a corporate environment. The trainee will support the market research team in gathering, analyzing, and interpreting data related to industry trends, competitor activities, and consumer behavior. You will assist in preparing reports and presentations that provide actionable insights for strategic decision-making.

    Key responsibilities include conducting secondary research using various online databases, industry publications, and market intelligence tools. You will help in data collection through surveys or interviews, ensuring data accuracy and integrity. The trainee will also be involved in creating charts, graphs, and dashboards to visualize data effectively. Learning and applying analytical techniques to identify patterns and trends will be a core part of the role. This internship requires strong analytical and quantitative skills, meticulous attention to detail, and proficiency in Microsoft Excel and PowerPoint. Excellent written and verbal communication skills are essential for report writing and team collaboration. Familiarity with market research methodologies and tools is a plus. This is a fantastic chance to develop your skills in a supportive, remote setting, contributing to critical business intelligence efforts for a company with operations near Visakhapatnam, Andhra Pradesh, IN .
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    R&D - Technical Market Analysis

    Hyderabad, Andhra Pradesh PepsiCo

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    Job Description

    Overview

    TThis role will assist an R&D GBS Technical Market Analysis team based out of Hyderabad and be responsible for conducting scientific, competitive, market, and desk research, consumer testing, and new idea feasibility analysis. This role will support the overall Technical Market Analysis capability by coordinating with in-market teams as required for the provision of accurate and relevant research outputs.


    Responsibilities

  • Identifies and defines the objective of a research project and determines the best methods to use to meet those objectives.
  • Perform market analysis, consumer needs identification, and consumer / product / desk research and testing activities in line with global requests and ad hoc inquiries as required
  • Compiles data related to competitor’s product, strategies, channel dynamics, sales, marketing, R&D or distribution methods
  • Perform benchmarking of R&D capabilities against other CPG/FMCG/ Food and Beverage/Health and Nutrition/Life Science industry peers (global and local companies)
  • Summarize and analyze data and makes recommendations related to research findings
  • Ensure all requests are processed, documented, and delivered within defined SLAs
  • Reports findings, complete with graphs illustrating data and written text explaining complex findings
  • Appetite to scan through scientific research, search patents and draw out trends and technical direction of a functional area
  • Conduct new idea feasibility analysis to generate insights for the advancement of R&D
  • Delivers reports and presentation of findings in a concise, structured and story-telling way to executive leadership
  • Foster and leverage working relationships with other GBS Technical Market Analysis teams in Hyderabad
  • Identify potential areas for process improvements and employee upskilling to make recommendations to Technical Market Analysis team lead for continuous capability / employee development

  • Qualifications

  • Academic: Bachelor’s degree required (Chemical Engineering, Food Technology, Pharma or any other science field; Master's degree a plus (MBA, MLS, MLIS, or any other science field
  • Requirements:

  • Proficient with Microsoft Office Suite
  • Detail-oriented, business problem solving and logical reasoning skills, advanced analytical research skills to discover insights that will guide strategic decisions for business
  • Strong organizational and communication skills to deliver and report on outputs and insights discovered from conducted scientific research and analysis
  • Understanding of Service Management processes
  • Ability to manage time effectively across multiple priorities and projects to ensure requests are delivered in a timely manner
  • Experience working in a large global CPG / FMCG/ Food and Beverage/Health and Nutrition company, with understanding of the CPG performance outputs and measures
  • Exposure to MS PowerPoint, MS Excel and MS Word
  • Fluent in English
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    Market Risk Analysis and Control, AVP

    Pune, Maharashtra Deutsche Bank

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    Job Description

    Description

    Market and Valuation Risk Management (MVRM) provides an independent view of market risks and valuation to Deutsche

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    Agricultural Economist - Market Analysis & Forecasting

    800001 Patna, Bihar ₹90000 month WhatJobs

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    Job Description

    full-time
    Our client, a prominent organization in the agricultural sector, is seeking a dedicated Agricultural Economist to join their team in **Patna, Bihar, IN**. This role is essential for providing in-depth market analysis, forecasting trends, and supporting strategic decision-making related to agricultural commodities and products. The ideal candidate will possess strong analytical skills, a solid understanding of agricultural economics, and the ability to translate complex data into actionable insights. This is an on-site position requiring active engagement with local agricultural markets and stakeholders.

    Responsibilities:
    • Conduct comprehensive market research and analysis for various agricultural commodities.
    • Develop economic models and forecasts for crop yields, prices, and market demand.
    • Analyze government policies, trade agreements, and environmental factors impacting the agricultural sector.
    • Prepare detailed reports and presentations on market trends, opportunities, and risks.
    • Advise management on pricing strategies, supply chain optimization, and investment decisions.
    • Monitor domestic and international agricultural markets, identifying key drivers and influencers.
    • Collaborate with agronomists, supply chain managers, and sales teams to align strategies.
    • Develop and maintain databases of agricultural economic data.
    • Attend industry conferences, workshops, and networking events.
    • Contribute to the development of new market entry strategies and product development initiatives.
    Qualifications:
    • Master's degree in Agricultural Economics, Economics, or a related quantitative field.
    • Minimum of 3-5 years of experience in economic analysis, market research, or forecasting, preferably within the agricultural sector.
    • Strong knowledge of econometric techniques and statistical software (e.g., R, Stata, SPSS).
    • Proficiency in data analysis, interpretation, and visualization tools.
    • Excellent understanding of agricultural markets, supply chains, and commodity trading.
    • Strong analytical, critical thinking, and problem-solving skills.
    • Excellent written and verbal communication skills, with the ability to present complex information clearly.
    • Ability to work independently and as part of a team.
    • Familiarity with government agricultural policies and regulations is a plus.
    • Experience with Geographic Information Systems (GIS) for spatial data analysis is an advantage.
    This on-site role offers a competitive salary, benefits package, and the opportunity to contribute significantly to the success of a key player in the Indian agricultural landscape.
    This advertiser has chosen not to accept applicants from your region.

    Intern - Marketing & Strategy

    Gurugram, Uttar Pradesh Pouring Pounds India Pvt. Ltd.

    Posted today

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    Job Description

    Company Overview:
    CashKaro is India’s #1 cashback platform, trusted by over 25 million users. We drive more sales for Amazon, Flipkart, Myntra, and Ajio than any other paid channel, including Google and Meta. Backed by Ratan Tata and a recent $16 million funding from Affle, we’re rapidly scaling past ₹300 crore in revenue toward ₹500 crore.

    Our influencer referral platform, EarnKaro, is trusted by over 500,000 influencers, sending unmatched traffic to top online retailers. BankKaro, our latest venture, is fast becoming India’s go-to FinTech aggregator.

    Join our dynamic team and shape the future of online shopping, influencer marketing, and financial technology in India!


    About BankKaro

    BankKaro is India’s fastest-growing platform for saving smartly on banking and finance products. We help users get the best deals on credit cards, loans, and more — while earning rewards. If you're passionate about marketing, love digging into data, and want to work on real-world strategy in the fintech space, we’d love to hear from you!


    Role Overview

    We’re looking for a motivated and detail-oriented Marketing & Strategy Intern to support our growth efforts. The ideal candidate is someone who can think both creatively and analytically — crafting crisp marketing messages while uncovering insights from data.


    Key Responsibilities

    • Content & Messaging: Write clear and engaging marketing copy for product listings, website banners, campaign messages, and more.
    • Data Analysis: Work on performance tracking of campaigns, user funnel analysis, and generate actionable insights using Excel or dashboards.
    • Competitive Research: Assist in analyzing competitor offers, user journeys, and marketing strategies.
    • Campaign Support: Collaborate on campaign planning and execution across email, push, WhatsApp, and social channels.
    • Reporting: Prepare weekly reports on campaign performance and suggest optimizations.


    What We’re Looking For

    • Excellent written communication skills – must be able to write compelling, user-focused messaging.
    • Strong analytical ability – comfort with numbers, Excel/Google Sheets, and interpreting basic campaign metrics.
    • A proactive mindset – ready to learn, take ownership, and bring ideas to the table.
    • Bonus: Familiarity with marketing tools (like Canva, Mailchimp, or Google Analytics) is a plus.


    Why Join Us?

    1. Startup Culture: Join a passionate and energetic team driven by hustle and camaraderie.

    2. Compensation & Benefits: Best-in-class salaries, ESOPs, and ample growth opportunities.

    3. Innovation-Driven Environment: Work on creative and high-impact projects.

    4. Employee Well-Being: Medical insurance, flexible WFH options, and learning & development sessions.

    5. Cool Perks: Team outings, in-house events, and much more!

    We believe in a diverse and inclusive workplace where we learn from each other. CashKaro and EarnKaro are Equal Employment Opportunity and Affirmative Action employers. Qualified applicants will be considered regardless of race, gender, religion, age, marital status, disability, or veteran status.



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    Project Lead - Marketing Strategy

    Ahmedabad, Gujarat Cadila Pharmaceuticals Limited

    Posted 2 days ago

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    Job Description

    Key Responsibilities

    Therapy Marketing Enhancement

    • Collaborate closely with the assigned therapy area to continuously improve existing marketing practices.
    • Ensure marketing activities are fully aligned with business objectives and therapy goals.

    Insight Mining & Strategic Mapping

    • Extract and analyze actionable market, physician, and patient insights.
    • Develop and maintain attribute mapping to inform targeted marketing strategies and differentiated brand positioning.

    Brand & Portfolio Planning

    • Build robust marketing and brand plans with a competitive edge.
    • Strengthen the therapy portfolio and establish optimal product mix rationale.
    • Drive tail-end brand optimization to maximize value across the portfolio.

    Market Intelligence & Research

    • Support strategic and operational decisions through comprehensive market research, data gathering, interpretation, and trend analysis.
    • Conduct competitive market intelligence to anticipate competitor moves and shape proactive strategies.

    Execution Excellence

    • Deliver flawless execution of marketing initiatives in line with defined KPIs, ensuring maximum market reach.
    • Proactively raise green/red flags on performance deviations and recommend timely corrective actions.

    To Apply:

    Send your updated CV to

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    Project Lead - Marketing Strategy

    Ahmedabad, Gujarat Cadila Pharmaceuticals Limited

    Posted 2 days ago

    Job Viewed

    Tap Again To Close

    Job Description

    Key Responsibilities

    Therapy Marketing Enhancement

    • Collaborate closely with the assigned therapy area to continuously improve existing marketing practices.
    • Ensure marketing activities are fully aligned with business objectives and therapy goals.

    Insight Mining & Strategic Mapping

    • Extract and analyze actionable market, physician, and patient insights.
    • Develop and maintain attribute mapping to inform targeted marketing strategies and differentiated brand positioning.

    Brand & Portfolio Planning

    • Build robust marketing and brand plans with a competitive edge.
    • Strengthen the therapy portfolio and establish optimal product mix rationale.
    • Drive tail-end brand optimization to maximize value across the portfolio.

    Market Intelligence & Research

    • Support strategic and operational decisions through comprehensive market research, data gathering, interpretation, and trend analysis.
    • Conduct competitive market intelligence to anticipate competitor moves and shape proactive strategies.

    Execution Excellence

    • Deliver flawless execution of marketing initiatives in line with defined KPIs, ensuring maximum market reach.
    • Proactively raise green/red flags on performance deviations and recommend timely corrective actions.

    To Apply:

    Send your updated CV to

    This advertiser has chosen not to accept applicants from your region.

    Digital Marketing Strategy Lead

    390001 Vadodara, Gujarat ₹75000 Annually WhatJobs

    Posted today

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    Job Description

    full-time
    Our client is seeking a visionary and data-driven Digital Marketing Strategy Lead to shape and execute their online marketing initiatives from anywhere. As a fully remote team member, you will be at the forefront of developing comprehensive digital marketing strategies that enhance brand visibility, drive customer acquisition, and foster engagement across all online platforms. Your core responsibility will be to craft integrated campaigns encompassing SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. You will conduct in-depth market research, analyze competitor activities, and identify emerging trends to inform strategy development. This role requires a deep understanding of digital analytics tools, performance metrics, and the ability to translate data into actionable insights and optimization recommendations. You will manage marketing budgets effectively, ensuring maximum ROI on all digital campaigns. Collaboration with cross-functional teams, including sales, product development, and customer support, will be essential to ensure a cohesive brand message and customer experience. The ideal candidate is a creative thinker with exceptional analytical skills, a proven track record in leading successful digital marketing campaigns, and a passion for innovation in the digital space. You should be proficient in A/B testing, conversion rate optimization (CRO), and possess a strong understanding of various marketing automation platforms. This remote position demands excellent self-management, proactive communication, and the ability to thrive in a collaborative virtual environment. We are looking for a strategic leader who can drive measurable results and elevate our client's online presence.

    Key Responsibilities:
    • Develop and execute comprehensive digital marketing strategies aligned with business objectives.
    • Manage and optimize all digital marketing channels, including SEO, SEM, social media, email, and paid advertising.
    • Conduct market research, competitor analysis, and customer segmentation to identify opportunities.
    • Analyze campaign performance data, generate insights, and implement data-driven optimizations.
    • Oversee the creation and distribution of engaging content across digital platforms.
    • Manage digital marketing budgets and ensure efficient allocation of resources.
    • Collaborate with sales and product teams to ensure cohesive marketing efforts.
    • Monitor industry trends and emerging technologies to drive innovation.
    • Lead and mentor junior marketing team members in a remote setting.
    • Track key performance indicators (KPIs) and report on campaign success.

    Required Qualifications:
    • Bachelor's degree in Marketing, Communications, or a related field.
    • 5+ years of experience in digital marketing, with a proven track record of developing and executing successful strategies.
    • In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing best practices.
    • Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and marketing automation software.
    • Strong analytical skills with the ability to interpret data and provide actionable insights.
    • Excellent project management and organizational skills.
    • Exceptional written and verbal communication abilities.
    • Demonstrated ability to work effectively and independently in a remote environment.
    • Experience in managing marketing budgets and achieving ROI goals.
    This advertiser has chosen not to accept applicants from your region.

    Digital Marketing Strategy Lead

    600001 Chennai, Tamil Nadu ₹75000 month WhatJobs

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    Job Description

    full-time
    WhatJobs is seeking an innovative and data-driven Digital Marketing Strategy Lead to spearhead our client's online presence and growth initiatives. This fully remote position requires a strategic thinker with a comprehensive understanding of the digital marketing landscape. You will be responsible for developing and executing integrated digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your core focus will be on driving measurable results, such as lead generation, customer acquisition, and brand awareness. Key responsibilities include conducting market research, defining target audiences, setting campaign objectives, managing budgets, analyzing performance data, and optimizing strategies for maximum ROI. The ideal candidate will have a proven track record of success in leading digital marketing efforts, a deep understanding of analytics tools, and exceptional creative and analytical skills.

    Responsibilities:
    • Develop and implement comprehensive digital marketing strategies to achieve business objectives.
    • Manage and optimize campaigns across SEO, SEM, social media, email, and content marketing.
    • Conduct thorough market and competitor analysis to identify opportunities.
    • Define target audience personas and craft tailored messaging.
    • Set clear KPIs and track campaign performance using analytics tools (e.g., Google Analytics, SEMrush).
    • Manage digital marketing budgets and allocate resources effectively.
    • Create engaging and relevant content to attract and retain customers.
    • Collaborate with sales, product, and creative teams to ensure brand consistency.
    • Stay updated on the latest digital marketing trends, tools, and best practices.
    • Report on campaign performance and provide actionable insights for improvement.

    Qualifications:
    • Bachelor's degree in Marketing, Business, or a related field.
    • Proven experience in developing and executing successful digital marketing strategies.
    • In-depth knowledge of various digital marketing channels and tools.
    • Strong analytical skills and experience with web analytics platforms.
    • Excellent understanding of SEO, SEM, PPC, social media marketing, and email marketing.
    • Creative thinking and ability to generate innovative campaign ideas.
    • Strong project management and organizational skills.
    • Exceptional written and verbal communication abilities.
    • Experience managing marketing budgets and reporting on ROI.
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