8,120 Marketing Performance jobs in India

Digital Marketing Specialist - Performance Marketing

700001 Kolkata, West Bengal ₹700000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client is seeking a highly analytical and results-oriented Digital Marketing Specialist with a focus on Performance Marketing to join their dynamic marketing team. This is a fully remote role, offering the flexibility to work from anywhere. You will be responsible for developing, implementing, and optimizing digital advertising campaigns across various platforms to drive customer acquisition, engagement, and revenue growth.

Responsibilities:
  • Develop and execute paid media strategies across Google Ads, social media platforms (Facebook, Instagram, LinkedIn), and other relevant channels.
  • Manage campaign budgets, bidding strategies, and ad creative to maximize ROI.
  • Conduct keyword research, audience segmentation, and targeting to reach the most relevant customer base.
  • Monitor campaign performance daily, analyze data, and provide actionable insights for optimization.
  • A/B test ad copy, landing pages, and targeting parameters to improve conversion rates.
  • Generate regular performance reports, highlighting key metrics, trends, and recommendations.
  • Collaborate with content creators and designers to develop compelling ad creatives and landing pages.
  • Stay up-to-date with the latest trends in digital advertising, analytics, and platform updates.
  • Identify new opportunities for growth and experimentation in the digital marketing landscape.
  • Manage remarketing and retargeting campaigns to re-engage potential customers.
  • Work closely with the broader marketing team to align digital efforts with overall marketing objectives.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 3-5 years of hands-on experience in performance marketing and paid media management.
  • Proven track record of managing successful digital advertising campaigns with clear ROI.
  • Expertise in Google Ads, Facebook Ads Manager, and other major advertising platforms.
  • Strong understanding of analytics tools such as Google Analytics.
  • Excellent analytical skills with the ability to interpret data and derive actionable insights.
  • Creative thinking and strong copywriting skills for ad creation.
  • Proficiency in A/B testing methodologies.
  • Ability to work independently and manage multiple projects simultaneously in a remote setting.
  • Excellent communication and collaboration skills.
This remote position is an excellent opportunity for a driven marketing professional to significantly impact our client's digital presence and customer acquisition efforts.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Specialist - Performance Marketing

411001 Pune, Maharashtra ₹75000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client, a rapidly expanding e-commerce company, is seeking a talented and data-driven Digital Marketing Specialist to focus on performance marketing strategies. This is a fully remote position that offers an exciting opportunity to drive customer acquisition and revenue growth through innovative online advertising campaigns. You will be responsible for planning, executing, and optimizing campaigns across various digital channels, including paid search, social media advertising, display advertising, and affiliate marketing. The ideal candidate is highly analytical, creative, and proficient in leveraging data to achieve measurable results in a remote-first environment.

Key Responsibilities:
  • Develop and implement data-driven performance marketing strategies to achieve key business objectives (e.g., customer acquisition, ROI, CPA).
  • Manage and optimize paid advertising campaigns across platforms such as Google Ads, Meta Ads, LinkedIn Ads, and programmatic display networks.
  • Conduct keyword research, audience segmentation, and ad creative development to maximize campaign effectiveness.
  • Analyze campaign performance data, identify trends, and generate actionable insights to improve results.
  • A/B test ad copy, landing pages, and targeting parameters to optimize conversion rates.
  • Manage the affiliate marketing program, identifying and onboarding new partners.
  • Monitor industry trends and best practices in digital marketing and performance advertising.
  • Collaborate with the content and creative teams to ensure alignment of marketing materials.
  • Prepare regular performance reports and present findings to stakeholders.
  • Stay updated on the latest digital marketing tools and technologies.

Qualifications:
  • Bachelor's degree in Marketing, Business, Statistics, or a related field.
  • Minimum of 3 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
  • Proven experience managing paid search (PPC), paid social, and display advertising campaigns.
  • Proficiency in Google Analytics, Google Ads, Meta Ads Manager, and other relevant advertising platforms.
  • Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
  • Excellent understanding of conversion rate optimization (CRO) principles.
  • Creative thinking and a keen eye for detail in ad copy and creative development.
  • Ability to work independently, manage multiple projects, and thrive in a remote team setting.
  • Excellent written and verbal communication skills.

This fully remote role offers a competitive salary, benefits, and the chance to be part of a fast-paced, growth-oriented company. If you are a performance-driven digital marketer passionate about achieving measurable success, we encourage you to apply.
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Digital Marketing Specialist - Performance Marketing

201301 Noida, Uttar Pradesh ₹700000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking a data-driven and analytical Digital Marketing Specialist with a focus on Performance Marketing to join their team in Noida, Uttar Pradesh. This hybrid role requires a strategic mindset to drive user acquisition and revenue growth through paid channels. You will be responsible for developing, managing, and optimizing paid advertising campaigns across various platforms, ensuring maximum ROI. The ideal candidate has a deep understanding of SEM, paid social, and other performance-driven marketing tactics, coupled with strong analytical and reporting skills.

Key Responsibilities:
  • Plan, execute, and manage paid digital marketing campaigns across channels such as Google Ads, Bing Ads, Facebook Ads, LinkedIn Ads, etc.
  • Conduct keyword research, audience targeting, and bid management to optimize campaign performance and achieve KPIs.
  • Monitor campaign performance daily, analyzing data to identify trends, insights, and opportunities for improvement.
  • Develop and implement A/B testing strategies for ad copy, landing pages, and targeting to enhance campaign effectiveness.
  • Manage and allocate digital advertising budgets efficiently to maximize ROI.
  • Track and report on key performance metrics, providing regular insights and recommendations to stakeholders.
  • Collaborate with content creators and designers to develop compelling ad creatives and landing page content.
  • Stay updated on the latest trends, best practices, and algorithm changes in digital advertising.
  • Work closely with the broader marketing team to ensure campaign alignment with overall marketing objectives.
  • Analyze website traffic and user behavior to inform campaign strategies.
  • Identify new channels and strategies for paid customer acquisition.
  • Optimize conversion rates on landing pages and throughout the user journey.
  • Ensure brand consistency and messaging across all paid advertising efforts.
  • Assist in the development of performance marketing strategy and roadmap.
  • Continuously explore opportunities to improve campaign efficiency and reduce cost per acquisition.
Qualifications:
  • Bachelor's degree in Marketing, Business, Economics, Statistics, or a related field.
  • Minimum of 3-5 years of hands-on experience in performance marketing, paid search (SEM), and paid social media advertising.
  • Proven experience managing significant advertising budgets and delivering measurable results.
  • Proficiency in Google Ads, Google Analytics, and other relevant advertising platforms.
  • Strong analytical skills with the ability to interpret complex data sets and translate them into actionable insights.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Excellent understanding of digital marketing metrics and KPIs.
  • Strong written and verbal communication skills.
  • Detail-oriented with a high degree of accuracy.
  • Ability to work effectively both independently and collaboratively in a hybrid work environment.
  • Experience with other paid media channels (e.g., programmatic display, affiliate marketing) is a plus.
  • Familiarity with CRM systems and marketing automation tools is beneficial.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Specialist - Performance Marketing

201001 Noida, Uttar Pradesh ₹60000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking a data-driven Digital Marketing Specialist with a focus on Performance Marketing to optimize online advertising campaigns and drive measurable results. This role offers a hybrid work model, allowing for a blend of remote work and in-office collaboration. You will be responsible for managing and executing paid advertising strategies across various digital channels, including Google Ads, social media advertising, and display networks. Key duties include keyword research, campaign setup, bid management, audience targeting, A/B testing of ad creatives and landing pages, and continuous performance monitoring and optimization. You will analyze campaign data to identify trends, insights, and opportunities for improvement, ensuring maximum ROI. The ideal candidate will possess a strong understanding of performance marketing metrics, analytics tools (e.g., Google Analytics, Google Tag Manager), and ad platforms. A Bachelor's degree in Marketing, Business, or a related field, along with proven experience in managing paid media campaigns, is required. Excellent analytical, problem-solving, and communication skills are essential. You should be comfortable working with large datasets, drawing actionable insights, and translating them into effective marketing strategies. This position offers the opportunity to contribute directly to the company's growth by driving lead generation and customer acquisition through strategic digital advertising. You will work closely with the broader marketing team to align performance marketing efforts with overall business objectives. The successful candidate will demonstrate a proactive, detail-oriented approach and a passion for achieving quantifiable success in the digital advertising space. This role is ideal for an individual looking to excel in performance-driven digital marketing within a flexible work environment.
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Digital Marketing Specialist - Performance Marketing

530017 Visakhapatnam, Andhra Pradesh ₹50000 month WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking a motivated and analytical Digital Marketing Specialist with a focus on Performance Marketing to join their team in **Visakhapatnam, Andhra Pradesh, IN**. This role is responsible for executing and optimizing paid advertising campaigns across various digital channels to drive customer acquisition, engagement, and conversions. The ideal candidate will have a strong understanding of paid search (SEM), social media advertising, and other performance-driven marketing tactics. You will be responsible for managing campaign budgets, targeting the right audiences, crafting compelling ad copy, and continuously testing and refining campaign elements to maximize return on ad spend (ROAS). Key responsibilities include conducting keyword research, analyzing campaign performance data, identifying trends, and implementing data-driven strategies to improve campaign effectiveness. You will work closely with the marketing team to ensure alignment with overall marketing goals and brand messaging. A strong aptitude for analytics, attention to detail, and the ability to work independently in a remote setting are essential. The successful candidate will be adept at using various advertising platforms and analytics tools to monitor campaign performance, generate reports, and provide actionable insights. We are looking for a results-oriented individual who is passionate about digital advertising and eager to contribute to the company's growth through effective performance marketing strategies.

Responsibilities:
  • Develop and execute paid digital advertising campaigns across platforms like Google Ads, Facebook Ads, LinkedIn Ads, etc.
  • Manage campaign budgets and optimize ad spend for maximum ROAS and campaign effectiveness.
  • Conduct keyword research, audience segmentation, and targeting for paid campaigns.
  • Create compelling ad copy, creatives, and landing page content optimized for conversion.
  • Monitor campaign performance, analyze data, and generate regular reports on key metrics.
  • Continuously test and optimize campaigns (A/B testing) to improve click-through rates, conversion rates, and CPA.
  • Stay updated with the latest trends and best practices in performance marketing and digital advertising.
  • Collaborate with content and design teams to develop effective ad creatives and landing pages.
  • Identify new opportunities for paid media growth and campaign expansion.
  • Manage bidding strategies and ensure campaigns are running efficiently.
  • Analyze competitor advertising strategies and market trends.
  • Ensure accurate tracking and attribution of campaign performance.
  • Assist in the development of marketing performance dashboards.
  • Provide insights and recommendations for improving overall digital marketing strategy.
  • Stay compliant with advertising platform policies and industry regulations.

Qualifications:
  • Bachelor's degree in Marketing, Advertising, Business, or a related field.
  • 1-3 years of experience in performance marketing or paid digital advertising.
  • Hands-on experience with Google Ads, Facebook Ads Manager, and other ad platforms.
  • Proficiency in web analytics tools such as Google Analytics.
  • Strong analytical skills and ability to interpret data to drive campaign optimization.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple campaigns and priorities in a fast-paced environment.
  • Detail-oriented with a focus on achieving measurable results.
  • Familiarity with A/B testing methodologies.
  • Understanding of SEO principles is a plus.
  • Experience in a remote work setting is beneficial.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Specialist, Performance Marketing

440001 Nagpur, Maharashtra ₹800000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client, a leading B2B technology firm, is looking for a highly analytical and results-driven Senior Digital Marketing Specialist to manage their performance marketing initiatives. This position is fully remote, empowering you to drive online lead generation and customer acquisition strategies from anywhere. You will be responsible for planning, executing, and optimizing paid advertising campaigns across various digital channels, focusing on maximizing ROI and achieving marketing objectives. Your expertise in PPC, SEO, social media advertising, and data analytics will be essential. Responsibilities include:
  • Developing and implementing comprehensive digital marketing strategies focused on performance metrics (e.g., CPA, ROAS, lead generation).
  • Managing and optimizing paid search campaigns (Google Ads, Bing Ads) to drive qualified traffic and conversions.
  • Executing and managing social media advertising campaigns (e.g., LinkedIn Ads, Facebook Ads) to target specific audiences and achieve business goals.
  • Conducting keyword research, ad copy creation, and landing page optimization to improve campaign performance.
  • Monitoring and analyzing campaign data using tools like Google Analytics, Google Tag Manager, and other reporting platforms.
  • Identifying new growth opportunities and testing innovative approaches to reach target audiences.
  • Collaborating with content creators and designers to develop compelling ad creatives and landing pages.
  • Staying up-to-date with the latest digital marketing trends, best practices, and platform updates.
  • Reporting on campaign performance, providing insights, and making data-driven recommendations for improvement.
The ideal candidate will possess a Bachelor's degree in Marketing, Business, or a related field, with a minimum of 6 years of experience in digital marketing, with a strong emphasis on performance marketing. Proven success in managing and optimizing paid advertising campaigns across multiple platforms is mandatory. Proficiency in Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and analytics tools (e.g., Google Analytics) is required. Excellent analytical, strategic thinking, and communication skills are essential for this remote role. Join our team to drive significant growth through effective digital strategies.
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Remote Digital Marketing Specialist - Performance Marketing

390001 Visakhapatnam, Andhra Pradesh ₹65000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking a results-driven Remote Digital Marketing Specialist with a focus on Performance Marketing to join their vibrant marketing department. This is a fully remote position, offering significant flexibility.

You will be responsible for planning, executing, and optimizing digital marketing campaigns across various channels to drive customer acquisition and achieve business objectives. This includes managing paid search, social media advertising, display advertising, and affiliate marketing. The ideal candidate will have a deep understanding of performance metrics, analytics tools, and a proven ability to manage budgets effectively to maximize ROI.

Key Responsibilities:
  • Develop and implement performance marketing strategies across paid search (Google Ads, Bing Ads), social media advertising (Facebook, Instagram, LinkedIn), and display networks.
  • Manage and optimize advertising budgets to achieve key performance indicators (KPIs) such as CPA, ROAS, and CPL.
  • Conduct keyword research, audience segmentation, and campaign targeting to maximize reach and relevance.
  • Create compelling ad copy, landing page content, and creative assets in collaboration with design teams.
  • Monitor campaign performance daily, analyzing data and identifying trends to optimize for better results.
  • Utilize web analytics tools (e.g., Google Analytics) to track campaign effectiveness and provide insightful reports.
  • Conduct A/B testing on ad creatives, landing pages, and targeting parameters to improve conversion rates.
  • Stay updated on the latest trends and best practices in digital marketing, SEO, and performance advertising.
  • Collaborate with content marketing and SEO teams to ensure a cohesive digital presence.
  • Manage relationships with advertising platforms and explore new advertising opportunities.
  • Provide regular performance reports and strategic recommendations to stakeholders.
  • Contribute to the overall digital marketing strategy and identify new growth opportunities.
Required Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 3 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
  • Proven track record of successfully managing and optimizing PPC, social media advertising, and display campaigns.
  • Proficiency with Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and other major advertising platforms.
  • Strong analytical skills and experience with web analytics tools like Google Analytics.
  • Excellent understanding of digital marketing KPIs and conversion rate optimization (CRO).
  • Creative thinking and ability to develop engaging marketing messages.
  • Strong written and verbal communication skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • Experience with SEO and email marketing is a plus.
Join our dynamic marketing team and drive measurable results for our online presence.
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Senior Digital Marketing Specialist - Performance Marketing

110001 Delhi, Delhi ₹70000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking a highly analytical and data-driven Senior Digital Marketing Specialist to lead and optimize performance marketing campaigns. This role is essential for driving customer acquisition, engagement, and revenue growth through various digital channels. You will be responsible for developing, implementing, and managing paid media strategies across platforms like Google Ads, social media advertising, and other performance-based channels.

Key responsibilities include conducting in-depth keyword research and competitor analysis, creating and managing ad campaigns, and optimizing campaigns for maximum ROI. You will monitor key performance indicators (KPIs), analyze campaign data, and generate detailed reports to inform strategy. This role also involves A/B testing ad copy, landing pages, and targeting parameters to continuously improve campaign effectiveness. Staying up-to-date with the latest digital marketing trends, tools, and best practices is crucial. Collaboration with content, design, and web development teams to ensure cohesive campaign execution will also be a significant part of your responsibilities.

The ideal candidate will possess extensive experience in digital marketing, with a strong focus on performance marketing and paid media management. Proven success in managing significant advertising budgets and achieving measurable results is required. Essential qualifications include a Bachelor's degree in Marketing, Business, or a related field, or equivalent practical experience. Expertise in Google Analytics, Google Ads, Facebook Ads Manager, and other relevant digital marketing tools is mandatory. Excellent analytical, problem-solving, and communication skills are essential. A creative mindset combined with a data-driven approach is key to success in this role. This position offers the opportunity to make a significant impact on the company's growth through strategic digital initiatives in a remote-friendly environment.

Location: This is a remote position, but the successful candidate will be supporting marketing efforts targeting the Delhi, Delhi market and surrounding regions, requiring an understanding of its digital consumer behavior.
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Digital Marketing Manager - Performance Marketing

248001 Dehradun, Uttarakhand ₹60000 Annually WhatJobs

Posted 1 day ago

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full-time
Our client is looking for a seasoned Digital Marketing Manager to spearhead performance marketing initiatives for their brand, operating from **Dehradun, Uttarakhand, IN**. This role requires a data-driven strategist with extensive experience in paid social, SEM, SEO, and analytics. You will be responsible for developing and executing digital marketing campaigns to drive customer acquisition, engagement, and retention.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across various channels including SEO, SEM, social media, email, and content marketing.
  • Manage and optimize paid advertising campaigns on platforms like Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads to maximize ROI.
  • Conduct keyword research and implement SEO best practices to improve organic search rankings.
  • Analyze campaign performance using tools like Google Analytics, providing regular reports and actionable insights to stakeholders.
  • Manage the marketing budget effectively to achieve campaign objectives.
  • Identify new growth opportunities and emerging trends in digital marketing.
  • Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
  • Stay up-to-date with the latest digital marketing tools, techniques, and best practices.
  • Develop and manage A/B testing strategies to optimize conversion rates and user experience.
  • Monitor competitor activities and market trends to inform strategy.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Proven track record of at least 4 years in digital marketing, with a strong focus on performance marketing.
  • Hands-on experience with SEO, SEM, social media marketing, and email marketing platforms.
  • Proficiency in Google Analytics and Google Ads.
  • Strong analytical skills with the ability to interpret data and generate insights.
  • Excellent written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Experience in managing marketing budgets and reporting on campaign performance.
  • Certifications in Google Ads or Google Analytics are a plus.
This is a fantastic opportunity for a talented digital marketer to make a significant impact and drive growth for a forward-thinking company.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Strategist - Performance Marketing

441001 Nagpur, Maharashtra ₹75000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is a fast-growing digital marketing agency seeking a highly analytical and results-driven Digital Marketing Strategist specializing in Performance Marketing. This is a fully remote position, offering the flexibility to work from anywhere in India and collaborate with a diverse clientele.

As a Digital Marketing Strategist, you will be responsible for developing and executing comprehensive performance marketing campaigns across various channels, including paid search, social media advertising, display advertising, and affiliate marketing. Your goal will be to drive customer acquisition, engagement, and revenue growth for our clients through data-driven strategies.

Key Responsibilities:
  • Develop and implement data-driven performance marketing strategies tailored to client objectives.
  • Manage and optimize paid search (Google Ads, Bing Ads) and paid social media campaigns (Facebook, Instagram, LinkedIn).
  • Oversee display advertising and programmatic media buying initiatives.
  • Manage affiliate marketing programs and partnerships.
  • Conduct keyword research, audience segmentation, and competitive analysis.
  • Develop compelling ad copy, landing page strategies, and conversion rate optimization (CRO) plans.
  • Monitor campaign performance using analytics tools (e.g., Google Analytics, Adobe Analytics) and provide regular reporting.
  • Analyze campaign data to identify trends, insights, and opportunities for improvement.
  • Manage campaign budgets effectively to maximize ROI and achieve client KPIs.
  • Collaborate with creative teams to develop effective ad assets.
  • Stay current with the latest trends and best practices in digital marketing and performance advertising.
  • Conduct A/B testing and other experiments to continuously improve campaign performance.
  • Advise clients on strategic digital marketing initiatives and industry best practices.
  • Mentor junior marketing specialists and share knowledge within the team.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
  • Proven experience managing successful paid search, paid social, and display advertising campaigns.
  • Proficiency with Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and other relevant ad platforms.
  • Strong understanding of analytics tools such as Google Analytics, Tag Manager, and ideally data visualization tools.
  • Experience with CRO best practices and A/B testing methodologies.
  • Excellent analytical, quantitative, and problem-solving skills.
  • Strong written and verbal communication skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • Certification in Google Ads or Google Analytics is a plus.
  • Experience in affiliate marketing is advantageous.
This fully remote role offers a competitive salary, performance incentives, and the opportunity to work with a dynamic team on exciting client projects. Join our client and drive measurable results in the digital space.
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