726 Product Marketing Manager jobs in India

Product Marketing Manager

Bengaluru, Karnataka Texas Instruments

Posted 6 days ago

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**Product Marketing Manager - High Voltage Power**
The High Voltage Products Business Line is at the forefront of delivering innovative power solutions for automotive and industrial applications including USB-PD Adaptors, Server PSUs, Telecom Infrastructure, and EV/HEV AC/DC & DC/DC power supplies. With increasing demand for high power density, efficiency, low EMI, and cost optimisation, we are scaling rapidly and expanding our portfolio of advanced analog and digital power products.
We are looking for an experienced **Product Marketing Manager with 7-10 years of expertise** in leading marketing for power conversion technologies such as AC/DC, DC/DC, Flyback, and Offline controllers/converters. This is a strategic role focused on driving go-to-market execution, customer engagement, and business growth for a portfolio of high-voltage power products. You will partner closely with product line development teams, sales, systems, and applications teams to drive adoption, define product strategy, and build long-term market leadership.
**Key Responsibilities:**
+ Own the product marketing strategy for a portfolio of high-voltage power products such as AC/DC, DC/DC, Flyback, and Offline controllers/converters, aligning with business objectives and customer needs.
+ Identify and prioritise target markets and customers in automotive and industrial applications through detailed TAM/SAM analysis.
+ Lead customer engagement efforts in collaboration with field sales, FAE, and business development teams to drive design wins and revenue.
+ Define and drive competitive positioning, value propositions, and messaging for key products and platforms.
+ Develop and execute go-to-market and launch plans, including product collateral, training, web presence, and promotional content.
+ Partner with R&D and product line teams to influence roadmap decisions based on market feedback, competitor insights, and growth opportunities.
+ Analyse product performance metrics (design-ins, revenue, share) and deliver forecasts and strategic insights to business leadership.
+ Represent the product line at key customer meetings, industry events, and internal strategy reviews.
**Why TI?**
+ Engineer your future. We empower our employees to truly own their career and development. Come collaborate with some of the smartest people in the world to shape the future of electronics.
+ We're different by design. Diverse backgrounds and perspectives are what push innovation forward and what make TI stronger. We value each and every voice, and look forward to hearing yours. Meet the people of TI ( Benefits that benefit you. We offer competitive pay and benefits designed to help you and your family live your best life. Your well-being is important to us.
**About Texas Instruments**
Texas Instruments Incorporated (Nasdaq: TXN) is a global semiconductor company that designs, manufactures and sells analog and embedded processing chips for markets such as industrial, automotive, personal electronics, communications equipment and enterprise systems. At our core, we have a passion to create a better world by making electronics more affordable through semiconductors. This passion is alive today as each generation of innovation builds upon the last to make our technology more reliable, more affordable and lower power, making it possible for semiconductors to go into electronics everywhere. Learn more at TI.com .
Texas Instruments is an equal opportunity employer and supports a diverse, inclusive work environment.
If you are interested in this position, please apply to this requisition.
**Minimum Requirements:**
+ Bachelor's or Master's degree in Electrical Engineering or related technical field.
+ 7-10 years of product marketing or business development experience in the power electronics industry.
+ Proven success in working with power conversion products such as Flyback, LLC, Buck/Boost, and offline power controllers.
**Preferred Qualifications:**
+ Deep understanding of customer needs and trends in USB-PD, Server, Telecom, Industrial, EV/HEV, and Renewable segments.
+ Strong business acumen with ability to balance technical depth and market insight.
+ Demonstrated experience in product launches, roadmap planning, and customer/partner engagement.
+ Excellent verbal and written communication skills, including the ability to develop executive-level messaging and presentations.
+ Comfortable working in a matrixed, cross-functional environment with multiple stakeholders.
+ Self-starter with a proactive mindset and strong analytical and strategic thinking capabilities.
**ECL/GTC Required:** Yes
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Product Marketing Manager

Chennai, Tamil Nadu ADP

Posted 6 days ago

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**Job Description**
**Product Marketing Manager**
**Job Title:** Product Marketing Manager, India
**Department:** ADP ESI Marketing
**Industry:** Human Capital Management Software and Services Solutions
**Language Skills:** English fluency
**Job Description**
ADP is a comprehensive provider of cloud-based human capital management (HCM) solutions that unite HR, payroll and time, and a global leader in business outsourcing services, analytics, and compliance expertise. India is an important contributor to ADP's global growth strategy.
As Product Marketing Manager for ADP India, you'll be a key member of our APAC Marketing team and play a critical role in ensuring the success of a company's products and services by developing and executing effective marketing strategies that drive product and services adoption and contribute to building brand equity, driving business value and revenue growth.
The successful candidate will demonstrate a strong combination of education, marketing expertise, product knowledge, communication skills, analytical skills, collaboration skills, creativity, and project management skills with a focus on Human Capital Management domain.
**What You'll Do:**
+ **Define the product positioning:** Based on the research, define the product's unique selling proposition (USP) and positioning in the market. Identify the key benefits and features of the product that resonate with the target audience.
+ **Develop messaging and content:** create compelling messaging that communicates the product's value proposition to the target audience. Develop content such as product videos, demos, whitepapers, and case studies that help educate and persuade potential customers.
+ **Collaborate with cross-functional teams:** work closely with product development, product managers, sales teams, and other stakeholders to ensure that the product messaging is consistent across all channels. Work closely with the sales team to create sales enablement materials and ensure that they are trained to effectively sell the product.
+ Work with Central marketing on translation and localization of global product related content and sales tools
+ **Launch and promote the product:** Create and execute go-to-market strategies to launch and promote the product including developing marketing campaigns, creating product collateral, and collaborating to events and webinars.
+ **Analyze and optimize:** Analyze performance of product marketing assets and use data insights to optimize future product marketing strategies. Monitor key performance indicators (KPIs) such as product adoption, revenue, and customer feedback to measure the success of the product marketing efforts.
+ Work with regional sales and customer success teams to identify customer use cases and capture these into compelling content including written case studies, blogs, customer win press releases and customer testimonials.
+ Evangelize ADP's value proposition with customers, partners, press and via social media and promote ADP's thought leadership and brands.
+ **Conduct market research:** deeply understand the market, competition, and target audience. Conduct market research to gather insights and data that inform product positioning and marketing strategies.
**Who You Are:**
+ A bachelor's degree in marketing, business, computer science or a related field, MBA or master's degree preferred.
+ Minimum 6-8 years of experience in product marketing and/ or product management in an enterprise B2B or SaaS environment. Experience in HCM or payroll considered an advantage.
+ **Marketing expertise:** an experienced product marketer with a strong understanding of product marketing principles and tactics, including market research, segmentation, positioning, messaging, and branding.
+ **Product knowledge:** deep understanding of a company's products or services, as well as the market and competition.
+ **Communication skills:** Excellent communication skills, both written and verbal. Strong analytical and synthesizing skills to translate technical content into compelling, value-based messages. Demonstrated ability to articulate a product value proposition and create compelling messaging that resonates with the target audience. Excellent presentation skills essential.
+ **Analytical skills:** highly skilled at analyzing data and making data-driven decisions. Deep comfort with metrics and KPIs, and able to use tools CRM, marketing automation and BI tools.
+ **Collaboration skills:** Work closely with cross-functional teams, including product development, product managers, sales teams, and designers. Ability to build strong relationships and communicate effectively with all stakeholders.
+ **Creativity:** be creative and innovative, constantly coming up with new and effective ways to promote the product and engage the target audience.
+ **Project management skills:** Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a high activity, dynamic environment. Penchant for delivering on time with high attention to detail and quality. Demonstrated ability to work individually on projects while collaborating with and supporting other team members.
+ **Behavioral characteristics:** intellectually curious, passionately persistent, resilient and tenacious - always learning and bravely tackling new challenges.
+ **Technical competencies:** Salesforce, Microsoft 365, Tableau, Google Analytics, Workfront, LinkedIn. Other MarTech, content creation or productivity tools are considered an advantage.
+ **Language skills:** English fluency required; other Asian language proficiency considered advantageous.
**Travel Needs:** Must be able to travel in the APAC region as well as in Europe and USA.
**A little about ADP:** We are a comprehensive global provider of cloud-based human capital management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration and a leader in business outsourcing services, analytics, and compliance expertise. We believe our people make all the difference in cultivating a down-to-earth culture that embraces our core values, welcomes ideas, encourages innovation, and values belonging. We've received recognition for our work by many esteemed organizations, learn more at ADP Awards and Recognition ( .
**Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP:** ADP is committed to an inclusive, diverse and equitable workplace, and is further committed to providing equal employment opportunities regardless of any protected characteristic including: race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, protected veteran status or disability. Hiring decisions are based upon ADP's operating needs, and applicant merit including, but not limited to, qualifications, experience, ability, availability, cooperation, and job performance.
**Ethics at ADP:** ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace. Click to learn more about ADP's culture and our full set of values.
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Product Marketing Manager

Bengaluru, Karnataka DeltaX

Posted 2 days ago

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Job Description


As a Product Marketing Manager at DeltaX, you will play a pivotal role in shaping the go-to-market strategy for our products. You will collaborate closely with cross-functional teams including product development, sales, and customer success to effectively position our solutions in the market. Your mission will be to ensure our products resonate with customers, drive engagement, and ultimately lead to increased adoption and revenue.


Key Responsibilities:

  • Market Research: Conduct thorough market analysis to understand customer needs, competitive landscape, and industry trends.
  • Positioning & Messaging: Develop clear and compelling product positioning and messaging that differentiates DeltaX from competitors.
  • Go-to-Market Strategy: Create and execute comprehensive go-to-market plans for product launches, including pricing, promotional strategies, and sales enablement tools.
  • Content Development: Collaborate with the content team to produce high-quality marketing materials, including product brochures, case studies, webinars, and blog posts.
  • Sales Enablement: Equip the sales team with the necessary tools and training to effectively communicate product benefits and drive sales.
  • Customer Engagement: Work closely with customer success teams to gather feedback and insights from users, ensuring our products continuously meet their needs.
  • Performance Tracking: Analyze and report on marketing performance metrics to assess the effectiveness of campaigns and strategies, making data-driven recommendations for improvement.


Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field; MBA is a plus.
  • 2 - 4 years of product marketing experience, preferably in a SaaS environment.
  • Strong understanding of marketing principles, product lifecycle management, and customer-centric strategies.
  • Excellent written and verbal communication skills with a talent for storytelling.
  • Ability to analyze data and derive actionable insights.
  • Proficient in marketing tools and analytics platforms (e.g., Google Analytics, HubSpot).
  • Strong project management skills with the ability to manage multiple priorities and deadlines.


Why Join Us?

At DeltaX, we foster a culture of innovation, collaboration, and continuous learning. You’ll have the opportunity to work with a talented team, contribute to exciting projects, and make a tangible impact on our products and customers. We offer competitive compensation, comprehensive benefits, and opportunities for professional growth.


How to Apply: If you’re ready to take on a new challenge and help shape the future of product marketing at DeltaX, please submit your resume and a cover letter outlining your relevant experience and why you’re excited about this opportunity to

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Product Marketing Manager

Bengaluru, Karnataka SemiCab: Collaborative Transportation Platform

Posted 2 days ago

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About SemiCab

SemiCab is a collaborative transportation platform reimagining how freight moves. We’re transforming an industry that powers the global economy through AI-enabled efficiency, cost savings, and sustainability. Operating across the US and India, we’re on a mission to build a category-defining brand in the logistics-tech space. Our platform enables smarter, more transparent, and more sustainable supply chains - and now, we’re ready to tell that story more boldly.


For additional information visit: |



Role Overview

We’re seeking a highly driven Product Marketing Manager with strong B2B marketing experience to bridge the gap between product, sales, and marketing. You’ll own go-to-market strategies for new launches, craft compelling positioning for product, and ensure our solutions resonate with customers in both the US and India.


Key Responsibilities

• Develop product positioning and messaging that differentiates SemiCab in the logistics-tech market

• Own efficient & creative go-to-market strategy for new product launches and feature rollouts

• Create sales enablement assets (presentations, case studies, one-pagers)

• Collaborate with product and sales teams to gather customer insights and market feedback

• Conduct competitive analysis and identify key opportunities for growth

• Work closely with brand, content, and PR teams to maintain consistent storytelling

• Track and report on marketing performance against KPIs


Requirements

• 5+ years in B2B product marketing (logistics-tech or SaaS preferred)

• Experience marketing to both enterprise and mid-market customers is appreciated

• Strong skills in messaging, positioning, and value proposition development

• Excellent collaboration skills with cross-functional teams across time zones

• Strong sense of ownership, creative problem solving and execution is critical with a make it work attitude


What We Offer

• Hybrid working from Bangalore with global market exposure

• Opportunity to lead product marketing for a fast-scaling US–India logistics-tech

brand

• Competitive benefits

•  High ownership in a high-impact role


Location : Bangalore ( Hybrid)

Commitment : Full-time

Reporting to : VP - Brand & Communications

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Product Marketing Manager

Chennai, Tamil Nadu YourTribe

Posted 5 days ago

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Job Description

Responsibilities:


• Develop and implement strategic marketing plans to achieve company objectives.

• Conduct market research to identify trends, opportunities, and competitors in the

finance software industry.

• Lead digital marketing campaigns across various channels, including social media,

email, and online advertising.

• Collaborate with product development team to ensure marketing strategies align with

product features and updates.

• Analyse marketing data and metrics to track campaign performance and optimize

future strategies.


Qualifications:


• Bachelor’s degree in marketing, Business, or related field; MBA preferred.

• 3 to 5 years of experience in marketing.

• Proven track record of successfully launching and managing marketing campaigns for

software products.

• Strong analytical skills and ability to interpret marketing data to make strategic

decisions.

• Excellent communication.

• Knowledge of accounting and finance industry trends and regulations is a plus.

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Product Marketing Manager

Bengaluru, Karnataka Silvermine Group

Posted 7 days ago

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About the Role:

We’re seeking a strategic, creative, and customer-driven Product Marketing Manager to define how our products are positioned, launched, and adopted in the market. You’ll be the glue that connects product, marketing, and sales—turning product features into clear customer value, driving go-to-market strategy, and ensuring every launch serves as the beginning of a compelling product story. This role is perfect for someone who thrives in a fast-paced SaaS environment, loves blending data with storytelling, and has a passion for influencing product direction while enabling teams to succeed in the market.


KEY RESPONSIBILITIES:

  • Own Product Marketing Strategy: Lead the planning, execution, and optimization of product launches and feature rollouts in your specific Product Vertical of Group. Ensure alignment across product, marketing, and sales for flawless execution.
  • Create Powerful Messaging: Develop compelling product narratives and positioning that communicate our unique value to our target audiences.
  • Enable Sales Success: Build and maintain sales enablement tools— internal presentations detailing accurate, informative data, competitive profiles/overview, marketing & sales one-pagers—and train the sales and customer service teams to deliver winning conversations and fast conversions.
  • Know the Market Inside Out: Conduct market and competitive research to identify trends, customer needs, and strategic opportunities. Translate insights into actionable marketing strategies.
  • Collaborate on Campaigns & Content: Partner with demand generation and content teams to produce high-impact materials—blogs, webinars, landing pages, email campaigns, and case studies.
  • Close the Feedback Loop: Work closely with product and customer success teams to gather feedback, identify pain points, and enhance product-market fit.
  • Track & Optimize Performance: Monitor launch success, engagement metrics, and content performance. Use data to refine messaging, channels, and tactics.


PREFERRED QUALIFICATIONS & REQUIRED SKILLS:

  • Experience: 5–7 years in product marketing for SaaS or e-commerce products.
  • Proven Success: Track record of leading successful go-to-market launches and shaping product positioning.
  • Storytelling Skills: Exceptional written and verbal communication—able to make complex ideas simple and compelling.
  • Cross-Functional Collaboration: Skilled at working with product, marketing, and sales teams to deliver unified strategies.
  • Customer Focus: Ability to translate technical features into clear, customer-centric benefits.
  • Analytical Mindset: Comfortable working with data, tracking KPIs, and making evidence-based decisions.
  • Tool Knowledge: Familiarity with platforms like HubSpot, Salesforce, Google Analytics, or similar.
  • Research Skills: Experience in customer interviews, competitive analysis, and market research.


PERKS OF JOINING:


The Culture: most companies talk about their values, we live them.

  • Supportive Culture: We value teamwork, mentorship, and professional development, and we show it by providing top-notch employee experience and training programs, and incentivizing team growth.
  • Work-Life Balance: We support a hybrid work model and encourage our employees to create a healthy balance between personal and professional life.
  • A Voice at the Table: Influence major decisions in marketing, product strategy, and user experience.
  • Innovative Work: Contribute to cutting-edge solutions for e-commerce and SaaS businesses.
  • The Work: stability of a market leader with the hunger for innovation and growth of a start-up
  • Impactful & Broad Role: You will have a seat at the table when it comes to key management decisions, drive critical marketing strategy and decisions, and have a voice in key product and user experience decisions.
  • Growth Opportunities: Learn and grow from market veterans, take advantage of a fast-paced, collaborative environment, and enjoy the ability to move up the ladder when you earn it.
  • Competitive Benefits: Access comprehensive insurance for health (incl. parents), life and personal accident.


ABOUT SILVERMINE GROUP:

Silvermine Group is the largest & most trusted provider of regulatory compliance services for the heavy trucking and transportation industries. Our compliance automation platform is secure, cloud-based, and certified by the IRS - helping over 100,000 customers every year file federally required documents - such as IRS Form 2290, Form 8849, and MCS-150 - accurately, securely, and on time. Our technology, highly skilled customer support, and relentless focus on product improvement and growth ensures that our customers’ equipment stays on the road and their businesses keep humming.


Website: Silvermine Group Products: eform2290 and emcs150

Apply on : Location: Bangalore

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Product Marketing Manager

Hyderabad, Andhra Pradesh Kore.ai

Posted 7 days ago

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Who we are:


Kore.ai is a pioneering force in enterprise AI transformation, empowering organizations through our comprehensive agentic AI platform. With innovative offerings across "AI for Service," "AI for Work," and "AI for Process," we're enabling over 400+ Global 2000 companies to fundamentally reimagine their operations, customer experiences, and employee productivity.


Our end-to-end platform enables enterprises to build, deploy, manage, monitor, and continuously improve agentic applications at scale. We've automated over 1 billion interactions every year with voice and digital AI in customer service and transformed employee experiences for tens of thousands of employees through productivity and AI-driven workflow automation.


Recognized as a leader by Gartner, Forrester, IDC, ISG, and Everest, Kore.ai has secured Series D funding of $150M, including strategic investment from NVIDIA to drive Enterprise AI innovation. Founded in 2014 and headquartered in Florida, we maintain a global presence with offices in India, UK, Germany, Korea, and Japan.


With other offices in India, the UK, Germany, Korea, and Japan, Kore.ai has a diverse team of 500+ led by seasoned leadership on a mission to push AI innovations to the next level to serve customers worldwide.


JOB DESCRIPTION


Product Marketing Manager

Kore.ai is seeking a Product Marketing Manager with strong experience in horizontal product marketing to drive the go-to-market strategy for our AI-powered employee engagement and productivity solution, focusing on HR, IT, and Recruiting capabilities. Based in Hyderabad and reporting to the Product Marketing Lead in the U.S., this global role will help shape messaging, craft compelling industry content, and support demand generation for Kore.ai’s AI for Work solution.

The ideal candidate brings a deep understanding of department-specific buyer needs and trends, and experience marketing AI technologies in enterprise environments. You’ll collaborate closely with product management, solutions engineering, and sales to tell a compelling story about how Kore.ai redefines employee experiences.

We’re looking for a strategic thinker and doer who thrives in a fast-paced environment and is excited to help scale a category-leading AI platform.


RESPONSIBILITIES

  • Translate Kore.ai’s AI-first solution capabilities into clear value propositions for specific audiences.
  • Develop sales enablement content, including pitch decks, one-pagers, battle cards, objection handling docs, and case studies.
  • Build and optimize web content that resonates with key stakeholders in target industries, guided by SEO insights and performance data.
  • Collaborate with product management and solutions engineering to create demo flows and product visuals that showcase real-world industry use cases.
  • Monitor industry trends, competitors, and market shifts to inform messaging and support the go-to-market strategy.
  • Contribute to product launches and cross-functional marketing campaigns.


EXPERIENCE REQUIRED


  • Minimum 5 years of product marketing experience with software products in enterprise software companies


MUST HAVE SKILLS


  • Excellent written and verbal English communication skills.
  • Strong presentation creation skills (Google Slides, PowerPoint).
  • Familiarity with enterprise technology landscapes, especially in customer service, contact center, or automation domains.
  • Strategic mindset with the ability to execute quickly and effectively.
  • Knowledge of prompt engineering techniques to guide LLMs in producing brand-consistent content.
  • Understanding of brand standards and ability to create within design guidelines.
  • Willingness to work 5 days per week from the Kore.ai Hyderabad office.
  • Bachelor’s degree in Marketing, Engineering, or a related discipline from a recognized institution.


Would be a Plus


  • MBA or equivalent postgraduate qualification.
  • Experience with tools like Figma (for design), Adobe Premiere Pro / After Effects (for video), and Canva.
  • Familiarity with AI productivity tools and building branded AI agents or task flows.
  • Experience with common marketing platforms like Hubspot, Seismic, or similar.


EDUCATION QUALIFICATION


  • Bachelor’s degree in Marketing, Engineering, or related fields. An MBA or postgraduate degree is a plus.
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Product Marketing Manager

Mumbai, Maharashtra Adecco

Posted 7 days ago

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Job Description

Greetings from Adecco!

We are in the screening process for “Product Marketing Manager” professionals for a Leading Computer and Network Security Company

Company: Computer and Network Security

Location: Mumbai

Position: Product Marketing Manager

Exp: 8 - 12 yrs

Job Responsibilities:

  • Be the end-to-end Product owner of Products running in various countries while working with teams spread globally
  • Manage digital and content marketing campaigns to ensure online dominance
  • Translate technical details into user benefits for effective communication
  • Develop and implement product marketing strategies including pricing and advertising
  • Collaborate with design, content, acquisition, product, and sales teams to plan strategies
  • Conduct competitor surveys and intelligence gathering to benchmark innovations
  • Proficiency in running paid and organic lead-generating campaigns
  • Strong understanding of UI/UX and HTML for crafting user journeys
  • Ability to produce content such as white papers, videos, and ad copies
  • Experience in testing marketing product features and ad copy
  • Skills in planning and executing webinars, advisory board meetings, and conferences

Experience

  • Proven experience as a Product Marketing Manager in a competitive digital industry with strong competitors. Proven history of creating effective marketing programs
  • A natural aptitude and interest for Technology along with deep experience working with technology solutions/ business will be a distinct advantage
  • Expert in Market and Competitor analysis
  • Expert knowledge of web all analytics tools (Google Analytics, WebTrends etc.)


Qualifications

BSc/BA/ MBA in Marketing, Communications or similar field with "8+ yrs experience in Product Marketing”.

Interested candidates can share their updated resume on “ ” OR in Word/PDF form, with Current salary details

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Product Marketing Manager

Chennai, Tamil Nadu ADP India

Posted 7 days ago

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Job Description

ADP is hiring Product Marketing Manager for Chennai location


ADP is a comprehensive provider of cloud-based human capital management (HCM) solutions that unite HR, payroll and time, and a global leader in business outsourcing services, analytics, and compliance expertise. India is an important contributor to ADP’s global growth strategy.

As Product Marketing Manager for ADP India, you’ll be a key member of our APAC Marketing team and play a critical role in ensuring the success of a company's products and services by developing and executing effective marketing strategies that drive product and services adoption and contribute to building brand equity, driving business value and revenue growth.


The successful candidate will demonstrate a strong combination of education, marketing expertise, product knowledge, communication skills, analytical skills, collaboration skills, creativity, and project management skills with a focus on Human Capital Management domain.


Roles & Responsibilities :


  • Define the product positioning: Based on the research, define the product's unique selling proposition (USP) and positioning in the market. Identify the key benefits and features of the product that resonate with the target audience.
  • Develop messaging and content: create compelling messaging that communicates the product's value proposition to the target audience. Develop content such as product videos, demos, whitepapers, and case studies that help educate and persuade potential customers.
  • Collaborate with cross-functional teams: work closely with product development, product managers, sales teams, and other stakeholders to ensure that the product messaging is consistent across all channels. Work closely with the sales team to create sales enablement materials and ensure that they are trained to effectively sell the product.
  • Work with Central marketing on translation and localization of global product related content and sales tools
  • Launch and promote the product: Create and execute go-to-market strategies to launch and promote the product including developing marketing campaigns, creating product collateral, and collaborating to events and webinars.
  • Analyze and optimize: Analyze performance of product marketing assets and use data insights to optimize future product marketing strategies. Monitor key performance indicators (KPIs) such as product adoption, revenue, and customer feedback to measure the success of the product marketing efforts.
  • Work with regional sales and customer success teams to identify customer use cases and capture these into compelling content including written case studies, blogs, customer win press releases and customer testimonials.
  • Evangelize ADP’s value proposition with customers, partners, press and via social media and promote ADP’s thought leadership and brands
  • Conduct market research: deeply understand the market, competition, and target audience. Conduct market research to gather insights and data that inform product positioning and marketing strategies.


Desire Profile :


  • A bachelor's degree in marketing, business, computer science or a related field, MBA or Master Degree preferred
  • Minimum 6-10 years of experience in product marketing and/ or product management in an enterprise B2B or SaaS environment. Experience in HCM or payroll considered an advantage .
  • Marketing expertise: an experienced product marketer with a strong understanding of product marketing principles and tactics, including market research, segmentation, positioning, messaging, and branding.
  • Product knowledge: deep understanding of a company's products or services, as well as the market and competition.
  • Communication skills: Excellent communication skills, both written and verbal. Strong analytical and synthesizing skills to translate technical content into compelling, value-based messages. Demonstrated ability to articulate a product value proposition and create compelling messaging that resonates with the target audience. Excellent presentation skills essential.
  • Analytical skills: highly skilled at analyzing data and making data-driven decisions. Deep comfort with metrics and KPIs, and able to use tools CRM, marketing automation and BI tools.
  • Collaboration skills: Work closely with cross-functional teams, including product development, product managers, sales teams, and designers. Ability to build strong relationships and communicate effectively with all stakeholders.
  • Creativity: be creative and innovative, constantly coming up with new and effective ways to promote the product and engage the target audience.
  • Project management skills: Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a high activity, dynamic environment. Penchant for delivering on time with high attention to detail and quality. Demonstrated ability to work individually on projects while collaborating with and supporting other team members.
  • Behavioral characteristics: intellectually curious, passionately persistent, resilient and tenacious - always learning and bravely tackling new challenges.
  • Technical competencies: Salesforce, Microsoft 365, Tableau, Google Analytics, Workfront, LinkedIn. Other Martech, content creation or productivity tools considered an advantage.
  • Language skills: English fluency required; other Asian language proficiency considered advantageous.


Note : This is an individual Contributor role.


Interested candidate, please share your update resume to

You will be contacted if your profile getting shortlisted in the screening process.

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Product Marketing Manager

Bengaluru, Karnataka Signeasy

Posted 7 days ago

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Job Description

Location: Bangalore

Experience: 4-7 years

Department: Marketing

Reports to: Head of Marketing


We’re looking for a Product Marketing Manager to step in as our product custodian and storyteller-in-chief. If you geek out on product launches, love turning features into stories, and enjoy being the person everyone goes to when it comes to creative solutions— you might be just who we’re looking for.

You’ll be the go-to product expert for sales, success, and marketing — translating what we build into why it matters. From crisp messaging to GTM enablement to newsletters people actually want to read, you’ll bring the product to life for our teams and customers.


What makes this role special

End-to-end product storytelling

You’ll own the narrative from feature to value, ensuring every product launch is positioned for impact — both internally and externally.


The voice of the product

As the product’s biggest champion, you’ll help GTM teams not only understand what we’ve built, but also why customers should care — and how to sell and support it.


The bridge between product and market

You’ll work hand-in-hand with PMs to infuse customer insights into every release, making sure our roadmap meets real needs and our messaging resonates in the market.


What you’ll do

  • Run product launches like a pro — Own go-to-market plans from positioning and messaging to enablement and rollout. Internal hype? External splash? You’re on it.
  • Be the voice of the product for GTM teams — Help sales, success, and marketing really understand the product — and more importantly, how to sell and support it.
  • Team up with product — Collaborate with PMs to bring the customer’s voice into every release and sharpen our product storytelling.
  • Equip GTM teams to win — Build launch kits, battlecards, demo scripts, and playbooks that make it easy to explain the magic, upsell confidently, and spot growth opportunities.
  • Power up demand gen — Partner with content marketing to craft campaign narratives, offers, and targeting strategies that drive product growth.
  • Track and improve lead quality — Work with sales ops to identify what’s working (and what’s not) and optimize for conversion and pipeline impact.
  • Own customer marketing — Collaborate with CS to turn customers into champions, share product stories, and keep us top-of-mind with engaging newsletters.


What we’re looking for

  • 4–6 years of product marketing experience, ideally in B2B SaaS.
  • A way with words — you can explain technical things in human-speak.
  • A bias for action and a love for collaboration.
  • Experience turning features into value-driven stories.
  • Proven success leading GTM motions and working cross-functionally.
  • Bonus: You’re not afraid to have a little fun with your messaging.


Why join us

  • Opportunity to shape the product story for a growing SaaS brand used in 100+ countries.
  • Be part of a high-performing, storytelling-driven marketing team.
  • Hybrid, collaborative work culture in the heart of Bangalore.
  • Competitive compensation, an inclusive team environment, and meaningful impact.


How to apply

Share your updated resume and a portfolio or writing samples that demonstrate your ability to craft compelling product narratives, launch campaigns, or GTM enablement materials.


Join Signeasy and help bring our product story to life.

Signeasy is a leading eSignature and contract management platform for signing, sending, and managing critical business documents. 48,000 companies in over 100 countries use Signeasy to simplify paperwork and increase efficiency across departments like Sales, HR, Finance, Operations, etc. We integrate seamlessly with Microsoft 365, HubSpot, Dropbox, Box, and are a recommended ISV partner in the Google Workspace ecosystem.

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