8,012 Marketing Analysts jobs in India
Digital Marketing Strategy Lead
Posted today
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Job Description
Key Responsibilities:
- Develop and execute integrated digital marketing strategies across multiple channels.
- Manage and optimize paid advertising campaigns (Google Ads, Social Media Ads).
- Drive organic traffic through SEO and content marketing initiatives.
- Develop and implement social media marketing and engagement strategies.
- Oversee email marketing campaigns and lead nurturing programs.
- Analyze campaign performance metrics and provide actionable insights.
- Manage digital marketing budgets and allocate resources effectively.
- Stay current with digital marketing trends, tools, and best practices.
- Collaborate with cross-functional teams to ensure campaign alignment.
- Mentor and guide junior digital marketing team members.
- Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
- Minimum of 6 years of experience in digital marketing, with a focus on strategy development.
- Proven track record of successful digital marketing campaign management and ROI.
- In-depth knowledge of SEO, SEM, social media, content marketing, and email marketing.
- Proficiency in analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Excellent analytical, strategic thinking, and communication skills.
- Ability to thrive in a fully remote work environment.
Digital Marketing Strategy Lead
Posted 7 days ago
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Job Description
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies aligned with business objectives.
- Manage and optimize all digital marketing channels, including SEO, SEM, social media, email, and paid advertising.
- Conduct market research, competitor analysis, and customer segmentation to identify opportunities.
- Analyze campaign performance data, generate insights, and implement data-driven optimizations.
- Oversee the creation and distribution of engaging content across digital platforms.
- Manage digital marketing budgets and ensure efficient allocation of resources.
- Collaborate with sales and product teams to ensure cohesive marketing efforts.
- Monitor industry trends and emerging technologies to drive innovation.
- Lead and mentor junior marketing team members in a remote setting.
- Track key performance indicators (KPIs) and report on campaign success.
Required Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- 5+ years of experience in digital marketing, with a proven track record of developing and executing successful strategies.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing best practices.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and marketing automation software.
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Excellent project management and organizational skills.
- Exceptional written and verbal communication abilities.
- Demonstrated ability to work effectively and independently in a remote environment.
- Experience in managing marketing budgets and achieving ROI goals.
Digital Marketing Strategy Lead
Posted 8 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive digital marketing strategies to achieve business objectives.
- Manage and optimize campaigns across SEO, SEM, social media, email, and content marketing.
- Conduct thorough market and competitor analysis to identify opportunities.
- Define target audience personas and craft tailored messaging.
- Set clear KPIs and track campaign performance using analytics tools (e.g., Google Analytics, SEMrush).
- Manage digital marketing budgets and allocate resources effectively.
- Create engaging and relevant content to attract and retain customers.
- Collaborate with sales, product, and creative teams to ensure brand consistency.
- Stay updated on the latest digital marketing trends, tools, and best practices.
- Report on campaign performance and provide actionable insights for improvement.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in developing and executing successful digital marketing strategies.
- In-depth knowledge of various digital marketing channels and tools.
- Strong analytical skills and experience with web analytics platforms.
- Excellent understanding of SEO, SEM, PPC, social media marketing, and email marketing.
- Creative thinking and ability to generate innovative campaign ideas.
- Strong project management and organizational skills.
- Exceptional written and verbal communication abilities.
- Experience managing marketing budgets and reporting on ROI.
Digital Marketing Strategy Lead
Posted 11 days ago
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Job Description
Head of Digital Marketing Strategy
Posted today
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement a comprehensive, multi-channel digital marketing strategy aligned with business objectives.
- Oversee the execution of all digital marketing campaigns, including SEO, SEM, social media, content, email, and paid advertising.
- Define key performance indicators (KPIs) and establish robust tracking mechanisms to measure campaign effectiveness and ROI.
- Analyze market trends, customer behavior, and competitor activities to identify new opportunities and optimize strategies.
- Manage and mentor the digital marketing team, fostering a high-performance culture.
- Oversee the digital marketing budget, ensuring efficient allocation of resources.
- Collaborate with product, sales, and creative teams to ensure cohesive brand messaging and customer experience.
- Lead the development and optimization of the company website and landing pages for maximum conversion.
- Explore and implement emerging digital marketing technologies and platforms.
- Report on digital marketing performance to executive leadership, providing insights and strategic recommendations.
A Bachelor's degree in Marketing, Communications, or a related field is required; a Master's degree or MBA is preferred. A minimum of 10 years of progressive experience in digital marketing, with at least 5 years in a leadership role, is essential. Proven success in developing and executing large-scale digital marketing strategies that have driven measurable business results is mandatory. Expertise in all major digital marketing disciplines and analytics platforms (e.g., Google Analytics, Adobe Analytics) is crucial. Exceptional leadership, strategic thinking, and communication skills are required. This fully remote role allows you to work from anywhere, contributing to our client's success from your home office, with strategic alignment towards their presence in Jaipur, Rajasthan, IN .
Head of Digital Marketing Strategy
Posted 7 days ago
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Job Description
Head of Digital Marketing Strategy
Posted 8 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement a holistic digital marketing strategy aligned with business objectives.
- Oversee all digital marketing channels including SEO, SEM, social media, email marketing, content marketing, and paid advertising.
- Manage and optimize digital marketing campaigns for lead generation, customer acquisition, and brand awareness.
- Conduct market research, competitive analysis, and customer segmentation.
- Analyze campaign performance data and provide actionable insights and recommendations.
- Manage the digital marketing budget and ensure efficient allocation of resources.
- Lead and mentor the digital marketing team, fostering a high-performance culture.
- Collaborate with cross-functional teams (product, sales, comms) to ensure brand consistency and integrated campaigns.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Drive innovation and continuous improvement in digital marketing efforts.
Qualifications:
- Bachelor's or Master's degree in Marketing, Business, Communications, or a related field.
- Minimum of 8 years of experience in digital marketing, with at least 3 years in a strategic leadership role.
- Proven experience in developing and executing successful digital marketing strategies across multiple channels.
- Strong understanding of SEO, SEM, content marketing, social media, and email marketing best practices.
- Proficiency with digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms.
- Excellent leadership, project management, and communication skills.
- Demonstrated ability to drive measurable business results through digital marketing.
- Experience in a remote work environment is a strong plus.
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Remote Head of Digital Marketing Strategy
Posted 1 day ago
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Job Description
Key Responsibilities:
- Develop and implement overarching digital marketing strategies aligned with business objectives.
- Oversee the planning, execution, and optimization of all digital marketing campaigns across various channels.
- Manage and mentor a team of digital marketing specialists, fostering collaboration and high performance.
- Drive continuous improvement in digital marketing performance through data analysis and experimentation.
- Define and track key performance indicators (KPIs) for all digital marketing initiatives.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
- Collaborate with cross-functional teams, including sales, product, and creative, to ensure integrated marketing efforts.
- Develop and manage strategies for SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing.
- Oversee website performance optimization and user experience improvements.
- Provide thought leadership and strategic guidance on digital marketing to senior management.
- Master's degree in Marketing, Business Administration, or a related field.
- 10+ years of progressive experience in digital marketing, with at least 5 years in a leadership or strategic role.
- Proven track record of developing and executing successful, data-driven digital marketing strategies that have achieved significant business results.
- Deep expertise in SEO, SEM, social media marketing, content strategy, email marketing, marketing automation, and analytics platforms (e.g., Google Analytics, Adobe Analytics).
- Strong understanding of CRM systems and their integration with marketing platforms.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional leadership, communication, and interpersonal skills.
- Ability to manage multiple projects and priorities in a fast-paced, remote environment.
- Experience in budget management and forecasting.
- Demonstrated ability to lead and inspire a remote team.
- Experience in B2B or B2C marketing depending on industry focus.
Senior E-commerce Manager, Digital Marketing Strategy
Posted 6 days ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive e-commerce strategies to drive online revenue growth and market share.
- Manage and optimize all digital marketing channels, including SEO, SEM, social media marketing, email marketing, and affiliate marketing.
- Oversee the day-to-day operations of the e-commerce website, ensuring a seamless user experience and high conversion rates.
- Analyze website traffic, sales data, and customer behavior to identify trends and opportunities for improvement.
- Develop and execute targeted digital marketing campaigns to acquire new customers and retain existing ones.
- Manage the e-commerce budget, ensuring efficient allocation of resources to maximize ROI.
- Collaborate with cross-functional teams (merchandising, IT, customer service) to ensure alignment on e-commerce initiatives.
- Stay abreast of the latest trends in e-commerce, digital marketing, and social media.
- Manage product listings, promotions, and pricing strategies on the e-commerce platform.
- This position adopts a hybrid working model, combining strategic planning and team collaboration at our Kolkata, West Bengal, IN office with flexible remote workdays.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA or Master's degree preferred.
- Minimum of 5 years of experience in e-commerce management and digital marketing, with a proven track record of driving online sales growth.
- In-depth knowledge of various digital marketing channels and analytics platforms (e.g., Google Analytics, Facebook Ads Manager).
- Experience with e-commerce platforms (e.g., Shopify, Magento) and CRM systems.
- Strong understanding of SEO, SEM, social media strategy, and content marketing.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Proficiency in A/B testing and conversion rate optimization (CRO) techniques.
- Strong leadership and project management skills, with the ability to manage multiple projects simultaneously.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with diverse teams.
Senior E-commerce Manager - Digital Marketing & Strategy
Posted 6 days ago
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