561 Marketing Performance jobs in India

Head of Digital Marketing & Performance Analytics

682001 Kochi, Kerala ₹2000000 Annually WhatJobs

Posted 11 days ago

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Job Description

full-time
Our client, a prominent e-commerce leader, is seeking a strategic and results-driven Head of Digital Marketing & Performance Analytics to lead their online growth initiatives. This is a fully remote position, empowering you to drive impactful marketing strategies from any location. You will be responsible for developing and executing comprehensive digital marketing campaigns across multiple channels, including SEO, SEM, social media, email marketing, and content marketing, with a strong emphasis on data-driven optimization and ROI maximization. Your role will involve defining key performance indicators (KPIs), establishing robust analytics frameworks, and providing actionable insights to senior leadership to inform strategic decisions. You will lead a team of digital marketing specialists, fostering collaboration and ensuring alignment with overall business objectives. Expertise in performance marketing, A/B testing, conversion rate optimization (CRO), and advanced analytics tools (e.g., Google Analytics, Adobe Analytics, data visualization platforms) is essential. The ideal candidate will have a deep understanding of the digital marketing landscape, a proven track record of managing significant marketing budgets, and the ability to translate complex data into clear, compelling narratives. A Master's degree in Marketing, Business, Statistics, or a related field, combined with a minimum of 8-12 years of progressive experience in digital marketing and analytics, with demonstrated leadership in a remote setting, is required. If you are passionate about leveraging data to drive customer acquisition, engagement, and revenue growth in the digital space, join our client's innovative and collaborative remote team and make a significant impact.
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Head of Digital Marketing & Performance Analytics

411001 Pune, Maharashtra ₹90000 Monthly WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client is seeking an visionary Head of Digital Marketing & Performance Analytics to lead their marketing efforts in Pune, Maharashtra, IN . This role demands a strategic thinker with a proven ability to drive measurable growth through data-driven digital campaigns. The ideal candidate will possess a comprehensive understanding of the digital marketing landscape, including SEO, SEM, social media marketing, content strategy, and advanced analytics.

Responsibilities:
  • Develop and execute a comprehensive digital marketing strategy to enhance brand visibility, customer acquisition, and engagement.
  • Oversee all digital marketing channels, including SEO, SEM, social media, email marketing, and display advertising.
  • Define key performance indicators (KPIs) and establish robust analytics frameworks to track campaign effectiveness and ROI.
  • Conduct in-depth analysis of website traffic, user behavior, and campaign performance, translating insights into actionable recommendations.
  • Manage the digital marketing budget, optimizing spend for maximum impact and efficiency.
  • Lead and mentor a team of digital marketing specialists, fostering a culture of continuous learning and innovation.
  • Collaborate with product, sales, and content teams to ensure a consistent brand message and customer experience across all digital touchpoints in Pune, Maharashtra, IN .
  • Stay updated with the latest digital marketing trends, tools, and best practices.
  • Manage relationships with external agencies and vendors as needed.
  • Develop and implement A/B testing strategies for landing pages, ad creatives, and email campaigns to continuously improve conversion rates.
Qualifications:
  • Bachelor's or Master's degree in Marketing, Business Administration, Statistics, or a related field.
  • Minimum of 8-10 years of experience in digital marketing, with a significant focus on performance marketing and analytics.
  • Proven track record of developing and executing successful digital marketing campaigns that drive measurable results.
  • Expertise in Google Analytics, Google Ads, social media advertising platforms (Facebook Ads, LinkedIn Ads, etc.), and marketing automation tools.
  • Strong analytical skills with the ability to interpret complex data and generate actionable insights.
  • Excellent leadership, communication, and project management skills.
  • Experience with SEO tools (e.g., SEMrush, Ahrefs) and content management systems (CMS).
  • Familiarity with customer relationship management (CRM) systems.
This is a fantastic opportunity to make a significant impact on our client's growth trajectory by leading their digital marketing strategy and performance analysis.
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Head of Digital Marketing - Performance & Growth

452001 Bhopal, Madhya Pradesh ₹1400000 Annually WhatJobs

Posted 19 days ago

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full-time
Our client is seeking an ambitious and data-driven Head of Digital Marketing to lead their performance marketing and growth initiatives. This fully remote role offers the opportunity to shape and execute innovative digital strategies that drive customer acquisition, engagement, and revenue growth on a global scale. The ideal candidate will possess a comprehensive understanding of all facets of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and marketing automation. You will be responsible for developing and implementing data-informed campaigns, optimizing marketing spend, and analyzing performance metrics to achieve ambitious growth targets. Responsibilities include defining the digital marketing strategy, managing budgets, leading a remote team of marketing professionals, and collaborating with product, sales, and analytics teams. A strong track record of achieving measurable results in performance marketing, particularly in driving qualified leads and conversions, is essential. You must be adept at leveraging analytics tools to track campaign performance, identify trends, and derive actionable insights. Experience in A/B testing, conversion rate optimization (CRO), and implementing sophisticated attribution models is highly valued. The successful candidate will be a strategic thinker, an excellent communicator, and a skilled leader with a passion for digital innovation and a relentless focus on ROI. This position requires a minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a leadership or management role. A Bachelor's degree in Marketing, Business, or a related field is required; an MBA or relevant certifications are a plus.

Responsibilities:
  • Develop and execute comprehensive digital marketing strategies for growth.
  • Lead performance marketing efforts, including SEO, SEM, social media, and paid advertising.
  • Manage and optimize marketing budgets to maximize ROI.
  • Analyze campaign performance using analytics tools and derive actionable insights.
  • Drive customer acquisition, engagement, and conversion rates.
  • Oversee content marketing and email marketing initiatives.
  • Implement and manage marketing automation platforms.
  • Lead and mentor a remote team of digital marketing specialists.
  • Collaborate with sales, product, and analytics teams to ensure cohesive strategies.
  • Stay ahead of digital marketing trends and emerging technologies.

Qualifications:
  • Minimum of 7 years of experience in digital marketing, with a focus on performance marketing.
  • Proven track record of driving significant business growth through digital channels.
  • At least 3 years of experience in a leadership or management role.
  • In-depth knowledge of SEO, SEM, social media advertising, and content marketing.
  • Proficiency with digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Experience with marketing automation platforms (e.g., HubSpot, Marketo).
  • Strong understanding of A/B testing and conversion rate optimization (CRO).
  • Excellent strategic thinking, analytical, and problem-solving skills.
  • Exceptional communication and leadership abilities for remote team management.
  • Bachelor's degree in Marketing, Business, or a related field; MBA or certifications are a plus.
Join our forward-thinking, remote-first company and drive our digital marketing success from anywhere, impacting our brand's presence globally, even while based near Bhopal, Madhya Pradesh, IN .
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Digital Marketing Manager - Performance Marketing

395001 Surat, Gujarat ₹1100000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client, a dynamic organization in the Marketing sector, is seeking a results-oriented Digital Marketing Manager with a specialization in Performance Marketing. This role is based in Surat, Gujarat, IN , and requires the candidate to be on-site to drive campaign success and team collaboration. The ideal candidate will have a proven track record in developing and executing successful paid advertising campaigns across various digital channels, optimizing for ROI and achieving key marketing objectives. You will be responsible for managing budgets, analyzing campaign performance, and identifying new growth opportunities through data-driven strategies.

Responsibilities:
  • Develop and implement comprehensive performance marketing strategies across paid search, social media advertising, display advertising, and affiliate marketing.
  • Manage and optimize digital advertising campaigns to achieve KPIs such as CPA, ROAS, and lead generation goals.
  • Conduct keyword research, audience segmentation, and ad copy testing to improve campaign effectiveness.
  • Monitor campaign performance daily, weekly, and monthly, providing detailed reports and insights.
  • Manage advertising budgets effectively, ensuring optimal allocation of spend across channels.
  • Collaborate with content and creative teams to develop engaging ad creatives and landing pages.
  • Stay up-to-date with the latest trends and best practices in digital marketing and advertising technology.
  • Identify and test new digital marketing channels and strategies to drive growth.
  • Analyze website traffic, user behavior, and conversion funnels to identify areas for improvement.
  • Work closely with the sales team to ensure alignment on lead quality and conversion processes.

Qualifications:
  • Bachelor's degree in Marketing, Advertising, Business, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
  • Demonstrated success in managing and scaling paid advertising campaigns on platforms like Google Ads, Facebook Ads, LinkedIn Ads, etc.
  • Proficiency in marketing analytics tools such as Google Analytics, Adobe Analytics, etc.
  • Strong understanding of SEO principles and their relationship to paid search.
  • Excellent analytical, quantitative, and problem-solving skills.
  • Ability to manage multiple projects and deadlines effectively.
  • Strong communication and collaboration skills.
  • Experience with A/B testing and conversion rate optimization (CRO).
This on-site role in Surat, Gujarat, IN , offers a fantastic opportunity for a performance marketing expert to make a significant impact. If you are passionate about driving measurable results through digital advertising, we encourage you to apply.
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Digital Marketing Strategist (Performance Marketing)

160001 Chandigarh, Chandigarh ₹800000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client, a dynamic and growing organization, is seeking a creative and results-driven Digital Marketing Strategist to lead their performance marketing efforts. This is a fully remote position, allowing you to leverage your expertise to drive online growth from anywhere in India. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels, including SEM, SEO, social media advertising, email marketing, and content marketing. Your core focus will be on optimizing campaigns for maximum ROI, improving conversion rates, and driving qualified traffic. You will conduct in-depth keyword research, competitive analysis, and market trend analysis to inform strategy development. Performance tracking and reporting are critical; you will meticulously monitor campaign performance using analytics tools (e.g., Google Analytics, Adobe Analytics), analyze data, and generate insightful reports to present to stakeholders. A deep understanding of digital marketing best practices, A/B testing methodologies, and conversion rate optimization (CRO) is essential. Experience managing significant advertising budgets and a proven track record of delivering measurable results are required. You must possess excellent analytical skills, a strategic mindset, and the ability to translate data into actionable insights. Strong communication and collaboration skills are necessary to work effectively with internal teams and external partners. This is an exciting opportunity to make a significant impact on our client’s marketing objectives and enhance your career in digital marketing within a flexible, fully remote setting. The **Chandigarh, Chandigarh, IN** region is a bustling commercial center, and your remote marketing strategies will be key to reaching its audience effectively.
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Digital Marketing Specialist (Performance Marketing)

462001 Bhopal, Madhya Pradesh ₹55000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client, a rapidly growing e-commerce business, is searching for a results-driven Digital Marketing Specialist with a focus on performance marketing. This hybrid role allows for a blend of in-office collaboration and remote work, based out of our offices in **Bhopal, Madhya Pradesh, IN**. You will be responsible for developing, implementing, and optimizing digital marketing campaigns across various channels, with the primary goal of driving qualified leads and maximizing return on investment (ROI). Your expertise will be crucial in managing paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and other relevant social media advertising networks. You will be tasked with keyword research, ad copywriting, audience targeting, bid management, and budget allocation to achieve campaign objectives. Key responsibilities include: creating and managing SEM, PPC, and social media advertising campaigns; conducting A/B testing on ad creatives, landing pages, and targeting parameters; analyzing campaign performance data and generating insightful reports; identifying trends and opportunities for campaign optimization; collaborating with the marketing team on content strategy and SEO initiatives; staying up-to-date with the latest digital marketing trends and best practices; and managing campaign budgets effectively. The ideal candidate will possess a strong analytical mindset, exceptional quantitative skills, and a proven track record of successfully managing performance marketing campaigns. Proficiency in analytics tools like Google Analytics and experience with various ad platforms are essential. Excellent communication and teamwork skills are required to effectively collaborate with colleagues and contribute to the overall marketing strategy. This is an exciting opportunity to play a key role in driving growth and achieving marketing goals for a dynamic company.
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Digital Marketing Manager - Performance Marketing

560001 Bangalore, Karnataka ₹750000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking a highly motivated and data-driven Digital Marketing Manager to lead their performance marketing efforts. This is a fully remote role, offering an exciting opportunity to shape and execute impactful digital campaigns. You will be responsible for developing, implementing, and optimizing strategies across various paid digital channels, including SEM, social media advertising, display advertising, and affiliate marketing, to drive customer acquisition, engagement, and retention. The ideal candidate will have a deep understanding of digital marketing principles, a strong analytical mindset, and a proven ability to manage budgets and deliver measurable results. You will work closely with cross-functional teams, including content, design, and product, to ensure cohesive and effective campaign execution. Key responsibilities include conducting keyword research, setting up and managing ad campaigns, monitoring performance metrics, and providing regular reports and insights to stakeholders. You will also be tasked with A/B testing ad copy, landing pages, and targeting strategies to maximize ROI. Staying current with the latest digital marketing trends, tools, and best practices is crucial. This role demands exceptional analytical skills, creativity, and the ability to thrive in a fast-paced, remote work environment. You will play a key role in growing our client's online presence and achieving their business objectives.

Responsibilities:
  • Develop and execute comprehensive performance marketing strategies across paid digital channels.
  • Manage and optimize paid search (SEM), paid social, display, and affiliate marketing campaigns.
  • Conduct thorough keyword research and audience segmentation.
  • Create compelling ad copy and landing page content.
  • Monitor campaign performance, analyze data, and identify areas for improvement.
  • Conduct A/B testing on various campaign elements to enhance effectiveness.
  • Manage advertising budgets effectively to achieve maximum ROI.
  • Generate regular performance reports and present insights to stakeholders.
  • Stay up-to-date with industry trends, algorithm changes, and emerging technologies.
  • Collaborate with content, design, and product teams to ensure campaign alignment.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 4+ years of experience in digital marketing, with a strong focus on performance marketing.
  • Proven expertise in Google Ads, Facebook Ads Manager, and other major advertising platforms.
  • Excellent analytical skills with proficiency in Google Analytics and data visualization tools.
  • Strong understanding of SEO principles and their interplay with paid search.
  • Experience with marketing automation and CRM platforms is a plus.
  • Exceptional written and verbal communication skills.
  • Ability to work independently and collaboratively in a remote setting.
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Digital Marketing Manager - Performance Marketing

400001 Mumbai, Maharashtra ₹750000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking a results-driven Digital Marketing Manager with a strong focus on performance marketing to lead their initiatives in Mumbai, Maharashtra, IN . This role is perfect for a strategic thinker who excels at driving measurable growth through paid acquisition channels. You will be responsible for developing, executing, and optimizing comprehensive digital marketing campaigns to achieve key business objectives, including lead generation, customer acquisition, and revenue growth. The ideal candidate has a proven track record in managing significant advertising budgets and a deep understanding of analytics and campaign optimization.

Key Responsibilities:
  • Develop and implement data-driven performance marketing strategies across various channels, including search (SEM), social media advertising, display advertising, and affiliate marketing.
  • Manage and optimize paid media campaigns to maximize ROI and achieve target KPIs such as CPA, ROAS, and CPL.
  • Conduct thorough keyword research, audience segmentation, and campaign targeting to ensure optimal ad placement and delivery.
  • Monitor campaign performance daily, analyze data, and provide actionable insights for continuous improvement.
  • A/B test ad creatives, landing pages, and campaign elements to enhance performance.
  • Collaborate with content and creative teams to develop compelling ad copy and visual assets.
  • Manage relationships with advertising platforms and third-party vendors.
  • Stay updated with the latest trends, technologies, and best practices in digital marketing and performance advertising.
  • Develop comprehensive performance reports for senior management, highlighting key metrics, insights, and recommendations.
  • Work closely with the broader marketing team to ensure alignment with overall marketing goals and brand messaging.
  • Manage advertising budgets effectively, ensuring efficient allocation of resources.
  • Identify new opportunities for growth and testing within the digital marketing landscape.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Economics, or a related field.
  • Minimum of 5 years of experience in digital marketing, with at least 3 years focused specifically on performance marketing and paid acquisition.
  • Proven experience managing large-scale paid media campaigns on platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads, etc.
  • Strong understanding of SEO, SEM, social media marketing, and programmatic advertising.
  • Expertise in web analytics tools (e.g., Google Analytics) and experience with A/B testing platforms.
  • Excellent analytical and quantitative skills with a strong ability to interpret data and translate it into actionable strategies.
  • Exceptional communication, presentation, and interpersonal skills.
  • Ability to manage multiple projects simultaneously in a fast-paced environment.
  • Proficiency in Microsoft Excel and other data analysis tools.
  • A strategic mindset with a hands-on approach to campaign management.
This hybrid role requires regular presence in our Mumbai, Maharashtra, IN office, offering flexibility for remote work as needed. If you're passionate about driving measurable results through digital advertising, we invite you to apply.
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Digital Marketing Manager - Performance Marketing

201301 Noida, Uttar Pradesh ₹75000 Annually WhatJobs

Posted 3 days ago

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full-time
Our client is seeking a results-driven Digital Marketing Manager with a strong focus on Performance Marketing to join their innovative team in **Noida, Uttar Pradesh, IN**. This role is critical in driving measurable growth through paid acquisition channels and optimizing digital marketing campaigns. The ideal candidate will possess a deep understanding of SEM, social media advertising, programmatic display, and affiliate marketing, with a proven track record of achieving key performance indicators (KPIs) such as ROI, CPA, and ROAS. You will be responsible for developing and executing data-driven marketing strategies, managing significant advertising budgets, and continuously testing and iterating on campaigns to maximize effectiveness.

Key responsibilities include overseeing the planning, implementation, and optimization of paid search, social media, and other performance marketing initiatives. You will conduct in-depth market research, competitor analysis, and audience segmentation to identify new growth opportunities. Performance tracking, reporting, and analysis using tools like Google Analytics, Adobe Analytics, and various ad platform dashboards will be a core function. The Digital Marketing Manager will collaborate closely with content creators, SEO specialists, and product teams to ensure cohesive and impactful campaign execution. We are looking for a strategic thinker with strong analytical skills, exceptional attention to detail, and the ability to translate complex data into actionable insights. Experience with A/B testing, conversion rate optimization (CRO), and marketing automation platforms is highly desirable. This is a hybrid role, allowing for a flexible work arrangement combining on-site collaboration in **Noida, Uttar Pradesh, IN** with remote work opportunities. The successful candidate will be passionate about the ever-evolving digital marketing landscape and eager to drive significant business impact through innovative performance marketing strategies.
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Digital Marketing Specialist - Performance Marketing

560001 Bangalore, Karnataka ₹65000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client, a fast-paced e-commerce company, is seeking a results-driven Digital Marketing Specialist with a focus on Performance Marketing to join their team in **Bengaluru, Karnataka, IN**. This hybrid role offers the opportunity to blend strategic thinking with hands-on execution, driving online customer acquisition and revenue growth. You will be responsible for developing, implementing, and optimizing digital marketing campaigns across various channels, analyzing performance data, and ensuring maximum ROI.

Responsibilities:
  • Develop and execute paid advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, etc.
  • Manage campaign budgets, bidding strategies, and targeting parameters to achieve optimal performance.
  • Conduct keyword research, audience segmentation, and ad creative development.
  • Monitor, analyze, and report on campaign performance metrics (e.g., CPA, ROAS, CTR, conversion rates).
  • Optimize campaigns based on data insights to improve efficiency and effectiveness.
  • Collaborate with content creators and designers to develop compelling ad copy and visuals.
  • Stay updated on the latest trends and best practices in digital advertising and performance marketing.
  • A/B test different campaign elements, landing pages, and audience segments.
  • Identify new growth opportunities and emerging channels for customer acquisition.
  • Manage SEO strategy and implementation to improve organic search rankings.
  • Utilize marketing analytics tools (e.g., Google Analytics) to track website traffic and user behavior.
  • Work closely with the sales and product teams to align marketing efforts with business objectives.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 3 years of experience in digital marketing, with a strong emphasis on performance marketing and paid acquisition.
  • Proven track record of successfully managing and optimizing paid advertising campaigns across multiple platforms.
  • Proficiency in Google Ads, Facebook Ads Manager, and other major ad platforms.
  • Strong analytical skills with the ability to interpret data and derive actionable insights.
  • Experience with SEO tools and best practices.
  • Familiarity with marketing automation tools and CRM systems is a plus.
  • Excellent written and verbal communication skills.
  • Ability to work effectively in a fast-paced, deadline-driven environment.
  • Creative thinking and problem-solving abilities.
  • A passion for data-driven marketing and continuous improvement.
This hybrid role requires regular attendance at the office for team meetings and collaborative sessions, with the flexibility for remote work on designated days. If you are a performance-oriented marketer eager to drive growth and make a measurable impact, we encourage you to apply.
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