11,812 Integrated Marketing Lead jobs in India

Digital Marketing Specialist - Campaign Management

682002 Kochi, Kerala ₹800000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client is seeking a creative and data-driven Digital Marketing Specialist to join their dynamic team in Kochi, Kerala, IN . This role is instrumental in developing, implementing, and managing innovative digital marketing campaigns that drive brand awareness, customer engagement, and lead generation. You will be responsible for managing campaigns across various digital channels, including social media, search engines (SEO/SEM), email marketing, and content marketing. The ideal candidate will possess a strong understanding of digital marketing principles, a keen eye for analytics, and a passion for staying ahead of digital trends. Key responsibilities include developing campaign strategies, setting up and optimizing ad campaigns, monitoring performance metrics, and generating insightful reports. You will collaborate with cross-functional teams, including content creators and web developers, to ensure cohesive and effective marketing initiatives. Experience with marketing automation tools, analytics platforms (e.g., Google Analytics), and social media management tools is essential. This position offers an exciting opportunity to contribute to impactful marketing projects and grow your career in the digital marketing space. We are looking for a proactive individual with excellent communication skills and a proven ability to translate marketing objectives into measurable results. If you are adept at leveraging digital channels to achieve business goals and are eager to make a difference, we encourage you to apply.

Responsibilities:
  • Develop and execute comprehensive digital marketing campaigns across multiple channels.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads).
  • Implement SEO strategies to improve organic search rankings.
  • Create and manage email marketing campaigns and automation workflows.
  • Monitor, analyze, and report on campaign performance using key metrics.
  • Collaborate with content teams to develop engaging marketing materials.
  • Stay up-to-date with the latest digital marketing trends and best practices.
  • Manage social media presence and community engagement.
  • Analyze website traffic and user behavior to identify optimization opportunities.
  • Contribute to the development of the overall digital marketing strategy.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum of 3 years of experience in digital marketing campaign management.
  • Proven experience with SEO, SEM, social media marketing, and email marketing.
  • Proficiency in Google Analytics and other web analytics tools.
  • Familiarity with marketing automation platforms and CRM systems.
  • Strong analytical and problem-solving skills.
  • Excellent written and verbal communication skills.
  • Creative thinking and ability to generate innovative campaign ideas.
  • Ability to work collaboratively in a team environment.
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Campaign Management (Internship)

Mumbai, Maharashtra OPA

Posted 1 day ago

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Job Description

Responsibilities :

  • Examine influencers' profiles and rate them
  • Coordinate with influencers' for timely deliverables
  • Inspect collaboration-related content and evaluate


Location : BKC, Bandra East (Hybrid)


Timing : 11am - 7pm, 5 days a week


Internship Stipend : 10k per month


About us:

OPA is part of the Wondrlab Group. We are making influencer marketing as scalable and easy as Facebook and Google ads. We are India's largest influencer marketing platform, activating 40k+ influencers monthly. OPA works with 1L+ influencers and 500+ brands like Nykaa, Lakme, Colorbar, Sugar, Plum, Decathlon, Vero Moda, etc.


  • Website:
  • App:
  • Instagram:
This advertiser has chosen not to accept applicants from your region.

Campaign Management (Internship)

Mumbai, Maharashtra OPA

Posted today

Job Viewed

Tap Again To Close

Job Description

Responsibilities :

  • Examine influencers' profiles and rate them
  • Coordinate with influencers' for timely deliverables
  • Inspect collaboration-related content and evaluate

Location : BKC, Bandra East (Hybrid)

Timing : 11am - 7pm, 5 days a week

Internship Stipend : 10k per month

About us:

OPA is part of the Wondrlab Group. We are making influencer marketing as scalable and easy as Facebook and Google ads. We are India's largest influencer marketing platform, activating 40k+ influencers monthly. OPA works with 1L+ influencers and 500+ brands like Nykaa, Lakme, Colorbar, Sugar, Plum, Decathlon, Vero Moda, etc.

  • Website:
  • App:
  • Instagram:

This advertiser has chosen not to accept applicants from your region.

Associate, Campaign Management

Pune, Maharashtra Data Axle

Posted today

Job Viewed

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Job Description

Job Description

About Data Axle:

Data Axle Inc. has been an industry leader in data, marketing solutions, sales and research for over 50 years in the USA. Data Axle has set up a strategic global centre of excellence in Pune. This centre delivers mission critical data services to its global customers powered by its proprietary cloud-based technology platform and by leveraging proprietary business & consumer databases. Data Axle is headquartered in Dallas, TX, USA.

General Summary:

This position is responsible for managing client accounts by overseeing the daily execution, scheduling, delivery, data preparation and reporting of targeted campaigns. This position is also responsible for acting as the primary liaison between the Client and the Development staff to HTML build and QA marketing messages. This position regularly and customarily exercises discretion and independent judgment relative to matters of significance.

Responsibilities:

  • Manage client marketing campaigns including communicating with clients on campaign scheduling, targeting, mailing issues, procedures, and expectation setting. Exercise discretion in resolving client issues.
  • Troubleshoot and monitor data transfers and data integration issues as part of complex, campaigns.
  • Make recommendations on process improvement and operational execution on delivery of data, campaign execution and creative assets to support business.
  • Utilize effective customer service techniques to handle client concerns. Work with internal departments to manage client issues, assess impact, and develop solutions. Exercise discretion and independent judgment in communicating and resolving issues.
  • Lead process definition with clients on workflow to receive and manage messaging assets for campaigns. Manage creative asset delivery, coordination, and processing.
  • Produce reports and analyze program results. Perform analytics, establish regular analysis process, and create benchmarks to identify trends or issues.
  • Proof and quality check projects.
  • Maintain accurate and complete client files documenting specific requirements of each client.
  • Handle customer questions and complaints in a timely, professional manner.
  • Facilitate management of client enhancement projects. Assist in documenting, scoping, and communicating change orders.
  • Assist Sales staff in developing recommendations related to a client program.
  • Performs other miscellaneous duties as assigned by management.
  • Qualifications

    Qualifications:

  • Bachelor's degree or equivalent is required.
  • 3 to 5 years of previous relevant work experience is required.
  • 1 to 3 years' experience with Adobe Campaign Standard.
  • Must work well under pressure and be sensitive to deadlines and attentive to detail.
  • Ability to communicate with individuals at all levels in the Company and with various business contacts outside of the Company in an articulate, professional manner. Strong written and verbal communication skills required.
  • Ability to build productive relationships with clients and meet goals.
  • Detail oriented and able to successfully handle multiple priorities simultaneously.
  • Exceptional organizational and time management skills.
  • Advanced knowledge of technology, online marketing, and the Internet.
  • Basic HTML skills.
  • Enjoy delighting clients with exceptional service.
  • Expert Excel skills.
  • Ability to work as part of a close-knit team.
  • Ability to apply judgment in problem solving client situations, including whether to mail, when an issue has been resolved, and scope of communication with client.
  • This position description is intended to describe the duties most frequently performed by an individual in this position. It is not intended to be a complete list of assigned duties but to describe a position level.

    This advertiser has chosen not to accept applicants from your region.

    Campaign Management (Internship)

    Mumbai, Maharashtra OPA

    Posted 1 day ago

    Job Viewed

    Tap Again To Close

    Job Description

    Responsibilities :

    • Examine influencers' profiles and rate them
    • Coordinate with influencers' for timely deliverables
    • Inspect collaboration-related content and evaluate


    Location : BKC, Bandra East (Hybrid)


    Timing : 11am - 7pm, 5 days a week


    Internship Stipend : 10k per month


    About us:

    OPA is part of the Wondrlab Group. We are making influencer marketing as scalable and easy as Facebook and Google ads. We are India's largest influencer marketing platform, activating 40k+ influencers monthly. OPA works with 1L+ influencers and 500+ brands like Nykaa, Lakme, Colorbar, Sugar, Plum, Decathlon, Vero Moda, etc.


    • Website:
    • App:
    • Instagram:
    This advertiser has chosen not to accept applicants from your region.

    Campaign Management (Internship)

    Mumbai, Maharashtra OPA

    Posted today

    Job Viewed

    Tap Again To Close

    Job Description

    Responsibilities :

    • Examine influencers' profiles and rate them
    • Coordinate with influencers' for timely deliverables
    • Inspect collaboration-related content and evaluate


    Location : BKC, Bandra East (Hybrid)


    Timing : 11am - 7pm, 5 days a week


    Internship Stipend : 10k per month


    About us:

    OPA is part of the Wondrlab Group. We are making influencer marketing as scalable and easy as Facebook and Google ads. We are India's largest influencer marketing platform, activating 40k+ influencers monthly. OPA works with 1L+ influencers and 500+ brands like Nykaa, Lakme, Colorbar, Sugar, Plum, Decathlon, Vero Moda, etc.


    • Website:
    • App:
    • Instagram:
    This advertiser has chosen not to accept applicants from your region.

    Senior Associate, Campaign Management

    Pune, Maharashtra Data Axle

    Posted today

    Job Viewed

    Tap Again To Close

    Job Description

    Job Description

    Data Axle Inc. has been an industry leader in data, marketing solutions, sales and research for 50 years in the USA. Data Axle has set up a strategic global centre of excellence in Pune. This centre delivers mission critical data services to its global customers powered by its proprietary cloud-based technology platform and by leveraging proprietary business & consumer databases. Data Axle is headquartered in Dallas, TX, USA.

    This position is responsible for managing client accounts by overseeing the daily execution, scheduling, delivery, data preparation and reporting of targeted campaigns. This position is also responsible for acting as the primary liaison between the Client and the Development staff to HTML build and QA marketing messages. This position regularly and customarily exercises discretion and independent judgment relative to matters of significance.

    Responsibilities:

  • Manage client marketing campaigns including communicating with clients on campaign scheduling, targeting, mailing issues, procedures, and expectation setting. Exercise discretion in resolving client issues.
  • Troubleshoot and monitor data transfers and data integration issues as part of complex, campaigns.
  • Make recommendations on process improvement and operational execution on delivery of data, campaign execution and creative assets to support business.
  • Utilize effective customer service techniques to handle client concerns. Work with internal departments to manage client issues, assess impact, and develop solutions. Exercise discretion and independent judgment in communicating and resolving issues.
  • Lead process definition with clients on workflow to receive and manage messaging assets for campaigns. Manage creative asset delivery, coordination, and processing.
  • Produce reports and analyze program results. Perform analytics, establish regular analysis process, and create benchmarks to identify trends or issues.
  • Proof and quality check projects.
  • Maintain accurate and complete client files documenting specific requirements of each client.
  • Handle customer questions and complaints in a timely, professional manner.
  • Facilitate management of client enhancement projects. Assist in documenting, scoping, and communicating change orders.
  • Assist Sales staff in developing recommendations related to a client program.
  • Performs other miscellaneous duties as assigned by management.
  • Qualifications

    Qualifications:

  • Bachelor's degree or equivalent is required.
  • 2+ years of previous relevant work experience is required.
  • 1 to 3 years' experience with Adobe Campaign Standard.
  • Must work well under pressure and be sensitive to deadlines and attentive to detail.
  • Ability to communicate with individuals at all levels in the Company and with various business contacts outside of the Company in an articulate, professional manner. Strong written and verbal communication skills required.
  • Ability to build productive relationships with clients and meet goals.
  • Detail oriented and able to successfully handle multiple priorities simultaneously.
  • Exceptional organizational and time management skills.
  • Advanced knowledge of technology, online marketing, and the Internet.
  • Basic HTML skills.
  • Enjoy delighting clients with exceptional service.
  • Expert Excel skills.
  • Ability to work as part of a close-knit team.
  • Ability to apply judgment in problem solving client situations, including whether to mail, when an issue has been resolved, and scope of communication with client.
  • This position description is intended to describe the duties most frequently performed by an individual in this position. It is not intended to be a complete list of assigned duties but to describe a position level.

    This advertiser has chosen not to accept applicants from your region.
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