30,885 Performance Marketing Manager jobs in India

About Times Internet

At Times Internet, we create premium digital products that simplify and enhance the lives of millions. As India’s largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions.

Our portfolio features market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig and Times Mobile among many more. Each of these products is crafted to enrich your experiences and bring you closer to your interests and aspirations.

As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by an independent audit conducted by Aon Hewitt.

We are driven by the excitement of new possibilities and are committed to bringing innovative products, ideas, and technologies to help people make the most of every day. Join us and take us to the next level!

About Times Card

Times Card is Times Internet’s flagship co-branded credit card division, created in partnership with leading banks and financial institutions. With exclusive rewards, lifestyle benefits, and seamless digital experiences, Times Card is redefining how customers engage with co-branded credit products.

Role Summary

As the Growth Manager for Times Card, you’ll play a pivotal role in scaling one of Times Internet’s most exciting fintech initiatives. You’ll take ownership of digital acquisition and growth, running data-driven campaigns across search, social, programmatic, and affiliate channels to bring Times Card to the relevant audience. This role gives you the chance to shape the marketing engine of a fast-growing co-branded credit card business, and make a direct impact on customer growth and business outcomes. If you’re excited about building high-impact campaigns, optimizing for ROI, and driving innovation in financial services marketing, this is the opportunity for you.

Work Responsibilities

• Develop and execute the digital acquisition strategy for Times Co-brand Credit Cards across paid search, paid social, display, affiliates, and programmatic channels.
• Collaborate with product and brand teams to align performance marketing with overall business objectives.
• Manage end-to-end paid campaigns on Google, Meta, LinkedIn, programmatic DSPs, and affiliate networks.
• Drive continuous A/B testing on ad creatives, messaging, and landing pages for optimal conversion.
• Scale performance marketing campaigns while optimizing CAC, LTV, and ROI.
• Monitor, analyze, and report on campaign performance metrics such as CTR, CPA, conversions, and funnel drop-offs.
• Use advanced tools to measure attribution and optimize media spends.
• Build dashboards and reporting frameworks for senior leadership.
• Partner with product, design, and tech teams to optimize user journeys and digital assets for conversion.
• Align with offline and brand marketing teams to ensure integrated campaigns.

Skills, Experience & Expertise

• Strong understanding of digital media buying, campaign execution, and attribution models.
• 3-5 years proven experience in performance marketing for financial products, fintech, or lifestyle products.
• Hands-on expertise with Google Ads, Meta Ads, programmatic platforms, and affiliate marketing.
• Deep analytical mindset with proficiency in Excel, SQL, Google Analytics/GA4, and dashboarding tools.
• Strong commercial acumen with ability to balance aggressive growth with cost efficiency.
• Excellent communication, stakeholder management, and team collaboration skills.
• Ability to work in a fast-paced environment with strong ownership and accountability.

Eligibility

• 3-5 years proven experience in performance marketing for financial products, fintech, or lifestyle products.
• Graduate and above

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

Experience: 5-8 Years

Expertise in Google Ads & Meta Ads

Digital Marketing Agency Background Recommended

What does a Digital Marketing Manager do?

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing managers will work with the design team, supporting teams (such as programmers), and Content Writers to launch campaigns on time and on budget.

Responsibilities

• Plan and execute all digital marketing, including SEM, social media, marketing database, email, and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

• Proficiency in Google Ads
• Experience in Facebook & Instagram campaign management
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEM, marketing database, email, social media and display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics)
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement

About the Role

We’re looking for a Performance Marketing Specialist to own and scale paid marketing

channels that drive user acquisition, engagement, and retention for Firstclub. This role is

perfect for someone who is highly analytical, creative, and excited to experiment with growth

levers in a fast-paced startup environment.

Key Responsibilities

• Plan, execute, and optimize paid campaigns across Google Ads, Meta, and other performance channels.
• Continuously monitor CAC, ROAS, LTV, and funnel performance, ensuring sustainable and scalable growth.
• Run experiments & A/B tests to identify new growth opportunities.
• Collaborate with content, design, and product teams to improve ad creatives and landing pages.
• Work with analytics tools to build dashboards, track KPIs, and share insights with leadership.
• Stay updated with industry trends, new ad formats, and emerging performance platforms.

What We’re Looking For

• 1–4 years of experience in performance marketing/growth (e-commerce, D2C, or consumer tech, Marketing agencies preferred).
• Hands-on experience with Google Ads, Meta Ads Manager, and analytics tools (GA, Mixpanel, etc.).
• Strong data orientation with the ability to translate numbers into insights and action.
• Creative mindset to experiment with new formats, campaigns, and messaging.
• Hustler attitude – comfortable working in a dynamic, early-stage startup environment.

Location: Bangalore (Onsite Only)

Company: Nuwizo Digital

Employment Type: Full-Time

Experience Required: 5+ years in performance marketing

Nuwizo Digital is a full-service digital marketing agency based in Bangalore, committed to driving real, measurable growth for our clients. We specialize in data-driven marketing, full-funnel performance strategies, and high-ROI digital campaigns across industries. Our team is passionate about combining strategy, creativity, and analytics to craft impactful marketing solutions that generate results.

We’re now looking for a Senior Performance Marketing Manager to join our team onsite in Bangalore — someone who thrives in a fast-paced agency environment and has a strong command of all things

performance marketing.

The Senior Performance Marketing Manager will be responsible for planning, executing, managing, and optimizing high-performance digital campaigns across platforms like Google Ads , Meta Ads (Facebook/Instagram) , and LinkedIn Ads . You will lead full-funnel campaign strategies (TOFU, MOFU, BOFU) while integrating ATL , BTL , and TTL methodologies. Your goal: drive high-quality traffic, conversions, and business growth for our clients.

This role requires strong technical knowledge, creative thinking, analytical skills, and experience working directly with clients and internal teams.

• Develop and implement full-funnel digital marketing strategies (TOFU, MOFU, BOFU) tailored to each stage of the customer journey.
• Plan and execute campaigns across Google Ads , Meta Ads (Facebook/Instagram) , and LinkedIn Ads , with advanced segmentation and audience targeting.
• Integrate ATL (Above the Line) , BTL (Below the Line) , and TTL (Through the Line) marketing techniques into digital media planning.
• Create scalable strategies for both lead generation and e-commerce/conversion-driven campaigns.
• Ensure proper UTM tagging, tracking, and attribution are in place for accurate campaign performance insights.
  

• Monitor, analyze, and report on key performance metrics: CPC, CTR, CPA, ROAS, CVR , and LTV .
• Perform A/B testing across creatives, landing pages, and ad copy to optimize campaign performance.
• Build and manage ad budgets efficiently, ensuring maximum ROI and low cost-per-acquisition.
• Use Google Analytics , Google Tag Manager , Looker Studio , and CRM data for data-driven decision-making.
• Apply attribution modeling (last-click, data-driven, linear, etc.) to assess true campaign performance across the funnel.
  

• Collaborate with content and design teams to develop compelling ad creatives and ad copy for multiple personas and funnel stages.
• Bring a creative and data-backed approach to messaging, layout, and design that drives engagement and conversions.
• Provide strategic input on ad copywriting , creative testing, and messaging optimization.
  

• Serve as a senior-level point of contact for client accounts, aligning marketing strategies with client goals.
• Deliver monthly and quarterly performance reports , insights, and strategic recommendations.
• Advise clients on opportunities, new strategies, and channel expansion based on campaign performance data.
  

• Collaborate with internal teams (creative, SEO, content, dev) to align campaign strategies with broader digital marketing goals.
• Keep up with platform updates, industry trends, and emerging technologies to ensure campaigns stay ahead of the curve.
• Contribute to the creation and improvement of internal SOPs, workflows, and reporting templates.

• 5+ years of hands-on experience in performance marketing within an agency or fast-paced environment.
• Proven success with Google Ads (Search, Display, YouTube) , Meta Ads (Facebook, Instagram) , and LinkedIn Ads .
• Proficient in campaign setup, advanced audience targeting, bid strategy selection, and scaling.
• Experience with remarketing , dynamic ads , and custom/conversion audiences .
• Strong understanding of Google Analytics (GA4) , Google Tag Manager , and CRM platforms (e.g., HubSpot, Salesforce).
• Comfortable using data visualization tools (e.g., Looker Studio, Supermetrics)

• Deep understanding of TOFU, MOFU, BOFU strategies for both B2B and B2C campaigns.
• Strong grasp of marketing funnel dynamics , customer journey mapping , and lifecycle marketing .
• Experience integrating ATL, BTL, and TTL strategies to drive awareness, engagement, and conversions.

• Experience in conceptualizing and optimizing ad copy that converts, for paid social and search platforms.
• Ability to work with design and content teams to drive creative testing and message-market fit .

• Strong analytical mindset — capable of interpreting data to drive decisions.
• Ability to conduct ROI analysis , budget forecasting , and performance diagnostics .
• Experience with attribution modeling , multi-channel tracking , and conversion rate optimization (CRO) .

• Excellent communication and presentation skills — ability to explain complex data clearly to stakeholders and clients.
• Strong project management and time management skills.
• Experience mentoring junior team members or managing small teams is a plus.
• Proactive, problem-solving mindset with the ability to handle pressure and deadlines.

Alcor Getaways is India’s fastest-growing hotel and resort sales & marketing company, managing 20+ boutique resorts across destinations like Kumbhalgarh, Udaipur, Jawai, Mashobra, Kasauli, Manali, Jim Corbett, and Dhanaulti .

We’re on a mission to scale to 50+ resorts by March 2026 and 125+ by 2028 , driving ₹100 Cr+ annual revenue through data-driven marketing, performance excellence, and hospitality expertise .