58 Market Strategy jobs in India
Market Strategy Planning Manager
Posted today
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Job Description
Must-Have Skills:
- Experience in Merger and Acquisition
- GTM Strategy & Execution
- Product & Portfolio Management
- Strategic Partnerships & Ecosystem Building
- Sales & Revenue Growth Leadership
- Marketing Collaboration
- Analytical & Market Intelligence
- Leadership & Stakeholder Management
- Industry Knowledge
Good-to-Have Skills:
- Strong strategic thinking and problem-solving.
- Entrepreneurial and growth mindset.
- High ownership, adaptability, and execution focus.
- Excellent collaboration and negotiation skills.
Academic Qualifications:
- Bachelor&aposs degree in Business, Marketing, or related field
Requirements:
- Location: Mumbai
- Notice Period: Immediate to 30 days
- Salary Range: 25 – 30 LPA
- Job Type: Full-time
- Shift Timings: General shift
Key Performance Indicators:
- GTM roadmap success
- Portfolio company growth
- Ecosystem collaboration effectiveness
Skills Required
Merger And Acquisition
Go-to-Market Strategy
Posted today
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Job Description
Job Overview
We are looking for an experienced Senior professional to join our team in Hyderabad as a Go to Market Strategy Specialist. This full-time hybrid role requires a proven track record in strategic planning and implementation within the IT industry, with 4 to 6 years of relevant experience, focusing on designing and implementing successful go-to-market (GTM) strategies tailored to specific business needs and market demands.
Qualifications and Skills
- Extensive experience in market analysis with the ability to interpret complex data and make informed strategic decisions.
- Proficiency in gathering competitive intelligence to understand market trends and positioning strategies effectively.
- Strong skills in product positioning that ensure alignment with market demands and customer needs.
- Expertise in data-driven decision making which emphasizes the use of analytics to drive strategy development.
- In-depth knowledge of customer segmentation to tailor marketing strategies according to target audiences.
- Experience with ZoomInfo SalesOS for optimizing sales and marketing efforts through data-driven insights.
- Familiarity with CPQ software to streamline the proposal process and enhance sales efficiency.
- The ability to work effectively in a hybrid work environment, balancing both remote and in-office tasks.
- SFDC (Salesforce.com) (Mandatory skill) to manage and optimize customer relationships and marketing efforts.
Roles and Responsibilities
- Develop and execute comprehensive go-to-market strategies that align with the companys overall business objectives.
- Analyze market trends and competitive landscapes to identify opportunities for growth and differentiation.
- Collaborate with cross-functional teams including sales, marketing, and product development to implement GTM plans effectively.
- Monitor and measure the effectiveness of go-to-market strategies to continually optimize performance and outcomes.
- Utilize market analysis data to refine customer segmentation and target potential markets with tailored strategies.
- Drive product positioning and messaging strategies to ensure they resonate with target customer segments.
- Implement data-driven decision making processes to enhance strategic planning and execution quality.
- Provide leadership in competitive intelligence efforts and prepare reports that guide strategic decisions.
Go-to-Market Strategy
Posted 18 days ago
Job Viewed
Job Description
Job Overview
We are looking for an experienced Senior professional to join our team in Hyderabad as a Go to Market Strategy Specialist. This full-time hybrid role requires a proven track record in strategic planning and implementation within the IT industry, with 4 to 6 years of relevant experience, focusing on designing and implementing successful go-to-market (GTM) strategies tailored to specific business needs and market demands.
Qualifications and Skills
- Extensive experience in market analysis with the ability to interpret complex data and make informed strategic decisions.
- Proficiency in gathering competitive intelligence to understand market trends and positioning strategies effectively.
- Strong skills in product positioning that ensure alignment with market demands and customer needs.
- Expertise in data-driven decision making which emphasizes the use of analytics to drive strategy development.
- In-depth knowledge of customer segmentation to tailor marketing strategies according to target audiences.
- Experience with ZoomInfo SalesOS for optimizing sales and marketing efforts through data-driven insights.
- Familiarity with CPQ software to streamline the proposal process and enhance sales efficiency.
- The ability to work effectively in a hybrid work environment, balancing both remote and in-office tasks.
- SFDC (Salesforce.com) (Mandatory skill) to manage and optimize customer relationships and marketing efforts.
Roles and Responsibilities
- Develop and execute comprehensive go-to-market strategies that align with the companys overall business objectives.
- Analyze market trends and competitive landscapes to identify opportunities for growth and differentiation.
- Collaborate with cross-functional teams including sales, marketing, and product development to implement GTM plans effectively.
- Monitor and measure the effectiveness of go-to-market strategies to continually optimize performance and outcomes.
- Utilize market analysis data to refine customer segmentation and target potential markets with tailored strategies.
- Drive product positioning and messaging strategies to ensure they resonate with target customer segments.
- Implement data-driven decision making processes to enhance strategic planning and execution quality.
- Provide leadership in competitive intelligence efforts and prepare reports that guide strategic decisions.
Data Analyst II, Go To Market Strategy
Posted today
Job Viewed
Job Description
Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You'll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us .
The Data Analyst II - Go-to-Market (GTM) Strategy will play a strategic role within the Field Strategy & Analytics team, supporting the development and optimization of end-to-end GTM initiatives for commercialization field facing teams. The position is responsible for delivering actionable insights on customer targeting, market segmentation, sizing, and territory structuring to enable effective field execution and market expansion. The ideal candidate will have deep experience in commercial analytics, strategic GTM planning, and proven expertise in handling pharmaceutical datasets and advanced analytics platforms. Strong communication skills and stakeholder management capabilities are essential.
**Roles & Responsibilities:**
+ Design, develop, and execute Field force sizing, GTM analytical frameworks for Pharma brands, including customer targeting, segmentation, opportunity sizing, and territory structuring.
+ Advance segmentation and targeting models using real-world data and machine learning techniques to identify high-value customers and growth opportunities.
+ Collaborate cross-functionally with Commercialization (including medical), Commercial & Medical Analytics, Data Strategy and IT teams to align on GTM deliverables and implementation roadmaps.
+ Prepare, visualize, and present GTM recommendations and dashboards for senior leadership and field teams, translating analytics into actionable plans.
+ Innovate and automate GTM processes, deploying digital analytics and AI/ML tools to improve recommendations and reduce time to insights.
+ Manage ongoing stakeholder communications, promoting knowledge sharing, feedback integration, and best practices in GTM analytics.
+ Continuously evaluate industry trends and benchmarks, recommending new approaches to GTM strategy and field effectiveness.
**Skills and competencies:**
+ Strong expertise in commercial analytics, GTM strategy, targeting, segmentation, and market sizing for Pharma or Life Sciences.
+ Advanced proficiency in Excel (including VBA), PowerBI, Tableau, Python, SQL, and other data management and visualization platforms.
+ Experience working with patient and claims data, specifically IQVIA and SHS datasets. Proficiency with CRM tools (e.g., Veeva) and territory alignment platforms.
+ Excellent data storytelling, presentation, and stakeholder management skills.
+ Strong business acumen and ability to translate analytical findings into strategic, actionable recommendations.
+ Experience in digital analytics, process automation, AI/ML, and decision science methodologies.
+ Independent problem-solving and project management skills, with a solution-oriented mindset.
**Experience:**
+ We welcome people with Bachelor's or master's degree in Statistics, Mathematics, Operations Research, Business Analytics, or a related discipline.
+ 3 to 5 years of hands-on experience in GTM analytics, customer targeting, segmentation, sizing, and territory structuring, preferably within the pharmaceutical industry.
+ Hands-on proficiency with analyzing IQVIA sales, call activity, and Rx datasets, as well as extracting actionable insights from complex data using machine learning techniques.
+ Proven track record of presenting data-driven GTM strategies and recommendations to senior stakeholders.
+ Experience with data manipulation and visualization tools such as Advanced Excel (including VBA), Power BI, Tableau, Python, and SQL.
+ Exposure to digital analytics, process automation, AI/ML methodologies, and decision science frameworks.
If you come across a role that intrigues you but doesn't perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.
**Uniquely Interesting Work, Life-changing Careers**
With a single vision as inspiring as Transforming patients' lives through science , every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.
**On-site Protocol**
BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:
Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.
BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to . Visit careers.bms.com/ ( eeo-accessibility to access our complete Equal Employment Opportunity statement.
BMS cares about your well-being and the well-being of our staff, customers, patients, and communities. As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.
BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.
If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information: data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.
**Company:** Bristol-Myers Squibb
**Req Number:** R1594259
**Updated:** 2025-08-24 03:30:53.630 UTC
**Location:** Hyderabad-IN
Bristol Myers Squibb is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, pregnancy, citizenship, marital status, gender expression, genetic information, political affiliation, or any other characteristic protected by law.
Head of growth, collections, GTM, Market strategy
Posted today
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Job Description
About Our Client
A seed-funded B2B fintech startup is looking for a sharp, strategic Head of Growth to lead customer acquisition, marketing, and GTM initiatives. This is a high-impact role working directly with the founders to scale growth from the ground up.
Job Description
Own and execute the company's growth strategy across sales, partnerships, and customer acquisition
Drive collections-led sales by working closely with NBFCs, banks, and large B2B clients
Identify and build strategic B2B partnerships that support product distribution and channel growth
Lead and build a lean GTM team with a focus on execution, experimentation, and results
Collaborate with product, marketing, and operations teams to align growth initiatives with business goals
Travel regularly to Chennai and Mumbai for business development and partner engagement
Represent the company in client and partner meetings, industry events, and strategic discussions.
The Successful Applicant
12-15 years of experience in selling SaaS products or in collections roles within BFSI , especially in banks and NBFCs
Deep understanding of the collections landscape - either directly in collections or in adjacent sales roles
Demonstrated success in B2B sales , customer acquisition, and building partnership-driven growth models
Exposure to working with mid-market and enterprise customers in a high-velocity environment
Strong analytical mindset, with the ability to use data to shape GTM and sales strategies
Comfortable working in an early-stage, agile startup environment with direct interaction with founders
Willingness to travel frequently to support business expansion in key regions
Data Analyst II, Go To Market Strategy
Posted today
Job Viewed
Job Description
Working with Us
Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible.
The Data Analyst II – Go-to-Market (GTM) Strategy will play a strategic role within the Field Strategy & Analytics team, supporting the development and optimization of end-to-end GTM initiatives for commercialization field facing teams. The position is responsible for delivering actionable insights on customer targeting, market segmentation, sizing, and territory structuring to enable effective field execution and market expansion. The ideal candidate will have deep experience in commercial analytics, strategic GTM planning, and proven expertise in handling pharmaceutical datasets and advanced analytics platforms. Strong communication skills and stakeholder management capabilities are essential.
Roles & Responsibilities:
Skills and competencies:
Experience:
Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.
On-site Protocol
BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:
Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.
BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to . Visit to access our complete Equal Employment Opportunity statement.
BMS cares about your well-being and the well-being of our staff, customers, patients, and communities. As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.
BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.
Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.
Market & Product Strategy
Posted today
Job Viewed
Job Description
Who are we and what do we do?
BrowserStack is the world’s leading cloud-based software testing platform, empowering over 50,000 customers—including Amazon, Microsoft, Meta, and Google—to deliver high-quality software at speed. Founded in 2011 by Ritesh Arora and Nakul Aggarwal, the company has grown to support more than two million tests daily across 22 global data centers, providing instant access to 35,000+ real devices and browsers.
With over 1,200 employees and a remote-first approach, BrowserStack operates at the intersection of scale, reliability, and innovation. Its suite of products spans manual and automated testing, visual regression, accessibility, and test management—all designed to simplify the testing process for modern development teams. Behind the scenes, BrowserStack continues to push the boundaries with AI capabilities like smart test case generation and design, flakiness detection, auto-healing and more —helping teams reduce maintenance overhead, debug faster, and catch issues earlier in the development lifecycle.
Recognized for its innovation and growth, BrowserStack has been named to the Forbes Cloud 100 list for four consecutive years. With backing from investors like Accel, Bond, and Insight Partners, the company continues to expand its product offerings and global footprint. Joining BrowserStack means being part of a mission-driven team dedicated to shaping the future of software testing.
LocationThis is a remote opportunity. But the base location of the role holder has to be Mumbai
Role in Nutshell:
Product Strategy team is responsible for identifying short-term & long-term opportunities across developer markets & product lines to accelerate Browserstack’s revenue growth & to develop the vision for Browserstack with a strong strategy plan & hypotheses backed by data. Reporting to Senior Manager, Product Strategy, this individual will work closely with other Product, Marketing & Sales Heads.
Desired experience:
The ideal candidate will bring 7+ years’ experience with at least 2+ years’ experience in management consulting, Growth and/or product strategy.
Has superior strategic, analytic, and problem-solving skills, and is capable of clearly communicating a long-term vision across the company and clients.
Is integrated into the developer or saas market ecosystem stay current on competitive and market trends, and brings those insights to inform Product strategy
Natural collaborator, with excellent communication skills and strong executive presence. Must be disciplined and comfortable with ambiguity, possessing the maturity and capability to interact and influence across multiple levels and a global matrixed organization
Exhibit relevant and consistent leadership behaviours in team management, customer communications, and internal interactions with peers, senior management, clients, and third-party vendors.
Ability to structure, manage, and coordinate multiple complex cross-functional projects and processes with multiple stakeholders at both senior and junior levels
What will you do?
Conduct in-depth research and analysis of market trends, competitor landscape, and customer needs and formulate data-driven strategies to enhance product revenue and market share.
Lead key select projects or major work streams related to Browsertsack’s overall product strategy to ultimately drive recommendations to the Executive Committee
Identify, prioritize, structure, and manage complex issues that drive product priorities and demonstrate bottom-line results including long-term monetization and commercialization strategies
Work closely with cross-functional teams, to ensure seamless implementation of finalized Strategies
Take ownership of the entire strategic initiative lifecycle, from conceptualization and formulation to execution and outcome assessment. Ensure that strategies are effectively implemented and measure success against predefined metrics, with a focus on achieving tangible dollar benefits.
Work with limited direction, usually within a complex and often ambiguous environment, to drive rigorous, fact-based recommendations to executives, functional, or regional management
Benefits:
In addition to your total compensation, you will be eligible for following benefits, which will be governed by the Company policy:
Medical insurance for self, spouse, upto 2 dependent children and Parents or Parents-in-law up to INR 5,00,000
Gratuity as per payment of Gratuity Act, 1972
Unlimited Time Off to ensure our people invest in their wellbeing, to rest and rejuvenate, spend quality time with family and friends
Remote-First work environment that allows our people to work from home
Remote-First Allowance for home office setup, connectivity, accessories, co-working spaces, wellbeing to ensure an amazing remote work experience
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Market & Product Strategy (M&PS) | Remote- Mumbai
Posted today
Job Viewed
Job Description
Who are we and what do we do?
BrowserStack is the world’s leading cloud-based software testing platform, empowering over 50,000 customers—including Amazon, Microsoft, Meta, and Google—to deliver high-quality software at speed. Founded in 2011 by Ritesh Arora and Nakul Aggarwal, the company has grown to support more than two million tests daily across 22 global data centers, providing instant access to 35,000+ real devices and browsers.
With over 1,200 employees and a remote-first approach, BrowserStack operates at the intersection of scale, reliability, and innovation. Its suite of products spans manual and automated testing, visual regression, accessibility, and test management—all designed to simplify the testing process for modern development teams. Behind the scenes, BrowserStack continues to push the boundaries with AI capabilities like smart test case generation and design, flakiness detection, auto-healing and more —helping teams reduce maintenance overhead, debug faster, and catch issues earlier in the development lifecycle.
Recognized for its innovation and growth, BrowserStack has been named to the Forbes Cloud 100 list for four consecutive years. With backing from investors like Accel, Bond, and Insight Partners, the company continues to expand its product offerings and global footprint. Joining BrowserStack means being part of a mission-driven team dedicated to shaping the future of software testing.
Location
This is a remote opportunity. But the base location of the role holder has to be Mumbai
Role in Nutshell:
Product Strategy team is responsible for identifying short-term & long-term opportunities across developer markets & product lines to accelerate Browserstack’s revenue growth & to develop the vision for Browserstack with a strong strategy plan & hypotheses backed by data. Reporting to Senior Manager, Product Strategy, this individual will work closely with other Product, Marketing & Sales Heads.
Desired experience:
The ideal candidate will bring 5+ years’ experience with at least 2+ years’ experience in management consulting, Growth and/or product strategy.
Has superior strategic, analytic, and problem-solving skills, and is capable of clearly communicating a long-term vision across the company and clients.
Is integrated into the developer or saas market ecosystem stay current on competitive and market trends, and brings those insights to inform Product strategy
Natural collaborator, with excellent communication skills and strong executive presence. Must be disciplined and comfortable with ambiguity, possessing the maturity and capability to interact and influence across multiple levels and a global matrixed organization
Exhibit relevant and consistent leadership behaviours in team management, customer communications, and internal interactions with peers, senior management, clients, and third-party vendors.
Ability to structure, manage, and coordinate multiple complex cross-functional projects and processes with multiple stakeholders at both senior and junior levels
What will you do?
Conduct in-depth research and analysis of market trends, competitor landscape, and customer needs and formulate data-driven strategies to enhance product revenue and market share.
Lead key select projects or major work streams related to Browsertsack’s overall product strategy to ultimately drive recommendations to the Executive Committee
Identify, prioritize, structure, and manage complex issues that drive product priorities and demonstrate bottom-line results including long-term monetization and commercialization strategies
Work closely with cross-functional teams, to ensure seamless implementation of finalized Strategies
Take ownership of the entire strategic initiative lifecycle, from conceptualization and formulation to execution and outcome assessment. Ensure that strategies are effectively implemented and measure success against predefined metrics, with a focus on achieving tangible dollar benefits.
Work with limited direction, usually within a complex and often ambiguous environment, to drive rigorous, fact-based recommendations to executives, functional, or regional management
Benefits:
In addition to your total compensation, you will be eligible for following benefits, which will be governed by the Company policy:
Medical insurance for self, spouse, upto 2 dependent children and Parents or Parents-in-law up to INR 5,00,000
Gratuity as per payment of Gratuity Act, 1972
Unlimited Time Off to ensure our people invest in their wellbeing, to rest and rejuvenate, spend quality time with family and friends
Remote-First work environment that allows our people to work from home
Remote-First Allowance for home office setup, connectivity, accessories, co-working spaces, wellbeing to ensure an amazing remote work experience