25,424 Online Marketing jobs in India
SEO Executive
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**Type**: Full-Time
**Experience**: 3-4 Years
**Location**: Baner, Pune
**Key Responsibilities**:
**Keyword Research & Analysis**:
- Identify high-value keywords for international markets.
- Analyze competitors' keywords and SEO strategies.
**On-Page SEO**:
- Optimize content, Meta tags, headers, and URLs.
- Implement schema markup and SEO best practices.
**Off-Page SEO**:
- Develop and execute link-building strategies.
- Manage and optimize social media profiles for SEO benefits.
**Technical SEO**:
- Perform technical audits for site speed, mobile-friendliness, crawlability, and indexing.
- Collaborate with the development team on SEO-friendly changes.
**Content Strategy**:
- Work with content creators on SEO-optimized content.
- Monitor and update existing content.
**Analytics & Reporting**:
- Track and analyze SEO performance with tools like Google Analytics and Search Console.
- Provide regular reports and insights to clients.
**Client Communication**:
- Understand and address international clients' SEO needs.
- Present strategies, reports, and performance results effectively.
**Stay Updated**:
- Keep up with SEO trends, algorithm updates, and industry best practices.
**Qualifications**:
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Proven experience in SEO with a strong understanding of both on-page and off-page optimization techniques.
- Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar platforms.
- Familiarity with HTML, CSS, and content management systems (CMS) like WordPress.
- Excellent analytical skills with the ability to interpret data and provide actionable insights.
- Strong communication skills and the ability to work effectively with international clients and teams.
- Multilingual abilities or experience working with foreign clients is a plus.
**How to Apply**:
Pay: ₹250,000.00 - ₹450,000.00 per year
Application Question(s):
- We need a immediate joiner ,how early can you join us ?
- Are you currently located in Pune/PCMC?
Work Location: In person
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Jr Email marketing executive
Posted 17 days ago
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We are looking for a results-driven Email Marketing Executive to plan, execute, and optimise our email marketing campaigns. You will be responsible for building email lists, creating emails, and nurturing leads through written communications. A successful candidate should be highly creative, detail-oriented, and analytical, with a solid understanding of email marketing automation and performance metrics.
Key Responsibilities:
Develop and manage email marketing campaigns end-to-end.
- Segment lists and personalise emails for improved targeting and engagement.
- Monitor campaign performance and report on KPIs: open rates, click-through rates, conversion rates, bounce/unsubscribe rates.
- Conduct A/B testing to optimise subject lines, content, and CTAs.
- Maintain and grow subscriber lists through effective lead generation strategies.
- Ensure email deliverability and compliance with GDPR, CAN-SPAM, and other regulations.
- Work closely with content, design, and sales teams to align email campaigns with business goals.
- Utilise tools like Reach inbox , Mailchimp, Klaviyo, Sendinblue , or similar platforms.
- Implement email automation workflows (welcome series, re-engagement, cart abandonment, etc.)
Create engaging email content (copy, layout, and design) that aligns with brand guidelines.
- Requirments:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2 –3 years of experience in email marketing or digital marketing.
- Proficiency in email marketing platforms (e.g., Mailchimp, Klaviyo, ActiveCampaign).
- Basic knowledge of HTML/CSS (for email formatting).
Excellent attention to detail and data analysis skills. - Familiarity with email deliverability best practices .
Company Details
Sr. Staff Engineer, Technical Marketing
Posted today
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In our 'always on' world, we believe it's essential to have a genuine connection with the work you do.
Due to growth and customer demand, CommScope is looking to add a Sr. Technical Marketing Manager to our RUCKUS Networks’ Technical Marketing team. The ideal candidate will be based in Bangalore.
How You'll Help Us Connect the World:
As a hands-on Senior Technical Marketing Manager, you will be lead andor participate in:
- Strategic Planning: Develop comprehensive technical marketing strategies and plans to align with our strategic objectives.
- Technical Content Development: Create compelling technical content including but not limited to reference architectures, best practice guides, feature notes, technical briefs, presentations, training decks and demo videos that effectively showcase the features, benefits, and competitive advantages of our products and solutions.
- Competitive Analysis: Conduct feature, product, and solution-level in-depth competitive analysis to identify and demonstrate our differentiators from our competitors.
- Pre-Sales/SE Enablement: Collaborate with the SE team to develop SE enablement tools and resources such as technical training materials, competitive battle cards, solution guides, and customer-facing technical presentations to support the sales engineering process and drive revenue growth.
- SME: Act as a subject matter expert on campus networking technologies, providing guidance and support to SE teams and customers during pre-sales and post-sales activities.
- Technical Evangelism: Represent the company as a subject matter expert at industry events, conferences, webinars, and customer meetings. Deliver technical presentations and demonstrations to showcase the capabilities and value proposition of our networking solutions. Author technical blogs, participate in technical podcasts, and more.
- Product Launch Support: Lead the technical marketing aspects of product launches including developing launch plans, creating launch collateral, coordinating launch activities, and ensuring successful execution.
- Customer Engagement: Engage with customers to understand their networking challenges, gather feedback on our products, and communicate customer success stories and case studies.
- Cross-Functional Collaboration: Work closely with product management, engineering, sales, and marketing teams to align technical marketing initiatives with overall business objectives and ensure consistency in messaging and positioning. Support or conduct POC tests (Proof of Concept) for RUCKUS products and write reports. Support the field teams and partners in responding with formal responses to documents such as RFI/RFQ/RFP.
- Management of local team: This position will be the lead and mentor for the local TME team in our Bangalore office. As the lead and mentor, you will ensure that projects and tasks are being delivered on time and TME resources are actively engaged in that pursuit. As a mentor you will be asked to participate and guide the development and maturation of the team and its members. You will also report to the TME Director and will support initiatives laid out in project plans.
The Senior Technical Marketing Manager would typically have a very strong background in networking and a deep understanding of the various products of the company and solutions as well as competing products in the networking marketplace. They would also have excellent communication and presentation skills and the ability to work optimally with both technical and non-technical stakeholders. This role requires a strong technical background and ability to articulate complex technical concepts to all the audiences.
Expert level technical knowledge and experience of Wired (Switching) and Wi-Fi Enterprise Networks is a must.
Required Qualifications for Consideration:
- Minimum 7+ years relevant work experience as a technical marketing manager
- Minimum of BS EE/CS/CE
- Strong networking background in Wireless/RF, Switching/Routing, Secure Access protocols (802.11a/b/g/n/ac/ax/be, 802.1x, VLANs, STP, OSPF, RIP, BGP, Multicast, MPLS, etc)
- Expert level experience on:
- Campus networking technologies
- Wi-Fi and RF
- Switching
- NGFWUTM firewalls & SD-WAN gateway solutions
- Cloud networking
- Network Analytics
- Network security as it relates to campus networking.
- Network Access Control (NAC)
- Network design
- Automation tools
- IoT
- Working knowledge of
- AI/ML
- AIOps
- Experience with scripting languages (Python, Ansible, Bash, etc.)
- Experience utilizing test tools such as Wireshark, Chariot, and similar networking test tools.
- Experience with AI & other LLM tools for production work
- Desire and ability to write detailed technical documents.
- Desire and ability to create technical presentations.
- Desire and ability to create and produce videos for presentations and training guides
- Willingness to travel across the globe – up to 10% of the time
- Must have solid understanding of sales cycle.
- Configuration of complex WAN, LAN, and WLAN environments.
- Ability to arm sales engineers and partners with accurate and detailed competitive information
- Strong communication and listening skills, this resource will talk to CXO level customers and involves in events, meetings, and seminars with the end customers.
You Will Excite Us If You Have:
- Network industry related certifications like CWNA, CCNP, etc.
- Other OEM Certifications also would make valuable contributions
- Familiarity and knowledge of ZTNA, SASE and SSE solutions
Social & Influencer Marketing Specialist
Posted today
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Entity:
Customers & Products
Job Family Group:
Job Description:
Are you ready to join a team that’s driving the future of lubricants & beyond and setting new industry standards? Discover how our diverse and passionate people at Castrol are shaping the industry – and how you can be part of this journey.
We’re seeking talented experts who share our passion for innovation and perfection. Bring your outstanding perspective, collaborative spirit, and challenge our thinking as we continue to own the way in the lubricants market & build businesses beyond lubricants. This is your chance to learn, grow, and thrive in a dynamic and inclusive organization.
Apply now!
Castrol is a global leader in lubricants and part of the bp Group, one of the world’s largest energy companies. In India, Castrol is a publicly listed company, leading in the Automotive, Industrial, and Marine lubricant sectors. With iconic brands, relentless innovation, strong customer relationships, and a team of highly motivated employees, we have maintained our market leadership in India for over a century. Our robust manufacturing and distribution network in India helps us reach consumers through more than 135,000 outlets.
At Castrol, success knows no bounds. We offer a fast-paced learning environment where you can develop your career, whether in specialized functions or on a general management track. Castrol India has a proud legacy of nurturing top talent for leadership roles, both locally and globally.
We are currently looking for Social & Influencer Marketing Specialist based at Mumbai with details mentioned below.
Let me tell you about the role !
Join us at Castrol as we expand our digital footprint and innovate our brand strategies. Strategic media partnerships and influencer collaborations are crucial in driving our brand forward. Digital partnerships and influencer engagement are central to our brand-building efforts. By demonstrating influencers' reach and authenticity, we aim to enhance brand consideration and drive conversion. In this role, you will shape and implement a comprehensive influencer strategy, aligning with our brand values and business objectives.
You will forge new partnerships, manage existing relationships, and deploy innovative sponsorship initiatives. Your efforts will amplify our brand presence across digital platforms and foster deeper engagement with consumers, mechanics, and dealers. Additionally, you will oversee all content integrations and influencers.
We seek a passionate content enthusiast with strategic insights and creative acumen to drive our content and influencer marketing.
Join us and be part of a team redefining the future of lubricant marketing. Your contributions will drive brand consideration, enhance consumer experiences, and achieve remarkable business results.
What you will deliver
Content Strategy and Integration:
- Plan and strategize content creation and integration opportunities across various platforms, including in film, in show, with partners (auto portals), influencers, website content, and e-commerce A+ content and social media handles.
- Collaborate with space and brand teams to ensure content aligns with brand guidelines and marketing goals.
- Develop and execute a content calendar to ensure timely delivery of content across all platforms.
- Ensure all content is consistent with the brand voice, style, and tone.
Sponsorship Deployment:
- Deploy all sports-related sponsorship deliverables, including cricket and motorsports, creating and supporting intellectual properties (IPs) to drive engagement and conversation around the brands.
- Manage and activate sponsorship agreements, ensuring all deliverables are met and leveraging partnerships to maximize brand exposure.
Partnership Management:
- Assist in managing existing partnerships and forging new ones to drive engagement and build consideration for brands.
- Regularly evaluate and report on the effectiveness of partnerships, suggesting improvements and adjustments as needed.
Influencer Strategy:
- Develop the influencer plan for all brands across all platforms, including YouTube, Instagram, and auto portals.
- Identify and engage with key influencers that align with brand values and marketing objectives.
Content Development:
- Oversee the creation of high-quality, engaging content for various platforms, including video, blog posts, social media, and website content.
- Work closely with creative teams to develop compelling visuals and multimedia content.
- Ensure SEO standard processes are implemented in all content to improve search engine rankings and visibility.
- Coordinate with e-commerce teams to create A+ content that enhances product listings and drives conversions.
Campaign Management:
- Oversee deployment, including creating briefs, creative development, deal closures, and financial administration.
- Monitor and analyze the performance of influencer and content marketing campaigns.
What will make you successful
- Post Graduate degree in a related field
- 4-6 years of work experience in a media, content, or social media agency.
- Demonstrated ability to devise and administer content plans at scale, including in film, in show, with partners, influencers, website content, and e-commerce A+ content.
- Prior work experience with influencers and platform integrations is a plus.
- Strong project management skills, with the ability to juggle multiple projects simultaneously.
- Excellent communication and negotiation skills.
- Proficiency in using analytics tools to measure and report on campaign performance.
- Comfortable working with ambiguity and short turnaround times.
- Showcases strategic intent and the ability to think long term and at scale.
- Creative approach with a passion for staying ahead of industry trends and innovations.
- Ability to work collaboratively with cross-functional teams and external partners.
- Knowledge of SEO and content optimization techniques to increase organic reach.
- Being an Auto enthusiast, understanding the ecosystem is a plus
You will work with
Key Stakeholders- Brand teams, Corporate Communications team, agencies- Media, Social.
Culture
bp believes in creating a culture that allows you to live our purpose, play to win while caring for others - and there is a huge focus on diversity equity and inclusion. We are a very open and respectful organization, where there is a lot of respect given to listening to all perspectives and hence people are encouraged to speak up, contribute at all levels irrespective of level or department.
The marketing team is a bunch of young and passionate individuals from varied backgrounds, and we thrive on being able to learn from each other as well as a lot of external orientation from the best in the industry. we deeply value partnerships especially with our sales colleagues and strongly believe in the power of unleashing one team to be able to break barriers, challenge status quo and create new achievements.
Why join our team?
We support our people to learn and grow in a diverse and exciting environment. We believe that our team is strengthened by diversity. We are committed to crafting an inclusive environment in which everyone is respected and treated fairly.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Travel Requirement
Relocation Assistance:
Remote Type:
Skills:
Legal Disclaimer:
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us .
If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.
Marketing & Comm Manager/Asst. Manager Marcom
Posted today
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**Job Number**
**Job Category** Sales & Marketing
**Location** Courtyard by Marriott Navi Mumbai, Sector 7 Next to Gate No-5 D.Y. Patil Stadium, Navi Mumbai, Maharashtra, India, VIEW ON MAP ( Full Time
**Located Remotely?** N
**Position Type** Management
**JOB SUMMARY**
The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of S&M, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.
**CANDIDATE PROFILE**
**Education and Experience**
**Required:**
- 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred
OR
- 4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.
**CORE WORK ACTIVITIES**
**Hotel Marketing and Advertising**
- Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Marketing Communications, and cluster marketing and ecommerce teams.
- Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
- Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
- Manages F&B media schedules and verifies prompt settlement of accounts.
- Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups
- Executes email marketing, and display advertising.
- Maintains frequent, active engagement with Cluster eCommerce manager to verify alignment, pull-through, and 2-way communication about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.
- Verifies all advertising for the hotel in digital channels is in alignment with brand voice.
**Social Media Content Management**
- Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
- Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.
- Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.
**Public Relations and Visual Asset Management**
- Develops a comprehensive PR plan per quarter along with agency and and executes post sign-off from GM.
- Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.
- Manages assigned accounts as per the media account management system.
- Writes and distributes all press releases for property events, promotions, and outlets.
- Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.
- Supports pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.
- Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.
- Manages external vendors and media agencies; works with agency partners and continent PR leader to identify strategic media buys for their hotel(s).
- Surfaces and vets PR leads from the continent PR Leader regarding which are the best media to promote the hotel.
- Supports the co-ordination of photography for F&B advertising, collateral and public relations purposes between the hotel, advertising agency and the regional field marketing teams.
- Manages photo shoots for seasonal or festive promotions in partnership with the cluster or area marketing team.
- Acts as central point of contact for regionally approved local photographers for food, amenity, and property imagery; coordinates with area or cluster marketing to verify all photography adheres to brand voice.
**Direct Marketing and Collateral Development**
- Coordinates and executes Hotel and F&B printed materials.
- Controls quantity and inventory of all Hotel marketing collateral and verifies copies are filed in a comprehensive manner.
- Assists in the production of all property, F&B display, and temporary signage in hotel public areas.
- Promotes collection of competitors collateral and publicity on a monthly basis.
- Manages the execution of F&B direct marketing activities.
- Verifies all collateral is as per brand standard guidelines and in compliance with Brand Standard Audit (BSA).
**General**
- Assists and manages the development, co-ordination and execution of all communications activities with a strong emphasis on property F&B promotions and campaigns.
- Helps with the publication of hotel's newsletter(s).
- Supports communications duties and functions as deemed necessary.
- Assists in the liaison and execution of joint F&B promotions.
- Works with eCommerce to verify the Hotel's website and related websites are updated on a regular basis.
- Partners with Director of Marketing to create marketing plan aligned to hotel sales and revenue strategy.
- Provides training and marketing leadership and act as a marketing subject matter expert for GMs, Sales Leaders and Managers, and Revenue leaders.
- Coordinates with property and above property eCommerce and Revenue Management teams to report success of property marketing and eCommerce performance.
- Keeps abreast of competition and its collateral, advertising, and marketing efforts and constantly evolving digital and marketing trends.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
At Courtyard, we're passionate about better serving the needs of travelers everywhere. It's what inspired us to create the first hotel designed specifically for business travelers, and it's why the Courtyard experience today empowers our guests, no matter the purpose of their trip. We're looking for achievers who are passionate about providing a guest experience that goes above and beyond, enjoy being part of a small yet ambitious team, and love learning how to always improve - all while having fun.
In joining Courtyard, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.
Senior Officer - Marketing
Posted 1 day ago
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Découvrez votre prochaine opportunité au sein d'une organisation qui compte parmi les 500 plus importantes entreprises mondiales. Envisagez des opportunités innovantes, découvrez notre culture enrichissante et travaillez avec des équipes talentueuses qui vous poussent à vous développer chaque jour. Nous savons ce qu'il faut faire pour diriger UPS vers l'avenir : des personnes passionnées dotées d'une combinaison unique de compétences. Si vous avez les qualités, de la motivation, de l'autonomie ou le leadership pour diriger des équipes, il existe des postes adaptés à vos aspirations et à vos compétences d'aujourd'hui et de demain.
**Fiche de poste :**
**Job Summary**
This position performs general administrative responsibilities including preparation of reports using various software packages, compilation of information from various sources, and handling small scale projects. He/She performs general office duties that may include word processing, data entry, auditing documents, answering phones, distributing mail, reserving conference rooms, coordinating meetings and other duties as assigned. This position may deal with confidential material on a regular basis.
**Marketing Communications:**
+ Positioning sales support marketing materials
+ Publishing region's periodic newsletter / educationars
+ Keep business capability materials up to date
+ Promoter customer technology marketing for internal / external customers
+ Ambassador customer experience program (NPS)
**Market & Competitive Intelligence:**
+ Analyze and summarize market dynamics
+ Competitive intelligence | Benchmark analysis
+ Demand analysis to understand market potential
+ Measures market sizing, market share analysis
+ Summarizes macroeconomic outlook indicators
**Supports Responses to Ad-Hoc Information Requests:**
+ Follows up on ad-hoc requests when necessary to identify specific information needed.
+ Gathers data required to respond to ad-hoc requests.
+ Works cross-functionally to gain access to atypical data sources.
+ Assists analysts in analyzing and interpreting information to respond to ad-hoc requests.
+ Summarizes and communicates results and implications to initiators of requests.
**Requirements:**
+ Team player, proactive modern thinker, complex problem solver
+ Bachelor's degree or equivalent experience
+ 3+ years of Marketing / Pricing / Business Planning experience
+ Advanced skills in Microsoft Excel, Power Point required
+ Knowledge in Digital Marketing would be an advantage
+ Ability to handle projects independently
+ Supply chain work background will be an advantage
**Type de contrat:**
en CDI
_Chez UPS, égalité des chances, traitement équitable et environnement de travail inclusif sont des valeurs clefs auxquelles nous sommes attachés._
Senior Officer - Marketing
Posted 1 day ago
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Job Description
Explore your next opportunity at a Fortune Global 500 organization. Envision innovative possibilities, experience our rewarding culture, and work with talented teams that help you become better every day. We know what it takes to lead UPS into tomorrow-people with a unique combination of skill + passion. If you have the qualities and drive to lead yourself or teams, there are roles ready to cultivate your skills and take you to the next level.
**Job Description:**
**Job Summary**
This position performs general administrative responsibilities including preparation of reports using various software packages, compilation of information from various sources, and handling small scale projects. He/She performs general office duties that may include word processing, data entry, auditing documents, answering phones, distributing mail, reserving conference rooms, coordinating meetings and other duties as assigned. This position may deal with confidential material on a regular basis.
**Marketing Communications:**
+ Positioning sales support marketing materials
+ Publishing region's periodic newsletter / educationars
+ Keep business capability materials up to date
+ Promoter customer technology marketing for internal / external customers
+ Ambassador customer experience program (NPS)
**Market & Competitive Intelligence:**
+ Analyze and summarize market dynamics
+ Competitive intelligence | Benchmark analysis
+ Demand analysis to understand market potential
+ Measures market sizing, market share analysis
+ Summarizes macroeconomic outlook indicators
**Supports Responses to Ad-Hoc Information Requests:**
+ Follows up on ad-hoc requests when necessary to identify specific information needed.
+ Gathers data required to respond to ad-hoc requests.
+ Works cross-functionally to gain access to atypical data sources.
+ Assists analysts in analyzing and interpreting information to respond to ad-hoc requests.
+ Summarizes and communicates results and implications to initiators of requests.
**Requirements:**
+ Team player, proactive modern thinker, complex problem solver
+ Bachelor's degree or equivalent experience
+ 3+ years of Marketing / Pricing / Business Planning experience
+ Advanced skills in Microsoft Excel, Power Point required
+ Knowledge in Digital Marketing would be an advantage
+ Ability to handle projects independently
+ Supply chain work background will be an advantage
**Employee Type:**
Permanent
UPS is committed to providing a workplace free of discrimination, harassment, and retaliation.
Marketing Insights Analyst II
Posted 1 day ago
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Job Description
+ Doing meaningful work that makes an everyday impact on the world around you.
+ Growing your expertise and expanding your skillset with every project.
+ Owning your ambition and fueling your career growth.
+ Joining a company with a proven track record of success and an exciting future.
It's possible with a role at **OTT HydroMet** , where you'll have the chance to shape the future of your career-and the future of our planet.
In a world increasingly focused on how humans can responsibly live within our environment, OTT HydroMet, a Veralto company, is on the frontlines of creating the critical water and weather solutions that ensure a safer future for us all. By partnering with our customers around the world, we help detect floods, make solar power more efficient, protect the environment, and ultimately save lives.
Our collaborative, diverse team is made up of engineers and scientists, marketers and researchers; people who've been in the industry for decades or have just arrived with fresh ideas. We're driven by a love of problem-solving and inventive thinking, and by the unique impact our customers make on people's everyday lives. Bringing our global team together within our renowned brands affords us unsurpassed strength and expertise in meteorology and hydrology-and gives you the chance to build a meaningful career, with work that makes an everyday impact and a culture that prioritizes your growth and development.
**We offer:**
+ Competitive vacation days
+ Flexible working hours
+ Professional onboarding and training opportunities
+ A powerful team looking forward to working with you
+ Career coaching and development opportunities
+ Health benefits
+ Retirement savings programs
**Reporting to the Digital Marketing Technology Supervisor, the Marketing Insights Analyst II will lead data-driven initiatives across marketing, product, and strategic planning.** In this role, you will own key dashboards, optimize performance, and collaborate with cross-functional teams to turn data into impactful business decisions.
This position is part of the **Growth Marketing Team** located in **Bangalore, India** and will be **on-site** .
**In this role, a typical day will look like:**
- Designing and maintaining dashboards in Power BI, Tableau, and Google Data Studio
- Analyzing campaign performance, attribution models, and funnel metrics
- Using SEMrush, Screaming Frog, and Adobe Analytics to uncover insights
- Integrating SaaS tools and data into BI platforms and ensuring data quality
- Conducting deep-dive analysis using SQL, R, and advanced Excel
- Leading A/B testing and performance optimization efforts
- Translating business questions into analytical frameworks and presenting findings to stakeholders
- Providing SEO and PPC insights to digital marketing teams
**The essential requirements of the job include:**
- 3+ years of experience in marketing analytics, business intelligence, or a related role
- Proficiency in SQL, Power BI/Tableau/Google Data Studio, and advanced Excel
- Hands-on experience with digital marketing tools such as Adobe Analytics, SEMrush, and Screaming Frog
OTT HydroMet is proud to be part of the **Water Quality segment of Veralto (NYSE: VLTO)** , a $5B global leader dedicated to ensuring access to clean water, safe food and medicine, and trusted essential goods. When you join Veralto's vibrant global network of 16,000 associates, you join a unique culture and work environment where purpose meets possibility: where the work you do has an everyday impact on the resources and essentials we all rely on, and where you'll have valuable opportunities to deepen your skillset, pursue your ambitions, and grow your career.
**The essential requirements of the job include:**
+ Hands-on experience with HubSpot, Adobe Analytics, GA4, SEMRush or other B2B MarTech: **Deliver** suggestions to optimize CMS/PIM, web analytics, marketing automation, SEO, and survey results.
+ Marketing performance analysis & BI dashboarding: **Design** BI dashboards and reports that deliver actionable insights to marketing, brand, and product teams.
+ Attribution modeling & funnel analysis expertise: **Clarify** channel performance and customer journey impact.
+ Strong communicator and cross-functional leader: **Lead** reporting meetings, translate data into business language, and influence decisions
+ Experience with A/B testing and growth experimentation: **Implement** and evaluate experiments to optimize campaigns and drive scalable marketing outcomes.
At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
**Unsolicited Assistance**
We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies ( , in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral.
Veralto and all Veralto Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
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Marketing Automation Specialist
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Manager Marketing - India
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American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.
Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.
The mission of the Global Strategy & Capabilities (GS&C) group within Global Merchant & Network Services (GMNS) is to be essential to merchants and partners globally by delivering an easy, frictionless, value-added experience that enables them to meet their goals and serve their customers. GS&C consists of a diverse set of teams that support the GMNS business.
The Global Merchant Operations Team is dedicated to delivering an easy, frictionless, value-added experience that enables merchants and partners to meet their goals and serve their customers. The key strategic priorities for this team are to design, implement and improve processes to make it easy, fast, safe and reliable for all merchants to do business with us while enabling new business solutions and capabilities. The Merchant Onboarding and Maintenance team sits within GS&C and delivers onboarding and account maintenance programs with the right controls and oversight while streamlining the merchant experienceGNS (Global Network Services) operates in all regions globally to drive scale and relevance for the American Express Brand through our Acquiring and Issuing partners.
The Senior Manager, Marketing - India, will play an integral role in the GNS Global Product and Marketing team to create strong value for our Issuing Partners. The successful candidate would be an experienced marketer who will work closely with Business Development teams and Centres of Excellence (COEs) within American Express and our external partners to deliver strong business results.
**Key responsibilities will include:**
* Day-to-day relationship lead to bank partners' marketing departments, both issuing and acquiring, as it relates to key activities (e.g. new product development, product refreshes, local benefit activation, Acquisition and perception of coverage, etc.)
* Manage diverse set of markets and partners, driving prioritization of key growth levers working closely with the Business Development teams
* Work with Global Marketing Center Of Excellence (COEs) to ensure global approach is replicated across marketing with India issuers
* Ensure marketing campaigns align with company's strategic objectives, and are informed by research, analytics and metrics
* Develop deep understanding of competitive landscapes and partners under purview
* Ensure all marketing activities meet the required Risk and Control measures and are 100% compliant with PMGB SOP and all other Amex policy requirements.
**Qualifications**
* Previous experience in Acquisition, Product development, Portfolio and campaign management and general marketing
* Strong innovative marketer, who can leverage analytics to derive insight and then translate marketing ideas into clear marketing tactics / actions. Needs to have strong analytical skills and financial acumen to drive the business forward.
* Superior project management skills/organizational skills and ability to multitask in delivering complex initiatives
* Strong communication skills and ability to create and deliver persuasive high impact presentations
* Effective at influencing and managing cross functional stakeholders and external partners
* Understanding of cultural differences and how those should be considered in driving decisions and actions.
* Passionate customer focus with a growth mindset and determination to succeed. Energetic and optimistic team player
* High energy, strong will to win, self-starter. Able to thrive in a fast paced, fluid environment.
This role may be subject to additional background verification checks.
Please note, salary increases in case of a lateral move are provided only on an exception basis and in line with compensation guidelines.
The role will report to VP GNS Marketing JAPA.
Location: Gurgaon
**Qualifications**
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
+ Competitive base salaries
+ Bonus incentives
+ Support for financial-well-being and retirement
+ Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
+ Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
+ Generous paid parental leave policies (depending on your location)
+ Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
+ Free and confidential counseling support through our Healthy Minds program
+ Career development and training opportunities
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
**Job:** Marketing
**Primary Location:** India-Haryana-Gurgaon
**Schedule** Full-time
**Req ID:**
Marketing Manager
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**Job Number**
**Job Category** Sales & Marketing
**Location** Courtyard by Marriott Gurugram Downtown, Plot no - 27 B, Sector Road, Gurugram Haryana, Haryana, India, 122 002VIEW ON MAP ( Full Time
**Located Remotely?** N
**Position Type** Management
**JOB SUMMARY**
The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.
**CANDIDATE PROFILE**
**Education and Experience**
**Required:**
- 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred
OR
- 4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.
**CORE WORK ACTIVITIES**
**Hotel Marketing and Advertising**
- Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Marketing Communications, and cluster marketing and ecommerce teams.
- Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
- Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
- Manages F&B media schedules and verifies prompt settlement of accounts.
- Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups
- Executes email marketing, and display advertising.
- Maintains frequent, active engagement with Cluster eCommerce manager to verify alignment, pull-through, and 2-way communication about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.
- Verifies all advertising for the hotel in digital channels is in alignment with brand voice.
**Social Media Content Management**
- Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
- Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.
- Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.
**Public Relations and Visual Asset Management**
- Develops a comprehensive PR plan per quarter along with agency and and executes post sign-off from GM.
- Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.
- Manages assigned accounts as per the media account management system.
- Writes and distributes all press releases for property events, promotions, and outlets.
- Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.
- Supports pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.
- Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.
- Manages external vendors and media agencies; works with agency partners and continent PR leader to identify strategic media buys for their hotel(s).
- Surfaces and vets PR leads from the continent PR Leader regarding which are the best media to promote the hotel.
- Supports the co-ordination of photography for F&B advertising, collateral and public relations purposes between the hotel, advertising agency and the regional field marketing teams.
- Manages photo shoots for seasonal or festive promotions in partnership with the cluster or area marketing team.
- Acts as central point of contact for regionally approved local photographers for food, amenity, and property imagery; coordinates with area or cluster marketing to verify all photography adheres to brand voice.
**Direct Marketing and Collateral Development**
- Coordinates and executes Hotel and F&B printed materials.
- Controls quantity and inventory of all Hotel marketing collateral and verifies copies are filed in a comprehensive manner.
- Assists in the production of all property, F&B display, and temporary signage in hotel public areas.
- Promotes collection of competitors collateral and publicity on a monthly basis.
- Manages the execution of F&B direct marketing activities.
- Verifies all collateral is as per brand standard guidelines and in compliance with Brand Standard Audit (BSA).
**General**
- Assists and manages the development, co-ordination and execution of all communications activities with a strong emphasis on property F&B promotions and campaigns.
- Helps with the publication of hotel's newsletter(s).
- Supports communications duties and functions as deemed necessary.
- Assists in the liaison and execution of joint F&B promotions.
- Works with eCommerce to verify the Hotel's website and related websites are updated on a regular basis.
- Partners with Director of Marketing to create marketing plan aligned to hotel sales and revenue strategy.
- Provides training and marketing leadership and act as a marketing subject matter expert for GMs, Sales Leaders and Managers, and Revenue leaders.
- Coordinates with property and above property eCommerce and Revenue Management teams to report success of property marketing and eCommerce performance.
- Keeps abreast of competition and its collateral, advertising, and marketing efforts and constantly evolving digital and marketing trends.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
At Courtyard, we're passionate about better serving the needs of travelers everywhere. It's what inspired us to create the first hotel designed specifically for business travelers, and it's why the Courtyard experience today empowers our guests, no matter the purpose of their trip. We're looking for achievers who are passionate about providing a guest experience that goes above and beyond, enjoy being part of a small yet ambitious team, and love learning how to always improve - all while having fun.
In joining Courtyard, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.