854 Product Marketing Manager jobs in India

We are looking for an individual who will be responsible for managing the strategic positioning, go-to-market efforts, and product messaging for Vehere products to ensure that the product resonates with its target market and drives business success.

Key Roles and Responsibilities:

• Develop and execute go-to-market (GTM) strategies for product expansion and launch.
• Responsible for conducting competitive analysis to enhance product positioning.
• Responsible for building necessary tools and material such as product feature videos, battle cards, use cases, brochures for sales enablement.
• Create content related to product messaging, ensuring clear, consistent communication across teams.
• Assist in completion of value documents and evaluations by top industry analysts such as Gartner, Forrester Research, Everest, and Nelson Hall, securing industry leadership recognition and enhancing product visibility.
• Responsible for conducting in-depth research across various sources, including open-source platforms, industry reviews, research reports, and other industry documents, to inform strategic decisions and product positioning.
• Work closely with cross-functional teams including Sales, Product Management, and Customer Support to ensure alignment across the board.
• Adhere to high quality work standards.
• Responsible for maintaining Confidentiality, Integrity and Availability of Vehere’s information assets including business critical information.

Skills and Experience:

• Bachelor’s degree in engineering (B.E./B.Tech) or a related technical field; an MBA is a plus.
• 3-6 years prior experience in product marketing in the cybersecurity industry.
• Very good communication and articulation skills, with the ability to convey complex ideas clearly and persuasively.
• Exceptional PowerPoint Skills.
• Prior experience in launching new products or features.
• Demonstrated ability to create compelling positioning and marketing content.
• Ability to work effectively in a fast-paced environment with cross-functional teams.

Company Description

Townmanor Technologies is a PropTech startup transforming urban living experiences. Combining real estate aggregation with AI-driven insights, we provide flexible, tech-enabled rental solutions through TM Stay, TM Luxe, and TM Hive. Our platform empowers modern tenants with choice and convenience while enabling property owners to maximize value and occupancy.

Role Description

This is a full time role for a Product Marketing Manager located on-site in Noida. The Product Marketing Manager will be responsible for daily tasks including conducting market research, developing go-to-market strategies, collaborating with sales and product management teams, and executing product marketing initiatives.

Qualifications

• Strong Market Research and Go-to-Market Strategy skills
• Experience in Sales, Product Management, and Product Marketing
• Excellent analytical and problem-solving skills
• Outstanding written and verbal communication skills
• Ability to work collaboratively in a fast-paced environment
• Familiarity with PropTech & hospitalty tech industry is a plus
• A degree in Marketing, Business Administration, or related field

Job Overview

Huemn is seeking a dynamic and results-driven Product Marketing Manager to join our team in Hyderabad. This is a full-time, mid-level role suited for individuals with up to 6 years of work experience. The successful candidate will play a pivotal role in defining product positioning, go-to-market strategies, and driving adoption for our studio management solutions tailored to the photography industry.

Qualifications and Skills

• Go-to-Market Strategy (Mandatory skill): Proven expertise in formulating and executing strategic go-to-market plans for tech products to drive rapid adoption and market penetration.
• Market Research (Mandatory skill): Strong track record in conducting in-depth market research, trend analysis, and translating insights into actionable marketing strategies.
• Product Positioning (Mandatory skill): Demonstrated ability to craft compelling messaging and unique value propositions that differentiate products in the competitive marketplace.
• Competitive Analysis: Experience analyzing market competitors, identifying core differentiators, and leveraging findings to inform product and marketing tactics.
• Customer Segmentation: Skilled in developing customer segmentation frameworks and personalizing marketing efforts to target distinct user groups effectively.
• Cross-functional Collaboration: Adept at partnering with product, sales, design, and engineering teams to ensure alignment throughout the product lifecycle and launches.
• Sales Enablement: Experience building sales enablement materials and training programs that equip sales teams with knowledge and resources to convert leads to customers.
• Product Launches: Successful history of planning, coordinating, and executing multi-channel product launches, with measurable business impact.

Roles and Responsibilities

• Develop and execute comprehensive go-to-market strategies for product releases, focusing on new features and updates for the studio management platform.
• Conduct thorough market research and competitive intelligence to inform product direction and marketing approaches.
• Craft clear and differentiated product positioning, messaging, and brand narratives tailored to the photography studio industry.
• Lead customer segmentation initiatives, identifying and targeting key user personas to optimize product adoption and retention.
• Collaborate with product, engineering, sales, and design teams to ensure cohesive and effective product presentations and launches.
• Create sales enablement content, value propositions, and training programs to empower sales teams with compelling messages and objection-handling materials.
• Measure and analyze product performance post-launch, gathering insights for continuous improvement and optimization of marketing tactics.
• Represent Huemn at industry events, webinars, and with media, acting as a product evangelist to build thought leadership and brand visibility.

About Us:

Beetexting is building the future of business texting solutions , helping companies connect with their customers in smarter, faster, and more personal ways. We empower businesses to drive conversations that close deals, retain customers, and provide exceptional support.

We’re expanding our marketing team and looking for a Product Marketing Manager who will play a key role in driving Beetexting’s go-to-market strategy, shaping our brand story, and creating compelling customer-facing assets.

Why Join Beetexting?

• Work closely with leadership and have a direct impact on brand and revenue growth .
• Opportunity to own PMM under the CMO and accelerate your career trajectory.
• Be part of a lean, ambitious team building solutions for the U.S. business communications market .
• Competitive compensation aligned with startup growth roles in India .

Role Details:

Position: Product Marketing Manager

Location: Remote (India)

Reports to: Chief Marketing Officer (CMO)

Target Market: United States (SMBs & Growth-stage businesses)

Role Description:

As a Product Marketing Manager at Beetexting, you will bridge the gap between our product, sales, and marketing teams. You’ll own market analysis, positioning, messaging, and content creation, while also bringing graphic design skills to deliver visually compelling campaigns.

This role is based in India but focused exclusively on U.S. customers . You’ll collaborate closely with leadership in the U.S., so comfort working across time zones is essential.

Key Responsibilities:

Market & Customer Analysis:

• Conduct competitive and market research to identify trends, opportunities, and customer pain points.
• Develop U.S. customer personas, segmentation models, and journey maps.
• Partner with product and sales teams to align messaging with customer needs.

Product Positioning & Messaging:

• Craft clear, differentiated positioning for Beetexting’s products.
• Create messaging frameworks for campaigns, product launches, and sales enablement.
• Ensure consistent brand voice across all channels (website, email, sales decks, social).

Marketing Content & Collateral:

• Design and deliver high-quality marketing assets:
• Sales decks, one-pagers, and case studies
• Infographics, visuals, and product explainer content
• Campaign graphics for ads, social, and email
• Collaborate with agencies/freelancers when needed to scale design work.

Go-to-Market Execution:

• Plan and execute go-to-market strategies for product launches.
• Partner with demand gen to develop campaigns targeting U.S. SMBs.
• Support sales with enablement tools and customer-facing collateral.

Analytics & Reporting:

• Track marketing performance (campaign ROI, pipeline influence, content usage).
• Translate insights into actionable recommendations for campaigns and product adoption.

Required Qualifications:

• 3–6 years of experience in Product Marketing, Growth Marketing, or SaaS Marketing.
• Strong market analysis and customer research skills.
• Proficiency with graphic design tools (Figma, Adobe Creative Suite, or Canva).
• Excellent written and verbal English communication skills (U.S. tone and style).
• Proven experience creating sales and marketing collateral for U.S. markets.
• Ability to work independently, manage multiple priorities, and collaborate across functions.

Good to have Skills: 

• Experience in B2B SaaS (communications, productivity, or CRM tools preferred).
• Exposure to startups or fast-scaling companies (Zoho, Freshworks, Razorpay, Zepto, etc.).
• Knowledge of motion graphics or video editing for explainer videos.
• Familiarity with CRM and marketing automation tools (HubSpot, Salesforce, Marketo).

How to Apply?

If you are a passionate developer who loves coding and thrives in an innovative startup environment, apply now to join our journey in revolutionizing communication! 

Apply here or email to

About DataWeave

DataWeave is a cutting-edge AI-powered digital commerce analytics platform that empowers retailers with competitive intelligence and equips consumer brands with digital shelf analytics at a global scale.

• 500+ billion data points aggregated
• 400,000+ brands, 4,000+ websites, 20+ industries covered
• 200+ employees across San Francisco, Seattle, Austin, Toronto, Bengaluru, and Coimbatore

Our technology enables retailers to make smarter pricing and merchandising decisions, while consumer brands optimize digital shelf performance across share of search, content quality, price competitiveness, and stock availability.

About the Role

We are looking for a Manager – Product Marketing & Brand Awareness to lead strategic initiatives that position, launch, and scale our analytics products globally.

This is a high-impact role at the intersection of marketing, product, sales, and customer success. You will be responsible for deeply understanding our buyers, shaping narratives that clearly convey our value proposition, and enabling go-to-market teams to drive demand, adoption, and revenue.

At the same time, you will elevate DataWeave’s brand presence through analyst relations, media engagement, influencer partnerships, and thought leadership initiatives—ensuring we are seen as a trusted leader in AI-powered competitive intelligence and digital shelf analytics.

Key Responsibilities

1. Product Marketing & Go-to-Market

• Own product positioning and messaging to clearly articulate differentiated value.
• Lead go-to-market planning for product launches, including frameworks, collateral, and enablement content.
• Equip sales and customer success with narratives, decks, battle cards, objection handling material, and use cases.
• Conduct market research and competitive analysis to inform positioning, roadmap, and sales strategy.
• Partner with cross-functional teams (Product, Demand Gen, Events) to drive integrated campaigns and thought leadership.

2. Brand Awareness & Thought Leadership

• Develop and execute strategies that reinforce DataWeave’s leadership.
• Manage analyst relations (Gartner, Forrester, IDC, etc.) to influence industry reports.
• Drive media relations and industry commentary with leadership team.
• Own press releases, podcasts, influencer collaborations, and strategic announcements.
• Identify speaker engagements, webinars, and panels to enhance executive visibility.

3. Website, Messaging & Partner Marketing

• Refine and maintain consistent brand messaging across all channels.
• Collaborate with product marketing & design to ensure product pages are compelling.
• Support partner marketing initiatives—co-branded campaigns, webinars, and events.
• Oversee brand presence and visibility at industry events.

Requirements

• 8–12 years’ experience in product/brand/content marketing or corporate communications in B2B SaaS .
• Bachelor’s/Master’s degree in Marketing, Communications, Journalism, Business, or related.
• Proven success in go-to-market strategy for enterprise or mid-market software products.
• Strong background in content strategy, PR, and media engagement with industry coverage.
• Exceptional storytelling & messaging skills—translate complex tech into compelling narratives.
• Hands-on experience in press releases, content distribution, and digital marketing campaigns .
• Familiarity with competitive intelligence, digital shelf analytics, or retail/eCommerce data platforms is a plus.
• Experience in partner/co-marketing initiatives (events, webinars, joint content).
• Strong project management skills in a fast-paced, data-driven startup .
• Based in Bengaluru ; willing to work from the office at least 3 days/week .

About Cyware

Cyware delivers an innovative approach to cybersecurity that unifies threat intelligence, automation, threat response, and vulnerability management with data insights gleaned from assets, users, malware, attackers, and vulnerabilities. Cyware’s Cyber Fusion platform integrates SOAR and TIP technology, enabling collaboration across siloed security teams. Cyware is widely deployed by enterprises, government agencies, and MSSPs, and is the leading threat intelligence sharing platform for global ISACs and CERTs.

Your next opportunity starts here!

More on Cyware: ( )

Built and designed by SecOps practitioners and cybersecurity leaders, Cyware offers multiple technologies within its Cyber Fusion platform, including advanced threat intelligence solutions (TIP) for large and small security teams, vendor-agnostic security automation (SOAR), and purpose-built security case management. As a result, organizations can increase speed and accuracy while reducing costs and analyst burnout. Cyware's Virtual Cyber Fusion solutions make secure collaboration, information sharing, and enhanced threat visibility a reality for enterprises, sharing communities (ISAC/ISAO), MSSPs, and government agencies of all sizes and needs.

Role and Responsibilities

1. Evangelize and execute innovative product marketing strategies to launch product releases, promote and market unique product capabilities.
2. Lead strategic product positioning efforts to effectively articulate core product value proposition and differentiation vs the competitive landscape.
3. Organize and coordinate multiple stakeholders from Marketing, Product, Engineering, Information Development, and Sales to deliver projects on time with high quality and precision.
4. Sales and Partner Enablement: Equip the sales and channel teams with the tools and marketing assets they need to be successful, including competitive insights, battle cards, presentation decks, use case videos, and product demos.
5. Product Launches: Work with cross-functional teams and drive the launch of new products or features.
6. Competitive Analysis: Stay updated with market trends, competitor products, and customer needs to inform product and marketing strategies. Ideate on ways to increase Cyware’s market opportunities in the threat intelligence platform/sharing, security orchestration, automation, and response (SOAR), incident response and cyber fusion space
7. Collaboration: Work closely with product management, sales, and other stakeholders to ensure alignment on product messaging and priorities.
8. Manage and execute the creation of timely, high-value marketing assets in support of product releases, corporate communication, demand generation, and sales outreach.
9. Be accountable for measuring and reporting on the effectiveness of the product marketing assets deployed.
10. Maintain knowledge of marketing trends, developments, and best practices, and perform market segmentation, targeting, and positioning across the solution set and OEM tool integrations as required.

About Us:

Ozone Pharmaceuticals Ltd., a leading Indian healthcare company in pain management, anti-infectives, nutraceuticals, and dermatology, is seeking a Product Manager – Trade Generics to drive growth, visibility, and market share across our generics portfolio.

Key Responsibilities:

• Analyze product performance, market trends, and competitor activity to derive actionable insights.
• Plan and execute trade-focused marketing campaigns, schemes, and collateral.
• Collaborate with Sales Officers and distributors to enhance SKU performance and channel engagement.
• Support new product development and pipeline strategy in coordination with R&D and regulatory teams.
• Conduct field visits to capture market feedback, competitor insights, and campaign effectiveness.

Performance Goals:

• Achieve minimum QME of ₹2 Cr/month per SKU and maintain top 10 category positions.
• Support SO productivity and market expansion in trade channels.
• Drive market share growth in target therapy segments.

Requirements:

• B.Pharm/B.Sc. + MBA (Marketing preferred)
• 4–7 years in pharmaceutical marketing, with 2+ years in trade generics or generics pharma
• Strong analytical, planning, and execution skills with channel marketing experience

Responsibilities:

• Develop and implement strategic marketing plans to achieve company objectives.

• Conduct market research to identify trends, opportunities, and competitors in the

finance software industry.

• Lead digital marketing campaigns across various channels, including social media,

email, and online advertising.

• Collaborate with product development team to ensure marketing strategies align with

product features and updates.

• Analyse marketing data and metrics to track campaign performance and optimize

future strategies.

Qualifications:

• Bachelor’s degree in marketing, Business, or related field; MBA preferred.

• 3 to 5 years of experience in marketing.

• Proven track record of successfully launching and managing marketing campaigns for

software products.

• Strong analytical skills and ability to interpret marketing data to make strategic

decisions.

• Excellent communication.

• Knowledge of accounting and finance industry trends and regulations is a plus.

About the Company

Lauritz Knudsen Electrical and Automation (A unit of Schneider Electric India Pvt. Ltd.) is a pioneering electrical and automation brand with a rich legacy of over 70 years in India. We offer a comprehensive portfolio of low-voltage switchgear, medium-voltage switchgear, automation solutions, software, and services catering to diverse segments, including homes, agriculture, buildings, infrastructure, and industry.

L&T Switchgear is now Lauritz Knudsen Electrical & Automation.

About the Role

Manager – Product Management and Marketing

Qualifications

• B.Tech / B.E. in Electronics/Telecommunication / Electrical and Electronics / Electrical
• Experience: 4 – 8 years

Responsibilities

• Driving Sales of MCCB/ACB/PQS Products (New Products & Life Cycle Management) with deliverables of ~30 Cr per Month
• Responsible for Target Margin, Target Sales of Portfolio, including New Products, Price Realization, Focus Products.
• To develop & execute strategic business plans consistent with the budget, delivering a pipeline of profitable business in short, medium & long term.
• Support to Sales, Business Development, and Customer Support Functions
• Contribute to the development & launch program for the Full Range of MCCBs
• Work collaboratively with Design, Engineering, Quality, Planning Functions to strengthen product portfolio

Schedule: Full-time

Equal Opportunity Statement

Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate and we ‘embrace different’ as one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do. This extends to our Candidates and is embedded in our Hiring Practices.

You can find out more about our commitment to Diversity, Equity and Inclusion here and our DEI Policy here .

Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.