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Roles and Responsibilities:

• Own the end-to-end Direct Mail acquisition strategy for multiple products, ensuring data-driven decision-making in planning, execution, and optimization
• Develop and execute Direct Mail campaigns, including weekly, monthly, and quarterly forecasting, in close collaboration with FP&A and cross-functional teams
• Implement and refine A/B testing strategies to optimize targeting, messaging, and offer structures, leveraging statistical analysis to drive continuous improvement
• Extract actionable insights from data to inform marketing strategy and drive measurable growth
• Collaborate with internal teams (e.g., Creative, Modeling, Data) and external partners (e.g., credit bureaus, mail house) to ensure timely campaign launches and continuously improve direct mail performance
• Utilize and improve analytics dashboards that provide real-time campaign insights and performance tracking across multiple platforms
• Clearly communicate key findings and recommendations to stakeholders, translating complex data into actionable business strategies
• Proactively identify risks and opportunities, using predictive modeling and response analysis to refine marketing approaches
• Manage multiple projects simultaneously, ensuring campaigns are executed on time, within budget, and optimized for efficiency
• Opportunity to manage and scale a high-impact and high visibility Direct Mail acquisition channel with measurable results
• Work in a data-driven marketing environment where insights and testing are at the core of decision-making
• Collaborate with cross-functional teams that value innovation, analytical thinking, and strategic execution

Skills Required:

• Experience in Direct Marketing, with a strong focus on data analytics, A/B testing, multivariate testing, and performance optimization
• Bachelor's degree of higher in a related field; or equivalent work experience
• Expertise in marketing analytics and forecasting, with proficiency in tools such as SQL, and Advanced Excel, Tableau
• Strong background in data-driven decision-making, with the ability to analyze complex datasets and translate insights into strategic actions
• Proven ability to run structured A/B tests, interpret results, and implement learnings to improve future campaigns
• Exceptional project management skills, with the ability to handle multiple initiatives, meet deadlines, and collaborate across teams
• Excellent written and verbal communication skills, capable of influencing stakeholders and presenting data-driven recommendations effectively
• Experience in and understanding of consumer lending business and an understanding of Credit, Risk, and P&L is a plus

Scopegen is Hiring: Digital Marketing Analytics & Conversion Tracking Specialist

Location:
Noida (Onsite)

Experience:
3+ Years

At
Scopegen
, we are passionate about driving performance through data. If you love analytics, enjoy solving attribution puzzles, and get excited about turning raw numbers into actionable insights - then we would love to have a chat with you

Role Overview

We are looking for a
Digital Marketing Analytics & Conversion Tracking Specialist
to own end-to-end tracking across
Google Ads and Meta Ads
. This role will ensure accurate online + offline sales tracking, streamline lead attribution, and build dashboards that empower marketing and sales teams to make smarter decisions.

Key Responsibilities

• Implement and manage
  conversion tracking
  for Google Ads & Meta Ads (online + offline).
• Set up, manage, and troubleshoot
  GA4 & GTM
  for advanced event tracking and attribution.
• Integrate
  CRM / offline sales data
  with ad platforms for complete funnel visibility.
• Develop and maintain
  custom dashboards in Looker Studio
  for campaign performance reporting.
• Ensure
  data accuracy, consistency, and actionable insights
  across teams.
• Collaborate with marketing teams to improve
  campaign optimization and ROI
  through precise measurement.

Requirements

1. 3+ years of experience
   in conversion tracking & marketing data analytics.

2. Deep understanding of:

3. GA4 reporting & analytics

4. Web analytics
   (WordPress, Custom Websites, Shopify)
5. Google Tag Manager
   (Data Layer & Data Push)
6. Online & Offline Conversion Tracking

3.Proven experience with
lead attribution & offline sales integration
.

4.Strong problem-solving skills, attention to detail, and passion for interpreting data.

Why Scopegen?

At Scopegen, we believe in building not just careers, but growth journeys. Here's what makes us different:

• Friendly Environment
  – A team-first culture where collaboration drives success.
• Positive Work Culture
  – We value openness, innovation, and respect in everything we do.
• Career Growth
  – Exposure to high-impact projects, cutting-edge tools, and continuous learning opportunities.

This is a full-time, onsite role at our Noida office (no remote option).

If this excites you and you believe data tells powerful stories,
drop your CV

Selected Intern's Day-to-day Responsibilities Include

• Conduct keyword research and assist in on-page optimization.
• Support technical SEO audits and improvements.
• Help execute link-building strategies and outreach.
• Monitor website performance using tools like Google Analytics.

Join us to kickstart your SEO career and grow in digital marketing

About Company: Endurance Tech is an exclusive digital marketing company in Navi Mumbai that helps provide branding digital solutions to gain maximum exposure for your business, thereby maximizing your source of revenue. Endurance Tech was started by Mr. Vivek Shukla, along with a determined team, having a single most paramount focus i.e. to be the most preferred choice for individuals for fulfilling their digital requirements.

Selected Intern's Day-to-day Responsibilities Include

• Develop and execute effective SEO strategies to drive organic traffic and improve affiliate keyword rankings.
• Conduct keyword research to identify relevant and high-performing keywords for content optimization.
• Conduct on-page and off-page optimization, including link building, to improve website visibility and authority.
• Developing good content structures for affiliate articles.
• Monitor overall performance using SEO tools and analytics platforms, such as Google Analytics and Search Console, to track key metrics and identify areas for improvement.
• Perform regular website audits to identify technical issues, improve site speed, and ensure proper indexing by search engines.
• Stay up-to-date with industry trends and search engine algorithm changes to adapt SEO strategies accordingly.
• Collaborate with content creators and content editors to ensure SEO best practices
• are implemented throughout the website.
• Analyze competitors' SEO strategies and identify opportunities to stay ahead in organic search rankings.
• Generate reports and present findings to the marketing team and management to showcase the impact of SEO efforts.

Requirements
Experience Bracket: 0-1 yrs

Add on - if worked in affiliate marketing as SEO.

Key Skills

We are searching for an SEO Executive who is driven by results.

The duties of the SEO Executive include developing effective SEO strategies, on-page & off-page

activities .

Tools - ahrefs, semrush, google analytics, google trends

About Company: There's a new kid on the block - Kade Ventures. We are all about investing in cool, hip, and tech-savvy companies. We don't care about the boring old widget factory, and want a piece of that hot new fintech startup that's disrupting the industries. Also, forget about the stiff and stuffy approach of traditional private equity firms.

Job Title: Search Engine Optimization (SEO) Executive

Location: Nagpur ( On-Site)

Experience Required: Minimum 1 Year in SEO

Employment Type: Full-time

About Ved Sanjeevani

Ved Sanjeevani is on a mission to bring Ayurveda back into everyday life with a modern approach. With our range of premium Ayurvedic Nabhi Oils and Hair Oils, we are rapidly scaling across India and expanding globally. Our vision is to combine the wisdom of Ayurveda with today's lifestyle needs, making natural wellness simple, effective, and accessible for everyone.

Key Responsibilities:

• Perform keyword research and identify growth opportunities.
• Optimize website content, landing pages, and blogs for better search ranking.
• Implement on-page, off-page, and technical SEO strategies.
• Conduct regular SEO audits and recommend improvements.
• Monitor website performance using tools like Google Analytics, Search Console, SEMrush, Ahrefs, etc.
• Build quality backlinks and manage outreach activities.
• Stay updated with the latest SEO and digital marketing trends.

Requirements:

• Minimum 1 year of hands-on experience in SEO.
• Strong knowledge of SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs, Moz, etc.).
• Understanding of on-page, off-page, and technical SEO.
• Excellent communication and analytical skills.

How to Apply:

Interested candidates can send their CV/Resume to with the subject line: "Application for SEO Executive – (Your Name)" .

Know more:

Join us in building India's most trusted Nabhi Science & Ayurveda brand and be part of a purpose-driven journey that is touching lives across the country.

Job Type: Full-time

Pay: ₹10, ₹15,000.00 per month

Work Location: In person

Role Description

This is a full-time, on-site role for a Search Engine Optimization (SEO) Manager based in Trivandrum, Kerala. The SEO Manager will be responsible for conducting SEO audits, performing keyword research, implementing link-building strategies, and analyzing web analytics data. Day-to-day tasks include monitoring and optimizing site performance, developing effective SEO strategies, and collaborating with marketing teams to enhance online visibility.

Qualifications

• Keyword Research and On-Page SEO skills
• Expertise in SEO Audits and Web Analytics
• Proficiency in link-building
• Strong analytical and problem-solving skills
• Experience with Google Analytics and SEO tools
• Ability to work independently and remotely
• Excellent communication and organizational skills
• Relevant certifications in SEO or Digital Marketing

• Conduct keyword research and analysis to identify growth opportunities
• Assist in on-page and off-page SEO activities, including content optimization and link building
• Monitor and report website performance using tools like Google Analytics, Google Search Console, and SEO software
• Perform competitor analysis and identify trends to improve SEO strategy
• Help in creating SEO-friendly content and meta tags
• Support the team in technical SEO audits and recommendations
• Track and analyze SEO metrics and prepare reports on progress and results

About Company: Founded in 2019, Mepass is transforming how entertainment events operate in India. We provide powerful software for event ticketing, distribution, analytics, and audience engagement making events smoother, smarter, and more memorable for organizers and audiences alike. Whether it's concerts, college fests, or cultural fairs if there's a crowd, Mepass is in action.