60 Marketing Strategy jobs in India

Key Responsibilities

Therapy Marketing Enhancement

• Collaborate closely with the assigned therapy area to continuously improve existing marketing practices.
• Ensure marketing activities are fully aligned with business objectives and therapy goals.

Insight Mining & Strategic Mapping

• Extract and analyze actionable market, physician, and patient insights.
• Develop and maintain attribute mapping to inform targeted marketing strategies and differentiated brand positioning.

Brand & Portfolio Planning

• Build robust marketing and brand plans with a competitive edge.
• Strengthen the therapy portfolio and establish optimal product mix rationale.
• Drive tail-end brand optimization to maximize value across the portfolio.

Market Intelligence & Research

• Support strategic and operational decisions through comprehensive market research, data gathering, interpretation, and trend analysis.
• Conduct competitive market intelligence to anticipate competitor moves and shape proactive strategies.

Execution Excellence

• Deliver flawless execution of marketing initiatives in line with defined KPIs, ensuring maximum market reach.
• Proactively raise green/red flags on performance deviations and recommend timely corrective actions.

To Apply:

Send your updated CV to

• Develop and implement overarching digital marketing strategies.
• Manage and optimize SEO, SEM, social media, content, and email marketing campaigns.
• Oversee paid advertising initiatives across platforms like Google Ads and social media.
• Conduct market research, competitor analysis, and identify new growth opportunities.
• Define KPIs and track campaign performance using analytics tools.
• Manage digital marketing budgets and ensure optimal resource allocation.
• Lead and mentor a team of digital marketing professionals.
• Analyze campaign data to derive actionable insights and recommendations.
• Collaborate with content creators and designers to produce engaging marketing materials.
• Stay updated with the latest digital marketing trends, tools, and best practices.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 6 years of experience in digital marketing, with a strong focus on strategy development.
• Proven track record of successful digital campaign management and ROI generation.
• Expertise in SEO/SEM, social media marketing, content marketing, and email automation.
• Proficiency with Google Analytics, Google Ads, social media management tools, and CRM platforms.
• Strong analytical and data interpretation skills.
• Excellent leadership, communication, and presentation abilities.
• Experience managing marketing budgets and teams.
• Creative thinking and problem-solving capabilities.
• Adaptable to remote work environments and self-motivated.

• Develop and implement comprehensive digital marketing strategies across SEO, SEM, social media, email marketing, content marketing, and affiliate programs.
• Define key performance indicators (KPIs) for all digital marketing campaigns and track performance against these goals.
• Manage and mentor a team of digital marketing specialists, fostering a culture of creativity and continuous improvement.
• Conduct market research and competitive analysis to identify opportunities and stay ahead of industry trends.
• Oversee the creation of engaging and relevant content tailored to different audience segments and platforms.
• Manage the digital marketing budget, ensuring efficient allocation of resources and maximizing ROI.
• Utilize analytics tools to monitor campaign performance, generate reports, and provide actionable recommendations for optimization.
• Collaborate with cross-functional teams, including sales, product development, and creative, to ensure cohesive brand messaging and campaign execution.
• Stay current with the latest digital marketing technologies, platforms, and best practices.
• Drive customer journey mapping and personalization efforts across digital touchpoints.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field. MBA preferred.
• Minimum of 6 years of progressive experience in digital marketing, with a proven track record of success in developing and executing impactful campaigns.
• Demonstrated experience in leading and managing marketing teams.
• Expertise in various digital marketing channels, including SEO/SEM, PPC advertising (Google Ads, Bing Ads), social media marketing (Facebook, Instagram, LinkedIn, Twitter), email marketing platforms (e.g., Mailchimp, HubSpot), and content management systems (CMS).
• Proficiency in web analytics tools such as Google Analytics, Adobe Analytics, or similar.
• Strong understanding of A/B testing, conversion rate optimization (CRO), and campaign attribution models.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Outstanding written and verbal communication skills, with the ability to articulate complex ideas clearly.
• Experience with marketing automation platforms and CRM systems is a plus.
• Ability to thrive in a fast-paced, collaborative hybrid work environment.

Key Responsibilities

Therapy Marketing Enhancement

• Collaborate closely with the assigned therapy area to continuously improve existing marketing practices.
• Ensure marketing activities are fully aligned with business objectives and therapy goals.

Insight Mining & Strategic Mapping

• Extract and analyze actionable market, physician, and patient insights.
• Develop and maintain attribute mapping to inform targeted marketing strategies and differentiated brand positioning.

Brand & Portfolio Planning

• Build robust marketing and brand plans with a competitive edge.
• Strengthen the therapy portfolio and establish optimal product mix rationale.
• Drive tail-end brand optimization to maximize value across the portfolio.

Market Intelligence & Research

• Support strategic and operational decisions through comprehensive market research, data gathering, interpretation, and trend analysis.
• Conduct competitive market intelligence to anticipate competitor moves and shape proactive strategies.

Execution Excellence

• Deliver flawless execution of marketing initiatives in line with defined KPIs, ensuring maximum market reach.
• Proactively raise green/red flags on performance deviations and recommend timely corrective actions.

To Apply:

Send your updated CV to

Key Responsibilities

Therapy Marketing Enhancement

• Collaborate closely with the assigned therapy area to continuously improve existing marketing practices.
• Ensure marketing activities are fully aligned with business objectives and therapy goals.

Insight Mining & Strategic Mapping

• Extract and analyze actionable market, physician, and patient insights.
• Develop and maintain attribute mapping to inform targeted marketing strategies and differentiated brand positioning.

Brand & Portfolio Planning

• Build robust marketing and brand plans with a competitive edge.
• Strengthen the therapy portfolio and establish optimal product mix rationale.
• Drive tail-end brand optimization to maximize value across the portfolio.

Market Intelligence & Research

• Support strategic and operational decisions through comprehensive market research, data gathering, interpretation, and trend analysis.
• Conduct competitive market intelligence to anticipate competitor moves and shape proactive strategies.

Execution Excellence

• Deliver flawless execution of marketing initiatives in line with defined KPIs, ensuring maximum market reach.
• Proactively raise green/red flags on performance deviations and recommend timely corrective actions.

To Apply:

Send your updated CV to

• Developing and implementing a comprehensive digital marketing strategy aligned with overall business objectives.
• Overseeing all digital marketing channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing.
• Managing and optimizing digital advertising budgets to achieve maximum ROI.
• Leading a team of digital marketing professionals, providing guidance, mentorship, and performance management.
• Conducting market research and competitor analysis to identify new opportunities and trends.
• Defining key performance indicators (KPIs) and tracking campaign performance, providing regular reports and insights to senior management.
• Collaborating with cross-functional teams, including product development, sales, and creative, to ensure integrated marketing efforts.
• Staying at the forefront of digital marketing best practices, emerging technologies, and platform updates.
• Developing and executing strategies for customer acquisition, retention, and loyalty programs through digital channels.
• Ensuring brand consistency and voice across all digital platforms.

• Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
• 10+ years of progressive experience in digital marketing, with at least 5 years in a strategic leadership role.
• Demonstrated success in developing and executing data-driven digital marketing strategies for FMCG or consumer-facing brands.
• In-depth knowledge of all major digital marketing platforms and analytics tools (e.g., Google Analytics, Google Ads, Facebook Ads Manager, SEMrush, HubSpot).
• Exceptional leadership, team management, and communication skills.
• Strong analytical and problem-solving abilities, with a focus on ROI and business impact.
• Experience with marketing automation and CRM systems.
• Ability to thrive in a fast-paced, remote work environment and manage multiple projects simultaneously.
• Creativity and a passion for innovation in digital marketing.