3200 Noesys Software Lead Product Marketer jobs in Bengaluru

Bengaluru | Full Time

About the Role

We are looking for a Product Marketing Manager to own and drive growth in the SMB segment This role is at the intersection of product, marketing, and growth, requiring you to define positioning, craft lifecycle communications, and drive funnel efficiency for a self-serve, marketing-led motion.

You will be responsible for building and executing strategies that build top of the funnel & drive the users from sign-up activation transaction, ensuring scalable, low human touch adoption.

Key Responsibilities

• Top of the funnel growth: Design and execute acquisition initiatives in collaboration with the content/design/performance marketing team (content, paid, partnerships, SEO/ASO, community) to bring high-intent SMB users into the funnel.
• Segment Ownership: Build and own SMB segment goals across the funnel - from sign-ups to activations and transactions.
• Positioning & Messaging: Craft clear and differentiated product positioning, value propositions, and messaging tailored to SMB needs.
• Lifecycle Communication: Design and execute lifecycle campaigns (emails, nudges, in-app comms) to improve onboarding, adoption, and retention.
• Multi-Channel Playbooks: Create and stitch together scalable playbooks across channels - paid, nurtures
• Funnel Optimization: Partner closely with the product team to identify friction points, improve onboarding flows, and deploy adoption triggers.
• Low-Touch Sales Motion: Enable a marketing-led, self-serve funnel for SMBs, reducing dependency on high-touch sales.

What We're Looking For

• 4–7 years of experience in product marketing, growth, or lifecycle marketing (preferably in SaaS, B2B fintech domains).
• Strong understanding of SMB buying behavior and ability to translate product features into customer-centric benefits.
• Experience building multi-channel lifecycle campaigns (email, push, retargeting).
• Analytical mindset with hands-on comfort in funnel metrics, experimentation, and optimization.
• Collaborative team player with the ability to work across marketing, product, and design.
• Experience in self-serve or PLG (product-led growth) motions is a strong plus.

Role Overview:

Are you a strategic and creative Product Marketing Manager looking for an exciting opportunity to elevate your career? Do you thrive on understanding customer psychology, solving complex problems, and crafting compelling messaging that drives engagement? If so, we'd love to hear from you

At Lumos Learning, we are looking for a results-driven Product Marketing Manager to lead our inbound and outbound marketing initiatives. You will be at the forefront of go-to-market strategies, competitive positioning, and brand messaging, playing a key role in driving product adoption and revenue growth.

Key Responsibilities

• Develop compelling product messaging that differentiates our offerings in the market.
• Translate technical product details into clear, customer-centric benefits.
• Conduct competitive research and maintain market intelligence to refine positioning.
• Lead and mentor a team of junior product marketing managers.
• Plan and execute product launches, promotions, and other strategic campaigns.
• Use data-driven insights to determine pricing strategies.
• Create impactful product content such as case studies, videos, ad campaigns, website copy, and blog posts.
• Optimize the buyer journey and drive feature adoption.
• Manage the marketing budget and approval processes.
• Collaborate with cross-functional teams (design, content, development, sales) to implement marketing strategies.

Qualifications & Skills

• 4+ years of experience in Product Marketing, Brand Management, or a similar role.
• Strong background in market research, competitive analysis, and messaging strategy.
• Experience in design and copywriting is a plus.
• MBA in Marketing, Communications, or a related field preferred.
• Proficiency in web analytics tools (Google Analytics, Web Trends) and Google Ads.
• Exceptional communication, presentation, and leadership skills.
• Strong analytical mindset and problem-solving abilities.
• A keen eye for detail and a passion for continuous learning.

Why Join Lumos Learning?

Founded in 2007,
Lumos Learning
has grown into a trusted educational technology leader, empowering:

1.6M+ learners

200K+ educators

70K+ schools

Hundreds of public libraries and enterprises across the U.S.

Our innovative solutions serve K-12 schools, corporations, associations, nonprofits, and member-based organizations by providing:

• Standards-aligned learning programs for test prep, reading, writing, and more.
• Corporate talent solutions, including secure video libraries and skill development tools.
• Association & nonprofit engagement platforms, enhancing membership growth and event success.

Join us in shaping the future of education and professional development

About Cyware

Cyware delivers an innovative approach to cybersecurity that unifies threat intelligence, automation, threat response, and vulnerability management with data insights gleaned from assets, users, malware, attackers, and vulnerabilities. Cyware's Cyber Fusion platform integrates SOAR and TIP technology, enabling collaboration across siloed security teams. Cyware is widely deployed by enterprises, government agencies, and MSSPs, and is the leading threat intelligence sharing platform for global ISACs and CERTs.

Your next opportunity starts here

More on Cyware: )

Built and designed by SecOps practitioners and cybersecurity leaders, Cyware offers multiple technologies within its Cyber Fusion platform, including advanced threat intelligence solutions (TIP) for large and small security teams, vendor-agnostic security automation (SOAR), and purpose-built security case management. As a result, organizations can increase speed and accuracy while reducing costs and analyst burnout. Cyware's Virtual Cyber Fusion solutions make secure collaboration, information sharing, and enhanced threat visibility a reality for enterprises, sharing communities (ISAC/ISAO), MSSPs, and government agencies of all sizes and needs.

Role and Responsibilities

1. Evangelize and execute innovative product marketing strategies to launch product releases, promote and market unique product capabilities.
2. Lead strategic product positioning efforts to effectively articulate core product value proposition and differentiation vs the competitive landscape.
3. Organize and coordinate multiple stakeholders from Marketing, Product, Engineering, Information Development, and Sales to deliver projects on time with high quality and precision.
4. Sales and Partner Enablement: Equip the sales and channel teams with the tools and marketing assets they need to be successful, including competitive insights, battle cards, presentation decks, use case videos, and product demos.
5. Product Launches: Work with cross-functional teams and drive the launch of new products or features.
6. Competitive Analysis: Stay updated with market trends, competitor products, and customer needs to inform product and marketing strategies. Ideate on ways to increase Cyware's market opportunities in the threat intelligence platform/sharing, security orchestration, automation, and response (SOAR), incident response and cyber fusion space
7. Collaboration: Work closely with product management, sales, and other stakeholders to ensure alignment on product messaging and priorities.
8. Manage and execute the creation of timely, high-value marketing assets in support of product releases, corporate communication, demand generation, and sales outreach.
9. Be accountable for measuring and reporting on the effectiveness of the product marketing assets deployed.
10. Maintain knowledge of marketing trends, developments, and best practices, and perform market segmentation, targeting, and positioning across the solution set and OEM tool integrations as required.

Job Description - Product Marketing Manager

Overview:

We are seeking a highly skilled and motivated Product Marketing Manager to join our team at PXS Global. This role will focus on driving the strategic direction and execution of product marketing initiatives across our portfolio. The ideal candidate will have a deep understanding of product marketing, strong collaboration skills, and a passion for developing impactful go-to-market (GTM) strategies. You will partner with Sales, Marketing, and Product teams to help us refine our messaging, accelerate pipeline growth, and position PXS Global as a leader in the market.

Key Responsibilities:

• Product Portfolio & Messaging: Develop and maintain a unified product portfolio view, defining core use cases, creating internal cheat-sheets, and ensuring clear and consistent messaging across teams.
• Sales Enablement & GTM Strategy: Partner with Sales Enablement to cross-train global GTM teams and drive readiness for key product launches, ensuring alignment with the overall GTM strategy.
• Customer-Facing Materials: Create and publish impactful customer-facing materials, including a global company/product overview deck, a roadmap view, and tailored playbooks for mid-market and verticals.
• ICP Framework & Positioning: Finalize the Ideal Customer Profile (ICP) framework and positioning guide, transforming it into a sales and marketing enablement tool.
• Product Learning & Insights: Host regular product learning sessions, conduct competitive and market insights briefings, and publish thought leadership materials to keep the organization informed and engaged.
• Partner & Market Support: Support partner sales teams with foundational PMM and GTM materials and help drive cross-sell strategies, pricing/packaging, and the development of a unified Sales Hub.

Skills & Qualifications:

• Bachelor's degree in Marketing, Business, or related field. MBA is a plus.
• 5-7 years of experience in product marketing, preferably within the tech or SaaS industry.
• Proven track record of developing and executing GTM strategies, sales enablement, and product positioning.
• Strong communication skills, with the ability to create compelling messaging for both internal and external audiences.
• Ability to collaborate effectively across teams, including Sales, Marketing, Product, and GTM teams.
• Experience working with mid-market and enterprise sales teams to drive pipeline growth and product adoption.
• Strong project management skills with the ability to prioritize and execute across multiple initiatives.
• Experience creating and managing internal and external product marketing collateral.

Preferred to Have:

• Experience in CPaaS (Communications Platform as a Service) or Customer Experience solutions.
• Advanced degree (Master's) in a relevant field such as Marketing, Business, or Technology.
• Excellent written, verbal and presentation skills, with attention to detail.
• Strength in collaborating with cross-functional teams.

Job Description

As a Product Marketing Manager at DeltaX, you will play a pivotal role in shaping the go-to-market strategy for our products. You will collaborate closely with cross-functional teams including product development, sales, and customer success to effectively position our solutions in the market. Your mission will be to ensure our products resonate with customers, drive engagement, and ultimately lead to increased adoption and revenue.

Key Responsibilities:

• Market Research: Conduct thorough market analysis to understand customer needs, competitive landscape, and industry trends.
• Positioning & Messaging: Develop clear and compelling product positioning and messaging that differentiates DeltaX from competitors.
• Go-to-Market Strategy: Create and execute comprehensive go-to-market plans for product launches, including pricing, promotional strategies, and sales enablement tools.
• Content Development: Collaborate with the content team to produce high-quality marketing materials, including product brochures, case studies, webinars, and blog posts.
• Sales Enablement: Equip the sales team with the necessary tools and training to effectively communicate product benefits and drive sales.
• Customer Engagement: Work closely with customer success teams to gather feedback and insights from users, ensuring our products continuously meet their needs.
• Performance Tracking: Analyze and report on marketing performance metrics to assess the effectiveness of campaigns and strategies, making data-driven recommendations for improvement.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.
• 2 - 4 years of product marketing experience, preferably in a SaaS environment.
• Strong understanding of marketing principles, product lifecycle management, and customer-centric strategies.
• Excellent written and verbal communication skills with a talent for storytelling.
• Ability to analyze data and derive actionable insights.
• Proficient in marketing tools and analytics platforms (e.g., Google Analytics, HubSpot).
• Strong project management skills with the ability to manage multiple priorities and deadlines.

Why Join Us?

At DeltaX, we foster a culture of innovation, collaboration, and continuous learning. You'll have the opportunity to work with a talented team, contribute to exciting projects, and make a tangible impact on our products and customers. We offer competitive compensation, comprehensive benefits, and opportunities for professional growth.

How to Apply: If you're ready to take on a new challenge and help shape the future of product marketing at DeltaX, please submit your resume and a cover letter outlining your relevant experience and why you're excited about this opportunity to

We are looking for a Product Marketing Specialist/Manager to drive cutting-edge marketing campaigns, optimize lead generation and work with industry-leading tools like ZoomInfo, , and HubSpot.

Roles and Responsibilities:

• Develop and execute comprehensive email marketing strategies to drive engagement, conversion, and revenue growth.
• Expert in boosting brand visibility through strategic content marketing, LinkedIn optimization, and website SEO
• Design, create, and deploy high-quality email campaigns using Pardot, Marketo, or other relevant tools.
• Collaborate with cross-functional teams to develop targeted lead generation programs that meet business objectives.
• Analyse campaign performance metrics to optimize future campaigns for improved ROI.
• Stay up-to-date with industry trends and best practices in digital marketing automation.
• Proven experience with ZoomInfo and HubSpot platforms

Job Requirements:

• Strong understanding of marketing automation platforms such as Pardot, Marketo, Eloqua etc.
• Proven track record of developing successful email campaigns that drive results.
• Bachelor's degree in any discipline; relevant certifications are an added advantage.

Role

CRM Strategy Development:

• Collaborate with the team to define CRM strategies that align with business objectives.
• Analyse data to segment audiences and tailor messaging for maximum impact.
• Develop customer journey maps and identify opportunities for engagement and conversion.

Email Marketing:

• Create and execute email marketing campaigns from concept to deployment.
• Craft compelling email copy and design templates that resonate with target audiences.
• Monitor email deliverability and optimize email send practices.
• A/B test email campaigns to improve open rates, click-through rates, and conversion rates.

Market Analysis:

• Stay updated on industry trends, emerging technologies, and best practices related to CRM, Salesforce, and email marketing.
• Conduct research to identify market dynamics, competitive landscapes, and potential opportunities for innovation.

Data Analysis:

• Analyse campaign performance and customer data to derive actionable insights.
• Use data to refine and optimize CRM and email marketing strategies continuously.

Automation and Personalization:

• Implement marketing automation workflows to nurture leads and improve customer retention.
• Personalize email content and offers based on customer behaviours and preferences.

HubSpot Management and Innovation:

• Develop, administer, and manage the HubSpot CRM platform, ensuring it meets evolving business requirements.
• Explore and implement new HubSpot features and integrations to optimize workflows, reporting, and campaign effectiveness.
• Provide training and support to team members on HubSpot usage and best practices.

Cross-Function Collaboration:

• Maintain regular communication with senior leadership to provide updates on campaign performance and recommendations for improvement.
• Be responsive to requests and adapt strategies based on feedback.

Job Details

Description
Quantum delivers end-to-end data management solutions designed for the AI era. With over four decades of experience, our data platform has allowed customers to extract the maximum value from their unique, unstructured data. From high-performance ingest that powers AI applications and demanding data-intensive workloads, to massive, durable data lakes to fuel AI models, Quantum delivers the most comprehensive and cost-efficient solutions. Leading organizations in life sciences, government, media and entertainment, research, and industrial technology trust Quantum with their most valuable asset – their data. Quantum is listed on Nasdaq (QMCO). For more information visit

Job Summary
As
Product Marketing Manager
in our Product Marketing organization, you will lead the outbound marketing of our portfolio of products for backup and cyber-protection. In this highly visible and strategic role, you will work closely with product management, corporate marketing, and sales to define product positioning and messaging, bring new products to market, and grow our business through integrated sales and marketing campaigns. This role will report directly to the Head of Product Marketing.

Responsibilities

• Defining the positioning, value propositions, and unique business value of our portfolio of products for backup and cyber-protection, including translating technical capabilities into benefits, and crafting compelling, differentiated messaging that connects with target customer personas.
• Launching new products to market with an emphasis on driving funnel and revenue growth.
• Defining campaigns to engage new and existing customers, including definition of Ideal Customer Profiles and developing content across the buyer's journey to drive demand generation.
• Evangelizing Quantum's story to industry press, analysts, partners, and customers.
• Providing market, analyst, and customer input to influence our product roadmaps and market strategy.
• Updating and maintaining competitive material for your products.
• Training our sales team and channel partners on your products so they can identify prospects, effectively sell and win.
• Collaborating directly with team members to understand and evaluate marketing tactics that are/aren't working and adapt content, cadence, style or overall strategy accordingly to maximize results.

Job Requirements

• Bachelor's degree or higher, with relevant job experience.
• 5-10 years of direct experience in product marketing of enterprise data storage products.
• Some experience in backup, data protection, and/or cyber-protection is strongly preferred.
• Flexible to work across some U.S. hours for collaboration with U.S. based team members and participation in strategic discussions and meetings.
• Excellent storytelling, written and oral communication skills.
• Strong presentation skills – you will be presenting in front of customers, partners, and our sales team on a regular basis.
• Excellent interpersonal relationship skills to interact with staff, colleagues, cross-functional teams and third parties, who are geographically dispersed.
• Excellent planning and organizational skills to lead product launches and be the primary driver in aligning various cross-functions on delivery of supporting tasks.
• Ability to work in a fast-paced, dynamic environment and adapt to changing business needs.
• Ability to thrive in a highly collaborative, global work environment.

Requirements
Description and Requirements
The Product Marketing Manager role covers strategy, positioning, and GTM for the Data for GenAI

business unit of TELUS Digital, which includes GenAI training and post-training data solutions for frontier

AI model builders. The role will connect our product-engineering and solution functions to our commercial

teams, helping them establish TELUS Digital as a go-to partner for customers building next-gen AI

applications.

Key Responsibilities

• Go-to-Market (GTM) Strategy: Develop and execute GTM strategies for TELUS Digital GenAI and
• LLM training data ecosystem. Create sales and ops materials for features and solutions, highlighting
• customer solution benefits and product usage benefits respectively.
• Positioning: Own messaging for the Fine-Tune Studio ecosystem, and create impactful value
• propositions that resonate with our target personas, including Data Scientists, Machine Learning
• Engineers, and AI leaders.
• Sales Enablement: Empower sales and operations teams with high-quality materials, including
• presentations, battle cards, demos and competitive analysis.
• Content Creation: Collaborate with the global marketing team to develop a pipeline of thought
• leadership content, demand generation content and case studies.
• Market & Competitive Intelligence: Conduct ongoing analysis of the competitive landscape and
• market trends to build internal expertise and define strategy.
• Voice of the Customer: Conduct ongoing customer feedback and insights from sales calls, user
• interviews, and market research to help guide the product roadmap.
• Product Launch: Lead new product introductions (NPIs) to support GTM and enablement.

What You'll Bring (Qualifications)
Required
:

• (3-5)+ years of experience in B2B product marketing, preferably within a SaaS or technology
• company.
• Proven experience marketing a technical product to a highly technical audience (e.g., developers,
• data scientists, ML engineers).
• Exceptional written and verbal communication skills, with a proven ability to translate complex
• technical concepts into clear, compelling value propositions.
• A storyteller at heart who can create engaging narratives and content.
• Strong analytical skills and a data-driven mindset for decision-making.
• Bachelor's or Master's degree in Marketing, Business, Computer Science, or a related field.

Preferred
:

• Direct experience in the AI/ML space, specifically with data labeling, data collection, MLOps, or data
• infrastructure platforms is a significant advantage.
• Familiarity with the machine learning development lifecycle, from data sourcing to model
• deployment.

Additional Job Description
Required
:

• (3-5)+ years of experience in B2B product marketing, preferably within a SaaS or technology
• company.
• Proven experience marketing a technical product to a highly technical audience (e.g., developers,
• data scientists, ML engineers).
• Exceptional written and verbal communication skills, with a proven ability to translate complex
• technical concepts into clear, compelling value propositions.
• A storyteller at heart who can create engaging narratives and content.
• Strong analytical skills and a data-driven mindset for decision-making.
• Bachelor's or Master's degree in Marketing, Business, Computer Science, or a related field.

Language Reference
English

Wati is the world's leading WhatsApp-first conversational growth platform, empowering businesses to build deeper customer relationships and accelerate revenue growth.Trusted and loved by over 14,000 customers across 100+ countries, Wati has established itself as the premier choice for businesses leveraging WhatsApp and other messaging channels to connect with customers on their platform of choice.In a world where real-time interactions drive growth, Wati's story is all about business growth through conversations.

At Wati, we believe that every conversation matters, whether it's engaging a first-time prospect, nurturing a qualified lead, or deepening relationships with loyal clients. We transform these conversations into opportunities for building relationships, and strong relationships lead to increased revenue.

Our Platform

The AI-native platform simplifies complex business operations by bringing all customer interactions under one intelligent roof. Designed for scalability and ease of use, our solution delivers a measurable ROI while adapting to businesses of all sizes, from emerging startups to established enterprises.

Our Backing & Partnerships

Wati is proudly backed by world-class investors including Tiger Global, Sequoia Capital, DST Global, and Shopify. As a Premium-tier Partner of Meta, Google, and WhatsApp, we maintain the highest standards of integration and platform excellence.

This is a hands-on Product Marketing role where you'll be at the heart of how we bring our product to market. You'll work closely with product, sales, and growth teams to craft messaging, drive go-to-market plans, and launch features that resonate with users across global markets. From shaping positioning and creating compelling content to enabling sales and improving activation, you'll play a key role in how Wati communicates value and drives adoption in a fast-paced, PLG-driven environment.

• What you'll do:
  
  •⁠ ⁠arket and Customer Analysis: Conduct ICP research & market analysis to inform product roadmap and GTM strategy to launch in different geographies like India, SEA, LATAM, US & more
  
  •⁠  oduct Launches: Develop plans for product launches and promotions. Define target markets and collaborate with sales and product teams to ensure strategy alignment.
  
  •⁠  roduct Positioning and Messaging: Create clear product messages that stand out. Tailor messaging to resonate with different segments of the target audience. Build product tours and guides tailored to varying ICPs by understanding their pain points and how Wati helps alleviate them. Keep messaging consistent across marketing channels.
  
  •⁠  ales Enablement: Make marketing materials like competitor pages, whitepapers, videos and presentations. Manage content for online campaigns like social media and email. Simplify technical ideas for marketing.
  
  •⁠  nboarding & activation: Identify opportunities to improve the onboarding process and increase product activation
  
  •⁠  ta and Reporting: Maintain data sanity and report KPIs, leading and lagging metrics for internal and external stakeholders

• least 2+ years experience in B2B SaaS product marketing.
• Proven track record of executing successful product / feature launches - ideally in a PLG set up.
• Excellent written and verbal communication skills with the ability to create compelling product messaging and collateral
• y eye for good design and user experience
• ility to work collaboratively with cross-functional teams, including product management, sales, and marketing.
• alytical mindset with the ability to leverage data and market insights to drive decision-making.
• Self-motivated and proactive with a strong sense of ownership and accountability.
• Passion for technology and staying up-to-date with industry trends.

Interview Process

1. HR Screening (30 mins) – Initial conversation to understand your background and role fit
2. Assignment – A short task to assess your product marketing skills
3. 3 Interview Rounds – Role-specific discussions with the team (elimination-based)

Note-

Your application will go through internal screening. Only shortlisted candidates will be contacted for further discussion. All personal data collected will be kept strictly confidential for recruitment purpose only.