3 Marketing Insights jobs in India
Manager / Asst. Manager - Marketing Insights and Operations
Posted today
Job Viewed
Job Description
Hi there!
We on the Zeta Global Data Cloud team are looking for a passionate Marketing Insights & Operations team member, who will be responsible for taking our Opportunity Explorer suite of products to the next level. He/she will support the team in ongoing product rollouts, develop new products and use the data we have to generate insights that solve specific client business problems.
This role will provide an opportunity for the candidate to learn more about the digital marketing ecosystem, and also to work on some of the latest in digital marketing and advertising tech globally.
Roles & Responsibilities :
• Be the subject matter expert for multiple products from the Zeta Opportunity Explorer suite of products.
• Analyze the data with thousands of attributes to identify potential opportunities to create new products and enhance the capabilities of existing ones.
• Plan and prioritize product developments based on overall business priorities.
• Create appropriate product wireframes and get buy-in from all stakeholders.
• Closely work with design team to bring rudimentary designs to life.
• Work with a highly skilled team of data analysts to identify logic to slice and dice the data to identify opportunities to visualize in the UI.
• Coordinate with backend technology teams to ensure timely creation of data files or API queries for use in the UI and help automate the processes involved.
• Monitor and analyze usage of the products and formulate strategies to increase adoption and utilization.
• Support creation of custom reports and analyses that unlock key client-specific insights.
• Support key data analysis and critical requests around existing product improvements, new data partner evaluations, profitability analyses, CDP/DSP
integrations etc.
Required Skills:
Good to have Skills:
What we Offer at Zeta:
Company Summary:
Zeta Global is a data-driven marketing technology innovator whose SaaS-based marketing cloud helps 500+ Fortune 1000 and Middle Market brands acquire, retain and grow customer relationships through actionable data , advanced analytics and machine learning .
Founded by David A. Steinberg and John Sculley (former CEO of Apple and Pepsi Cola ) in 2007, the company’s highly- rated Zeta Marketing Platform (ZMP) has been recognized in Gartner’s Magic Quadrant for Digital Marketing Hubs (February 2017) and in its Magic Quadrant for Multichannel Campaign Management (April 2017), competing with offerings from Oracle, IBM, Salesforce and Adobe.
Operating on four continents with 1,300+ employees, the company is headquartered in New York City, with Centers of Excellence in Silicon Valley, Boston, London, and Hyderabad, India.
Zeta Global is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, gender, ancestry, color, religion, sex, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veteran’s status, or any other basis protected by law.
Director, Product Management, Business and Marketing Insights, South Asia
Posted today
Job Viewed
Job Description
_Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential._
**Title and Summary**
Director, Product Management, Business and Marketing Insights, South Asia
Overview
This role is a part of the regional product management team of the Business & Market Insights Product Group and will focus on South Asia. This includes:
o Full P&L ownership
o Determining and driving forward the product innovation agenda and product road map especially for the division including any local partnerships and builds.
o Ensuring successful sales of the product through Mastercard's sales teams
o Ensuring flawless delivery of the product and maintaining the highest standards of quality in our customer relationships
Candidates for this role will likely have answered 'yes' to the following questions:
o Do you have a track record of successfully managing a P&L?
o Are you comfortable with rigorous and advanced analytics, consulting and/ or data solutions?
o Do you have a background or exposure to building products, and developing intellectual capital?
o Do you have experience successfully leading and influencing teams?
o Are you motivated by working in a flat hierarchy and making broad contributions?
o Are you interested in solving problems through technology and software?
o Do you have experience working across the financial institutions and/or retail sectors?
Role
- Accountability and end-to-end responsibility for delivering top and bottom line success for the Business & Market Insights Product Group for South Asia
- Ability to effectively build and prioritize the regional product road map to meet division needs
- Innovative leadership to continue evolving our product suite and drive future success
- Interface with Mastercard leadership across the organization to represent the suite of products
- Provide expert sales support and ensure close partnership with the Sales team so they are fully equipped to sell the products
- Ability to be a client-facing expert sales resource
- Development and refinement of Delivery models to ensure flawless and efficient Delivery
- Ensure our solutions remain market leading/competitive
- Build strong relationships across Mastercard at all levels
All About You
- Experience with software and / or analytic products, product management & go-to market strategy
- Strong structured problem solving and project management skills
- Experience effectively leading teams
- Desire to roll up sleeves and make direct contributions
- Strong collaboration and ability to partner effectively with virtual, fast-paced teams
- Interest in technology and desire to apply technology to solve problems
- Excellent communicator & ability to influence without authority
- Demonstrated ability to build relationships with both working teams and senior executives
- Knowledge of the financial services industry, ideally including both retail banking and payments, retail & commerce nice to have
- Bachelor's degree required, advanced degree preferred
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Abide by Mastercard's security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
**Corporate Security Responsibility**
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
+ Abide by Mastercard's security policies and practices;
+ Ensure the confidentiality and integrity of the information being accessed;
+ Report any suspected information security violation or breach, and
+ Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
Director, Product Management, Business and Marketing Insights, South Asia
Posted today
Job Viewed
Job Description
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Director, Product Management, Business and Marketing Insights, South Asia
Overview
This role is a part of the regional product management team of the Business & Market Insights Product Group and will focus on South Asia. This includes:
o Full P&L ownership
o Determining and driving forward the product innovation agenda and product road map especially for the division including any local partnerships and builds.
o Ensuring successful sales of the product through Mastercard’s sales teams
o Ensuring flawless delivery of the product and maintaining the highest standards of quality in our customer relationships
Candidates for this role will likely have answered ‘yes’ to the following questions:
o Do you have a track record of successfully managing a P&L?
o Are you comfortable with rigorous and advanced analytics, consulting and/ or data solutions?
o Do you have a background or exposure to building products, and developing intellectual capital?
o Do you have experience successfully leading and influencing teams?
o Are you motivated by working in a flat hierarchy and making broad contributions?
o Are you interested in solving problems through technology and software?
o Do you have experience working across the financial institutions and/or retail sectors?
Role
• Accountability and end-to-end responsibility for delivering top and bottom line success for the Business & Market Insights Product Group for South Asia
• Ability to effectively build and prioritize the regional product road map to meet division needs
• Innovative leadership to continue evolving our product suite and drive future success
• Interface with Mastercard leadership across the organization to represent the suite of products
• Provide expert sales support and ensure close partnership with the Sales team so they are fully equipped to sell the products
• Ability to be a client-facing expert sales resource
• Development and refinement of Delivery models to ensure flawless and efficient Delivery
• Ensure our solutions remain market leading/competitive
• Build strong relationships across Mastercard at all levels
All About You
• Experience with software and / or analytic products, product management & go-to market strategy
• Strong structured problem solving and project management skills
• Experience effectively leading teams
• Desire to roll up sleeves and make direct contributions
• Strong collaboration and ability to partner effectively with virtual, fast-paced teams
• Interest in technology and desire to apply technology to solve problems
• Excellent communicator & ability to influence without authority
• Demonstrated ability to build relationships with both working teams and senior executives
• Knowledge of the financial services industry, ideally including both retail banking and payments, retail & commerce nice to have
• Bachelor’s degree required, advanced degree preferred
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Abide by Mastercard’s security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Abide by Mastercard’s security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.
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