Product Marketing Manager – AI/GenAI HealthTech Solutions
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We are looking for a Product Marketing Manager who will act as a strategic enabler for sales and growth . This is an Individual Contributor (IC) role, responsible for driving end-to-end product marketing for our AI-powered and Generative AI healthcare solutions , with a strong focus on Revenue Cycle Management (RCM) .
The ideal candidate comes from product-based organizations , thrives in startup culture , has hands-on experience scaling products across growth stages , and understands how to market AI-powered healthtech solutions to the US market .
You will own brand strategy, positioning, GTM, content leadership, and sales enablement , ensuring consistency in how our solutions are represented across all channels.
Key Responsibilities
- Shape and evolve brand identity, positioning, and tone of voice for AI-powered healthcare solutions.
- Ensure consistent messaging across digital, events, launches, analyst briefings, and executive communications.
- Develop and execute a multi-format content strategy (blogs, whitepapers, case studies, webinars, videos, podcasts, presentations).
- Partner with sales and product teams to craft narratives that resonate with SaaS buyers and healthcare executives.
- Design and implement GTM strategies for new products, features, and partnerships.
- Lead multi-channel campaigns (email, paid search, LinkedIn, retargeting, events) to drive awareness and pipeline.
- Translate market/customer insights into actionable GTM plans that fuel adoption and revenue growth.
- Build sales enablement tools (battlecards, ROI calculators, objection guides, competitive decks).
- Deliver client demos, tailored pitches, and executive-level presentations.
- Train sales teams with messaging, case studies, and success stories to accelerate closures.
- Manage demand generation campaigns across SEO/SEM, paid media, email, and social.
- Leverage analytics to optimize targeting, conversions, and campaign performance.
- Present ROI insights to leadership, linking initiatives directly to sales pipeline.
- Collaborate with product, sales, design, and leadership to align strategies.
- Optimize workflows with MarTech tools (Hubspot, GA, LinkedIn Campaign Manager, WordPress).
Required Skills & Experience
- 8–10 years in product marketing, with 6+ in SaaS/AI/GenAI.
- Proven success across growth stages (0→1, 1→10, 10→100+).
- Strong sales enablement experience with playbooks, content, and GTM assets.
- Expertise in demand generation, inbound/outbound, and ABM.
- Proficiency in Hubspot, GA, SEO tools, and campaign managers.
- Excellent storytelling, communication, and analytics-driven decision-making.
Nice to Have
- Startup or global SaaS experience (US, APAC, EMEA).
- Knowledge of US healthcare payer/provider and RCM.
- Familiarity with Canva, Adobe Premiere, or Descript.
- Passion for AI, healthcare innovation, and data-driven transformation.
Performance Marketing Executive (1-2.5 yrs)
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"1. Set up, launch, and manage digital advertising campaigns across various platforms such as Google Ads, Facebook Ads, Display networks, and more
2. Monitor campaigns to ensure proper pacing, delivery, and budget management
3. Coordinate the technical aspects of ad trafficking, including creative asset uploads, tracking tag implementation, and ad verification
4. Ensure accurate ad targeting and placement according to campaign requirements
5. Regularly review performance metrics and optimize campaigns to meet KPIs and objectives
6. Address technical issues related to ad delivery, tracking, and performance promptly
7. Create campaign performance reports
8. Collaborate with technology vendors, third-party partners, and ad exchanges to ensure seamless delivery of campaigns"
9. Manage client expectations and ensure satisfaction by delivering high-quality service and results.
8. Assist in pitching new business by creating strategic proposals, plans, and presentations tailored to prospective clients.
9. Acts as a point of contact for clients, addressing inquiries and providing regular updates on campaign performance.
Retention Marketing Expert
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K9 Vitality is one of India’s fastest-growing D2C dog supplement brands , trusted by 25,000+ pet parents . We create vet-approved, natural supplements designed to give dogs healthier, happier lives.
Our mission goes beyond supplements—we’re building a movement around pet wellness, loyalty, and community . Retention is at the heart of this mission. We don’t just want customers; we want lifelong advocates who see K9 Vitality as a daily habit in their dog’s health journey.
We are looking for a Retention Marketing Expert who can own and scale our retention engine across Email, WhatsApp, SMS, and Push Notifications . This is a full-time, remote role for someone who is obsessed with customer loyalty, LTV growth, and habit-building strategies in D2C e-commerce.
If you understand how to move customers from their first purchase → repeat purchase → loyalty → ultimate brand advocacy , this is the role where you’ll get to put that playbook to work.
Retention & Loyalty Strategy
- Build a complete retention roadmap: flows, automations, and campaigns across Email, SMS, WhatsApp, and Push.
- Design customer journeys that increase repeat purchases, shorten reorder cycles, and build habits that make supplements part of a pet parent’s daily routine.
- Move customers through loyalty phases—first-time → repeat → loyalist → advocate.
LTV Growth & Analytics
- Track and optimize LTV, retention curves, churn, reorder intervals, and loyalty metrics .
- Execute strategies to increase LTV by 30% in 60 days and 100%+ in 12 months .
- Tie retention performance directly to cash flow and growth goals .
️ Copywriting & Campaign Execution
- Write high-converting copy for emails, WhatsApp flows, and SMS that resonates emotionally with pet parents.
- Create campaigns that mix education, storytelling, and direct response to drive action.
- Test subject lines, hooks, offers, and storytelling angles relentlessly.
️ Systems, Tools & Automation
- Build and manage advanced retention flows in Klaviyo, QuickReply, and equivalent platforms .
- Use ChatGPT and automation tools to streamline workflows and generate insights.
- Create and optimize reporting dashboards that give a real-time pulse of retention performance .
Performance Marketing Manager
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Create & execute a performance marketing strategy & execute the plan by understanding the markets & audience behavior of the respective geographies. Understanding budgets & ROAS to plan for the months spent & expected revenues. Identify and test new channels to continually look at ways to grow the brand's funnel
- Creating and executing a strong performance marketing strategy (Google ads & Facebook ads) & execution plan
- Developing and managing digital prospecting and remarketing campaigns
- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
- Ensuring successful planning, execution, and optimization for key traffic KPIs via paid, organic & own media channels
- Identifying and testing new channels to continue to meet or exceed established critical metrics
- Working closely with the management to share funnel conversion improvement ideas, feedback, & present results.
- Develop and oversee overall performance marketing strategy
- Create and manage Google Ad campaigns. (SEM)
- Create and manage Facebook Ads and Instagram Ads. (Social media advertising)
- Regularly review and optimize all advertising campaigns for positive ROAS
- Manage paid listings on third-party websites and media partners
- Manage Google Analytics to track and measure all marketing campaigns
- Regularly review multi-channel analytics reports (Search, Social, Ads, Email, Website, Blog) and recommend optimization action plans to sales and marketing teams
- Conduct regular conversion rate optimization audits and execute A/B tests, user testing/feedback to improve conversion rates across the brands’ digital channels and assets.
Key Skills and Qualifications:
- Should have 2+ years of experience in Google Shopping Ads and Facebook Ads on E-Commerce platforms.
- Should have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience.
- Should possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive actionable insights and recommendations.
- Should be a highly goal-oriented individual and have excellent communication skills.
- Should be open-minded, curious, and a strong problem solver.
- Should be a performer and Achiever.
- Must have leadership qualities and mindset.
- Should possess excellent analytical skills and consumer behavior trends to drive actionable insights and recommendations.
- Should be a highly goal-oriented individual and have excellent communication skills.
- Should be open-minded, curious, and a strong problem solver.
Salesforce Marketing cloud
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Role**: Salesforce Marketing cloud
Required Technical Skill Set: Salesforce Marketing cloud
Desired Experience Range: 10 - 18 yrs
Notice Period: Immediate to 90Days only
Location of Requirement: Kolkata or PAN INDIA
We are currently planning to do a Virtual Interview
Job Description:
Technical/Functional Skills
10+ years of experience as a Salesforce Marketing Cloud for the engagements like implementation / Development for leading global clients and supported technical activities for the different modules / function areas
- System Configuration and Administration
- Data Management and Segmentation
- Campaign Development and Execution
- Integration and Automation
- Troubleshooting and Support
- Training and Documentation
- Monitoring and Reporting
- Salesforce Marketing Cloud Proficiency
Good hands on experience in Salesforce Marketing Cloud related components
Good exposure in migrating the data to Cloud and configuration
Understand business requirements and translate them to technical specifications.
Lead architecture discussions as the technical representative / owner.
Prepare Technical design documents High Level Design documents and Low Level Design Documents
Guide the implementation, configuration, and maintenance of interfaces / integrations / technical components with multiple other ERP systems
Experience Required
10+ Years
Roles & Responsibilities
- Worked on Requirement gathering, provided design & end to solution, helped development team to prepare design, documentation, Development, Testing, Implementation, user training and Maintenance and to work with the process owner to define the roadmap for any given product and translate this into user stories.
- Preparation of Unit / SIT / UAT Test cases and execution of the same.
- Provide technical guidance and mentoring to application development teams throughout all the phases of the software development life cycle.
Generic Managerial Skills
- Excellent Written and Communication Skills
- Excellent technical and lead skills
Growth Marketing Manager
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Location: Bengaluru/Remote • Team: Growth • Type : Full-time
Why this role
Help more learners discover us, sign up with confidence, and stay engaged. You’ll run simple, fast experiments across ads, website, and CRM—working closely with Marketing, Product, and Admissions.
What you’ll do
- Run and refine paid campaigns (Meta/Google/YouTube) and basic partnerships/influencers.
- Improve landing pages and sign-up flows (copy, CTAs, forms, pricing nudges).
- Set up helpful dashboards for leads, CAC, conversions, and refunds.
- Build lead-nurture journeys (email/WhatsApp/push) for show-ups and enrolments.
- Partner with Admissions on speed-to-lead and call scripts; share learnings weekly.
- Support simple growth loops: webinars, workshops, referral nudges.
- Try 1–2 experiments each week; keep a “what worked/what didn’t” log.
What success looks like
- More demo bookings and show-ups
- Better lead → enrolment conversion at a lower blended CAC
- Higher first-class attendance and fewer refunds
- A small set of repeatable channels (paid + organic + referrals)
What you’ll bring
- 1–2 years in growth/performance/CRM at a consumer internet/edtech company.
- Comfortable with data (Sheets/Excel; basic GA4 or Mixpanel).
- Hands-on with any CRM/automation tool (WebEngage/MoEngage/Braze/HubSpot).
- Clear writing for ads and messages; bias to action and ethical growth.
Nice to have (not mandatory): SEO/ASO basics, simple A/B testing tools, comfort briefing designers/creatives.
Sales Marketing Executive
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Job Title: Marketing Executive – Lead Generation & Email Marketing
About the Role
We are looking for a creative, analytical, and results-oriented Marketing Executive who will focus on lead generation and email marketing campaigns to fuel business growth. The ideal candidate will be responsible for creating and executing effective strategies to generate qualified leads, nurture prospects, and support the sales pipeline through engaging and personalized email campaigns.
Roles and Responsibilities
Develop and execute lead generation strategies using digital channels, social media platforms, and email campaigns.
Research and identify potential prospects using LinkedIn Sales Navigator, Premium pages, and industry-specific groups , ensuring high-quality lead generation.
Build, manage, and optimize LinkedIn Premium pages for brand positioning, engagement, and lead nurturing.
Plan and execute LinkedIn advertising campaigns (sponsored posts, InMail, lead gen forms, and display ads) to drive targeted traffic and conversions.
Continuously monitor, analyze, and optimize ad performance (CTR, CPC, conversions, ROI) using LinkedIn Campaign Manager.
Create, segment, and maintain email marketing lists to support personalized campaigns.
Design and implement email campaigns, templates, and automated workflows aligned with marketing objectives.
Track and report email campaign performance (open rates, CTR, conversions) and apply insights to improve future outreach.
Collaborate with the sales team to qualify LinkedIn and email leads and ensure a seamless handover for conversion.
Required Skills and Qualifications
Strong communication skills.
Bachelor’s/Master’s degree in Marketing, Business Administration, or a related field.
Minimum of 1-2 years of experience only in lead generation and email marketing, preferably in the IT or SaaS domain.
Strong knowledge of email marketing tools (e.g., Mailchimp, HubSpot, Zoho Campaigns, SendGrid, etc.).
Familiarity with CRM systems and lead management tools.
Excellent content creation and copywriting skills for engaging email communication.
Analytical mindset with the ability to interpret campaign data and take actionable steps.
Proactive, detail-oriented, and able to work independently to achieve targets.
Preferred Qualifications
Experience in B2B IT products, solutions, or services marketing
Knowledge of marketing automation platforms and drip campaign workflows.
Ability to run A/B testing and optimize campaigns for conversions.
Prior exposure to LinkedIn lead generation campaigns
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Performance Marketing - Stellar
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About us:
Pixis is a US based codeless technology company that develops accessible AI to empower brands to scale their performance marketing efforts and augment their decisionmaking seamlessly. Since its inception, Pixis has been on a mission to develop powerful AI infrastructure that equips marketers across countries with robust plug and play AI products, 200+ proprietary, self evolving AI models without having to write a single line of code. The company has raised a total funding of $209M across Series A, B, C and C1, and is backed by recognized investors including SoftBank Vision Fund 2, Touring Capital, Grupo Carso, General Atlantic, Celesta Capital and Chiratae Ventures. Our customer base includes global brands such as DHL Express, Joe & The Juice, Claroshop, Allbirds, L’Oreal, HDFC
Marketing Manager-Reputed Publishing Industry-Ranchi, Bihar, India-4LPA
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JOB DETAILS
1) Identifies business opportunities by identifying prospects and evaluating their position in the industry; researching and analyzing sales options.
2) Sells products by establishing contact and developing relationships with prospects; recommending solutions.
3) Maintains relationships with clients by providing support, information, and guidance; researching and recommending new opportunities; recommending profit and service improvements.
4) Identifies product improvements or new products by remaining current on industry trends, market activities, and competitors.
5) Prepares reports by collecting, analyzing, and summarizing information ,
6) Willingness and ability to take full ownership of potential customer needs/requirements, an end to end.
7) An exceptionally motivated person, looking to strive at what they do in a dynamic company.
8) Team player as well as ability to work independently.
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Growth Marketing Manager
Posted 1 day ago
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About SoftwareHunt
SoftwareHunt is a B2B consultative SaaS/AI matchmaking marketplace to address a significant challenge faced by Indian SMEs: navigating the overwhelming software landscape with trust and confidence. As businesses strive to keep up with digital transformation and AI advancements, many struggle to find, evaluate, and implement the right software tools, limiting their growth and competitiveness.
With over 30+ years of expertise from , which has supported over 20,000 businesses across 40+ industries including names like Accenture, Tata Motors, Dream 11, Naturals Ice Cream, Mercedes Benz, ArcelorMittal, and Samsonite. SoftwareHunt is more than just a marketplace, it’s a partner in digital transformation, empowering Indian Businesses to embrace the future and thrive.
About the Role
Join SoftwareHunt as a Founding Team Marketing member and help shape how we connect businesses with their perfect software solutions! This is a rare 0-1 opportunity where you'll work directly with our founder to assist in building our entire marketing engine from scratch.
You'll be diving into the exciting world of consultative matchmaking, where technology meets human insight. From crafting compelling webinar experiences to developing platform content, creating impactful presentation decks, and launching innovative marketing campaigns, you'll get your hands dirty across every facet of marketing while helping establish SoftwareHunt as the go-to platform in the SaaS space.
We're seeking a curious marketer who's passionate about the intersection of SaaS and AI, someone who gets excited about leveraging cutting-edge tools to create content that resonates. If you're the type of person who experiments with new marketing technologies, stays ahead of industry trends, and thrives on the energy of building something meaningful from day one, this is your chance to make a real impact.
Responsibilities
- Content Creation & Strategy: Develop compelling content across blogs, social media, case studies, and platform materials using AI-powered tools
- Webinar Management: Plan, execute, and optimize educational webinars that showcase our matchmaking expertise and partner solutions
- Marketing Campaign Development: Design and launch multi-channel campaigns to drive awareness, engagement, and lead generation
- Presentation & Deck Creation: Craft impactful pitch decks, partner materials, and sales enablement resources
- Digital Marketing: Manage social media presence, email marketing, SEO optimization, and online community building
- Brand Development: Help shape SoftwareHunt's voice, messaging, and visual identity across all touchpoints
- Analytics & Optimization: Track marketing performance, analyze customer behavior, and continuously improve campaign effectiveness
- Market Research: Stay ahead of SaaS and AI trends, competitor activities, and customer preferences
- Founder Collaboration: Work directly with leadership on marketing strategy, go-to-market planning, and brand positioning
Requirements
- Digital Marketing Foundation: 1-3 years experience in digital marketing, content creation, or growth marketing
- SaaS & AI Curiosity: Genuine passion for software-as-a-service and artificial intelligence trends and applications.
- Tool-Savvy Content Creator: Experience with AI tools (HeyGen, Mid Journey, Canva, etc.) and marketing platforms.
- Drive & Ownership: Natural excitement for marketing, experimenting, and building something from scratch
- Multi-Channel Comfort: Ability to work across various marketing formats - from written content to video to presentations
- Basic understanding of SEO, email marketing, and lead generation tactics
SoftwareHunt welcomes applicants of all ages, backgrounds, and abilities; hiring decisions are based on qualifications and business needs.