269 Hindustan Unilever jobs in India
Brand Manager (Consumer Goods)
Posted today
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Job Description
- Developing and executing annual brand marketing plans aligned with company objectives.
- Conducting market research and consumer analysis to identify opportunities and challenges.
- Defining brand positioning, messaging, and visual identity for assigned product lines.
- Managing the marketing budget effectively, ensuring optimal ROI on all initiatives.
- Collaborating with product development teams to drive innovation and new product launches.
- Overseeing advertising, digital marketing, public relations, and promotional activities.
- Managing relationships with external agencies (advertising, PR, digital).
- Monitoring brand performance, sales data, and competitive landscape, providing regular reports.
- Ensuring consistent brand representation across all consumer touchpoints, both online and offline.
- Identifying and capitalizing on new market opportunities and distribution channels.
Candidates should hold a Master's degree in Marketing, Business Administration, or a related field. A minimum of 6-8 years of progressive experience in brand management, preferably within the FMCG industry, is essential. Demonstrated success in developing and launching successful marketing campaigns is required. Strong analytical, strategic thinking, and project management skills are crucial. Excellent communication, presentation, and interpersonal skills are necessary to collaborate effectively with cross-functional teams and external partners. Proficiency in market analysis tools and digital marketing platforms is a plus. This role offers a hybrid work arrangement, allowing for flexibility while maintaining vital team collaboration. We are looking for a results-oriented individual with a passion for building strong, recognizable brands.
Brand Manager - Consumer Goods
Posted 2 days ago
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Job Description
Key Responsibilities:
- Develop and execute comprehensive brand strategies to drive market share and profitability.
- Manage annual marketing plans, including advertising, promotions, and digital marketing campaigns.
- Oversee product launches and lifecycle management.
- Analyze market trends, consumer insights, and competitive activity.
- Manage brand P&L, marketing budgets, and resource allocation.
- Collaborate with sales, R&D, and external agencies to ensure brand consistency and effectiveness.
- Monitor and report on brand performance metrics, making data-driven recommendations.
- Identify opportunities for brand innovation and expansion.
Qualifications:
- MBA or Master's degree in Marketing, Business Administration, or a related field.
- Minimum of 5-7 years of experience in brand management within the FMCG sector.
- Proven track record of developing and executing successful marketing strategies.
- Strong understanding of consumer insights, market analysis, and campaign management.
- Excellent communication, presentation, and interpersonal skills.
- Experience with digital marketing and social media platforms.
- Ability to manage budgets and cross-functional projects effectively.
Brand Manager - Consumer Goods
Posted 4 days ago
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Job Description
Key Responsibilities:
- Develop and implement strategic brand plans to achieve business objectives.
- Manage all marketing activities, including advertising, promotions, and digital campaigns.
- Conduct market research and analyze consumer insights to identify growth opportunities.
- Oversee product development and innovation pipeline for the brand.
- Collaborate with sales teams to ensure effective in-market execution.
- Manage brand budget and optimize marketing spend for maximum ROI.
- Monitor brand performance and market share, providing regular reports to leadership.
- Build and maintain strong relationships with external agencies and partners.
- Ensure brand consistency across all touchpoints.
- Identify and capitalize on emerging market trends.
- MBA in Marketing or a related field.
- 5-7 years of experience in brand management, preferably within the FMCG sector.
- Proven track record of successful brand strategy development and execution.
- Strong understanding of consumer marketing principles and practices.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proficiency in market research and data analysis.
- Strong project management and cross-functional collaboration skills.
- Excellent communication and presentation abilities.
- Experience with digital marketing and social media platforms.
- Demonstrated ability to manage budgets effectively.
Brand Manager - Consumer Goods
Posted 4 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement annual brand plans, including marketing strategies, advertising campaigns, and promotional activities.
- Conduct market research and consumer insights analysis to identify trends and opportunities.
- Manage product launches and lifecycle, from concept to market.
- Oversee the creation of marketing collateral, digital content, and advertising materials.
- Collaborate with sales teams to ensure effective brand representation and execution in retail channels.
- Monitor brand performance, market share, and competitive landscape, providing regular reports.
- Manage brand budgets and ensure efficient allocation of marketing spend.
- Work closely with R&D, sales, and supply chain teams to ensure product quality and availability.
- Develop and nurture strong relationships with advertising agencies and other marketing partners.
- Identify opportunities for brand innovation and line extensions.
Qualifications:
- MBA in Marketing or a related field, or equivalent practical experience.
- Minimum of 5-7 years of experience in brand management, preferably within the FMCG sector.
- Proven track record of developing and executing successful marketing strategies.
- Strong understanding of consumer insights, market dynamics, and branding principles.
- Experience with digital marketing, social media, and advertising campaign management.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Strong leadership and project management capabilities.
- Effective communication and presentation skills.
- Ability to thrive in a fast-paced, dynamic work environment and manage a hybrid schedule.
Brand Manager - Consumer Goods
Posted 5 days ago
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Job Description
Key responsibilities include conducting market research to understand consumer needs, market dynamics, and competitive activities. You will develop and implement integrated marketing plans across various channels, including digital, social media, traditional advertising, and in-store promotions. Managing the brand's P&L, setting pricing strategies, and overseeing product development initiatives will be critical. You will work closely with sales teams to ensure effective product launch and go-to-market strategies. Building and maintaining strong relationships with advertising agencies, media partners, and other external stakeholders is essential. Analyzing campaign performance, sales data, and consumer insights to identify opportunities for improvement and drive continuous brand evolution will be a core part of your role. This position requires a strategic thinker with strong leadership qualities and a deep understanding of consumer behavior and the FMCG market.
Qualifications:
- Master's degree in Business Administration (MBA) with a specialization in Marketing, or a related field.
- Minimum of 5 years of experience in brand management or marketing, preferably within the FMCG industry.
- Proven track record of developing and executing successful brand strategies and marketing campaigns.
- Strong understanding of market research, consumer insights, and data analysis.
- Experience with digital marketing, social media management, and e-commerce platforms.
- Excellent project management, organizational, and analytical skills.
- Strong leadership, communication, and interpersonal skills, with the ability to influence stakeholders at all levels.
- Experience working effectively in a remote, collaborative team environment.
- Creativity and a passion for building strong consumer brands.
- Ability to manage budgets and P&Ls effectively.
Brand Manager, Consumer Goods
Posted 8 days ago
Job Viewed
Job Description
Key responsibilities include:
- Developing and implementing integrated marketing plans and campaigns across various channels (digital, traditional, in-store).
- Conducting market research and analyzing consumer trends, competitor activities, and market performance to identify opportunities and challenges.
- Managing the product lifecycle, from concept development and market introduction to growth and maturity phases.
- Overseeing advertising, promotion, and public relations activities to build brand awareness and loyalty.
- Collaborating with sales, product development, and supply chain teams to ensure successful product launches and ongoing market support.
- Managing brand budgets and forecasting sales volumes and profitability.
- Monitoring and evaluating the effectiveness of marketing initiatives, making data-driven adjustments as needed.
- Building and maintaining strong relationships with external agencies, media partners, and key stakeholders.
- Ensuring brand consistency across all touchpoints and communications.
- Identifying new product development opportunities and contributing to the innovation pipeline.
- Analyzing sales data and market feedback to refine strategies and optimize product performance.
- Presenting brand strategies and performance updates to senior management.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
- Minimum of 5-7 years of progressive experience in brand management within the FMCG industry.
- Proven track record of developing successful brand strategies and executing impactful marketing campaigns.
- Strong understanding of consumer behavior, market dynamics, and marketing principles.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proficiency in market research methodologies and data analysis tools.
- Exceptional communication, presentation, and interpersonal skills.
- Creative mindset with a passion for storytelling and brand building.
- Experience in managing budgets and P&L responsibility.
- Ability to work effectively in a fast-paced, cross-functional environment.
Brand Manager - Consumer Goods
Posted 9 days ago
Job Viewed
Job Description
- Developing and implementing brand strategies to drive market growth and share.
- Conducting market research and competitive analysis to identify trends and opportunities.
- Creating and executing integrated marketing campaigns across various channels.
- Managing advertising, promotions, and public relations activities.
- Overseeing digital marketing efforts, including social media and content strategy.
- Managing product lifecycle from concept to launch and beyond.
- Collaborating with sales teams to ensure effective go-to-market strategies.
- Working with product development to ensure alignment with brand vision.
- Monitoring brand performance metrics and providing regular reports.
- Managing external agency relationships (advertising, PR, digital).
- Developing and managing brand budgets effectively.
- Identifying new product development opportunities.
- Ensuring consistent brand messaging and identity across all touchpoints.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in brand management within the FMCG industry.
- Proven success in developing and executing impactful marketing campaigns.
- Strong understanding of consumer insights and market analysis.
- Proficiency in digital marketing and social media strategies.
- Excellent communication, presentation, and interpersonal skills.
- Strong analytical and problem-solving abilities.
- Experience with budget management and financial reporting.
- Ability to work collaboratively in a cross-functional team environment.
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Brand Manager - Consumer Goods
Posted 9 days ago
Job Viewed
Job Description
Brand Manager - Consumer Goods
Posted 10 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement annual brand plans, including marketing objectives, strategies, and budgets.
- Conduct market research and analysis to identify consumer insights, market trends, and competitive landscapes.
- Oversee product development and innovation pipeline, ensuring alignment with brand strategy.
- Develop and execute integrated marketing campaigns across various channels (digital, social media, traditional advertising).
- Manage brand messaging, positioning, and visual identity to ensure consistency.
- Collaborate with sales, R&D, supply chain, and creative agencies to achieve brand goals.
- Monitor brand performance metrics, analyze campaign effectiveness, and make data-driven adjustments.
- Manage relationships with external partners, including advertising agencies and media buyers.
- Identify opportunities for brand partnerships and new market entries.
- Lead and mentor junior marketing team members in a remote setting.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA is a plus.
- Minimum of 5 years of experience in brand management or marketing, specifically within the FMCG sector.
- Proven track record of successfully launching and growing consumer brands.
- In-depth knowledge of marketing principles, consumer behavior, and digital marketing strategies.
- Experience with market research tools and data analysis.
- Excellent strategic thinking, planning, and execution skills.
- Strong communication, presentation, and interpersonal skills.
- Ability to work effectively in a fast-paced, remote team environment.
- Proficiency in marketing analytics and campaign management tools.
Brand Manager - Consumer Goods
Posted 11 days ago
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