13,612 Influencer Marketing jobs in India

We are seeking a creative Influencer Marketing Executive to manage collaborations, campaigns, and partnerships that enhance Glam21’s presence in the beauty industry.

Responsibilities

• Build and manage relationships with influencers & creators.
• Plan and execute influencer campaigns with measurable results.
• Collaborate with agencies & creative teams for content alignment.
• Research competitor strategies and identify new opportunities.
• Proofread and ensure content aligns with brand voice.

Required Skill:

• 2 years of experience in influencer marketing (Must have with cosmetic industry).
• Preference will be given to candidates with a background in influencer agencies.
• Strong communication & negotiation skills.
• Up-to-date with social media & influencer trends.
• Ability to manage multiple projects and meet deadlines.

If interested, share your resume at

Influencer Marketing Consultant at El Sol Strategic Consultants (ESSC)

Vision: To have a team lead that thinks and acts like a leader, and is simpatico to El Sol Strategic Consultants' management for the Vision, Values and Goals.

• Understand ESSC and its Values, Vision and Goals
• Understand the importance of your role in the growth of the company
• Understanding the needs of the brand
• Setting realistic goals for the campaign
• Ideation to Execution of the campaign with credible Creators
• Looking at Data and consumer insights parallely
• Follow and enforce ESSC's policies and good practices with your team
• Ensure 100% client retention
• Create quarterly roadmaps
• Execute the approved roadmaps
• Track new/upcoming SME, Creators, etc
• Meet Talent Agencies once a month
• Identify impactful, innovative campaigns to stay ahead of trends
• Trend forecasting
• Event Reports
• Negotiations
• Timely Invoicing & Payouts to be maintained
• Contracts to be signed & all other paperwork to be maintained
• Demarcate lists based on Gen-Z, Gen-Alpha(if needed), Buzz, Brand Building, Sales
• Maintain a resource bank of Talent Agencies. Stylist & like
• Build relationships to secure better rates
• Maintain weekly/daily database of new influencers

Company Description

Excellent Publicity is one of the fastest growing media agency, headquartered at Ahmedabad with 6 other offices - 5 in India and 1 in UAE. We have served 3,000+ clients including the likes of Google, Amazon, UBER, Reliance, Adani, Tata across our 3,00,000+ media services over past 13 years of our journey.

Website –

Linkedin -

Instagram -

Experience

0.6 to 4 years

Job Summary

The Influencer Marketing Buyer & Planner strategizes and executes influencer campaigns to boost brand visibility and engagement. Key duties include selecting influencers, negotiating deals, managing budgets, and tracking performance. This role ensures brand alignment and optimizes campaigns based on insights. Strong negotiation, analytical, and relationship-management skills are essential.

Roles & Responsibilities

Develop tailored influencer marketing strategies to meet client objectives.

Identify the right influencer partnerships based on target audience, brand values, and campaign goals.

Research and identify influencers who align with client brands and campaigns.

Build and maintain strong relationships with influencers and talent agencies.

Plan and execute influencer marketing campaigns, including content creation, timelines, and deliverables.

Coordinate with influencers to ensure content aligns with brand guidelines and campaign goals.

Negotiate contracts, fees, and compensation terms with influencers to ensure cost-effective partnerships.

Oversee the creation of engaging and authentic content from influencers.

Ensure content is high-quality, brand-aligned, and optimized for target platforms.

Track and measure the success of influencer campaigns based on KPIs such as reach, engagement, conversions, and ROI.

Provide regular performance reports with actionable insights and recommendations.

Stay informed about influencer trends, new platforms, and emerging influencer.

Analyze competitors' influencer strategies and identify new opportunities for clients.

Key Skills required

Strong communication skills

Strong Negotiations skills

Strong interpersonal skills

Should be street smart with a zeal to proactively bring in closures

Bachelor's degree in marketing, communications, or a related field

• Develop and execute influencer marketing strategies and creative campaigns
• Identify and build relationships with prominent influencers and thought leaders
• Attend relevant events for networking and business purposes
• Develop content ideas and write and curate content
• Research relevant industry experts, competitors, target audience and users
• Brainstorm new, creative approaches to influencer campaigns
• Keep abreast of emerging trends, technologies and influencers
• Liaising with the marketing team to create and coordinate marketing strategies that work across different channels

Influencer Marketing Specialist requirements:

• Bachelor's degree in Marketing
• Proven track record in outreach campaign strategies
• In depth knowledge of social media marketing industry
• Impeccable verbal and written communication skills
• Well organized with great time management skills
• Outstanding project management skills
• Excellent interpersonal and relationship building skills
• Networking aptitude

Perquisites & Benefits:

• A competitive salary and performance bonus per month
• Opportunity to be part of a diverse working environment, valuable fintech / health-tech experience

Influencer Marketing Consultant at El Sol Strategic Consultants (ESSC)

Vision: To have a team lead that thinks and acts like a leader, and is simpatico to El Sol Strategic Consultants' management for the Vision, Values and Goals.

• Understand ESSC and its Values, Vision and Goals
• Understand the importance of your role in the growth of the company
• Understanding the needs of the brand
• Setting realistic goals for the campaign
• Ideation to Execution of the campaign with credible Creators
• Looking at Data and consumer insights parallely
• Follow and enforce ESSC's policies and good practices with your team
• Ensure 100% client retention
• Create quarterly roadmaps
• Execute the approved roadmaps
• Track new/upcoming SME, Creators, etc
• Meet Talent Agencies once a month
• Identify impactful, innovative campaigns to stay ahead of trends
• Trend forecasting
• Event Reports
• Negotiations
• Timely Invoicing & Payouts to be maintained
• Contracts to be signed & all other paperwork to be maintained
• Demarcate lists based on Gen-Z, Gen-Alpha(if needed), Buzz, Brand Building, Sales
• Maintain a resource bank of Talent Agencies. Stylist & like
• Build relationships to secure better rates
• Maintain weekly/daily database of new influencers