11,248 Marketing Specialist jobs in India

Marketing Specialist

We are seeking an experienced Solutions Marketing Manager to develop and execute
marketing strategies that position CoffeeBeans as the premier partner for technology
transformation and AI readiness. This role will be instrumental in communicating our value
proposition to prospective clients and employees, and building brand awareness. The ideal
candidate will have a strong background in technology marketing, with experience in data
platforms, cloud solutions, and enterprise technology services.
Location: Bangalore, India

Key Responsibilities
- Strategic Marketing
● Develop comprehensive marketing strategies that align with our company's pivot toward
technology solutions
● Create compelling messaging and positioning for our service offerings (Data Strategy,
Data Engineering, ML Solutions, and AI agents)
● Collaborate with solution delivery teams to understand technical capabilities and
translate them into business benefits
● Work with the leadership team to refine our value proposition and market positioning
Content Development & Management
● Create high-quality, educational content that demonstrates our expertise in data and AI
platforms and technology transformation (white papers, case studies, blog posts,
webinars)
● Develop industry-specific marketing materials that address unique challenges in
healthcare, manufacturing, financial services, and e-commerce
● Craft compelling case studies highlighting successful client implementations across our
service offerings
● Oversee the creation of sales enablement materials to support our business
development efforts
- Digital Marketing
● Manage the company's digital marketing initiatives across various channels
● Drive traffic to our website through SEO/SEM, content marketing, and social media
● Implement and optimize lead generation campaigns for the full range of our service
offerings
● Analyze digital marketing performance and optimize strategies for maximum ROI
● Collaborate with web development teams to enhance our online presence and user
experience
- Event & Partner Marketing
● Plan and execute industry events, webinars, and workshops to showcase our AI
readiness expertise
● Develop co-marketing initiatives with our technology partners (Cloud Partners and Data
& AI Partners)
● Identify speaking opportunities and industry events to enhance our visibility and thought
leadership
● Create and manage partner marketing programs to leverage partner ecosystems
- Analytics & Reporting
● Establish marketing KPIs aligned with business objectives
● Track and analyze marketing campaign performance across channels
● Provide regular reports on marketing effectiveness and lead generation
● Implement data-driven approaches to continuously improve marketing ROI
- Qualifications
- Education & Experience
● Bachelor's degree in Marketing, Business, Computer Science, or a related field; MBA
preferred
● 5+ years of marketing experience in B2B technology marketing, preferably in IT services,
data solutions, or AI/ML space
● Demonstrable experience in creating and executing successful marketing campaigns for
technology services
● Experience marketing to SMB and mid-market businesses
Skills & Knowledge
● Strong understanding of data platforms, cloud infrastructure, and enterprise technology
solutions
● Experience with marketing automation tools, CRM systems, and analytics platforms
● Excellent content creation and copywriting skills, with the ability to translate complex
technical concepts into business benefits
● Proficient in digital marketing tactics including SEO/SEM, email marketing, and social
media
● Understanding of B2B sales cycles and lead generation strategies for technology
services
● Project management experience with the ability to manage multiple initiatives
simultaneously
- Personal Attributes
● Strategic thinker with a creative mindset and attention to detail
● Strong communication and interpersonal skills
● Ability to collaborate effectively with technical teams, sales, and executives
● Self-motivated with a results-oriented approach
● Adaptable to the evolving landscape of AI technologies and market demands

Our client is a leading European manufacturer specializing in the production of quick couplings for various industries. With a commitment to excellence and innovation, they strive to maintain the highest standards of quality and reliability in their products. To further support the company’s growth in India and other countries in APAC region, our client is looking to hire:

Marketing Specialist

(based in Bengaluru, India)

Organization:   The Marketing Specialist will be responsible for developing and executing strategic marketing initiatives to generate leads, drive brand awareness, and support sales growth in the assigned regions (India, Southeast Asia, Middle east Asia, Australia). This role requires a collaborative approach, working closely with the sales and management teams to align marketing strategies with business goals.  

Your Responsibilities

Strategic Planning: Develop and implement comprehensive marketing strategies tailored to the unique needs of the target markets. Collaborate with the sales and management team to align marketing strategies with overall business objectives.

Campaign Management:   Plan, execute, and manage integrated marketing campaigns across various channels including digital, print, and events. Monitor and analyze campaign performance, making data-driven adjustments to optimize results.

Brand Development:   Enhance brand visibility and reputation in the target regions through strategic branding initiatives. Ensure consistent messaging and branding across all marketing materials and channels.

Content Creation:   Work closely with customers to prepare testimonials and brochures that highlight product benefits and success. Develop high-quality content for marketing campaigns, including blog posts, whitepapers, case studies, and social media updates.  

Event Management:   Organize and coordinate trade shows, industry events, and customer seminars to promote products and engage with key stakeholders. Manage event logistics, including planning, budgeting, and execution.  

Digital Marketing: Oversee digital marketing efforts including SEO, SEM, email marketing, and social media marketing. Utilize web analytics tools to track and report on digital marketing performance.

Reporting:   Prepare regular reports on marketing activities, performance metrics, and ROI. Present findings and recommendations to the management team.

• Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree preferred).
  
• Minimum of 3 years of experience in marketing, preferably within the manufacturing or industrial sector.
  
• Proven track record of developing and executing successful B2B marketing strategies.
  
• Experience in B2B marketing and working closely with sales teams.
  
• Good understanding of regional market dynamics and trends.
  
• Proficiency in digital marketing tools and platforms is preferred.  
  
• Strong analytical skills with the ability to interpret data, extract insights, and develop actionable measures.
  
• Excellent skills in negotiation, influencing, and stakeholder engagements.
  
• Exceptional communication and presentation skills, with the ability to articulate complex ideas clearly.
  
• Ability to work independently and as part of a team in a fast-paced environment.
  
• Willing to travel for exhibitions and other offices in the region.
  
• Strong analytical and problem-solving skills.
  

• A strategic role with vast scope for new market initiatives and applications.
  
• Join a leading MNC in its sector.  
  
• A supportive and collaborative work environment.
  
  

Comaea Consulting

Company Overview:

Biztechgeeks is a leading B2C and B2B marketing agency based in Coimbatore, known for its creative and full-service digital marketing solutions since 2013. Our expertise spans across all verticals, offering services like SEO, PPC ads, social media marketing, email marketing, and more. With a team size of 2-10 employees, Biztechgeeks delivers comprehensive business consulting and management options to meet diverse digital marketing needs.

Job Overview:

We are looking for a Junior Marketing Specialist to join our remote team at Biztechgeeks in Coimbatore. This full-time contract position requires a minimum of a 2 years to maximum of 6 years of work experience. The role involves developing and implementing strategic marketing plans, optimizing campaigns, and supporting various digital marketing initiatives.

Qualifications and Skills:

• Proficiency in SEO, both on-page and off-page, is mandatory for this role. (Mandatory skill)
• Experience in content marketing with a focus on creating and distributing valuable, relevant content.
• Proficient in using Google Analytics to analyze web traffic data and optimize campaigns effectively.
• Ability to leverage social media channels for brand promotion and audience engagement.
• Hands-on experience with PPC advertising campaigns to drive traffic and conversions.
• Knowledge of email marketing techniques, including drip campaigns, to nurture leads.
• Familiarity with influencer marketing strategies to expand brand reach and credibility.
• Strong data analysis skills to evaluate marketing efforts and inform strategic decisions.

Roles and Responsibilities:

• Develop and execute marketing strategies that align with company objectives and drive growth.
• Optimize SEO strategies to improve search engine rankings and maximize organic traffic.
• Design and implement PPC campaigns to drive targeted traffic and measured results.
• Manage social media platforms to build and maintain a strong online presence.
• Develop content marketing strategies that address customer needs and enhance brand image.
• Utilize data analytics to track the performance of marketing campaigns and adjust tactics accordingly.
• Collaborate with cross-functional teams to ensure cohesive and effective marketing initiatives.
• Stay up-to-date with industry trends and best practices to ensure the company remains competitive.

One of our cultural mindsets is authentic dialogue and authenticity; Bring your authentic self to work at Engineers Australia! We offer meaningful, purpose-driven work. Our people work to support the engineering profession that shapes the very world we live in. With more than 130,000 members, Engineers Australia is the voice of the profession, and we need you to help us drive mutual value for our members and industry partners.

About the role

The Marketing Specialist role drives strategic marketing initiatives to enhance Engineers Australia’s professional development offerings. The role works collaboratively across multiple teams to deliver integrated, data-driven campaigns with measurable outcomes, while safeguarding and strengthening the Engineers Australia Masterbrand.  This is 12 months fixed term opportunity.

Location

Flexible with a preference for Melbourne or Sydney

In this role you will:

·    Strategic Campaigns – Develop and deliver integrated marketing plans and campaigns across awards, conferences, and events, optimising budgets for maximum ROI.

·    Cross-Channel Execution – Create and manage content for email, web, social, and video; deliver paid and organic campaigns; apply email marketing best practices.

·    Collaboration & Stakeholder Engagement – Partner with internal teams, stakeholders, and external suppliers to align priorities and deliver high-quality, on-brand outcomes.

·    Analysis & Improvement – Track and report on KPIs, provide insights and recommendations, and drive continuous improvement in marketing strategies and processes.

·    Brand Stewardship – Champion the Engineers Australia Masterbrand, ensuring consistent, high-quality representation across all touchpoints.

·    Operational Excellence – Manage multiple projects, demonstrate commercial acumen, adapt under pressure, and maintain accurate documentation.

Here’s what we’re looking for:

·    Strategic & Creative – Skilled in developing campaigns that drive engagement and deliver measurable value.

·    Collaborative – Thrives in working with diverse teams, stakeholders, and leveraging digital and data-driven tools.

·    Project Management – Efficiently manages multiple projects while maintaining brand integrity and adapting to changing priorities.

·    Strong Communicator – Proactive mindset with excellent communication skills to inspire innovation and achieve impactful results.

·    Member-Centric – Committed to responsible marketing practices, creative problem-solving, and delivering value that strengthens the Engineers Australia brand.

*Please refer to the supporting documents to review the full success profile and measures of success in this role.

Why work for Engineers Australia? 

·    People are at the heart of what we do and why we do it.

·    Enjoy competitive remuneration and salary packaging that recognises your expertise and contributions

·    Generous paid leave options including 15 days of Personal Leave and 3 days of Life Leave

·    Achieve a healthy work-life balance with hybrid working model, ensuring your personal well-being complements your professional fulfillment

·    Unlock career growth prospects, as we invest in you and provide avenues for advancement in EA.

·    A diverse, inclusive, and supportive team culture that supports you to lead and achieve

·    Proud AWEI Bronze Employer Award winner (2023–2026), championing a safe and inclusive workplace for LGBTQ employees.

Ready to apply?

Click ‘Apply Now’ to submit your cover letter and resume by 07 September 2025. This position is subject to both a National Police Check and Reference Check.

Diversity, inclusion and your privacy:

Engineers Australia embraces diversity, inclusion and belonging and are committed to building a team that represents the communities that we live in and creating a safe inclusive environment for our people. We are a flexible workplace, please talk to us about your flexible working needs during our recruitment process. Our commitment to inclusivity means that we will work with you to ensure that your experience with us is accessible and welcoming. If you need any reasonable accommodation to fully participate in the job application, interview process, or to perform essential functions of the role, please know that we are here to support you. Please feel free to reach out to our Talent Team at , our dedicated point of contact for all accommodation-related matters. At Engineers Australia, we believe that diversity and inclusion are essential for our success. We welcome applications from everyone, including people with disabilities, mature age and young job seekers, members of the LGBTI community, Aboriginal and Torres Strait Islander people and other culturally diverse backgrounds.  We look forward to welcoming candidates from all backgrounds and providing necessary support where needed to ensure a level playing field for all applicants. Please visit Engineers Australia’s website to view our Privacy Policy in relation to the collection of candidate information: 

Thank you for considering a career with us.

#LI-HA1

We're seeking a creative thinker with strong execution skills — someone who can transform ideas into impactful marketing campaigns and deliver a cohesive brand experience across all touchpoints. At Power Bridge, you’ll play a key role in shaping co-branded and in-house campaigns, as well as customer events, bringing our AV and IT solutions to life through engaging content, striking visuals, and well-planned marketing journeys.

• Lead co-branded marketing initiatives with OEM partners like Blancco, Crestron, Apple, and more — driving visibility, engagement, and brand recall.
  
  
• Collaborate with internal business leaders and managers to plan and execute end-to-end campaigns across social media, web, and email.
  
  
• Develop and manage Power Bridge-branded campaigns — including emailers, social media posts, and promotional creatives aligned with business goals.
  
  
• Write, design, and structure campaign assets — blending content and visuals for clarity, consistency, and impact.
  
  
• Plan, optimize, and monitor Google Ads campaigns to maximize lead quality and ROI across all business segments.
  
  
• Manage co-branded customer events with OEM partners like Lenovo, Poly, and more, overseeing communication, collateral, vendor management, and coordination with OEM stakeholders and event agencies.
  
  
• Use Canva to create marketing assets such as posters, event creatives, signage, and decks.
  
  
• Optimize digital content using SEO best practices and track campaign performance via Google Analytics.
  

What We’re Looking For

• Bachelor’s degree in Communications, Marketing, Business Administration, or a related field.
  
  
• 0–2 years of experience in digital marketing or communications.
  
  
• A creative mind with the ability to turn ideas into visually compelling and impactful marketing assets.
  
  
• Strong design mindset with a keen eye for detail, ensuring visuals and layouts align with brand standards for aesthetics and precision.
  
  
• Highly motivated, self-driven, and an enthusiastic team player.
  
  
• Strong organizational skills with the ability to manage multiple projects simultaneously.
  
  
• Familiarity with website platforms like Wix or ERP tools such as Zoho .
  
  
  

• Health insurance coverage for Self, Spouse, and Kids.
  
• Long-term benefit savings plan with employer matching contributions.
  
• Opportunities for professional development and advancement within the organization.
  

About the Role

The role is a part of the Global Marketing team in GSSO. The Global Marketing team is focused on driving topline revenue and increasing seller productivity.

The Marketing Specialist will operationally support the program by helping partners in sales drive the right audience into these programs. The ideal candidate is process oriented, an excellent communicator, highly collaborative, data driven and can work in a fast-paced environment. This role will report to the Senior Manager of Marketing who is responsible for leading this team in India.

What you will do:

Operations

Reporting and Tracking

Collaboration and Stakeholder Management

What You Will Need:

What you will get :

Who are we?

At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world.

Our mission relies on expert analysis and bold ideas to deliver actionable, objective insight, helping enterprise leaders and their teams succeed with their mission-critical priorities.

Since our founding in 1979, we’ve grown to more than 21,000 associates globally who support ~14,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That’s why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here.

What makes Gartner a great place to work?  

Our sustained success creates limitless opportunities for you to grow professionally and flourish personally. We have a vast, virtually untapped market potential ahead of us, providing you with an exciting trajectory long into the future. How far you go is driven by your passion and performance.

We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients.

Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations.

We invest in great leaders who bring out the best in you and the company, enabling us to multiply our impact and results. This is why, year after year, we are recognized worldwide as a great place to work.

What do we offer?  

Gartner offers world-class benefits, highly competitive compensation and disproportionate rewards for top performers. 

In our hybrid work environment, we provide the flexibility and support for you to thrive — working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring.

Ready to grow your career with Gartner? Join us.

The policy of Gartner is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to seek to advance the principles of equal employment opportunity.

Gartner is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company’s career webpage as a result of your disability. You may request reasonable accommodations by calling Human Resources at or by sending an email to .

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