226 Pardot Consultant jobs in India
Salesforce Pardot Consultant
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The broader accountabilities of the role will include managing and guiding the wider development team to create a high performance and best in class platform. You will be expected to implement new ways of working to support the extensive digital transformation projects and ensure operational efficiency throughout the development team.
Job Description:
Responsibilities
· Develop the internal global Pardot(Account Engagement) instance as an enterprise solution.
· Work alongside Salesforce development team to create a seamless journey from Pardot Lead Generation through to Salesforce Opportunity Management (Lead-to-Opportunity).
· Provide extensive custom development of the Pardot platform.
· Configure and implement multiple Pardot Business-Units to support the dentsu global brand and local marketing teams.
· Work alongside campaign/marketing managers to tailor Pardot for high-class lead generation.
· Ensure the integration from Pardot Salesforce is maintained and upgraded as needed.
· Manage all 3rd party platforms within Pardot (GA, G360 etc).
· Contribute know-how of advanced system administration and configuration (Objects, Reports, Dashboards, Approval Processes, Workflow Rules, Security and Permissions).
· Implement best practices and utilize them to train and mentor other developers and team members.
· Bring expertise in estimating and prioritizing workload adequately for themselves and team members.
· Responsible for the effective execution and ongoing support of Pardot projects and initiatives.
· Constantly looking for ways to improve the platform through Pardot best practice and ongoing feature upgrades.
· Knowledge of options and how to handle security requirements such as single sign on and data security.
· Understand Salesforce development methods.
· Provide assistance to testers and support other teams in troubleshooting system issues.
Requirements
· 4+ years of Pardot development experience.
· Proven track record of developing a high class Pardot instance.
· Salesforce.com Administrator certification is essential.
· Salesforce.com Pardot certificates are essential.
· Experience within a large, global organisation would be advantageous.
· Strong problem-solving skills, data and software applications.
· Ability to work on own or part of a team.
· High energy and passion for the job with a can-do attitude.
· Must be a self-starter and willing to get stuck in.
· Strong organizational skills and resourcefulness.
· Proven ability to deliver on commitments.
· Experience with:
o Pardot – Essential
o Sales Cloud – Preferred
o Lightning Force – Preferred
o Visual Force – Preferred
o APEX (Write and Read) – Nice to have
o SOAP and REST API – Nice to have
o Application Integration – Preferred
o Salesforce DX – Preferred
o Jira/Confluence – Preferred
Salesforce Consultant-Pardot
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• Strong experience in Salesforce (Core) and integrating with Pardot
• B2B Marketing Analytics experience
• Understanding HTML and CSS (Not full-on development but technically competent for front end look and feel)
Marketing Automation
Posted 1 day ago
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About Us
ISMG is a global intelligence firm and media powerhouse, leading the way in cybersecurity, enterprise IT, and digital transformation. With 10+ brands, 38 digital media properties, and over 400 premier events annually—ISMG connects a network of over 2M executives, decision-makers, and innovators with the insights and opportunities they need to stay ahead.
We're not just evolving—we're accelerating. By expanding our solution offerings and enhancing our go-to-market strategies, we're entering one of the most exciting phases in our company's growth. This is the moment to join us.
The Opportunity
ISMG is seeking a hands-on and technically adept Marketing Automation & Operations Specialist to drive the execution, efficiency, and impact of our digital marketing campaigns. This role is pivotal in restoring structure and consistency to our marketing engine by managing end-to-end campaign delivery, vendor relationships, and performance reporting.
With a balanced mix of platform expertise (Marketo & HubSpot), campaign ownership, and stakeholder management, you will ensure seamless execution of digital campaigns that directly support sales performance, revenue growth, and customer satisfaction.
This role is ideal for someone who thrives in a fast-paced, high-impact environment and is motivated by the opportunity to both execute and innovate. At ISMG, you won't be limited to a narrow function—you'll gain exposure across campaign strategy, analytics, vendor coordination, and process improvements, giving you a strong platform for continuous learning and career growth.
Key Responsibilities
- Build, launch, and manage email marketing campaigns using Marketo and HubSpot.
- Automate workflows, nurture streams, and list management for large-scale databases.
- Troubleshoot issues and maintain platform best practices to ensure flawless campaign delivery.
- Partner with stakeholders to translate business objectives into campaign strategies.
- Act as the primary liaison with external vendors and internal teams (sales, operations, content).
- Ensure deliverables are met on time, communicate proactively, and manage dependencies across functions.
- Design and implement reporting frameworks to measure campaign effectiveness and ROI.
- Monitor performance metrics (open rates, conversion rates, pipeline contribution, revenue impact).
- Translate insights into actionable recommendations to optimize future campaigns.
Qualifications & Skills
Required:
- 3+ years of hands-on experience with Marketo (certification preferred).
- Strong working knowledge of HubSpot.
- Proven track record in end-to-end campaign execution at scale, including database segmentation and automation workflows.
- Excellent communication skills with demonstrated ability to manage vendors, stakeholders, and cross-functional teams.
- Strong reporting and analytics skills; ability to translate data into actionable strategies.
Preferred:
- Experience in B2B media, marketing events, or technology-driven organizations.
- Demonstrated ability to manage large volumes of data and campaigns simultaneously.
- Familiarity with Salesforce integrations, field mapping, and marketing-to-sales alignment.
- Proficiency in HTML/CSS for email customization and troubleshooting.
Why Join ISMG?
- Own end-to-end campaigns with visibility and accountability for impact.
- Be empowered to ideate, innovate, and improve processes instead of just executing pre-set tasks.
- Work in a culture that values continuous learning, cross-functional collaboration, and individual contributions.
- Directly impact ISMG's growth goals by fueling the efficiency and scalability of our marketing-to-sales pipeline.
Ready to be part of something bigger? Apply now or visit to learn more.
- Located in our Mumbai, IN office (on-site presence required 5 days/week)
- Exact compensation varied based on skills and experience level.
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Marketing Automation
Posted 1 day ago
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Responsibilities
- Manage and optimize marketing automation systems (primarily IRIS) to map and improve business processes (e.g., setting up and running marketing in IRIS).
- Develop, audit, and enhance data systems, ensuring accuracy and efficiency in marketing efforts.
- Build and migrate interactive, visually appealing dashboards and reports.
- Develop and maintain reporting and analytics for marketing performance, database health, lead scoring, and dashboard effectiveness.
- Handle technical aspects of marketing systems and integrate them with visualization tools (e.g., Power BI good-to-have).
- Collaborate with sales, marketing, and analytics teams to define requirements, establish best practices, and ensure successful outcomes.
- Ensure all marketing data, dashboards, and reports are accurate, consistent, and aligned with business needs.
Ideal Candidate Qualities
- Strong commitment to the role with a focus on long-term growth.
- Exceptional communication and collaboration skills across diverse teams.
- Ability to work independently without micromanagement.
- Strong attention to detail, organization, and process-orientation.
Qualifications
- Hands-on experience with marketing automation platforms such as IRIS, Eloqua, Marketo, Salesforce Pardot, Iterable, Mailchimp.
- Proven experience in data visualization and dashboard creation (preferably in Power BI).
- Excellent analytical skills with the ability to manage and interpret complex datasets.
- Familiarity with data collection, cleaning, and transformation processes.
- Strong Excel skills (including formulas).
- Minimum typing speed of 3040 WPM (with acceptable error rate).
- Ability to proofread and follow best practices for process documentation.
- Background in marketing is a must.
- Demonstrated data handling skills for KPIs/metrics.
- Good understanding of Power BI reports (reading, filtering views).
Benefits
- Flexible work-from-home arrangement.
- Career advancement opportunities and professional development support.
- Supportive and collaborative team environment.
Marketing Automation
Posted 1 day ago
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Required Experience & Skills
• 710 years of experience in marketing automation, lifecycle marketing, or mobile CRM roles.
• Demonstrated expertise in tools such as: o MoEngage, Gupshup, Salesforce Sales Cloud, Zapier o Mobile communication channels: WhatsApp Business API, RCS, Google Chat, FB Messenger, SMS, push o Email orchestration and cross-channel routing
• Proven experience designing and executing mobile-first automated funnels with attribution, personalization, and ROI tracking.
• Strong understanding of funnel metrics: activation, conversion, repeat rate, CAC, CLTV, and reactivation.
• Ability to work with data teams to set up event tracking, cohort analysis, and performance dashboards. Role Overview
JSW One is looking for an Assistant General Manager (AGM) to lead marketing automation and customer lifecycle management across web and mobile platforms. This role is pivotal in designing, executing, and scaling mobile-first, automation-led funnel enhancements that power user acquisition, app adoption, and repeat transactions across our diverse customer base. The ideal candidate brings deep domain expertise in marketing automation, hands-on execution with tools like MoEngage, Gupshup, Salesforce Sales Cloud, and proven ability to scale multi-channel mobile marketing journeys with performance rigor and automation-first thinking and building clear dashboards across the journeys
Key Responsibilities
Lifecycle Marketing Design & Execution
• Design full-funnel automated journeys for customers across stages: lead > install > order > repeat > retain.
• Integrate online and offline journey legs to build a unified journey and engagement plan
• Build mobile-first journeys using email, WhatsApp, RCS, SMS, Messenger (Instagram, FB Messenger, Google Chat) and in-app push.Marketing Automation & MarTech Integration
• Lead the orchestration of campaigns through tools like MoEngage, Gupshup, Zapier, Salesforce Sales Cloud, and other internal CRM tools.
• Build trigger-based workflows using behavioral, transactional, and CRM signals for dynamic targeting and personalization.
• Standardize automation playbooks using best practices from industry leaders in mobile and lifecycle marketing.Funnel Enhancements & Attribution
• Improve top-to-bottom funnel metrics via journey optimization and multi-touch attribution models.
• Drive lead scoring, drop-off recovery, and personalized nudges through automation logic.
• Partner with inside sales and field teams to bridge campaign impact with real-world follow-through.
• Build data led insights to drive the automation strategySegmentation, Experimentation & Personalization
• Drive micro-segmentation by channel preference, purchase frequency, RFM scores, and app/web behavior.
• Conduct rigorous A/B and multivariate testing on messages, subject lines, CTA timings, and channel routing.
• Deliver contextual personalization in journey flows, including multi-language content and regional triggers.Cross-Functional Campaign Enablement
• Collaborate with Product, Growth, Inside Sales, Performance Marketing, and Data teams to align lifecycle initiatives.
• Automate CRM workflows (Salesforce Sales Cloud) to reflect customer stage, recent actions, and next best actions.
• Work with regional and vertical sales teams to tailor lifecycle interventions by business (e.g., Construct, Retail, MFG).
Required Experience & Skills
• 710 years of experience in marketing automation, lifecycle marketing, or mobile CRM roles.
• Demonstrated expertise in tools such as: o MoEngage, Gupshup, Salesforce Sales Cloud, Zapier o Mobile communication channels: WhatsApp Business API, RCS, Google Chat, FB Messenger, SMS, push o Email orchestration and cross-channel routing
• Proven experience designing and executing mobile-first automated funnels with attribution, personalization, and ROI tracking.
• Strong understanding of funnel metrics: activation, conversion, repeat rate, CAC, CLTV, and reactivation.
• Ability to work with data teams to set up event tracking, cohort analysis, and performance dashboards.
Marketing Automation
Posted 1 day ago
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Introduction
We believe that every candidate brings something special to the table, including you So, even if you feel that you're close but not an exact match, we encourage you to apply. We'd be thrilled to receive applications from exceptional individuals like yourself.
Gallagher, a global industry leader in insurance, risk management, and consulting services, boasts a team of over 50,000 professionals worldwide. Our culture, known as "The Gallagher Way," is driven by shared values and a passion for excellence. At the heart of our global operations, the Gallagher Center of Excellence (GCoE) in India, founded in 2006, upholds the values of quality, innovation, and teamwork. With 10,000+ professionals across five India locations, GCoE is where knowledge-driven individuals make a significant impact and build rewarding, long-term careers.
Overview
We are seeking a skilled Marketing Automation Team Lead to oversee and guide the India team in Lead Management, Email, Platform, Campaign Operations, and Project Management, with a strong focus on leveraging Salesforce Marketing Cloud. The ideal candidate will play a pivotal role in managing and enhancing the team's expertise in Salesforce Marketing Cloud, while collaborating closely with our US-based team to ensure alignment in team performance and skills as we introduce and refine features, processes, and capabilities.
How You'll Make An Impact
- Utilize in-depth knowledge of Salesforce Marketing Cloud to comprehend and optimize our custom processes, features, and capabilities.
- Lead, mentor, and develop a team of 15-20 members, enhancing their skills and knowledge. Provide ongoing support and training to team members, addressing questions and facilitating their professional development.
- Oversee and support the lead evaluation process, ensuring the team efficiently qualifies and distributes marketing leads to the business in a timely manner, while continuously seeking opportunities for process improvement.
- Collaborate with onshore marketing automation leaders to analyze business requirements and devise effective solutions within Marketing Cloud.
- Conduct performance reviews to ensure team members adhere to Key Result Areas (KRAs) and adjust roles as necessary to meet evolving needs.
About You
Must-Have Qualifications:
- Demonstrated experience in team management and leadership.
- Expertise in Salesforce Marketing Cloud.
- Preferred: Salesforce Marketing Cloud Engagement Certifications.
- Knowledge of
- Excellent communication and interpersonal skills.
- Ability to work collaboratively.
Nice-to-Have Qualifications:
- Experience and knowledge of Adobe Workfront.
- Understanding of agile development processes.
Experience Required:
- Team Lead Job band in India.
- Suggestion years in industry , minimum 5 years in MC with 2 years in a lead position
Additional Information
We value inclusion and diversity
Inclusion and diversity (I&D) is a core part of our business, and it's embedded into the fabric of our organization. For more than 95 years, Gallagher has led with a commitment to sustainability and to support the communities where we live and work.
Gallagher embraces our employees' diverse identities, experiences and talents, allowing us to better serve our clients and communities. We see inclusion as a conscious commitment and diversity as a vital strength. By embracing diversity in all its forms, we live out The Gallagher Way to its fullest.
Gallagher believes that all persons are entitled to equal employment opportunity and prohibits any form of discrimination by its managers, employees, vendors or customers based on race, color, religion, creed, gender (including pregnancy status), sexual orientation, gender identity (which includes transgender and other gender non-conforming individuals), gender expression, hair expression, marital status, parental status, age, national origin, ancestry, disability, medical condition, genetic information, veteran or military status, citizenship status, or any other characteristic protected (herein referred to as "protected characteristics") by applicable federal, state, or local laws.
Equal employment opportunity will be extended in all aspects of the employer-employee relationship, including, but not limited to, recruitment, hiring, training, promotion, transfer, demotion, compensation, benefits, layoff, and termination. In addition, Gallagher will make reasonable accommodations to known physical or mental limitations of an otherwise qualified person with a disability, unless the accommodation would impose an undue hardship on the operation of our business.
Marketing Automation
Posted 1 day ago
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Role Type: Full-time
Budget: 4 LPA
Location: Remote
Overview:
We are a CRM & retention marketing agency, serving clients across multiple geographies. We specialize in lifecycle marketing, automation, segmentation, campaigns, and increasing customer lifetime value. We are looking for an associate who worked with an agency serving e-commerce clients in USA / Europe / MEA using Klaviyo, who can hit the ground running, with minimal supervision, working remotely.
As a Klaviyo CRM Marketing Associate, you will work within our delivery team to plan, execute and optimize email and SMS campaigns, automated flows, segmentation, and lifecycle strategies for e-commerce clients. You will report to a senior specialist/account manager. You'll support strategy, execution, reporting, and client communication as you grow in the role.
Key Responsibilities:
- Build, schedule, and manage campaigns (emails & SMS) for clients using Klaviyo.
- Set up and maintain automated flows (welcome series, abandoned cart, post-purchase, win-back, etc.).
- Create and optimize audience segments based on behavior, event data, purchase history, etc.
- Ensure email content (copy/design) aligns with brand tone; coordinate with content/design teams.
- Assist with list hygiene tasks: suppression, bounce/spam monitoring, removing inactive users.
- Analyze campaign & flow performance; prepare reports and insights for clients; suggest optimizations.
- Perform A/B tests (subject lines, send times, content elements) and iterate based on results.
- Maintain deliverability best practices (authentication, domain setup, etc.).
- Help support client calls/updates, by preparing materials and following up action items.
- Prepare and follow SOPs and checklists.
- Should be open to learning and using another CRM platform to support any client, in addition to working with Klaviyo.
Required Qualifications & Skills:
- Experience: 1-2 years of experience specifically working with Klaviyo, in an agency environment serving e-commerce clients in USA / Europe / MEA.
- Proficiency in planning and executing email & SMS campaigns, automated flows, and segmentation in Klaviyo.
- Good copywriting skills for email (ability to write or refine copy to match brand voice).
- Basic understanding of design/layout for emails (responsive design, mobile-friendly, template editing).
- Good analytical skills: able to review metrics (open rates, click-throughs, revenue attribution, bounce/spam rates) and draw actionable insights.
- Excellent communication skills (written and verbal), since you'll coordinate with clients and internal teams.
- Ability to work remotely, manage time and deliverables independently.
- Familiarity with privacy/compliance rules (GDPR, CAN-SPAM etc.) is a plus.
- Good with Excel and Google Sheets
What Makes a Candidate Stand Out:
- Portfolio or examples of e-commerce brands you've supported with Klaviyo flows & campaigns.
- Experience in optimizing deliverability, list health.
- Experience in SMS as a complementary channel.
- Experience with A/B testing and iterating campaign elements.
- Ability to suggest improvements proactively (not just execute).
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Marketing Automation
Posted 1 day ago
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About Company:Global content technology and data solutions company that provides services in EdTech, research, and data analytics to clients across various industries.
Job Title: Marketing Automation
Location:Remote
Experience:7+ years
Key Responsibilities:- Develop and execute comprehensive marketing automation strategies using Marketo, with over 7 years of hands-on experience in campaign design, nurture programs, lead scoring, and reporting.
- Leverage 5+ years of Salesforce experience, with proven knowledge of Marketo/SFDC integration configuration and best practices.
- Collaborate with global marketing and sales teams to support pipeline growth and customer engagement through targeted, data-driven campaigns.
- Translate complex business requirements into scalable technical specifications and operational processes.
- Monitor campaign and program performance, delivering actionable insights through robust reporting and analysis.
- Manage multiple, high-priority projects simultaneously while maintaining exceptional attention to detail and meeting tight deadlines.
Marketing Automation
Posted 1 day ago
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Role & responsibilities- GoHighLevel Mastery: Build, configure, and opmize client marke ng automa on workflows within the GoHighLevel pla orm (e.g., SMS/email drip campaigns, lead scoring, appointment scheduling, funnel crea on).
• Web Development & Integra on: Develop and maintain landing pages, websites, and forms within GoHighLevel and other pla orms, ensuring seamless integra on with marke ng automa ons.
• Technical Problem-Solving: Diagnose and troubleshoot issues within automa ons, databases, and client funnels to ensure everything runs smoothly.
• Process Automa on: Iden fy manual tasks across marke ng and sales processes and design automated solu ons to improve efficiency.
• Collaborate & Translate: Work with our marke ng strategists to translate their campaign ideas into technically sound, executed automa ons in GoHighLevel.
• Stay Sharp: Con nuously learn and experiment with new features in GoHighLevel and other automa on tools to keep our agency at the forefront of tech.
Preferred candidate profile -
• A current student or recent graduate pursuing a degree in Computer Science, Soware Engineering, or a related technical field.
• You have a founda onal understanding of web development: HTML, CSS, and basic JavaScript are not just acronyms to you.
• You have a passion for automa on: You get excited about the idea of making repe ve tasks obsolete. Experience with any automa on tool (Zapier, , IFTTT, even advanced Discord bots) is a huge plus.
• You are eager to master GoHighLevel: While prior experience is a bonus, a demonstrated passion for learning complex soware is what we truly need. We will provide training for the right candidate.
• A proac ve problem-solver: You don't just see problems; you ac vely seek out and build solu ons.
• A clear communicator: You can explain technical concepts to non-technical team members and work effec vely in a fully remote environment.
Marketing Automation
Posted 1 day ago
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Job Title: Marketing Automation / Growth Automation Specialist
Company: Webguruz Technologies Pvt. Ltd.
Location: Mohali (Onsite)
Positions: 2
Shifts: Mid / Night Shift
Working Days: Monday–Friday
Job Description:
We are looking for experienced Marketing/Growth Automation Specialists to design, implement, and optimize marketing automation strategies that drive business growth.
Responsibilities:
- Implement workflows, lead nurturing, scoring, segmentation.
- Integrate CRMs and third-party tools.
- Track and optimize campaigns across multiple channels.
- Build dashboards and provide performance insights.
Qualifications:
- 2–4 years of experience in marketing automation/growth automation.
- Hands-on expertise with HubSpot, Marketo, ActiveCampaign, or similar tools.
- Strong knowledge of APIs, workflows, and campaign optimization.
- Excellent communication and analytical skills.
Apply:
Subject: Application – Marketing Automation Specialist
Job Type: Full-time
Pay: ₹30, ₹80,000.00 per month
Work Location: In person