6,572 Retention Specialist jobs in India

"Turning First-Time Users into Lifelong Loyalists"

Position Summary

A Retention marketing professional will play a critical role in driving digital growth for personal care brands Naturali and Within Beauty. The role requires a data-driven individual with strong execution skills in performance marketing, customer retention, and digital campaign optimization.

The candidate should bring a balance of creativity and analytics, having previously worked in high-growth digital environments, preferably in D2C or beauty/personal care segments.

Job Description

Performance Marketing & Business Growth

• Lead ROI-driven campaigns across Google, Meta, YouTube, and affiliates.
• Strategize and execute customer acquisition plans with media mix and creative testing.
• Manage digital funnel metrics (traffic, CAC, ROAS, conversions).

Customer Retention & Lifecycle Campaigns

• Run automated campaigns via email, SMS, WhatsApp using tools like Klaviyo/MoEngage.
• Build high-LTV cohorts and reactivation strategies based on churn analytics.
• Work with CX/product teams to incorporate feedback into lifecycle workflows.

Campaign Management & Optimization

• Optimize creatives, landing pages, targeting, and messaging.
• Monitor and analyze KPIs (CTR, LTV, ROAS, churn) using GA4, Meta Manager, Shopify.
• Share actionable insights through regular reporting.

Digital Product Launches

• Plan and execute end-to-end digital launch campaigns for new SKUs.
• Coordinate with paid media and CRM teams for integrated go-to-market plans.

Agency, Platform & Internal Collaboration

• Liaise with media agencies, influencers, and performance vendors.
• Partner with internal design, product, tech, and CX teams for seamless execution.
• Monitor agency deliverables and optimize partner performance.

People & Process Management

• Mentor junior team members/interns in digital operations.
• Contribute to SOPs, documentation, and testing frameworks.

Education & skill sets required

• Bachelor’s/Master’s in Marketing, Business, Communications or related field.
• 3–5 years in digital marketing with a proven business impact.
• Prior experience in performance channels and CRM tools is essential.
• Strong analytical and data interpretation skills.
• Proficiency in Google Ads, Meta Ads, GA4, and tools like Klaviyo/MoEngage.
• Good project and stakeholder management ability.

"Turning First-Time Users into Lifelong Loyalists"

Position Summary

A Retention marketing professional will play a critical role in driving digital growth for personal care brands Naturali and Within Beauty. The role requires a data-driven individual with strong execution skills in performance marketing, customer retention, and digital campaign optimization.

The candidate should bring a balance of creativity and analytics, having previously worked in high-growth digital environments, preferably in D2C or beauty/personal care segments.

Job Description

Performance Marketing & Business Growth

• Lead ROI-driven campaigns across Google, Meta, YouTube, and affiliates.
• Strategize and execute customer acquisition plans with media mix and creative testing.
• Manage digital funnel metrics (traffic, CAC, ROAS, conversions).

Customer Retention & Lifecycle Campaigns

• Run automated campaigns via email, SMS, WhatsApp using tools like Klaviyo/MoEngage.
• Build high-LTV cohorts and reactivation strategies based on churn analytics.
• Work with CX/product teams to incorporate feedback into lifecycle workflows.

Campaign Management & Optimization

• Optimize creatives, landing pages, targeting, and messaging.
• Monitor and analyze KPIs (CTR, LTV, ROAS, churn) using GA4, Meta Manager, Shopify.
• Share actionable insights through regular reporting.

Digital Product Launches

• Plan and execute end-to-end digital launch campaigns for new SKUs.
• Coordinate with paid media and CRM teams for integrated go-to-market plans.

Agency, Platform & Internal Collaboration

• Liaise with media agencies, influencers, and performance vendors.
• Partner with internal design, product, tech, and CX teams for seamless execution.
• Monitor agency deliverables and optimize partner performance.

People & Process Management

• Mentor junior team members/interns in digital operations.
• Contribute to SOPs, documentation, and testing frameworks.

Education & skill sets required

• Bachelor’s/Master’s in Marketing, Business, Communications or related field.
• 3–5 years in digital marketing with a proven business impact.
• Prior experience in performance channels and CRM tools is essential.
• Strong analytical and data interpretation skills.
• Proficiency in Google Ads, Meta Ads, GA4, and tools like Klaviyo/MoEngage.
• Good project and stakeholder management ability.

Growth Executive (1-2 Years)

Location: Lower Parel, Mumbai

Job Summary:

We are looking for a proactive and results-driven Growth Executive to join our team. In this role,

you will be responsible for developing and executing data-backed growth strategies that drive user acquisition, activation, retention, and revenue. A strong foundation in data analysis using GA4 and A/B testing is essential.

Responsibilities :

● Work closely with internal teams and clients to understand business objectives and identify growth opportunities.

● Strategize for growth by developing plans and identifying key initiatives, including but not limited to paid media, SEO, packaging and design, direct marketing, partnership ecosystem, and offline extensions.

● Oversee execution of growth plans and work closely with different operations teams and

departments to ensure successful implementation.

● Focus on digital initiatives while maintaining a good understanding of creative and communication.

● Utilise strong understanding of paid media to drive brand awareness and growth.

● Utilize CRO understanding to optimise growth initiatives.

● Collaborate with cross-functional teams to identify and prioritize growth opportunities, develop

marketing and sales plans, and optimize the customer experience.

● Stay up-to-date with the latest trends and best practices in growth marketing and growth hacking, and share knowledge with the team and other departments.

Requirements:

● Bachelor's or Master's degree in Marketing, Business Administration or related field.

● 1+ years of experience in a growth-oriented role, preferably in consulting or agency setting.

● Proficient with the tools like- VWO, Mixpanel, Hubspot, Salesforce, 6Sense is strong advantage

● Proven track record of driving growth and delivering measurable results.

● Strong understanding of CRO and other relevant growth tools and technologies.

● Strong understanding of SEO optimization and strategies.

● Should have worked with MarTech tools and understands retention marketing.

● Excellent leadership, communication, and collaboration skills.

● Strong analytical and problem-solving skills.

● Ability to manage multiple projects and priorities in a fast-paced environment.

● Ability to build, lead and mentor a team

● Excellent interpersonal skills and leadership qualities

Growth Executive (1-2 Years)

Location: Lower Parel, Mumbai

Job Summary:

We are looking for a proactive and results-driven Growth Executive to join our team. In this role,

you will be responsible for developing and executing data-backed growth strategies that drive user acquisition, activation, retention, and revenue. A strong foundation in data analysis using GA4 and A/B testing is essential.

Responsibilities:

● Work closely with internal teams and clients to understand business objectives and identify growth opportunities.

● Strategize for growth by developing plans and identifying key initiatives, including but not limited to paid media, SEO, packaging and design, direct marketing, partnership ecosystem, and offline extensions.

● Oversee execution of growth plans and work closely with different operations teams and

departments to ensure successful implementation.

● Focus on digital initiatives while maintaining a good understanding of creative and communication.

● Utilise strong understanding of paid media to drive brand awareness and growth.

● Utilize CRO understanding to optimise growth initiatives.

● Collaborate with cross-functional teams to identify and prioritize growth opportunities, develop

marketing and sales plans, and optimize the customer experience.

● Stay up-to-date with the latest trends and best practices in growth marketing and growth hacking, and share knowledge with the team and other departments.

Requirements:

● Bachelor's or Master's degree in Marketing, Business Administration or related field.

● 1+ years of experience in a growth-oriented role, preferably in consulting or agency setting.

● Proficient with the tools like- VWO, Mixpanel, Hubspot, Salesforce, 6Sense is strong advantage

● Proven track record of driving growth and delivering measurable results.

● Strong understanding of CRO and other relevant growth tools and technologies.

● Strong understanding of SEO optimization and strategies.

● Should have worked with MarTech tools and understands retention marketing.

● Excellent leadership, communication, and collaboration skills.

● Strong analytical and problem-solving skills.

● Ability to manage multiple projects and priorities in a fast-paced environment.

● Ability to build, lead and mentor a team

● Excellent interpersonal skills and leadership qualities

Growth Executive (1-2 Years)

Location: Lower Parel, Mumbai

Job Summary:

We are looking for a proactive and results-driven Growth Executive to join our team. In this role,

you will be responsible for developing and executing data-backed growth strategies that drive user acquisition, activation, retention, and revenue. A strong foundation in data analysis using GA4 and A/B testing is essential.

Responsibilities :

● Work closely with internal teams and clients to understand business objectives and identify growth opportunities.

● Strategize for growth by developing plans and identifying key initiatives, including but not limited to paid media, SEO, packaging and design, direct marketing, partnership ecosystem, and offline extensions.

● Oversee execution of growth plans and work closely with different operations teams and

departments to ensure successful implementation.

● Focus on digital initiatives while maintaining a good understanding of creative and communication.

● Utilise strong understanding of paid media to drive brand awareness and growth.

● Utilize CRO understanding to optimise growth initiatives.

● Collaborate with cross-functional teams to identify and prioritize growth opportunities, develop

marketing and sales plans, and optimize the customer experience.

● Stay up-to-date with the latest trends and best practices in growth marketing and growth hacking, and share knowledge with the team and other departments.

Requirements:

● Bachelor's or Master's degree in Marketing, Business Administration or related field.

● 1+ years of experience in a growth-oriented role, preferably in consulting or agency setting.

● Proficient with the tools like- VWO, Mixpanel, Hubspot, Salesforce, 6Sense is strong advantage

● Proven track record of driving growth and delivering measurable results.

● Strong understanding of CRO and other relevant growth tools and technologies.

● Strong understanding of SEO optimization and strategies.

● Should have worked with MarTech tools and understands retention marketing.

● Excellent leadership, communication, and collaboration skills.

● Strong analytical and problem-solving skills.

● Ability to manage multiple projects and priorities in a fast-paced environment.

● Ability to build, lead and mentor a team

● Excellent interpersonal skills and leadership qualities

Roles and Responsibilities

At Saleshandy, we help businesses scale outbound sales with automation, personalisation, and precision. We’re a fast-growing, bootstrapped SaaS company trusted by 4,000+ customers globally. Onboarding is our first shot at delight — and we don’t take that lightly.

We’re looking for an Onboarding Specialist who can turn new users into power users — fast.

This isn’t a hand-holding role. It’s about educating, enabling, and empowering customers to get real value from Day 1.

If you’ve owned onboarding journeys, improved time-to-value, or helped drive early adoption — let’s talk.

What You’ll Own

1. Churn Reduction (Voluntary + Delinquent)  – Own retention KPIs. Save accounts on the edge, reduce failed payments, and recover at-risk MRR.
2. Risk Detection & Flagging  – Monitor product usage, login frequency, billing behavior, and engagement patterns to detect red signals early.
3. Success Plans for At-Risk Accounts  – Build 1:1 success plans with clear milestones for accounts struggling with adoption or value realization.
4. Proactive Outreach  – Personally engage users showing low activity, cancellation intent, or failed onboarding.
5. Save Campaigns  – Craft recovery strategies, personalized win-back emails, and alternative solutions to retain high-potential users.
6. Retention Strategy  – Collaborate with onboarding, product, and support to build scalable, repeatable playbooks for churn prevention.
7. Feedback Loops  – Document exit reasons, surface friction points, and help product + growth teams prioritize based on risk data.

You’re a Great Fit If.

• You’ve worked in a SaaS CS or support role where churn reduction was your responsibility — not just your metric.
• You know how to spot subtle signs of drop-off and act fast.
• You’re empathetic, data-driven, and relentless in turning things around.
• You’ve written save emails, retention campaigns, or manually revived failing accounts.
• You’re comfortable with HubSpot, Stripe, Intercom, or retention tools like Churnkey, Basecamp, Chartmogul, Intercom, .
• Bonus: You’ve seen success with users who didn’t “get” the product at first but became long-term champions.