9,925 Marketing Head jobs in India

We are seeking an experienced and strategic Head of Digital Marketing to lead and oversee our digital marketing initiatives. The ideal candidate will be responsible for driving digital growth, enhancing online brand visibility, and generating high-quality leads through performance-driven campaigns. This role requires a deep understanding of digital platforms, analytics, content strategy, and team leadership.

Key Responsibilities:

• Develop and implement a comprehensive digital marketing strategy aligned with overall business objectives.
• Oversee all digital channels including SEO, SEM, social media, content marketing, email campaigns, influencer marketing, and paid advertising.
• Lead, mentor, and manage a team of digital marketing professionals and external agencies.
• Monitor and optimize performance metrics (CPC, CTR, ROI, etc.) across platforms like Google Ads, Meta Ads, LinkedIn, etc.
• Collaborate with creative, brand, and product teams to develop engaging campaigns and cohesive messaging.
• Utilize web analytics tools (e.g., Google Analytics, GA4, ) to evaluate campaign effectiveness and make data-driven decisions.
• Ensure brand consistency and maintain digital reputation across all channels.
• Stay updated with the latest digital trends, tools, and technologies and implement best practices.
• Manage digital marketing budgets and ensure maximum return on investment.

Qualifications:

• Bachelor's degree in, Digital Media, Communications, or a related field.
• Agency experience is mandatory.
• Minimum 3- 4 years of progressive experience in digital marketing,
• Proven track record of successful digital campaigns and lead generation.
• Strong knowledge of SEO, SEM, PPC, social media marketing, content marketing, CRM, and automation tools.
• Expertise in tools like Google Ads, Meta Business Suite, LinkedIn Campaign Manager, Google Analytics, and email marketing platforms.
• Excellent leadership, communication, analytical, and project management skills.

Company Overview

Isoftronics is a dynamic player in the IT services and consulting industry, dedicated to delivering comprehensive technology solutions, infrastructure management, and strategic IT consulting. Based in Chennai, Isoftronics serves businesses by providing specialized IT services to enhance operational efficiency and achieve business goals.

Job Overview

We are seeking a Digital Marketing Head to join our team in Chennai. This full-time role is ideal for a fresher with up to 1 year of work experience. The successful candidate will spearhead our digital marketing initiatives, contributing to strategic growth and brand visibility in alignment with our IT services and consulting objectives.

Qualifications and Skills

• Expertise in social media marketing to drive brand awareness and customer engagement through various platforms.
• Proficiency in email marketing platforms to craft and execute email campaigns that enhance customer relationships.
• Skilled in data analytics and reporting for evaluating campaign performance and deriving actionable insights.
• Experience with CRM tools for managing customer interactions and improving business relationships.
• Knowledge of marketing automation tools to streamline and enhance marketing efforts across channels.
• SEO strategy and implementation (Mandatory skill) to optimize our digital content for search engines and improve visibility.
• Content marketing (Mandatory skill) necessary for creating engaging and informative content that aligns with our brand message.
• PPC advertising platforms (Mandatory skill) to effectively manage and execute pay-per-click ad campaigns that drive targeted traffic.

Roles and Responsibilities

• Develop and execute comprehensive digital marketing strategies to achieve business objectives and enhance online presence.
• Oversee the creation and distribution of engaging and relevant digital content across various platforms.
• Manage SEO efforts to improve search engine rankings and drive organic traffic to our website.
• Implement and optimize PPC campaigns to maximize ROI and ensure alignment with marketing goals.
• Analyze market trends and customer behavior to adjust marketing strategies and improve effectiveness.
• Collaborate with cross-functional teams to ensure consistent messaging and brand voice across all channels.
• Monitor and report on the performance of all digital marketing campaigns, providing actionable recommendations for improvement.
• Lead efforts in developing innovative marketing campaigns that align with company objectives and resonate with target audiences.

Qualification

Skills :

Description :

Search Engine Optimization (SEO)

Pay Per Click Management (PPC)

We are seeking an experienced and strategic Head of Digital Marketing to lead and oversee our digital marketing initiatives. The ideal candidate will be responsible for driving digital growth, enhancing online brand visibility, and generating high-quality leads through performance-driven campaigns. This role requires a deep understanding of digital platforms, analytics, content strategy, and team leadership.

Key Responsibilities:

• Develop and implement a comprehensive digital marketing strategy aligned with overall business objectives.
• Oversee all digital channels including SEO, SEM, social media, content marketing, email campaigns, influencer marketing, and paid advertising.
• Lead, mentor, and manage a team of digital marketing professionals and external agencies.
• Monitor and optimize performance metrics (CPC, CTR, ROI, etc.) across platforms like Google Ads, Meta Ads, , etc.
• Collaborate with creative, brand, and product teams to develop engaging campaigns and cohesive messaging.
• Utilize web analytics tools (e.g., Google Analytics, GA4, ) to evaluate campaign effectiveness and make data-driven decisions.
• Ensure brand consistency and maintain digital reputation across all channels.
• Stay updated with the latest digital trends, tools, and technologies and implement best practices.
• Manage digital marketing budgets and ensure maximum return on investment.

Qualifications:

• Bachelor's degree in, Digital Media, Communications, or a related field.
• Agency experience is mandatory.
• Minimum 3- 4 years of progressive experience in digital marketing,
• Proven track record of successful digital campaigns and lead generation.
• Strong knowledge of SEO, SEM, PPC, social media marketing, content marketing, CRM, and automation tools.
• Expertise in tools like Google Ads, Meta Business Suite, Campaign Manager, Google Analytics, and email marketing platforms.
• Excellent leadership, communication, analytical, and project management skills.

Company Overview

Cheran Group Of Companies, headquartered in Coimbatore, is deeply rooted in the enrichment of educational landscapes through the Cheran Foundation Trust, established in 1991. Our mission is to deliver quality education by maintaining high ethical standards and adapting to contemporary learning methodologies. We strive to empower students through a unified and competitive learning environment, thereby enhancing their value in the corporate world. More information can be found at cheranglobal.com .

Job Overview

The Digital Marketing Head is a senior-level position located in Coimbatore, responsible for steering the digital marketing efforts of Cheran Group. We are seeking an individual with 7-10 years of relevant experience in a full-time capacity. This role demands expertise in developing and implementing cutting-edge digital marketing strategies to enhance our institution's online presence and student engagement.

Qualifications and Skills

• Expertise in SEO optimization (Mandatory skill) to enhance visibility and ranking of the institution's online portals.
• Proven experience in institution based social media strategy (Mandatory skill) to foster robust online communities and engage with prospective students.
• Exceptional data analysis skills (Mandatory skill) to evaluate and refine marketing tactics effectively.
• Proficiency with Facebook Ads Manager to execute targeted advertising campaigns aimed at prospective students and stakeholders.
• Experience in content marketing strategy to create and manage high-quality content that resonates with the target audience.
• Knowledge in email marketing automation to streamline communication and engage with students and parents effectively.
• Ability to manage PPC campaigns to increase the visibility and enrollment for our educational offerings.
• Strong data-driven marketing knowledge to make informed decisions that optimize marketing strategies.

Roles and Responsibilities

• Develop and execute a comprehensive digital marketing strategy aligned with the institutions goals and objectives.
• Oversee all online channels, ensuring cohesive messaging across the institution's digital platforms.
• Manage online advertising campaigns, including social media, PPC, and email marketing, to bolster student recruitment and retention.
• Conduct thorough market research and data analysis to identify trends, competitor activities, and areas for improvement.
• Collaborate with academic and administrative departments to align marketing efforts with institutional objectives.
• Supervise the digital marketing team, fostering a creative and goal-oriented environment.
• Regularly report on the effectiveness of digital marketing efforts, providing insights and recommendations for future strategies.
• Ensure all digital content is in line with the brands identity and complies with legal and ethical standards.

We are seeking an experienced and strategic Head of Digital Marketing to lead and oversee our digital marketing initiatives. The ideal candidate will be responsible for driving digital growth, enhancing online brand visibility, and generating high-quality leads through performance-driven campaigns. This role requires a deep understanding of digital platforms, analytics, content strategy, and team leadership.

Key Responsibilities:

• Develop and implement a comprehensive digital marketing strategy aligned with overall business objectives.
• Oversee all digital channels including SEO, SEM, social media, content marketing, email campaigns, influencer marketing, and paid advertising.
• Lead, mentor, and manage a team of digital marketing professionals and external agencies.
• Monitor and optimize performance metrics (CPC, CTR, ROI, etc.) across platforms like Google Ads, Meta Ads, LinkedIn, etc.
• Collaborate with creative, brand, and product teams to develop engaging campaigns and cohesive messaging.
• Utilize web analytics tools (e.g., Google Analytics, GA4, ) to evaluate campaign effectiveness and make data-driven decisions.
• Ensure brand consistency and maintain digital reputation across all channels.
• Stay updated with the latest digital trends, tools, and technologies and implement best practices.
• Manage digital marketing budgets and ensure maximum return on investment.

Qualifications:

• Bachelor's degree in, Digital Media, Communications, or a related field.
• Agency experience is mandatory.
• Minimum 3- 4 years of progressive experience in digital marketing,
• Proven track record of successful digital campaigns and lead generation.
• Strong knowledge of SEO, SEM, PPC, social media marketing, content marketing, CRM, and automation tools.
• Expertise in tools like Google Ads, Meta Business Suite, LinkedIn Campaign Manager, Google Analytics, and email marketing platforms.
• Excellent leadership, communication, analytical, and project management skills.

Company Overview

Cheran Group Of Companies, headquartered in Coimbatore, is deeply rooted in the enrichment of educational landscapes through the Cheran Foundation Trust, established in 1991. Our mission is to deliver quality education by maintaining high ethical standards and adapting to contemporary learning methodologies. We strive to empower students through a unified and competitive learning environment, thereby enhancing their value in the corporate world. More information can be found at cheranglobal.com .

Job Overview

The Digital Marketing Head is a senior-level position located in Coimbatore, responsible for steering the digital marketing efforts of Cheran Group. We are seeking an individual with 7-10 years of relevant experience in a full-time capacity. This role demands expertise in developing and implementing cutting-edge digital marketing strategies to enhance our institution's online presence and student engagement.

Qualifications and Skills

• Expertise in SEO optimization (Mandatory skill) to enhance visibility and ranking of the institution's online portals.
• Proven experience in institution based social media strategy (Mandatory skill) to foster robust online communities and engage with prospective students.
• Exceptional data analysis skills (Mandatory skill) to evaluate and refine marketing tactics effectively.
• Proficiency with Facebook Ads Manager to execute targeted advertising campaigns aimed at prospective students and stakeholders.
• Experience in content marketing strategy to create and manage high-quality content that resonates with the target audience.
• Knowledge in email marketing automation to streamline communication and engage with students and parents effectively.
• Ability to manage PPC campaigns to increase the visibility and enrollment for our educational offerings.
• Strong data-driven marketing knowledge to make informed decisions that optimize marketing strategies.

Roles and Responsibilities

• Develop and execute a comprehensive digital marketing strategy aligned with the institutions goals and objectives.
• Oversee all online channels, ensuring cohesive messaging across the institution's digital platforms.
• Manage online advertising campaigns, including social media, PPC, and email marketing, to bolster student recruitment and retention.
• Conduct thorough market research and data analysis to identify trends, competitor activities, and areas for improvement.
• Collaborate with academic and administrative departments to align marketing efforts with institutional objectives.
• Supervise the digital marketing team, fostering a creative and goal-oriented environment.
• Regularly report on the effectiveness of digital marketing efforts, providing insights and recommendations for future strategies.
• Ensure all digital content is in line with the brands identity and complies with legal and ethical standards.

Company Overview

Isoftronics is a dynamic player in the IT services and consulting industry, dedicated to delivering comprehensive technology solutions, infrastructure management, and strategic IT consulting. Based in Chennai, Isoftronics serves businesses by providing specialized IT services to enhance operational efficiency and achieve business goals.

Job Overview

We are seeking a Digital Marketing Head to join our team in Chennai. This full-time role is ideal for a fresher with up to 1 year of work experience. The successful candidate will spearhead our digital marketing initiatives, contributing to strategic growth and brand visibility in alignment with our IT services and consulting objectives.

Qualifications and Skills

• Expertise in social media marketing to drive brand awareness and customer engagement through various platforms.
• Proficiency in email marketing platforms to craft and execute email campaigns that enhance customer relationships.
• Skilled in data analytics and reporting for evaluating campaign performance and deriving actionable insights.
• Experience with CRM tools for managing customer interactions and improving business relationships.
• Knowledge of marketing automation tools to streamline and enhance marketing efforts across channels.
• SEO strategy and implementation (Mandatory skill) to optimize our digital content for search engines and improve visibility.
• Content marketing (Mandatory skill) necessary for creating engaging and informative content that aligns with our brand message.
• PPC advertising platforms (Mandatory skill) to effectively manage and execute pay-per-click ad campaigns that drive targeted traffic.

Roles and Responsibilities

• Develop and execute comprehensive digital marketing strategies to achieve business objectives and enhance online presence.
• Oversee the creation and distribution of engaging and relevant digital content across various platforms.
• Manage SEO efforts to improve search engine rankings and drive organic traffic to our website.
• Implement and optimize PPC campaigns to maximize ROI and ensure alignment with marketing goals.
• Analyze market trends and customer behavior to adjust marketing strategies and improve effectiveness.
• Collaborate with cross-functional teams to ensure consistent messaging and brand voice across all channels.
• Monitor and report on the performance of all digital marketing campaigns, providing actionable recommendations for improvement.
• Lead efforts in developing innovative marketing campaigns that align with company objectives and resonate with target audiences.