4 Media Strategy jobs in India
Planning Director, Integrated Media Strategy
Posted today
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Job Description
ROLE SUMMARY:
The Planning Director, Integrated Media Strategy is responsible for supporting the integrated media strategy for Pfizer products and functioning as a key interface between commercial teams and media shared services. In doing so, this person will partner with commercial teams and the media agency to develop audience-centric, insight-driven media strategy and tactical plans across paid, owned, and earned media channels, aligned with the overall product marketing strategy. The ideal candidate is results-driven with a focus on helping to transform the CMO organization to achieve marketing excellence and deliver measurable financial results across the globe.
As part of a focused team responsible for centralized media outside the US, the Planning Director, Integrated Media Strategy must leverage strong cross-functional partnership abilities to collaborate effectively with a number of key business partners. They will have equal responsibility for both strategy and operations given the nature of the role and the need for consistent process globally.
ROLE RESPONSIBILITIES:
QUALIFICATIONS:
Basic qualifications
Preferred qualification
Work Location Assignment:Flexible
Work Location Assignment: Hybrid
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
Marketing and Market ResearchAssociate Director-Social Media Strategy |Global Tech Process
Posted 368 days ago
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Job Description
The person will be responsible for developing and implementing a comprehensive organic social media strategy that aligns with our business goals and enhances our brand visibility and engagement, as well as work closely with digital and field marketing teams to extend the strategy to paid campaigns.
This role requires a strategic thinker with a deep understanding of social media trends, a creative mindset, and the ability to lead a team to execute high-impact social media campaigns.
Location : Mumbai
Key Responsibilities:
· Develop and execute a holistic social media strategy and campaigns that aligns with the company's overall marketing and business objectives.
· Define a robust channel strategy to manage affiliate pages for key businesses. Channel appropriate content on the optimal social media platform to maximize reach and engagement.
· Oversee the creation, curation, and management of high-quality, engaging content for all social media channels. Ensure all content is consistent with brand design standards and tone of voice.
· Execute social listening techniques to monitor sentiment and recommend proactive campaigns and tactical measures as a part of the company's strategy for crisis communication.
Collaborate with cross-functional teams - including senior business stakeholders, field, service line and partner marketing teams, PR & media relations - to ensure alignment and integration of social media efforts.
· Develop and implement advocacy programs for sales and the wider employee community to grow and engage our online presence.
· Explore partnerships with influencers, and work with partners and other external stakeholders, to amplify the reach and impact of our marketing efforts.
Desired Skills & Qualifications
· A minimum of 10 years' experience in social media management in a client-side or agency-side role. Experience across a diverse set of industries is preferred.
· Bachelor's degree in media, marketing, communications, or related field; an advanced degree in management or business administration is desirable.
· A portfolio of successful campaigns across various channels and demonstrated success in developing and implementing creative strategies that drive brand awareness, engagement, and growth.
· Experience in building, managing, and coaching a global team of social media strategists. Excellent leadership, communication and interpersonal skills - with the ability to inspire and motivate your team members and positively influence your peer group.
· A deep understanding of social media platforms and proficiency in campaign & content management tools, reporting and analytics (Sprinklr, Hootsuite, Sprout Social, Google Analytics). Strong analytical skills with the ability to interpret data and make data-driven decisions.
· The ability to work in a matrixed environment with multiple stakeholders and execute and deliver against defined KPIs and tight deadlines.
· Excellent abilities in business storytelling and impeccable written and verbal communications skills. Knowledge of design software, as well as a keen understanding of the latest creative trends to bring ideas to life, is an added advantage.
Sr. Analyst - Sales Operations & Strategy, (Media) Amazon Video Advertising
Posted 5 days ago
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Job Description
At Amazon Ads, we sit at the intersection of Advertising, Media and eCommerce. With millions of customers visiting us every day to find, discover, and buy products, we believe that advertising, when done well, can enhance the value of the customer experience and generate a positive ROI for our advertising partners. We strive to make advertising relevant so that customers welcome it - across Amazon's ecosystem of mobile and desktop websites, proprietary devices, and the Amazon Advertising business. If you're interested in innovative advertising solutions with a relentless focus on the customer, you've come to the right place!
As a Sales Operations Analyst for Amazon Ads, you will be responsible for driving operational excellence across the advertising sales organization in India. This role focuses on improving sales efficiency, managing sales processes, and providing analytical support to enable revenue growth.
Key job responsibilities
- Lead sales process optimization initiatives and implement operational best practice
- Manage and maintain sales planning tools, CRM systems, and reporting dashboards
- Support territory planning, quota setting, and commission calculations
- Drive sales forecasting accuracy and pipeline management
- Analyze sales performance metrics and provide actionable insights to leadership
- Coordinate with global sales operations teams to implement standardized processes
- Manage monthly and quarterly business reviews for the sales organization
- Support new product launches and go-to-market strategies
- Monitor and track key sales metrics and KPIs
Basic Qualifications
- Bachelor's degree in Business Administration, Finance, Economics, Computer Science, Engineering, or related field
- Experience with sales CRM tools such as Salesforce or similar software
- Experience defining, refining and implementing sales processes, procedures and policies or equivalent
- 6-7 years of experience in sales operations or related business analytics role
- Strong proficiency in SQL, Excel, and data visualization tools
- Strong analytical and problem-solving skills
Preferred Qualifications
- Experience with BI tools (QuickSight, Tableau)
- Knowledge of Amazon internal tools (Salesforce, Domo, OPTIC)
- Understanding of sales performance metrics and KPIs
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Sr. Analyst - Sales Operations & Strategy, (Media) Amazon Video Advertising
Posted today
Job Viewed
Job Description
As a Sales Operations Analyst for Amazon Ads, you will be responsible for driving operational excellence across the advertising sales organization in India. This role focuses on improving sales efficiency, managing sales processes, and providing analytical support to enable revenue growth.
Key job responsibilities
- Lead sales process optimization initiatives and implement operational best practice
- Manage and maintain sales planning tools, CRM systems, and reporting dashboards
- Support territory planning, quota setting, and commission calculations
- Drive sales forecasting accuracy and pipeline management
- Analyze sales performance metrics and provide actionable insights to leadership
- Coordinate with global sales operations teams to implement standardized processes
- Manage monthly and quarterly business reviews for the sales organization
- Support new product launches and go-to-market strategies
- Monitor and track key sales metrics and KPIs
BASIC QUALIFICATIONS
- Bachelor's degree in Business Administration, Finance, Economics, Computer Science, Engineering, or related field- Experience with sales CRM tools such as Salesforce or similar software
- Experience defining, refining and implementing sales processes, procedures and policies or equivalent
- 6-7 years of experience in sales operations or related business analytics role
- Strong proficiency in SQL, Excel, and data visualization tools
- Strong analytical and problem-solving skills
PREFERRED QUALIFICATIONS
- Experience with BI tools (QuickSight, Tableau)- Knowledge of Amazon internal tools (Salesforce, Domo, OPTIC)
- Understanding of sales performance metrics and KPIs
Our inclusive culture empowers Amazonians to deliver the best results for our customers.
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