8,120 Marketing Performance jobs in India
Digital Marketing Specialist - Performance Marketing
Posted 1 day ago
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Job Description
Responsibilities:
- Develop and execute paid media strategies across Google Ads, social media platforms (Facebook, Instagram, LinkedIn), and other relevant channels.
- Manage campaign budgets, bidding strategies, and ad creative to maximize ROI.
- Conduct keyword research, audience segmentation, and targeting to reach the most relevant customer base.
- Monitor campaign performance daily, analyze data, and provide actionable insights for optimization.
- A/B test ad copy, landing pages, and targeting parameters to improve conversion rates.
- Generate regular performance reports, highlighting key metrics, trends, and recommendations.
- Collaborate with content creators and designers to develop compelling ad creatives and landing pages.
- Stay up-to-date with the latest trends in digital advertising, analytics, and platform updates.
- Identify new opportunities for growth and experimentation in the digital marketing landscape.
- Manage remarketing and retargeting campaigns to re-engage potential customers.
- Work closely with the broader marketing team to align digital efforts with overall marketing objectives.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 3-5 years of hands-on experience in performance marketing and paid media management.
- Proven track record of managing successful digital advertising campaigns with clear ROI.
- Expertise in Google Ads, Facebook Ads Manager, and other major advertising platforms.
- Strong understanding of analytics tools such as Google Analytics.
- Excellent analytical skills with the ability to interpret data and derive actionable insights.
- Creative thinking and strong copywriting skills for ad creation.
- Proficiency in A/B testing methodologies.
- Ability to work independently and manage multiple projects simultaneously in a remote setting.
- Excellent communication and collaboration skills.
Digital Marketing Specialist - Performance Marketing
Posted 2 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement data-driven performance marketing strategies to achieve key business objectives (e.g., customer acquisition, ROI, CPA).
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Meta Ads, LinkedIn Ads, and programmatic display networks.
- Conduct keyword research, audience segmentation, and ad creative development to maximize campaign effectiveness.
- Analyze campaign performance data, identify trends, and generate actionable insights to improve results.
- A/B test ad copy, landing pages, and targeting parameters to optimize conversion rates.
- Manage the affiliate marketing program, identifying and onboarding new partners.
- Monitor industry trends and best practices in digital marketing and performance advertising.
- Collaborate with the content and creative teams to ensure alignment of marketing materials.
- Prepare regular performance reports and present findings to stakeholders.
- Stay updated on the latest digital marketing tools and technologies.
Qualifications:
- Bachelor's degree in Marketing, Business, Statistics, or a related field.
- Minimum of 3 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
- Proven experience managing paid search (PPC), paid social, and display advertising campaigns.
- Proficiency in Google Analytics, Google Ads, Meta Ads Manager, and other relevant advertising platforms.
- Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
- Excellent understanding of conversion rate optimization (CRO) principles.
- Creative thinking and a keen eye for detail in ad copy and creative development.
- Ability to work independently, manage multiple projects, and thrive in a remote team setting.
- Excellent written and verbal communication skills.
This fully remote role offers a competitive salary, benefits, and the chance to be part of a fast-paced, growth-oriented company. If you are a performance-driven digital marketer passionate about achieving measurable success, we encourage you to apply.
Digital Marketing Specialist - Performance Marketing
Posted 2 days ago
Job Viewed
Job Description
Key Responsibilities:
- Plan, execute, and manage paid digital marketing campaigns across channels such as Google Ads, Bing Ads, Facebook Ads, LinkedIn Ads, etc.
- Conduct keyword research, audience targeting, and bid management to optimize campaign performance and achieve KPIs.
- Monitor campaign performance daily, analyzing data to identify trends, insights, and opportunities for improvement.
- Develop and implement A/B testing strategies for ad copy, landing pages, and targeting to enhance campaign effectiveness.
- Manage and allocate digital advertising budgets efficiently to maximize ROI.
- Track and report on key performance metrics, providing regular insights and recommendations to stakeholders.
- Collaborate with content creators and designers to develop compelling ad creatives and landing page content.
- Stay updated on the latest trends, best practices, and algorithm changes in digital advertising.
- Work closely with the broader marketing team to ensure campaign alignment with overall marketing objectives.
- Analyze website traffic and user behavior to inform campaign strategies.
- Identify new channels and strategies for paid customer acquisition.
- Optimize conversion rates on landing pages and throughout the user journey.
- Ensure brand consistency and messaging across all paid advertising efforts.
- Assist in the development of performance marketing strategy and roadmap.
- Continuously explore opportunities to improve campaign efficiency and reduce cost per acquisition.
- Bachelor's degree in Marketing, Business, Economics, Statistics, or a related field.
- Minimum of 3-5 years of hands-on experience in performance marketing, paid search (SEM), and paid social media advertising.
- Proven experience managing significant advertising budgets and delivering measurable results.
- Proficiency in Google Ads, Google Analytics, and other relevant advertising platforms.
- Strong analytical skills with the ability to interpret complex data sets and translate them into actionable insights.
- Experience with A/B testing and conversion rate optimization (CRO).
- Excellent understanding of digital marketing metrics and KPIs.
- Strong written and verbal communication skills.
- Detail-oriented with a high degree of accuracy.
- Ability to work effectively both independently and collaboratively in a hybrid work environment.
- Experience with other paid media channels (e.g., programmatic display, affiliate marketing) is a plus.
- Familiarity with CRM systems and marketing automation tools is beneficial.
Digital Marketing Specialist - Performance Marketing
Posted 3 days ago
Job Viewed
Job Description
Digital Marketing Specialist - Performance Marketing
Posted 3 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and execute paid digital advertising campaigns across platforms like Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Manage campaign budgets and optimize ad spend for maximum ROAS and campaign effectiveness.
- Conduct keyword research, audience segmentation, and targeting for paid campaigns.
- Create compelling ad copy, creatives, and landing page content optimized for conversion.
- Monitor campaign performance, analyze data, and generate regular reports on key metrics.
- Continuously test and optimize campaigns (A/B testing) to improve click-through rates, conversion rates, and CPA.
- Stay updated with the latest trends and best practices in performance marketing and digital advertising.
- Collaborate with content and design teams to develop effective ad creatives and landing pages.
- Identify new opportunities for paid media growth and campaign expansion.
- Manage bidding strategies and ensure campaigns are running efficiently.
- Analyze competitor advertising strategies and market trends.
- Ensure accurate tracking and attribution of campaign performance.
- Assist in the development of marketing performance dashboards.
- Provide insights and recommendations for improving overall digital marketing strategy.
- Stay compliant with advertising platform policies and industry regulations.
Qualifications:
- Bachelor's degree in Marketing, Advertising, Business, or a related field.
- 1-3 years of experience in performance marketing or paid digital advertising.
- Hands-on experience with Google Ads, Facebook Ads Manager, and other ad platforms.
- Proficiency in web analytics tools such as Google Analytics.
- Strong analytical skills and ability to interpret data to drive campaign optimization.
- Excellent written and verbal communication skills.
- Ability to manage multiple campaigns and priorities in a fast-paced environment.
- Detail-oriented with a focus on achieving measurable results.
- Familiarity with A/B testing methodologies.
- Understanding of SEO principles is a plus.
- Experience in a remote work setting is beneficial.
Senior Digital Marketing Specialist, Performance Marketing
Posted 2 days ago
Job Viewed
Job Description
- Developing and implementing comprehensive digital marketing strategies focused on performance metrics (e.g., CPA, ROAS, lead generation).
- Managing and optimizing paid search campaigns (Google Ads, Bing Ads) to drive qualified traffic and conversions.
- Executing and managing social media advertising campaigns (e.g., LinkedIn Ads, Facebook Ads) to target specific audiences and achieve business goals.
- Conducting keyword research, ad copy creation, and landing page optimization to improve campaign performance.
- Monitoring and analyzing campaign data using tools like Google Analytics, Google Tag Manager, and other reporting platforms.
- Identifying new growth opportunities and testing innovative approaches to reach target audiences.
- Collaborating with content creators and designers to develop compelling ad creatives and landing pages.
- Staying up-to-date with the latest digital marketing trends, best practices, and platform updates.
- Reporting on campaign performance, providing insights, and making data-driven recommendations for improvement.
Remote Digital Marketing Specialist - Performance Marketing
Posted 2 days ago
Job Viewed
Job Description
You will be responsible for planning, executing, and optimizing digital marketing campaigns across various channels to drive customer acquisition and achieve business objectives. This includes managing paid search, social media advertising, display advertising, and affiliate marketing. The ideal candidate will have a deep understanding of performance metrics, analytics tools, and a proven ability to manage budgets effectively to maximize ROI.
Key Responsibilities:
- Develop and implement performance marketing strategies across paid search (Google Ads, Bing Ads), social media advertising (Facebook, Instagram, LinkedIn), and display networks.
- Manage and optimize advertising budgets to achieve key performance indicators (KPIs) such as CPA, ROAS, and CPL.
- Conduct keyword research, audience segmentation, and campaign targeting to maximize reach and relevance.
- Create compelling ad copy, landing page content, and creative assets in collaboration with design teams.
- Monitor campaign performance daily, analyzing data and identifying trends to optimize for better results.
- Utilize web analytics tools (e.g., Google Analytics) to track campaign effectiveness and provide insightful reports.
- Conduct A/B testing on ad creatives, landing pages, and targeting parameters to improve conversion rates.
- Stay updated on the latest trends and best practices in digital marketing, SEO, and performance advertising.
- Collaborate with content marketing and SEO teams to ensure a cohesive digital presence.
- Manage relationships with advertising platforms and explore new advertising opportunities.
- Provide regular performance reports and strategic recommendations to stakeholders.
- Contribute to the overall digital marketing strategy and identify new growth opportunities.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 3 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
- Proven track record of successfully managing and optimizing PPC, social media advertising, and display campaigns.
- Proficiency with Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and other major advertising platforms.
- Strong analytical skills and experience with web analytics tools like Google Analytics.
- Excellent understanding of digital marketing KPIs and conversion rate optimization (CRO).
- Creative thinking and ability to develop engaging marketing messages.
- Strong written and verbal communication skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
- Experience with SEO and email marketing is a plus.
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Senior Digital Marketing Specialist - Performance Marketing
Posted 2 days ago
Job Viewed
Job Description
Key responsibilities include conducting in-depth keyword research and competitor analysis, creating and managing ad campaigns, and optimizing campaigns for maximum ROI. You will monitor key performance indicators (KPIs), analyze campaign data, and generate detailed reports to inform strategy. This role also involves A/B testing ad copy, landing pages, and targeting parameters to continuously improve campaign effectiveness. Staying up-to-date with the latest digital marketing trends, tools, and best practices is crucial. Collaboration with content, design, and web development teams to ensure cohesive campaign execution will also be a significant part of your responsibilities.
The ideal candidate will possess extensive experience in digital marketing, with a strong focus on performance marketing and paid media management. Proven success in managing significant advertising budgets and achieving measurable results is required. Essential qualifications include a Bachelor's degree in Marketing, Business, or a related field, or equivalent practical experience. Expertise in Google Analytics, Google Ads, Facebook Ads Manager, and other relevant digital marketing tools is mandatory. Excellent analytical, problem-solving, and communication skills are essential. A creative mindset combined with a data-driven approach is key to success in this role. This position offers the opportunity to make a significant impact on the company's growth through strategic digital initiatives in a remote-friendly environment.
Location: This is a remote position, but the successful candidate will be supporting marketing efforts targeting the Delhi, Delhi market and surrounding regions, requiring an understanding of its digital consumer behavior.
Digital Marketing Manager - Performance Marketing
Posted 1 day ago
Job Viewed
Job Description
Responsibilities:
- Develop and implement comprehensive digital marketing strategies across various channels including SEO, SEM, social media, email, and content marketing.
- Manage and optimize paid advertising campaigns on platforms like Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads to maximize ROI.
- Conduct keyword research and implement SEO best practices to improve organic search rankings.
- Analyze campaign performance using tools like Google Analytics, providing regular reports and actionable insights to stakeholders.
- Manage the marketing budget effectively to achieve campaign objectives.
- Identify new growth opportunities and emerging trends in digital marketing.
- Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
- Stay up-to-date with the latest digital marketing tools, techniques, and best practices.
- Develop and manage A/B testing strategies to optimize conversion rates and user experience.
- Monitor competitor activities and market trends to inform strategy.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven track record of at least 4 years in digital marketing, with a strong focus on performance marketing.
- Hands-on experience with SEO, SEM, social media marketing, and email marketing platforms.
- Proficiency in Google Analytics and Google Ads.
- Strong analytical skills with the ability to interpret data and generate insights.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Experience in managing marketing budgets and reporting on campaign performance.
- Certifications in Google Ads or Google Analytics are a plus.
Digital Marketing Strategist - Performance Marketing
Posted 2 days ago
Job Viewed
Job Description
As a Digital Marketing Strategist, you will be responsible for developing and executing comprehensive performance marketing campaigns across various channels, including paid search, social media advertising, display advertising, and affiliate marketing. Your goal will be to drive customer acquisition, engagement, and revenue growth for our clients through data-driven strategies.
Key Responsibilities:
- Develop and implement data-driven performance marketing strategies tailored to client objectives.
- Manage and optimize paid search (Google Ads, Bing Ads) and paid social media campaigns (Facebook, Instagram, LinkedIn).
- Oversee display advertising and programmatic media buying initiatives.
- Manage affiliate marketing programs and partnerships.
- Conduct keyword research, audience segmentation, and competitive analysis.
- Develop compelling ad copy, landing page strategies, and conversion rate optimization (CRO) plans.
- Monitor campaign performance using analytics tools (e.g., Google Analytics, Adobe Analytics) and provide regular reporting.
- Analyze campaign data to identify trends, insights, and opportunities for improvement.
- Manage campaign budgets effectively to maximize ROI and achieve client KPIs.
- Collaborate with creative teams to develop effective ad assets.
- Stay current with the latest trends and best practices in digital marketing and performance advertising.
- Conduct A/B testing and other experiments to continuously improve campaign performance.
- Advise clients on strategic digital marketing initiatives and industry best practices.
- Mentor junior marketing specialists and share knowledge within the team.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
- Proven experience managing successful paid search, paid social, and display advertising campaigns.
- Proficiency with Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and other relevant ad platforms.
- Strong understanding of analytics tools such as Google Analytics, Tag Manager, and ideally data visualization tools.
- Experience with CRO best practices and A/B testing methodologies.
- Excellent analytical, quantitative, and problem-solving skills.
- Strong written and verbal communication skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Certification in Google Ads or Google Analytics is a plus.
- Experience in affiliate marketing is advantageous.