Job No Longer Available
This position is no longer listed on WhatJobs. The employer may be reviewing applications, filled the role, or has removed the listing.
However, we have similar jobs available for you below.
Marketing Automation
Posted today
Job Viewed
Job Description
• Knowledge of Data Integrations (Snowflake, Mulesoft)
• Good Experience with Data ( Tables, Records, Fields, Massive Volumes, Data Models, ER Diagrams, Data Governance ) i.e, RDBMS/Data warehousing
• Good Experience with Agile Methodology ( Ability to creatively break down the work into chunks ( stories ) that realistically fit in Sprints )
Marketing Automation Architect
Posted today
Job Viewed
Job Description
Overview
The Marketing Automation Architect is a strategic and technical leader who designs, builds, and optimizes advanced marketing automation solutions-primarily leveraging platforms such as Adobe Marketo Engage, Salesforce, Adobe Experience Platform (AEP), and Adobe Journey Optimizer (AJO). This role is responsible for architecting and optimizing scalable marketing automation solutions that drive demand generation, lead lifecycle management, and personalized customer experiences. The Marketing Automation Architect ensures seamless integration between marketing platforms and CRM systems, enforces data quality standards, and supports the execution of high-performing campaigns across the funnel.
**Your role and responsibilities**
Key Responsibilities
Platform Architecture & Integration
- Design and validate scalable marketing automation architectures and proof-of-concept solutions.
- Maintain, enhance, and scale the integrations between marketing automation platforms (for ex, Adobe Marketo Engage) and CRM systems (for ex, Salesforce), databases, and third-party tools-building on the foundational architecture established by the CIO- ensuring continued alignment with business needs, data flow integrity, and campaign execution efficiency.
- Ensure data synchronization, field mapping, and system interoperability across platforms.
Lead Management & Data Governance
- Develop and maintain lead scoring and routing models.
- Oversee lead lifecycle management from acquisition to conversion.
- Implement data governance practices including deduplication, data cleansing, and verification.
- Manage database hygiene and segmentation strategies.
Campaign Strategy & Execution
- Architect and execute complex multi-channel nurture programs, triggered campaigns, and engagement workflows. Build and maintain scalable master program templates for nurture journeys, events, product trials, webinars, and thought leadership campaigns.
- Design and implement campaign logic, including dynamic content and personalization.
- Create and manage a scalable library of reusable assets such as forms, landing pages, and email templates (HTML/CSS).
Martech Strategy & Innovation
- Evaluate and implement new marketing technologies to enhance automation capabilities.
- Plan and manage data flow between marketing platforms, analytics tools, and reporting systems.
- Build and maintain integrations for data distribution to BI and reporting tools.
Stakeholder Collaboration & Project Management
- Translate business requirements into technical solutions through discovery, documentation, and agile delivery processes.
- Collaborate with product owners, project managers, and stakeholders to define project scope and delivery plans.
- Own business objectives during project delivery, managing dependencies and prioritizing tasks across teams. Manage cross-functional projects and guide platform governance, ensuring scalable growth and alignment with business needs.
Analytics & Reporting
- Ensure end-to-end campaign tracking through proper UTM governance, event attribution, and integration with reporting tools.
- Deliver insights and performance reporting for key stakeholders, supporting optimization of marketing ROI and pipeline contribution.
**Required technical and professional expertise**
Core Skills & Competencies
- Deep understanding of marketing automation platforms (Marketo, Adobe Journey Optimizer, etc.)
- Strong knowledge of CRM systems and integration best practices.
- Proficiency in HTML, CSS, and JavaScript for email and landing page development.
- Experience with REST/SOAP APIs and data integration tools (e.g., Zapier, Workato, Segment).
- Deep understanding of lead scoring, ABM, lifecycle management, and segmentation strategies.
- Strong analytical and problem-solving skills.
- Excellent communicator, able to bridge marketing, IT, and business teams.
- Knowledge of AI tools and technology
- Familiarity with data privacy regulations (GDPR, CCPA).
**Preferred technical and professional experience**
Preferred Certifications
- Marketing Automation Platform Certifications (e.g., Adobe Certified Expert - Marketo Engage, HubSpot Marketing Software Certification, Salesforce Marketing Cloud Email Specialist)
- CRM Certifications (e.g., Salesforce Administrator)
IBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
Marketing Automation Lead
Posted today
Job Viewed
Job Description
Marketing Automation Leads Management – Associate Sr. Associate
. The successful candidate will
Perform daily monitoring of online marketing campaigns and contact us/connect with an expert requests from our corporate websites.
Work closely with the website and marketing automation teams to refine the lead management process including regular performance assessments.
Document and socialize the end-to-end lead management process from the initial prospect capture through to nurturing and hand-off to sales with the broader organization as needed.
Assess and recommend methods to optimize and streamline the lead process.
Regularly track and measure number of new leads and engagement across existing and new accounts and make recommendations & take actions for growth.
Produce lead/opportunity reports and monthly dashboards to demonstrate lead progress, conversion rates, cost per lead, etc. to show the growth and revenue attribution of website leads
Leverage marketing automation, Salesforce.com and other tools as needed to execute and track the success of programs.
Quality check the leads in SFDC to ensure sales teams are actively working the leads provided.
Collaborate with marketing & sales to understand when a lead is sales ready’ based on scoring demographic & behavioral factors.
Ensure that the marketing automation & SFDC sync is streamlined & operational at all times and work with Tech as required.
Determines and assigns sales qualified leads to the appropriate sales person.
Assign other inquiries to appropriate department, or address feedback directly.
. Skillset Required: Cco, Clo, Cro, Cto, Marketing Automation, Marketing, Lead Generation, Lead Management, Ned, Marketing Campaigns, Assessments, Salesforce, Online MarketingMarketing Automation Specialist
Posted today
Job Viewed
Job Description
We are seeking a talented and data-driven Salesforce and Marketing Automation (Pardot) Specialist to join our dynamic team and help us optimize our marketing efforts. You will play a crucial role in managing and developing our Salesforce platform and the built in Pardot tools to support our brand. You will be responsible for developing and executing strategies that enhance customer engagement, streamline marketing processes, and drive sales growth. You will collaborate with cross-functional teams to ensure data integrity, optimize workflows, and support marketing campaigns.
Key Responsibilities
Training and Support:
Qualifications and Experience
Specialist, Global Marketing Automation
Posted 15 days ago
Job Viewed
Job Description
Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?
At Cytiva, one of Danaher's ( 15+ operating companies, our work saves lives-and we're all united by a shared commitment to innovate for tangible impact.
You'll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher's system of continuous improvement, you help turn ideas into impact - innovating at the speed of life.
Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies.
At Cytiva you will be able to continuously improve yourself and us - working on challenges that truly matter with people that care for each other, our customers, and their patients. Take your next step to an altogether life-changing career.
Learn about the Danaher Business System ( which makes everything possible.
The Global Marketing Automation Specialist is responsible for creating and implementing email, forms, landing pages and automated marketing programs on the Marketo platform for driving marketing campaigns and tactics across different regions, globally. A Specialist in this role combines marketing expertise with technical skills to streamline marketing efforts, optimize customer engagement, and drive conversions across different regions using Marketo.
This position reports to the Sr. Manager, Global Marketing Automation and is part of the Global Digital Production within the Cytiva Group Marketing Function located in Bangalore, India and will be an on-site role. At Cytiva, our vision is, to advance future therapeutics from discovery to delivery.
What you will do:
+ Developing Automated Campaigns: Collaborate with global marketers to create emails, forms, landing pages, and associated marketing automation logic, triggers, assets, and programs on the Marketo platform for both marketing and corporate campaigns worldwide. Assist in designing and optimizing workflows that effectively guide leads through the marketing funnel.
+ Performance Analysis: Monitor campaign performance metrics and provide data-driven recommendations to optimize future campaigns. Compile comprehensive campaign reports and leverage your expertise to help campaign managers understand and implement best practices.
+ Database Management: Support campaign managers in organizing and segmenting customer data to ensure targeted messaging reaches the right audience at the right time. Maintain data cleanliness during the import of new data into the database and ensure automated programs accurately reflect this data on the automation platform.
+ Collaboration: Foster strong partnerships with marketing and marcom teams globally. Work cross-functionally with copywriters, designers, managers, and other stakeholders to lead various marketing initiatives, promoting and adhering to company brand standards and best practices. Advocate for the importance of digital marketing automation and good digital marketing practices.
Who you are:
+ Experience: 2 to 5 years of experience working with Marketo platform. Experience working in a large global organization. Communicating and presenting online on a daily basis.
+ Technical Proficiency: Hands-on experience with Marketo - the marketing automation tool is a must. Familiarity with any other marketing automation software/tools is a plus.
+ Communication Skills: Confident personality with strong interpersonal and communication skills. Ability to work independently. Fluent in spoken and written English.
+ Business Acumen: Knowledge of the Biotechnology or Life Science business is preferred. Marketing-related university degree is preferred.
+ Flexibility: Willing to adjust some working hours to align with European/US partners.
It would be a plus if you also possess previous experience in:
+ Salesforce (SFDC) CRM
+ Vidyard, 6sense, Showpad marketing platforms
+ Kapost/Wrike content operations software
Cytiva, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it's a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info ( .
Join our winning team today. Together, we'll accelerate the real-life impact of tomorrow's science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.
For more information, visit .
Crm & marketing automation manager
Posted today
Job Viewed
Job Description
ABOUT USLivspace is Asiaʼs largest and fastest-growing omnichannel home interiors and renovation platform. Using its proprietary technology, Livspace provides a one-stop renovation solution for homeowners—from design to managed last mile fulfillment for all rooms in a home. The platform has organized a fragmented industry, bringing together designers, brands, manufacturers, and contractors to enable an e Commerce-like trusted, and predictable experience.The company launched operations in Bengaluru, India in 2015. Since its inception, Livspace has organized a fragmented industry, bringing together a curated community of designers, brands, manufacturers and contractors. This has resulted in an e-commercelike trusted and predictable experience for the homeowners. Livspace boasts of a community of 5000+ satisfied customers and over 2000 interior designers.The company is already the largest employer of interior designers in the country. Livspace currently serves Singapore, Malaysia, Saudi Arabia as well as 30 metro and non-metro areas in India including - Bengaluru, Chennai, Delhi, Noida, Gurgaon, Mumbai, Thane, Pune, Hyderabad, Kolkata, Ahmedabad, Kochi, Jaipur, Lucknow, Indore, Surat, Coimbatore, Mysore, Mangalore, Vizag, Vijayawada.Livspace has showcased phenomenal growth since its launch, having delivered over 125,000 rooms and selling over 7.5 million SKUs through its platform. The company also delivered 50,000 homes across all our serviceable locations.The founders - Anuj Srivastava and Ramakant Sharma are former Google and Myntra executives respectively, who are seasoned entrepreneurs and successful angel investors. Livspaceʼs leadership team combines world-class talent and entrepreneurial experience gathered at some of the best companies in the world.Livspace has raised around USD 450 million in capital from some of the top global investors including KKR, Ingka Group Investments (part of largest IKEA retailer Ingka Group), TPG Growth, Goldman Sachs, Kharis Capital, Venturi Partners, FFP (Peugeot Groupʼs Holding Company), EDBI, Bessemer Venture Partners, Jungle Ventures, Helion Ventures and UC-RNT. For more information, please visit: " the role:We're looking for a skilled professional who will overlook the marketing technology stack and work closely with marketing, sales, product and data teams to plan and deliver ideas that drive customer acquisition, solution adoption and customer retention. This role combines strategic campaign planning with hands-on execution, focusing on multi-channel marketing automation, lead generation and lead qualification.Key Responsibilities:Marketing Automation:Build an in-depth understanding of Livspace product offerings, customer persona and our in-house CRM system to formulate and execute various marketing campaignsImplement and optimize end-to-end campaign automation workflows, including creative briefings, execution, and post-campaign analysis.Coordinate the creation and distribution of marketing content across multiple channels, including email, SMS, Whats App, web push notifications.Oversee always-on campaign and targeted efforts to maintain consistent engagement and drive lead qualification.Data Management & Analysis:Maintain and segment the marketing database for targeted campaignsTrack and report on key metrics such as open rates, click-through rates, conversion rates and booking rates.Monitor and analyze the performance of automation campaigns to ensure maximum ROIJourney Optimization:Work with data teams to analyse the effectiveness of lead acquisition and engagement campaigns and the impact they have on end-to-end customer experience.Deploy pilot initiatives and tests to explore new growth opportunities and improve lead generation, conversion metrics across the funnel.Content DevelopmentWork with the content creators to produce engaging and relevant content for lead nurturing campaigns.Ensure all content is aligned with brand guidelines and messagingCreate and manage targeted content strategies for different customer segments, ensuring message relevance and effectiveness through hyper-personalization. Required Qualifications:Bachelor's/Master’s degree in Marketing, Communications, or related field0-2 years of experience in campaign management and marketing automationHands-on experience with marketing automation platforms, CRM systems, and multi-channel campaign tools (email, SMS, Whats App, browser push notifications)Data-driven mindset with experience in campaign analytics and optimizationExcellent project management and cross-functional collaboration skills
CRM & Marketing Automation Manager
Posted today
Job Viewed
Job Description
ABOUT US
Livspace is Asiaʼs largest and fastest-growing omnichannel home interiors and renovation platform. Using its proprietary technology, Livspace provides a one-stop renovation solution for homeowners—from design to managed last mile fulfillment for all rooms in a home. The platform has organized a fragmented industry, bringing together designers, brands, manufacturers, and contractors to enable an eCommerce-like trusted, and predictable experience.
The company launched operations in Bengaluru, India in 2015. Since its inception, Livspace has organized a fragmented industry, bringing together a curated community of designers, brands, manufacturers and contractors. This has resulted in an e-commercelike trusted and predictable experience for the homeowners. Livspace boasts of a community of 5000+ satisfied customers and over 2000 interior designers.
The company is already the largest employer of interior designers in the country. Livspace currently serves Singapore, Malaysia, Saudi Arabia as well as 30 metro and non-metro areas in India including - Bengaluru, Chennai, Delhi, Noida, Gurgaon, Mumbai, Thane, Pune, Hyderabad, Kolkata, Ahmedabad, Kochi, Jaipur, Lucknow, Indore, Surat, Coimbatore, Mysore, Mangalore, Vizag, Vijayawada.
Livspace has showcased phenomenal growth since its launch, having delivered over 125,000 rooms and selling over 7.5 million SKUs through its platform. The company also delivered 50,000 homes across all our serviceable locations.
The founders - Anuj Srivastava and Ramakant Sharma are former Google and Myntra executives respectively, who are seasoned entrepreneurs and successful angel investors. Livspaceʼs leadership team combines world-class talent and entrepreneurial experience gathered at some of the best companies in the world.
Livspace has raised around USD 450 million in capital from some of the top global investors including KKR, Ingka Group Investments (part of largest IKEA retailer Ingka Group), TPG Growth, Goldman Sachs, Kharis Capital, Venturi Partners, FFP (Peugeot Groupʼs Holding Company), EDBI, Bessemer Venture Partners, Jungle Ventures, Helion Ventures and UC-RNT. For more information, please visit: "
About the role:
We're looking for a skilled professional who will overlook the marketing technology stack and work closely with marketing, sales, product and data teams to plan and deliver ideas that drive customer acquisition, solution adoption and customer retention. This role combines strategic campaign planning with hands-on execution, focusing on multi-channel marketing automation, lead generation and lead qualification.
Key Responsibilities:
Marketing Automation:
- Build an in-depth understanding of Livspace product offerings, customer persona and our in-house CRM system to formulate and execute various marketing campaigns
- Implement and optimize end-to-end campaign automation workflows, including creative briefings, execution, and post-campaign analysis.
- Coordinate the creation and distribution of marketing content across multiple channels, including email, SMS, WhatsApp, web push notifications.
- Oversee always-on campaign and targeted efforts to maintain consistent engagement and drive lead qualification.
Data Management & Analysis:
- Maintain and segment the marketing database for targeted campaigns
- Track and report on key metrics such as open rates, click-through rates, conversion rates and booking rates.
- Monitor and analyze the performance of automation campaigns to ensure maximum ROI
Journey Optimization:
- Work with data teams to analyse the effectiveness of lead acquisition and engagement campaigns and the impact they have on end-to-end customer experience.
- Deploy pilot initiatives and tests to explore new growth opportunities and improve lead generation, conversion metrics across the funnel.
Content Development
- Work with the content creators to produce engaging and relevant content for lead nurturing campaigns.
- Ensure all content is aligned with brand guidelines and messaging
- Create and manage targeted content strategies for different customer segments, ensuring message relevance and effectiveness through hyper-personalization.
Required Qualifications:
- Bachelor's/Master’s degree in Marketing, Communications, or related field
- 0-2 years of experience in campaign management and marketing automation
- Hands-on experience with marketing automation platforms, CRM systems, and multi-channel campaign tools (email, SMS, WhatsApp, browser push notifications)
- Data-driven mindset with experience in campaign analytics and optimization
- Excellent project management and cross-functional collaboration skills
Be The First To Know
About the latest Martech data specialist tealium implementation analyst Jobs in Bengaluru !
Marketing Automation Email Specialist
Posted 1 day ago
Job Viewed
Job Description
Overview
Gallagher is in need of an experienced Marketing Automation Email Specialist to support the build and pre-deployment of marketing communications. How you'll make an impact Responsibilities: Develop and manage digital templates (emails, landing pages, programs) within the marketing automation platform Ensure responsive/mobile email, landing page and form designs meet Gallagher brand standards as well as being cross-browser and cross-device compatible Build and execute test strategies, including A/B multi-variant testing, to drive qualified traffic and revenue-building activities Support the execution of marketing campaigns - activities include but not limited to, campaign flow builds, email creation, outbound landing page creation, form creation, media placement tracking, etc. Support the execution of automated lead generation programs Understand lead scoring and nurturing programs as it pertains to execution of email and marketing automation campaigns Report on critical email and marketing automation campaign metrics Serve as a Subject Matter Expert on marketing automation best practices including campaign executive, email and landing page creation, email deliverability and data integrity Keep up-to-date on email and marketing automation best practices with regard to marketing automation capabilities, testing and projected results. Understand and follow email and marketing automation processes including workflow documentation and QA testing Meet or exceed internal SLAs and seamlessly coordinate across time-zones as needed Marketing Automation Platform expert About you Qualifications: 2+ years digital marketing experience with experience working on a marketing automation platform such as Marketo, Eloqua, HubSpot or Salesforce Marketing Cloud/Pardot Advanced HTML/CSS knowledge and Intermediate to Advanced skills in building responsive emails and landing pages Previous familiarity/direct experience using a CRM system ( Salesforce) Bachelor’s Degree required or equivalent combination of experience and education Must be able to demonstrate a high level of marketing automation and CRM experience Well-rounded marketing technologist familiar with B2B lead generation (inbound/outbound marketing, demand generation, etc.) Excellent communication skills: written, verbal, presentation Proven ability to work in a collaborative environment as well as being a motivated, self-starter