49 Marketing Strategy jobs in India

Gooogle Ads and Meta Ad Expert

Pune, Maharashtra itpreneur institute

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Job Description

**Key Responsibilities**:
Plan, execute, and optimize **Google Ads & Meta (Facebook/Instagram) Ads** campaigns
Perform **keyword research, audience targeting, and budget management**
Create **high-performing ad creatives, copies, and A/B testing**
Analyze campaign performance and optimize for **maximum ROI**
Stay updated with the latest **Google & Meta Ads trends and best practices**

**What We’re Looking For**:
Proven experience in **Google & Meta Ads campaign management**
Strong analytical skills and knowledge of **Google Analytics & Meta Business Suite**
Expertise in **A/B testing, bidding strategies, and conversion tracking**
Ability to create **engaging ad creatives & landing page optimization**
A results-driven mindset with a passion for digital marketing

EXPERIENCE: 3 years
**Contact us at**:

**Address**: 2nd Floor, Karnik Corner, Jangali Maharaj Road, Shivajinagar, Pune - 411004

Schedule:

- Day shift

Work Location: In person
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Intern - Marketing & Strategy

Gurugram, Uttar Pradesh Pouring Pounds India Pvt. Ltd.

Posted today

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Company Overview:
CashKaro is India’s #1 cashback platform, trusted by over 25 million users. We drive more sales for Amazon, Flipkart, Myntra, and Ajio than any other paid channel, including Google and Meta. Backed by Ratan Tata and a recent $16 million funding from Affle, we’re rapidly scaling past ₹300 crore in revenue toward ₹500 crore.

Our influencer referral platform, EarnKaro, is trusted by over 500,000 influencers, sending unmatched traffic to top online retailers. BankKaro, our latest venture, is fast becoming India’s go-to FinTech aggregator.

Join our dynamic team and shape the future of online shopping, influencer marketing, and financial technology in India!


About BankKaro

BankKaro is India’s fastest-growing platform for saving smartly on banking and finance products. We help users get the best deals on credit cards, loans, and more — while earning rewards. If you're passionate about marketing, love digging into data, and want to work on real-world strategy in the fintech space, we’d love to hear from you!


Role Overview

We’re looking for a motivated and detail-oriented Marketing & Strategy Intern to support our growth efforts. The ideal candidate is someone who can think both creatively and analytically — crafting crisp marketing messages while uncovering insights from data.


Key Responsibilities

  • Content & Messaging: Write clear and engaging marketing copy for product listings, website banners, campaign messages, and more.
  • Data Analysis: Work on performance tracking of campaigns, user funnel analysis, and generate actionable insights using Excel or dashboards.
  • Competitive Research: Assist in analyzing competitor offers, user journeys, and marketing strategies.
  • Campaign Support: Collaborate on campaign planning and execution across email, push, WhatsApp, and social channels.
  • Reporting: Prepare weekly reports on campaign performance and suggest optimizations.


What We’re Looking For

  • Excellent written communication skills – must be able to write compelling, user-focused messaging.
  • Strong analytical ability – comfort with numbers, Excel/Google Sheets, and interpreting basic campaign metrics.
  • A proactive mindset – ready to learn, take ownership, and bring ideas to the table.
  • Bonus: Familiarity with marketing tools (like Canva, Mailchimp, or Google Analytics) is a plus.


Why Join Us?

  1. Startup Culture: Join a passionate and energetic team driven by hustle and camaraderie.

  2. Compensation & Benefits: Best-in-class salaries, ESOPs, and ample growth opportunities.

  3. Innovation-Driven Environment: Work on creative and high-impact projects.

  4. Employee Well-Being: Medical insurance, flexible WFH options, and learning & development sessions.

  5. Cool Perks: Team outings, in-house events, and much more!

We believe in a diverse and inclusive workplace where we learn from each other. CashKaro and EarnKaro are Equal Employment Opportunity and Affirmative Action employers. Qualified applicants will be considered regardless of race, gender, religion, age, marital status, disability, or veteran status.



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Associate - Marketing Strategy

Navi Mumbai, Maharashtra Biltrax Construction Data

Posted today

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**Associate - Marketing Strategy** Full-time | Location: Vashi, Navi Mumbai | On-site only

**About Biltrax Construction Data**

Biltrax Construction Data is India’s leading construction market intelligence platform. We enable over $2 billion in client transactions annually by delivering actionable insights into real estate, infrastructure, and industrial project pipelines. Our clients include top-tier construction material manufacturers, consultants, and contractors.

**Objective of the Role**

Support the marketing team in creating and executing brand, product, and performance marketing strategies across digital and offline channels, aligned with Biltrax’s mission to be India’s leading construction intelligence platform. The Associate will also contribute to the marketing activities of other digital platforms under the Biltrax umbrella, including Biltrax Media and future digital initiatives. A key objective is to drive a consistent and high-quality inbound leads pipeline through strategic marketing execution.

**Key Responsibilities**
- **Marketing Strategy & Execution**:

- Work closely with the Founders and various vertical heads to align marketing goals with organizational priorities
- Be actively involved in the visioning and strategy development of upcoming ventures within the Biltrax ecosystem
- Work closely with the Founder and senior management to build a marketing strategy that aligns with Biltrax’s short-term priorities and long-term vision
- Translate the founder’s vision into strategic marketing plans and actionable initiatives
- Benchmark marketing strategy and campaign ideas against global best practices
- Establish marketing budgets for initiatives in collaboration with management and track spend vs. plan
- Track and report progress on strategy execution and key performance indicators (KPIs)
- Collaborate throughout the year with internal verticals such as Public Sector, Private Sector, Industrial, Water, Roads & Highways, Research, Lead Generation, Business Development, Learning & Development Centre, Human Resources, Product/Technology Teams, Client Engagement, etc., to develop insights and collaterals for both internal and external marketing initiatives
- Manage and mentor a team of 2-3 marketing executives to ensure effective execution of marketing plans and day-to-day operations
- Deliver a strong and measurable inbound leads pipeline that supports business growth
- Lead the AI-related initiatives relevant to Biltrax marketing, including automation, personalization, insights generation, and campaign optimization
- **Content & Brand Marketing**:

- Draft LinkedIn posts, blogs, and articles for Biltrax brands (Construction Data, Media, etc.)
- Coordinate with design teams for creatives
- Support video script writing, storyboarding, and Marketing Collaterals.
- **Client Marketing Support**:

- Work with Client Engagement & BD teams to create targeted marketing collateral
- Coordinate with external agencies as required
- **Event Coordination**:

- Assist in planning and executing webinars, partner events, exhibitions, and industry meet-ups
- **Internal & External Branding & Communication**:

- Appoint and manage external vendors for activities such as design, printing, and production of marketing collaterals including annual reports, brochures, and event branding — for both internal and external marketing needs
- Work on the PR strategy for the organisation, including outreach to media, thought leadership placements, and building brand reputation externally
- Work on the PR strategy for the organisation, including outreach to media, thought leadership placements, and building brand reputation externally
- **Support for Other Digital Properties**:

- Assist in the marketing and visibility of Biltrax Media and other emerging digital platforms
- Help execute cross-brand storytelling and content amplification strategies
- Coordinate digital assets, branding consistency, and outreach for these platforms

**What You’ll Get**
- A front-row seat to how startups scale, strategies are built from scratch, and cross-functional leadership emerges

**Metrics of Success**
- A strong, consistent inbound leads pipeline generated through multi-channel marketing
- Clear progress against defined KPIs (e.g., campaign output, reach, engagement, lead quality)

**Ideal Profile**
- Comfortable with tools like HubSpot, Notion, Canva, ChatGPT, Google Analytics, or similar platforms
- Someone who thrives in ambiguity, takes initiative, and deeply believes in Biltrax’s mission to transform the construction industry in B2B marketing roles with a strong focus on insights-driven and knowledge-based marketing (construction/infra industry experience is a plus)
- Educational background in Civil Engineering or Architecture, combined with an MBA in Marketing or a related discipline is preferred but not mandatory
- Must embody a startup mindset — high energy, bias for action, and relentless focus on getting things done
- We are
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Project Lead - Marketing Strategy

Ahmedabad, Gujarat Cadila Pharmaceuticals Limited

Posted 1 day ago

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Job Description

Key Responsibilities

Therapy Marketing Enhancement

  • Collaborate closely with the assigned therapy area to continuously improve existing marketing practices.
  • Ensure marketing activities are fully aligned with business objectives and therapy goals.

Insight Mining & Strategic Mapping

  • Extract and analyze actionable market, physician, and patient insights.
  • Develop and maintain attribute mapping to inform targeted marketing strategies and differentiated brand positioning.

Brand & Portfolio Planning

  • Build robust marketing and brand plans with a competitive edge.
  • Strengthen the therapy portfolio and establish optimal product mix rationale.
  • Drive tail-end brand optimization to maximize value across the portfolio.

Market Intelligence & Research

  • Support strategic and operational decisions through comprehensive market research, data gathering, interpretation, and trend analysis.
  • Conduct competitive market intelligence to anticipate competitor moves and shape proactive strategies.

Execution Excellence

  • Deliver flawless execution of marketing initiatives in line with defined KPIs, ensuring maximum market reach.
  • Proactively raise green/red flags on performance deviations and recommend timely corrective actions.

To Apply:

Send your updated CV to

This advertiser has chosen not to accept applicants from your region.

Project Lead - Marketing Strategy

Ahmedabad, Gujarat Cadila Pharmaceuticals Limited

Posted 1 day ago

Job Viewed

Tap Again To Close

Job Description

Key Responsibilities

Therapy Marketing Enhancement

  • Collaborate closely with the assigned therapy area to continuously improve existing marketing practices.
  • Ensure marketing activities are fully aligned with business objectives and therapy goals.

Insight Mining & Strategic Mapping

  • Extract and analyze actionable market, physician, and patient insights.
  • Develop and maintain attribute mapping to inform targeted marketing strategies and differentiated brand positioning.

Brand & Portfolio Planning

  • Build robust marketing and brand plans with a competitive edge.
  • Strengthen the therapy portfolio and establish optimal product mix rationale.
  • Drive tail-end brand optimization to maximize value across the portfolio.

Market Intelligence & Research

  • Support strategic and operational decisions through comprehensive market research, data gathering, interpretation, and trend analysis.
  • Conduct competitive market intelligence to anticipate competitor moves and shape proactive strategies.

Execution Excellence

  • Deliver flawless execution of marketing initiatives in line with defined KPIs, ensuring maximum market reach.
  • Proactively raise green/red flags on performance deviations and recommend timely corrective actions.

To Apply:

Send your updated CV to

This advertiser has chosen not to accept applicants from your region.

Digital Marketing Strategy Lead

208001 Kanpur, Uttar Pradesh ₹75000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking a highly strategic and data-driven Digital Marketing Strategy Lead to spearhead their online marketing initiatives. This is a fully remote position, offering the flexibility to work from anywhere within India. You will be responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. Your core responsibilities will include creating integrated marketing campaigns across various channels such as SEO, SEM, social media, email marketing, content marketing, and paid advertising. You will analyze market trends, identify target audiences, and craft compelling messaging to resonate with them. The ideal candidate will have a strong understanding of the digital marketing ecosystem, including analytics, performance tracking, and campaign optimization techniques. Proficiency in marketing automation platforms, CRM systems, and SEO/SEM tools is crucial. You will also manage budgets, measure campaign effectiveness through key performance indicators (KPIs), and provide regular reports to senior leadership. Collaboration with creative teams, content creators, and sales departments will be essential to ensure cohesive brand messaging and campaign execution. A Bachelor's or Master's degree in Marketing, Communications, or a related field, coupled with a minimum of 6 years of experience in digital marketing strategy and execution, is required. Excellent analytical, creative, and communication skills are paramount for success in this remote leadership role. This is an exciting opportunity to shape the digital footprint of our client and drive impactful marketing outcomes.
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Project Lead - Marketing Strategy

Ahmedabad, Gujarat Cadila Pharmaceuticals Limited

Posted 1 day ago

Job Viewed

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Job Description

Key Responsibilities
Therapy Marketing Enhancement
Collaborate closely with the assigned therapy area to continuously improve existing marketing practices.
Ensure marketing activities are fully aligned with business objectives and therapy goals.
Insight Mining & Strategic Mapping
Extract and analyze actionable market, physician, and patient insights.
Develop and maintain attribute mapping to inform targeted marketing strategies and differentiated brand positioning.
Brand & Portfolio Planning
Build robust marketing and brand plans with a competitive edge.
Strengthen the therapy portfolio and establish optimal product mix rationale.
Drive tail-end brand optimization to maximize value across the portfolio.
Market Intelligence & Research
Support strategic and operational decisions through comprehensive market research, data gathering, interpretation, and trend analysis.
Conduct competitive market intelligence to anticipate competitor moves and shape proactive strategies.
Execution Excellence
Deliver flawless execution of marketing initiatives in line with defined KPIs, ensuring maximum market reach.
Proactively raise green/red flags on performance deviations and recommend timely corrective actions.
To Apply:
Send your updated CV to
This advertiser has chosen not to accept applicants from your region.

Project Lead - Marketing Strategy

Ahmedabad, Gujarat Cadila Pharmaceuticals Limited

Posted today

Job Viewed

Tap Again To Close

Job Description

Key Responsibilities

Therapy Marketing Enhancement

  • Collaborate closely with the assigned therapy area to continuously improve existing marketing practices.
  • Ensure marketing activities are fully aligned with business objectives and therapy goals.

Insight Mining & Strategic Mapping

  • Extract and analyze actionable market, physician, and patient insights.
  • Develop and maintain attribute mapping to inform targeted marketing strategies and differentiated brand positioning.

Brand & Portfolio Planning

  • Build robust marketing and brand plans with a competitive edge.
  • Strengthen the therapy portfolio and establish optimal product mix rationale.
  • Drive tail-end brand optimization to maximize value across the portfolio.

Market Intelligence & Research

  • Support strategic and operational decisions through comprehensive market research, data gathering, interpretation, and trend analysis.
  • Conduct competitive market intelligence to anticipate competitor moves and shape proactive strategies.

Execution Excellence

  • Deliver flawless execution of marketing initiatives in line with defined KPIs, ensuring maximum market reach.
  • Proactively raise green/red flags on performance deviations and recommend timely corrective actions.

To Apply:

Send your updated CV to

This advertiser has chosen not to accept applicants from your region.
Be The First To Know

About the latest Marketing strategy Jobs in India !

Project Lead - Marketing Strategy

Ahmedabad, Gujarat Cadila Pharmaceuticals Limited

Posted 1 day ago

Job Viewed

Tap Again To Close

Job Description

Key Responsibilities

Therapy Marketing Enhancement

  • Collaborate closely with the assigned therapy area to continuously improve existing marketing practices.
  • Ensure marketing activities are fully aligned with business objectives and therapy goals.

Insight Mining & Strategic Mapping

  • Extract and analyze actionable market, physician, and patient insights.
  • Develop and maintain attribute mapping to inform targeted marketing strategies and differentiated brand positioning.

Brand & Portfolio Planning

  • Build robust marketing and brand plans with a competitive edge.
  • Strengthen the therapy portfolio and establish optimal product mix rationale.
  • Drive tail-end brand optimization to maximize value across the portfolio.

Market Intelligence & Research

  • Support strategic and operational decisions through comprehensive market research, data gathering, interpretation, and trend analysis.
  • Conduct competitive market intelligence to anticipate competitor moves and shape proactive strategies.

Execution Excellence

  • Deliver flawless execution of marketing initiatives in line with defined KPIs, ensuring maximum market reach.
  • Proactively raise green/red flags on performance deviations and recommend timely corrective actions.

To Apply:

Send your updated CV to

This advertiser has chosen not to accept applicants from your region.

Director of Marketing Strategy (Remote)

110001 Delhi, Delhi ₹120000 month WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client is looking for a strategic and experienced Director of Marketing to lead their marketing efforts. This is a fully remote, high-impact role responsible for developing and executing comprehensive marketing strategies that drive brand awareness, customer acquisition, and revenue growth. You will oversee all aspects of marketing, including digital marketing, content creation, social media, public relations, and market research. The ideal candidate possesses a deep understanding of market trends, consumer behavior, and the competitive landscape, with a proven ability to craft and implement successful marketing campaigns.

Key responsibilities include defining marketing goals and objectives, developing marketing plans and budgets, and analyzing campaign performance to optimize ROI. You will manage a team of marketing professionals (remotely), fostering a collaborative and high-performance culture. Strong leadership, communication, and analytical skills are essential. This role requires significant experience in marketing management, with a strong emphasis on digital marketing and data-driven decision-making. You should be adept at identifying new market opportunities and developing innovative strategies to capitalize on them. As a remote leader, you will need to be highly organized, self-motivated, and proficient in using remote collaboration tools. Experience in B2B or B2C marketing, depending on the client's focus, is crucial. We are seeking a visionary leader who can articulate a compelling brand story and guide our client's growth through effective marketing. This is an unparalleled opportunity to shape the future of a forward-thinking organization.

Location: Delhi, Delhi, IN (Remote)
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Growth Marketing Strategy | Remote- Mumbai

Mumbai, Maharashtra BrowserStack

Posted today

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Job Description

Who are we and what do we do?

BrowserStack is the world's leading software testing platform powering over two million tests every day across 19 global data centers. BrowserStack's products help developers build bug-free software for the 5 billion internet users accessing websites and mobile applications through millions of combinations of digital environments—devices, browsers, operating systems, and versions. We help Tesco, Shell, NVIDIA, Discovery, Wells Fargo, and over 50,000 customers deliver quality software at speed by moving testing to our Cloud. With BrowserStack, Dev and QA teams can move fast while delivering an amazing experience for every customer.

BrowserStack was founded by Ritesh Arora and Nakul Aggarwal in 2011 with the vision of becoming the testing infrastructure for the internet. We recently secured $200 million in Series B funding at a $4 billion valuation in June 2021.

At BrowserStack we solve real problems—each day is a unique challenge and an opportunity to make a difference. We strive to be open, transparent, and collaborative, so no feat is too big to achieve. BrowserStack is an extension of its people and a place where they can grow both professionally and personally. To that effect, we’re humbled to be recognized by leading organizations around the world:

  • BrowserStack is Great Place to Work-Certified™ 2020-21

  • Named “SaaS Startup of the Year” in 2022 by SaaSBOOMi

  • Ranked in Forbes Cloud 100 in 2021 - for the second time

  • Featured in LinkedIn Top Startups India 2018

  • Location
    This is a remote opportunity. But the base location of the role holder has to be Mumbai

    Role in a Nutshell

    As a Growth Marketing Strategist, you will play a pivotal role in driving the company's marketing strategy to increase Marketing Pipe and align with business objectives. You will mentor a team of content strategists, technical marketers, leveraging your expertise in Problem Solving, Communication, and Leadership to drive business metrics.

    Desired Experience

  • 9-12 years of experience, preferably in B2B SaaS.
  • Prior experience in management consulting, growth strategy, or product strategy is a plus.
  • Proven track record of developing long-term business plans and driving measurable outcomes.
  • Demonstrated success in managing and mentoring teams.
  • Proficiency in using marketing tools (e.g., Google Analytics) for performance tracking.
  • What will you do

    Strategy Development & Implementation

  • Develop and execute a comprehensive business strategy that aligns with business goals to drive marketing pipe.
  • Identify, prioritize, and manage strategic initiatives to enhance product revenue and market share.
  • Collaborate with cross-functional teams to ensure alignment with brand messaging and business priorities.
  • Team Leadership & Mentorship

  • Manage and mentor a team of content strategists, technical marketers, fostering a culture of creativity, collaboration, and continuous improvement.
  • Set direction and establish clear goals for the Digital Marketing Team.
  • Performance Analysis & Market Insights

  • Analyze and track marketing performance using analytics tools like Google Analytics.
  • Stay updated on industry trends, competitor activities, and market dynamics to refine strategies.
  • Leverage insights to inform long-term content plans and improve content ROI.
  • Strategic Execution

  • Lead key projects or workstreams related to the company's growth and product strategy.
  • Take ownership of strategic initiatives, driving them from conceptualisation to execution and outcome assessment.
  • Benefits:


    In addition to your total compensation, you will be eligible for following benefits, which will be governed by the Company policy:

  • Medical insurance for self, spouse, upto 2 dependent children and Parents or Parents-in-law up to INR 5,00,000

  • Gratuity as per payment of Gratuity Act, 1972

  • Unlimited Time Off to ensure our people invest in their wellbeing, to rest and rejuvenate, spend quality time with family and friends

  • Remote-First work environment that allows our people to work from anywhere in India

  • Remote-First Benefit for home office setup, connectivity, accessories, co-working spaces, wellbeing to ensure an amazing remote work experience

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