What Jobs are available for India Today Group in India?

Company Description

At The Good Füd, we believe good health starts with good food that doesn't take hours to plan, shop, or cook. We are a team of nutritionists, chefs, and food lovers dedicated to making eating the easiest part of your day. Our mission is to deliver precisely calorie-counted, balanced meals customized to your lifestyle and needs. Every meal we offer is nutritional, tasty, and ready when you are, with no guesswork or compromise. Our aim is to provide food that fuels, supports, and delights you.

Role Description

This is a full-time on-site role for a Digital Media Manager, located in Bengaluru. The Digital Media Manager will oversee media planning, devise digital strategies, manage social media marketing, and handle various aspects of digital media and marketing. They will be responsible for creating, implementing, and managing digital campaigns to increase brand awareness and drive engagement. The role includes analyzing metrics to refine strategies and achieve company objectives.

Qualifications

• Skills in Media Planning and Digital Strategy
• Proficiency in Social Media Marketing and Digital Media
• Experience in Digital Marketing
• Strong analytical skills for measuring and optimizing campaign performance
• Excellent written and verbal communication skills
• Ability to work collaboratively with a team on-site in Bengaluru
• Experience in the food or health industry is a plus
• Bachelor's degree in Marketing, Communications, Business, or related field

Key Responsibilities

• Create, plan, and manage content across social platforms including Instagram, Facebook, YouTube, and LinkedIn 
• Develop a content calendar aligned with brand goals, seasonal trends, and user interests.
• Work with chefs, nutritionists, and content creators to design appealing food stories, recipes, and wellness tips.
• Ensure all content is visually attractive, on-brand, and provides value to our audience.
• Grow and engage the online community by responding to comments, fostering conversations, and encouraging user-generated content.
• Collaborate with influencers, partners, and health professionals to expand brand reach.
• Monitor, analyze, and report on campaign performance and community feedback to continuously improve strategies.
• Stay updated on social media trends, new tools, and audience preferences in the food and health space.

• Develop and execute comprehensive digital media strategies aligned with client goals and target audience insights.
• Manage and optimize paid advertising campaigns across platforms like Google Ads, Facebook, Instagram, LinkedIn, and Twitter.
• Oversee social media strategy, including content creation, community management, and engagement initiatives.
• Implement SEO best practices to improve organic search rankings and drive website traffic.
• Develop and manage content marketing strategies, including blog posts, articles, infographics, and videos.
• Analyze campaign performance data using tools like Google Analytics, social media analytics, and ad platform reports.
• Provide regular reports on campaign performance, insights, and recommendations for optimization.
• Stay current with digital marketing trends, emerging platforms, and best practices.
• Collaborate with design and content teams to ensure cohesive and engaging campaign assets.
• Identify new opportunities for audience engagement and channel expansion.
• Manage digital media budgets effectively to maximize ROI.
• Conduct A/B testing and other experiments to refine campaign strategies.

• Bachelor's degree in Marketing, Communications, Advertising, or a related field.
• Minimum of 3 years of experience in digital media planning and execution.
• Proven experience in managing successful paid advertising campaigns (SEM, social media ads).
• Strong understanding of SEO, content marketing, and social media management.
• Proficiency with digital analytics tools (e.g., Google Analytics) and ad platforms.
• Excellent analytical and data interpretation skills.
• Strong written and verbal communication skills.
• Ability to work independently and manage multiple projects in a remote setting.
• Creative thinking and problem-solving abilities.
• Experience with marketing automation tools is a plus.

• Conceptualize, script, shoot, and edit high-quality video content for marketing, social media, and internal communications.
• Develop and produce engaging audio content, such as podcasts and voiceovers.
• Design and create compelling graphics and animations for digital platforms.
• Manage all aspects of the production process, from pre-production planning to post-production editing.
• Collaborate with marketing, communications, and design teams to ensure content aligns with brand guidelines and campaign objectives.
• Stay up-to-date with the latest trends in digital media production, software, and technology.
• Operate and maintain video and audio recording equipment.
• Manage digital assets, including organizing, archiving, and retrieving media files.
• Ensure all content is optimized for different platforms and formats.
• Edit raw footage and audio into polished, professional final products.
• Provide creative direction and feedback to other team members as needed.
• Manage freelance resources or external vendors for specialized production needs.

• Conceptualize, design, and produce digital media assets, including graphics, illustrations, and animations.
• Create 2D and 3D models, textures, and environments.
• Develop storyboards and animatics for video and motion graphics projects.
• Edit video footage and add visual effects, sound, and music.
• Ensure all digital assets meet project specifications and brand guidelines.
• Collaborate with creative directors, designers, and writers to achieve project goals.
• Maintain a high standard of artistic quality and visual appeal.
• Stay updated on the latest trends and technologies in digital media art.
• Manage multiple projects simultaneously and meet deadlines effectively.
• Participate in creative brainstorming sessions and contribute innovative ideas.
• Optimize digital assets for various platforms and devices.
• Troubleshoot and resolve technical issues related to digital asset creation.
• Maintain organized project files and archives.
• Adapt designs based on feedback and revisions.
• Contribute to the overall visual direction of projects.

• Bachelor's degree in Fine Arts, Graphic Design, Animation, Digital Media, or a related field.
• Minimum of 4 years of experience as a Digital Media Artist, Graphic Designer, or Animator.
• Strong portfolio demonstrating proficiency in graphic design, illustration, animation, and video editing.
• Expertise in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro).
• Proficiency in 3D modeling and animation software (e.g., Maya, 3ds Max, Blender) is a plus.
• Solid understanding of design principles, typography, color theory, and composition.
• Excellent visual storytelling and communication skills.
• Ability to work independently in a remote setting and manage time effectively.
• Strong attention to detail and commitment to quality.
• Collaborative spirit and ability to work well in a team environment.
• Experience with interactive design or UI/UX is an advantage.

 Kumara Park or Sahakarnagar  |  Full-time, Work From Office  |

 Joining: Immediate |  3.0 4.0 LPA

You believe content can do more than just get likes. You believe it can move people, build communities, and create change. If you're someone who wants to craft stories, not just "do social media," this is for you.

Qualifications and Skills

A sense of purpose behind what you create.

Hunger to create & record content for digital growth.

Basic Skills: Videography (lighting, framing, and background setup for aesthetics.)

Tools like: Canva, CapCut, Adobe Premier Rush, VN Editor & InShot

Collaborate with marketing, academic, & editing teams to align content with campaigns and learning outcomes.

 No Degree? No problem.

We care more about your intent, creativity, and hunger to grow than your resume.

Roles and Responsibilities

Content Creation

Record reels, shorts, stories, carousels, and posts with emotion and intent.

Cinematography & Video Recording

Capture behind-the-scenes and spontaneous moments to enrich storytelling skills.

Collaboration & Campaign Execution

Participate, brainstorm, and pitch content ideas for seasonal or academic campaigns.

Keeping It Cohesive

Build a look, a feel, a presence people remember!

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out

Looking to jump-start your career?

We understand how important the first few years of your career are, which create the foundation of your entire professional journey. At Indegene, we promise you a differentiated career experience. You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry. We are offering a global fast-track career where you can grow along with Indegene’s high-speed growth.

We are purpose-driven. We enable healthcare organizations to be future ready and our customer obsession is our driving force. We ensure that our customers achieve what they truly want. We are bold in our actions, nimble in our decision-making, and industrious in the way we work

Manager – Digital Media Strategy

Description:

We are seeking a dynamic and results-driven Manager / Sr. Manager – Digital Media Strategy to lead digital strategy, solutioning, and governance across SEM, Social, and Programmatic channels. The ideal candidate will bring deep expertise in digital media, strong analytical acumen, and hands-on experience in crafting and executing growth strategies for healthcare clients.

The role involves Solutioning, GTM planning, client pitches, and strategic governance of digital initiatives to drive measurable business outcomes.

In an evolving landscape where Generative AI and LLMs are redefining digital media, this role demands a forward-thinking leader who stays ahead of emerging technologies and leverages AI-driven insights to enhance media performance and client value.

Must Have

Key Responsibilities

• Digital Solutioning: Design and deliver integrated media strategies across SEM, Social, and Programmatic platforms tailored to client objectives, especially within healthcare and pharma sectors.

• Go-To-Market Strategy: Develop and implement GTM frameworks for new campaigns, services, or digital offerings, aligning them with client goals and business KPIs.

• Governance & Excellence: Establish best practices, process frameworks, and governance models to ensure campaign quality, compliance, and performance consistency.

• Client Leadership: Serve as the primary digital strategy partner for clients, driving conversations around innovation, media effectiveness, and digital transformation.

• Strategic Pitches & Enablement: Lead solution design, develop persuasive pitch decks and presentations, and collaborate with business development teams to win new accounts.

• Performance Optimization: Oversee campaign performance reviews, translate insights into actionable strategies, and drive continuous improvement across teams and platforms.

Required Qualifications

• Minimum 12 years in digital marketing, with significant exposure to SEM, Social, and Programmatic advertising.

• Proven success managing and optimizing digital campaigns within the healthcare/pharma industry.

• Updated understanding of Generative AI, Large Language Models (LLMs), and AI-based marketing solutions, with the ability to apply them in digital strategy and campaign execution.

• Minimum 5 years of hands-on experience in solutioning, GTM planning, and digital strategy roles.

• Experience working with US and/or EU clients will be a strong advantage.

• Strong background in an agency environment with a track record of leading multi-channel campaigns.

• Deep understanding of SEM (Google Ads, Bing), Social (Meta, LinkedIn, Twitter, TikTok, Snapchat), and Programmatic platforms (DSPs, SSPs).

• Skilled at interpreting data, generating insights, and presenting results in a clear, actionable manner.

• Excellent stakeholder management, presentation, and team leadership skills.

EQUAL OPPORTUNITY

Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidate’s merit and qualification. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.

• Lead and inspire a team of creative professionals (art directors, copywriters, designers, etc.).
• Develop and present creative concepts and strategies to clients.
• Oversee the execution of creative projects across various digital channels.
• Ensure the quality, creativity, and strategic alignment of all creative output.
• Collaborate with account and strategy teams to define project objectives and scope.
• Manage creative resources and project timelines effectively.
• Foster a culture of innovation, collaboration, and continuous improvement within the creative department.
• Stay abreast of emerging trends in design, digital media, and advertising.
• Review and critique creative work to ensure high standards are met.
• Contribute to new business pitches and agency growth initiatives.

• Bachelor's degree in Fine Arts, Graphic Design, Advertising, or a related field.
• Minimum of 10 years of experience in creative roles within an agency or related environment.
• Proven experience in a leadership or directorial capacity.
• Exceptional portfolio demonstrating a wide range of successful digital creative work.
• Strong understanding of branding, design principles, and digital marketing.
• Excellent conceptual, communication, and presentation skills.
• Experience with project management and team leadership.
• Ability to work under pressure and meet tight deadlines.
• Proficiency in relevant design software is advantageous.

• Design and create high-quality digital art assets, including characters, environments, props, and UI elements.
• Develop compelling 2D and 3D animations, motion graphics, and visual effects.
• Collaborate closely with game designers, developers, and other artists to achieve project goals.
• Interpret art briefs and translate them into visually engaging digital media.
• Optimize artwork and assets for performance across different platforms and devices.
• Stay current with industry trends, tools, and techniques in digital art and animation.
• Provide mentorship and guidance to junior artists, fostering skill development.
• Participate in creative reviews and provide constructive feedback to peers.
• Manage asset libraries and ensure proper version control.
• Experiment with new artistic styles and technologies to push creative boundaries.

• Bachelor's degree in Fine Arts, Digital Media, Animation, or a related field, or equivalent professional experience.
• Minimum of 5 years of professional experience as a Digital Media Artist, 3D Modeler, Animator, or in a similar role.
• Strong portfolio showcasing exceptional artistic skills in 2D/3D art, animation, and visual effects.
• Proficiency in industry-standard software such as Adobe Creative Suite (Photoshop, Illustrator, After Effects), Blender, Maya, 3ds Max, ZBrush, and game engines (Unity/Unreal).
• Excellent understanding of composition, color theory, lighting, and anatomy.
• Ability to adapt to various artistic styles and project requirements.
• Strong communication and collaboration skills, with the ability to work effectively in a remote team environment.
• Self-motivated with excellent time management and organizational skills.
• Passion for visual storytelling and digital art innovation.
• Experience with character rigging and animation is a plus.