798 Media Buying jobs in India

Company Overview

Tapcrunch is an intelligence-driven recommendation platform specializing in delivering user engagements across various touchpoints on mobile devices. Our data-led algorithms help recommend relevant brands to potential consumers during their online journey. For more information, visit us at .

Job Overview

We are seeking a Deputy Manager for Media Buying to join our vibrant team located in Noida. This is a full-time position ideally suited for candidates with a maximum of 3 years of work experience. The role involves managing media buying strategies and collaborating closely with our team to deliver CPL, CPS based campaigns across the globe.

Qualifications and Skills

• Proficiency in Google Ads (Mandatory skill) to manage and optimize online advertisement campaigns effectively.
• Experience in deploying Facebook Ads (Mandatory skill) for diversified audience engagement strategies.
• Expertise in Programmatic Buying (Mandatory skill) to ensure targeted and automated ad purchase systems.
• Strong skills in delivering CPS, CPL campaigns in India and international geos.
• Proven track record of delivering ROI from campaigns and will take care of overall campaign planning.
• Competency in using data analysis tools for evaluating the performance metrics and deriving actionable insights.
• Proven negotiation skills to achieve beneficial terms and cost-effective media buys with vendors and partners.
• Ability to optimize campaign performance to improve engagement, conversion rates, and ROI for our clients.

Roles and Responsibilities

• Strategize and execute media buying plans across diverse digital platforms to meet campaign objectives.
• Collaborate with cross-functional teams to align media strategies with business goals for improved brand visibility.
• Manage and adjust digital campaigns by analyzing performance data to maximize effectiveness and efficiency.
• Research and identify the latest market trends to keep advertising approaches relevant and innovative.
• Maintain strong relationships with vendors and negotiate optimal rates for advertisement placements.
• Continuously monitor and assess the results of media strategies, providing recommendations for improvement.
• Prepare and present detailed reports on media strategy outcomes to stakeholders for review and feedback.
• Foster a culture of learning and development within the media buying team through knowledge sharing and training.

Company Overview

Tapcrunch is an intelligence-driven recommendation platform specializing in delivering user engagements across various touchpoints on mobile devices. Our data-led algorithms help recommend relevant brands to potential consumers during their online journey. For more information, visit us at .

Job Overview

We are seeking a Deputy Manager for Media Buying to join our vibrant team located in Noida. This is a full-time position ideally suited for candidates with a maximum of 3 years of work experience. The role involves managing media buying strategies and collaborating closely with our team to deliver CPL, CPS based campaigns across the globe.

Qualifications and Skills

• Proficiency in Google Ads (Mandatory skill) to manage and optimize online advertisement campaigns effectively.
• Experience in deploying Facebook Ads (Mandatory skill) for diversified audience engagement strategies.
• Expertise in Programmatic Buying (Mandatory skill) to ensure targeted and automated ad purchase systems.
• Strong skills in delivering CPS, CPL campaigns in India and international geos.
• Proven track record of delivering ROI from campaigns and will take care of overall campaign planning.
• Competency in using data analysis tools for evaluating the performance metrics and deriving actionable insights.
• Proven negotiation skills to achieve beneficial terms and cost-effective media buys with vendors and partners.
• Ability to optimize campaign performance to improve engagement, conversion rates, and ROI for our clients.

Roles and Responsibilities

• Strategize and execute media buying plans across diverse digital platforms to meet campaign objectives.
• Collaborate with cross-functional teams to align media strategies with business goals for improved brand visibility.
• Manage and adjust digital campaigns by analyzing performance data to maximize effectiveness and efficiency.
• Research and identify the latest market trends to keep advertising approaches relevant and innovative.
• Maintain strong relationships with vendors and negotiate optimal rates for advertisement placements.
• Continuously monitor and assess the results of media strategies, providing recommendations for improvement.
• Prepare and present detailed reports on media strategy outcomes to stakeholders for review and feedback.
• Foster a culture of learning and development within the media buying team through knowledge sharing and training.

Position: Manager - Programmatic Media Buying

Location: Mumbai

About Media.net:

Media.net is a leading online ad-tech company that develops innovative products for advertisers and publishers. Media.net has one of the most comprehensive portfolios of advertising technology in the industry across search, native, display, mobile, local, products and video. Media.net manages high-quality ad supply on over 500,000 websites and its platform and products are licensed by some of the largest publishers, ad networks and other ad tech companies worldwide.

By market cap, Media.net is one of the Top 5 largest ad-tech companies worldwide. By revenue, Media.net is the second-largest contextual advertising business worldwide. Media.net has 1500+ employees in key operation centers across – North America, Europe and Asia. Media.net's US HQ is based in New York, and

Global HQ in Dubai.

Learn more at:

Key Responsibilities:

● Maintaining the funnel for multiple advertisers and DSPs from receiving the request until revenue generation.

● Own all strategic and operational aspects of client relationships, ensuring seamless communication with advertisers/marketers/agencies.

● Effectively address client needs, provide timely updates, and anticipate challenges to deliver outstanding customer experiences.

● Maintaining a P & L for the accounts allocated.

● Liaising between the buyer development (sales) team and other key internal stakeholders on the account(Product, Research, Analytics, Adops, and Operations)

● Assisting the Product team with identifying issues and ideation for the design of tools and solutions.

● Mentoring, Training, and Developing junior members of the team.

● Leading projects to ensure quality while adhering to strict deadlines.

● Establishing internal infrastructure and a process to monitor the execution of campaigns

● Innovating and growing new and existing revenue streams

Work Experience & Skills Required:

● 1-4 years of experience in Manager roles, with experience in data, and people management. Overall 3+ years of work experience.
● Hands-on media buying experience with DV360 and TTD
● Knowledge of Ad tech, RTB, Programmatic, DSP, and other tools.
● Fluent use of data to drive thought and communication.
● Proficiency in data analysis, excel is a must.
● Strong analytical, problem solving and critical thinking skills.
● Excellent written and verbal communication.
● Forward / innovative thinking with the ability to design/deliver within current capability, process, antechnology.
● Collaborative team player yet comfortable with independence.
● Can multi-task, prioritize, and balance time across clients, multiple partner relationships, and internal initiatives daily while maintaining profound attention to detail.

Experience: 6 months - 3 years

Who are you?

• You have good communication skills and the ability to build a good rapport with the client
• You have dashboard experience - Google AdWords, Facebook, Google analytics.
• You have experience working with e-commerce clients and e-commerce platforms
• You have knowledge of AppDownload
• You have good research skills and the ability to recognise good opportunities.
• You have worked and interacted with clients directly

What will you do?

• Plan and run digital media campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, etc.
• Optimize campaigns to meet KPIs like CTR, CPC, CPA, ROAS, and conversions.
• Track performance and create reports using Google Analytics, Meta Insights, Looker Studio, Excel, etc.
• Coordinate with clients and teams to align on goals, updates, messaging, and timelines.
• Conduct keyword research, audience segmentation, and competitor analysis.
• Stay current with platform trends and digital marketing best practices.
• Support client pitches, contribute to media strategy, and assist with proposals.
• Handle multiple accounts and shifting priorities in a fast-paced setup.
• Build and maintain strong relationships with clients for smooth execution.
• Collaborate with client marketing teams to craft campaigns that connect globally and locally.
• Present clear media plans with timelines, budgets, and strategy breakdowns.
• Drive paid marketing and product-level strategies for e-commerce clients.
• Manage campaign analytics, dashboards, and documentation for internal and client use.
• Set up and maintain social media profiles; engage with communities on LinkedIn, Facebook, Twitter, and Instagram.
• Assist in organic marketing tasks like SEO keyword input and campaign scheduling.
• Join creative brainstorms, strategy meetings, and internal knowledge-sharing sessions.