15,285 Performance Marketing Executive jobs in India

Campaign Planning & Execution :

• Develop and manage performance marketing strategies across channels like Google Ads, Meta Ads, LinkedIn Ads, affiliate marketing, and programmatic advertising.
• Set up and execute campaigns, including audience targeting, ad copy creation, and budget allocation.

• Optimization & Analytics :
• Monitor and analyze campaign performance using tools like Google Analytics, tracking KPIs such as CPA, ROAS, CTR, and conversion rates.
• Conduct A/B tests, multivariate tests, and funnel optimization to improve campaign outcomes.
• Optimize ad spend to reduce Customer Acquisition Cost (CAC) while scaling traffic and conversions.

• Reporting & Insights :
• Create dashboards and reports to communicate campaign results to stakeholders, highlighting insights and recommendations.
• Use multi-touch attribution to track customer journeys and refine targeting.

• Collaboration :
• Work with creative teams to develop compelling ad creatives and landing pages.
• Coordinate with product and sales teams to align campaigns with business goals.
• Manage relationships with vendors, agencies, and third-party trackers.

• Innovation & Learning :
• Stay updated on industry trends, new platforms, and emerging technologies (e.g., AI-driven ads, AR/VR formats).
• Propose innovative strategies to enhance campaign performance and brand visibility.

Job Title: Performance Marketing Specialist

Location: Baner, Pune

Job Type: Full Time, Work from Office

Office Timings: 10 AM – 7 PM | Monday – Friday | 2 ^nd & 4 ^th Sat of Month Working

Salary: 30-45K

Joining: Immediate

Job Summary:

We are seeking a dynamic and data-driven Performance Marketing Specialist to manage and optimize our digital marketing campaigns across various channels. The ideal candidate will be responsible for driving measurable results and improving ROI on our paid media efforts, working closely with cross-functional teams to execute digital strategies.

Key Responsibilities:

·    Strategy Development : Design, develop, and implement performance marketing strategies across platforms like Google Ads, Facebook Ads, Instagram, LinkedIn, and more to drive lead generation, customer acquisition, and revenue growth.

·    Campaign Management: Manage end-to-end campaign execution, from setup to optimization and reporting. Analyze performance data to adjust strategies and optimize for key performance indicators (KPIs) such as CPC, CPA, ROAS, etc.

·    Budgeting: Plan, manage, and allocate advertising budgets effectively to maximize ROI. Continuously evaluate spending to ensure cost-efficiency.

·    A/B Testing: Conduct A/B and multivariate testing on campaigns, creative assets, and landing pages to identify what drives the highest performance.

·    Analytics & Reporting: Use tools like Google Analytics, Facebook Business Manager, and other performance tracking tools to create detailed reports that track, measure, and communicate campaign performance, insights, and recommendations to stakeholders.

·    Collaboration: Work closely with internal teams such as product, design, and content marketing to align strategies and ensure cohesive messaging across all campaigns.

·    Audience Targeting & Segmentation: Develop and implement audience segmentation strategies to create personalized ad experiences that resonate with specific target audiences.

·    Conversion Rate Optimization (CRO): Work on landing page optimization and ensure that every touch point in the customer journey is optimized for conversions.

·    Stay Up-to-Date: Keep up with industry trends, algorithm updates, and emerging digital marketing tactics to continuously refine and innovate performance marketing efforts.

Requirements:

Technical Skills:

·   Proven expertise in managing large budgets across Google Ads, Bing Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other digital advertising platforms.

·   Strong proficiency in Google Analytics, Google Tag Manager, Facebook Business Manager, Heat Map Tools and other marketing tools.

·   Experience with A/B testing platforms, data analysis, and reporting tools.

Analytical Mindset:

·   Strong analytical and problem-solving skills with the ability to make data-driven decisions.

Communication Skills:

·   Excellent written and verbal communication skills with the ability to clearly present campaign insights and recommendations.

Team Player:

·   Ability to collaborate effectively with cross-functional teams and external agencies.

Adaptability:

·   Ability to work in a fast-paced environment with changing priorities and manage multiple projects simultaneously.

Preferred Qualifications:

·   1+ years of experience in performance marketing or a related role, preferably in an digital agency setting.

·   Bachelor’s degree in marketing, business, or a related field; advanced certifications in digital marketing are a plus.

·   Proven expertise in managing large budgets across Google Ads, Bing Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other digital advertising platforms.

·   Strong proficiency in Google Analytics, Google Tag Manager, Facebook Business Manager, Heat Map Tools and other marketing tools.

·   Experience with A/B testing platforms, data analysis, and reporting tools.

·   Knowledge of SEO best practices and how they relate to performance marketing.

·   Experience with e-commerce platforms and/or lead generation businesses.

·   Certifications in Google Ads, Facebook Blueprint, or other relevant digital marketing certifications.

Benefits:

1.   Competitive salary and performance-based bonuses.

2.   Professional development opportunities.

3.   Flexible work environment.

How to Apply:

Share your CVs on:

1.   Email:

2.   Phone | Whatsapp Number:

Performance Marketing Executive

About the role:

Job Type: Full-time, Hybrid (3 days a week in-office)

Location: Noida

Experience Required: 1-2 years experience

⌛ Hiring Timeline: Immediate

We are looking for a Performance Marketing Executive to join our Lead Generation team. This is an exciting role at a growth-stage startup where every day is a new adventure. For hustlers early in their careers, such roles enable them to grow the fastest in the shortest possible time.

Location: This is a Hybrid Role with 3 days a week in-office in Noida.

Responsibilities

• Execute our performance marketing strategy on a day-to-day basis
• Oversee campaign performance throughout the day and proactively take actions to maintain and improve performance metrics
• Identify, plan and experiment new strategies & channels to continue to meet or exceed established critical metrics
• Creatively identify target audiences across paid media platforms
• Gather continuous feedback from internal stakeholders (and occasionally from customers as well) on campaign quality
• Regularly report actions and outcomes to leadership team
• Perform weekly quality audits on all funnels, user journeys, & data capture processes
• Be in touch with the latest industry updates and implement the best practices for Suraasa

Requirements

• Passionate about marketing and sales
• Bachelor's Degree with 1-2 years experience as a performance marketer (prior experience in performance marketing agencies preferred)
• Hands-on experience with running ad campaigns on Meta, Google, LinkedIn
• Data-driven decision-maker
• Obsessed with communication
• Common sense
• Non-zero-sum Mindset
• High curiosity - willingness to fail and learn as many times as it takes
• Strong team collaboration skills

About us

Suraasa is a teacher mobility and upskilling platform empowering educators to meet the demands of modern classrooms while creating global career opportunities.

What problem are we solving?

The global education system is at a crossroads: a severe shortage of qualified teachers threatens the future of millions of students. Developed nations like the U.S. and the U.K. face thousands of unfilled teaching positions, while many classrooms globally lack access to skilled educators. This pressing challenge calls for innovative solutions, and Suraasa is at the forefront of the change.

How are we solving it?

With over half a million educators on its platform, Suraasa offers globally recognized courses accredited by renowned institutions and awarding bodies. These programs focus on core teaching competencies, including pedagogy, classroom management, and the use of digital tools. They also equip educators to teach inclusively and to adapt to diverse cultural contexts. This holistic preparation ensures teachers can excel in any educational setting.

Suraasa partners with top schools globally to help them hire ready and qualified teachers from talent-rich regions like India, South Africa, and the Philippines. This approach bridges the gap between teacher supply and demand while enabling teachers to build thriving international careers.

What makes Suraasa a great place to work?

A vision that feels personal

Suraasaʼs mission goes beyond placements—it seeks to elevate teaching into a respected and aspirational profession. By providing educators with tools to succeed and opportunities to grow, Suraasa is not just addressing a crisis but shaping the future of education. Every connection made, every skill taught, and every career advanced brings us closer to a world where every child has access to a qualified teacher.

A financially secure startup with a great runway

We recently raised $6M in funding from the worldʼs top education investors. We donʼt believe in unnecessary cash burn. We focus a lot on maintaining operational profitability and net positive cash flows. We want to build a sustainable, highly scalable business.

Lots and lots of professional growth

Every team memberʼs growth and development is kept at the forefront. We have a young and highly motivated team that has the liberty to execute their ideas, learn new things, and grow in every way.

Job Title - Performance Marketing Executive

Job Brief: We are looking for a Performance Marketing Executive with 2–3 years of hands-on experience in paid media. You will be responsible for planning, executing, and optimising campaigns across India and Dubai for multiple brands. The role covers lead generation, brand awareness, store footfall, and e-commerce sales, with a strong focus on ROI, budget management, and performance reporting.

Experience :  2 to 3 years of hands-on experience in performance marketing.

Job Location : Bandra, Mumbai

Responsibility: 

• Plan and run campaigns for leads, sales, brand awareness, store visits, and followers.
• Manage campaigns for e-commerce, retail, and other industries.
• Run ads on Meta, Google, YouTube, and LinkedIn.
• Use advanced targeting and retargeting to reach the right audience.
• Test different creatives, ad copies, and strategies to improve results.
• Track important numbers like cost per lead (CPL), return on ad spend (ROAS), cost per acquisition (CPA), and clicks/views.
• Manage budgets and make sure money is spent wisely.
• Share clear weekly and monthly reports with insights and suggestions.
• Work closely with creative teams to make ads that connect with people.
• Stay updated on new trends, ad formats, and changes in advertising platforms.

Requirement : 

• 3–4 years of hands-on experience in performance marketing.
• Strong skills in Meta Ads Manager, Google Ads, YouTube Ads, and LinkedIn Campaign Manager.
• Experience in both lead generation and sales-focused campaigns.
• Good understanding of analytics tools like Google Analytics, Meta Insights, and Data Studio.
• Experience in handling campaigns for different markets and audiences.
• Good communication, time management, and problem-solving skills.
• Agency experience (preferred).
• Knowledge of SEO (bonus).

Skills Required : 

• Running ads on Facebook, Instagram, Google, YouTube, and LinkedIn
• Targeting and retargeting audiences
• Making and briefing creatives that work
• Tracking budgets and ROI
• Analysing campaign data and making improvements

Joining Date : Immediate 

Key Responsibilities

- Plan, execute, and optimize paid campaigns across Meta Ads (Facebook, Instagram) and Google Ads (Search, Display, YouTube, Shopping).

- Track, measure, and analyze campaign performance to generate insights and actionable recommendations.

- Conduct A/B testing on creatives, audiences, and landing pages to improve conversions.

- Collaborate with the creative and strategy teams to ensure ad campaigns align with brand and business objectives.

- Manage ad budgets efficiently and maximize ROAS while keeping performance metrics in check.

- Stay up-to-date with the latest platform updates, industry trends, and competitor activities.

- Take ownership of both individual deliverables and client relationships, ensuring smooth communication and reporting.

Requirements

- Genuine interest in performance marketing and the curiosity to learn beyond just platforms.

- Proven hands-on experience with Meta Ads and Google Ads.

- Strong understanding of campaign objectives, funnels, targeting, and key metrics (CPL, CTR, ROAS, CPA).

- Excellent analytical skills with the ability to interpret data and optimize campaigns.

- Strong communication skills (written & verbal) to manage both internal collaboration and client-facing interactions.

- Self-motivated and accountable, capable of balancing multiple tasks and deadlines.

- Knowledge of other advertising platforms (LinkedIn Ads, TikTok, Snapchat) is a plus.

Job Title - Performance Marketing Executive

Job Brief: We are looking for a Performance Marketing Executive with 2–3 years of hands-on experience in paid media. You will be responsible for planning, executing, and optimising campaigns across India and Dubai for multiple brands. The role covers lead generation, brand awareness, store footfall, and e-commerce sales, with a strong focus on ROI, budget management, and performance reporting.

Experience: 2 to 3 years of hands-on experience in performance marketing.

Job Location: Bandra, Mumbai

Responsibility:

• Plan and run campaigns for leads, sales, brand awareness, store visits, and followers.
• Manage campaigns for e-commerce, retail, and other industries.
• Run ads on Meta, Google, YouTube, and LinkedIn.
• Use advanced targeting and retargeting to reach the right audience.
• Test different creatives, ad copies, and strategies to improve results.
• Track important numbers like cost per lead (CPL), return on ad spend (ROAS), cost per acquisition (CPA), and clicks/views.
• Manage budgets and make sure money is spent wisely.
• Share clear weekly and monthly reports with insights and suggestions.
• Work closely with creative teams to make ads that connect with people.
• Stay updated on new trends, ad formats, and changes in advertising platforms.

Requirement :

• 3–4 years of hands-on experience in performance marketing.
• Strong skills in Meta Ads Manager, Google Ads, YouTube Ads, and LinkedIn Campaign Manager.
• Experience in both lead generation and sales-focused campaigns.
• Good understanding of analytics tools like Google Analytics, Meta Insights, and Data Studio.
• Experience in handling campaigns for different markets and audiences.
• Good communication, time management, and problem-solving skills.
• Agency experience (preferred).
• Knowledge of SEO (bonus).

Skills Required :

• Running ads on Facebook, Instagram, Google, YouTube, and LinkedIn
• Targeting and retargeting audiences
• Making and briefing creatives that work
• Tracking budgets and ROI
• Analysing campaign data and making improvements

Joining Date: Immediate

Key Responsibilities

- Plan, execute, and optimize paid campaigns across Meta Ads (Facebook, Instagram) and Google Ads (Search, Display, YouTube, Shopping).

- Track, measure, and analyze campaign performance to generate insights and actionable recommendations.

- Conduct A/B testing on creatives, audiences, and landing pages to improve conversions.

- Collaborate with the creative and strategy teams to ensure ad campaigns align with brand and business objectives.

- Manage ad budgets efficiently and maximize ROAS while keeping performance metrics in check.

- Stay up-to-date with the latest platform updates, industry trends, and competitor activities.

- Take ownership of both individual deliverables and client relationships, ensuring smooth communication and reporting.

Requirements

- Genuine interest in performance marketing and the curiosity to learn beyond just platforms.

- Proven hands-on experience with Meta Ads and Google Ads.

- Strong understanding of campaign objectives, funnels, targeting, and key metrics (CPL, CTR, ROAS, CPA).

- Excellent analytical skills with the ability to interpret data and optimize campaigns.

- Strong communication skills (written & verbal) to manage both internal collaboration and client-facing interactions.

- Self-motivated and accountable, capable of balancing multiple tasks and deadlines.

- Knowledge of other advertising platforms (LinkedIn Ads, TikTok, Snapchat) is a plus.

About the Role:

We are seeking a dynamic Performance Marketing Executive to join our growing marketing team. In this role, you will play a critical part in driving the success of our advertising campaigns across all marketplaces and Qcom. You will be responsible for managing and scaling ad campaigns across multiple formats to optimize performance, increase brand visibility, and maximize sales.

Key Responsibilities:

• Monitor daily campaign performance, analyze metrics, and take data-driven decisions to improve ROI.
• Develop and implement keyword strategies, bid strategies, and targeting methods.
• Analyze and interpret key metrics such as ACOS (Advertising Cost of Sale), ROAS (Return on Ad Spend), CTR (Click-Through Rate), and CPC (Cost Per Click).
• Use Amazon’s advertising tools, reporting systems, and third-party analytics platforms to extract insights and optimize campaigns.
• Work with the marketing team to allocate and optimize advertising budgets across multiple product lines.
• Collaborate with the sales and product teams to align advertising goals with overall sales objectives.
• Share insights and actionable recommendations with senior management and other stakeholders.

Required Skills:

• Minimum 1+ years of hands-on experience with Amazon Ads (PPC, Sponsored Products, Sponsored Brands, etc.).
• Proven experience in managing and optimizing campaigns on Amazon Advertising Console or similar tools.
• Strong proficiency in Excel, Google Sheets, and data visualization tools.
• In-depth understanding of Amazon’s ecosystem, including keyword targeting, product targeting, bidding strategies, and reporting metrics.
• Excellent written and verbal communication skills, with the ability to prepare reports and collaborate across teams.

Campaign Planning & Execution:

• Develop and manage performance marketing strategies across channels like Google Ads, Meta Ads, LinkedIn Ads, affiliate marketing, and programmatic advertising.
• Set up and execute campaigns, including audience targeting, ad copy creation, and budget allocation.

• Optimization & Analytics:
• Monitor and analyze campaign performance using tools like Google Analytics, tracking KPIs such as CPA, ROAS, CTR, and conversion rates.
• Conduct A/B tests, multivariate tests, and funnel optimization to improve campaign outcomes.
• Optimize ad spend to reduce Customer Acquisition Cost (CAC) while scaling traffic and conversions.

• Reporting & Insights:
• Create dashboards and reports to communicate campaign results to stakeholders, highlighting insights and recommendations.
• Use multi-touch attribution to track customer journeys and refine targeting.

• Collaboration:
• Work with creative teams to develop compelling ad creatives and landing pages.
• Coordinate with product and sales teams to align campaigns with business goals.
• Manage relationships with vendors, agencies, and third-party trackers.

• Innovation & Learning:
• Stay updated on industry trends, new platforms, and emerging technologies (e.g., AI-driven ads, AR/VR formats).
• Propose innovative strategies to enhance campaign performance and brand visibility.