920 Media Planning jobs in India
Executive - Media Planning
Posted 2 days ago
Job Viewed
Job Description
DESIGNATION: Executive - Media Planning
DEPARTMENT: Media Planning
JOB SUMMARY:
A Media Planner enables a client to maximize the impact of their advertising campaigns using a range of media. They combine creative thinking with factual analysis to develop appropriate strategies to ensure that campaigns reach their target audiences as effectively as possible. Planners apply knowledge of media and communication platforms to identify the most appropriate mediums for building awareness of a client's brand.
KEY RESPONSIBILITIES:
- Primary & Secondary Research
- Building the base of the plan which includes selection of Genre & Channels based on Reach, Share, Affinity, Clutter & Stickiness
- Scheduling the plan as per different parameters in order to achieve greater visibility
- Support the team in the overall planning process and optimization
- Campaign tracking, measurement, evaluation and reporting on ongoing client activities
- Formulation of television reports on monthly basis
- Mapping of Competitors activity and Category study
- Assisting in releasing the campaign, making spot monitoring report and based on the spot drops coordinating with the channels in order to prevent GRPs drop
- Presenting the Pre & Post Campaign Analysis in the form of a Deck
- Day to day campaign updates/delivery
- Work on various Pitch presentations
- Evaluating the Plan on BARC and carrying out day to day data crunching for the clients
PROFILE REQUIREMENTS:
- 1 - 2 year of agency experience
- Post Graduate Degree/ Diploma in Advertising/Marketing/Communication
PREFERRED SKILLS:
- Research and analytical thinking skills
- Excellent written and verbal communication skills
- Well versed with MS Office
- Software Knowledge- BARC, IRS, MAP
About Havas India
Havas India gathers the expertise of 21 agencies, specialised divisions and strategic alliances across 3 verticals:
- Havas Media Network – Havas Media, PivotRoots (integrated digital), Arena Media, Havas Market (e-commerce), Havas Play (sports, entertainment & content), Havas Programmatic Hub (programmatic trading desk), Havas Analytics (data & analytics), Socialyse (pure play social media); strategic alliances: Havas Media Tribes (out-of-home), Havas Play Gameplan (sports marketing) and KlugKlug (influencer tech stack)
- Havas Creative Network – Havas Worldwide India (creative), Havas People India (talent communications & employer branding), Havas CX India (customer experience), ekino (technology consulting & digital deployment), Think Design (UX/UI), Shobiz (experiential marketing), Shobiz Exhibits (exhibitions) Conran Design Group Mumbai (branding & design), PR Pundit Havas Red (PR), and Prose on Pixels (content-at-scale)
- Havas Health & You – Havas Life Sorento (health & wellness communications)
With its unique Village model, it is an integrated network present across 3 Villages in Mumbai, Gurgaon and Bengaluru, and regional offices in Kolkata, New Delhi, Hyderabad and Chennai, with over 2000+ professionals and associates.
As one of India’s fastest growing and agile networks, Havas India has bagged multiple new clients across verticals and won several prestigious awards over the last 2 years including the group being Great Place To Work® Certified™ twice in a row (Nov 2022 - Nov 2023 & Dec 2023 – Dec 2024), consistently being featured in the top 3 at R3 New Business League rankings, and winning at Campaign Asia-Pacific Agency of the Year awards, e4m Indian Marketing Awards 2023, ABBY One Show 2023, Campaign Women Leading Change awards, and more. Our CSR programs, DE&I initiatives, and being actively involved in various industry associations is what keeps us invested as a network that has a clear mission of making a meaningful difference to brands, businesses and people.
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
For more information, visit and follow Havas India on social media.
Executive - Media Planning
Posted today
Job Viewed
Job Description
DEPARTMENT: Media Planning
JOB SUMMARY:
A Media Planner enables a client to maximize the impact of their advertising campaigns using a range of media. They combine creative thinking with factual analysis to develop appropriate strategies to ensure that campaigns reach their target audiences as effectively as possible. Planners apply knowledge of media and communication platforms to identify the most appropriate mediums for building awareness of a client's brand.
KEY RESPONSIBILITIES:
- Primary & Secondary Research
- Building the base of the plan which includes selection of Genre & Channels based on Reach, Share, Affinity, Clutter & Stickiness
- Scheduling the plan as per different parameters in order to achieve greater visibility
- Support the team in the overall planning process and optimization
- Campaign tracking, measurement, evaluation and reporting on ongoing client activities
- Formulation of television reports on monthly basis
- Mapping of Competitors activity and Category study
- Assisting in releasing the campaign, making spot monitoring report and based on the spot drops coordinating with the channels in order to prevent GRPs drop
- Presenting the Pre & Post Campaign Analysis in the form of a Deck
- Day to day campaign updates/delivery
- Work on various Pitch presentations
- Evaluating the Plan on BARC and carrying out day to day data crunching for the clients
PROFILE REQUIREMENTS:
- 1 - 2 year of agency experience
- Post Graduate Degree/ Diploma in Advertising/Marketing/Communication
PREFERRED SKILLS:
- Research and analytical thinking skills
- Excellent written and verbal communication skills
- Well versed with MS Office
- Software Knowledge- BARC, IRS, MAP
About Havas India
Havas India gathers the expertise of 21 agencies, specialised divisions and strategic alliances across 3 verticals:
- Havas Media Network – Havas Media, PivotRoots (integrated digital), Arena Media, Havas Market (e-commerce), Havas Play (sports, entertainment & content), Havas Programmatic Hub (programmatic trading desk), Havas Analytics (data & analytics), Socialyse (pure play social media); strategic alliances: Havas Media Tribes (out-of-home), Havas Play Gameplan (sports marketing) and KlugKlug (influencer tech stack)
- Havas Creative Network – Havas Worldwide India (creative), Havas People India (talent communications & employer branding), Havas CX India (customer experience), ekino (technology consulting & digital deployment), Think Design (UX/UI), Shobiz (experiential marketing), Shobiz Exhibits (exhibitions) Conran Design Group Mumbai (branding & design), PR Pundit Havas Red (PR), and Prose on Pixels (content-at-scale)
- Havas Health & You – Havas Life Sorento (health & wellness communications)
With its unique Village model, it is an integrated network present across 3 Villages in Mumbai, Gurgaon and Bengaluru, and regional offices in Kolkata, New Delhi, Hyderabad and Chennai, with over 2000+ professionals and associates.
As one of India’s fastest growing and agile networks, Havas India has bagged multiple new clients across verticals and won several prestigious awards over the last 2 years including the group being Great Place To Work® Certified™ twice in a row (Nov 2022 - Nov 2023 & Dec 2023 – Dec 2024), consistently being featured in the top 3 at R3 New Business League rankings, and winning at Campaign Asia-Pacific Agency of the Year awards, e4m Indian Marketing Awards 2023, ABBY One Show 2023, Campaign Women Leading Change awards, and more. Our CSR programs, DE&I initiatives, and being actively involved in various industry associations is what keeps us invested as a network that has a clear mission of making a meaningful difference to brands, businesses and people.
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
For more information, visit and follow Havas India on social media.
Executive - Media Planning
Posted today
Job Viewed
Job Description
DESIGNATION: Executive - Media Planning
DEPARTMENT: Media Planning
JOB SUMMARY:
A Media Planner enables a client to maximize the impact of their advertising campaigns using a range of media. They combine creative thinking with factual analysis to develop appropriate strategies to ensure that campaigns reach their target audiences as effectively as possible. Planners apply knowledge of media and communication platforms to identify the most appropriate mediums for building awareness of a client's brand.
KEY RESPONSIBILITIES:
- Primary & Secondary Research
- Building the base of the plan which includes selection of Genre & Channels based on Reach, Share, Affinity, Clutter & Stickiness
- Scheduling the plan as per different parameters in order to achieve greater visibility
- Support the team in the overall planning process and optimization
- Campaign tracking, measurement, evaluation and reporting on ongoing client activities
- Formulation of television reports on monthly basis
- Mapping of Competitors activity and Category study
- Assisting in releasing the campaign, making spot monitoring report and based on the spot drops coordinating with the channels in order to prevent GRPs drop
- Presenting the Pre & Post Campaign Analysis in the form of a Deck
- Day to day campaign updates/delivery
- Work on various Pitch presentations
- Evaluating the Plan on BARC and carrying out day to day data crunching for the clients
PROFILE REQUIREMENTS:
- 1 - 2 year of agency experience
- Post Graduate Degree/ Diploma in Advertising/Marketing/Communication
PREFERRED SKILLS:
- Research and analytical thinking skills
- Excellent written and verbal communication skills
- Well versed with MS Office
- Software Knowledge- BARC, IRS, MAP
About Havas India
Havas India gathers the expertise of 21 agencies, specialised divisions and strategic alliances across 3 verticals:
- Havas Media Network – Havas Media, PivotRoots (integrated digital), Arena Media, Havas Market (e-commerce), Havas Play (sports, entertainment & content), Havas Programmatic Hub (programmatic trading desk), Havas Analytics (data & analytics), Socialyse (pure play social media); strategic alliances: Havas Media Tribes (out-of-home), Havas Play Gameplan (sports marketing) and KlugKlug (influencer tech stack)
- Havas Creative Network – Havas Worldwide India (creative), Havas People India (talent communications & employer branding), Havas CX India (customer experience), ekino (technology consulting & digital deployment), Think Design (UX/UI), Shobiz (experiential marketing), Shobiz Exhibits (exhibitions) Conran Design Group Mumbai (branding & design), PR Pundit Havas Red (PR), and Prose on Pixels (content-at-scale)
- Havas Health & You – Havas Life Sorento (health & wellness communications)
With its unique Village model, it is an integrated network present across 3 Villages in Mumbai, Gurgaon and Bengaluru, and regional offices in Kolkata, New Delhi, Hyderabad and Chennai, with over 2000+ professionals and associates.
As one of India’s fastest growing and agile networks, Havas India has bagged multiple new clients across verticals and won several prestigious awards over the last 2 years including the group being Great Place To Work® Certified™ twice in a row (Nov 2022 - Nov 2023 & Dec 2023 – Dec 2024), consistently being featured in the top 3 at R3 New Business League rankings, and winning at Campaign Asia-Pacific Agency of the Year awards, e4m Indian Marketing Awards 2023, ABBY One Show 2023, Campaign Women Leading Change awards, and more. Our CSR programs, DE&I initiatives, and being actively involved in various industry associations is what keeps us invested as a network that has a clear mission of making a meaningful difference to brands, businesses and people.
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
For more information, visit and follow Havas India on social media.
Executive - Media Planning
Posted 9 days ago
Job Viewed
Job Description
DESIGNATION: Executive - Media Planning
DEPARTMENT: Media Planning
JOB SUMMARY:
A Media Planner enables a client to maximize the impact of their advertising campaigns using a range of media. They combine creative thinking with factual analysis to develop appropriate strategies to ensure that campaigns reach their target audiences as effectively as possible. Planners apply knowledge of media and communication platforms to identify the most appropriate mediums for building awareness of a client's brand.
KEY RESPONSIBILITIES:
- Primary & Secondary Research
- Building the base of the plan which includes selection of Genre & Channels based on Reach, Share, Affinity, Clutter & Stickiness
- Scheduling the plan as per different parameters in order to achieve greater visibility
- Support the team in the overall planning process and optimization
- Campaign tracking, measurement, evaluation and reporting on ongoing client activities
- Formulation of television reports on monthly basis
- Mapping of Competitors activity and Category study
- Assisting in releasing the campaign, making spot monitoring report and based on the spot drops coordinating with the channels in order to prevent GRPs drop
- Presenting the Pre & Post Campaign Analysis in the form of a Deck
- Day to day campaign updates/delivery
- Work on various Pitch presentations
- Evaluating the Plan on BARC and carrying out day to day data crunching for the clients
PROFILE REQUIREMENTS:
- 1 - 2 year of agency experience
- Post Graduate Degree/ Diploma in Advertising/Marketing/Communication
PREFERRED SKILLS:
- Research and analytical thinking skills
- Excellent written and verbal communication skills
- Well versed with MS Office
- Software Knowledge- BARC, IRS, MAP
About Havas India
Havas India gathers the expertise of 21 agencies, specialised divisions and strategic alliances across 3 verticals:
- Havas Media Network – Havas Media, PivotRoots (integrated digital), Arena Media, Havas Market (e-commerce), Havas Play (sports, entertainment & content), Havas Programmatic Hub (programmatic trading desk), Havas Analytics (data & analytics), Socialyse (pure play social media); strategic alliances: Havas Media Tribes (out-of-home), Havas Play Gameplan (sports marketing) and KlugKlug (influencer tech stack)
- Havas Creative Network – Havas Worldwide India (creative), Havas People India (talent communications & employer branding), Havas CX India (customer experience), ekino (technology consulting & digital deployment), Think Design (UX/UI), Shobiz (experiential marketing), Shobiz Exhibits (exhibitions) Conran Design Group Mumbai (branding & design), PR Pundit Havas Red (PR), and Prose on Pixels (content-at-scale)
- Havas Health & You – Havas Life Sorento (health & wellness communications)
With its unique Village model, it is an integrated network present across 3 Villages in Mumbai, Gurgaon and Bengaluru, and regional offices in Kolkata, New Delhi, Hyderabad and Chennai, with over 2000+ professionals and associates.
As one of India’s fastest growing and agile networks, Havas India has bagged multiple new clients across verticals and won several prestigious awards over the last 2 years including the group being Great Place To Work® Certified™ twice in a row (Nov 2022 - Nov 2023 & Dec 2023 – Dec 2024), consistently being featured in the top 3 at R3 New Business League rankings, and winning at Campaign Asia-Pacific Agency of the Year awards, e4m Indian Marketing Awards 2023, ABBY One Show 2023, Campaign Women Leading Change awards, and more. Our CSR programs, DE&I initiatives, and being actively involved in various industry associations is what keeps us invested as a network that has a clear mission of making a meaningful difference to brands, businesses and people.
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
For more information, visit and follow Havas India on social media.
Executive - Media Planning
Posted today
Job Viewed
Job Description
DESIGNATION: Executive - Media Planning
DEPARTMENT: Media Planning
JOB SUMMARY:
A Media Planner enables a client to maximize the impact of their advertising campaigns using a range of media. They combine creative thinking with factual analysis to develop appropriate strategies to ensure that campaigns reach their target audiences as effectively as possible. Planners apply knowledge of media and communication platforms to identify the most appropriate mediums for building awareness of a client's brand.
KEY RESPONSIBILITIES:
- Primary & Secondary Research
- Building the base of the plan which includes selection of Genre & Channels based on Reach, Share, Affinity, Clutter & Stickiness
- Scheduling the plan as per different parameters in order to achieve greater visibility
- Support the team in the overall planning process and optimization
- Campaign tracking, measurement, evaluation and reporting on ongoing client activities
- Formulation of television reports on monthly basis
- Mapping of Competitors activity and Category study
- Assisting in releasing the campaign, making spot monitoring report and based on the spot drops coordinating with the channels in order to prevent GRPs drop
- Presenting the Pre & Post Campaign Analysis in the form of a Deck
- Day to day campaign updates/delivery
- Work on various Pitch presentations
- Evaluating the Plan on BARC and carrying out day to day data crunching for the clients
PROFILE REQUIREMENTS:
- 1 - 2 year of agency experience
- Post Graduate Degree/ Diploma in Advertising/Marketing/Communication
PREFERRED SKILLS:
- Research and analytical thinking skills
- Excellent written and verbal communication skills
- Well versed with MS Office
- Software Knowledge- BARC, IRS, MAP
About Havas India
Havas India gathers the expertise of 21 agencies, specialised divisions and strategic alliances across 3 verticals:
- Havas Media Network – Havas Media, PivotRoots (integrated digital), Arena Media, Havas Market (e-commerce), Havas Play (sports, entertainment & content), Havas Programmatic Hub (programmatic trading desk), Havas Analytics (data & analytics), Socialyse (pure play social media); strategic alliances: Havas Media Tribes (out-of-home), Havas Play Gameplan (sports marketing) and KlugKlug (influencer tech stack)
- Havas Creative Network – Havas Worldwide India (creative), Havas People India (talent communications & employer branding), Havas CX India (customer experience), ekino (technology consulting & digital deployment), Think Design (UX/UI), Shobiz (experiential marketing), Shobiz Exhibits (exhibitions) Conran Design Group Mumbai (branding & design), PR Pundit Havas Red (PR), and Prose on Pixels (content-at-scale)
- Havas Health & You – Havas Life Sorento (health & wellness communications)
With its unique Village model, it is an integrated network present across 3 Villages in Mumbai, Gurgaon and Bengaluru, and regional offices in Kolkata, New Delhi, Hyderabad and Chennai, with over 2000+ professionals and associates.
As one of India’s fastest growing and agile networks, Havas India has bagged multiple new clients across verticals and won several prestigious awards over the last 2 years including the group being Great Place To Work® Certified™ twice in a row (Nov 2022 - Nov 2023 & Dec 2023 – Dec 2024), consistently being featured in the top 3 at R3 New Business League rankings, and winning at Campaign Asia-Pacific Agency of the Year awards, e4m Indian Marketing Awards 2023, ABBY One Show 2023, Campaign Women Leading Change awards, and more. Our CSR programs, DE&I initiatives, and being actively involved in various industry associations is what keeps us invested as a network that has a clear mission of making a meaningful difference to brands, businesses and people.
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
For more information, visit and follow Havas India on social media.
Avp - Media Planning
Posted today
Job Viewed
Job Description
Sparkfoundry, a part of the PublicisGroupe, is a full service Media agency. We have been providing quality Digital & Media Mandates across industries & clients in the field of Search Engine Marketing, Social Media Marketing, Online Reputation Management services, Media Mandates I TV, Print, Radio Out of Home across the globe. With the help of our experience, constant research in technologies that drive the internet today and an eye for perfection, we ensure you have maximum visibility online and help you seamlessly integrate internet marketing into the overall marketing strategy of your organization. The fact that we offer almost all services that fall under the umbrella term gives us a holistic view of what helps businesses online & offline. We have evolved our strategies over time and we understand that that generating meaningful sales leads from the internet, mobile, TV, Print, Radio, Out of Home, involves seamless interworking of various avenues of marketing. This integrated approach marketing helps our clients business ranking higher, generate more sales by advertising on popular platforms
**Job Description**:
Job Responsibility:
- Analysing data, thinking creatively and designing innovative strategies to make sure client marketing campaigns reach their target audience in the most effective way possible
- Assessing the impact and suitability of different media types used to target certain markets based on their clients' needs and wants
- Developing various options for media plans based on the client's objectives
- Analyzing the client's post-campaign results and recommending refinements
- Interacting with internal and external partners to evaluate, implement, and maintain a media plan
- Collecting and analyzing information on different media channels, such as newspapers, radio, magazines, television, films, the Internet, and outdoor posters and digital billboards
- Creating or recommending certain media strategies to attract and retain customers, increase the client's brand recognition, and maintain and increase customer satisfaction and loyalty
- Working closely with clients to understand their needs, wants, and objectives, and then determining which media channels fit best for specific campaigns
- Learn line functions, operations, management viewpoints and organization process, policies and practices that affect each phase of business.
- Ensure the correct deployment & implementation of
- on-going brand campaigns
- Application tools on both strategic and implementation level of planning
- Application of BARC Software & other media software’s at various stages
**Qualifications**:
- Proven work experience between with atleast 10-15+ years of experience
- Demonstrable experience with building effective advertising campaign
- Marketing & Media Understanding and Knowledge
- thorough understanding of how marketing and advertising works.
- Working knowledge of Media Softwares like BARC, TAM, MAP
- Excellent interpersonal, communication & presentation skills
- Strong client facing and project management skills
- Efficient team player
- Strong Strategic thinking capabilities.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Executive, Media Planning
Posted today
Job Viewed
Job Description
**Who We Are **
When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the_ creators_ bringing them to your living rooms and the _dreamers_ creating what’s next
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
**Job Summary**:
The Media Planning Specialist will be responsible for developing and executing long-term promotional strategies in collaboration with the Marketing, Programming, and Creative teams. Utilizing audience analysis, the role will involve managing on-air inventory, ensuring effective campaign delivery, and optimizing promotional efforts to achieve network rating targets. The specialist will monitor campaign performance, collaborate with key departments on promo material scheduling, and provide insights to improve audience flow and meet commercial and marketing objectives. This role requires strong analytical skills, familiarity with industry tools like BARC YUMI, and an understanding of the South Asian media landscape.
**Key Responsibilities**:
- Collaborate with the Marketing, Programming, and Creative teams to develop a long-term promotional strategy. Utilize quantitative audience analysis to recommend the optimal number and type of promotions for each channel.
- Learn and operate proprietary scheduling, reporting, and optimization platforms to manage on-air inventory and execute campaigns effectively.
- Monitor and report on campaign performance, ensuring alignment with communication targets.
- Coordinate with partner departments to manage promo material delivery, scheduling, and transmission log delivery.
- Ensure campaigns align with the broader Network promotional strategy.
- Make informed decisions on the best use of on-air inventory to meet network rating targets, using industry research and insights.
- Analyze viewing patterns and collaborate with Adsales, Programming, and Marketing teams to optimize break patterns, improving audience flow and achieving both commercial and marketing goals.
- Act as a point of contact for any transmission issues related to assigned feeds.
**Requirements**:
- Degree or Diploma holder
- Familiarity with BARC YUMI software and basic analytical skills
- Experience in TV media planning or buying, preferably within a broadcaster or media agency
- Strong written and verbal communication skills
- Proficiency in PC software and tools
- Excellent time management and organizational skills, with a strong attention to detail
- Self-motivated and able to work independently as well as collaboratively
- Knowledge of the South Asia industry and competitive landscape
**How We Get Things Done**
**Championing Inclusion at WBD
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Executive Media Planning
Posted today
Job Viewed
Job Description
**About WPP Media**
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be **Extraordinary** by _Leading Collectively_ to _Inspire transformational Creativity._
- Create an **Open** environment by_ Balancing People and Client Experiences_ by _Cultivating Trust_.
- Lead **Optimistically** by _Championing Growth_ _and Development_ to _Mobilize the Enterprise_.
**Role Summary and Impact**
As part of the **Global Operations Centre (GOC)**, you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for an Executive - Implementation Planning who will:
- Develop strong relationships with Client Servicing and Activation teams to facilitate flawless execution of plans.
- Communicate effectively across all levels of the team and across all practices regular check ins with the team.
- Support Media Planning Managers to ensure the smooth delivery of campaigns and their performance against agreed outcomes.
- Conduct research and compile data to guide and support planning and optimization recommendations.
- Compile and validate creative specs. Collaborate with creative agency partners to ensure deadlines are met.
- Collaborate with Activation teams to complete the detail of the plan in Olive.
- Create trafficking sheet templates and collaborate with Ad Operations through campaign launch.
- Prepare data for reporting and analysis.
- Support the team in making optimization recommendations.
- Assist in the management of testing plans for assigned campaigns.
- Contribute to internal case studies for the sharing of learning and best practice.
- Meet with vendors and attend presentations to build knowledge of the media landscape.
**Skills and Experience**
- Media Planning are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in-flight cross-channel optimization & reporting and post-campaign analysis. We are our clients’ key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA.
- Bachelor's degree in marketing, advertising, business, or a related field.
- 1-3 years of B2B program marketing experience, preferably in the technology field; enterprise infrastructure software marketing experience is a huge plus
- Knowledge of media planning principles, techniques, and best practices across various channels (digital & social)
- Familiarity with media buying, negotiation, and contract management.
- Problem-solving skills and ability to think outside of the box for creative solutions
- Computer literate with good skills in all basic Office programs (including Excel)
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Creative thinking and problem-solving abilities.
- A passion for everything media and advertising, coupled with a continued desire to expand your knowledge
**Life at WPP Media & Benefits**
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, wellness programs, significant paid time off, preferential partner discounts, employee mental health awareness day, and more.
As an Equal Opportunities Employer, we believe that diversity is vital and positively influences the environment in which we operate. We are committed to fostering a diverse and inclusive work environment that is free of discrimination, harassment or bullying. Race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status or disability status have no bearing on our hiring decisions, and we encourage all applicants.
We view everyone as an individual and we understand that inclusion is more than just diversity - it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the g
Executive Media Planning
Posted today
Job Viewed
Job Description
**About WPP Media**
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be **Extraordinary** by _Leading Collectively_ to _Inspire transformational Creativity._
- Create an **Open** environment by_ Balancing People and Client Experiences_ by _Cultivating Trust_.
- Lead **Optimistically** by _Championing Growth_ _and Development_ to _Mobilize the Enterprise_.
**Role Summary and Impact**
As part of the **Global Operations Centre (GOC)**, you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for an Executive - Implementation Planning who will:
- Develop strong relationships with Client Servicing and Activation teams to facilitate flawless execution of plans.
- Communicate effectively across all levels of the team and across all practices regular check ins with the team.
- Support Media Planning Managers to ensure the smooth delivery of campaigns and their performance against agreed outcomes.
- Conduct research and compile data to guide and support planning and optimization recommendations.
- Compile and validate creative specs. Collaborate with creative agency partners to ensure deadlines are met.
- Collaborate with Activation teams to complete the detail of the plan in Olive.
- Create trafficking sheet templates and collaborate with Ad Operations through campaign launch.
- Prepare data for reporting and analysis.
- Support the team in making optimization recommendations.
- Assist in the management of testing plans for assigned campaigns.
- Contribute to internal case studies for the sharing of learning and best practice.
- Meet with vendors and attend presentations to build knowledge of the media landscape.
**Skills and Experience**
- Media Planning are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in-flight cross-channel optimization & reporting and post-campaign analysis. We are our clients’ key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA.
- Bachelor's degree in marketing, advertising, business, or a related field.
- 1-3 years of B2B program marketing experience, preferably in the technology field; enterprise infrastructure software marketing experience is a huge plus
- Knowledge of media planning principles, techniques, and best practices across various channels (digital & social)
- Familiarity with media buying, negotiation, and contract management.
- Problem-solving skills and ability to think outside of the box for creative solutions
- Computer literate with good skills in all basic Office programs (including Excel)
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Creative thinking and problem-solving abilities.
- A passion for everything media and advertising, coupled with a continued desire to expand your knowledge
**Life at WPP Media & Benefits**
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, wellness programs, significant paid time off, preferential partner discounts, employee mental health awareness day, and more.
As an Equal Opportunities Employer, we believe that diversity is vital and positively influences the environment in which we operate. We are committed to fostering a diverse and inclusive work environment that is free of discrimination, harassment or bullying. Race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status or disability status have no bearing on our hiring decisions, and we encourage all applicants.
We view everyone as an individual and we understand that inclusion is more than just diversity - it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the g
Media Buying & Planning
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Job Description
- Digital Media Planning for Search and Social media campaigns.
- Execution of Search campaign and Social media campaign.
- Knowledge of tools like Semrush, similar web and ComScore.
- Digital media planning of Google Display campaigns and Video campaigns.
- Managing media buys-Existing accounts.
- Inventory Management, Publisher relationship and providing assistance to Publishers.
- Managing Advertiser’s budget, time deadline for specific clients and campaigns.
- Making media pitches in cohesion with social media and search team.
- Locking inventory for future demand from Top 3 networks for smooth campaign delivery.
**Job Descriptions**:
- Desired Experience: Min 2 years in Media Buying and planning.
- Educational Qualification: Postgraduate
**Requirements from individual**:
- Leadership skills and must be able to groom people under him/her.
- Smart and dedicated.
- Passion for digital marketing and performance industry.
- Self-motivated and focused to achieve assigned tasks.
**Salary**: ₹212,746.00 - ₹712,206.04 per year
**Benefits**:
- Health insurance
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Unitech Cyber Par, Sec-39, Gurgaon - 122, Haryana: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- total work: 1 year (preferred)