31,354 Performance Marketing Manager jobs in India

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Performance Marketing Manager

Mumbai, Maharashtra InCred Money

Posted 1 day ago

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Job Description

Location

Mumbai - Andheri


About the Role

We are looking for a Performance Marketing Manager with 5+ years of experience in digital acquisition to scale our fintech app. The ideal candidate has deep expertise in Google App Campaigns (UAC), Meta Ads and proven success in driving high-quality installs, optimizing post-install events, and maximizing ROI in a regulated fintech environment.


Key Responsibilities

  • Own and optimize Google App Campaigns (UAC) to drive installs, sign-ups, and in-app transactions.
  • Define, track, and optimize performance metrics (CPI, CPA, ROAS, LTV, retention).
  • Manage and allocate budgets across channels to deliver efficient growth at scale.
  • Collaborate with product, design, and analytics teams to build creatives, test messaging, and optimize user funnels.
  • Run A/B and multivariate tests across targeting, bidding strategies, and creatives.
  • Ensure accurate tracking, attribution, and reporting through Firebase, GA4, and Mobile Measurement Partners (AppsFlyer, Adjust, Branch).
  • Stay updated with Google Ads best practices and fintech-specific advertising regulations.
  • Deliver actionable insights and present performance reports to leadership.


Requirements

  • 5+ years of experience in performance marketing/user acquisition.
  • Proven track record of managing Google App Campaigns (UAC), Facebook Campaigns at scale.
  • Strong understanding of fintech customer journeys (investments, loans, broking, etc.).
  • Proficiency with Firebase, GA4, AppsFlyer/Adjust/Branch .
  • Strong analytical skills; data-driven approach to decision-making.
  • Excellent communication and cross-functional collaboration skills.


Nice-to-Haves

  • Experience with Apple Search Ads, Meta, TikTok, or programmatic channels.
  • Exposure to retention/lifecycle marketing (push, email, in-app).
  • Prior experience in startups or high-growth fintech apps.


What We Offer

  • Opportunity to drive growth in a fast-scaling fintech app .
  • Collaborative work culture with product, analytics, and creative teams.
  • Competitive salary + performance-linked incentives.
  • Learning and career development opportunities.
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Performance Marketing Manager

Noida, Uttar Pradesh Times Internet

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About Times Internet

At Times Internet, we create premium digital products that simplify and enhance the lives of millions. As India’s largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions.


Our portfolio features market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig and Times Mobile among many more. Each of these products is crafted to enrich your experiences and bring you closer to your interests and aspirations.


As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by an independent audit conducted by Aon Hewitt.


We are driven by the excitement of new possibilities and are committed to bringing innovative products, ideas, and technologies to help people make the most of every day. Join us and take us to the next level!

About Times Card

Times Card is Times Internet’s flagship co-branded credit card division, created in partnership with leading banks and financial institutions. With exclusive rewards, lifestyle benefits, and seamless digital experiences, Times Card is redefining how customers engage with co-branded credit products.

Role Summary

As the Growth Manager for Times Card, you’ll play a pivotal role in scaling one of Times Internet’s most exciting fintech initiatives. You’ll take ownership of digital acquisition and growth, running data-driven campaigns across search, social, programmatic, and affiliate channels to bring Times Card to the relevant audience. This role gives you the chance to shape the marketing engine of a fast-growing co-branded credit card business, and make a direct impact on customer growth and business outcomes. If you’re excited about building high-impact campaigns, optimizing for ROI, and driving innovation in financial services marketing, this is the opportunity for you.


Work Responsibilities


  • Develop and execute the digital acquisition strategy for Times Co-brand Credit Cards across paid search, paid social, display, affiliates, and programmatic channels.
  • Collaborate with product and brand teams to align performance marketing with overall business objectives.
  • Manage end-to-end paid campaigns on Google, Meta, LinkedIn, programmatic DSPs, and affiliate networks.
  • Drive continuous A/B testing on ad creatives, messaging, and landing pages for optimal conversion.
  • Scale performance marketing campaigns while optimizing CAC, LTV, and ROI.
  • Monitor, analyze, and report on campaign performance metrics such as CTR, CPA, conversions, and funnel drop-offs.
  • Use advanced tools to measure attribution and optimize media spends.
  • Build dashboards and reporting frameworks for senior leadership.
  • Partner with product, design, and tech teams to optimize user journeys and digital assets for conversion.
  • Align with offline and brand marketing teams to ensure integrated campaigns.


Skills, Experience & Expertise


  • Strong understanding of digital media buying, campaign execution, and attribution models.
  • 3-5 years proven experience in performance marketing for financial products, fintech, or lifestyle products.
  • Hands-on expertise with Google Ads, Meta Ads, programmatic platforms, and affiliate marketing.
  • Deep analytical mindset with proficiency in Excel, SQL, Google Analytics/GA4, and dashboarding tools.
  • Strong commercial acumen with ability to balance aggressive growth with cost efficiency.
  • Excellent communication, stakeholder management, and team collaboration skills.
  • Ability to work in a fast-paced environment with strong ownership and accountability.

Eligibility

  • 3-5 years proven experience in performance marketing for financial products, fintech, or lifestyle products.
  • Graduate and above
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Performance Marketing Manager

Chennai, Tamil Nadu Xtracut

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Job Description

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.


Experience: 5-8 Years

Expertise in Google Ads & Meta Ads

Digital Marketing Agency Background Recommended


What does a Digital Marketing Manager do?

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing managers will work with the design team, supporting teams (such as programmers), and Content Writers to launch campaigns on time and on budget.


Responsibilities

  • Plan and execute all digital marketing, including SEM, social media, marketing database, email, and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate


Requirements

  • Proficiency in Google Ads
  • Experience in Facebook & Instagram campaign management
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEM, marketing database, email, social media and display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics)
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
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Performance Marketing Manager

Bengaluru, Karnataka FirstClub

Posted 1 day ago

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Job Description

About the Role

We’re looking for a Performance Marketing Specialist to own and scale paid marketing

channels that drive user acquisition, engagement, and retention for Firstclub. This role is

perfect for someone who is highly analytical, creative, and excited to experiment with growth

levers in a fast-paced startup environment.


Key Responsibilities


  • Plan, execute, and optimize paid campaigns across Google Ads, Meta, and other performance channels.
  • Continuously monitor CAC, ROAS, LTV, and funnel performance, ensuring sustainable and scalable growth.
  • Run experiments & A/B tests to identify new growth opportunities.
  • Collaborate with content, design, and product teams to improve ad creatives and landing pages.
  • Work with analytics tools to build dashboards, track KPIs, and share insights with leadership.
  • Stay updated with industry trends, new ad formats, and emerging performance platforms.


What We’re Looking For


  • 1–4 years of experience in performance marketing/growth (e-commerce, D2C, or consumer tech, Marketing agencies preferred).
  • Hands-on experience with Google Ads, Meta Ads Manager, and analytics tools (GA, Mixpanel, etc.).
  • Strong data orientation with the ability to translate numbers into insights and action.
  • Creative mindset to experiment with new formats, campaigns, and messaging.
  • Hustler attitude – comfortable working in a dynamic, early-stage startup environment.
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Performance Marketing Manager

Bengaluru, Karnataka Nuwizo Digital

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Job Description

Title: Performance Marketing Manager

Location: Bangalore (Onsite Only)

Company: Nuwizo Digital

Employment Type: Full-Time

Experience Required: 5+ years in performance marketing


About Nuwizo Digital:

Nuwizo Digital is a full-service digital marketing agency based in Bangalore, committed to driving real, measurable growth for our clients. We specialize in data-driven marketing, full-funnel performance strategies, and high-ROI digital campaigns across industries. Our team is passionate about combining strategy, creativity, and analytics to craft impactful marketing solutions that generate results.

We’re now looking for a Senior Performance Marketing Manager to join our team onsite in Bangalore — someone who thrives in a fast-paced agency environment and has a strong command of all things

performance marketing.



Role Overview:

The Senior Performance Marketing Manager will be responsible for planning, executing, managing, and optimizing high-performance digital campaigns across platforms like Google Ads , Meta Ads (Facebook/Instagram) , and LinkedIn Ads . You will lead full-funnel campaign strategies (TOFU, MOFU, BOFU) while integrating ATL , BTL , and TTL methodologies. Your goal: drive high-quality traffic, conversions, and business growth for our clients.

This role requires strong technical knowledge, creative thinking, analytical skills, and experience working directly with clients and internal teams.


Key Responsibilities: Strategy & Campaign Management
  • Develop and implement full-funnel digital marketing strategies (TOFU, MOFU, BOFU) tailored to each stage of the customer journey.
  • Plan and execute campaigns across Google Ads , Meta Ads (Facebook/Instagram) , and LinkedIn Ads , with advanced segmentation and audience targeting.
  • Integrate ATL (Above the Line) , BTL (Below the Line) , and TTL (Through the Line) marketing techniques into digital media planning.
  • Create scalable strategies for both lead generation and e-commerce/conversion-driven campaigns.
  • Ensure proper UTM tagging, tracking, and attribution are in place for accurate campaign performance insights.
Analytics, Optimization & Budgeting
  • Monitor, analyze, and report on key performance metrics: CPC, CTR, CPA, ROAS, CVR , and LTV .
  • Perform A/B testing across creatives, landing pages, and ad copy to optimize campaign performance.
  • Build and manage ad budgets efficiently, ensuring maximum ROI and low cost-per-acquisition.
  • Use Google Analytics , Google Tag Manager , Looker Studio , and CRM data for data-driven decision-making.
  • Apply attribution modeling (last-click, data-driven, linear, etc.) to assess true campaign performance across the funnel.
Creative & Ad Copy Strategy
  • Collaborate with content and design teams to develop compelling ad creatives and ad copy for multiple personas and funnel stages.
  • Bring a creative and data-backed approach to messaging, layout, and design that drives engagement and conversions.
  • Provide strategic input on ad copywriting , creative testing, and messaging optimization.
Client Communication & Reporting
  • Serve as a senior-level point of contact for client accounts, aligning marketing strategies with client goals.
  • Deliver monthly and quarterly performance reports , insights, and strategic recommendations.
  • Advise clients on opportunities, new strategies, and channel expansion based on campaign performance data.
Team Collaboration & Innovation
  • Collaborate with internal teams (creative, SEO, content, dev) to align campaign strategies with broader digital marketing goals.
  • Keep up with platform updates, industry trends, and emerging technologies to ensure campaigns stay ahead of the curve.
  • Contribute to the creation and improvement of internal SOPs, workflows, and reporting templates.


Mandatory Skills & Qualifications: Platform & Technical Expertise
  • 5+ years of hands-on experience in performance marketing within an agency or fast-paced environment.
  • Proven success with Google Ads (Search, Display, YouTube) , Meta Ads (Facebook, Instagram) , and LinkedIn Ads .
  • Proficient in campaign setup, advanced audience targeting, bid strategy selection, and scaling.
  • Experience with remarketing , dynamic ads , and custom/conversion audiences .
  • Strong understanding of Google Analytics (GA4) , Google Tag Manager , and CRM platforms (e.g., HubSpot, Salesforce).
  • Comfortable using data visualization tools (e.g., Looker Studio, Supermetrics)


Strategy & Funnel Understanding
  • Deep understanding of TOFU, MOFU, BOFU strategies for both B2B and B2C campaigns.
  • Strong grasp of marketing funnel dynamics , customer journey mapping , and lifecycle marketing .
  • Experience integrating ATL, BTL, and TTL strategies to drive awareness, engagement, and conversions.
Ad Copy & Creative Thinking
  • Experience in conceptualizing and optimizing ad copy that converts, for paid social and search platforms.
  • Ability to work with design and content teams to drive creative testing and message-market fit .
Analytical & Optimization Skills
  • Strong analytical mindset — capable of interpreting data to drive decisions.
  • Ability to conduct ROI analysis , budget forecasting , and performance diagnostics .
  • Experience with attribution modeling , multi-channel tracking , and conversion rate optimization (CRO) .
Soft Skills & Leadership
  • Excellent communication and presentation skills — ability to explain complex data clearly to stakeholders and clients.
  • Strong project management and time management skills.
  • Experience mentoring junior team members or managing small teams is a plus.
  • Proactive, problem-solving mindset with the ability to handle pressure and deadlines.
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Performance Marketing Manager

Neemrana, Rajasthan Alcor Getaways

Posted 1 day ago

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Job Description

About Alcor Getaways

Alcor Getaways is India’s fastest-growing hotel and resort sales & marketing company, managing 20+ boutique resorts across destinations like Kumbhalgarh, Udaipur, Jawai, Mashobra, Kasauli, Manali, Jim Corbett, and Dhanaulti .

We’re on a mission to scale to 50+ resorts by March 2026 and 125+ by 2028 , driving ₹100 Cr+ annual revenue through data-driven marketing, performance excellence, and hospitality expertise .

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Performance Marketing Manager

Bengaluru, Karnataka ₹120000 - ₹180000 Y FirstClub

Posted today

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Job Description

About the Role

We're looking for a Performance Marketing Specialist to own and scale paid marketing

channels that drive user acquisition, engagement, and retention for Firstclub. This role is

perfect for someone who is highly analytical, creative, and excited to experiment with growth

levers in a fast-paced startup environment.

Key Responsibilities

  • Plan, execute, and optimize paid campaigns across Google Ads, Meta, and other performance channels.
  • Continuously monitor CAC, ROAS, LTV, and funnel performance, ensuring sustainable and scalable growth.
  • Run experiments & A/B tests to identify new growth opportunities.
  • Collaborate with content, design, and product teams to improve ad creatives and landing pages.
  • Work with analytics tools to build dashboards, track KPIs, and share insights with leadership.
  • Stay updated with industry trends, new ad formats, and emerging performance platforms.

What We're Looking For

  • 1–4 years of experience in performance marketing/growth (e-commerce, D2C, or consumer tech, Marketing agencies preferred).
  • Hands-on experience with Google Ads, Meta Ads Manager, and analytics tools (GA, Mixpanel, etc.).
  • Strong data orientation with the ability to translate numbers into insights and action.
  • Creative mindset to experiment with new formats, campaigns, and messaging.
  • Hustler attitude – comfortable working in a dynamic, early-stage startup environment.
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Performance Marketing Manager

Gurugram, Uttar Pradesh ₹2000000 - ₹2500000 Y The Wellness Co.

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Job Description

Performance Marketing Manager | Google Ads & Meta Ads Expert | Wellness & Healthcare Industry

Full-Time | Gurugram (On-Site)

Industry:
Wellness, Healthcare, Lifestyle, Premium Services

Experience Level:
4–7+ Years | Performance Marketing / Digital Growth

About The Wellness Co.

The Wellness Co., a venture of Rollins International Pvt. Ltd., is one of India's fastest-growing
integrative wellness brands
, redefining health and recovery through
cutting-edge therapies and advanced wellness technologies
such as Cryotherapy, Hyperbaric Oxygen Therapy, Red Light Therapy, EMS Training, Advanced Diagnostic Testing, and much more.

With centers across
Delhi NCR, Mumbai, Bangalore, Hyderabad, Chennai, Ludhiana, Ahmedabad, and beyond
, and ambitious expansion plans ahead, we are seeking a
Performance Marketing Manager
to take
full ownership of digital performance campaigns
and drive
growth, lead generation, and ROI
across Google and Meta platforms.

This is a
high-ownership role
in a fast-paced, high-growth industry — ideal for a data-driven professional who thrives on execution, analytics, and measurable results.

Role Overview & Key Responsibilities

As our
Performance Marketing Manager
, you will be responsible for
planning, executing, and optimizing high-performance campaigns
across
Google and Meta ecosystems
to generate high-quality leads, conversions, and sustained business growth.

Google Ads, SEO, and other Google Platforms (GMB, Maps, YouTube, etc.)

-   Lead
end-to-end management of Google Ads campaigns
(Search, YouTube, Display, Maps).

-   Deep focus on
lead generation, conversion optimization, and maximizing ROI/ROAS
.

-   Manage
SEO, tagging, website linking, analytics, and performance tracking
.

-   Conduct
keyword research, audience segmentation, and A/B testing
.

-   Work with strategy and CRM teams to ensure
seamless lead flow, conversion tracking, and attribution
.

-   Continuously monitor
Google metrics and platforms (CTR, CPC, CPA, Quality Score, etc.)
and optimize accordingly.

Meta Ads (Instagram, Facebook, WhatsApp)

-   Own
Meta platform advertising strategy
: prospecting, retargeting, and remarketing.

-   Design, set up, and execute
ad campaigns across Instagram, Facebook, and WhatsApp
.

-   Optimize campaigns for
high-quality inbound leads, re-engagement, and conversions
.

-   Manage budgets across Meta platforms to maximize efficiency and performance.

-   Collaborate with creative teams on
ad copy, visuals, and campaigns
.

Data, Analytics & Reporting

-   Track, analyze, and report campaign performance with actionable insights.

-   Maintain
accurate, organized campaign records, data management, and reports
.

-   Present weekly/monthly
performance dashboards
to leadership teams.

-   Leverage data-driven insights to refine targeting, creatives, and budgets.

Cross-Functional Collaboration

-   Work closely with
strategy, design, and CRM teams
to align marketing execution with business objectives.

-   Partner with sales and operations to ensure
lead quality, nurturing, and conversions
.

-   Stay updated on
industry trends, algorithm changes, and emerging platforms
.

What We're Looking For

Must-Have Qualifications:

–7 years of proven experience in
performance marketing / digital growth
, ideally in
wellness, healthcare, fitness, or premium consumer brands
.

-   
Deep expertise in Google Ads
(Search, YouTube, Display, Maps) with a strong track record of generating
high-quality leads and conversions
.

-   Proven hands-on expertise in
Meta Ads Manager
(Instagram, Facebook, WhatsApp) for acquisition, retargeting, and remarketing.

-   Strong
technical expertise
in ad setup, platform management, tagging, tracking, and reporting.

-   Demonstrated success in driving
ROI, ROAS, revenue, and lead generation at scale
.

-   
Exceptional analytical skills
with proficiency in Google Analytics, GA4, Tag Manager, and other performance tracking tools.

-   Strong skills in
data preparation, reporting, and campaign record-keeping
.

Good-to-Have:

-   Knowledge of
CRM tools (Leadsquared, ZOHO CRM, Zenoti, etc.)
, marketing automation, e-mailer campaigns/platforms.

-   Familiarity with influencer/affiliate marketing as complementary growth channels.

-   Prior experience in startups, high-growth, or premium service industries.

Why Join The Wellness Co?

-   
High Ownership:
Run performance marketing end-to-end with complete accountability.

-   
Direct Impact:
Your work drives measurable growth in revenue, leads, and brand presence.

-   
Dynamic Environment:
Thrive in a fast-scaling industry with cutting-edge therapies and technology.

-   
Career Growth:
Opportunity to grow into senior leadership roles as we scale pan-India.

-   
Employee Wellness Benefits:
Complimentary access to The Wellness Co.'s premium therapies and health programs.

Perks & Benefits

-   Competitive compensation package with performance-based incentives.

-   Professional development & continuous learning opportunities.

-   Collaborative, energetic, and health-focused workplace.


Location:
Gurugram (On-Site, Full-Time)


Start Date:
Immediate

Ready to own performance marketing for India's fastest growing & most innovative wellness brand?

Apply now on LinkedIn or send your CV to
/ /
with the subject line:
Performance Marketing Manager – Gurugram
.

PerformanceMarketing #GoogleAds #MetaAds #DigitalMarketingJobs #GrowthMarketing #LeadGeneration #ROAS #WellnessIndustry #HealthcareMarketing #GurugramJobs
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Performance Marketing Manager

₹80000 - ₹120000 Y Smile Enterprises

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Job Description

Smile is a national digital health company with almost 20 years in the industry, comprising 5 divisions including the National Dental Network, Health Fund Partnerships, Projects & Investments plus more recently, Retail Dental Cover and Corporate Dental Cover.

Smile is committed to revolutionising quality healthcare accessibility and affordability for the people of Australia. Smile is the top-rated dental cover in the country, offering Retail Dental Cover to the public and Corporate Dental Cover to companies and their teams across Australia.

Smile has been operating successfully with a globally distributed team since 2017.

The Role

ROLE OBJECTIVES

This performance profile seeks to attract a performance marketer with a proven track record of driving business growth using paid tools such as Google Ads, Meta Ads, Bing Ads, TikTok, and other paid marketing platforms.

As a performance marketer, you will be accountable for driving revenue and sales for Retail Dental Cover and Corporate Dental Cover.

This role will be reporting to the Head of Marketing and will be a part of the Retail Dental Cover & Corporate Dental Cover Divisions. The position will have a full-time commitment of 40 hours per week with at least 6 hours of crossover b/w 8 am-5 pm GMT+10 (Brisbane, Australia)

Key Responsibilities

Strategic Campaign Development

Develop and execute paid search strategies aligned with business goals to increase member acquisition for our dental cover products across Google, Bing and other relevant search platforms.

Develop and execute paid social campaigns to acquire new members and retain existing ones.

Develop platform-specific ad creatives (videos and static) along with a detailed plan to drive revenue and sales across Facebook, Instagram, TikTok, YouTube, and other relevant channels.

Campaign Optimisation

Continuously monitor, analyse, and optimise PPC campaigns to maximise ROI, improve click-through rates, and reduce cost per acquisition across platforms. This includes optimising targeting options, ad placements, and bidding strategies.

Collaborate with the sales team to align messaging and drive enterprise-level growth.

Conduct thorough keyword research to identify relevant search terms and opportunities. Manage keyword bids, ad copy, and landing page optimisation to enhance campaign performance across all advertising channels.

Monitor, develop and analyse paid social campaigns to maximise ROI and reduce cost per acquisition across platforms. This includes optimising the target audience, ad creative and landing pages.

Own the Complete Funnel

Develop ideas for generating leads and revenue through targeted Top, Middle & Bottom of the funnel campaigns.

Maintain a 360° view of the funnel, tracking everything from impressions to conversions on a daily basis.

Identify opportunities and troubleshoot issues at both the campaign and website levels to optimise performance.

Monitor key metrics and report insights regularly to drive timely improvements.

Work closely with stakeholders (design, content, and IT) to address and resolve the funnel-related concerns.

Budget Management

Effectively manage PPC and paid social budgets to ensure optimal allocation of funds across campaigns and channels, maintaining a balance between cost efficiency and performance.

Testing

Develop testing hypotheses and implement a prioritised testing plan to ensure continuous learning.

Coordinate A/B testing of ad copy, creative and bidding strategies to identify high-performing variations and improve overall campaign and company search performance.

Performance Reporting

Generate regular reports on key PPC metrics, including impressions, clicks, conversions, and cost per conversion across all advertising platforms. Provide actionable insights and recommendations based on data analysis to drive continuous improvement in campaign performance.

Generate regular reports on key paid social campaign metrics. Provide actionable insights and recommendations based on data analysis to drive continuous improvement in campaign performance.

Hunt for New Platforms

Explore new opportunities across paid platforms and channels to sustain and accelerate growth.

Drive revenue with a growth mindset - through structured experimentation programs, learn from failures and make data-driven decisions.

Collaboration & Communication

Collaborate with the designer & content manager to ensure creatives and communication are in line with brand guidelines.

Work closely with the SEO lead and the rest of the Growth Marketing team to align performance marketing strategies with organic search initiatives and overall marketing programs.

Communicate campaign performance, updates, and insights effectively to stakeholders.

KEY PERFORMANCE INDICATORS

Acquisition (Grow Smiledental cover)

Drive month-on-month growth in dental cover sales by building and executing a scalable acquisition plan for Smile. Stay forward-looking, adapt confidently in ambiguity, and operate with a strong growth mindset to consistently achieve targets.

ROI (Return on Investment)

Measure the sales and revenue generated from individual platforms and campaigns. Track, monitor and improve the Lifetime Value of the customer, ensuring positive ROI for each campaign.

CAC (Customer Acquisition Cost)

Monitor and optimise the average cost incurred to acquire a new member or lead through campaigns, maximising new member acquisition within budget parameters.

Monitor and implement strategies to improve metrics across each stage of the acquisition funnel.

Ideal Profile

Requirements

This FULL-TIME ROLE will only suit someone who also meets the following requirements:

Has a passion for excelling in all they do, and this is evidenced in the extra references provided in your application.

Has extensive experience and evidence of achieving exceptional results with paid platforms like Google Ads, Meta Ads, and other paid social platforms.

Demonstrated success running successful Google ads and Meta ads is a must.

Should be analytical, strategic, and creative when the role requires it.

A growth mindset is essential - someone who embraces challenge, learns from feedback, and continuously seeks improvement.

Has perfectly spoken & written English.

Has the highest integrity.

If you believe you are a great fit for the role and meet ALL requirements above, we are looking forward to hearing from you

What's on Offer?

100% Remote: Enjoy the flexibility and convenience of working from anywhere.

Full-Time Position: Secure a stable and consistent work schedule.

Similar Time Zone: Work seamlessly with a team in a compatible time zone.

Established Company: Join a nearly 20-year-old successful & growing organisation.

National Presence: Be part of a national Australian company.

Meaningful Work: Contribute to a noble mission to revolutionise quality healthcare accessibility and affordability.

Top-Tier Leadership & Team: Collaborate with 'A' leadership and 'A' players, including a successful Australian/Canadian Founder & CEO and a successful Silicon Valley CMO and a successful Head of Marketing from India.

Excellent Culture: Thrive in a positive and supportive work environment with a long-serving team.

  • Integrated Marketing Strategy: A company with a cohesive marketing strategy ensures that PPC and paid social campaigns align with broader marketing goals, improving overall campaign effectiveness and brand consistency.
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Performance Marketing Manager

Mohali, Punjab ₹500000 - ₹900000 Y Swastika Web Technology

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Job Description

We are seeking a highly skilled and data-driven Performance Marketing Manager with 5–7 years of experience in managing large-scale paid campaigns. The ideal candidate must have expertise in Google Ads and Meta Ads, with a proven track record of working with international clothing & fashion brands in the US marketplace.

Key Responsibilities:

  • Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other paid channels.
  • Drive customer acquisition, retention, and revenue growth for fashion & apparel e-commerce platforms.
  • Develop and monitor KPIs, ROAS, CAC, CTR, and conversion rates to maximize campaign performance.
  • Manage and allocate large marketing budgets efficiently while ensuring high ROI and scalability.
  • Collaborate with creative, content, and merchandising teams to ensure campaigns align with brand positioning and product launches.
  • Stay updated on the latest digital marketing trends, tools, and best practices in the fashion e-commerce domain.

Requirements:

  • 5–7 years of experience in Performance Marketing with a strong focus on Google Ads & Meta Ads.
  • Must have hands-on experience in fashion, clothing, and apparel e-commerce brands (international focus preferred).
  • Proven track record of handling campaigns in the US marketplace.
  • Strong analytical skills with expertise in Google Analytics, Data Studio, and other tracking tools.
  • Experience managing high ad budgets with strong ROI delivery.
  • Excellent communication, leadership, and cross-functional collaboration skills.
  • Must be willing to Work From Office (Mohali location).

Job Type: Full-time

Pay: ₹500, ₹900,000.00 per year

Work Location: In person

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  15. child_friendly Childcare
  16. foundation Civil Engineering
  17. clean_hands Cleaning & Sanitation
  18. diversity_3 Community & Social Care
  19. construction Construction
  20. brush Creative & Digital
  21. currency_bitcoin Crypto & Blockchain
  22. support_agent Customer Service & Helpdesk
  23. medical_services Dental
  24. medical_services Driving & Transport
  25. medical_services E Commerce & Social Media
  26. school Education & Teaching
  27. electrical_services Electrical Engineering
  28. bolt Energy
  29. local_mall Fmcg
  30. gavel Government & Non Profit
  31. emoji_events Graduate
  32. health_and_safety Healthcare
  33. beach_access Hospitality & Tourism
  34. groups Human Resources
  35. precision_manufacturing Industrial Engineering
  36. security Information Security
  37. handyman Installation & Maintenance
  38. policy Insurance
  39. code IT & Software
  40. gavel Legal
  41. sports_soccer Leisure & Sports
  42. inventory_2 Logistics & Warehousing
  43. supervisor_account Management
  44. supervisor_account Management Consultancy
  45. supervisor_account Manufacturing & Production
  46. campaign Marketing
  47. build Mechanical Engineering
  48. perm_media Media & PR
  49. local_hospital Medical
  50. local_hospital Military & Public Safety
  51. local_hospital Mining
  52. medical_services Nursing
  53. local_gas_station Oil & Gas
  54. biotech Pharmaceutical
  55. checklist_rtl Project Management
  56. shopping_bag Purchasing
  57. home_work Real Estate
  58. person_search Recruitment Consultancy
  59. store Retail
  60. point_of_sale Sales
  61. science Scientific Research & Development
  62. wifi Telecoms
  63. psychology Therapy
  64. pets Veterinary
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