2,421 New Product jobs in India
Product Marketing
Posted 5 days ago
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Job Description
Product Marketing
Experience Required: 4-8 years
Location: Mumbai
Core Skills: Product Evangelism, Market Intelligence, Strategic Messaging,
B2B Marketing
Role Overview:
We are seeking a talented and results-driven Product Marketing Manager who demonstrates
learning agility and can successfully adapt to new domains, B2B Marketing and a great
business articulator. Domain Expert in Transaction Banking would be an added advantage.
Job Description
● Proven dedicated marketing expert who showcases learning agility and scale across
multiple product lines and evolving market needs.
● Demonstrated experience in leveraging market and customer insights to define clear
product strategy, product positioning and messaging.
● Proven ability to create and execute effective go-to-market strategies
● A track record of success in creating high-impact marketing collateral that drives business
growth
● Previous experience in collaborating effectively with cross-functional teams, including
Product Sales, Solution & PreSales teams.
● Expertise in analyzing key metrics to measure the effectiveness of Product Marketing
Strategy and having a future ready approach.
Roles & Responsibilities:
● Go-to-Market Strategy: Develop and execute comprehensive go-to-market plans for
product market leadership and feature updates.
● Product Messaging & Positioning: Define the core messaging and positioning for
Transaction Banking products, ensuring it is clear, differentiated, and compelling.
● Customer & Market Intelligence: Act as a voice of the customer by conducting market
research, competitive analysis, and gathering customer feedback and insights back to the
Product Engineering teams.
● Content Creation: Create high-impact marketing collateral, whitepapers, case studies,
videos, product presentations and product datasheets.
● Sales Enablement: Arm the sales team with the tools and training they need to effectively
sell Intellect products, including product demos, sales books and global market insight.
● Performance Analysis: Track and analyze key metrics to measure the effectiveness of
marketing initiatives and make data-driven decisions.
Educational Qualification: BE / B Tech, MBA, Preferably BE + MBA
Product Marketing
Posted 9 days ago
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Job Description
Company Overview
TeachEdison is an innovative Education Technology company specializing in developing high-performance software solutions for educators. Our flagship product, EdisonOS, is a comprehensive operating system designed to streamline knowledge commerce. With a talented team of 11-50 professionals headquartered in Bangalore, we are committed to advancing the software development industry. Visit our website at teachedison.com to learn more.
Job Overview
We are seeking a Junior Product Marketing professional to join our team in Coimbatore. This is a full-time position requiring a minimum of 1 year to a maximum of 3 years of experience. As a Product Marketing expert, you will play a pivotal role in enhancing our brand presence and driving product engagement through a variety of marketing strategies and content creation activities.
Qualifications and Skills
- Proven experience in copywriting with a ability to craft compelling and persuasive marketing copy across different channels.
- Expertise in content creation, including an understanding of various formats, tone, and style appropriate for different audiences.
- Strong understanding of product positioning strategies to effectively differentiate our products within the market.
- Experience in social media marketing, with an ability to develop engaging campaigns that drive audience interaction.
- Proficiency in podcasting, including scripting, recording, and editing to convey the brand message effectively.
- Ability to create YouTube videos, from conceptualization to execution, tailored to promote educational technology products.
- Familiarity with digital marketing tools and metrics to analyze and track campaign performance effectively.
- Excellent communication skills, capable of articulating ideas clearly and persuasively across various platforms.
Roles and Responsibilities
- Develop and execute comprehensive product marketing strategies to drive brand recognition and product adoption.
- Create engaging content across various channels, including blogs, social media, podcasts, and video platforms.
- Work closely with the product team to ensure accurate and effective communication of product features and benefits.
- Manage and optimize social media presence to increase follower engagement and expand reach.
- Plan and conduct market research to identify target customer segments and adapt communication strategies accordingly.
- Collaborate with the sales team to align marketing campaigns with sales goals and customer needs.
- Monitor and report on the effectiveness of marketing efforts, using data-driven insights to refine strategies.
- Stay updated on industry trends and competitor activities to maintain a competitive edge.
Product Marketing Manager
Posted 2 days ago
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Job Description
Join a company that is pushing the boundaries of what is possible. We are renowned for our technical excellence and leading innovations, and for making a difference to our clients and society. Our workplace embraces diversity and inclusion - it's a place where you can grow, belong and thrive.
**Your day at NTT DATA**
The Manager, Offering and Portfolio Marketing is a management role, responsible for introducing new organizational products and/or services and/or enhanced products or services to the external marketplace.
This role ensures that the Sales and GTM function is informed, trained and enabled to sell the relevant company product and/or service.
The Manager, Product Offering and Portfolio Marketing is responsible for the day-to-day operations of a team of seasoned and developing Product Marketing Specialists to achieve organizational and team objectives whilst fostering a culture of positive attributes, collaboration, and growth.
**Key responsibilities:**
+ Implements a value proposition and messaging strategy for products in the assigned portfolio.
+ Analyzes the competitive landscape and identifies the competitive differentiation of company product against competitor products.
+ Drives market positioning programs and activities that are product related, thereby clearly positioning the company and the product in the market.
+ Oversees and manages the development and distribution of market-facing content and materials.
+ Ensures the existence of required communication, training and other collateral that will enable the sales force to sell a particular product.
+ Defines the content for and ensure the development of client collateral and sales tools, marketing programs and sales programs.
+ Proactively supports sales colleagues by participating in product presentations and demonstrations.
+ Collaborates with the Product Management to develop and provide collateral, training and sales incentives that will encourage our sales partners to promote and sell our product.
+ Develops product go-to-market programs, initiatives and campaigns to drive awareness, interest and demand for the product.
+ Conducts primary market research in the form of competitive, segment and client behavior.
+ Contributes to the development of the regional strategy and management of marketing programs that drive the demand for their products.
+ Ensures that marketing reviews are conducted to investigate the success of marketing initiatives and programs.
+ Ensures that all operational activities comply with organizational requirements for quality management, legal stipulations and general duty of care.
+ Provides access to the relevant tools and systems to enable effective team performance.
+ Assigns, monitors and coordinates work assignments and activities to the team.
**To thrive in this role, you need to have:**
+ A deep love of positioning and the written word.
+ Strong technical expertise (for interlock with Product management) and in-depth product/service knowledge across (all of) company service lines.
+ Service-line specific, as well Cross-Company product / service positioning capabilities.
+ Skilled at partnering with senior management in driving business decision-making and product road mapping.
+ Excellent and persuasive communicator.
+ Energetic, flexible, collaborative, and proactive; a team leader who can positively and productively impact both strategic and tactical initiatives.
+ Excellent written, oral, interpersonal and presentation skills and the ability to effectively interface with senior management, senior executives and staff.
+ Collaborative and agile leadership style with enterprise-level problem solving abilities.
+ Good at tactical implementation.
**Academic qualifications and certifications:**
+ Bachelor's degree or equivalent in business, marketing, communication or related field.
**Required experience:**
+ Advanced experience in a product marketing management role preferably in the high-tech industry.
+ Advanced experience in launching new high-tech products and communicating benefits.
+ Advanced experience managing complex projects and executing on marketing.
+ Advanced experience working with ICT solutions.
+ Advanced Project Management experience.
+ Advanced experience in software or technology B2B product marketing.
+ Advanced experience launching new technology products or solutions.
+ Advanced experience in conducting market analysis, developing market messaging, and communicating benefits.
+ Advanced experience leading and managing a team.
**Workplace type** **:**
Hybrid Working
**About NTT DATA**
NTT DATA is a $30+ billion trusted global innovator of business and technology services. We serve 75% of the Fortune Global 100 and are committed to helping clients innovate, optimize and transform for long-term success. We invest over $3.6 billion each year in R&D to help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have diverse experts in more than 50 countries and a robust partner ecosystem of established and start-up companies. Our services include business and technology consulting, data and artificial intelligence, industry solutions, as well as the development, implementation and management of applications, infrastructure, and connectivity. We are also one of the leading providers of digital and AI infrastructure in the world. NTT DATA is part of NTT Group and headquartered in Tokyo.
**Equal Opportunity Employer**
NTT DATA is proud to be an Equal Opportunity Employer with a global culture that embraces diversity. We are committed to providing an environment free of unfair discrimination and harassment. We do not discriminate based on age, race, colour, gender, sexual orientation, religion, nationality, disability, pregnancy, marital status, veteran status, or any other protected category. Join our growing global team and accelerate your career with us. Apply today.
**Third parties fraudulently posing as NTT DATA recruiters**
NTT DATA recruiters will never ask job seekers or candidates for payment or banking information during the recruitment process, for any reason. Please remain vigilant of third parties who may attempt to impersonate NTT DATA recruiters-whether in writing or by phone-in order to deceptively obtain personal data or money from you. All email communications from an NTT DATA recruiter will come from an **@nttdata.com** email address. If you suspect any fraudulent activity, please contact us ( ) .
Product Marketing Manager
Posted today
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Job Description
#Dear Associates,
#Hope you are doing well & Safe!
#Greetings from Rrootshell Technologiiss Pvt Ltd
#We are HIRING & URGENT Requirement for #Product Marketing Manager
#This is for FULL -TIME role and Work From Office Opportunity.
Hiring: Product Marketing Manager
Location: Dubai (Onsite)
Experience: 7-9 Years
Note: The client is Dubai based and will be sponsoring the VISA and Travel for all selected candidates. The project length initially is 6 Months however will be extended on best case basis.
Note: Pls do share us your updated resume & Passport photo copy of front & back
About the Role
Role: Product Marketing Manager
Key Skills - Product Narrative & Value Proposition, Go-to-Market Strategy, Sales Enablement, Market Research, Performance Metrics Analysis, Technical Product Familiarity
Interested? Drop your CV at ( ) or DM me directly.
Referrals are welcome and appreciated!
#Preferring for IMMEDIATE JOINERS OR max 15 Days’ notice .
LinkedIn ID:
linkedin.com/in/sai-naveen-muntha-b4a / linkedin.com/in/ravi-kumar-rapalli-
Regards
Sai Naveen Muntha
Technical Recruiter
Product Marketing Lead
Posted today
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Job Description
Job Tittle: Product Marketing Lead
About the Role
Pixis is entering a new phase. We’re looking for a hands-on Product Marketing Lead to bridge product and market, driving adoption for our AI platform (Prism + Adroom) and building the messaging, content, and proof points that bring our vision to life.
You’ll work closely with our Chief Business Officer to define go-to-market strategies, craft compelling stories around our products, and support the Product and Growth teams in building a scalable PLG motion. This role sits at the intersection of storytelling and strategy. Equal parts creative marketer, strategic thinker, and GTM operator.
Key Responsibilities
Product Narrative & Positioning
- Develop clear, outcome-driven positioning and messaging for Prism and Adroom.
- Translate technical AI capabilities into value propositions that connect with marketing decision-makers.
- Support Stellar (agency marketing) by creating “Powered by Prism” stories, decks, and case studies.
Go-to-Market & PLG Enablement
- Maintain and optimize the product-led growth funnel, collaborating with Product and Growth to refine onboarding, messaging, and activation flows.
- Track and report key PLG metrics (trial sign-ups, activation, conversion, churn) to inform marketing strategy.
- Partner with Product to test in-app messaging, nurture sequences, and onboarding content.
- Own launch deliverables: messaging briefs, landing pages, enablement decks, FAQs, and demo content.
- Build internal GTM playbooks and onboarding kits for both Stellar and Pixis teams.
Content & Storytelling
- Write or oversee product content: one-pagers, explainer blogs, feature announcements, and thought leadership pieces.
- Create enablement assets for sales and agency teams (pitch decks, scripts, competitive comparisons).
- Support webinars, events, and PR with strong, product-led storytelling tied to measurable value.
Market & Customer Intelligence
- Conduct lightweight competitive scans and collect field feedback to inform positioning.
- Monitor adoption, usage, and customer feedback from the PLG motion to refine messaging and demos.
- Translate data from product analytics into actionable insights for growth and retention campaigns.
- Contribute learnings to roadmap and pricing discussions.
Who You Are
- 5–8 years experience in product marketing, GTM strategy, or SaaS content marketing, ideally for MarTech, AdTech, or AI tools.
- Hands-on operator. You’ve written launch decks, built landing pages, and run GTM sprints.
- Strong grasp of how AI and automation are reshaping marketing workflows.
- Excellent storyteller and writer who can turn complexity into clarity.
- Collaborative. You thrive in cross-functional environments with Product, Growth, and Sales.
- Based in India and comfortable in a fast-paced, startup-style team.
Why This Role Matters
You’ll be the connective tissue between Pixis (our AI) and Stellar (our agency network). Your work ensures that every new product capability, case study, and proof point strengthens our shared category story.
What Success Looks Like (First 90 Days)
- Launches clear product positioning and messaging for Prism
- Ships first feature launch campaign (landing page + deck + email)
- Creates 2 joint case studies with existing clients
- Produces first product explainer or demo video script
- Establishes repeatable launch checklist + content library
Product Marketing Manager
Posted 2 days ago
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Job Description
Job Description - Product Marketing Manager
Overview:
We are seeking a highly skilled and motivated Product Marketing Manager to join our team at PXS Global. This role will focus on driving the strategic direction and execution of product marketing initiatives across our portfolio. The ideal candidate will have a deep understanding of product marketing, strong collaboration skills, and a passion for developing impactful go-to-market (GTM) strategies. You will partner with Sales, Marketing, and Product teams to help us refine our messaging, accelerate pipeline growth, and position PXS Global as a leader in the market.
Key Responsibilities:
- Product Portfolio & Messaging: Develop and maintain a unified product portfolio view, defining core use cases, creating internal cheat-sheets, and ensuring clear and consistent messaging across teams.
- Sales Enablement & GTM Strategy: Partner with Sales Enablement to cross-train global GTM teams and drive readiness for key product launches, ensuring alignment with the overall GTM strategy.
- Customer-Facing Materials: Create and publish impactful customer-facing materials, including a global company/product overview deck, a roadmap view, and tailored playbooks for mid-market and verticals.
- ICP Framework & Positioning: Finalize the Ideal Customer Profile (ICP) framework and positioning guide, transforming it into a sales and marketing enablement tool.
- Product Learning & Insights: Host regular product learning sessions, conduct competitive and market insights briefings, and publish thought leadership materials to keep the organization informed and engaged.
- Partner & Market Support: Support partner sales teams with foundational PMM and GTM materials and help drive cross-sell strategies, pricing/packaging, and the development of a unified Sales Hub.
Skills & Qualifications:
- Bachelor's degree in Marketing, Business, or related field. MBA is a plus.
- 3-5 years of experience in product marketing, preferably within the tech or SaaS industry.
- Proven track record of developing and executing GTM strategies, sales enablement, and product positioning.
- Strong communication skills, with the ability to create compelling messaging for both internal and external audiences.
- Ability to collaborate effectively across teams, including Sales, Marketing, Product, and GTM teams.
- Experience working with mid-market and enterprise sales teams to drive pipeline growth and product adoption.
- Strong project management skills with the ability to prioritize and execute across multiple initiatives.
- Experience creating and managing internal and external product marketing collateral.
Preferred to Have:
- Experience in CPaaS (Communications Platform as a Service) or Customer Experience solutions.
- Advanced degree (Master's) in a relevant field such as Marketing, Business, or Technology.
- Excellent written, verbal and presentation skills, with attention to detail.
- Strength in collaborating with cross-functional teams.
Product Marketing Manager
Posted 2 days ago
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Job Description
Job Title: Product Marketing Manager
Location: Hyderabad, India (Work from Office)
Department: Marketing
Experience: 3-8 years (B2B SaaS, U.S. market focus)
Zenwork Inc., the parent company of Tax1099 and backed by Spectrum Equity, is a leading force in digital tax compliance and regulatory reporting technology. With over a decade of experience, we've empowered over 500,000 businesses and 30,000 CPA firms to navigate the complexities of compliance with ease. Learn more about our innovative solutions at and
About the Role:
We're seeking a passionate and results-driven Product Marketing Manager to join our team in Hyderabad, India. You'll play a pivotal role in shaping the market presence and driving demand for our B2B SaaS solutions, leading to accelerated growth and brand recognition.
Responsibilities:
- Develop and execute comprehensive go-to-market (GTM) strategies for new and existing products, including market segmentation, messaging, pricing, packaging, and competitive analysis.
- Craft compelling product stories and messaging that resonate with target audiences across various channels.
- Manage product launches and ensure successful adoption through effective enablement programs for internal teams and external partners.
- Champion product knowledge and drive thought leadership through content creation, webinars, and industry events.
- Collaborate cross-functionally with sales, product development, engineering, and marketing teams to achieve shared goals.
- Track and analyze marketing performance metrics, identifying opportunities for improvement and optimization.
Qualifications:
- Minimum of 3 years of experience in product marketing for B2B SaaS companies.
- Proven track record of developing and executing impactful GTM strategies, including market segmentation, messaging, and pricing.
- Strong understanding of the B2B marketing landscape and its nuances.
- Excellent communication and presentation skills, with the ability to clearly articulate complex topics.
- Data-driven approach to decision making, with experience in utilizing marketing analytics tools.
- Ability to work independently and as part of a team, demonstrating high adaptability and a collaborative spirit.
- Bachelor's degree required, MBA preferred.
- Experience in a US-focused product would be a plus.
Benefits:
- Competitive salary and benefits package.
- Opportunity to work with a talented and passionate team at a growing technology company.
- Dynamic and rewarding work environment with ample room for professional growth.
- Be a part of a mission-driven organization that simplifies compliance for businesses everywhere.
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Product Marketing Manager
Posted 2 days ago
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Job Description
As a Product Marketing Manager at DeltaX, you will play a pivotal role in shaping the go-to-market strategy for our products. You will collaborate closely with cross-functional teams including product development, sales, and customer success to effectively position our solutions in the market. Your mission will be to ensure our products resonate with customers, drive engagement, and ultimately lead to increased adoption and revenue.
Key Responsibilities:
- Market Research: Conduct thorough market analysis to understand customer needs, competitive landscape, and industry trends.
- Positioning & Messaging: Develop clear and compelling product positioning and messaging that differentiates DeltaX from competitors.
- Go-to-Market Strategy: Create and execute comprehensive go-to-market plans for product launches, including pricing, promotional strategies, and sales enablement tools.
- Content Development: Collaborate with the content team to produce high-quality marketing materials, including product brochures, case studies, webinars, and blog posts.
- Sales Enablement: Equip the sales team with the necessary tools and training to effectively communicate product benefits and drive sales.
- Customer Engagement: Work closely with customer success teams to gather feedback and insights from users, ensuring our products continuously meet their needs.
- Performance Tracking: Analyze and report on marketing performance metrics to assess the effectiveness of campaigns and strategies, making data-driven recommendations for improvement.
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field; MBA is a plus.
- 2 - 4 years of product marketing experience, preferably in a SaaS environment.
- Strong understanding of marketing principles, product lifecycle management, and customer-centric strategies.
- Excellent written and verbal communication skills with a talent for storytelling.
- Ability to analyze data and derive actionable insights.
- Proficient in marketing tools and analytics platforms (e.g., Google Analytics, HubSpot).
- Strong project management skills with the ability to manage multiple priorities and deadlines.
Why Join Us?
At DeltaX, we foster a culture of innovation, collaboration, and continuous learning. You’ll have the opportunity to work with a talented team, contribute to exciting projects, and make a tangible impact on our products and customers. We offer competitive compensation, comprehensive benefits, and opportunities for professional growth.
How to Apply: If you’re ready to take on a new challenge and help shape the future of product marketing at DeltaX, please submit your resume and a cover letter outlining your relevant experience and why you’re excited about this opportunity to
Product Marketing Manager
Posted 2 days ago
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Job Description
Key Responsibilities:
- Develop go-to-market (GTM) strategies for new products and solutions.
- Craft compelling product messaging, positioning, and value propositions.
- Conduct market research, competitor analysis, and user segmentation.
- Collaborate with product and sales teams to ensure alignment between product features and market needs.
- Create sales enablement materials — pitch decks, case studies, and product one-pagers.
- Track adoption metrics, product feedback, and campaign performance.
- Partner with the content team to produce product blogs, videos, and launch campaigns.
Requirements:
- 5–8 years of experience in product or solution marketing within the tech industry.
- Strong understanding of product lifecycle, GTM, and B2B SaaS marketing.
- Ability to translate technical features into customer-centric benefits.
- Excellent storytelling, research, and cross-functional collaboration skills.
Product Marketing Manager
Posted 2 days ago
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About Times Internet
At Times Internet, we create premium digital products that simplify and enhance the lives of millions. As India’s largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions.
Our portfolio features market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig, and Times Mobile among many more. Each of these products is crafted to enrich experiences and bring users closer to their interests and aspirations.
As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by an independent audit conducted by Aon Hewitt.
We are driven by the excitement of new possibilities and are committed to bringing innovative products, ideas, and technologies to help people make the most of every day. Join us and take us to the next level!
About the Business Unit
TOI+ and ETPrime are the digital subscription arms of The Times of India and The Economic Times, respectively. TOI+ delivers premium journalism to millions of daily readers, while ETPrime offers deep, insight-led analysis for business professionals.
Both products are at the forefront of building sustainable reader revenue models in India, combining high-quality, differentiated content with engaging digital experiences. Product marketing plays a pivotal role in shaping positioning, go-to-market strategy, and customer lifecycle engagement to maximize growth.
About the Role
We are seeking a Product Marketing Manager to drive high-impact marketing initiatives for ETPrime and TOI+. This role is central to our subscription growth strategy, focusing on crafting positioning, messaging, and campaigns that influence acquisition, engagement, and retention.
The ideal candidate combines strategic thinking with hands-on execution, working closely with product, growth, analytics, design, and telecalling teams to ensure marketing outcomes are aligned with business goals.
Work Responsibilities
Positioning & Messaging: Develop and refine messaging frameworks that clearly articulate the value proposition of ETPrime and TOI+.
Go-to-Market: Lead go-to-market campaigns for new subscription plans, features, and offers, ensuring impactful execution across channels.
Funnel Marketing: Design and execute marketing initiatives across the user lifecycle—awareness, acquisition, engagement, and retention.
Campaign Execution: Run cross-channel campaigns (email, push, performance marketing, on-platform placements) with a focus on measurable outcomes.
Collaboration: Work with growth, product, analytics, and telecalling to align campaigns with funnel insights, A/B test results, and user behavior data.
Performance Monitoring: Track, analyze, and report on campaign metrics; identify opportunities for optimization and iteration.
Skills, Experience & Expertise
4–8 years of experience in product marketing, growth marketing, or related roles, preferably in B2C digital media, subscriptions, or consumer internet businesses.
Proven ability to craft compelling product positioning and launch campaigns.
Strong storytelling, copywriting, and messaging skills.
Comfort with funnel metrics, campaign analytics, and data-led marketing decisions.
Ability to work cross-functionally with product, growth, design, and analytics teams.
Execution-focused, detail-oriented, and user-first mindset.
Eligibility
Bachelor’s degree in Marketing, Business, or a related field.
MBA or equivalent post-graduation is a plus.