2088 Marketing Director jobs in Bangalore City

About Newton School

Come be part of a rocket ship that's creating a massive impact in the world of education!

On one side you have over a million college graduates every year with barely 5% employability rates and on the other side, there are thousands of companies struggling to find talent. Newton School aims to bridge this massive gap through its personalized learning platform. We are building an online Institute and solving the deep problem of the employability of graduates.

We have a strong core team consisting of alumni from IIT's and IIM's, and have several years of industry experience in companies like Unacademy, Inmobi, Ola, and Microsoft - among others. On this mission, we are backed by some of the most respected investors around the world, - RTP Global, Nexus Venture Partners, and a slew of angel investors including CRED's Kunal Shah, Flipkart's Kalyan Krishnamoorthy, Unacademy and Razorpay founders, Udaan's Sujeet Kumar among others.

Role and Responsibilities:

- Develop a go to market plan for business launch, including budget, forecast, efficiency targets, and channel and partner selection.

- Analyse brand positioning and consumer insights and own growth marketing strategy and inform our customer-facing experience across acquisition and retention.

- Build dashboards for measuring and sharing results on business-critical KPIs related to growth (volume, CAC, retention, LTV/payback) and own achievement of weekly and monthly KPIs.

- Post-launch, design and implement optimization tests across our end-to-end customer funnel (from acquisition through lifecycle retention).

- Develop and drive lifecycle retention program, including transactional messaging, trigger programs and large-scale campaigns.

- Partner with cross-functional teams (product, creative) to develop advertising assets, landing pages, emails, and reporting needed to manage programs at launch and beyond.

- Own management and results of ad channels post-launch, including budgeting, reporting, and efficiency optimization.

- Collaborate with functional partners to forecast and plan company revenue growth.

Requirements :

- 6 - 8+ years of prior experience in Marketing strategy

- Prior experience in driving engagement on social or internal platforms with creation of event calendars and innovative engagement events will be useful

- Excellent on problem solving, breaking problems in smaller chunks, creating structure from scratch.

- Demonstrated ability of proactive communication & handling multiple stakeholders.

Our Way Of Working

- An opportunity to work on something that really matters.

- A fast-paced environment to learn and grow. High transparency in decision making.

- High autonomy; freedom to take risks, to experiment, and to fail.

- Market competitive salary.

We promise a meaningful journey with smart people, with opportunities to learn & grow. Plus, you can sleep peacefully knowing you are impacting lives in a big way, every day!

Responsibilities

Qualifications

Overview

Waters are seeking a highly impactful and dynamic Strategic Marketing Director for Waters Division India to drive and lead our Go-to-Market efforts in the country. The ideal candidate will have deep expertise in developing, executing, and optimizing sales and marketing strategies tailored to specific customer segments within India. In this role, you will collaborate with cross-functional teams to identify opportunities, leverage market insights, and craft impactful campaigns that drive business growth, brand awareness, and customer loyalty.

Responsibilities

Qualifications

Company Description

Waters Corporation (NYSE: WAT), the world's leading specialty measurement company, has pioneered chromatography, mass spectrometry and thermal analysis innovations serving the life, materials, and food sciences for over 60 years. With approximately 8,000 employees worldwide, Waters operates directly in 35 countries, including 15 manufacturing facilities, with products available in more than 100 countries. Our team focuses on creating business advantages for laboratory-dependent organizations to enable significant advancement in healthcare delivery, environmental management, food safety, and water quality.

Working at Waters enables our employees to unlock the potential of their careers. Our global team is driven by purpose. We strive to be better, learn and improve every day in everything we do. We’re the problem solvers and innovators that aren’t afraid to take risks to transform the world of human health and well-being. We’re all in it together delivering benefit as one to provide the insights needed today in order to solve the challenges of tomorrow.

Diversity and inclusion are fundamental to our core values at Waters Corporation. It is our responsibility to actively implement programs and practices to drive inclusive behavior and increase diversity across the organization. We are united by diversity and thrive on it for the benefit of our employees, our products, our customers and our community. Waters is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, religion, sex, national origin, sexual orientation, age, marital status, disability, gender identity or protected Veteran status. 

Role Overview

We are looking for a Marketing Director to lead our marketing department and own the complete demand generation engine for our global B2B events portfolio. The ideal candidate brings deep expertise in digital and demand generation, understands modern SEO in the era of generative AI and LLMs, and has proven success with multi-channel paid advertising, go-to-market strategy, and team leadership. This role requires both strategic vision and hands-on execution to scale registrations, sponsorship ROI, and overall event visibility.

Key Responsibilities

Strategy & Demand Generation

• Build and oversee the complete demand generation stack — from awareness to conversion.
• Develop GTM strategies for new and existing events, aligned with business growth targets.
• Lead integrated campaigns across paid search, social, display, retargeting, email, content syndication, and ABM.
• Ensure SEO and content strategies reflect the latest trends in AI-driven and generative search.

Leadership & Department Oversight

• Manage and grow a high-performing marketing team across digital, content, and design.
• Set clear KPIs for demand generation, registrations, MQLs, and ROI.
• Drive cross-functional alignment with sales, production, and sponsorship teams.

Analytics & Performance

• Own marketing metrics such as CPL, conversion rate, MQL–SQL pipeline, and sponsor digital reach.
• Use advanced analytics, automation, and AI tools to optimize campaigns and improve outcomes.
• Report performance to leadership with actionable recommendations.

Innovation & Future-Proofing

• Stay ahead of evolving digital trends including LLM-based content strategies, AI-powered SEO, and marketing automation.
• Test and adopt new channels and technologies that can scale event impact and ROI.

Requirements

Required Experience

● 5–7 years of experience in marketing, with
at least 3 years leading demand generation for B2B events
(conferences, summits, exhibitions).

● Proven success in scaling delegate acquisition and lead generation across global markets.

● Strong track record of building and managing marketing teams.

● Hands-on experience with CRM, automation, analytics platforms, and paid media buying.

Skills & Competencies

● Strategic thinker with strong GTM and demand generation expertise.

● Deep knowledge of digital channels, SEO, SEM, paid social, and ABM.

● Familiarity with LLMs, generative AI search, and their impact on SEO/content.

● Analytical mindset with strong reporting and presentation skills.

● Excellent leadership, communication, and cross-functional collaboration.

Preferred Background

● Prior leadership in marketing for international B2B conferences or summits.

● Exposure to Tech, BFSI, Manufacturing, or Luxury Event industries.

● Bachelor's/Master's in Marketing, Business, or related field.

● Advanced certifications (Google Ads, HubSpot, Salesforce, LinkedIn Ads, etc.) a plus.

• Developing and implementing innovative, long-term marketing strategies aligned with business objectives.
• Leading and managing a remote marketing team, fostering collaboration and high performance.
• Overseeing the creation and execution of integrated marketing campaigns across various channels (digital, social media, email, events, etc.).
• Managing the marketing budget, allocating resources effectively, and measuring ROI.
• Defining and analyzing key marketing metrics, providing regular performance reports to senior leadership.
• Developing and maintaining a strong brand identity and consistent brand messaging.
• Identifying target audiences and devising strategies to reach them effectively.
• Staying abreast of market trends, competitive landscape, and emerging marketing technologies.
• Collaborating with sales, product development, and other departments to ensure cohesive go-to-market strategies.
• Driving customer insights and utilizing data to inform marketing decisions and optimize campaigns.

• Develop and implement innovative sports marketing strategies for athletes and sports brands.
• Identify, negotiate, and manage lucrative brand partnerships and sponsorships.
• Oversee the creation and execution of integrated marketing campaigns across digital, social media, traditional advertising, and PR channels.
• Manage brand messaging, positioning, and overall brand equity for clients.
• Analyze market trends, consumer behavior, and competitor activities to inform marketing strategies.
• Collaborate with creative teams, agencies, and media partners to produce high-quality marketing assets and content.
• Track and report on campaign performance, providing insights and recommendations for optimization.
• Build and maintain strong relationships with key stakeholders, including athletes, agents, sponsors, and media representatives.
• Stay ahead of emerging trends in sports marketing, digital media, and influencer engagement.

• Master's degree in Marketing, Business Administration, Sports Management, or a related field.
• Minimum of 10 years of experience in sports marketing, brand management, or a related field, with a significant focus on strategic planning and execution.
• Proven track record of developing and implementing successful marketing campaigns that achieved significant ROI.
• Extensive experience in digital marketing, social media strategy, content marketing, and PR.
• Strong understanding of the sports industry landscape, including major leagues, events, and athlete endorsements.
• Excellent negotiation, communication, and presentation skills.
• Demonstrated leadership capabilities and the ability to manage teams effectively in a remote setting.
• Strategic thinker with strong analytical and problem-solving abilities.

Role Overview   

We are looking for a Marketing Director to lead our marketing department and own the complete demand generation engine for our global B2B events portfolio. The ideal candidate brings deep expertise in digital and demand generation, understands modern SEO in the era of generative AI and LLMs, and has proven success with multi-channel paid advertising, go-to-market strategy, and team leadership. This role requires both strategic vision and hands-on execution to scale registrations, sponsorship ROI, and overall event visibility.

Key Responsibilities   

Strategy & Demand Generation

• Build and oversee the complete demand generation stack — from awareness to conversion.
  

• Develop GTM strategies for new and existing events, aligned with business growth targets.
  

• Lead integrated campaigns across paid search, social, display, retargeting, email, content syndication, and ABM.
  

• Ensure SEO and content strategies reflect the latest trends in AI-driven and generative search.
  

Leadership & Department Oversight

• Manage and grow a high-performing marketing team across digital, content, and design.
  

• Set clear KPIs for demand generation, registrations, MQLs, and ROI.
  

• Drive cross-functional alignment with sales, production, and sponsorship teams.  
  

Analytics & Performance

• Own marketing metrics such as CPL, conversion rate, MQL–SQL pipeline, and sponsor digital reach.
  

• Use advanced analytics, automation, and AI tools to optimize campaigns and improve outcomes.
  

• Report performance to leadership with actionable recommendations.
  

Innovation & Future-Proofing

• Stay ahead of evolving digital trends including LLM-based content strategies, AI-powered SEO, and marketing automation.
  

• Test and adopt new channels and technologies that can scale event impact and ROI.
  

●     5–7 years of experience in marketing, with at least 3 years leading demand generation for B2B events (conferences, summits, exhibitions).

●     Proven success in scaling delegate acquisition and lead generation across global markets.

●     Strong track record of building and managing marketing teams.

●     Hands-on experience with CRM, automation, analytics platforms, and paid media buying.

●     Strategic thinker with strong GTM and demand generation expertise.

●     Deep knowledge of digital channels, SEO, SEM, paid social, and ABM.

●     Familiarity with LLMs, generative AI search, and their impact on SEO/content.

●     Analytical mindset with strong reporting and presentation skills.

●     Excellent leadership, communication, and cross-functional collaboration.

●     Prior leadership in marketing for international B2B conferences or summits.

●     Exposure to Tech, BFSI, Manufacturing, or Luxury Event industries.

●     Bachelor’s/Master’s in Marketing, Business, or related field.

●     Advanced certifications (Google Ads, HubSpot, Salesforce, LinkedIn Ads, etc.) a plus.

Role Overview   

We are looking for a Marketing Director to lead our marketing department and own the complete demand generation engine for our global B2B events portfolio. The ideal candidate brings deep expertise in digital and demand generation, understands modern SEO in the era of generative AI and LLMs, and has proven success with multi-channel paid advertising, go-to-market strategy, and team leadership. This role requires both strategic vision and hands-on execution to scale registrations, sponsorship ROI, and overall event visibility.

Key Responsibilities   

Strategy & Demand Generation

• Build and oversee the complete demand generation stack — from awareness to conversion.
  

• Develop GTM strategies for new and existing events, aligned with business growth targets.
  

• Lead integrated campaigns across paid search, social, display, retargeting, email, content syndication, and ABM.
  

• Ensure SEO and content strategies reflect the latest trends in AI-driven and generative search.
  

Leadership & Department Oversight

• Manage and grow a high-performing marketing team across digital, content, and design.
  

• Set clear KPIs for demand generation, registrations, MQLs, and ROI.
  

• Drive cross-functional alignment with sales, production, and sponsorship teams.  
  

Analytics & Performance

• Own marketing metrics such as CPL, conversion rate, MQL–SQL pipeline, and sponsor digital reach.
  

• Use advanced analytics, automation, and AI tools to optimize campaigns and improve outcomes.
  

• Report performance to leadership with actionable recommendations.
  

Innovation & Future-Proofing

• Stay ahead of evolving digital trends including LLM-based content strategies, AI-powered SEO, and marketing automation.
  

• Test and adopt new channels and technologies that can scale event impact and ROI.
  

●     5–7 years of experience in marketing, with at least 3 years leading demand generation for B2B events (conferences, summits, exhibitions).

●     Proven success in scaling delegate acquisition and lead generation across global markets.

●     Strong track record of building and managing marketing teams.

●     Hands-on experience with CRM, automation, analytics platforms, and paid media buying.

●     Strategic thinker with strong GTM and demand generation expertise.

●     Deep knowledge of digital channels, SEO, SEM, paid social, and ABM.

●     Familiarity with LLMs, generative AI search, and their impact on SEO/content.

●     Analytical mindset with strong reporting and presentation skills.

●     Excellent leadership, communication, and cross-functional collaboration.

●     Prior leadership in marketing for international B2B conferences or summits.

●     Exposure to Tech, BFSI, Manufacturing, or Luxury Event industries.

●     Bachelor’s/Master’s in Marketing, Business, or related field.

●     Advanced certifications (Google Ads, HubSpot, Salesforce, LinkedIn Ads, etc.) a plus.